we need to talk about your "faux" materials

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  • Опубліковано 4 сер 2024
  • Hello again friends! Today’s video is important so listen up !!
    We’re talking all about honest materiality and the reason I can’t stand all fake interior design or inauthentic architecture.I talk about the uncomfortable feeling of synthetic materials, how to decide on a material or finish, staying true to materiality, the longevity and environmental impact of some popular artificial materials, as well as my thoughts on some grey areas within “truth to materiality” like wood veneer and brick cladding.
    Can’t wait to hear your thoughts in the comments!
    xx nd
    PS to all of you that love vinyl wood flooring, pls stop it :')
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    0:00 intro
    0:14 fake materials
    0:41 human perception
    3:06 how to pick a material
    5:28 environmental impact of fake materials
    6:46 vinyl wood flooring
    9:55 grey areas
    12:27 fin
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КОМЕНТАРІ • 220

  • @lanehedler4080
    @lanehedler4080 5 місяців тому +163

    Hello, my king whom is saving Interiors youtube one video at a time. We salute you.

    • @noahdaniel.studio
      @noahdaniel.studio  5 місяців тому +8

      Omg stop 🥲

    • @tee6588
      @tee6588 2 місяці тому

      ​@@noahdaniel.studiocould you help me please? i really want to stay true to this rule but i'm a renter! if i used contact paper to change the colour of my boring white kitchen or ugly greige bathroom flooring, would using block colours keep the authenticity of the vinyl? is that my best option? and which colourways would you recommended for these spaces?

  • @jo_aspen
    @jo_aspen 5 місяців тому +93

    My husband and i are currently house hunting and i've been having a hard time articulating to him what is that i dislike about some houses we've seen, but now i can send him this video and say "THIS IS EXACTLY WHAT I WANT IN A HOUSE." We've seen so much grey wood flooring and faux this that and the other thing, and it drives me bananas.

    • @car_hiller
      @car_hiller 4 місяці тому +17

      The grey “wood” flooring drives me absolutely BONKERS!!! and it’s everywhere

    • @hanszieten6288
      @hanszieten6288 4 місяці тому +7

      It’s hideous! I rented a 3 story town house and every floor was fake grey wood. It was so awful that I now will have nothing grey in my house ! Awful trend

    • @BurdHQ
      @BurdHQ 4 місяці тому +1

      @@hanszieten6288 I've got the grey wood problem too! But luckily just in the bathroom. I'm pro vinyl flooring in most cases (because idk how I'm going to cut tiles around a toilet cistern on a time and monetary budget), but grey wood flooring... Evil. Feels like a fake of a fake

    • @AboutBritney
      @AboutBritney 4 місяці тому

      ​@@car_hillerI haaaaate the grey wood floors!

  • @drytoasts
    @drytoasts 4 місяці тому +49

    I'll echo other commenters in saying that it's extremely refreshing to hear someone articulate this in the sea of design content that is oblivious to things like materiality, provenance, etc. I try to buy mostly second-hand and not place demand on petroleum production where feasible, and I've grown to truly despise the sheer number of items pretending to be wood, or trying to artificially invoke a nostalgia about a past when well-made, durable items were the norm. On occasions when I MUST buy "fast" furniture, my strong preference is simply to lean into an industrial aesthetic and buy items that were designed for commercial use and get items that are made of metal. Even when it's thin, cheap folded sheet metal, metal is comparatively durable, and honest. I also have a few vintage pomo and 80s modernist revival pieces in my house that are plastic - - but they're proudly plastic, screaming their plasticness in bold, fun colors, and that too is at least honest. I'd rather have a piece of unabashedly plastic kitsch than a veneered piece of garbage pretending to be wood!

  • @chillsummercharisma
    @chillsummercharisma 4 місяці тому +14

    "Let the material form the aesthetic". I'm in heaven.

  • @alexandrafulger1899
    @alexandrafulger1899 4 місяці тому +12

    I would love to see a video about the cheaper or comparable alternatives to 'faux materials' that you like! Also just wached all your videos in one go haha! thank you!

    • @veryclaro
      @veryclaro 4 місяці тому +3

      Agree with this; especially as I am a renter and this means I have more limited choices. Some people in the comments are renters too and also think their design choices that counter Noah's main point are mostly done out of limitation (budget or not being able to choose other materials).

  • @meghamama
    @meghamama 4 місяці тому +38

    This resonates so deeply. It reminds me of the concept of the “uncanny valley” in robotics - the idea that the more humanoid a robot is the more affinity humans will feel toward it up to a point, where it’s almost so humanoid it could trick us into believing it’s human but something is just off about it and that makes us feel uneasy somehow. I think that the brain perceives subtleties of deception in a negative way because they might be a threat. It also reminds me of a domain you probably haven’t thought a lot about but I have haha, and that’s aesthetic modifications meant to be anti-aging or to increase “beauty.” People complain that older women get criticized whether they get work done or not, which is probably true there is no acceptable look for older women in our society but often I think what people find distasteful about cosmetic enhancement is when it veers into the uncanny valley - it’s trying to look youthful or beautiful but something is just not quite right and our brains read deception and don’t like it. Like if someone has very full lips that suggest youth but a relatively long philtrum, which suggests older age, the brain perceives this clash and flashes negatively. Anyway I find this stuff fascinating and I adore your channel! As a renter it’s hard to live by this design rule sometimes but I’m really trying because I do believe it is fundamental!

    • @alimo1611
      @alimo1611 4 місяці тому +6

      so true. false nails give me the creeps too

    • @ANPK209
      @ANPK209 4 місяці тому +6

      I had the same thought. The uncanny valley effect is such a great way of naming how artificial realism can cause a subtle sense of unease. It’s a concept that definitely applies across multiple fields, as you point out.

    • @irenelopezmartin2246
      @irenelopezmartin2246 2 місяці тому

      EXACTLY THAT is what my mother in law and I talked about! She said she obviously respects people who have work done but it just distresses her and I told her about the uncanny valley. That night she looked it up and told me that perfectly reflects her feelings when she's exposed to cosmetic surgeries

  • @torieyoung7800
    @torieyoung7800 4 місяці тому +15

    As a recent interior design graduate i REALLY appreciate your commentary. Its a much needed break from the diy room makeover youtubers (which is no shade, i love those videos too) because it seems like they are only focused on aesthetics and give little to no meaningful advice on how to truly curate a home/space. So thank you!

  • @maryannehillis6471
    @maryannehillis6471 3 місяці тому +4

    Hello Noah,
    It is so very true that faux materials scream'fake' from a mile away. You call it a human perception, and I truly believe that is so.
    Vinyl floors are vinyl - enough said.
    I love the fact that you are educating young people (20-35 you said) about the authentic/historical roots of pieces of fine design.
    For someone who grew up IN midcentury Australian design, and who studied Design in Italy in the 70's ( yes, THAT old!) I was lucky enough to have the opportunity to experience good design first hand.
    I can't tell you enough that you're performing a very very much needed educational service. I love your videos and agree that the Troye S house here in Melbourne is divine.
    Have a look at The Local Project, an Australian brick of a magazine that showcases contemporary domestic architecture. There's also a supplement dedicated to commercial projects as well.
    Yes! Never enough lights that can be so very beautiful in themselves and that elevate the space.

  • @vk8397
    @vk8397 4 місяці тому +15

    I totally agree. Your videos are great! However, we have to acknowledge that people can't always afford natural materials. And yes, even a $200 difference matters to people. Everyone doesn't have a cool thrift store. People have to buy what they can afford. BUT if you can afford to buy real materials and vintage, do it. And regarding artwork- art is very expensive. Sometimes you get lucky and can find originals by newer artists that are more affordable. With art, I suggest buying high quality prints from an Etsy seller. Prints are perfectly fine and it's what the majority of people can afford. But please do NOT buy art prints that every person has. There are soooo many choices that there is truly no reason to have the same print as every influencer. On the other hand, buy whatever brings you joy. If that's the same print as everyone else...so be it.

    • @painterlyrabbit
      @painterlyrabbit 4 місяці тому +6

      There are plenty of affordable honest materials that dont have to mimic another material though..

  • @RJBond121
    @RJBond121 4 місяці тому +21

    I gotta speak up here.
    The price of materials between vinyl flooring and wood flooring might be similar but the installation cost is leagues different. You can do a whole house with vinyl planks in a day. For wood, even pre finished wood, would take 4 days for a similar space. And thats for the easy types of pre finish.

    • @davidstroe
      @davidstroe 3 місяці тому +3

      The time will pass anyway

    • @morgan3llis001
      @morgan3llis001 2 місяці тому

      I'm not sure if that's totally true for environmentally engineered wood that he mentioned. I only did my bedroom but it took like 2 hours.

  • @misslaurahueto
    @misslaurahueto 5 місяців тому +78

    I completely agree with you in principle and I would 100% approach a new build/full renovation with an honest materials mindset. However - having rented in London for over 10 years, I see how prevalent bad design is in today’s existing housing stock - with either faux materials already in place or such glaringly ugly alternatives that covering kitchen cabinets with a wood-look film or adding a fake plant to a windowless bathroom don’t seem like such bad ideas if they feel like the only way to improve the space you’re stuck with. I’d be very curious to see what advice you’d have for renters or first-time buyers without a budget for a real renovation work to improve these kind of difficult spaces without resorting to fake materials! 😊

    • @andyg1735
      @andyg1735 4 місяці тому +6

      I know you didn't ask me but a fake plant is never the only way to improve a space. I'm one of those that feels like fake plants are the worst thing in the world. They fool no one and are dust traps and they just take up space. There's gotta be something else you can put in there. How about a real preserved plant like a vase with decorative branches in it or a glass scultpture or something?

    • @elsiehupp
      @elsiehupp 4 місяці тому +7

      Yeah, good taste will never solve the problems of capitalism.

    • @stum7396
      @stum7396 4 місяці тому

      Completely agree with this with really only one exception which is stone effect (ie limestone) porcelain tiles, they tend to be pretty hard to tell the difference imo

    • @elsiehupp
      @elsiehupp 4 місяці тому +1

      @@stum7396 stone-textured porcelain tiles tend to get really gross, though, because the anti-slip texture collects dirt, and they never get properly cleaned, particularly in commercial settings.
      On the other hand, I have a weird soft spot for wood-grain porcelain tiles. They’re not plastic, and if you’re gonna choose something fake but low-maintenance they tend to be on the nearer side of the uncanny valley (i.e. obviously fake) rather than in it.
      Would I prefer real hardwood most of the time? Yes. But I’ve seen enough destroyed hardwood in commercial settings (oddly common in NYC) where I think weird hardwood-printed porcelain tile would look better.

    • @OnboardG1
      @OnboardG1 2 місяці тому +2

      @@elsiehupp I have wood-effect tiles in my bathroom. They're non-slip, look nice and everyone knows they aren't real wood because wood floors in a small bathroom would be a... courageous choice.

  • @tjordan78
    @tjordan78 4 місяці тому +14

    I love your passion and the principles behind your position. However, as a person that rents in one of the few cities in this country where renting long term makes more financial sense than buying, I can say that using materials like peel/stick tiles for flooring and backsplashes have allowed me to like the way my kitchen looks vs not loving my long term living space. Sometimes those alternate materials are the only through line to attractive design. I am also a fan of mixing real/faux plants, keeping the closer plants real and further away plants faux. Its a personal choice. If it makes you happy, it is successful on some level.

  • @shaunnarochelle
    @shaunnarochelle 4 місяці тому +8

    you really suceeded in sharing the deeper importance of this conversation. it's not just snobbery.

  • @Elin.Noller
    @Elin.Noller 5 місяців тому +25

    This is very true. It is also true for clothing. I see so many people who wear synthetic clothing and then complain about being too hot in the summer or too cold in the winter. Synthetic has its uses for enhancing natural material, like making cotton/linen jersey and getting stretch in it. But fabric that is ALL synthetic is horrible. Making a polyester to look like silk or acrylic to look like wool gives you the look but not the inherent property of the material it is pretending to be. Linen is cooling, wicks away moisture and is anti-bacterial and anti-fungal. Wool is warming, dirt resistant, odour resistant among other things. Silk also has thermal regulating abilities. I could go on. Synthetic material do not breath, does not hold warmth, does not wick moisture, gets dirty real quick.

    • @user-qy2kw9kx3o
      @user-qy2kw9kx3o 4 місяці тому

      Animal, vegetable, mineral.

    • @Elin.Noller
      @Elin.Noller 4 місяці тому

      @@user-qy2kw9kx3o ?

    • @analeko1992
      @analeko1992 4 місяці тому

      One of my pet peeves as well. Trying to find a reasonably priced mostly wool coat is near impossible.

  • @CaitiSM
    @CaitiSM 5 місяців тому +14

    I'm so glad you're giving us normie non-designers the language to talk about this stuff! 🙏 I literally just got off the phone with my mom who was contemplating getting rid of railroad tie stairs down to the beach at her Wisconsin lakehouse and putting in these concrete slabs stamped to look like rocks. She got an earful about honest materials lol

  • @saram8996
    @saram8996 5 місяців тому +16

    Some of the things you’ve mentioned, like here with authentic material, are things I’ve felt but haven’t been able to put into words why I don’t like something. You put it perfectly and it’s great to hear from someone educated in the area

  • @tinachristine4573
    @tinachristine4573 4 місяці тому +5

    I used to wonder why new build estates make me feel so discombobulated and it was all that fake rendering they do on the outside to mimic stone or brick. So weird and so unnecessary.

  • @lindawales2394
    @lindawales2394 4 місяці тому +3

    I was doing the DIY home renovation long before it became trendy. I along with husband installed several homes with the real hardwood flooring. Its hard work but well worth the time and effort. We use to save money by not only installing it ourselves, but also buying it unfinished and putting the finish on ourselves. Another lengthy process, but well worth it. These new "faux flooring" finishes I find horrifying. I commend you for shinning a big light on this subject, because it is a serious issue for the environment. As you state, all of these temporary finishes will fail quickly with time. And yes I agree, a thin wood veneer is better, but your very limited to the number of times it can be refinished, whereas solid wood can last a lifetime plus. The entire home building industry needs to put quality back into their products, and the consumer needs to reject this horrible trend.

  • @creativeknowing
    @creativeknowing 4 місяці тому +3

    Your tone and willingness to reflect while you’re sharing well considered ideas and opinions is so inviting. What you,ve said about honest materials is such a balm for the nervous system. Present as you are, materials. Let us develop a sense of trust and belonging and safety with wood as wood, concrete as concrete, plants as plants, sunlight as sunlight, a tv as a tv 😊

  • @lillianbarker4292
    @lillianbarker4292 4 місяці тому +5

    Thank you for highlighting this idea. We have many old homes in Phoenix from the 40s and 50s. They have cement floors in various colors. Flippers cover the floors with cheap tile or vinyl faux wood when instead they could simply leave it alone. Also homes made of brick or block don’t ever have to be painted. I don’t understand why builders abandoned the principles of modern architecture. It isn’t any more expensive.

  • @user-xk5uw3wr2i
    @user-xk5uw3wr2i 5 місяців тому +14

    Love your Videos! Thats solid advice for moving to my next apartment. Could you do a video on how to work around a bad "base". As in a rented space where you dont have alot freedom to transform you space

  • @staceyhart9746
    @staceyhart9746 5 місяців тому +10

    Some might scoff, but I think that synthetic materials can have their own authenticity too. Like, vintage Formica that looks like Formica. Or, using plastic milk crates if you want to decorate “industrial.” For real, I think calling the steampunk looking rooms with pipe-looking table legs “industrial” is less authentic.

    • @whirledpeas5717
      @whirledpeas5717 4 місяці тому +2

      I think he'd agree with you and I do. Your plastic milk crates are milk crates, an authentic thing. They aren't covered in wood grained wall paper to try and make them look like wood cubes. In the video, he showed a vinyl floor he was fine with because it didn't have a fake pattern on it. Formica is the same in my experience. Go be steampunk!

  • @sarawofford
    @sarawofford 5 місяців тому +11

    I'm so excited for your channel and the perspective you bring, it's a nice counterbalance to a lot of the interior design content creators that aren't so rooted in fundamentals of design.

  • @whirledpeas5717
    @whirledpeas5717 4 місяці тому +3

    This partly explains why I super love my current apartment - wood floors, wood kitchen cabinets, solid wood doors. Last place, vinyl wood-looking floors, man-made faux wood kitchen cabinets, super light, thin doors. I feel super content and at home here.

  • @jordanc3233
    @jordanc3233 4 місяці тому +3

    Its worth calling out that real brick walls will have 'seams' too. They're called expansion joints that need to exist every so often in a brick wall to allow for contraction and expansion of the bricks. I don't want people watching this video to think that all brick walls are 'fake' because they have a 'seam'.

  • @gr4yd0n_
    @gr4yd0n_ 5 місяців тому +6

    as someone who’s currently in architecture school your opinions and takes are so refreshing to hear on youtube!! keep up the good work 👍

  • @jjjokkkerrr
    @jjjokkkerrr 4 місяці тому +5

    As a self-proclaimed design elitist, I generally agree with your points. However, we opted for a high-quality faux wood kitchen countertop that even mimics the surface structure of wood, and I must say, it works really well. Stone would have been way too costly, real wood is totally impractical, and artificial mono-colored surfaces wouldn't have achieved the look we desired. So, I hope you can excuse our choice?

  • @alimo1611
    @alimo1611 4 місяці тому +2

    100% my feelings exactly. Just been through the hardest time trying to find a kitchen and I couldn't choose but didn't know what kept holding me back. You have nailed it- they were all fake. Luckily found the right one- real wood and stone. Smaller and plain but real and in budget.

  • @dancinginmaltesers
    @dancinginmaltesers 4 місяці тому +2

    As an interior design graduate your videos are the best I’ve seen on UA-cam. I’m also very against faux materials but I’ve never heard someone explain it so well. It’s like you’ve condensed all the ideas in my head and made them make sense. So happy you’ve created this channel and can’t wait to see where you take it 👏

  • @mylescooperTV
    @mylescooperTV 4 місяці тому +2

    I agree. And there is also an exciting world of the faux. Trompe-l'œil treatment on walls and mosaic work on floors. Woven textiles mimicking naturally occurring animal hides and "prints." The faux can be fun and cute when done with some humor and intention.

  • @kateeyoko
    @kateeyoko 4 місяці тому +2

    Totally agree with the authentic/honest materials. Your arguments and design process make total sense. I’m leaning toward brick still being authentic. In the building examples you were showing, it was probably brick masonry with mortar, ladder joint reinforcement, and wire anchor ties back to the main structural system. It is still self standing…just wouldn’t hold up well in an earthquake without the anchor ties. The problem with the mortar looking bad, is the craftsman. It is a dying and under-appreciated craft. I watched my 80 y/o neighbor lay brick and it was art. Thanks for the thoughtful content.

  • @Ana-pq2wd
    @Ana-pq2wd 4 місяці тому +2

    its honestly so refreshing to hear you talk about something u seem to be passionate about. Its really nice to hear your perspective on this topic and questioning things society has dead set on.
    thank you for this video! x

  • @takeanightdrive
    @takeanightdrive 4 місяці тому +1

    I am so so happy that you are adding your voice to the interior design space on UA-cam. Great videos!!

  • @noa_674
    @noa_674 3 місяці тому +1

    This is the best interior design channel on youtube, so informative, so direct, love it!

  • @boopyvacaine
    @boopyvacaine 4 місяці тому +2

    You summed up how I feel about all these faux materials, especially wood. I have done some woodcarving so a piece of furniture pretending to be real wood is almost offensive to me. Sadly the stores are overrun with vinyl and laminate flooring and plastic furniture.

  • @rejuvinationstation829
    @rejuvinationstation829 4 місяці тому +1

    Loving your content ♥️ I’m currently shopping for land to build a cabin on and I’m already getting so much inspiration from your channel. I specifically loved the video on lighting and it’s such a great perspective on it that I haven’t heard.

  • @namxhuynh
    @namxhuynh 4 місяці тому +1

    I’m so thankful to have come across your channel. You helped me to make a huge decision. More importantly sticking to authentic materials and appreciation for real finished work. Staying away from faux .

  • @floood87
    @floood87 4 місяці тому +1

    These videos are great. Appreciate none of the typical UA-camr bells and whistles. Honest videos for honest materials. 👍

  • @paolaespinoza330
    @paolaespinoza330 4 місяці тому +2

    I just found your channel and it's so great to hear that not all is lost within interior design. Would love your take on designing with purpose for smaller spaces!

  • @langabird5112
    @langabird5112 4 місяці тому +2

    PLEASE KEEP THESE VIDEOS COMING!!!! Here for all of it

  • @jessical972
    @jessical972 4 місяці тому +1

    In some places like Japan , they actually have homes that are usually demolished when the land is sold and rebuilt because after a few decades the home falls behind in safety code.
    What you said about vinyl flooring was interesting because my friend told me in the basement you often need vinyl since the floor isn’t going to be even enough to do hardwood and when my landlords looked into it all the vinyl options were fake wood but maybe a solid colour would have been a much better option if it had been an option.

  • @lillianbarker4292
    @lillianbarker4292 4 місяці тому +3

    Our community colleges, universities and community centers have art shows with very inexpensive art. There are artists leagues and art fairs where you can find original art. Second hand stores have it too. Sometimes people don’t trust their own judgement so they want something by the current popular artist, thinking of it as an investment (bad idea!) or they want something from a trendy store or gallery. I’m not saying local art will be dirt cheap. It may seem expensive but so much goes into its making and it brings life to your space. How much did you spend for a manufactured lamp or chair? You don’t need many pieces anyway.

  • @Skip1409
    @Skip1409 5 місяців тому

    Moving in June and these vids are helping me start the thought process for designing a new space. Thanks!

  • @OlgaHK
    @OlgaHK 4 місяці тому +1

    Fantastic content! I enjoy every video you post, please keep on going!

  • @yybbhn
    @yybbhn 5 місяців тому

    been loving your videos, keep it up!

  • @ahran_in_seattle
    @ahran_in_seattle 2 місяці тому +1

    Im obsessed with your channel!

  • @StudioPreform
    @StudioPreform 4 місяці тому +2

    I really would like to design honest materials in such a way that it could be affordable for more people. I still feel that it is an up hill battle to choose for honest materials instead of all the 'faux' options available. If you don't care you just go down the path of knock-offs, fauxs and so on, going for the look not the feel, buy it in one store and just throw it away after a few years. It is such a waste.

  • @preeve4061
    @preeve4061 3 місяці тому

    Hi Noah. Loving your videos and your friendly personality. I'm building a home, and need to think about finish materials. You've given me a lot of pros and cons to weigh.

  • @TheKaurK
    @TheKaurK 5 місяців тому +1

    Thank you for doing a video on this. You’re right about this in that we all share a responsibility to do better and spend what we have to make a world where things can last and have them be passed down. You’re also so right about letting the material be what it is, even if it is synthetic.. instead of trying to disguise it as something natural. You’ve made me think about what we think of as “beautiful” and “desirable” in the US and how hollow it generally is. We’d rather be a knock off version of someone who’s wealthy than see the beauty in our own humble means. And we always want more. It’s so hard to feel enough by yourself with what you got. And I guess that shows up in our spaces too.

    • @TheKaurK
      @TheKaurK 5 місяців тому

      I swear there’s a joke in there somewhere about our materialism being just as fake as the printed wood vinyl floors..or something.

  • @elizabethchurchill1216
    @elizabethchurchill1216 4 місяці тому

    Oh how nice to see a quick clip at 2:56 of Jim Cutler’s little office/cottage on Bainbridge Island used as as a “good example” of honest materials. You’ve just acquired a new fan! Thanks.

  • @dee-here-now
    @dee-here-now 4 місяці тому +1

    My current apartment has faux marble vinyl tiles for the *kitchen counter* and it makes me throw up in my mouth a little bit. I really appreciated the points about letting vinyl be vinyl and the IKEA drawers so it made it clear that it's not just about being bourgie!

  • @user-uo2jb2rf6t
    @user-uo2jb2rf6t 4 місяці тому

    Finally found the interior designer that says what should’ve always been said. I appreciate if u talk more about mid-century design

  • @sophiamolina9972
    @sophiamolina9972 4 місяці тому

    Thank you for this content. Your explanations had perfect timing as I am beginning my kitchen remodel and now will NOT use vinyl.

  • @wzwzwzwzwzw
    @wzwzwzwzwzw 4 місяці тому

    this is great. lovely to listen to. I like that these videos are well thought out episodes of a your personal, authentic discourse, rather than just attempts at serving the algorithm with content. p.s. i would love to see sources on your references!

  • @hanszieten6288
    @hanszieten6288 4 місяці тому

    I’ve never seen any interior channel that I so agree with!

  • @elsiehupp
    @elsiehupp 4 місяці тому +2

    Engineered hardwood is also often rated for higher-humidity environments than solid hardwood, for instance basements. So my parents have solid oak floors in their upstairs and engineered oak plywood floors in their basement.
    (If your basement full-on floods, though, the only things that’ll survive that are linoleum or tile, though.)
    Oh FYI plywood does contain petroleum products (in the glue), but plywood has advantages other than just tending to be slightly cheaper; plywood is more dimensionally stable than solid wood, so it can be easier to construct furniture that doesn’t warp over time (because the wood wasn’t kiln-dried).
    As for other places one might use plastics such as melamine for durability, though, you can, in fact, use natural linoleum pretty much anywhere you would use melamine.

    • @UpupBinweevils
      @UpupBinweevils 4 місяці тому

      👏 exactly there’s a time and a place were faux is actually better

    • @elsiehupp
      @elsiehupp 4 місяці тому +1

      @@UpupBinweevils I’d hesitate to call plywood “faux”, though… it’s still wood; it’s just sliced wood that has been heavily impregnated with glue. And natural linoleum isn’t faux anything. Natural linoleum is basically pasta lol

  • @nancyrose6259
    @nancyrose6259 4 місяці тому +4

    I recently realized this with clothing as well. The clothes I always reach for in my closet are all the natural materials. Thanks for the reminder that I should apply this rule to my interior.

  • @filipw.4073
    @filipw.4073 5 місяців тому +1

    Thanks! This was useful for apartment inspo/planning

  • @isabellachavez3555
    @isabellachavez3555 4 місяці тому +2

    Hello, could please make a video about more affordable honest materials which are also eco-friendly. Maybe mention how accessible they are as well. Thank you!

  • @littleblueplanet222
    @littleblueplanet222 4 місяці тому

    grateful to live in nyc where my old building has real brick and solid hardwood! I’ve never lived in a rental with these features before and I never want to leaveee

  • @JB-qz3cd
    @JB-qz3cd 4 місяці тому +1

    completely agree with this video. you can't print out textures and call it "trompe l'oeil". inauthetic design can be spotted a mile a way

  • @BaloHasMusic
    @BaloHasMusic 4 місяці тому

    Totally in love with your channel !
    I just started to get into interior design and his history, but do you maybe have cool books to recomand for someone trying to get more knowledge about it?
    Thanks and excited to see more 😊

  • @user-ym2jd8sq1q
    @user-ym2jd8sq1q 3 місяці тому

    Just discovered your channel and love your videos! I appreciate the effort searching for all that pictures must be exhausting 😂

  • @blic.create
    @blic.create 4 місяці тому +2

    Your content is so refreshing. It's so nice to learn about design from someone who is intentional in their design thinking

  • @jaimeswindall8358
    @jaimeswindall8358 4 місяці тому +4

    I really appreciate your demeanor. Many designers sound pretentious. You aim to educate. It’s refreshing.

  • @FleurDeCersier
    @FleurDeCersier 4 місяці тому +3

    One of the imo worst offenders that you haven't yet touched upon are the faux distressed printed persian style rugs 😭 So ugly but they're everywhere. How did these even become so popular?!
    Authenticity in general not just in materials is so important to me. Like for instance, I really dislike how "coffee table books" for a lot of people in the decorating and design space have become just about the aesthetic of looking pretty and intellectual. Feels so inauthentic to me.

  • @rutemalumadance4449
    @rutemalumadance4449 4 місяці тому

    I´m totally into honest materials! Love to know more persons that understand and support this ideia. And that the simple/autentic its much better that the fake sho off. It feels just as something/materials that we can rest on.

  • @lauraty3583
    @lauraty3583 4 місяці тому

    Please do more videos on authentic materials. Great information, thank you

  • @juliahawleydubay4788
    @juliahawleydubay4788 4 місяці тому

    I love this topic. Thank you!

  • @fromstardust.2660
    @fromstardust.2660 4 місяці тому

    I agree with everything you've said in this video, however, interestingly enough, I was on a docent tour for a Julia Morgan building this weekend and I learned that the wooden beams on all of the ceilings in that building were reinforced concrete that she has texturized and painted to look like wood! But she honestly did such a great job--I remember being that in building before and telling my husband how I love the wooden ceilings of the rooms lol

  • @jackpowers3645
    @jackpowers3645 4 місяці тому +4

    I so appreciate your candidness about vinyl floors or “luxury vinyl plank” as people like to call it 🙄. It has its place but the smugness of so many people who act like it’s worlds better than wood just baffles me. It also has a weird spongy texture when you walk on it that I don’t find pleasant 🤷🏻‍♂️.

    • @12Sanguine
      @12Sanguine 3 місяці тому +1

      I'm curious about the "worlds better" part - I always thought people just liked it cause it was cheap, scratch proof and moisture proof.
      Disclaimer: I just have crappy fake wood builder flooring in my place, so I don't have a horse in this race yet

  • @jaim_e
    @jaim_e 4 місяці тому +1

    Hi Noah! Thank you for making this video - I thoroughly enjoyed it as this concept resonates deeply with me. I'm wondering if maybe in the future you would be able to talk about how to integrate honest materials in an accessible way for those of us who are living in apartments where the base of the apartment is inauthentic. For example, I live in Toronto in one of the (seemingly) last reasonably priced apartments, and from the baseboards up it's a beautiful apartment that I love to live in. Unfortunately, however, for the last 2 years I've been at odds with the grey faux wood vinyl flooring (it's completely taken over every apartment in this city), and have been struggling with how to work with it to make it appear more warm. If you have any suggestions or ideas, I would super appreciate your point of view! Wishing you all the best!! :)

  • @12Sanguine
    @12Sanguine 3 місяці тому

    While I disagree with some Noah's taste/opinions, I find these videos very insightful. Thank you for sharing.

  • @thomasgatti
    @thomasgatti 4 місяці тому +1

    i agree with you and share the same sentiment. But keep in mind that not everyone has the budget for authentic Moroccan tile or Marble flooring. Are there alternatives? yes. But they have s specific look that not everyone is necessarily into.
    Also, sometimes people want something that isn't a huge commitment which explains peel and stick tiles. Do i think it feels as nice? no. But sometimes you gotta work with what you got.
    If it were for me, id try to have authentic materials even with a low budget (plywood panels for flooring, second hand or thrifted items, diy art) but i can do so, because this mindset is very fitting for the look i want

  • @nadiaoneill3570
    @nadiaoneill3570 4 місяці тому

    I can't tell you how glad I am to have stumbled on to your channel after a string of interior design UA-camrs who just seemed to miss the points you are making quite eloquently.
    Random question, are you danish?

  • @neuIyn
    @neuIyn 4 місяці тому +1

    Vinyl wood flooring is the bane of my existence.

  • @KAROLINAPOCHWAT
    @KAROLINAPOCHWAT 4 місяці тому

    This is the reason I’ve been renovating my home for the last 10 years, slowly, and not having finished it yet. We’re building everything ourselves with quality materials that feel honest, which for us, brings us closer to nature. We ended up going for a white quartz counter, and it’s the one thing I regret because it brings me away from that natural feel. It’s too urban, but here we are.

  • @sarabrankaer7796
    @sarabrankaer7796 4 місяці тому

    I totally agree about using "real" or "honest" materials! That's why our house is clad in wood. Our Belgian house is built in brick. When renovating, we insulated on the outside using cellulose (shredded newspaper, really). The insulation then needed a thin layer to protect it from the weather. You can get really thin "bricks" to stick on the outside. They don't even look bad when they are actual thin bricks (not fake, made of plastic). And they would make the house look a lot like it was before, and fit in the traditional Flemish vernacular. But I could not get past the falseness of it, that it's a cladding pretending to be an actual wall. So we went for natural, untreated lark planks. I think it looks good 🙂. Our floors are chestnut planks, terracotta tiles and cork tiles (that are natural cork colour). In the bathroom I have an affordable vinyl floor in a teal with multicoloured speckles that's obviously vinyl. I had a very good reason for that: I needed a really thin floor and couldn't find any colour that I liked in cork 🙂.

  • @karolinauvizlova4309
    @karolinauvizlova4309 4 місяці тому

    Omg so glad I have just found your channel

  • @clurrrburr
    @clurrrburr 4 місяці тому +2

    And- LINOLEUM! Most people think this is the same as material as vinyl/ it is NOT. These terms are used interchangeably (vinyl sheet, laminate, linoleum) and they should not be. I wouldn’t be surprised if the image Noah included at the 9:01 is linoleum.
    Linoleum / Marmoleum is a natural building material made of flaxseed oil / limestone / wood flour and other natural materials. I am planning on replacing our faux vinyl kitchen tile with linoleum as soon as I can in my 1950s home.

  • @brianornduff9668
    @brianornduff9668 4 місяці тому +1

    You are preaching to the choir on this one! A gray area (pun intended) is something like board-formed concrete. Though it gets a wooden texture on an otherwise gray concrete wall, its "honest" because it's still concrete and it's how these types of concrete walls are created.

    • @maryannehillis6471
      @maryannehillis6471 3 місяці тому

      Form concrete is stunning!! The National Gallery of Australia is a formidable example.
      It's also gorgeous on a smaller scale of course. Offset with timber, it's just

    • @maryannehillis6471
      @maryannehillis6471 3 місяці тому

      .....Stunning.

  • @Brook.Gonzales
    @Brook.Gonzales 5 місяців тому

    As someone in an old home, I'd love your thoughts on historic preservation while staying stylish. I have found this to be the most challenging thing when decorating my space. I personally love a cottage Scandinavian look but that look requires some fun colors & at times, painted woodwork. I know the old house community will chastise me so I've refrained from painting anything unless it was a 90's add on. Also my ENTIRE house is wood, I need something to break it up.
    I have a second stairway thats a bit hidden (literally behind an old door) that I am so tempted to paint Scandinavian inspired folk art on. I am pretty decent at art so I'm not worried about how it'll look as much as I'm worried that I'll be ruining my homes integrity.

  • @youngbri
    @youngbri 5 місяців тому +1

    Great video! Hoping that one of your future videos will be a glimpse into your space :)

  • @rlejano
    @rlejano 2 місяці тому +1

    You're funny. Am enjoying and learning a lot from your videos, thank you.

  • @SjorsTimmer
    @SjorsTimmer 4 місяці тому

    Having recently renovated my house, I've seen how deep this runs. Like a door + doorframe is these days a complete package, but all made from some (I assume) pressed wood composite with filling material, coated in white. It still looks like a 20th century white painted wooden door, but really nothing of it is "real" anymore.
    My theory is that a 100 years ago, you could cut costs by maybe 10% if you faked things, but these days you can probably save up to 90% so it makes sense that most of the industry is a make believe one.
    One fun composite material I have is a "engineered" metal kitchen counter, it's a bout 1 mm of metal around a 1cm wooden core. Apparently it's much more scratch resistant and lighter and more flexible to handle.

  • @pollykent2100
    @pollykent2100 4 місяці тому

    I find everything you say so very insightful and well-delivered. That said, I sure hope that was a real leather chair you were sitting in.

  • @chloemartinache7979
    @chloemartinache7979 4 місяці тому

    Hello! I recently discovered your channel and your great videos. I'm renovating my apartment but I don't have much budget. I have the same feeling about “fake” materials and especially imitation wood. I'm thinking about installing a cork floor, which is less expensive but natural, and I was wondering if you had an opinion haha
    Thank you again for all your advice which I haven't found anywhere else on the internet :)

  • @_miss.gomez_
    @_miss.gomez_ 4 місяці тому +2

    This is a really good topic..im 100% with you…the question is..how to fix this if you’re renting☹️? In Spain every apartment..even the expensive ones..are all faux😭…i was looking for an apartment for 4 months and…i think i find one that is ok..but still have some faux things☹️ that i can’t change..but i wanna at least improve them.. HOW?!🫤

  • @meghanpfeiffer
    @meghanpfeiffer 4 місяці тому

    I bought a vintage Drexel dresser and was surprised to find that the top of it is veneer. You really can only tell if you're looking hard and it feels like wood when you touch it. And it's holding up great so far.

  • @anu-hz4be
    @anu-hz4be 4 місяці тому +1

    these pictures of faux materials give me the ick, like I'm physically uncomfortable looking at them

  • @libbyslens7826
    @libbyslens7826 3 місяці тому +3

    This also made me think of food - how when you have honest, quality, real food it changes the way you live. In America we consume so much fake material! I took a trip to Italy and just basked in the “realness” of everything - real stone, hundreds of years old, gorgeous leather expertly crafted, delicious food grown miles from where you eat it … so inspirational and excellent.

  • @gibsongb8938
    @gibsongb8938 4 місяці тому

    New subscriber, love everything about this

  • @forestamazzonica
    @forestamazzonica 4 місяці тому

    I really like your content!

  • @dawnc5592
    @dawnc5592 4 місяці тому

    Yes, Noah...yes. It all resonates.

  • @robertpritchard9962
    @robertpritchard9962 4 місяці тому

    I have laminate countertops in my kitchen--probably going to replace them soon--printed with a pattern that from a distance vaguely resembles stone. But I wouldn't mind it at all if it was just solid white or solid black. I was looking at some large tile at Home Depot, 2 feet by 4 feet, as a possible replacement, but every one was made to look like some kind of stone. Unlike the low-fidelity reproduction of the laminate, however, this stuff looks and feels *exactly* like stone, and there were some that were very close to pure white, but always contained the gray variegations that meant to make you think it's natural stone, and I can't get behind it.

  • @Aliceimkaninchenbau
    @Aliceimkaninchenbau 4 місяці тому +1

    I rent a space with kind of vinyl floors with carvings to imitate the stripes of real wood… and i hate it so much! Not just the vinyl but also these strange carvings! It’s nearly impossible to clean :/ but if you rent you dont have an influence on the flooring material…

  • @JRMO8891
    @JRMO8891 4 місяці тому +2

    what would you use in form example a countertop kitchen that doesn't stain easy like marble?? because as you said with the flooring, countertops are crowed with faux stones

  • @sivannatalie
    @sivannatalie 4 місяці тому

    I totally agree. I will say that my one exception is quartz countertops. I’ve put them in my last 2 kitchens and they don’t feel like imposters to me.

  • @UpupBinweevils
    @UpupBinweevils 4 місяці тому +1

    I feel like a big part of this is WHY do people use this faux materials and why our society has drifted in this direction. I’ve noticed there’s a shame placed on those who can’t afford ‘real’ materials when they say they like them or appreciate them. We should consider it a privilege to be educated on them and to afford them.

  • @anu-hz4be
    @anu-hz4be 4 місяці тому

    btw I wonder if you could do a video about small space / studio apartment living? I live in a small studio apartment and I love living like this: it's affordable, ecological and functional. but there's not much decor inspiration for small spaces.. or there might be but not in my style. I would love to hear your ideas about it!