PICK YOUR NICHE | How To Separate Your Personal Brand From Your Personal Passions (INSTAGRAM AUDIT)
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- Опубліковано 16 лип 2024
- In this Instagram audit, I shared with one of my students how to separate her personal passions so she can grow her personal brand. It can be so hard to pick your niche when you're a multi-passionate person, so I hope this helps some of you. #socialbook
Thank you SocialBook for sponsoring this video: socialbook.io/invite/OUcoAMYSdl1
TIMESTAMPS:
0:00-1:53 Intro
1:53-3:11 Our Sponsor - Social Book
3:11-5:44 - Instagram audit walkthrough of one of my students
5:44-6:20 How to deliver value to your target audience
6:20-7:39 What if I’m a multi-passionate person?
7:39-10:43 How to treat your Instagram account as a business
10:43-12:56 My post-it note exercise for content ideas
12:56-15:17 Optimizing your Instagram bio
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Thank you for watching this video explaining all the "niche" things. If you're ready to plan out your next 4 months of content, check out my FREE 4 month content strategy workshop here ➡ itsmodernmillie.com/workshop-youtube
You should do audits as part of your content… love these!!!
Wow! This is the first time I've actually heard someone clearly distinguish how to determine your niche. I love your common sense approach. You don't need to turn your passion into your business. Please more videos on debunking this harmful myth that continues to be spread to this day, misleading so many people. Thank you!
Love seeing these audits! It's such good advice to separate the thing that makes you money and the thing that fuels your soul. It's so often that people turn their love for something into their business trying to follow their passion and it makes them end up hating their passion since they're now dependent on it for a living. I'm really enjoying these Sunday videos. Not only are they more behind the scenes but you get a little deeper and it shows more of you as a person. 💕
ahhh thank you so much for leaving this comment Olivia! That was exactly my goal of creating these Sunday videos! 😭🧡 happy they're coming across this way!
You have confirmed exactly what I was thinking! You don't have to live off your passions as so commonly touted in social media. We really need to have an opposing view to this pervasive narrative.
I love that term - multi-passionate person.
It's the best way to describe us 🤗
Yay! Love this type of videos. Thanks, Millie! ❤️
You're so welcome!
I’m glad you went with your compelling of helping people cuz you’ve helped me with just watching few videos to feel more confident in my videos & posts or what I want to do. Thank you! 😊
Hey Millie I’m normally not someone to usually leave a message or comment but this video has really helped and resonated with me and It really took auditing to another level where you kind of talked about the pillars and how the pillars can further your business and stay on track to allow you to be consistent while also presenting value to your potential clients and community so thank you so much for such great information
This was SO great!!!
Thank you-I just appreciate your channel and your guidance so much-the information you’ve put out has helped me more than that which I have found in all other places combined!!!
Thank you a hundred times over, and may God Bless you and yours! ✌🏻🥰
Your channel has been AMAZINGLY helpful for me and I'm sure A LOT of other people ❤ Thank you!
Awesome video. Love the concept of you helping people through this. I never thought about expanding my weird bag reviews and story venting about life strange I have going on but so glad I stumbled on your channel. I love learning new things so will have to check out more videos. Thanks!
Millie you're a gift. Great pointers.
Thank you Zay 😭😭😭🧡
Love this video! I felt like you were talking directly to me! I’m inspired and am taking your webinar tomorrow ❤. You are my angel!
this totally helped/validate my decision of separating specific content and not gonna lie, my heart dropped when I heard my name Kellie!!! Thank you for your clear information and guidance!
I’ve come to an epiphany of compartmentalizing EVERYTHING after 3 months in a depressive episode.
I love writing but was stuck for years on where to write what and why and how to prioritize what where…
Finally figured out a home online for all my different writings! (Some emails, some public newsletters, private newsletters, etc.)
Now, you’ve helped me figure out how to come back to IG when I do!
I am a writer, but I’ll let that shine in my work.
I think I’m gonna create a personal public IG account and SEO optimize my business one and just share biz-related stuff there (with a personal twist!).
And any other personality things will be on stories and will be brand pillars. Yaaay!
So happy I found this channel and video I’ve been trying to grow my channel for the past 3+ years and these videos have been so helpful thank you!!!
Isn’t Millie awesome!? I love her channel and her course! 😆
@@victoriamoser Same she really is helping me grown on social media especially my UA-cam channel!
Hey Millie!!!! I'm sooooo excited for these tips!!!!!❤❤❤❤😁😁😁
YAY! Happy to be giving them 🤗
I love these videos! I’m not an influencer but they help me so much! Even your other audits I can pull good stuff from and help me out! I’m a hand lettering artist and am trying to grow and it’s happening slowly but it’s happening! Thanks and keep the info coming, it’s great!! Have a wonderful day!
Ahhh yay Lisa that makes me so happy!! My friend is also a hand lettering artist! LOVE the niche and appreciate the work you do 🧡
I would be embarrassed to actually refer to myself as “an influencer” - it’s not a complimentary kind of term 🙄
I agree that it's important to draw a line between personal passions and personal brands.
I agree it's also important how content providers can position themselves as solution providers to those who visit their site to look at content that are value added to them.
I am a headshot and portrait photographer out of Las Vegas so I know how hard it can be to differentiate between being personal and using IG as a tool to attract business. The photographer industry in Las Vegas is extremely saturated so unless you also have a UA-cam, you aren't going to go far. :(
Great video. Very thought provoking and timely. I have a product based business and ant to throw all kinds to valuable content around my products but it's been at the risk of 1) not showcasing and marketing my actual products and 2) ot having focused, cinsidtent and predictable content to attract my true tribe and help me manage how I spend my time. I will do that problem to solution exercise and cull from that list. Thanks again!
I truly agree about keeping some space between what you truly love and what your business is about. @Olivia in these comments mentioned that people sometimes end up disliking something after tying it to making a living. I wanted to add that often businesses which come from a personal passion fail, because they just weren’t good ideas. People are always advising other people to turn their passion into a job or business, maybe not the best advice
Thank you! This needs to be shouted across the rooftops. So many people are being led astray with this narrative.
I am sure that this will be very useful for many people who are multi passionate! Picking up a niche is important and you gave valuable advices in this regard 👍
Thanks so much Harry!!
I was very excited to watch this audit because I feel like your opinion is so valuable, but It seemed like you were to nervous to say the hard truth. That's what we need! Don't feel bad about hurting new creators feelings. We just want to know what to do to get the job done. Thanks for your videos! They are truly helpful
This is always my struggle, it is hard for me to separate things but this helped so thank you!
It was such a struggle for me too! I GET IT! Happy this video can help 🤗
You’re great 💖💚
Hahaha love it. I was thinking what do I like… books and coffee and painting and cleaning and organizing and you were like coffee. Hahaha ❤️
Hahahaha right!?! I just love it all what can I say?! 😂
This was great, but can you show the follow up on how they implemented your suggestions and how that made a difference in their following/ engagement?
Millie, we want to give you this cash flow. I hope you are open one day for an IG audit with your course, How cool would that be! Thanks for your wisdom.
💯💯💥❤️🔥💥💯💯
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അത് പിന്നെ ചേച്ചി നാളെ മോഡൽ പരീക്ഷ ആയതിനാൽ ഞാൻ ക്ലാസ്സ് കേട്ട് പഠിക്കാനായി യൂട്യൂബിൽ വന്നതാണ് അപ്പോഴാണ് നോട്ടിഫിക്കേഷൻ കണ്ടത് അപ്പോൾ വീഡിയോ കണ്ടു പക്ഷേ എനിക്ക് നാളെ പരീക്ഷ ആയതിനാൽ പഠിക്കാതിരിക്കാൻ പറ്റില്ല അതുകൊണ്ട് ഞാൻ ഈ വീഡിയോ പിന്നെ വന്നു കണ്ടോളാം കേട്ടോ 😁.
Hey hey! Do you have any advice for growing a channel if you do NOT need it to monetize?
I'm lucky that I already have a business which is doing well financially, but I'm interested in growing my personal brand for the art & fun of it! I also think that sharing more BTS/less polished content than the business, talking about real life relatable things, will help people feel comfortable in themselves - hopefully! (Flow-on effects for the business would just be a bonus :)
I agree with adding more photos of Kelly. I am 40 almost in the over 45 club but I wouldn’t connect with dog photos. I don’t have one so she could be losing a lot of people who aren’t 45 plus and have a dog. At least how it read to me.
She's updated her profile and this is what it looks like now 😍: instagram.com/ageandattitude/
Great & honest audit . Well implemented suggestions 💃
Hey Millie I love your channel recently discover it. I check your website I want to be an influencer but not “influencer” but real influencer that inspire and influence people to for example have a better lifestyle, how to build a healthy habit. Is your course that? :)
Millie, I am an artist and a mom of an autistic little boy. Going live is difficult cause my son is always loud. I don’t always look my best. I even am limited in reels I can do. I can’t record things with a camera pointed at my ipad. I can’t afford equipment yet and my phone stinks. I feel like more and more artists have to be cute and show themselves on social media to compete. Can I connect to my followers purely through my art and my voice? Are there other ways to connect with them and make them feel like they know me?
I'm having a hard time with this. My 3-5 year view is to open up my own holistic wellness center or take on holistic wellness clients which ranges from body, mind and spirit. I personally do yoga, asmr, meditation, weight training, keto, tarot card readings, cooking and macro-oriented cooking. Are the niches too broad? Not sure if my tarot would turn off keto or they wouldnt get it...but for me they're all core to my planned business. too wide a net?
and i def gotta add vocals (as a spiritual tools)
The tshirt 👌, my dream is to retire by 40 yrs so help Lord 😌🙏
You can do it!!!