Well, packaging is part of the margins That black dye for that original plastic costs money, as did the original printing for that large scale Hence why it's now white plastic, and a 9/10 badge instead of a scale
My boss was recently trying to find a lock for our portable storage unit and he came back with a Masterlock. He's very security conscious, and when he showed me the lock, I busted up laughing. When he asked why I was laughing, i explained about LPL and Masterlock and even showed him a video of the one he got. He immediately went out looking for a better lock locally, and came back with a bigger Masterlock. He said he went to Lowe's, Home Depot, and a locksmith shop and all any of them carried were Masterlocks. Moral of the story, Masterlock cant make a lock a novice can't open, but they've mastered marketing and locked in the market, at least where we live.
Amazon has some deals on ABUS this time of year. Also, the Medeco padlocks will give even advanced pickers a run for their money. They both also stand above average for brute force entry and decent ones can be had for $85-150 range. I'd avoid super high end padlocks unless there's a secondary surveillance apparatus used in combination with the lock. On our community gate the HOA kept putting combo Masterlocks to secure it (it's a gate in place of a wall, as the other community neighboring ours is separately owned now). Kept finding it open or lock missing completely. I finally just put my Medeco padlock on with an oversized chain and it's been secure ever since, and I have seen evidence of pick and shim attempts.
The locksmith shop carried masterlocks? They didn't have any ABUS, Assa Abloy, or Squire stuff? Sounds like an extraordinarily shitty locksmith shop to me...
Having worked in the injection moulding industry, I think the change in the plastic is because the white plastic is currently a lot cheaper than the black
That makes a depressing amount of sense to me. Although if they did get new molds made that's fairly pricey. But it's just packaging So they probably just went with whoever the cheapest was. I wouldn't be surprised if they could make that back in savings relatively quickly. Especially if their molds were already getting worn out.
@@blindsniper35 The two packages in the video appear to be the exact same shape, so there's no reason to think they got new molds. You don't need to change the mold to change the color of the plastic.
I expected the new package to cover up the keyhole to keep people from going into the store and just raking them all open while they're still on the shelves.
1-2: You look at it and it'll open 3-4: You poke it and it'll open 5-6: You smack it and it'll open 7-8: You pull on it while giving it a whack and it'll open 9-10: You stick something in the keyway and it'll open.
Mgmt: "How much will you need to make it rake-proof and actually provide some security against picking?" Engineer: "We'll have to redesign the pins and retool so we can get tighter tolerances. Looks like about $250,000" Mgmt: "What can you do for $5,000?" Engineer: "Ummm... redesign the sticker?" Mgmt: "Let's do that then. Meeting adjourned."
Honestly all they would have to do is swap out a couple pins with serrated, mushroom, or spools. They already have a solid core with their plastic body LOTO locks.
Except engineers don't design the sticker. That's marketing. LPL's insinuation that a label change has anything to do with engineering is frankly absurd.
You gave me hope at the beginning with the “Sometimes lock companies make much needed changes”, but then you hit me with the, “and then there’s Masterlock…”
To be fair. The 2nd lock put up a bit of a fight. Taking perhaps another 6-10 seconds longer to rake .. .. I'd say in masterlocks case that is a definite improvement..😆.
@@strangerous1313 He said: "Sometimes I'm really encouraged when I see lock companies making much needed changes to subpar products. Then other times I see changes that just leave me dumbfounded. A great example of the latter is this stainless steel version of The Master Lock number 5." I think @alex.witha.k.'s summary of that gets pretty close tho
I highly doubt they care. They know how to design good locks, but why would they if the ones they make now are selling so well? Convincing any company to reduce their profits to improve a product that everyone is already happy with is a tough sell. Even with all these videos showing how easy it is to pick master locks, they are almost never picked open for crimes and are instead just cut off.
@@cosmicinsane516that is a very smart perspective of reality of any company that makes profit from a product and don't really bother to change anything. Down to earth and pragmatic answer, hat down sir.
@@cosmicinsane516 This is true. People overestimate the intelligence of the average thief. Someone broke into my car once by smashing the glass. They took a leather jacket, and my el cheapo radar detector. They left behind a way more valuable GPS receiver (this was the 90s, most weren't familiar with them then) and left my wallet which had more cash in it that my radar detector cost new. The car was unlocked. Losing the jacket sucked, not so much for the jacket, but I had a pin from a Soviet-era nuclear research lab a friend had given me on it and it was irreplaceable, and I was irked my glass was broken. I mostly felt bad for the criminal because they were so stupid they weren't even a good thief.
Of course they never disappoint. You can't disappoint us when we don't have any expectations of quality. The lock was, let's be honest, exactly as good as we've come to expect from Master Lock.
love to go round the home depot store and rake open every lock and leave the shop staff puzzled as to what is happening (or does the bubble plastic hold the shackle in place
@@highpath4776 after unlocking, you could probably lift the lock, and then remove it through the hole. do that with every one of them, and the store would be forced to return the product, which might become a wake up call to Master Lock if enough people do it.
Do you know what made me laugh ? On the new lock packaging, Masterlock managed to mix up the French and Italian translations, with the Italian title heading the French bullet points and the French title heading the Italian bullet points. They couldn't even get a copy-paste right :)
I was at Home Depot today and walked past the Master Lock bay and I saw the new packaging styles and I wondered if you would comment on it. I got home and sure enough, you've already got a video drop about it. They spent a lot of money redesigning their entire product package lineup. Even the trays the locks sit in for display are a new color. They also spent more money for shelf space this year. Some Home Depots used to have at least a few other lock brands on the shelf. Master Lock now takes up an entire bay by itself and pays to keep the other brands out of its area.
I feel like, at this point, there needs to be a global security regulatory body whose sole purpose is to give proper ratings to security products. Something like, "Rated 9 out of 10 by (acronym)". A true rating that customers can actually trust, instead of companies just deciding "Yeah, let's say 9 out of 10 because that sounds good to consumers" without anything backing up that claim. Will that ever exist? Probably not, but I feel like it's the only thing that could stop such preposterous marketing.
@@KarelSmout I think that's probably a product of the insurance industry. They want to know what the risks are, after all, in order to match premium to coverage. It's very common for a particular type of "affordable" policy to have conditions in it regarding the minimum grade of security physically applied to the insured property, and the lock manufacturers (etc.) will submit their products with the hope of being recognised as meeting those standards.
You don't have it in the US? In Russia, there are special government standards for different locks. So text like "ЗН4 класс 3 ГОСТ 5089-2011"(lock type ЗН4 class 3 according to GOST 5089-2011) will mean that a lock was tested in a certified lab, and it took at least 15 minutes to either open it or brake. And I'm sure that EU countries have similar standards.
@@Kromaatikse This. I was on the sidelines of the sidelines when an insurance company in Germany wanted to make their contracts more readable, but to this day, I have no idea how to make "your garage lock must have X number of pins at least" understandable to the layperson.
@@Kromaatikse I was hinting on SKG 'stichting kwaliteit gevelbouw'. It is part of SKG-IKOB, strictly speaking a commercial service. But the independency or it's certificates (quite a few more then I'd imagined) it it's core product. Independency is audited yearly by a committee with a wide range of participants. From contruction companies to comsumer agency, and from legislators to housing-owner societies.
That 9 rating on the new lock is not far off in accuracy to be honest. It almost withstood 9 seconds of raking. A clear improvement over the previous model. Well done Master Lock!
When I was in college I had a Master lock on my garage. The garage was not attached to the house, so there was no real security issue - it was mostly just to keep the car from getting a foot of snow on it every night in Minnesota, and the lock was really more to hold the dilapidated old door shut than anything else, and maybe offer a bit of symbolic dissuasion. Anyway, I never had the key to the lock. I kept a small hammer leaning against the garage side, and I would just give a firm vertical tap on the lock body and it would pop open every time. Faster than a key. Never broke it - I could always re-close it normally. Never did I suffer a moment's nervousness about the fact that my car was locked in a garage to which I did not have the key.
McNally has made shorts where almost all of it is him taking the packaging off the lock, and then in the last like 5 seconds is the picking and tossing the lock into the void
Looks like McNally's been teaching LPL some things since they started working together; when LPL throws something into the void, we'll know it's complete! ;)
Interesting timing of this video - I just bought a 2-pack of smaller Masterlock padlocks for practice earlier today. I am a novice lockpicker, been doing it maybe a month. The locks were in the new style packaging like this video. Being one of the smaller models, the keyways are smaller than anything else I currently have to practice on, so that took a moment to adjust to. They also (so far) don't want to cooperate with using top-of-keyway tension. But even with the smaller keyway and switching to bottom tension, it still barely took me a minute to open the first one by single pin picking. The second fell to a quad rake in
Master Lock has no liability for the ease with which their locks can be opened. Sadly, unless people stop buying the locks because they aren't secure, Master Lock has no incentive to change it. They do make very good locks for beginners to practice on.... 😁
I respectfully disagree. As a rank locksport noob, I bought MasterLock's M15 padlock which they rated 10 out of 10 on their security scale. I could rake it open in a couple of seconds with anything that fit in the keyway. Sure, I could have still practiced single pin picking it, but that seemed like a pointless exercise.
It does honestly make you wonder what they consider to be "10/10" security. It also makes me wonder what locks they use to secure their own buildings, homes, devices, etc.
after watching your content for years and being very fascinated by your skill set; i finally ordered the FNG off of Covert Instruments last night... cant wait to start my first challenge... thank you for all of your knowledge that youve passed along to us...
Given the choice between a master lock or a real (metal tab) zip tie.. I'd choose the zip tie. 😂. Often times it takes longer to cut the master lock out of the packaging than it does to pick 😂
@@ibnewton8951Because they are on store shelves. Quality is less profitable than being the product people see when they need something and don't know any better.
You basically showed, that Master Lock's marketing department has more money to spend, than the engineering and the purchase departments do. 🤷 Thanks for all your great videos!
and as long as the consumer will buy their products, it will stay so. Re the other replies: the engineer's soul is probably crushed by the beancounters. Maybe he is there somewhere, crying himself to sleep each night. Don't make fun of him. Pity him.
@@TheCatherineCC I just did some quick research into this and they don't save money directly by switching from black to white plastics. They do make some money indirectly from it, though it's unclear if it will be that way forever. So, technically the black plastics are cheaper to produce, but they require harsher chemicals and can't be recycled. The new white plastic they are using is more expensive to produce, but it's more ecologically safe and it's easier to recycle. There are currently government incentives for using eco-friendly plastics instead of the black in the countries where it's being produced. So they are being paid to switch to white plastic from black. I don't know if those incentives will remain in place forever or if the black will be banned by the time the incentives expire There was a similar event with air conditions in the past couple decades, they started the move to ban freon back in the 1990's. Gave incentives to companies that switched to alternatives early and then banned the production of it in 2010 a couple decades after the original ruling on it has been made. A lot of the eco-friendly changes are multi-decade plans so that industry has time and incentive to make the changes.
Someone had to pick up the gauntlet now where Bosnian Bill has retired. That it's the smoothest voice with the most savage low-key burns in the locksport community that picked up that gauntlet is just a bonus.
Changing packaging is a very common occurrence in marketing. Sometimes the change in packaging is trumpeted right on the package with some wording like: "Same great , new package".
I literally bought an FNG kit and picked every common lock I could find. The rake is crazy efficient. The only thing I can’t hand pick yet is my Abus titaliums, because of security pins, but they can be raked in seconds. Only time I’ve picked a lock once in the past was a Master Lock with binder clips on a drawer at work that hadn’t been opened for years, since the key was lost.
It would be fun to go to stores and rake open every one on sale with the keys still in the package next to them. Perhaps if it caught on mass amounts of public shaming would make a "9" really be somewhat secure. 😂
I love your videos! And they have inspired me to pick-up lockpicking/locksport. I've been in lockpicking a little over a month now and I am utterly dumbfounded on how Master Lock does their security ratings. I got several pad locks in the Master Lock No 5 series and they are soooooooo easy to pick open. Almost as easy as the Master Lock 930DPF which has a similar security rating. Again I love your content and that you are educating people about the serious shortcomings of so many lock name brands. You have utterly destroyed my trust in Master Lock and I thank you! Some of my friends have recently expressed interest in learning how to lockpick and when they ask me about practice locks I just tell them to get a Master Lock.
lol "well those are all some very good ideas David but we really think it's more about what our lock represents, and the power of protection and insurance surrounding the legality of opening the lock without the key or permission." -- Masterlock Corporate
I consider myself an amateur, and I can pick these open all day. Most of the time a wave rake will do it. Really eye opening when you see how often they are used.
It would be great if you did a once a year video on the best locks in each category to use. Updating it every year. All you ever really talk about are the ones not to use.
Ehh, most thieves aren't going to pick a lock anyways. If you want decent security, go with something that has a good shackle that's mostly guarded by the body. The Abus 83cs/55 comes to mind for a reasonably priced option. If you're really worried about it being picked grab something with a disk detainer core. Almost nobody is going to have the tools required to open it, especially thieves.
What's really disturbing is the "Max Weather Resistance" on the new lock's label. With security like that bad it makes me suspect it will melt like a sugar cube in the rain.
Raking even the same lock twice can have wide variation in the amount of time it takes, 1 sample is not significant. That said, he should have shown it a couple times to show that it's actually no different, which he usually does.
They’ve got their eye on the ball, it’s just that the ball is “sales” and “profit.” Happens all the time when a company has dominant brand recognition in their field. Instead of trying to compete with a better product, they just ride their brand value and abuse the trust that uninformed consumers place in a branded product to mislead consumers into thinking the product is of higher quality.
This typical failure by masterlock gives me an idea for a video: get LPL and Mcnally together, get a literal bucket of masterlocks (I'm talking like 200 - 300 of them) and do a timed endurance challenge to see who gets through the most masterlocks within the set time. I reckon 5 minutes each should be enough to get through 300 (could possibly raise it to 500 just to make the video a little bit longer) masterlocks and the money raised off the video could go to some charity. The prize for winning is the satisfaction of being masterlocks public enemy number 1.
So sad that Master Lock is now synonymous with Mistrust. The old commercials showed it holding up to getting shot, which is cool, but the less than useful lock mechanism does not make up for this.
@@workingcountry1776 Brinks seem to have worse material, but at least use one or two security pins. A bit harder to pick, but VERY clear counter rotation in the ones I have. They're actually nice to learn about security pins. Of course, both brands are basically 100% vulnerable to padlock shims anyway, so does picking even matter...
I remember in 7th grade wood shop one of the students lost their key for their locker. The shop teacher being a big chested big armed man grab the bolt cutters. He had a hell of a time cutting through the shackle.
I think we could easily miss something in this video. Master Lock managed to cause LPL to not get the turner in first try, delaying his pick, therefore improving security!
It's funny you put this up today. I just purchased your Genesis kit and the first lock I tried was this one. It took me about a half hour the first time, a few seconds the second time.
They sell massive quantity to people who don't know any better. It's cheaper for them to pay for shelf space and push out other companies from the big box stores than it is for them to actually improve their products. People who care would never buy masterlock anyway no matter what they do after decades of being the low end. They sell to the brainless masses by controlling the majority of retail space by paying for shelf space and paying stores to not carry certain other brands.
They sell legal compliance products and at that, they are great. After all, the first thing the police or insurance companies ask you is "was it locked"? So if you need a cheap product to display that entry is forbidden, then this is good enough. ie - that side gate to your yard. Any thief will just jump over the fence, after all. Or your $50 used bicycle. That's what insurance is for.
This is how you know that marketing folks have their own budget, entirely separate from product development - and for the most part, nobody from either department talks to anyone in the other. This is, unfortunately, the way most corporations do business.
I don't understand why Master Lock haven't yet hired LPL as a consultant to work with their engineering department to make a real line of secure locks, pride maybe?
LPL If you have a second, can you explain how you decide which "attack" to use? Is it just experience? It was my understanding from your previous videos that the bypass driver was the way to go for Masterlock.
Occam's Razor. Simplest idea first Basically, if you can try the shortest, simplest method first - and it works, then you don't have to try the more complex options
"Things that don't matter"?! Of *course* the new sticker matters! That is more eye-catching on a peg, and the trilingual packaging now means they can sell the same lock in Mexico and Canada without changing the packaging. That must save them a TON of money, of course that matters!
![[1575] Don’t Assume It’s Too Hard For You (Schlage KS21)](http://i.ytimg.com/vi/41gHcZHDRyI/mqdefault.jpg)
Remember kids, if a key opens a lot of locks, it's a master key. If a lock is opened by a lot of keys, it's a Master Lock.
no no you got it wrong
master key opes any locks
master lock opens any other master locks by hitting very hard on the other masterlock
Such an underrated comment.
@nicolaszanon3337 Wrong, not all locks
This is a Master Comment!
Love this lol
Remember kids: When a corporation says they improved their products, they've probably only improved their profit margins.
And evidently, the packaging.
Or packaging
Well, packaging is part of the margins
That black dye for that original plastic costs money, as did the original printing for that large scale
Hence why it's now white plastic, and a 9/10 badge instead of a scale
Sad but true
@@davebigdog; Black paint must be getting expensive.
The "security level 9" means that 9 out of 10 novices can open the lock, without even trying.
Or: at least 9 security flaws.
On of the few i can rake open. I'm trying to get better. But so far I'm only at master lock and practice locks pick skill, if that is even skill.
rather than 10 out of 10 could do it?
That's 9 out of *100*
Or it's how many seconds a wave rake takes 😂
My boss was recently trying to find a lock for our portable storage unit and he came back with a Masterlock. He's very security conscious, and when he showed me the lock, I busted up laughing. When he asked why I was laughing, i explained about LPL and Masterlock and even showed him a video of the one he got. He immediately went out looking for a better lock locally, and came back with a bigger Masterlock. He said he went to Lowe's, Home Depot, and a locksmith shop and all any of them carried were Masterlocks. Moral of the story, Masterlock cant make a lock a novice can't open, but they've mastered marketing and locked in the market, at least where we live.
At least that's one secure lock they have ...
The only lock they have secure is the lock on the market
Amazon has some deals on ABUS this time of year. Also, the Medeco padlocks will give even advanced pickers a run for their money. They both also stand above average for brute force entry and decent ones can be had for $85-150 range. I'd avoid super high end padlocks unless there's a secondary surveillance apparatus used in combination with the lock.
On our community gate the HOA kept putting combo Masterlocks to secure it (it's a gate in place of a wall, as the other community neighboring ours is separately owned now).
Kept finding it open or lock missing completely. I finally just put my Medeco padlock on with an oversized chain and it's been secure ever since, and I have seen evidence of pick and shim attempts.
The locksmith shop carried masterlocks? They didn't have any ABUS, Assa Abloy, or Squire stuff? Sounds like an extraordinarily shitty locksmith shop to me...
@@ChristopherHallettThey sell locks they know they can open.
6 seconds to rake vs. 3 seconds on the previous model. They’ve DOUBLED the security! 😂
18 out of 10 😂
well for once he didn't show that "it was, not a fluke", i say it's +3 seconds of fluke!
Managers at masterlock after seeing this: "great success!"
🤣🤣
Now twice as good!!
Having worked in the injection moulding industry, I think the change in the plastic is because the white plastic is currently a lot cheaper than the black
That makes a depressing amount of sense to me.
Although if they did get new molds made that's fairly pricey. But it's just packaging So they probably just went with whoever the cheapest was. I wouldn't be surprised if they could make that back in savings relatively quickly. Especially if their molds were already getting worn out.
And the sticker was changed to add a couple new languages, so they can sell the same product in the same packaging in more markets.
Why? Surely black's the easiest and cheapest pigment.
@@MrNerdHair the white is raw unpigmented plastic
@@blindsniper35 The two packages in the video appear to be the exact same shape, so there's no reason to think they got new molds. You don't need to change the mold to change the color of the plastic.
The hardest part of picking a Master Lock is apparently getting the turner into the keyway.
At first I thought that was the security improvement lol!
This was the comment I was looking for!
I love how LPL keeps them in the packaging so they are easily returned to the store when he is done with the video.
Yeah😂 he have plenty of this debris already.
He enjoys being paid good money for trash 😂 I mean - who wouldn’t.
They made the packaging harder to open than the lock. Brilliant. 🤣
Lol!
The 9 "security" rating is for the packaging lmao!
@@stuartd9741exactly. The rating is for the packaging 😅
I expected the new package to cover up the keyhole to keep people from going into the store and just raking them all open while they're still on the shelves.
Master Lock made the new packaging, and the shareholders loved it. That's what counts.
Actually true.
9/10 lock rating = 3 seconds to pick
Not even picked, just raked
Maybe 1 is the top score and they're being secretly honest.
1-2: You look at it and it'll open
3-4: You poke it and it'll open
5-6: You smack it and it'll open
7-8: You pull on it while giving it a whack and it'll open
9-10: You stick something in the keyway and it'll open.
The rating makes a lot more sense if it is out of 100
That means a 10/10 takes 3.33333 seconds right
Mgmt: "How much will you need to make it rake-proof and actually provide some security against picking?"
Engineer: "We'll have to redesign the pins and retool so we can get tighter tolerances. Looks like about $250,000"
Mgmt: "What can you do for $5,000?"
Engineer: "Ummm... redesign the sticker?"
Mgmt: "Let's do that then. Meeting adjourned."
Since the product reference is still 5SSKAD for both products (see at 2:02), i assume this is sadly true.
Management then gives themselves a $245,000 bonus.
Honestly all they would have to do is swap out a couple pins with serrated, mushroom, or spools. They already have a solid core with their plastic body LOTO locks.
@@StorymasterQ Even sadderly (LOL), no; mgmt gets 10k bonus split between them and corporate gets $235k added to the golden parachute fund.
Except engineers don't design the sticker. That's marketing. LPL's insinuation that a label change has anything to do with engineering is frankly absurd.
Master lock: We made improvements
LPL: raking takes 1 second longer
Master lock: Mission accomplished
You gave me hope at the beginning with the “Sometimes lock companies make much needed changes”, but then you hit me with the, “and then there’s Masterlock…”
🤣🤣
He didn't say that.
To be fair.
The 2nd lock put up a bit of a fight. Taking perhaps another 6-10 seconds longer to rake ..
..
I'd say in
masterlocks case that is a definite improvement..😆.
@@stuartd9741 I thought the same thing, but have to wonder of that’s because the lock is newer and he hasn’t picked or racked it as many times.
@@strangerous1313 He said: "Sometimes I'm really encouraged when I see lock companies making much needed changes to subpar products. Then other times I see changes that just leave me dumbfounded. A great example of the latter is this stainless steel version of The Master Lock number 5." I think @alex.witha.k.'s summary of that gets pretty close tho
LPL continues to inflict massive emotional damage on master lock engineers
What engineers? One organ grinder and hundreds of monkeys.
I highly doubt they care. They know how to design good locks, but why would they if the ones they make now are selling so well? Convincing any company to reduce their profits to improve a product that everyone is already happy with is a tough sell. Even with all these videos showing how easy it is to pick master locks, they are almost never picked open for crimes and are instead just cut off.
@@cosmicinsane516that is a very smart perspective of reality of any company that makes profit from a product and don't really bother to change anything. Down to earth and pragmatic answer, hat down sir.
@@cosmicinsane516 This is true. People overestimate the intelligence of the average thief. Someone broke into my car once by smashing the glass. They took a leather jacket, and my el cheapo radar detector. They left behind a way more valuable GPS receiver (this was the 90s, most weren't familiar with them then) and left my wallet which had more cash in it that my radar detector cost new.
The car was unlocked. Losing the jacket sucked, not so much for the jacket, but I had a pin from a Soviet-era nuclear research lab a friend had given me on it and it was irreplaceable, and I was irked my glass was broken. I mostly felt bad for the criminal because they were so stupid they weren't even a good thief.
I wonder if any lock companies have offered him a chance to come on as a consultant? Or if he'd do it?
The 9 rating is the number of seconds you’ll need to take out the rake and turning tool, insert and open the lock.
Master Lock… never disappoints! They should just include the wave rake instead of a key!
"New and improved Master Key, that opens any of our locks with ease!"
Of course they never disappoint. You can't disappoint us when we don't have any expectations of quality. The lock was, let's be honest, exactly as good as we've come to expect from Master Lock.
Didn't know Master Lock provided a 'Try me' feature on their packaging. Very consumer friendly
love to go round the home depot store and rake open every lock and leave the shop staff puzzled as to what is happening (or does the bubble plastic hold the shackle in place
The key in the package is hard to get to, but a couple of paper clips will do the trick.
@@highpath4776 after unlocking, you could probably lift the lock, and then remove it through the hole. do that with every one of them, and the store would be forced to return the product, which might become a wake up call to Master Lock if enough people do it.
@@bob456fk6 Mix all the keys up, and wait for the screams.
@@highpath4776 and for good measure exchange the locks so that the keys won’t fit them
Do you know what made me laugh ? On the new lock packaging, Masterlock managed to mix up the French and Italian translations, with the Italian title heading the French bullet points and the French title heading the Italian bullet points. They couldn't even get a copy-paste right :)
Yes. Very funny!
It’s indicative of the quality of the product.
It's even easy to break their codes!
Tthe second is in Spanish, not in Italian. It should say "acero", not "acier". "Anse" is "handle" in French.
I was at Home Depot today and walked past the Master Lock bay and I saw the new packaging styles and I wondered if you would comment on it. I got home and sure enough, you've already got a video drop about it. They spent a lot of money redesigning their entire product package lineup. Even the trays the locks sit in for display are a new color. They also spent more money for shelf space this year. Some Home Depots used to have at least a few other lock brands on the shelf. Master Lock now takes up an entire bay by itself and pays to keep the other brands out of its area.
I wish home depot or other big stores would carry at least one decent brand. That is very hard to find anywhere though.
They changed the packaging to receive French and Spanish translations.
But, they switched "ANSE INOXIDABLE" (spanish) with "ACIER INOXIDABLE" (french)
And inoxidable is written inoxydable in french
I feel like, at this point, there needs to be a global security regulatory body whose sole purpose is to give proper ratings to security products. Something like, "Rated 9 out of 10 by (acronym)". A true rating that customers can actually trust, instead of companies just deciding "Yeah, let's say 9 out of 10 because that sounds good to consumers" without anything backing up that claim.
Will that ever exist? Probably not, but I feel like it's the only thing that could stop such preposterous marketing.
We kinda have that in Europe with a star system on house door hardware. Not Just locks, but also hinges, claws etcetera.
@@KarelSmout I think that's probably a product of the insurance industry. They want to know what the risks are, after all, in order to match premium to coverage. It's very common for a particular type of "affordable" policy to have conditions in it regarding the minimum grade of security physically applied to the insured property, and the lock manufacturers (etc.) will submit their products with the hope of being recognised as meeting those standards.
You don't have it in the US? In Russia, there are special government standards for different locks. So text like "ЗН4 класс 3 ГОСТ 5089-2011"(lock type ЗН4 class 3 according to GOST 5089-2011) will mean that a lock was tested in a certified lab, and it took at least 15 minutes to either open it or brake.
And I'm sure that EU countries have similar standards.
@@Kromaatikse This. I was on the sidelines of the sidelines when an insurance company in Germany wanted to make their contracts more readable, but to this day, I have no idea how to make "your garage lock must have X number of pins at least" understandable to the layperson.
@@Kromaatikse I was hinting on SKG 'stichting kwaliteit gevelbouw'. It is part of SKG-IKOB, strictly speaking a commercial service. But the independency or it's certificates (quite a few more then I'd imagined) it it's core product. Independency is audited yearly by a committee with a wide range of participants. From contruction companies to comsumer agency, and from legislators to housing-owner societies.
That 9 rating on the new lock is not far off in accuracy to be honest. It almost withstood 9 seconds of raking. A clear improvement over the previous model. Well done Master Lock!
😂😂😂😂🎉
Beat me by 37 minutes
@@Kayvoyager Same 🤣🤣🤣
I wonder what would happen if a person just rakes all the locks at the store... and leaves them on the shelf.
When I was in college I had a Master lock on my garage.
The garage was not attached to the house, so there was no real security issue - it was mostly just to keep the car from getting a foot of snow on it every night in Minnesota, and the lock was really more to hold the dilapidated old door shut than anything else, and maybe offer a bit of symbolic dissuasion. Anyway, I never had the key to the lock. I kept a small hammer leaning against the garage side, and I would just give a firm vertical tap on the lock body and it would pop open every time. Faster than a key. Never broke it - I could always re-close it normally. Never did I suffer a moment's nervousness about the fact that my car was locked in a garage to which I did not have the key.
'Stay safe, stay legal... and stay away from MasterLock'
Words to live by.
I noticed that LPL didn’t even bother to take the lock out of its packaging. That probably would’ve doubled the length of this video.😂
Probably so he could return that joke of a lock after😂
LPL does lock picking not box openings. Locks are cleaner and less mess.
@@anselpedersen3892 LPL only does box openings on april fools, rather.
I think he returns them to the store. That's good so master doesn't get any of his money.
McNally has made shorts where almost all of it is him taking the packaging off the lock, and then in the last like 5 seconds is the picking and tossing the lock into the void
Your emphatic toss of the picking tools at the end was extra savage on this one.
Looks like McNally's been teaching LPL some things since they started working together; when LPL throws something into the void, we'll know it's complete! ;)
Seen this too 😃 MasterPiece of MasterLock
His equivalent of a mic drop.
@@AlanHardacreSo it's a pic drop? Nice.
When I saw major changes, I joked to myself they only changed the packaging. Well done, Master Lock.
Considering the fact that it didn't pop itself open when LPL was simply staring at it makes it a rather decent lock already!
Master should rename the lock as an "Entry Level Picking Practice Lock"
Or for master lock to rebrand as
Neverlocked ..
@@stuartd9741it’s called master lock cuz it can be opened by anything…
ELPPL5
I'd buy THAT for a dollar!
I love that he doesn't even consider these worth the time to remove from the packaging.
packaging is a bigger challenge than the lock too so there's that
Yeah the 9 security rating is for the packaging..😆
They're probably going straight back to the store.
Interesting timing of this video - I just bought a 2-pack of smaller Masterlock padlocks for practice earlier today. I am a novice lockpicker, been doing it maybe a month. The locks were in the new style packaging like this video. Being one of the smaller models, the keyways are smaller than anything else I currently have to practice on, so that took a moment to adjust to. They also (so far) don't want to cooperate with using top-of-keyway tension. But even with the smaller keyway and switching to bottom tension, it still barely took me a minute to open the first one by single pin picking. The second fell to a quad rake in
Imagine the pressure he feels to not rake all these open while at the hardware store.
Master Lock has no liability for the ease with which their locks can be opened. Sadly, unless people stop buying the locks because they aren't secure, Master Lock has no incentive to change it. They do make very good locks for beginners to practice on.... 😁
I respectfully disagree. As a rank locksport noob, I bought MasterLock's M15 padlock which they rated 10 out of 10 on their security scale. I could rake it open in a couple of seconds with anything that fit in the keyway. Sure, I could have still practiced single pin picking it, but that seemed like a pointless exercise.
@@Liberty4Ever Fair enough.... 🙂
If that lock was a 9/10 security rating, then Master would need a rating of 200/10 to get anywhere
Maybe it works like the US Defcon system - 5 is peace, 1 is total nuclear war. So 9/10 security means it's already almost unlocked?
Your device seems to be broken, it didn't record the remaining billion zeroes you tried to type
What they really meant was 0.009/10
It does honestly make you wonder what they consider to be "10/10" security. It also makes me wonder what locks they use to secure their own buildings, homes, devices, etc.
Without masterlock's dedication to disappointment, where would we learn to pick our first locks?
As always, thank you for doing what you do
Masterlock should paint flames on their locks, that way a thief might at least be afraid of getting burned! 😂
The only one getting burned is master lock 😂
LPL not even bothering to remove the lock from the package so he can return them after his video 😂😂
after watching your content for years and being very fascinated by your skill set; i finally ordered the FNG off of Covert Instruments last night... cant wait to start my first challenge... thank you for all of your knowledge that youve passed along to us...
Given the choice between a master lock or a real (metal tab) zip tie.. I'd choose the zip tie. 😂. Often times it takes longer to cut the master lock out of the packaging than it does to pick 😂
lol, Masterlock never disappoints.😂
I got jumped by a gang of trans kids for wearing an American flag t shirt.
Because it always disappoints haha
Huge entertainment value but that’s about it. I have no idea how they stay in business.
@@ibnewton8951marketing.
@@ibnewton8951Because they are on store shelves. Quality is less profitable than being the product people see when they need something and don't know any better.
For some reason I think that an LPL and Legal Eagle collab would be awesome
Always a pleasure to see your videos and your honesty when reviewing products. Keep up the good work!
I have watched your videos for years, and have learned a lot about my skills as a picker. Masters locks are just so easy Thanks.
truly a master lock moment
You basically showed, that Master Lock's marketing department has more money to spend, than the engineering and the purchase departments do. 🤷
Thanks for all your great videos!
They probably haven't paid for engineering in years, they just rebrand the same locks they've been making since forever.
I don't think 'MasterLock' and 'engineering' should even appear in the same sentence
and as long as the consumer will buy their products, it will stay so.
Re the other replies: the engineer's soul is probably crushed by the beancounters. Maybe he is there somewhere, crying himself to sleep each night. Don't make fun of him. Pity him.
They're likely saving some money not going with black plastic.
@@TheCatherineCC I just did some quick research into this and they don't save money directly by switching from black to white plastics. They do make some money indirectly from it, though it's unclear if it will be that way forever.
So, technically the black plastics are cheaper to produce, but they require harsher chemicals and can't be recycled. The new white plastic they are using is more expensive to produce, but it's more ecologically safe and it's easier to recycle. There are currently government incentives for using eco-friendly plastics instead of the black in the countries where it's being produced.
So they are being paid to switch to white plastic from black. I don't know if those incentives will remain in place forever or if the black will be banned by the time the incentives expire
There was a similar event with air conditions in the past couple decades, they started the move to ban freon back in the 1990's. Gave incentives to companies that switched to alternatives early and then banned the production of it in 2010 a couple decades after the original ruling on it has been made.
A lot of the eco-friendly changes are multi-decade plans so that industry has time and incentive to make the changes.
Whenever I see a Master lock the first thing that comes to mind is....No key required!
After seeing the video where LPL referred to Master Lock as “the kid eating paste”, I can’t stop seeing Ralph Wiggum when I see Master Lock.
You can tell he's pissed off because there's no calm "I'm going to be using...". Instead it's all "Imma rake the SH1T outta this!"
The amount of shade LPL throws at Master Lock makes me smile.
LPL is the master of saying something without actually saying it..
Totally savage.....
He isn't the only one throwing shade. Paclock does it too.
Someone had to pick up the gauntlet now where Bosnian Bill has retired. That it's the smoothest voice with the most savage low-key burns in the locksport community that picked up that gauntlet is just a bonus.
Changing packaging is a very common occurrence in marketing. Sometimes the change in packaging is trumpeted right on the package with some wording like: "Same great , new package".
I literally bought an FNG kit and picked every common lock I could find. The rake is crazy efficient. The only thing I can’t hand pick yet is my Abus titaliums, because of security pins, but they can be raked in seconds. Only time I’ve picked a lock once in the past was a Master Lock with binder clips on a drawer at work that hadn’t been opened for years, since the key was lost.
It would be fun to go to stores and rake open every one on sale with the keys still in the package next to them. Perhaps if it caught on mass amounts of public shaming would make a "9" really be somewhat secure. 😂
I was actually thinking the same thing, with the key "securely" fastened there.
In some ways it's kinda low blow to masterlock for LPL to not even remove the packaging..
Knowing he won't be there very long.....
Master Lock Team Meeting: We blew the budget on Pizza!
You know it's bad when even the packaging doesn't slow him down, so he could leave the aisle at Home Depot unlocked as a joke
I love your videos! And they have inspired me to pick-up lockpicking/locksport. I've been in lockpicking a little over a month now and I am utterly dumbfounded on how Master Lock does their security ratings. I got several pad locks in the Master Lock No 5 series and they are soooooooo easy to pick open. Almost as easy as the Master Lock 930DPF which has a similar security rating. Again I love your content and that you are educating people about the serious shortcomings of so many lock name brands. You have utterly destroyed my trust in Master Lock and I thank you! Some of my friends have recently expressed interest in learning how to lockpick and when they ask me about practice locks I just tell them to get a Master Lock.
lol "well those are all some very good ideas David but we really think it's more about what our lock represents, and the power of protection and insurance surrounding the legality of opening the lock without the key or permission." -- Masterlock Corporate
I consider myself an amateur, and I can pick these open all day. Most of the time a wave rake will do it. Really eye opening when you see how often they are used.
When the packaging is more secure than the actual lock.
LPL: It's just the same old Masterlock
Smithers: BUT THIS ONE HAS A NEW HAT!!!
It would be great if you did a once a year video on the best locks in each category to use. Updating it every year. All you ever really talk about are the ones not to use.
Ehh, most thieves aren't going to pick a lock anyways. If you want decent security, go with something that has a good shackle that's mostly guarded by the body. The Abus 83cs/55 comes to mind for a reasonably priced option. If you're really worried about it being picked grab something with a disk detainer core. Almost nobody is going to have the tools required to open it, especially thieves.
@@whatbroicanhave50character35 unless your name is Bosnian Bill?
Heck, the packaging is still unpickable. 😂
You gotta love Master Lock. They provide you with great content :)
I have no idea why I watch these videos, but I keep coming back. Well done, well done.
What's really disturbing is the "Max Weather Resistance" on the new lock's label. With security like that bad it makes me suspect it will melt like a sugar cube in the rain.
Nah. it rusts in hours and that just adds to the lock's security by jamming it shut for everyone. lol
It performs better in heavy rain, as less pickers will give it a go under those circumstances
Weather resistance is a joke. Freezes up in the winter. Rain runs right through it.
At least they're honest that the security hasn't improved, it still says 9/10 on the packaging
But the security _had_ been improved! See how much longer it took LPL to rake it open than the first?
LPL: *pulls out the wave rake*
Me: Oh. No real change. Won't take long.
Great video and very informative.
If you want the lock that cannot be raked open in under 5 seconds, then you need to get the one with a security rating of 11...
😂 *takes 6 seconds to rake rather than 3*… “but it goes to 11!”
It lasted easily 5x as long to the raking, this was clear improvement.
Raking even the same lock twice can have wide variation in the amount of time it takes, 1 sample is not significant. That said, he should have shown it a couple times to show that it's actually no different, which he usually does.
It may have been just a fluke
From 2 seconds to 10 seconds 😂
@@CheeseypiPlaysI think he was being sarcastic
Love the fact that the old packaging has NEW! written on it.
I love this channel!
Masterlock's security rating stands for how many seconds it will take an average lockpicker to pick it open
They’ve got their eye on the ball, it’s just that the ball is “sales” and “profit.” Happens all the time when a company has dominant brand recognition in their field. Instead of trying to compete with a better product, they just ride their brand value and abuse the trust that uninformed consumers place in a branded product to mislead consumers into thinking the product is of higher quality.
The way you said, 'latter' was absolutely dripping with utter contempt, so I knew this was going to be a good burn
Master Lock: "We surely got LPL this time, we changed the packaging!"
This typical failure by masterlock gives me an idea for a video: get LPL and Mcnally together, get a literal bucket of masterlocks (I'm talking like 200 - 300 of them) and do a timed endurance challenge to see who gets through the most masterlocks within the set time.
I reckon 5 minutes each should be enough to get through 300 (could possibly raise it to 500 just to make the video a little bit longer) masterlocks and the money raised off the video could go to some charity.
The prize for winning is the satisfaction of being masterlocks public enemy number 1.
Mc nally would just start smacking locks together to open them
1) hold the bucket full of Masterlocks
2) drop the bucket
3) rake open the two or three that didn't pop open.
The only problem I have with your challenge is the acquisition part. Master lock does not deserve the business.
I think we already know who is masterlocks public enemy number 1.
@@edwardallenthree don't worry, we keep the original package and take the products back to the shop after the test
But at least the package looks shiny and more colorful. They at least got someone to buy one😂
Exactly what I was thinking. Nice color palette change. Lol
Probably to draw the eye of the customer when on the rack.
It's literally just the French version of the packaging. The model number is the same on both locks.
So sad that Master Lock is now synonymous with Mistrust. The old commercials showed it holding up to getting shot, which is cool, but the less than useful lock mechanism does not make up for this.
Master Lock: "We've improved it!"
Me:...
Master Lock: "It takes TWO seconds to pick instead of one!"
I went to buy a lock from Home Depot... And all they had was Master Lock. Went to Walmart instead and got Brinks. Thank you LPL!
Cool, even worse lol. Tap, tap..... open
@@workingcountry1776 Brinks seem to have worse material, but at least use one or two security pins. A bit harder to pick, but VERY clear counter rotation in the ones I have. They're actually nice to learn about security pins.
Of course, both brands are basically 100% vulnerable to padlock shims anyway, so does picking even matter...
As soon as I see an LPL video with MasterLock in the title, I know its gonna be an absolute banger
I remember in 7th grade wood shop one of the students lost their key for their locker. The shop teacher being a big chested big armed man grab the bolt cutters. He had a hell of a time cutting through the shackle.
Boss: how do we improve our locks? Me: let’s watch some LPL videos and invite him over.
Seriously, it is tempting to go supermarket and lockpick all Master Lock under 5 minutes just to troll them.
I'm waiting for the LPL Master Lock factory tour, personally!
The gift that keeps on giving
Always a fun watching xp
We gather round and cheer as another masterlock is fed to LPL in the the coliseum
I think we could easily miss something in this video. Master Lock managed to cause LPL to not get the turner in first try, delaying his pick, therefore improving security!
It's funny you put this up today. I just purchased your Genesis kit and the first lock I tried was this one. It took me about a half hour the first time, a few seconds the second time.
I love it when LPL gets feisty like this. :)
Master Lock: On a scale from 1 to 10, with Master Lock being a 10, we give it a 9.
You'd think by now Master Lock would get tired of being the butt of all lock jokes and actually improve their products properly 😂
They sell massive quantity to people who don't know any better. It's cheaper for them to pay for shelf space and push out other companies from the big box stores than it is for them to actually improve their products.
People who care would never buy masterlock anyway no matter what they do after decades of being the low end. They sell to the brainless masses by controlling the majority of retail space by paying for shelf space and paying stores to not carry certain other brands.
Why? They're crying all the way to the bank with their product line.
They sell legal compliance products and at that, they are great.
After all, the first thing the police or insurance companies ask you is "was it locked"? So if you need a cheap product to display that entry is forbidden, then this is good enough.
ie - that side gate to your yard. Any thief will just jump over the fence, after all. Or your $50 used bicycle. That's what insurance is for.
You, sir, are a genius and I am delighted you exist to torment these companies. Kindest regards from Bonnie Scotland. Joe.
This is how you know that marketing folks have their own budget, entirely separate from product development - and for the most part, nobody from either department talks to anyone in the other.
This is, unfortunately, the way most corporations do business.
I don't understand why Master Lock haven't yet hired LPL as a consultant to work with their engineering department to make a real line of secure locks, pride maybe?
Anyone who’s not stupid and engineers locks can make something better than this. They don’t even need LPL for it.
@@absurdengineering you doubt that he would be the best consultant? I don't.
LPL If you have a second, can you explain how you decide which "attack" to use? Is it just experience? It was my understanding from your previous videos that the bypass driver was the way to go for Masterlock.
Occam's Razor. Simplest idea first
Basically, if you can try the shortest, simplest method first - and it works, then you don't have to try the more complex options
If it's a Masterlock, the first attack consists of "look at it". If that fails, the rake generally does the job.
love these videos showing how easy it is to pick these. they need to fix these things!
"Things that don't matter"?! Of *course* the new sticker matters! That is more eye-catching on a peg, and the trilingual packaging now means they can sell the same lock in Mexico and Canada without changing the packaging. That must save them a TON of money, of course that matters!