Brands Are ABANDONING the NewJeans Trademark? | pt29

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  • Опубліковано 28 січ 2025

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  • @user28221
    @user28221 2 дні тому +200

    In SK, NewJeans is no longer in the list of Top 100 brand ranking. Which means, in SK, local advertisers no longer consider them as worth investing in.

    • @danyell4827
      @danyell4827 День тому +19

      Top 100? ONE HUNDRED? That's quite the fall

    • @suryabhai-j5q9j
      @suryabhai-j5q9j День тому +3

      Doesn't that mean the brands are not addressing them as New Jeans anymore?

    • @yclocbradshaw4064
      @yclocbradshaw4064 День тому +11

      @@suryabhai-j5q9j Nope. Even with presenting only their names, their current contracts are through ADOR, so its still NJ's technically, even if the advertisers don't use the NJ name in order to avoid fan backlash for using the NJ name.

    • @alwenawillis8813
      @alwenawillis8813 День тому +7

      I wonder how long the endorsements will continue if they only have Bunnies to rely on! Most would not be able to afford the designer labels. If they do not see their promotions increasing sales substantially more than using models they will not renew.

    • @suryabhai-j5q9j
      @suryabhai-j5q9j День тому

      ​ @yclocbradshaw4064 Just Curious, based on what can we confirm that the contracts are through ADOR and not private? Any statement from brands or any?(Apart from ADOR themselves)

  • @Cattytea
    @Cattytea 2 дні тому +88

    Putting their career in limbo and ruining future opportunities, all for MHJ's own greed, pride, and desires. Meanwhile, MHJ is facing multiple lawsuits, not looking likely to secure funding for investments anytime soon, and remaining silent about supporting NJ. I wonder if the girls feel betrayed and regretted their decisions rn.

    • @melodieluanepaula
      @melodieluanepaula День тому +14

      not to mention, the Sejong Law Firm that NewJeans claim to be their legal representative is working ESPECIFICALLY in the company merging, offensive actions acquisitions and other legal departments related to MHJ's attempts to takeover HYBE
      if this were about their "plagirism" claims, they should be working in the IP, recording and copyrights department
      doesn't all this look fishy?

    • @Roman-jz1vm
      @Roman-jz1vm День тому

      no they are too stupid

  • @Gqxhnlyl
    @Gqxhnlyl 2 дні тому +174

    They ended their own career, the only proof they have is that some manager said ignore her, they are just stupid and think everyone should kiss their feet

    • @Pschokid
      @Pschokid 2 дні тому +62

      They don't even have proof of that

    • @ruthfischer7615
      @ruthfischer7615 2 дні тому +35

      They are like all these stars that have some success young, that have realized that they have a big following but not yet that public attention is fleeting and often has little power.
      It's a phase a lot of artists have to go through - especially those that concenrate on public attention, fame, money instead of being concentrated on their art. Min pushed them to believe their own mediaplay.

    • @randomuser-nt9if
      @randomuser-nt9if 2 дні тому

      me @ newjeans when i look at u the following emojis come to mind rope shovel hole.

    • @randomuser-nt9if
      @randomuser-nt9if День тому +2

      @@Pschokid exactly they dont have proof of nothing and are childishly pointing fingers and clling people names.

  • @matthewmacaraeg3594
    @matthewmacaraeg3594 2 дні тому +137

    The fact these girls are digging themselves in a much deeper hole than the last never surprises me🤣🤣 and their fans celebrating thinking they actually won when the legalities are waving hard at them and even them thinking dodging court summons is a good idea 🤣 well they learned from the best anyway and their now mama roach.

  • @ElisabethMiezi
    @ElisabethMiezi 2 дні тому +213

    Using their names or not, the money for this adds went to ADOR, I see. The hole is getting deeper every day. Poor pants...

    • @CapitalVictims
      @CapitalVictims  2 дні тому +58

      Yep. This basically my take in a nutshell

    • @ojhygtfdsadfgh1660
      @ojhygtfdsadfgh1660 2 дні тому +1

      @@CapitalVictims they don’t care about that they still get a cut as well they just want to sell the false image that I don’t need you it’s a mediaplay anyone who looks at that and is not deep in the drama would see it as an independent project being promoted worldwide like that separate from the NewJeans name

    • @cjpink3729
      @cjpink3729 2 дні тому +10

      @@CapitalVictimsthat’s not the point though right? They just want to have some source of money and sell the independent narrative sorry but unless you’re looking at articles daily or keeping up with the drama to the average person this looks like an independent gig and that’s the goal I feel

    • @CapitalVictims
      @CapitalVictims  2 дні тому +26

      @cjpink3729 That's what I said in the video...

    • @cjpink3729
      @cjpink3729 2 дні тому +15

      @@CapitalVictimsoh lol ngl I looked at the comments before the video 💀

  • @thisivi3
    @thisivi3 2 дні тому +78

    Ador owns the group name and the individual members have contracts with ador. This is a power move by ador showing the new jeans name can't be used without ador approval. Also, the NJ name has a greater impact than their individual name. Imaging seeing the CK ad and you see their individual name or NJ. Which name are you more inclined to stick out at you. That's a marketing strategy too. This ad keeps their legal obligations of their deal too.

    • @cjpink3729
      @cjpink3729 2 дні тому +6

      Doesn’t make sense because Calvin Klein can use the NewJeans name it’s a deal with Ador and NewJeans if Calvin Klein uses individual names I can only assume it’s because the members wanted it because they don’t have to do that they have the contract with Ador and NewJeans already they don’t have to support their independent narrative it’s a choice not and Ador power move

    • @Rhae-s9f
      @Rhae-s9f 2 дні тому +1

      ​@@cjpink3729CK todavía no saca la campaña, aún no sabemos que nombre usan , pero si no es por Ador serán demandos .

    • @thisivi3
      @thisivi3 2 дні тому +20

      @@cjpink3729 the group name is a trade mark owned by ador and are probably legal conditions on how the name can be used. Just because you have an ad deal doesn't mean they can just slap the name on a billboard. There were probably internal discussions by both parties how to advertise. Like the video indicated, it's safer for CK to use their individual names vs the group name. Keeps them from potential negative feedback, but also fulfilling marketing contract. The members don't get any say in these ads, it's decided between the label and CK. There is no choice by the girls, they have no power in anything right now without beaching anything.

    • @lexybaginsky
      @lexybaginsky 2 дні тому +4

      I wouldn't use neither their name nor the band name.
      I wouldn't want my good company name anywhere near this messy Drama.
      But hey, obviously CK thinks those girls are amazing marketing Material!
      Which makes me fear, they really will get out of this unscathed...

    • @merphul
      @merphul 2 дні тому +5

      ​@lexybaginsky CK already paid, produced and scheduled the ad campaign months ago. It's not a stretch to think they'd rather go forward with this than to try and work out a last minute replacement out of their own pocket.
      As for avoiding the NJ name, simply trying to stay neutral in the upcoming fight and/or avoid drama from toxic fans.

  • @anamariav8952
    @anamariav8952 2 дні тому +92

    What worries me most is where are all the adults around? How does no one advise you to stop doing stupid things? How blind can their parents be that they don't see the problems they get into? None of these people have had a contract in their life?

    • @Cat-Tiger-Taegi-Cult
      @Cat-Tiger-Taegi-Cult 2 дні тому +18

      The incompetent lawfirm is also watching this train wreck rubbing their hands together waiting for their huge payout that in all likelihood will never come?

    • @lealarsen2017
      @lealarsen2017 2 дні тому +1

      in korea it´s all about having the backing of the gp just look at that precedent who was imprisoned because people was having a riot. he might deserve it but still gp gain up on you and will stop buying you gods and everyone will follow suit and then stock prices will fall and your business is no more. so if those girls seem like the innocent red riding hood fighting for the big bad wolf (hybe) than people is most likely to believe in them. because if they are willing to loose all they have than it must be true right?. that's the game they are playing but more and more people is opening their eyes and i believe hybe and ador has lots of evidence piling up for the grand finale. just like mhj made a mistake by sharing her contract with a third party nj must have done something similar so i think hybe has a smoking gun waiting

    • @ruthfischer7615
      @ruthfischer7615 2 дні тому +21

      @@Cat-Tiger-Taegi-Cult
      The lawfirm is paid for by Min - meaning her interest are prioritized over the girls.
      Adults?
      Who is there?
      Min is the problem.
      Their parents have no idea how everything works besides what Min told them while making sure that they do not get other contact in the industry that contradict her takes. She told them HYBE refused to deal with them/sees them as lesser.
      What is happening now is interesting as they now have contact wit HYBE for the first time. Hopefully they are actually listening.

    • @josh1212121
      @josh1212121 2 дні тому +4

      The adults have always been there, they're the reason this whole mess started. People always want to point the finger at MHJ, but Hybe and Ador are also part of the problem. They're the adults that failed the girls. They're supposed to be the ones looking after them and managing them, it's their job, and they failed at it. Everyone always says the members acted in a bad way, where were the adults that stopped them and talked to them? After MHJ left the company the members said they weren't happy and openly shared how they felt, why didn't anyone help them? Why didn't they sit down with them and go "we're sorry you feel this way, what can we do to make it better? How can we help you, manage you better" things like that. Instead they focused on their bitter feud with MHJ. Stop putting the blame on the girls, this is the company's fault.
      If a child runs away from home, you don't ask "where were the adults" you ask "what were the adults doing wrong". There's a reason some kids act that way and it's cause of what's around them.

    • @user28221
      @user28221 2 дні тому +36

      @@josh1212121 "People always want to point the finger at MHJ, but Hybe and Ador are also part of the problem" - have you forgotten that MHJ was the CEO of Ador up till August 2024. And she was still a Director in charge of NJ's activities up till November 2024. So... she was supposed to look after NJ and she failed them. You cannot put the blame on HYBE because Ador was run independently by MHJ (in that infamous press cons, MHJ arrogantly said how she did things without consulting HYBE CEO Mr. Park Jiwon). And you cannot put the blame on the new CEO who took over after MHJ resigned, taking NJ members with her.

  • @lexybaginsky
    @lexybaginsky 2 дні тому +58

    Seriously, I don't get why brands don't just drop them.
    I wouldn't want them as my ambassador or taint my brand.
    But obviously people still think they are great marketing material.
    It's plain disgusting.

    • @Sandyyyyyyyyyy
      @Sandyyyyyyyyyy 2 дні тому +23

      I feel the same. There's usually a clause about maintaining a good public image in these sorts of contracts, and I'd say it's reasonable for brands to end their contracts based on that. I can only imagine brands are worried about backlash and just waiting a while longer to see how things play out in court.

    • @purpleskiesforever
      @purpleskiesforever 2 дні тому +11

      Well, the CK ad was leaked and not officially released so there's a chance they won't officially release the ad

    • @CapitalVictims
      @CapitalVictims  2 дні тому +24

      It's possible that some have
      We wouldn't know about them though because those deals would just cease to exist
      Regardless though, these companies care about money and will go where they think they can make the most of it

    • @ijeomachijionwu4247
      @ijeomachijionwu4247 2 дні тому +10

      Someone would have to pay for damages if brands just drop them, it will depend on what's written in their contract (Ador and the brands). And Ador may be the ones paying for damages if brands drops NJs

    • @lexybaginsky
      @lexybaginsky 2 дні тому +16

      @ijeomachijionwu4247 i'd be sorry for Adore but feel that would help them in their lawsuit. Maybe Adore could sue them to pay those damages back too.

  • @icerose8411
    @icerose8411 2 дні тому +30

    Its odd that they kept saying Ador/Hybe doesn't care about music and only money but all of their actions since "leaving" haven't been about music either. Ador filed an injection specifically targeting the members trying to talk to brand directly because thats all they have been doing the last few months. Its just annoying that they try to put themselves above Ador but do the exact same things they were critizing the company for.

    • @joycegoins8221
      @joycegoins8221 День тому +3

      MHJ is behind all what they’ve been doing.

  • @KenAlbertson
    @KenAlbertson 2 дні тому +190

    New Jeans is finished in KPOP. There is no way back except through Ador.

    • @TheNikkiTimm
      @TheNikkiTimm 2 дні тому +53

      All they have to do is pay, break the contract and leave and then focus on rebuilding their career but they are the ones dragging this situation because they don't want to pay

    • @bardakta_corba
      @bardakta_corba 2 дні тому +27

      ​@@TheNikkiTimm break the contract can go for years, they're so done for😂

    • @cjpink3729
      @cjpink3729 2 дні тому +12

      @@bardakta_corbaThat’s why they are aiming for activity during this they don’t want that momentum to suffer

    • @NewejansForever
      @NewejansForever 2 дні тому +3

      @@TheNikkiTimm new company... MHJ entertainment

    • @Rhae-s9f
      @Rhae-s9f 2 дні тому +18

      ​@@NewejansForevercon que dinero, los abogados van a acabar con todo 😂😂

  • @lindas5511
    @lindas5511 2 дні тому +39

    One thing to know about brand deals is that everything is done by contract. There are usually clauses that allow a Brand to end a deal but it is usually dependent on misconduct by the artists. So advertisers need to wait until Old Jeans does enough negative stuff for that clause to kick in. Every time the brats breach their contract with ADOR or news comes out about the lies and media play they are involved in it makes them look bad to the general public ( anyone not a crazed bunny). It adds to a case for Brands to cancel their deals with Old Jeans. It’s sad but at this point everything they're doing is just another hole in their sinking ship.

    • @melodieluanepaula
      @melodieluanepaula День тому +3

      EVERYTHING they're doing ever since this case came to light is negative enough
      canceling and going to "independent" schedules with Ador's concent
      their "jeanzforfree" instagram accounts and its updates
      the lies spreading through the media to defame Ador's image
      ALL THESE are concret proof enough to Ador, Source Music and all companies harmed by MHJ and their cryin' babies to sue them and win on court

  • @CCAST-so4ny
    @CCAST-so4ny 2 дні тому +22

    its ex DEMOTED CEO of ADOR, she is "DEMOTED".... need to emphasize that part.

  • @jeanies-m8p
    @jeanies-m8p 2 дні тому +38

    The brands have already signed the contracts Ador and NewJeans awhile ago brands can stop working with the members due to controversy but if the brand feels that they are still gaining from the NewJeans members why would they stop it? The current active brands can care less they have already done what is needed to keep their ambassadors legally

    • @anechuu
      @anechuu 2 дні тому +3

      They (brands) would be the ones breaching contract if the cancel the adds. The risk of penalties, damaging a business relationship with ador (hybe) is much greater than moving on as planned. If anything it shows the brands are not risking anything for the bratz

    • @bqanto
      @bqanto День тому

      @@anechuu It depends on the terms of the contract. There have been branding contracts that have been terminated because the idol was caught smoking.

    • @anechuu
      @anechuu День тому +3

      @@bqanto if the scandal can be easily proven it's easy. I this situation ador introduced an injunction to see whether contract is valid or not (brands would not take the risk when group's own agency is resourcing to the court). I really think the brands don't want the complications that could derive from canceling it.

    • @bqanto
      @bqanto День тому +2

      @anechuu Are you kidding? 😂Those who work in that environment already know that the contracts are valid, even the girls and MHJ know it. Even just people who work in any type of company. Only the ignorant masses have doubts. Don't be fooled by the lawyers who said otherwise, they were either paid to say it or they were looking for visibility and views

    • @anechuu
      @anechuu День тому

      @@bqanto Where have I stated the contract is not valid. Only mentioned that brands and agencies have kept their end, only adapting to not using the group's name to avoid backlash in a reply for your comments stating that brands have canceled contracts for an idol smoking. That is not the case here, controversy and all, brands would not risk canceling and breaching (even less so when there is an injunction and a ruling pending- that will confirm validity). We all know contract is valid (if it wasn't these add contracts would have been voided), but again, my point is the brands would not risk using this controversy as a reason for canceling the adds contracts. Have a good one

  • @hypekpop
    @hypekpop 2 дні тому +22

    They simply don’t want themselves to act fool in front of brands, so these brands think that even if they are in a “fight” with hybe/ador, they “respect” brands. But in fact they just want some brand deals to think they are serious about ambassadoring, so they have good reputation in front of others to make deals with others too. Nj doesn’t want to leave these expensive brands and attention for them. So they’re taking chances as much as possible.
    Cuz think yourself, if they reject these deals no company will contact them and it’s bad for nj and their future careers.

    • @bqanto
      @bqanto День тому +5

      They lost their good reputation a long time ago.

    • @pamelakrause9311
      @pamelakrause9311 День тому +1

      The brand deals are through Ador/HYBE, no brand would go against HYBE as they may lose access to some of the biggest names and Ambassadorship deals, like the BTS members, then in USA HYBE Justin Bieber, Arianna Grande, Selena Gomez.. just to name a couple.

  • @rachzainhass
    @rachzainhass 2 дні тому +42

    Someone said that the CK pictures are real but the list of the girls names on the pictures are photoshopped. The official CK social Media has not post this yet so I think it was a leak

    • @CapitalVictims
      @CapitalVictims  2 дні тому +19

      Yes it was a leak. I saw that the names may be photoshop but I do think the ad is real. We know they filmed the campaign because ADOR has the behind the scenes footage so the photos are definitely legit

    • @cjpink3729
      @cjpink3729 2 дні тому +2

      I don’t believe it is photoshopped but can’t know for sure unless it releases soon the same person leaked their last one and it was very real so they have some sense of credibility

    • @jordanmckoy6006
      @jordanmckoy6006 2 дні тому

      I don’t think it is maybe it will release soon

    • @beany1944
      @beany1944 2 дні тому +5

      There are a lot of grammer errors I believe it's photoshoped

  • @emilys6709
    @emilys6709 2 дні тому +17

    Well the girls did this to themselves. They need to stop being a bunch of bratz, pay the fees (which is a lot of $$) and break the so hated contract. I mean if they dislike Adore and Hybe so much they can go ahead and leave.

  • @1hotshon
    @1hotshon День тому +7

    Self-sabotage is definitely the most embarrassing!

  • @mami11420
    @mami11420 2 дні тому +9

    It is amusing seeing bunnies and the bandwagon fans view this as a victory.. and even more amusing that they all think we are actually mad..😂 shit will really hit the fan (or not, cuz sk courts apparently aren’t very trustworthy imho) when all this finally gets talked about LEGALLY. We only care about the legality of this situation. Ready for it to be done and people can go their merry way (or not - who knows). Whatever the reason they got for not using the group name newjeans honestly is irrelevant at this point. I was on Facebook legit telling someone that I can’t wait for the day all this is finally done and over with legally - and at this point idc if they win or not as I just want the courts to finally decide on the contract validity - and they creeped on my profile, called out the name of my high school and the fact I’m a fan of BTS…. It’s like “are you okay???”. Their excuse is I AM part of a cult… lmao people are fucking creepy and weird. Oh then went on to actually accuse me of “lashing out at groups”… I have never and would never do that. I may not care what happens to newjeans as a group but I don’t ever wish actual harm towards them.. that’s taking shit too far. It ain’t THAT serious. Anyways, besides creepy people taking simple things too far - it’s amusing seeing people make up whole scenarios and narratives that align with their thoughts on the situation. Ya know, despite actual evidence not looking so great.

  • @Hahahahahahsofunny
    @Hahahahahahsofunny День тому +9

    I find it funny to watch the five of them and their toxic fans still trying to justify everything they do and put it in the best light, but honestly, they are in the process of destroying their careers and they are doing it entirely themselves and nobody wants to work with them anymore because they will all be afraid that they will pull the same shit with them that they are doing at the moment and because nobody wants a bad reputation and they should realise that now. All they are still doing are the things that have already been sorted out before, the deals that were made with/under Ador, those are not their own. And the fact that they got caught trying to close the deals without Ador but didn't manage it because the brand contacted Ador says a lot about their standing in the public eye and trustworthiness and for all the bunnies, save yourselves an answer, I/we know that you live in your own world and no, there is no interest in reading your comments or being called a hater or hearing/reading explanations/accusations or anything else from people who behave like little children.😂😂😂😂😂🤦‍♀️🤦‍♀️🤦‍♀️🤦‍♀️

  • @coweredlykenz8097
    @coweredlykenz8097 День тому +11

    Idk why so many fans think that brand deals can be put together so fast. That stuff takes a lot of planning and prep I thought everyone knew that the things idols groups posted with brand deals have been done weeks/months in advance. It’s honestly so naive to think NWJNs is the one planning and managing these things just cuz the “left” a month ago

  • @jademelon7272
    @jademelon7272 День тому +4

    The photo is genuine, the wording with the girls' names are not. There are tons of editing errors that a company who knows their way around advertising like CK, would NEVER make.
    1. no spaces between comma
    2. extra space between comma
    3. Names don't reflect the subjects in a single shot (ex. all 5 names are listed on a photo with only two people)
    4. NONE of the names are in respective order of how the girls appear in the photo (BIG nono in photo editorials)

    • @jademelon7272
      @jademelon7272 День тому +1

      @@Isa-n3y Editors of English-speaking Ad agencies that manage clients such as CK, will have some sort of English or publication degree....usually at a very high level. Why would NJs' English skills have anything to do with what I wrote?

  • @coosmac
    @coosmac День тому +4

    Evil Min Hee-jin destroyed these girls lives for her greed. So sad

  • @CapitalVictims
    @CapitalVictims  2 дні тому +25

    For entertainment purposes only.

  • @michaelmitchell7350
    @michaelmitchell7350 2 дні тому +15

    I can't wait to see the comments section when Bunnies find out that NewJeans is cooked. There are family members that have come to their senses and can see how this Dumpster fire will end. This is a slow death and once ADOR gets the validation of those exclusive contracts lawsuits will start flying like birds out of the HYBE building. Those young ladies are extremely talented and they are throwing their careers away. Even if they manage to stay independent those contract violations will cost them millions. So pretty much they will be giving 50% of their earnings to HYBE.

    • @purpleskiesforever
      @purpleskiesforever 2 дні тому +2

      Unfortunately, the girls are delaying the court hearing since they're avoiding the court server

    • @IamJerryTV_0802
      @IamJerryTV_0802 2 дні тому

      They have no freaking talent at all can’t sing and dance

  • @jeanataylor6864
    @jeanataylor6864 День тому +12

    Why would ANY FAMOUS BRAND , RISK A LAWSUIT just to use these washed up girls? 😡😡😡😡

  • @IamJerryTV_0802
    @IamJerryTV_0802 2 дні тому +13

    Good Brand deals are dropping their partnership with these ungrateful entitled brats I’m not surprised they deserve nothing!

  • @bexeila
    @bexeila 2 дні тому +20

    The way these girls are biting the hand that feeds them is insane. Their behavior is annoyingly childish.

  • @HailToTheMeep
    @HailToTheMeep День тому +6

    The leaked CK 2025 campaign photo was leaked by a fan account on Chinese Weibo. It has now been deleted. The photo I believe is genuine. But based on Ador not uploading the behind the scene of this photo shoot, and their announcement of the reason, we are still waiting to see if CK will ever publish the photo and carry on with the campaign. Or whether it has been axed and will never be launched. The typesetting on the photo was sloppy with a missing space between two names, suggesting these were edited in by a fan / fan account / fans. Or at the very least, unofficial. The explanation by the Weibo fan account for its deletion also lay credence to the leak being of actual genuine photo for the campaign that the campaign is on hold currently. Some continue to observe to see if CK will publish this as part of their 2025 campaign. The launch time I believe is around February 2025. If nothing then we know CK has dropped them. If I am the person in charge of CK, I would go through my contract with Ador and have our lawyers meet to see what exist clause can be exercised.

    • @CapitalVictims
      @CapitalVictims  День тому

      Yeah it verrry unclear what's happening with that. Even at the time when the Light Jeans video was canceled, I was still uncertain what it meant because the content was already filmed and the ads photos are already shot. Would they really just not put it out after all that? And if they are, why would they stop ADOR from posting the behind the scenes footage? Make it make sense

    • @HailToTheMeep
      @HailToTheMeep День тому +2

      @@CapitalVictimsTypo there in my comment. It should read EXIT CLAUSE not exist 🥸
      What brands bought by bringing celebrities into marketing campaigns is influence.
      The personal brands of these celebrities.
      In NWJNS’ case the brand “New Jeans”, and the members’ public images.
      Once this brand and image are tainted, level of positive influence will be negatively affected.
      A marketing campaign is nothing without positive influence, reputation, and a good branding.
      Given what Omega has to go through thanks to MHJ’s fans, Dior has pulled all the stops preventing their brand name mentioned along side a member of the group.
      Now, CK had asked for ADOR to stop the publication of their behind the scene footage which would have been part of the campaign.
      My own personal conclusion is that given all the above, it is highly unlikely for CK to move forward with this campaign.
      Which may explain the leak also. It is a way to force a narrative. Why see the need to force this if the campaign is moving ahead?
      It is likely that Ador had to pay CK or CK withholding payment for failure of delivery as contracted.
      If so, this would add to the tally of financial losses Ador is suffering as a result of the members actions, and so might add to their penalties.
      That’s my take 😊

    • @jademelon7272
      @jademelon7272 День тому +5

      The photo is genuine, the wording with the girls' names are not. There are tons of editing errors that a company who knows their way around advertising like CK, would NEVER make.
      1. no spaces between comma
      2. extra space between comma
      3. Names don't reflect the subjects in a single shot (ex. all 5 names are listed on a photo with only two people)
      4. NONE of the names are in respective order of how the girls appear in the photo (BIG nono in photo editorials)

    • @HailToTheMeep
      @HailToTheMeep День тому +2

      @@CapitalVictimsLike Dior, and after Omega, I would suspect that canceling the campaign, even after all that’s been done, might be better commercially for CK. Since NewJeans and the faces of its members have become like a poison chalice. Why carry on with a campaign they won’t increase sales, and might in fact put people off?

    • @cjpink3729
      @cjpink3729 День тому

      @@HailToTheMeepok Minji just said on her live on Instagram right now that she’ll post the new CK behind after it releases so I guess this is coming out with the individual names? we’ll have to see if it’s that

  • @deekaysoo
    @deekaysoo День тому +6

    No company would want to fight against HYBE, why? All these brands that they acquired do love them because they are bankable, but you know who's more bankable? BTS! NJ’s biggest contracts are brands that worked alongside Big Hit/HYBE and BTS. If no one noticed, All
    Member of NJ’s ambassadorship are parallels of BTS (Celine, Chanel, YSL, Calvin Klein and etc) These brands would rather cut ties than lose one of their biggest models. BTS is still more bankable than NJ’s even at hiatus.

  • @zzz2m0s48
    @zzz2m0s48 2 дні тому +8

    Brands should NOT support them... If so, it condones one should NOT honor contracts and dissed who made you successful... instead of resolving matters...

    • @anechuu
      @anechuu 2 дні тому +6

      Think of it this way: if brands cancel, they would need to pay penalties. The bratz are not that important for those brands to go thru the hassle of penalties, damaging business relationship with the agency (and all other agencies under Hybe). So they are making the most of it under the circumstances: getting money, getting money to the agency. The narrative won't matter when real life legal stuff slaps them in the face.

    • @zzz2m0s48
      @zzz2m0s48 День тому

      @anechuu 💯👍....

  • @leaked9192
    @leaked9192 2 дні тому +6

    NewJeans new Instagram story looks like a studio and they are posting that clover again which is how they would tease their upcoming album that got cancelled last year

    • @CapitalVictims
      @CapitalVictims  2 дні тому +6

      Yes the clover symbolizes their full-length project

  • @mcsoli9455
    @mcsoli9455 2 дні тому +7

    bunnies have the same experience with the legal side of big business. the girls get high from the fans blindly supporting them, making them feel and think they are justified. Something I see is the dunning Krueger effect when it comes to business law, or any law, is that legal terms have definition different than how we use them in everyday life, but people who arent trained lawyers nor have other legal experience think the terms mean the same thing as how they use it. This is honestly tragic at this point.

  • @beany1944
    @beany1944 2 дні тому +8

    The 5 girls are obstinate. They think they know best but dont know much.

  • @cindywhite3914
    @cindywhite3914 2 дні тому +24

    To the point video ❤. Bunnies need to see this.

    • @bimotok757
      @bimotok757 2 дні тому +6

      Useless. They will not understand it.

    • @kimyoung3160
      @kimyoung3160 2 дні тому +1

      Even if they see it they are too deep into their delulu world to believe it

  • @dankaberanka
    @dankaberanka 2 дні тому +14

    Just want to say you have a very pleasant voice to listen to 😊

    • @CapitalVictims
      @CapitalVictims  2 дні тому +12

      I made it that way with a software actually lol but thank you

    • @dankaberanka
      @dankaberanka 2 дні тому +1

      @@CapitalVictims wow, I couldn't tell 😃. Keep it that way then, please 🙂

    • @MHM6081
      @MHM6081 2 дні тому +1

      @@CapitalVictims I had a feeling it was fake, but I kept second guessing myself. I kept hearing a hint of indignancy in your tone, so I thought, you can't manufacture that.

    • @CapitalVictims
      @CapitalVictims  2 дні тому +5

      @MHM6081 yeah its hard to get tone, emotion, and inflection right with it but I actually customize and edit it. Not to dox myself, but I work on ai software as a profession lol

    • @MHM6081
      @MHM6081 2 дні тому

      @@CapitalVictims I like it. It has its own personality.

  • @randomuser-nt9if
    @randomuser-nt9if 2 дні тому +10

    the brands must be mentally ill as well

    • @MHM6081
      @MHM6081 2 дні тому +4

      They're crazy like a fox!

    • @randomuser-nt9if
      @randomuser-nt9if 2 дні тому +1

      @@MHM6081 for reals. i didnt think anybody would want to work with such group again after the stunt they pulled

    • @anechuu
      @anechuu 2 дні тому +4

      The brands have a signed contract with the agency. Moving ahead adapting to the situation is the best way to avoid penalties and damages to the biz relationship with hybe. The brand and the agency still getting their money. Not using the group's name eliminates backlash from fans (making the add more successful, under the circumstances). Feeds the bratz narrative? Maybe, but their narrative doesn't change reality: if they even have a brand contract to fulfill is because their exclusive contract stands.

    • @randomuser-nt9if
      @randomuser-nt9if День тому

      @@anechuu so u mean they cant sue newjeans for not fulfilling their roles as idols? i thought ador was trying to sue them. do they not realise how much trouble they have caused other people?

    • @anechuu
      @anechuu День тому +1

      @randomuser-nt9if I don't know what can be legally done. I assume that once the courts confirm contract validy this breach will simply add to their penalties. There is no suit yet (not from Ad0r), only injunctions: One to confirm contract is still legal (which it is), the other one to prevent them signing on their own. Once a judge delivers a veredict, then all the penalties and damages will be assesed and quantified. Those girls don't stand a chance. With the brands, I don't know the contract specifics. I just think that brands and agencies walk a fine line preventing damaging their working relationships, so it doesn't impact future contracts. I don't think brands are mentally ill. They are adapting to the situation, brands cannot cancel their add contracts just because. Brands still make money, they are still working with the agency, and they avoid the backlash from fans if they use the group's name

  • @lealarsen2017
    @lealarsen2017 2 дні тому +7

    i actually think they will release new music because they have money sort of and dolfiners and mhj so all they have to do is release it themself under their own name. like suga rm and hobi did before their official albums. it was free music but i wonder if they can do it and still earning money from streaming platforms. because if they go viral many others will sign a deal with them. and brands is only interested in the young people in the Korean market because they are the biggest spenders of lux gods. is it possible to release a song under their new name and avoid penalties? i hope not because then everyone can do this if they want to earn money on the side. it´s seriously messed up

    • @Pschokid
      @Pschokid 2 дні тому +6

      Soundcloud music is not available in Korea tho so no benefit there

    • @leaked9192
      @leaked9192 2 дні тому +5

      @@Pschokid I’m telling you guys some clueless agency is gonna appear out of nowhere

    • @Pschokid
      @Pschokid 2 дні тому +9

      @leaked9192 Considering how things are run in Korea, I wouldn't be surprised

    • @cjpink3729
      @cjpink3729 2 дні тому +6

      @@Pschokid Yeah and it wouldn’t look good if they left Korea out honestly I wouldn’t be surprised while they are figuring whatever their planning out if they just posted it on Instagram directly 💀 just to try to stay in the headlines and keep fans engaged

    • @CapitalVictims
      @CapitalVictims  2 дні тому +8

      When I say official release, I mean under the NewJeans name and via official channels. I think they'll release stuff for free on Instagram (and possible UA-cam).

  • @jadestarr7190
    @jadestarr7190 3 години тому

    NewJeans will never die

  • @fulla.rose.7
    @fulla.rose.7 День тому +1

    I'm sorry please bear with me i'm confused. does NJ terminating their contract with ADOR means ALSO terminating all advertising deals with brands that was through ADOR? For example CELENE with danniel? or is it the other way around where NJ legally has to full fill advertising contrats to the end no matter the validity with their contract with ADOR?

    • @CapitalVictims
      @CapitalVictims  День тому +5

      Terminating their contract with ADOR would terminate these deals. It's kind of like quitting your job, but then showing up to work the next day. You didn't actually quit.
      Now, you can put in a 2 week notice and say I'm done after a certain date. NewJeans didn't actually do that. They said their contract were terminated as of midnight at their press conference... You can't do contracted work on a terminated contract. Nothing they said made sense lmao
      NewJeans could file an injunction to suspend their activities. Then they wouldn't have to do these scheduled. They're legally obligated to do them bow though because the contract is still valid

  • @Hahahahahahsofunny
    @Hahahahahahsofunny День тому +2

    Is there any news regarding the delivery of documents and lawsuits?

    • @CapitalVictims
      @CapitalVictims  День тому +5

      Not that I know of. NewJeans said they found out about the lawsuit "through the media" and picked a law firm. My guess is the remaining members will be served through their lawyers (if that's a thing in Sourh Korea), and the process can finally begin.
      We know that there will at least be some progress because Haerin was formally served, so all that's left is to wait.

    • @Hahahahahahsofunny
      @Hahahahahahsofunny День тому +1

      @ Thanks for the answer

  • @viheart
    @viheart День тому +1

    Like ik they as a group is new jeans but when signing a contract you still put your legal name down, you as an individual are an artist under a company so even without using the NJ names I’m pretty sure it’s still probably a violation of contract.

  • @Kookliet_and_jimeo
    @Kookliet_and_jimeo 2 дні тому +7

    i guss they better to find company out of kpop

    • @ruthfischer7615
      @ruthfischer7615 2 дні тому +9

      No company likes to be sued - especially over such high sums - they are not worth it.

    • @pamelakrause9311
      @pamelakrause9311 День тому +1

      The music industry is all interrelated, they know what is happening no one will risk signing these girls, and given their track record, companies would be afraid of a similar thing happening, they are a BAD investment at this point.

  • @MoonstoneStarChaser
    @MoonstoneStarChaser День тому +3

    Their dancing! Wow I thought they did training?

  • @Maggiepersonnel123
    @Maggiepersonnel123 День тому +1

    It’s getting messy and messy every day. Min Hi Jin… scary to get involved

  • @bqanto
    @bqanto День тому

    It could have been a move by MHJ to force CK's hand, who perhaps wanted to terminate the contract.

  • @AJNAL777
    @AJNAL777 2 дні тому +1

    Oh wells. Everyone loses.

  • @hashini5065
    @hashini5065 День тому

    this is out of topic but bro what are those horrendous outfits they're wearing?!

    • @Isa-n3y
      @Isa-n3y День тому

      Outfits, who cares it’s just outfits and I’m pretty sure they didn’t even manage their clothes at that time

  • @mahammalik1581
    @mahammalik1581 2 дні тому +2

    When there cause date I mean ador law suit with nj

    • @CapitalVictims
      @CapitalVictims  День тому

      We don't know yet. The lawsuit will take a long time but the injunction hearing should happen within the next 3 months max

    • @mahammalik1581
      @mahammalik1581 День тому

      @ oh ok thank you

  • @ndychung007
    @ndychung007 День тому +1

    At some point, you have to know when to take the lose and move on. This goes to both Ador and NJ.

    • @jademelon7272
      @jademelon7272 День тому +4

      ?? If NewJeans moves on without paying a penalty, the only one taking a loss is ADOR/ HYBE? Do you think what you wrote makes sense?

  • @cindylepo6784
    @cindylepo6784 День тому

    They are done for.

  • @Olivrian
    @Olivrian День тому

    Can you make report about this without their videos ?

  • @khouloudaithsain9215
    @khouloudaithsain9215 2 дні тому +5

    TAG pr we know its you 😂😂

    • @sienna367
      @sienna367 2 дні тому +6

      Macoll consulting?

    • @s-kpoop
      @s-kpoop 2 дні тому +10

      Min Heejin we know its you 😂😂

    • @khouloudaithsain9215
      @khouloudaithsain9215 2 дні тому +1

      @@s-kpoop ewww hybe boot licker get off my comment section

    • @CapitalVictims
      @CapitalVictims  2 дні тому +10

      Actually, this is MY comment section 😏

  • @alartruve7273
    @alartruve7273 2 дні тому +3

    You seem to be a well-informed person but you have no idea that ADOR has stopped existing??? 🙂 The old-ADOR has gone with the NJ girls. 🙃 The new ADOR is basically HYBE. 🙂

    • @anamarkovic8994
      @anamarkovic8994 2 дні тому +24

      😂😂😂😂😂 how old are you?!

    • @ruthfischer7615
      @ruthfischer7615 2 дні тому +20

      ADOR always was a HYBE label. Which is why they own everything NJ.
      ADOR has trainees and will sooner or later debut new artists - besides owning the girls discography - so they get money when you listen/watch their songs.

    • @bree4916
      @bree4916 2 дні тому +3

      😌 oui! La diabolique mama gourou Mhj est partie et bientôt ses cinq apprenties sorcière vont la rejoindre pour pratiquer leurs rituels et leurs logique satanique loin d'ADOR. Sans elles ADOR sera purifier et rejoindra enfin officiellement la sainte famille HYBE 😂
      PS: je demande à chaque fois, pourquoi refusez vous de me dire le nom de votre secte ?

    • @MHM6081
      @MHM6081 2 дні тому +17

      ADOR is not NJs girls and the staff. It goes for all companies of the world. If a company changes management, there's a restructuring, but the company is still the company. Also, NJs is still a part of the company, earning money through ad deals.

    • @CapitalVictims
      @CapitalVictims  2 дні тому +17

      ADOR has always been a HYBE label

  • @CutiePie-hh3gg
    @CutiePie-hh3gg 2 дні тому +2

    Like they need brands they oredi rich😂

    • @kanohane
      @kanohane 2 дні тому +32

      Attorney fees gonna blow thru that. Also depends on their lifestyles. You need steady money to sustain that.

    • @CapitalVictims
      @CapitalVictims  2 дні тому +27

      They need to maintain income because they'll be spending a lot as this plays out

    • @queenlip6152
      @queenlip6152 2 дні тому +20

      They need it very badly. Without it, they are not going to make much $ from just singing.

    • @BangTanPrettiNikki
      @BangTanPrettiNikki 2 дні тому +2

      You have to be a naive child to think that money will last forever when they can’t even legally work. Why are so quick to win the internet wars when the girls are literally burying themselves and their careers. None of you bunny really care about these girls y’all are so damn selfish.

    • @CutiePie-hh3gg
      @CutiePie-hh3gg 2 дні тому +2

      @@queenlip6152 obviously you don't realise how much artists get if you sell as much merchandise,albums,concert tickets as NJ you'll be fine

  • @AlexFil77
    @AlexFil77 2 дні тому +12

    MHJ's Puppets

  • @kimyoung3160
    @kimyoung3160 2 дні тому +2

    They were announced as endorsers last year .. the campaign was last September 2024.. the ad was leaked meaning they did not intend to post it lol