Aunt Jemima Moving Away From Racist Trope With Rebrand

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  • Опубліковано 16 чер 2020
  • The Aunt Jemima brand is being scrapped after years of complaints about its packaging’s racist “mammy” stereotype depiction of a black woman. Quaker Oats announced that it would discontinue the brand, which has featured the Aunt Jemima character since 1889. The change was sparked after singer Kirby’s TikTok deriding the brand went viral. Customers should see new packaging arriving on grocery store shelves later this year, though the company has not yet announced what it will look like. #InsideEdition

КОМЕНТАРІ • 4,7 тис.

  • @jahble
    @jahble 4 роки тому +3237

    Current Aunt Jemina bottles gonna be worth $$$ in a couple years

  • @alishanicolepeace
    @alishanicolepeace 4 роки тому +617

    Damn this whole time I actually thought Aunt Jemima was a Black female entrepreneur and the products were apart of her brand.

    • @julianhudson9843
      @julianhudson9843 4 роки тому +73

      So did I. I had no idea it had a racist background. I felt the same about Uncle Ben's rice. Another Black entrepreneur.

    • @Oku_yappin
      @Oku_yappin 4 роки тому +8

      Lol 🤣. Your not alone

    • @Mrclay1134
      @Mrclay1134 4 роки тому +8

      You actually thought that¿¿¿¿¿ok...whatever..

    • @urielgalvan1095
      @urielgalvan1095 4 роки тому +8

      @@julianhudson9843 Don't forget Cream of Wheat guy too.

    • @kaywee4200
      @kaywee4200 4 роки тому

      Me toooo!!

  • @DavidTheAppleTechGuy
    @DavidTheAppleTechGuy 4 роки тому +1311

    It’s stupid how people think the brand is racist

    • @pamelamachado2469
      @pamelamachado2469 4 роки тому +61

      It was based of racism back yhen

    • @Notsofunnyman217
      @Notsofunnyman217 4 роки тому +4

      That's just stupid

    • @oscarsboxybox
      @oscarsboxybox 4 роки тому +2

      Yeah

    • @kimoralashai692
      @kimoralashai692 4 роки тому +12

      No it’s actually is👁👄👁that’s why I stopped using it

    • @MsDudette21
      @MsDudette21 4 роки тому +13

      especially considering they already made changes years ago by updating her look to your everyday black woman. i learned about the racist origins a few years ago and was surprised (althought it should have been obvious to me heh) but i just thought 'oh wow..nice to see they made her more modern'

  • @auntjemima7045
    @auntjemima7045 4 роки тому +1193

    I can't believe they're doing this to me. I'll miss you all!

    • @robertpaulson208
      @robertpaulson208 4 роки тому +113

      We love you

    • @someoneelse5581
      @someoneelse5581 4 роки тому +48

      😩😫😢😭

    • @auntjemima7045
      @auntjemima7045 4 роки тому +72

      I love you all too.

    • @TheGrayton2000
      @TheGrayton2000 4 роки тому +42

      @@auntjemima7045 who's gonna make kids fat now? :(

    • @auntjemima7045
      @auntjemima7045 4 роки тому +104

      @@TheGrayton2000 My good friend Ronald McDonald will assume the task...assuming McDonald's doesn't remove him for racism against clowns.

  • @redcloud5078
    @redcloud5078 4 роки тому +1769

    But, that would literally be taking a black face off of something millions of people love. I don’t see that as a positive.

    • @covfefe1787
      @covfefe1787 4 роки тому +59

      @Moon Soldier its just food why care about its racist name its in the past right?

    • @andieb3632
      @andieb3632 4 роки тому +59

      @@covfefe1787 Why would we want to keep the racist name? Why not update with another strong black female rather than a caricature of what white people thought black people?

    • @edrine4651
      @edrine4651 4 роки тому +16

      @@andieb3632 What's with the "strong" on "black female".

    • @yesenia6982
      @yesenia6982 4 роки тому +9

      I don’t get it , why they taking it out ?

    • @greenlion8539
      @greenlion8539 4 роки тому +97

      @@yesenia6982 I just thought of Aunt Jemima as a nice lady, who wake every body up Saturday morning, surprising us serving her delicious pancakes.

  • @jotaro1370
    @jotaro1370 4 роки тому +686

    Get as much aunt jemima as you can people quickly

    • @chanelvlogs5107
      @chanelvlogs5107 4 роки тому +31

      Pain once I read the title I said the same thing, BEST PANCAKE BRAND EVER!

    • @doctoreggman6542
      @doctoreggman6542 4 роки тому +23

      If they're going to rebrand it though at least make it nancy green the original black woman who made it popular and was awarded for her greatness.

    • @SnapShawwtyTv
      @SnapShawwtyTv 4 роки тому +9

      They’ll still have the same ingredients but not the logo i am thinking just like you lol this will be worth money some day

    • @sara_ec3858
      @sara_ec3858 4 роки тому +2

      Ik I did lmao!

    • @liloboy911808
      @liloboy911808 4 роки тому +8

      im going to stock my shopping cart with 100 aunt jemima bottles

  • @zacharybernier5583
    @zacharybernier5583 4 роки тому +469

    I don’t understand people... before, everyone was racist and we improve the way people thinks... we need to concentrate on today’s problem. Changing the name of a brand will change absolutely nothing in the situation.

    • @mjmk8928
      @mjmk8928 4 роки тому +15

      Absolutley makes no sense whatsoever

    • @Spartan3D213
      @Spartan3D213 4 роки тому +24

      Its making it worse in my opinion.

    • @idkimkindaweirdsorry5250
      @idkimkindaweirdsorry5250 4 роки тому +20

      Thank you! Same goes for taking down statues. It is apart of our history! Doing these thing won’t change anything!

    • @KatieB37
      @KatieB37 4 роки тому +4

      I don’t understand either
      This is why I think 2020 will go down as one of the worst years in history
      We have COVID-19 and racism
      What else will have?
      Another war?
      Why can’t people understand that everyone has the same rights and laws in the US
      I thought we already had a year in the 21st century about racism but I guess it wants to resurface.

    • @bobpierce115
      @bobpierce115 4 роки тому +1

      @@Spartan3D213 Of course it is. This country is on life support, fading fast.

  • @Stan_Theman_Johnson
    @Stan_Theman_Johnson 4 роки тому +607

    Aunt Jemima: *is African American*
    Quaker oats: we don't do that here

    • @pr4208
      @pr4208 4 роки тому +6

      😂

    • @Notsofunnyman217
      @Notsofunnyman217 4 роки тому +7

      Cancel Quaker oats guy he is a racist for that

    • @adan5191
      @adan5191 3 роки тому +3

      righttt

    • @greatdane1991
      @greatdane1991 2 роки тому +1

      Quakers hated slavery 😂😂😂 get your facts right

    • @habibi_the1
      @habibi_the1 Рік тому +5

      @@greatdane1991
      goofy

  • @SkyeonX
    @SkyeonX 4 роки тому +1115

    Aunt Jemima was my favorite aunt and she ain't even my aunt

  • @ismaelbusio4967
    @ismaelbusio4967 4 роки тому +1312

    The word black is gonna end up getting erased from the dictionary

    • @ishamiah1619
      @ishamiah1619 4 роки тому +5

      ismael Busio about time

    • @TyhlerNovac
      @TyhlerNovac 4 роки тому

      Aunt Jemma Vs. Black Face ( Black Lives Matter ) ....ua-cam.com/video/pmgsPrQTtOA/v-deo.html

    • @wb_anks2990
      @wb_anks2990 4 роки тому +19

      @@ishamiah1619 so stupid you idiots get your own way

    • @arika4542
      @arika4542 4 роки тому

      No..

    • @californiaprofile
      @californiaprofile 4 роки тому +5

      Send blm to Africa

  • @parkinhodasilva171
    @parkinhodasilva171 4 роки тому +124

    Ugh everyone is so damn sensitive. Ridiculous.

    • @historysyourbestfriend5500
      @historysyourbestfriend5500 3 роки тому +6

      I know right.
      This is a damn pancake brand we’re talking about. Lmao

    • @auntjemima7045
      @auntjemima7045 3 роки тому +1

      Agreed!

    • @jordynwalker359
      @jordynwalker359 3 роки тому

      Says the same one that keeps complaining about how bad 2020 is lol.

    • @KM-mj3zg
      @KM-mj3zg 3 роки тому +1

      it's the lib way

    • @starlightangel1990
      @starlightangel1990 3 роки тому +3

      Ugh. Everyone should stop being insensitive, willingly ignorant, and obviously racist. Ridiculous

  • @maxscriv9413
    @maxscriv9413 4 роки тому +121

    This getting out of hand it’s a pancake brand

  • @lumpystilskin5367
    @lumpystilskin5367 4 роки тому +3411

    So who's racist? A pancake box, or the people trying to remove this because of her skin color?

    • @YsfWorld
      @YsfWorld 4 роки тому +86

      Oh so the whole race wants to change it lemme guess ur a trump supporter?

    • @Yuccapluh
      @Yuccapluh 4 роки тому +53

      Did you not like idk watch the video?

    • @simmethaboi5232
      @simmethaboi5232 4 роки тому +6

      404 error 😂

    • @cwc1955
      @cwc1955 4 роки тому +2

      What a quote

    • @simmethaboi5232
      @simmethaboi5232 4 роки тому +25

      @@YsfWorld he said the people trying to remove it. That means it can also be asians and whites not only blacks

  • @drjohnsonhungwell5115
    @drjohnsonhungwell5115 4 роки тому +1337

    If your offended by syrup and rice you've got real problems ,

    • @aylinjanelle386
      @aylinjanelle386 4 роки тому +40

      PERIDOT

    • @ashleyhickey1369
      @ashleyhickey1369 4 роки тому +9

      😂😂😂😂😂😂

    • @Crunk9
      @Crunk9 4 роки тому +62

      Facts people have become very sensitive

    • @MrJuvefrank
      @MrJuvefrank 4 роки тому +6

      Maybe so. Decades ago, Black folks said that corporation cannot put a picture of Black folks cooking for my fellow white folks.

    • @drjohnsonhungwell5115
      @drjohnsonhungwell5115 4 роки тому +34

      @@MrJuvefrank I never had a derogatory thought of either character I assumed it was an old family recipe or that they were passionate about cooking both great products as well.

  • @mcklaynereynolds5822
    @mcklaynereynolds5822 4 роки тому +62

    This is ridiculous! That’s history and now it’s gone! This is so stupid!!!

    • @startarlu1009
      @startarlu1009 4 роки тому +3

      It’s bad history so it’s not stupid

    • @v.dargain1678
      @v.dargain1678 4 роки тому +6

      @@startarlu1009 It's poorly understood history . Taking her face out of site won't make her contribution to America's foundation out of mind .

    • @startarlu1009
      @startarlu1009 4 роки тому +2

      Olivia Rogers that doesn’t mean that the image isn’t bad cause it is there doing this for the better

    • @epikutrash2532
      @epikutrash2532 4 роки тому

      StartAr Lu for the better? No.

    • @startarlu1009
      @startarlu1009 4 роки тому +2

      Zestygoat77 AJ yea I don’t want to see a face with a racist backstory while I’m making breakfast... it’s better that there doing this

  • @mr.j6631
    @mr.j6631 4 роки тому +210

    Coke drink : is black
    Everyone: That’s racist, change it

    • @Mansbabey103
      @Mansbabey103 4 роки тому +7

      When I read this comment I thought racism is just so stupid and it is.

    • @hassankureshi1840
      @hassankureshi1840 4 роки тому +7

      Ikr is like not a big deal it’s just a name and a image

    • @grimm_destroyer5566
      @grimm_destroyer5566 4 роки тому +5

      We don’t need crystal coke we already have sprite lol

    • @seanmcgonegon
      @seanmcgonegon 3 роки тому +1

      Fun fact. :cola is a African WORD

    • @sheppee5608
      @sheppee5608 Рік тому

      @@hassankureshi1840 yeah so it shouldn't be such a big deal if they change it?

  • @lanava5343
    @lanava5343 4 роки тому +1634

    i don’t even think it’s racist at all honestly this is just sad i loved this brand 😕

    • @asharizz.3786
      @asharizz.3786 4 роки тому +35

      Lanava53 they’re just going to change the brand name and everything else that’s all!!!

    • @steak_n_fries3639
      @steak_n_fries3639 4 роки тому +3

      Every man uhhh

    • @TyhlerNovac
      @TyhlerNovac 4 роки тому +4

      Aunt Jemma Vs. Black Face ( Black Lives Matter ) ....ua-cam.com/video/pmgsPrQTtOA/v-deo.html

    • @HoopThrowbacks19272
      @HoopThrowbacks19272 4 роки тому +3

      Your foolish

    • @olivialol5007
      @olivialol5007 4 роки тому +1

      Lanava53 Same😢😭

  • @lrgtheboss5397
    @lrgtheboss5397 4 роки тому +1023

    W T F I'm black and this is wack..

    • @user-ov6yp3kq1j
      @user-ov6yp3kq1j 4 роки тому +43

      What tf do we ask for now? Every other brand is wack

    • @sadiq5580
      @sadiq5580 4 роки тому +21

      You mean WHAT THE FACK IM BLACK AND THIS IS WACK

    • @goofyharmonizer1
      @goofyharmonizer1 4 роки тому +5

      There just rebranding damn y’all act like the whole brand going away

    • @obay_magic8261
      @obay_magic8261 4 роки тому +1

      It’s just a name switch not a big deal

    • @surplusdivision2461
      @surplusdivision2461 4 роки тому +2

      @@sadiq5580 I bought some Famous Amos cookie, I usually only eat healthy foods, but the story on the box got to me. This guy started with nothing at a time when America was actually racist. If he was able to actually work his way up from nothing then, ANYONE can do it today. He went from high school dropout to solder to success business man. That’s wat a real black man is.

  • @akhy268
    @akhy268 4 роки тому +74

    Sooo they never noticed nothing wrong about it during the years , until now ever since this ‘tik tokker’ posted a stupid video about it , which attracted a ton of stupid people into it thinking it’s a big ducking deal

    • @BabyHannah05
      @BabyHannah05 3 роки тому +9

      Don’t underestimate the power of a group of stupid people!

  • @meatballmeatwad5730
    @meatballmeatwad5730 4 роки тому +22

    I don't buy her products based off her skin color, I buy them because her products taste amazing and because she always smiles back at us.

  • @elvenalonly
    @elvenalonly 4 роки тому +687

    My father always said :
    "Everything is racist in the eye of the racist."
    The change is just stupid in my opinion.

    • @elvenalonly
      @elvenalonly 4 роки тому +52

      @@702thomas if he said that doesn't mean that he was racist. And i'm sure that you live in Alabama. You maybe kinda confused. But no worries, yes you maybe think that my dad is my mom's brother, but no, we don't do that here.

    • @jorgenanix-5547
      @jorgenanix-5547 4 роки тому +19

      @@elvenalonly Why would he think your dad is your moms brother . I don't get it.

    • @doccu
      @doccu 4 роки тому +25

      @@elvenalonly your father is smart man.

    • @honkytonk1360
      @honkytonk1360 4 роки тому +14

      ok I'm wheezing, where did he even get "mom's brother" from?

    • @RakaZet
      @RakaZet 4 роки тому

      @@elvenalonly indo ya

  • @bringbackbomber7io110
    @bringbackbomber7io110 4 роки тому +1671

    Uncle Ben is shifting uncomfortably in his seat

  • @blainew79
    @blainew79 4 роки тому +75

    Well folks, this is the world we live in now, offended by a box 🤦

    • @starlightangel1990
      @starlightangel1990 3 роки тому +5

      Offended by the racism. Not the box

    • @africa2303
      @africa2303 2 роки тому +9

      @@starlightangel1990 wHAT RACISM???

    • @kellymcfalls1458
      @kellymcfalls1458 8 місяців тому

      @@starlightangel1990How is it racism? It’s just a name

    • @RapnuzeI
      @RapnuzeI 8 місяців тому +2

      @@kellymcfalls1458How don't you understand even after watching this video that clearly explains it?

  • @pajamapants3335
    @pajamapants3335 4 роки тому +27

    It’s not just a brand she was a real woman Your erasing someone

    • @user-vw7ee4sq1w
      @user-vw7ee4sq1w 4 роки тому +3

      King Doobie it’s just a f-ing pancake and syrup brand what wrong with u ppl

    • @rayray8687
      @rayray8687 3 роки тому

      PajamaPants: The name “Aunt Jemima” was taken from an old song 127 years ago and since then at least 12 people have portrayed the fictitious Aunt Jemima as ambassadors for the brand. So no, there was no Aunt Jemima - it was and still is a Quaker Oats brand name.

  • @randomthings6977
    @randomthings6977 4 роки тому +3711

    I’m black and I don’t even mind the name. I don’t think about the origins of a brand when I just want some breakfast or some fricken rice

    • @kenziemrose
      @kenziemrose 4 роки тому +117

      exactly lmao

    • @Pacific0_
      @Pacific0_ 4 роки тому +299

      ima get attacked for this but i just find the design iconic since when ur craving pancakes you see the box and you know ur gonna make hella good pancakes
      edit: i dont agree with the racist past with the advertising and the background story of it tho

    • @michelle8714
      @michelle8714 4 роки тому +31

      no cap lmao

    • @kenziemrose
      @kenziemrose 4 роки тому +59

      @McDonald's Employee dude that's so true aunt jemima is *i c o n i c*

    • @goofyharmonizer1
      @goofyharmonizer1 4 роки тому +25

      Well then your apart of the problem

  • @johnnyjoestar5193
    @johnnyjoestar5193 4 роки тому +1253

    "oh no my syrup is racist 😡😡"
    *Aunt Jemima changes name*
    Racism has been solved 😎🥰

    • @kenziemrose
      @kenziemrose 4 роки тому +115

      teenagers: -post black square on instagram-
      💕🌸✨ *racism is magically gone* ✨🌸💕

    • @goosechickinpox7538
      @goosechickinpox7538 4 роки тому +21

      *Insert Ralph Wiggum poking his nose* :
      “iM HeLpInG!”

    • @N4omi.
      @N4omi. 4 роки тому +7

      I wish that’s how life worked but it doesn’t

    • @thebeastwithin6978
      @thebeastwithin6978 4 роки тому +27

      That’s it boys, pack it up. We destroyed racism.

    • @VoltFall
      @VoltFall 4 роки тому +6

      *triggered Canadian Noises*

  • @mojoseph2775
    @mojoseph2775 4 роки тому +15

    Bruh...it’s just a bottle of syrup 🤦🏽‍♀️

  • @jazzr5398
    @jazzr5398 4 роки тому +106

    I’m sorry the syrup is not m a p l e
    Rather fake and gross. Still love the pancake mix tho 😔

    • @thereisnoname1880
      @thereisnoname1880 4 роки тому +5

      The pankacke mix hits. Hard

    • @epicrandomdude9225
      @epicrandomdude9225 4 роки тому +2

      Jasmine R I don’t care if it’s maple or not, it’s syrup.

    • @keenanwilliams3902
      @keenanwilliams3902 4 роки тому +1

      Damn right it’s fake AF.... I had to show my wife the real real maple syrup from Canada.

    • @keenanwilliams3902
      @keenanwilliams3902 4 роки тому +1

      epic toads thankfully until u try real syrup

    • @epicrandomdude9225
      @epicrandomdude9225 4 роки тому

      Keenan Williams nah man I don’t take advice until it comes to having a life

  • @rahmanhakim1
    @rahmanhakim1 4 роки тому +142

    Darn it, i live alone and sometimes i like to talk to aunt Jemima's face when I'm eating breakfast...

    • @44lovie44
      @44lovie44 4 роки тому +7

      😭😔😔

    • @laurabarnes1245
      @laurabarnes1245 4 роки тому

      Just keep a box if you still have one

    • @curtis1951
      @curtis1951 4 роки тому +3

      There's nothing wrong with that unless she starts talking back. Then you may want to see a professional. 😐

  • @billy7951
    @billy7951 4 роки тому +381

    This is literally getting carried away now. It’s freakin syrup

    • @startarlu1009
      @startarlu1009 4 роки тому +22

      And it has a freakin bad backstory

    • @crazemate
      @crazemate 4 роки тому +38

      StartAr Lu it’s history. You want to erase history. I’m sad I won’t see aunt jemima

    • @johnr.6023
      @johnr.6023 4 роки тому +8

      @@crazemate Me too it was part of my childhood.

    • @Powsifu
      @Powsifu 4 роки тому +7

      @@startarlu1009 okay so if your dad murdered a man right and your mom was never around but your dad gave you everything you wanted he would do anything for you would you still love him?

    • @ziomwilk
      @ziomwilk 4 роки тому +8

      @@Powsifu Of course! He is still my dad. Im not saying killing peaople is good, but I will love my father nonetheless.

  • @landon3762
    @landon3762 4 роки тому +8

    I never thought about it like that, just thought it was a random aunt.

  • @jessielopez2555
    @jessielopez2555 4 роки тому +13

    Well my childhood is ruined now

  • @bravestant3921
    @bravestant3921 4 роки тому +721

    I really dont see how this is racist the old one was but the new image is fine imo

  • @SergeantShenko
    @SergeantShenko 4 роки тому +425

    “This tik tok made by the singer kirby-“
    Damn I didn’t know Kirby was a singer

  • @blakelawrence974
    @blakelawrence974 4 роки тому +13

    Unpopular opinion: this black lives matter movement hasn’t helped anything and if anything, it’s ruining things.

  • @oliviacool6947
    @oliviacool6947 4 роки тому +7

    But seeing uncle Ben always made my heart have a really big smile😔💔

  • @EclairC00kie
    @EclairC00kie 4 роки тому +703

    I grew up with aunt jemina syrup and pancakes mix, anyone else

  • @Terminator13175
    @Terminator13175 4 роки тому +174

    I love how all these years no one cared but now that a black guy was killed everyone all of a sudden cares.

    • @noluv7676
      @noluv7676 4 роки тому +11

      better now than never

    • @wattson3683
      @wattson3683 4 роки тому +30

      People love to bandwagon

    • @ace-4634
      @ace-4634 4 роки тому +37

      Right? Black people die every single day but everyone noticed that a black guy who’s been in and out of jail died because of a white cop and now everyone decided it was time to rebel. Why now? Most of the people protesting don’t even know who George Floyd is.

    • @slowbaruu22
      @slowbaruu22 4 роки тому +2

      Exactly lmfao

    • @beckytubemb782
      @beckytubemb782 4 роки тому +1

      • Dåwn • agreed

  • @asparagusissus1232
    @asparagusissus1232 4 роки тому +18

    How can a logo be racists it's not going to come alive and say the n word

  • @bruh-hw3rw
    @bruh-hw3rw Рік тому +2

    i always saw aunt jemima as like a wholesome aunt, never a stereotype

  • @imimei7424
    @imimei7424 4 роки тому +292

    I never thought of it as “racist”, I thought of it as something to be proud of.

    • @Ayoalfie
      @Ayoalfie 4 роки тому +27

      Sounds about white.

    • @stevenvojacek779
      @stevenvojacek779 4 роки тому +2

      If i were to say the same thing would you say, sounds about asian ?

    • @adrianasabode1583
      @adrianasabode1583 4 роки тому +24

      As a black girl my whole family loves Aunt Jemima. These people need to leave my syrup alone

    • @startarlu1009
      @startarlu1009 4 роки тому +7

      Adriana's Abode it’s gonna taste the same though all we’re doing is changing the logo

    • @startarlu1009
      @startarlu1009 4 роки тому +6

      Rick Hancock well all that time when she was A part of your family or whatever did you even think once to see who she really was and educated yourself on her backstory. I think not

  • @Alexrizoo
    @Alexrizoo 4 роки тому +216

    1989: headscarf was removed
    2020: the woman was removed

    • @emmarose5404
      @emmarose5404 4 роки тому +6

      There was a headscarf

    • @morganjanelle4282
      @morganjanelle4282 4 роки тому +6

      @@emmarose5404 There was, until 1989.

    • @genkidamai9719
      @genkidamai9719 4 роки тому +6

      LMAOO

    • @v.dargain1678
      @v.dargain1678 4 роки тому +2

      I hope they replace the Jamima logo with a white female's face .
      Like the Dutch cleanser one .

  • @avaaaaaaaa
    @avaaaaaaaa 3 роки тому +6

    I told my mom about this and she said “WHY?? SHE MAKES GOOD PANCAKES!!”

  • @satanhimself7033
    @satanhimself7033 4 роки тому +7

    Rip auntie, gonna miss ya 😔💔

  • @makaylaJester
    @makaylaJester 4 роки тому +181

    To be honest I thought aunt Jemima, was a real person that people enjoy her recipes. 🤔 Edit: plus I really like the syrup on my pancakes edit2: omg thank for the likes

    • @makaylaJester
      @makaylaJester 4 роки тому

      @wow wow wubsy I never heard of her. I'll try look it up, thanks.

  • @vaporwave2345
    @vaporwave2345 4 роки тому +257

    STOP TRYING TO "IMPROVE" THINGS THAT *DON'T NEED TO BE IMPROVED.*
    HOW ABOUT FOCUSING ON OUR *QUALITY OF LIFE* INSTEAD OF BRANDS?

    • @startarlu1009
      @startarlu1009 4 роки тому +2

      No ❤️

    • @incognitozr619
      @incognitozr619 4 роки тому +9

      preach

    • @gamercarmen3957
      @gamercarmen3957 3 роки тому +9

      Wise words from a random person on youtube

    • @myusernameisbroken
      @myusernameisbroken 3 роки тому

      I don’t think you watched this video and get the point to you 🙃 why don’t you educate yourself about this and thank me lady here’s a hint (slaves).

    • @demaribreez4156
      @demaribreez4156 3 роки тому

      BEY BAM yeah but i don’t think about why aunt Jemina or whatever her names is black or she’s like a mammy I just wants some food and it’s kinda like the Quaker Oats they put that smiling Yankee guy on there to give that warm feel good feeling just like aunt whatever it gives you that my grandma is cooking some good breakfast can’t wait

  • @sp-k
    @sp-k 4 роки тому +3

    wow, getting rid of pancake mix is totally fixing racism.

  • @tinygremlinman867
    @tinygremlinman867 4 роки тому +4

    So that means I’m going to be the last generation to remember Club Penguin, 20th century FOX, and Aunt Jemima. What.

    • @The-Drone-Hobbyist
      @The-Drone-Hobbyist 4 роки тому

      Same

    • @Satoshi9801
      @Satoshi9801 4 роки тому

      Blows my mind too.
      I truly hope I won't also be the last generation to remember police in America.

  • @cesarvalle1578
    @cesarvalle1578 4 роки тому +110

    That’s messed up, I loved this brand and I honestly never saw it as a negative look

  • @gavin2682
    @gavin2682 4 роки тому +407

    Everyone on the world is so messed up it’s syrup

    • @goofyharmonizer1
      @goofyharmonizer1 4 роки тому +15

      Still very racist branding tf is wrong with you people

    • @sidewalkenforcer8227
      @sidewalkenforcer8227 4 роки тому +43

      Eazy Gaming lmao it’s a food brand people needa chilllll

    • @nickp5815
      @nickp5815 4 роки тому +37

      @@goofyharmonizer1 What is racist about a black woman on a cover?

    • @romain198426
      @romain198426 4 роки тому +24

      No its not I love the fact the a black women face is on the best syrup in the world change the name if you want but leave the black queen of syrup alone!!!!!!!!!!!!!!!!!!!!!!!

    • @goofyharmonizer1
      @goofyharmonizer1 4 роки тому +1

      Nick P did you not watch the video

  • @frxnchcrxme
    @frxnchcrxme 4 роки тому +6

    I remember waking up in the morning and my mom would be lazy and make those pancakes! They tasted so good! So much amazing memories!

  • @TheGundameister
    @TheGundameister 4 роки тому +3

    Go WOKE, get BROKE.

  • @toniskandmaa4130
    @toniskandmaa4130 4 роки тому +528

    Aunt jemina: *retires*
    People: well boys we did it, racism is no more

    • @jf8461
      @jf8461 4 роки тому +2

      Right! LOL

    • @gundhamtq954
      @gundhamtq954 4 роки тому

      J F shh

    • @kevinkirley692
      @kevinkirley692 4 роки тому +21

      Dr. Richard D. Stiff I am white so I know nothing of black people’s struggles and fully support the blm movement, but I think when we see her face on the grocery stores isles it means that she did defeat her slavery and made a name for herself. Rebranding the whole brand takes away the whole point.

    • @vi1698
      @vi1698 4 роки тому +15

      @Dr. Richard D. Stiff How does a sweet black woman as the image of a syrup bottle remind you of slavery and torture? Is that what comes to your mind everytime you see a black person then? Jesus

    • @MannyBiship
      @MannyBiship 4 роки тому +1

      @@vi1698 dumbest comment of the year award goes to YOU

  • @NancyVMusic1993
    @NancyVMusic1993 4 роки тому +473

    Imagine being offended by something that has no affect on your life.

    • @blkmamba40
      @blkmamba40 4 роки тому +3

      You heard nothing that was said to bring awareness of our social structure and what it was created on and why and the strong internal symbolism. It is not just this box of pancake mix...I not getting anywhere. It is exhausting sometimes.

    • @Lala1028W
      @Lala1028W 4 роки тому

      Jaehoney she hasn’t posted in 2 years and using emojis won’t prove your point

    • @chibidoggosowoblm2543
      @chibidoggosowoblm2543 3 роки тому +1

      D. Pinkston
      ..?

    • @myusernameisbroken
      @myusernameisbroken 3 роки тому +5

      Imagine being white arguing about slaves not being racist how about that. Maybe educate yourself Karen before you speak.

    • @gloria8659
      @gloria8659 3 роки тому +28

      @@myusernameisbroken you're being the karen here🙈

  • @kerwincastillo3168
    @kerwincastillo3168 4 роки тому +3

    Things the riots have done:
    Cops cancelled ✅
    Aunt jemima brand change ✅
    Alright guys now all we gotta do is change the color of the sky when it’s night time and we should be good

  • @gianna526
    @gianna526 Рік тому +2

    I'll miss her, she was always so happy and jolly. That's a good kind of stereotype, everyone loves those happy sweet grandma like women.

  • @bradcarpenter1881
    @bradcarpenter1881 4 роки тому +223

    This is what fighting racism looks like in 2020

    • @Frisher1
      @Frisher1 4 роки тому +45

      It's getting worse than feminism.

    • @unknowncomic3919
      @unknowncomic3919 4 роки тому +30

      This is what stupidity looks like in 2020!

    • @shameermalik4297
      @shameermalik4297 4 роки тому +14

      LOL, we will die from starvation but we wont allow a black woman to be on a maple syrup bottle because its "racist".

    • @aanne1295
      @aanne1295 4 роки тому

      Frisher Gisher sorry women want to choose what to do with their body’s

    • @kenziemrose
      @kenziemrose 4 роки тому +1

      @Frisher Gisher i mean feminism isn't so bad

  • @privilegedyo-yo8991
    @privilegedyo-yo8991 4 роки тому +360

    This is sad 😞 u can’t erase history people

    • @SpottedCat.
      @SpottedCat. 4 роки тому +13

      But is changing a product name really erasing history

    • @johnr.6023
      @johnr.6023 4 роки тому +29

      @@SpottedCat. It's erasing my childhood.

    • @Tony-1971
      @Tony-1971 4 роки тому +3

      @@SpottedCat.
      Eventually racist will be able to deny this stuff ever existed.

    • @Kadeen-rahman
      @Kadeen-rahman 4 роки тому

      Well most of black people history and original history got erased like it's fully based on something racist and belittling

    • @TyhlerNovac
      @TyhlerNovac 4 роки тому

      Aunt Jemma Vs. Black Face ( Black Lives Matter ) ....ua-cam.com/video/pmgsPrQTtOA/v-deo.html

  • @terrionjohnson3778
    @terrionjohnson3778 3 роки тому +3

    Damn y'all going to throw my grandma out into the Street like that

  • @negret7224
    @negret7224 4 роки тому +9

    History: **exists**
    Blm: *No*

  • @SailorSaturn69
    @SailorSaturn69 4 роки тому +229

    When I see Aunt Jemima logo I just see the face of a nice lady happy to cook for you, like an aunt. Regardless what it began as, what it is now is what matters.

    • @damian9303
      @damian9303 4 роки тому +13

      Couldn't agree with this more, your comment deserves more likes.

    • @donnatassa2018
      @donnatassa2018 4 роки тому +33

      I've eaten Aunt Jemima's since I was a little girl and it had never occurred to me that she was a "black woman." I thought she was like EVERYBODY'S Aunt that made yummy breakfasts. Her loving smiling face was comforting and trustworthy. Maybe that seems stupid to some people but that's how I feel about it. I'll miss her.

    • @v.dargain1678
      @v.dargain1678 4 роки тому +10

      Jemima's face connotes a positive black image .

    • @Satoshi9801
      @Satoshi9801 4 роки тому +3

      So much this.

    • @pr4208
      @pr4208 4 роки тому +7

      @@donnatassa2018 Me too. It is gunna suck not seeing her anymore. She reminds me of my childhood when my grandma would make pancakes and I would help. I'm not even a pancake freak like that, but it's gunna be weird not seeing her. I still have an unopened box in my pantry lol

  • @SquirrelMario
    @SquirrelMario 4 роки тому +232

    BUY UP THE ONES WITH HER FACE ITLL BE WORTH SOMETHING IN A FEW YEARS

    • @fakename7423
      @fakename7423 4 роки тому +4

      No it won’t

    • @punchline43
      @punchline43 4 роки тому +18

      @@fakename7423 Please try again.

    • @ruhbruh1290
      @ruhbruh1290 4 роки тому +6

      FAKE NAME yes it will

    • @donnatassa2018
      @donnatassa2018 4 роки тому +4

      I bought some pancake mix and syrup today. Been eating her delicious pancakes and seeing her lovely smiling face at breakfast for 50 years. I love Aunt Jemima's. I'm sure gonna MISS her.

    • @chargermaster3716
      @chargermaster3716 4 роки тому

      Squirrel Mario 247 it’s massed produced it won’t be until a few centuries or generetions.

  • @OPJuiceBox
    @OPJuiceBox 4 роки тому +4

    I mean the fact that the logo changed made her look from a “nanny” to more modern is great
    But you want her to be removed completely? Wtf why..

  • @paperbag3521
    @paperbag3521 4 роки тому +6

    1:19 she’s wasting pancake mix

  • @yosojojodela5480
    @yosojojodela5480 4 роки тому +232

    And I'm over here just trying to eat my pancakes in peace

    • @MrJuvefrank
      @MrJuvefrank 4 роки тому +1

      Well, I sure hope they don't take away your pancakes because there's a picture of a Black lady on the box and or bottle of syrup.

    • @itspri.
      @itspri. 4 роки тому

      dan cussin that’s disrespectful...

    • @oscarsboxybox
      @oscarsboxybox 4 роки тому

      Okay it’s gonna taste different now without that woman

  • @lust4Iife
    @lust4Iife 4 роки тому +118

    Y’all really pressed over syrup lmfao

    • @phyz2820
      @phyz2820 4 роки тому

      Why do y'all say pressed so much lmfao

    • @parisp.5647
      @parisp.5647 4 роки тому +3

      Who’s y’all?

    • @Valiantly
      @Valiantly 4 роки тому +2

      Paris R'nee the people who’s pressed .

    • @lust4Iife
      @lust4Iife 4 роки тому +2

      phyz this is literally the first time I’ve seen someone use pressed in a yt comment

  • @roboroman7150
    @roboroman7150 4 роки тому +2

    Aunt Jemima was my favorite brand for 10 years and now it's gone.😟

  • @llgarboll3570
    @llgarboll3570 3 роки тому +2

    The only racist thing about it is taking it off its been like that my entire life

  • @FernandoGomez-hh9jm
    @FernandoGomez-hh9jm 4 роки тому +147

    I REALLY LIKE eating aunt JEMIMA'S hot cakes and syrup ......i NEVER thought it would offend anyone !

    • @NH-hv9wj
      @NH-hv9wj 4 роки тому +6

      I actually don't think this offends them, I think they act like this offends them so that it will advance their agenda, make it easier to ban/diversify things in the future

    • @MrJuvefrank
      @MrJuvefrank 4 роки тому

      @@NH-hv9wj Maybe so. Black folks told that corporation that they cannot put a picture of Black folks cooking for White folks on their boxes decades ago. This may be a carry over.

    • @peoplehatealex3xten550
      @peoplehatealex3xten550 4 роки тому +1

      @@MrJuvefrank no not at all look up the background of Aunt Jemima and btw they didn't want that cuz if your black and see a picture of a racist sterotype of a black person cooking for a bunch of white people what u gone think if u were black which your not

    • @v.dargain1678
      @v.dargain1678 4 роки тому

      Same . The removal really makes you feel vulnerable .

    • @Vrtl.grl01
      @Vrtl.grl01 4 роки тому +1

      me too 😭😭😔

  • @Quandaledingleberg
    @Quandaledingleberg 4 роки тому +217

    This is Just stupid, you can’t erase the past.
    What’s so hard to get, why can’t you focus on a better future. As a black person this is just dumb.

    • @adelinewx
      @adelinewx 4 роки тому +1

      Thank you

    • @marioarellano3961
      @marioarellano3961 4 роки тому +14

      Yes just because of a pancake box

    • @birdbrain9625
      @birdbrain9625 4 роки тому +3

      So does that mean just looking at a black person on tv, in a magazine, public or w/e is seen as racist??????

    • @startarlu1009
      @startarlu1009 4 роки тому +3

      Ratatata your right you can’t erase the past but this is leading to a better future

    • @startarlu1009
      @startarlu1009 4 роки тому +1

      S3ADOG6 how is it now. You want things to stay racist. Even if if syrup the picture means a lot

  • @milesmonaco2625
    @milesmonaco2625 4 роки тому +2

    I feel like an auto generated AI flagged this with its 0IQ
    And said "oh ok black with a name on a battle = racist"
    Like wtf

  • @abdullahal-shimri3091
    @abdullahal-shimri3091 3 роки тому +2

    I’ll miss aunt Jemina smile

  • @metraforce441
    @metraforce441 4 роки тому +28

    *I didn’t even know that Aunt Jemima was something bad about slavery... I really thought she was a real person with that special name...*

  • @shanedes4646
    @shanedes4646 4 роки тому +130

    Whatever they replace Aunt Jemima with I promise to personally boycott it

    • @MrJuvefrank
      @MrJuvefrank 4 роки тому +7

      When I was young, I thought they put a picture of a Black lady on their product because they like Black folks. I was wrong about that, just like I was wrong about a great many things.

  • @sarahivalenzuela9253
    @sarahivalenzuela9253 4 роки тому +1

    welp there goes my whole childhood :(

  • @wingsofhermes98
    @wingsofhermes98 3 роки тому +3

    0:52 just look at that smile tell me that that smile is not the most wholesome and heart warming thing in this world how is she a racist stereotype ?

  • @reneed1152
    @reneed1152 4 роки тому +145

    this is out of control 🤣 literally ITS PANCAKE MIX WAKE UP

    • @johnf.kennedy1265
      @johnf.kennedy1265 4 роки тому +4

      exactly!

    • @johnf.kennedy1265
      @johnf.kennedy1265 4 роки тому +8

      @Cereal Hero 0900 How do you pull out gay oppression from this? Did your mother drop you as a child?

    • @reneed1152
      @reneed1152 4 роки тому +7

      Cereal Hero 0900 first of all does everything have to support that? just because something doesn’t have a pride flag on it doesn’t mean they’re against it?? like it’s literally pancake mix.. all these years THATS BEEN TOTALLY FINE UNTIL OUR SOCIETY BECAME WEAK AND SOFT and can’t handle anything.

    • @johnf.kennedy1265
      @johnf.kennedy1265 4 роки тому +4

      @Cereal Hero 0900 Everything was perfectly fine until you leftists showed up and messed up the whole system.

    • @u.r.t.v.unit6672
      @u.r.t.v.unit6672 3 роки тому +2

      @@johnf.kennedy1265 and doing this to syrup won't change the fact that racism will always be here unless humans become extinct. Just like homophobia will always be around unless humans become extinct. Period.

  • @Ghostedadarrg
    @Ghostedadarrg 4 роки тому +362

    Noooooooooooooooooooooooooooooooooooooooooooooooooooo

    • @doctoreggman6542
      @doctoreggman6542 4 роки тому +17

      *Insert darth vader here*

    • @Bigdaddychristmas
      @Bigdaddychristmas 4 роки тому +7

      YESSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSSS

    • @lilyg624
      @lilyg624 4 роки тому +2

      yeeeeeeeeeeeeeeeeeeeeeeeeeeeeeessssssssss!

    • @beautymousproductions9336
      @beautymousproductions9336 4 роки тому +2

      Search the history behind it. You would then understand why.

    • @darkcloud2
      @darkcloud2 4 роки тому

      @@beautymousproductions9336 we know why. It said in the vid. He just likes the pancakes.

  • @Mechanical-Cannibal
    @Mechanical-Cannibal 11 місяців тому +2

    This hurts so much.

  • @alexam7149
    @alexam7149 4 роки тому +8

    This is really wrong this is wrong just because of that? I love Aunt Jemimas pancakes

  • @recordinganalysis
    @recordinganalysis 4 роки тому +186

    Nancy Green Aka Aunt Jamie’s was a storyteller, cook, and missionary worker" and who was hired to promote the pancake mix and syrup.
    She was very successful back then and was used as a model for the syrup company. Honestly that should be CELEBRATED not being called “racist” as this woman was very successful and back then, that was extremely hard as a black woman. I feel like if they didn’t like the black woman skin color and face in the bottle, THAT WOULD BE RACIST!✊🏻✊🏼✊🏽✊🏾✊🏿 edit: WE NEED TO NAME IT NANCY GREENS PANCAKES!!😆

    • @c.b.7238
      @c.b.7238 4 роки тому +12

      Chill. No one is railing against Nancy Green, it's the name Aunt Jemima, literally the name of a racist caricature from minstrel shows where white guys would paint their skin coal-black and their lips ruby-red and dance and sing, mocking black people for laughs.

    • @recordinganalysis
      @recordinganalysis 4 роки тому +12

      C.B. Well that is a different story! That is the white men who thought it was ok to do that’s fault. Having a beautiful black woman on a bottle of syrup is something that should be celebrated as, The whole reason they’re taking down the Syrup is by visuals

    • @misterpalmer
      @misterpalmer 4 роки тому +14

      That's THIS story!
      And if it was about the lady you mentioned, then why can't it be named, "Nancy Green's Delicious Ass Syrup"?

    • @recordinganalysis
      @recordinganalysis 4 роки тому +3

      Brandon Palmer that’s completely true honestly! They should name it that!😌

    • @misterpalmer
      @misterpalmer 4 роки тому +2

      @@recordinganalysis I promise it'd FLY off the shelves!

  • @hector.k1318
    @hector.k1318 4 роки тому +387

    Who's else doesn't like that girl tik tok for leading this. It's just maple syrup 😔

    • @user-gu4xg3iq9j
      @user-gu4xg3iq9j 4 роки тому +29

      frrr

    •  4 роки тому +28

      I don't like it. I WANT my children to be aware of just how racist this country was and is. They're scrubbing too much!

    • @Alfreeod
      @Alfreeod 4 роки тому +50

      Tené A. Buckner again I’m gonna have to ask you to stop with the copy and pasting

    • @tiamystic
      @tiamystic 4 роки тому +17

      Tené A. Buckner Good for you. Get Great Value syrup then.

    •  4 роки тому +8

      @@Alfreeod I do EXACTLY whatever I want to do, lol. Remember, slavery is over babe🤣. Have a WONDERFUL day though!

  • @Seannosaurus
    @Seannosaurus 3 роки тому +2

    BROOOOOO SHE WAS MY FREAKING FAVORITE PANCAKE MIX

  • @Craxe777
    @Craxe777 4 роки тому +3

    I mean it’s just syrup

  • @KingShark-rh3nk
    @KingShark-rh3nk 4 роки тому +46

    Bruh it’s maple syrup just chill tf out people not everything has to be racist

    • @giannipuface9441
      @giannipuface9441 4 роки тому +2

      As a Canadian I'm offended you think this is maple syrup.

  • @nayaaa1468
    @nayaaa1468 4 роки тому +78

    that’s been there for the longest of time and they just now decide it’s racist smh

    • @startarlu1009
      @startarlu1009 4 роки тому +12

      It was always racist but no one ever said anything about it. This is an improvement

    • @NMCAR2006
      @NMCAR2006 4 роки тому +9

      @@startarlu1009 it isn’t.

    • @Scottieatyoutube
      @Scottieatyoutube 4 роки тому +3

      @@startarlu1009 An improvement to what exactly?

    • @verawallace9055
      @verawallace9055 4 роки тому +5

      Yep, they always use the name to insult black women, even the former first lady, its about time

    • @ryanvink2141
      @ryanvink2141 4 роки тому

      They knew it was racist before, but black people were too scared to speak up because of the backlash.

  • @fruity382barrios5
    @fruity382barrios5 4 роки тому +3

    I grew up eating her pancakes😭😭😭 And licking her syrup😭

  • @danandbands5854
    @danandbands5854 4 роки тому +3

    People need to realize that the word Jemima literally meant a woman slave, usually the mammy stereotype, that enjoyed being enslaved and was used in minstrel shows to make fun of black women and uncle ben was the name for the male counterpart. So they've always been racist, just because you didn't notice doesn't mean it wasn't there.

  • @ThingsForPeoplePeopleForThings
    @ThingsForPeoplePeopleForThings 4 роки тому +129

    Y’all ruin EVERYTHING 😩

    • @justarandomlittlething9698
      @justarandomlittlething9698 4 роки тому +15

      Fr 😩

    • @143parsley
      @143parsley 4 роки тому +12

      Ong, bring back Aunt Jemima 😩

    • @b.n9076
      @b.n9076 4 роки тому +8

      Bro it’s *I C O N I C*

    • @startarlu1009
      @startarlu1009 4 роки тому +3

      Brandon Nop nooooo all there doing is changing it up a little it will taste the same

    • @b.n9076
      @b.n9076 4 роки тому +1

      StartAr Lu I know Lmao.

  • @supersaiyanjalil
    @supersaiyanjalil 4 роки тому +117

    Why! Bruh I never looked that deep into it man. It's just damn syrup and rice.

    • @tumijemilugba6355
      @tumijemilugba6355 4 роки тому +7

      Did u not just hear the meaning of it

    • @SubZero-in1xf
      @SubZero-in1xf 4 роки тому +1

      @@tumijemilugba6355 exactly thank you

    • @Just-a-random-guy.
      @Just-a-random-guy. 4 роки тому +8

      What if my aunt is named Jemima? Should I call her aunt Jemima or?

    • @Frisher1
      @Frisher1 4 роки тому +1

      @@SubZero-in1xf Call her by her name, don't let others tell you otherwise

    • @Rekter
      @Rekter 4 роки тому +4

      Just a random guy That doesn't like being noticed
      Nah, you’ll have to ask her to change her name because it’s linked to a product with racist history.

  • @zqvxx9681
    @zqvxx9681 4 роки тому +1

    I just can’t believe this anymore smh 🤦‍♀️

  • @user-el5vr8bi9j
    @user-el5vr8bi9j 2 роки тому +1

    JERRY, DON'T THROW OUT THE BOX, WE NEED IT FOR HISTORY!

  • @n1mn1m34
    @n1mn1m34 4 роки тому +25

    I never ever thought that that was racist, I thought of it as successfully invented pancake mix!

  • @basketballdude465
    @basketballdude465 4 роки тому +166

    I will miss putting Aunt Jemima syrup on my pancakes..........Rip Aunt Jemima

    • @monarchistemu6054
      @monarchistemu6054 4 роки тому +4

      No, no. The RECIPE will be the same. It's the NAME that's getting removed.

    • @victorruiz5509
      @victorruiz5509 4 роки тому

      Socialist Emu that’s literally the whole point

    • @Taystee
      @Taystee 4 роки тому

      Socialist Emu let’s name it lAquisha syrup and have a fat black lady be on the cover

    • @jwwilliam6333
      @jwwilliam6333 4 роки тому

      @@monarchistemu6054 by changing or removing the name is even worst....how will you know it was the old Aunt Jemima???

    • @elcidjimbrosdestiny1747
      @elcidjimbrosdestiny1747 4 роки тому

      RIP the 2nd time

  • @evouzermemet5120
    @evouzermemet5120 2 роки тому +2

    "Stupidity isn't a virus. But it sure spreads like one."
    - Sandy Cheeks.

  • @itssheep685
    @itssheep685 4 роки тому +1

    I must keep my packages of Aunt Jemima-

  • @jessicaibe970
    @jessicaibe970 4 роки тому +473

    Aunt Jemima being renamed....who’s next? Uncle Ben??😳

  • @10MNTMEDIC
    @10MNTMEDIC 4 роки тому +132

    So, we’ll replace all black images with the likes of Betty Crocker?? Ok

    • @v.dargain1678
      @v.dargain1678 4 роки тому +3

      And the "Martha White "brand because she is white . That works for me too .

    • @sweetloutstea1688
      @sweetloutstea1688 3 роки тому +2

      Replace representation to a white person fixed

  • @jalynr4yne
    @jalynr4yne 3 роки тому +2

    im gonna miss aunt jemima ):

  • @kinginblack3321
    @kinginblack3321 3 роки тому

    I still see those on the shelves every day where I work and more gets delivered almost weekly