Experience Over Things: Brands New Growth Strategy To Get Memories Over Material | CNBC TV18
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- Опубліковано 7 жов 2024
- MEMORIES OVER MATERIAL. Companies are no longer about selling a product or service, they are now embracing the 'Experience Economy'. Netflix, AirBnB & Zomato are expanding into a niche market which is pegged to hit ₹10,000 crore in India by next year.
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