How to foster true diversity and inclusion at work (and in your community) | Rosalind G. Brewer
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- Опубліковано 21 гру 2020
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When companies think of diversity and inclusion, they too often focus on meeting metrics instead of building relationships with people of diverse backgrounds, says Starbucks COO Rosalind G. Brewer. In this personable and wide-ranging conversation with TED current affairs curator Whitney Pennington Rodgers, Brewer invites leaders to rethink what it takes to create a truly inclusive workplace -- and lays out how to bring real, grassroots change to boardrooms and communities alike.
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Read the title, clicked the video and straight to the comments
hahah same
Just a thought but
Most of the time whenever I see the words inclusion and diversity
The words "all white people are racist" seem to follow
Along with "no you can't say that that's racist"
I'm just weary of censorship
Not "all white people" are personally racist, anyone who believes that is missing the point.
It's the sum of all societys parts, that are systematically (not individually/personally) racist: by mechanism that favour e.g. people with a white-sounding name when sending out resumes. That's been studied.
Bottom line is basically: white people have an edge over poc, there is an asymmetry favouring non poc folks.
Countering that asymmetry isn't racist and it's not "against white people" either...
@@gado__ Asian males, Asian females and 2nd generation Africans make more money than White males in Western societies. We can't even create equality in one family home between siblings, never mind on a national scale with people with different values and cultures. Bottom line is too complicated to write as one sentence, but work ethic, ability, personalities, family background, I.Q and so on, all play a part -for all races. No society in the history of mankind has ever created a population where everybody had the same outcome, there's been international studies on that. The equality, or equity, you strive for is a Marxist fairy tale, which we all know is a failure.
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@@gado__ It’s never been a good idea to hold a whole group of people guilty of an injustice, separate from their individual guilt. That has lead to genocide.
@@HeyyyitsBell that is not what is being done. That's not what it's about. And you can trust me on that, I'm German... I think I know what you mean, I heavily disagree.
It's not about being guilty of something, it's about responsibility.
And if a well off person with loads of privileges, that many other people never had the luxury to posess, thinks they don't bear any responsibility when it comes to (especially institutionalised) racism, then I think they're wrong.
There's people who don't want to see that the world is incredibly unjust, and favouring white people. But you have to accept that society is the way it is before you can make any attempt to better the lives of people. There's enough studies to conclude that white people have an edge over non white people.
Take a look at colonialism and you might just realise where this skewed balance has originated.
True diversity is not in color, but in everything a person is (thought, personality, skill, etc.). In other words, diversity is the embracing of the individual, REGARDLESS of their skin color. Because one white man on the street may have more "black culture" knowledge than some other black man on the street. Just like how some Hispanic lady can be fluent in Chinese, or a Korean man could rap better than Kanye. You never know, until you get to know someone, because everyone is different. And because everyone is different and everyone has equal value as a human being (the only race that all people are), then we must highlight merit and character of a person over one's appearances if we truly want to be inclusive and responsible as neighbors in this both humongous yet small world.
Spot on
Amen real diversity is distilled all the way down to the individual and the inumerable characteristics, accomplishments, thoughts, etc... that make that person up.
Your comment attempts to sweep under the rug that America has a particular problem with blackness.
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Diversity of ideas is more important. Meritocracy is more important than identity politics.
Meritocracy and diversity of ideas are not entirely compatible ideas tough.
Tired excuse for exclusion. Do you also reward the loudest person in the room - the one who's repeating the idea someone else (maybe a woman?) expressed earlier? So over it.
@@DIVAD291 Highly disagree. An organization needs to fill many different roles that all require different skills and mindsets. Finding a union of differences is the best recipe for success. An organization full of clones would fail quickly. For example, liberals bring creativity and conservatives bring pragmatism. The marriage of those traits is a powerhouse.
@@jtrockr91 I suggest you read my comment again.
The idea that you get diversity by (selectively) hiring people with different colors of skin is fundamentally racist. If you want “diversity,” thinking that someone’s color of skin matters for anything but their complexion... is obviously racist.
Or maybe don't judge anyone based on their skin color. I know, crazy thought but hiring or not hiring someone based on the color of their skin are both just as bad in my eyes. People of color are fully capable of achieving success and earning their place in a career. "Diversity" and "inclusion" should happen naturally based on the demographics of the surrounding region.
One of the many things white supremacists and progressives agree on: companies should make hiring decisions based on ethnicity
This comment is from people that think they control all their behaviors. Do you think every time to light your bathroom light when entering? Have you ever switched on the bathroom light when actually quitting it? These kinds of "automatic" reactions and many more related to how we treat other people are very "automatic". Discrimination is most of the time "automatic" or semi-automatic (feelings from our "guts"), which may be the result of our brains learning from already discriminated environments. After all, if discrimination and racism have been enforced by law in some countries, centuries and until some decades ago. Therefore, it is not hard to imagine how it has been propagated through generations in active and maybe mostly passive ways (jokes, "gut" feelings, etc). So, use actively your brains to learn something new, rather than reinforcing your passive "gut" feelings about discrimination.
@@MrRowntree27 Ok, so please don't forget to beat your heart and breath while sleeping.
@@f.e.5691 wat
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I thought America was lost forever, but the comments here give me hope.
So far I've only seen comments that think diversity is fascism and white people are "under attack"...
@@gado__ can you show me these comments?
specifically, that white people are "under attack"
(I assume by fascism you mean racism then those are easy to find)
@@danpop1235 I meant fascism, the comment wrote that diversity and inclusion projects are xyz at best, fascism at worst...
I really don't understand how those people think. "Let me freely discriminate or else you are just as bad as regimes that actually kill dissenting people"
Oh and yeah, "diversity is racism on white people" is also common lmao.
@@gado__ you don’t even know what fascism is then
@@Ngraini enlighten me UA-cam commenter... I'm sure you studied political science at Harvard.
I only used the word fascism because I was talking about a comment that said diversity "at its wworst" is fascism...
I can't listen to people who haven't done any actual work in their entire lives
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I hate the conscious bias of this woman.
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@@user-mo2lk7cw7g Are you a bot?
If not, try: "I would like to practice my English. Would anyone be interested in chatting with me on Instagram? Thank you."
@@Raygun9000 Yes, I am a boy..I want to be friends and practice English?
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Bot: Not a real boy!
@@Raygun9000 I didn't understand .. what do you mean?
Remember the good old days when the TED talks were interesting
Ja, haven't been watching any of them for a long time now. Will unsubscribe soon of this continues.
@@rogeriorondini4346 maybe you need to get outside of your bubble, then you'll realize that it is not a global problem.
There are countries that are lightyears ahead of the USA concerning inclusion.
@@prunabluepepper kindly name one, as per most studies it would be 2-3 centuries before that happens. We as human race haven't spent more than 3-4 decades since racial inequality laws are abolished in most western countries. Most people who supported them still exist and have same upbringing to their kids. Most countries have restrictive immigration policies of only allowing specifically English/white western country peoplr to immigrate only and not all equally.
Its good to have optimism, and we definitely grew better as civilization, but we are far from having equality on any country- western or eastern.
@@emm1b385 racial inequality laws were not a common thing. On the contrary. That is very specific to the US and South Africa.
Racially biased people still live, sure. However, anti -discrimination laws have existed since 30 to 70 years now, depending on the country. Plenty time to get it right.
In the US discrimination is still a thing. I absolutely agree.
Look at Russia, you can be Caucasian or Asian, nobody cares.
Look at new Zealand, you could be Maori or Caucasian or Asian, nobody cares.
Look at Germany, you could be whatever European, nobody cares. If you're black, nobody in HR cares either.
Look at Brasil, you could be Latino, Indian, afro-latino or Caucasian, nobody in HR cares.
Malaysia, Philippines, Egypt etc.
There are places that have been multicultural for millennia.
US problems are not automatically world problems.
By the thumbs up to the thumbs-down ratio, everybody else believes, *"This is BS too"*
Hmm.. I was thinking it just suggested the demographics of this channel/website leaned white/American.
@@imorokr I'm latino and I think it's bs
@@imorokr
Of course you would
@@scdhl3305 lol.
Conservative cancel culture has plainly been in action on this channel for a couple of years.
Of course you'll hate that and try to cancel me too, but being cowards doesn't magically make you right, and you know it.
You don't have to think of making an artificial diversity - there is nothing good in that. Think about performance, and take people, who perform the best.
yeah it's that simple
Yeah, having the biggest universities filled with only Asians and rich white people is a good thing! We don't need diverse opinions or ideas because that would be bad!!
@@imorokr and why Asians? Ask yourself the right questions.
@@imorokr Who cares as long as they passed the exams better than others? By what reason you might discriminate the smartest kids? Rhetoric questions.
@@bennails3447 You seem confused. Programs like affirmative action don't make tests easier, they simply help with the application/acceptance process. No one's doing the homework for minorities or anything. Personally, I just think we should help the less fortunate and I think the country is worse off continuing to provide only people from certain economic, cultural, or racial backgrounds with a higher education and high-paying, white-collar jobs.
In short, do not judge people based on their skin color. Give them a job based on their skin color.
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@@alstarii
Easy now, your gonna hurt TED’s feelings!
Foster effort, individual effort and excellence
TAKE NOTICE HOW MANY LIKES AND HOW MANY DISLIKES. WOKE IS OLD STUFF...ENOUGH , AND I AM OUT OF THIS CHANNEL .
So is this all because of the 'racism' of non customers being treated as non customers?
my next ted talk "how are we focusing on diversity instead of true skills"
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@@bobbyjones4447 i don't understand what his whatsapp is
Diversity isn't only about skin color. It's about expanding your scope of talent sources so that you may be able to reach out to candidates who are skilled and have the required experience but because of stereotype, bias or racial discrimination, they aren't being given the opportunity. What people like you end up thinking when it comes to diversity is: "Oh they want more people of color!" No, it's about reaching out to people from diverse backgrounds to foster diverse ideas to drive innovation.
She had a conversation with her work colleagues. What an novel strategy... This pair should get into politics because they seem to talk a lot while saying nothing....
It's almost like normal people arent usually racists.
@@ding1466 Normal white people...
Look at the Boeing share price for the result of true diversity and inclusion at work.
nah
Here’s an idea. Employ the best best people- maybe better coffee..?
If they hire the "best" people, you would be unemployed for the rest of your life...
@@GOD999MODE Better unemployment than a weak token.
I'd rather be hired for my talent than my skin color. That way, if there is a global health crisis and people have to be evaluated for lay-offs I will be "the guy who's never passed an outage to the next watch-team in over 9 years," instead of being "he's the black guy."
People with a too good of a life, deciding to help people by force so that they'll feel better for their condition.
Why don’t you hire people based off their skills and abilities instead of a quota system? You shouldn’t force women and minorities into positions that they may not have the requisite training or skills for. If you can find women and minorities that have the skills, than cool USE THEM, but don’t force out other people just to be PC.
Nobody is forcing women and minority into position they may not have the training or skills for. What's being required is to give them opportunity because they do have skills and training but are overlooked - it's called unconscious bias. In the UK £24 billion is lost annually because of lack of diversity. Over the years we see one way of thinking which doesn't necessarily works for us all.
There is nothing wrong asking for an opportunity. Variation works. People should be chosen for their ability and many women and minorities despite their ability are ignored and suppressed.
@@handl3_me ....bullshit!........
@@handl3_me It’s just, I read all these stories of people passed over for somebody less qualified due to needing a certain percentage of minorities or women in that setting, that’s what I worry about. The job may be done correctly or to the best benefit of the Government or corporations or what-have-you.
I’ve got NO problems with women and minorities in every position up to corporate leadership or president of the U.S. It’s just that I want them to be able to do their jobs efficiently. Donald Trump for example, shouldn’t have been eligible for the possibility of the presidency due to no real political experience and many issues with failing jobs showing he is not as good as everybody thinks,
@@handl3_me I agree, it is a bit of a stretch to say they're being forced into work.
Unconscious bias, is pseudo science. It should be 'subconscious' bias really, rather than saying sleeping bias, or maybe dreaming bias. 🙃
@@handl3_me how is money lost due to lack of racial diversity? Is it because non whites are paid less, and companies are missing out?
Translation: don’t spend your money buying guns, buy stocks. I buy both.
Amen brother
Smart
I buy coke
I buy co'cola
What, you buy gunstocks?
Actual diversity of opinion is hardly ever included and it's the only real aspect of diversity that matters; people of all races can and do succeed in the West, with certain cultural differences having an effect of course. Different characters, personalities and political viewpoints are much less encouraged though, thereby there isn't the diversity that supposedly diversity promoters preach of.
Amen. Put a group of 100 white American males in a room and the diversity will be astounding. The only thing in common will be their "white" skin but even that is a facade as the genetic origins of these 100 white men are likely from dozens of different regions of the world.
@@lk29392 True.
Skin color, gender, national origin does not matter. Excellence matters. Qualifications matter. Skill matters.
This is just bigotry pretending to be open-mindedness.
Well put
What TED promises: "The TED Talks channel features the best talks and performances...where the world's leading thinkers and doers give the talk of their lives"
What TED actually gives: "Just a basic boring interview, no real depth or insight, seasoned with heavy bias and agenda"
The one with the best skills gets the job, period. Giving people the job because of their color is just as dumb as not giving them the job because of their color. You just went 180° to the other extreme of stupidity and the problem remains.
And if your community is mainly one shade of human skin that's fine, if it's 50/50 that's fine and if it's a perfect combination of every color imaginable that's fine too as long as it wasn't artificially created to meet a quota. The two on this video are the ones giving value to people according to their skin.
And this would be an issue if supervising people pouring coffee is a highly skilled job that few can do and there are only a few good fits. I think a lot of whites see themselves as actually possessing talents that their nonwhite peers do not. There are literally millions of people who can do that and many other jobs. Whiteness used to get people to the top of the pile. (My father used to tell me stories about companies on Wall Street that would mark the applications as “white” or “colored”. “Coloreds” only got menial employment.) If a company chooses to bring people to the forefront based on inclusion, I would say it’s about time.
@@njo5145 I see you've never been a manager lol.
@@RmnGnzlz I used to hire people that couldn't fill out apps properly because they would stay a house keeper longer.
Please. Stop.
"It's about having unstructured conversations with minorities throughout the workday."
"What about people who say, let's get back to work?"
"I just want to say how disgusted I am about this comment!"
Ted Marx
Propaganda
Yeah don’t want to see this zzzz
TED uses to be such a great channel, and now they are promoting this woke rubbish.
Hint: it was always pseudo-intellectual bs since it started.
Equality of outcome is such a backwards idea.
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@@bobbyjones4447 equality of outcome is bad, very bad, equality of opportunity is what we should strive for. Blaming the white people of today for the sins of whites in the past will only fuel more racism, hate, and bigotry.
@@bobbyjones4447 like hiring solely based off of race is such a bad idea!
Why do you need Diversity
Hire the person who is the most competent for a job
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Foster excellence not diversity!
Why don't companies focus on ways to raise the standard of living in the communities they operate in? Why don't large fast food restaurants pay their employees a living wage? Why don't massive retail chains offer their employees affordable health insurance? I bet that these employees would appreciate a conversation addressing some real issues as opposed to being lectured about race.
Haha, great comments!
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Diversity of color and ethnicities should be a byproduct, not the target.
Skills, knowledge and work ethic matter much more than the color of your skin.
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She's not wrong about making sure people get their say in, but I don't see any reason anyone deserves more of a voice or a prioritized voice over anyone else. Everyone gets a say, but not everyone is correct.
The like to dislike ratio sums this way of thinking up
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This is the best satire I have watched in many years
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Love the transparency that Starbucks is cultivating.
Man, the dislike/Like ratio looks already great :D
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Hey what about diversity of thoughts!? No? No?! Just skin colour ?!
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The focus of business is the guest and profit.
i used to look forward to ted. now it's pure racism
Meh
I will be for diversity and inclusion when it includes me...
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Can these kind of people talk about things that realy matter?
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Great
I could hire an irishman, a german, a russian and a spaniad, and these people wouldn't call it diverse.
Because all those people are still apart of one race and that is white . Yes the ethnicity is different but the race is still white . Instead you could hire a black person a white person, Muslim person and a Latina .
Or you could hire the people you thon Kate the best for the job regardless of their religion or creed or colour.
@@leahmcintosh7110 I thought Muslim was a religion not a race?
Just give and take
I'm watching this video from bangladesh, 2020
.....which killed all hindus in the name of increasing diversity!
One consciousness experiences various perspectives of reality.
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This woman is about to be the first black female CEO of a Fortune 500 company. In the 66 year history of the Fortune 500 this has never been done. These comments confuse me... I don't understand the critical backlash.
You could always just hire because you think that person would be good for the job. Hiring someone based on race is a one way ticket to making everyone angry. Nobody gets paid enough to give a damn about skin color. We just want work to get done, how and when it needs to be done.
If someone is genuinely being racist, punish them. You can make as many "inclusion" programs and what not as you want, but they will never work. You can't act like everyone is racist and somehow expect that will fix the very few that actually are racist.
You work, I work, We work. We are coworkers, we talk, maybe we even joke and then we go home and forget that eachother exist.
This mindset is a problem. It should'nt make you angry if you aren't inherently racist. It only makes you angry because you actually are but are not willing to accept that.
It's fun to watch the slow degradation of Ted talks
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What a great eye opening talk. I was so wrong about focusing on values und character. Now i know the most important thing to focus on is race. Im also glad that they skip their scientific aproach
Merry xmas and a great new year
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I am tired of these people and their endless problem. I am tired to watch them. Unsubscribed.
Your lack of interest shows a closed mental approach to creating a dynamic workforce, perhaps comment where it can make a difference and not out of selfishness
If you clicked *"I dislike this"* i.e. thumbs down on this TED talk, but are not racist give me a thumbs up.
This does not belong on Ted Talks! This is perhaps news or promotional media, and I enjoyed listening, but...not a Ted Talk.
I remember Diversity classes back in the day with Proff Blevins
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Here's how you do it. Hire for people's motivations and abilities. And those that can be trained. Also another thing: just don't be racist, not hard
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Hahah twice as many thumbs down . Screw diversity and equity . Equality and character are what America is about
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Although I continue to hold out hope that there is the odd exception, the vast majority of corporate effort to address unfairness management practices rooted in racial and cultural differences are merely and offensively patronizing.
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Hi! How are you?
~ The year 2020 is coming to an end when everyone was struggling with infectious diseases. Good job.
I hope the infectious disease will be resolved in the new year soon and everyone will be healthy and happy.
Thank you.
Happy New Year.
Yuk
Easy , you don't!
The most competent person should be the decision maker for any position. I don’t care what they look like. Equality of outcome is good for no one.
Diversity and inclusion does not equate to accusing an entire group of people of being racist just because of their race. I want no part of people who think that way because that is the racism.
The market is the way it is because quality and results determine who is employed, not your race. There still are a massive amount of minorities in colonies
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What are they talking about? What conversations? What do they mean by diversity? Is there concrete goal?
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Last red modern day talk I watch. Done.
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Didnt finish watching the video because i got the feeling it was way to biased but the statue in the back of the lady looks way to much like that cursed image of calfreezy
How to foster true diversity and inclusion at work without lowering your standards? Where's that video?
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Unity in Diversity
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I want to come on a stage and talk about antiwhite racism
People call you racist before you said a word
@@theconductoresplin8092 ...its a God forsaken travesty what they are doing to the white race
@@immanuelgodson7156
I just dont I want people to hate me just because I'm white
@@theconductoresplin8092 ....too bad whitey....your grandchildrens days are numbered
Bring Sam Hyde back on TED
Come on TED, just come out and do a video on Critical Race Theory. Also this woman saying 'Latinx' when only 2% of Latinos and Latinas recognise themselves as that term, while a vast majority hate it is just disgusting that she would dare to talk about inclusion while also using that term.
Here is a thought how about choosing on merit for the best person for the job and leaving diversity and inclusion to the racists and bigots trying to make money from it. No one deserves a particular job as a right. You have to earn it.
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After listening to this talk/interview I appreciate the bravery and truth in this conversation. I can relate because I have experience exactly what she’s explaining. It may be difficult to understand if you have not experienced racism and bigotry in America. Americans like to present themselves as something they are not.
Kind of like you are doing right now? Being very vague and non specific. You probably had it coming
Can we please extinguish this idiotic, divisive theory once and for all? The children have had their fun but it's time to be adults again.
Making 'special' for people with a disability more steps to do in isolation while they are learning a new skill instead of allowing people a bit more time to learn the steps of a new routine fully accepted as already being part of a team or a class until it becomes another skill in their skill set too is NOT how to be inclusive. Instead it is using a person with a disability to be only a mascot being used as only another way of advertising the company as being one that has the good value of being charitable to people with disabilities.
How about work harder and quit blaming everyone’s skin
Happy holidays everyone 🙌
CHRISTMAS....SAY IT!.....CHRISTMAS!.....
This outta be gooood lol
This not only fuels racism, it creates even more division between everybody. Brilliant.
I look to a day when people will not be judged by the color of their skin, but by the content of their character.
Martin Luther King, Jr.
Great conversation!!!
START, by acting as though there is none?
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Ted talk is usually a person talking and explaining. This technic of turning it into an interview is so that ... the problem gets so mixed up, that you just YES to everything but you know ... if it was real ... she would've presented it like any other problem and then given us also a solution.
I'm black and I hear something like racial profiling that I can relate to but then I feel like she's talking about other problems mixed with other problems that it's very difficult to follow.
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Diversity and inclusion in the corporate workplace. Lol, all contradictions. The ratio on this stuff is hilarious.
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Not gonna happen where i come from.
I find it extremely hypocritical that the same people that promote diversity and inclusion also support organizations that only accept black people.
Garbage talk. Another woke wonder
Tool.
The way she treat this argument is sooo american that does not apply to the rest of the world.
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20:11
2:20 don’t focus on meeting metrics so much.
3:30 Ways to avoid performative justice: Firstly, u think, am I heard, am I seen? Learning journeys and listening sessions are ideal, look at inclusion and organizational commitment chapters. Also look at “voice” and compare benfits
The workers are the best resource to see where the problems the workers have…
8:17 we all know how to make numbers work.
I feel so bad for this whole agenda, as making people feel part of a community is important, but this is clearly not making things better for people as a whole. Companies are starting to say no to this stuff as it gets in the way of the businesses being able to actually do business. I worry this is going to have blowback against the very people seeking to be included and that’s unfortunate as it will create the illusion that others (probably mostly white people) are hateful when it was the woke from the beginning forcing people who just wanted to be left alone to not object to something they felt was wrong or misguided. What do you do when you’re so tolerant that you become intolerant? Hiring people only because they are a certain color is the traditional definition of racism and that doesn’t make any sense given what these people profess to want to do. The whole thing seems engineered to be confusing. If you expect work to be like a daycare, then you should try to make a company and see if it succeeds, if it does, many will start replicating the daycare model. If not, then it won’t. I’m waiting to see when enough people feel oppressed by these people who claim to fight oppression and finally put their foot down or start using their own tactics against them. This seems to be replacing what looks curiously like religion, which again is ironic. Without religion, I thought every was going to get super rational. Seems to be going the wrong way. This is just unfortunate all around. (Looks around for large glass of wine)