Sometimes companies get really creative (and greedy!) by increasing their prices AND shrinking their portions. Doing both just a little achieves the same effect as doing one more noticeably without tipping off the customer that something is amiss.
Haha i complained a few times about a food company that did that. Raised their prices 4 times in the last year alone, and shrunk their boxes down crazily. Big rip off
@@MrWaheedulHaqueits called tickling the nuts. The company is trying to shit on customers and see how much they can tolerate being ripped off and get away with it.
In the last 2 years, food , gas, labor has risen at least 25 percent across the board. Some businesses already running on thin margins. Couple that with the Fed raising rates. Things are not going well
So, companies are only now greedy? Before they were happy to leave profits on the table just to serve the community, but NOW they only care about money?
I learned about shrinkflation in a marketing management class. The idea is that consumers will notice a change in price faster than they knows a change in packaging size, so things got smaller.
Oh, believe me. I noticed that Kinder Bueno is getting smaller and smaller. I also noticed that Kinder Bueno white is much smaller than the brown one. 🤬😡
Skimp-flation happened to the cat food I buy for my cat. It used to have no by-products or other crappy ingredients, and then sometime a while ago I checked the label again and it has by-products.
I work in construction and I’ve noticed a reduced quality in some plumbing material that we used to buy before, and never gave any problem, but now, too many pieces have broken. NOT COOL. I’d rather have paid more for pieces than have water damage headaches!
I've noticed this. Started to feel awful so I had to reexamine labels again. Some foods I could eat before now have cheaper ingredients in them that I cannot tolerate. So sad.
Yes it's called planned obsolescence by most people. But it's just mainly that those things are made like crap out of cheap material, so they break easier.
@@TinaNewtonArtPlanned obsolescence is related, but it's not the same thing. Planned obsolescence is usually limited to technology; it's making something in a specific way so that it'll break after a certain age or amount of use, so that consumers are forced to buy a new product rather than making repairs on the old one. Skimpflation is much broader, as they say in the video. It can refer to any product or service, including cheaper ingredients in food or less service in a restaurant (self-serve). Those have nothing to do with a thing going "obsolete", so it's not "planned obsolescence".
Ahh yes the Federal Reserve. Neither federal nor a reserve but a private corporation that prints money out of thin air and lends to the U.S. with interest which can never be paid back - therefore inflation/shrinkflation/skimpflation.
Everyone's health is a risk here, especially children, animals and the frail. I have so many food issues due to high histamine, chemical sensitivity (to smell) and allergies. I have lost many safe products these past 2 years due to changes in the recipes, suddenly I couldn't stand eating them. Same for smell in the ant spray we used to buy: old formula has no smell, the new one makes me literally choke on the fumes. Even our cat food made both our cats very sick, no mention of changed ingredients on the label but they are allergic to fish and yet they got sick for 2 weeks until we realized it was the food. Beware!
Here in my country those food sellers ( restaurant / stall owners) are practicing shinkflation and inflation at the same time in the name of price has increased, we are also the victims.
Definitely was aware of shrinkflation. But wasn’t aware of skimpflation. I’ve been trying to lean towards less processed food. This is a pro for that case I guess lol.
The chinese restaurant by my job did both shrinkflation and inflation. I used to order the 6 piece honey chicken wing meal. One day I went in and ordered the same thing. I noticed the price went up by 1 dollar, but I wasn't surprised by that since it seems to be a yearly practice with them, but this time I received 5 pieces. I asked if this was a mistake and they said no. They updated their menu. I stopped going back. It's one thing to inflate, but to take away the amount while also inflating the price is f'd up. New customers obviously won't know the difference.
The one thing i really learned in marketing classes: Never forget that at its core it is persuasive communication, pushing you to buy a product instead of another. There is no use to trusting brands in a cheap, low-involvement segment like food or hygiene. Usually shrinkflation is achieved by brands with high market penetration, where not enough people notice and stop buying, thus increased profits make up for the loss in customers.
I am glad that my favourite bakery increased their prices and still kept using their recipe since I knew about them as a kid. A day old out from their ovens still tasted good, unlike others' that is hard and stale even just less than a day after baking. Edit to add: They are now considered "luxury" bakery.
The "other ingriendents" is downright terrorfying. Also other countries have banned a lot of the crap that corporations are allowed to add into the food supply.
Was literally just complaining about how AngelSoft toilet paper has gotten thinner than when I last bought it 3 WEEKS AGO. And I only bought it because Great Value brand now costs more than name brand #help lol 🥴
Yep. Famous Amos cookies have less chocolate chips in them than 20 years ago. I was wondering why no one I know eats them anymore until I picked up a pack for nostalgia's sake last week
oh you got it just in between they chaging it. now i recomend you to take photos of the packages of things you normally buy, so when you think it shrink you can actually tell
Oof, generic costing more than name brand is just evil. They're counting on the assumption that generic is always cheaper, because most people won't check. Yikes.
I used to always get a seven layer burrito at taco bell, each year it got smaller until they just took it off he menu. Literally got to small to be sellable 😢
We the ppl need to go back to growing our foods and limit the times we go to the groceries. (4) items in the cart cost (30/40) bucks. The struggle is real 😢
In the UK Skimpflation and Shrinkflation happen too. However, with the shrinkflation some companies still increase the price whilst the customer gets less for the price increase.
The only problem is both of these things happened plus the price is going up. So all three of these things are happy at once we're getting less food. They're switching out the food that we are eating with cheaper stuff and they're still raising the price
End the federal reserve, restore sound money, and definitely resist Central Bank Digital Currencies (CBDCs). This will force fiscal responsibility and create a far more stable economy.
But they are raising the cost and shrinking the size. Even toilet paper is a fraction of the size it was a year ago. I found an old pack and was shocked!
Hear me out. Maybe if the government didn’t print money like there’s no tomorrow companies wouldn’t have to do this. Blaming the “greedy” companies is idiotic
I rather have normal inflation than Shrinkflation anyday of the week. The problem arise when noone realize the difference then these companies start making their shrinked product the norm. Lets just say the price stabilized, well if noone notice it, why return the amount to the pre-crisis level?
These QR codes at tables started out as a good idea, but ive notice at a few places the site doesnt load, also just trusting random website with credentials isnt worth it to save you from getting up. I dont believe every restaraunt would be trying to scam their customers, but its the 3rd party company they're using which is the risk
The reality we live in now, is getting less of something that is more expensive, that is made more cheaply, which wears out faster, that necessitates more frequent replacement.
Blame politicsns and their corporate donors. Our leadership wont do anything cause they benifit from company revenue. So naturally they would want inflation to prop numbers up and rhey would also want shrinkflation its beneficial. For rich people
Ok... But lets be clear here.... selling less stuff for the same price is still raising the price. It's not the same price per unit.... Price per ounce (or whatever measure) has now increased. It's just covert inflation.
Everything is smaller, worse and more expensive all at the same time. Companies blame politicians, politicians blame companies. Republicans blame democrats, democrats blame republicans. I don’t know who’s at fault, I just know we are all suffering.
This all started when the frozen pizzas came with almost half the toppings and they hid it under the box. Now it's spread to everything in the grocery store.
I just steal to offset their greed. I still live paycheque to paycheque and corporate CEO gets his new Helicopter, Island, Fleet of Classic Cars and everything else he’s been struggling to purchase.
this disgusts me. this is just what happens when you allow corporations to do whatever they want in a "free market".. everything will get worse and worse over time until society breaks down entirely
Id prefer it if they just increased the price and blamed the economy. "Man i know its more expensive. But yhe economy is trash and i gotta pay rent. Sorry about that, but there's nothing i can do. "
I bought a Nestle " $100000" candy bar It was almost $3 Both pieces together are smaller than a bic lighter ( I got a photo) 2 bites each😮 Thats 75 cent per bite😮 I can remember when each piece was larger than a bic lighter and it cost 89 cents Theres more packaging...than candy bar
Yeah my lovely noname chips got changed from sunflower to palm oil when russia invaded Ukraine and they didnt even changed the big sunflower on the package they just noted it on the expiration date
@@DJ_Force I've seen several of your comments on this video, and I'm pretty sure you must be like 12 years old, lol. Textbook examples of reading the wrong intentions into everything to try and start a fight. You must be chronically online and incredibly bored!
Sometimes companies get really creative (and greedy!) by increasing their prices AND shrinking their portions. Doing both just a little achieves the same effect as doing one more noticeably without tipping off the customer that something is amiss.
Haha i complained a few times about a food company that did that. Raised their prices 4 times in the last year alone, and shrunk their boxes down crazily. Big rip off
@@MrWaheedulHaqueits called tickling the nuts. The company is trying to shit on customers and see how much they can tolerate being ripped off and get away with it.
Worst part is, people would still buy it, because the product already became to intregated in our daily life
deflation is important, otherwise the world would be covered in balloons
@@davide2.07 That's... you know... I can't argue with that.
I'm officially scared of everything that ends from flation
Cumflation lol
Conflation too?
Cu- **gets shot**
"@@DDD_Tinker" username checks out i suppose...
@@DDD_TinkerI know what you were going to say….. I’m just going to keep moving on.
The thing is, they ARE raising prices and shrinking products...
Well technically lowering the amount of product alone is raising the price. It's a double whammy if they charge more for less
Also when companies partake in shrinkflation or adjust prices due to inflation unproportionate to inflation, corporate greed strikes again
In the last 2 years, food , gas, labor has risen at least 25 percent across the board.
Some businesses already running on thin margins.
Couple that with the Fed raising rates.
Things are not going well
So, companies are only now greedy? Before they were happy to leave profits on the table just to serve the community, but NOW they only care about money?
@@DJ_Force The key word there was "again". Take a breath, buddy.
Corporate greed?!
@@DJ_Force you're exactly right.
Can't explain the economy to some people as they were too busy thinking about how many genders there are.
I learned about shrinkflation in a marketing management class. The idea is that consumers will notice a change in price faster than they knows a change in packaging size, so things got smaller.
Oh, believe me. I noticed that Kinder Bueno is getting smaller and smaller. I also noticed that Kinder Bueno white is much smaller than the brown one. 🤬😡
When they both DECREASE the amount you have, decrease the quality, AND increase the price!
That’s when it’s pure evil
Evil companies! Trying to keep more money!
Of course, when I try and keep more money, it's just being financially responsible.
The costs have risen and the amount has shrunk.
Skimp-flation happened to the cat food I buy for my cat. It used to have no by-products or other crappy ingredients, and then sometime a while ago I checked the label again and it has by-products.
I work in construction and I’ve noticed a reduced quality in some plumbing material that we used to buy before, and never gave any problem, but now, too many pieces have broken. NOT COOL. I’d rather have paid more for pieces than have water damage headaches!
I've noticed this. Started to feel awful so I had to reexamine labels again. Some foods I could eat before now have cheaper ingredients in them that I cannot tolerate. So sad.
Why shrink when you cam skimp, shrink, and raise prices all at the same time. :D
Hadn't heard of skimpflation before, but pretty sure I've encountered it... and shrinkflation is running rampant right now.
Yes it's called planned obsolescence by most people.
But it's just mainly that those things are made like crap out of cheap material, so they break easier.
@@TinaNewtonArtPlanned obsolescence is related, but it's not the same thing. Planned obsolescence is usually limited to technology; it's making something in a specific way so that it'll break after a certain age or amount of use, so that consumers are forced to buy a new product rather than making repairs on the old one. Skimpflation is much broader, as they say in the video. It can refer to any product or service, including cheaper ingredients in food or less service in a restaurant (self-serve). Those have nothing to do with a thing going "obsolete", so it's not "planned obsolescence".
Can you do an episode on how government subsidies (i.e. sugar, corn, etc.) has on our consumer habits.
I agree with this
Oh dang, this would be great! I learned about corn subsidies and their effects on agriculture and the economy in college, and it was upsetting, lol.
Ahh yes the Federal Reserve. Neither federal nor a reserve but a private corporation that prints money out of thin air and lends to the U.S. with interest which can never be paid back - therefore inflation/shrinkflation/skimpflation.
Everyone's health is a risk here, especially children, animals and the frail. I have so many food issues due to high histamine, chemical sensitivity (to smell) and allergies. I have lost many safe products these past 2 years due to changes in the recipes, suddenly I couldn't stand eating them. Same for smell in the ant spray we used to buy: old formula has no smell, the new one makes me literally choke on the fumes. Even our cat food made both our cats very sick, no mention of changed ingredients on the label but they are allergic to fish and yet they got sick for 2 weeks until we realized it was the food. Beware!
They literally do both, they are raising the price and cutting the cost
Here in my country those food sellers ( restaurant / stall owners) are practicing shinkflation and inflation at the same time in the name of price has increased, we are also the victims.
Definitely was aware of shrinkflation. But wasn’t aware of skimpflation. I’ve been trying to lean towards less processed food. This is a pro for that case I guess lol.
Seems like everything I buy nowadays is a mixture of all 3
Prison sentence for price gouging will sort the problem, politicians are involved in the scheme
NVIDIA’s 40 series launch in a nutshell
Nah it’s just regular inflation the 40 series are the size of a brick
Important information for those who aren't already aware of it. Shrinkflation had been a major issue since the last recession of 2008 though....
The chinese restaurant by my job did both shrinkflation and inflation. I used to order the 6 piece honey chicken wing meal. One day I went in and ordered the same thing. I noticed the price went up by 1 dollar, but I wasn't surprised by that since it seems to be a yearly practice with them, but this time I received 5 pieces. I asked if this was a mistake and they said no. They updated their menu. I stopped going back. It's one thing to inflate, but to take away the amount while also inflating the price is f'd up. New customers obviously won't know the difference.
If they are serious about curring cost, they should have just made the nuggets a little smaller and still remain 6 pieces.
It seems personal when your Chinese food place does it 😢
@@justplay2508 it wasn't the nuggets but the actual wing and drumsticks (small). That's why it was immediately noticeable to me.
@@justplay2508 knowing this particular Chinese restaurant they would've done that and still raised the price. 😂
@@Floratic paying more for less is a smart scam 🤦🏽♂️😭
These video game controllers going to hell is another example.
Yup, palm oil is the go to cheap substitute of healthier oils
The quality of life in America has dropped in the last couple years
Needless agitation for BLM and Pride queers wont say a thing about this though
The one thing i really learned in marketing classes: Never forget that at its core it is persuasive communication, pushing you to buy a product instead of another. There is no use to trusting brands in a cheap, low-involvement segment like food or hygiene.
Usually shrinkflation is achieved by brands with high market penetration, where not enough people notice and stop buying, thus increased profits make up for the loss in customers.
I am glad that my favourite bakery increased their prices and still kept using their recipe since I knew about them as a kid. A day old out from their ovens still tasted good, unlike others' that is hard and stale even just less than a day after baking.
Edit to add: They are now considered "luxury" bakery.
The "other ingriendents" is downright terrorfying. Also other countries have banned a lot of the crap that corporations are allowed to add into the food supply.
I've been noticing that the products have had a drop in quality
Was literally just complaining about how AngelSoft toilet paper has gotten thinner than when I last bought it 3 WEEKS AGO. And I only bought it because Great Value brand now costs more than name brand #help lol 🥴
Yep. Famous Amos cookies have less chocolate chips in them than 20 years ago. I was wondering why no one I know eats them anymore until I picked up a pack for nostalgia's sake last week
oh you got it just in between they chaging it.
now i recomend you to take photos of the packages of things you normally buy, so when you think it shrink you can actually tell
Oof, generic costing more than name brand is just evil. They're counting on the assumption that generic is always cheaper, because most people won't check. Yikes.
I used to always get a seven layer burrito at taco bell, each year it got smaller until they just took it off he menu. Literally got to small to be sellable 😢
Actually, I have been through inflation and also company greed. What we're experiencing now should be called greedflation. 😮
To anyone who voted for Joe Biden, let me just remind you that this is YOUR fault.
We the ppl need to go back to growing our foods and limit the times we go to the groceries. (4) items in the cart cost (30/40) bucks. The struggle is real 😢
I've had to start checking canned goods to be sure they're not now being imported from China.
Don't bother checking, everything comes from China. If not the whole can, then the stuff inside.
I haven’t even noticed anything until you said something! 😮
"dammit nikocado!!"
In the UK Skimpflation and Shrinkflation happen too. However, with the shrinkflation some companies still increase the price whilst the customer gets less for the price increase.
The only problem is both of these things happened plus the price is going up. So all three of these things are happy at once we're getting less food. They're switching out the food that we are eating with cheaper stuff and they're still raising the price
This is a thing in 25 years in old eastern block countries in the EU , That is why EU law are strict with the labeling
End the federal reserve, restore sound money, and definitely resist Central Bank Digital Currencies (CBDCs). This will force fiscal responsibility and create a far more stable economy.
But they are raising the cost and shrinking the size. Even toilet paper is a fraction of the size it was a year ago. I found an old pack and was shocked!
Nah. They’re doing both. Shrinking and increasing prices.
No, they raised the prices too.
I call it stealth flation because it costs more and they “skimp” at the same time
I'm annoyed with the state of products, quality is taking a hit.
When a shampoo you used to buy is half as viscous and 1500% more expensive
But they ARE raising prices TOO! They get you at both ends!
Hear me out. Maybe if the government didn’t print money like there’s no tomorrow companies wouldn’t have to do this. Blaming the “greedy” companies is idiotic
God forbid they lower profit margins.
I rather have normal inflation than Shrinkflation anyday of the week.
The problem arise when noone realize the difference then these companies start making their shrinked product the norm. Lets just say the price stabilized, well if noone notice it, why return the amount to the pre-crisis level?
Good, were Americans. We need this, its a profit opportunity for corporations. Unfortunately they don't make enough profit.
My local laundrymat took away time to dry from ten minutes to eight.
Our place give us only 5 minutes plus i notice they also lower the heat in the dryers.
The items in Wendy's 5 dollar Biggie Bag have gotten noticeably smaller. Wendy's chicken nuggets are damn near as small as ChicFilay's nuggets.
These QR codes at tables started out as a good idea, but ive notice at a few places the site doesnt load, also just trusting random website with credentials isnt worth it to save you from getting up.
I dont believe every restaraunt would be trying to scam their customers, but its the 3rd party company they're using which is the risk
The reality we live in now, is getting less of something that is more expensive, that is made more cheaply, which wears out faster, that necessitates more frequent replacement.
Blame politicsns and their corporate donors. Our leadership wont do anything cause they benifit from company revenue. So naturally they would want inflation to prop numbers up and rhey would also want shrinkflation its beneficial. For rich people
"You will own NOTHING and be happy." - World Economic Forum
Ok... But lets be clear here.... selling less stuff for the same price is still raising the price. It's not the same price per unit.... Price per ounce (or whatever measure) has now increased. It's just covert inflation.
Everything is smaller, worse and more expensive all at the same time. Companies blame politicians, politicians blame companies. Republicans blame democrats, democrats blame republicans. I don’t know who’s at fault, I just know we are all suffering.
We voted for it! Joe cut Domestic energy which increases shipping cost then big government spending adds to inflation by weakening the dollar.
This all started when the frozen pizzas came with almost half the toppings and they hid it under the box. Now it's spread to everything in the grocery store.
5 star restaurant food is about to be a micro size now
Everything has gone topsey Turvey even this video alone sheesh
TV sets and desktop computers used to last for multiple generations. Now they die every 5 years.
I would rather they just raise the prices.
Do you think that we are all deaf, dumb and blind????
Of course we have noticed it all !!
I just steal to offset their greed. I still live paycheque to paycheque and corporate CEO gets his new Helicopter, Island, Fleet of Classic Cars and everything else he’s been struggling to purchase.
The large Dove body wash went down by 4 oz, but it's the same price. Anyone ese notice the shape/size change?
No, the do both. They raise the costs while giving less food
this disgusts me. this is just what happens when you allow corporations to do whatever they want in a "free market".. everything will get worse and worse over time until society breaks down entirely
Bring back the mustache!
and the worst thing is money isnt even real
Corn syrup in Hargen Daz, 😑😩
Size down, but never replace ingredients! Making a cheap product.
You guys make me remember team rocket
They shrink it and raise the price even more
Paying back your stimulus check
A little smaller? What used to cost 10$ in a restaurant now costs 25$. It's also smaller and less tasty. This is just pure stupid greed.
They are still raising prices just reducing product
Buy NOTHING that says "MADE WITH BIOENGINEERED INGREDIENTS" BOYCOTT EVERY SINGLE ONE ☝️🤨
I've been experiencing this for the longest time my Chips Ahoy cookies going from 24 oz to only 11 oz
why does inflation even exist
basically all seeets in europe noe come with palm or shea oil which were always meant for biodiesel and cosmetics originally, can't stand the taste
Id prefer it if they just increased the price and blamed the economy.
"Man i know its more expensive. But yhe economy is trash and i gotta pay rent.
Sorry about that, but there's nothing i can do. "
I bought a Nestle " $100000" candy bar
It was almost $3
Both pieces together are smaller than a bic lighter ( I got a photo) 2 bites each😮
Thats 75 cent per bite😮
I can remember when each piece was larger than a bic lighter and it cost 89 cents
Theres more packaging...than candy bar
Even though this sucks, if you buy companies that do this, like PEPSI, you participate with the gains!
If you’re curious, give us a peek!
This happens in Argentina
It isn't "shrinkflation" it's called pure unsustainable GREED. wake up
Yea I experienced this, r towels have less sheets and the sheets are smaller and thinner
Cutting cost its i need another vacation home and another Lamborghini and a private plane that stuff ain't cheap
not for Costco
❤
Gaaah everything you say about those cheapos always frustrates me but I'm just a college student with little to no voice in policymaking
Yeah my lovely noname chips got changed from sunflower to palm oil when russia invaded Ukraine and they didnt even changed the big sunflower on the package they just noted it on the expiration date
shitflation: when things get shitty and break constantly
Happened in the 80s happened in 2008 and happen now recession anyone?
Am I crazy or does he look a bit like Ryan Reynolds? Lol
She forgot the most common one, GREEDflation
Greedy companies, trying to make a profit! When did this start?
@@DJ_ForceThere's profit, and there's price gouging. One of them is illegal.
@@DJ_Force I've seen several of your comments on this video, and I'm pretty sure you must be like 12 years old, lol. Textbook examples of reading the wrong intentions into everything to try and start a fight. You must be chronically online and incredibly bored!
But they are changing price...
Digiorno frozen pizza got smaller but the price is more. I'm like excuse me. So I only buy it once a year now