Modern web design trends, such as oversized typography, bold 3D visuals, and immersive layouts, undoubtedly create a striking visual appeal and elevate the aesthetic of a website or product. However, I can’t help but wonder about the trade-offs in terms of clarity and accessibility. While these elements grab attention, they sometimes seem to overshadow the primary purpose of the design-communicating what the website or product is about clearly and quickly. For instance, large fonts can dominate the space, but they may not always guide users effectively or make the message immediately apparent. Similarly, while 3D assets are impressive, they can impact performance and accessibility, especially for users with slower connections or assistive technologies. How do you strike a balance between creating a visually compelling design and ensuring clarity, accessibility, and meaningful user engagement? Are there any strategies or principles you follow to avoid letting trends compromise the functional goals of the design
I agree, I‘ve been having the same thoughts while watching. I like the boldness of the designs, I also try to be more and more bold with my designs, but I‘m not convinced about the grid hero for example. I think the first look still should be very clear, conveying the main message of the site. There are some topics where I could step away from this, like an unconventional festival website for instance, but most of the times it‘s not the case. I like keeping the balance.
my biggest worry is how these webdesigns read on MOBILE. Majority of your users will be on mobile, and I feel as though a lot of these elements will be lost or janked up in some way 😭
Jesse, I just wanted to say that your video editing and attention to details is top notch. It's impressive how much effort do you put in editing of your videos. That tripple zoom in and then zoom out synchronized with wording at 3:19 and those colorful accents 8:30 in the background are so cool. It makes watching your videos so much more captivating and engaging :)
I love your job, but please... MOBILE FIRST or MOBILE ONLY 80% of the audience are on mobile... and you don't show any design for it ? Realy ? Is it 2025 or 2015, 2005 web design ?
Yeah great designs. I use it very often, but you must say Website has also an goal to generate Leads for companys, freelancer whatever. So you have to follow a clean structure and psychologocal flow to inspire the customer... and i think crazy special design and animations are looking cool, but they dont achieve the important goal. to get clients and project messages . Greatings :):)
I think a lot of motion designers are migrating to UI design and bringing those principles into the industry so websites are starting to have much more movement. Many motion designers jump at the idea of creating designs that people can interact with rather than passively glance at.
Hey Jesse! Thx a lot for the video! The content you create is brilliant and so inspiring! I’m looking for ideas to design my personal website and it’s super helpful to watch this video❤
You have to clarify that this is design just applicable for marketing purposes. Like landing pages. So, for UX designers this video doesn't say much. Nothing applies to product design. It's just for graphic designers interested in the website support. I like this a lot, but as a UX designer, this is just limited to personal projects or if I have some side-project where the primary need is to compel a story through visual design, animation, etc. So, basically landing pages and maybe small boutique e-commerce shops that have some special product to sell that need to stand out.
I get that it is fun to build these types of website's, but for me this these design 'trends' get in the way of actually finding the information I'm looking for. They are actively hindering me visiting a website. It feels like these designers are treating website's as bilboards. They are not. A page height font is going to make me close the tab instead of visiting another anoying website.
Modern web design trends, such as oversized typography, bold 3D visuals, and immersive layouts, undoubtedly create a striking visual appeal and elevate the aesthetic of a website or product. However, I can’t help but wonder about the trade-offs in terms of clarity and accessibility. While these elements grab attention, they sometimes seem to overshadow the primary purpose of the design-communicating what the website or product is about clearly and quickly. For instance, large fonts can dominate the space, but they may not always guide users effectively or make the message immediately apparent. Similarly, while 3D assets are impressive, they can impact performance and accessibility, especially for users with slower connections or assistive technologies.
How do you strike a balance between creating a visually compelling design and ensuring clarity, accessibility, and meaningful user engagement? Are there any strategies or principles you follow to avoid letting trends compromise the functional goals of the design
I agree, I‘ve been having the same thoughts while watching. I like the boldness of the designs, I also try to be more and more bold with my designs, but I‘m not convinced about the grid hero for example. I think the first look still should be very clear, conveying the main message of the site. There are some topics where I could step away from this, like an unconventional festival website for instance, but most of the times it‘s not the case. I like keeping the balance.
my biggest worry is how these webdesigns read on MOBILE. Majority of your users will be on mobile, and I feel as though a lot of these elements will be lost or janked up in some way 😭
Jesse, I just wanted to say that your video editing and attention to details is top notch. It's impressive how much effort do you put in editing of your videos. That tripple zoom in and then zoom out synchronized with wording at 3:19 and those colorful accents 8:30 in the background are so cool. It makes watching your videos so much more captivating and engaging :)
Thank you so so much for the kind words!! I so appreciate it!! Thank you for the support and for watching!
Sometimes effects are confused with design.
this is why graphic "artists" should not have access to web dev tools
I love your job, but please... MOBILE FIRST or MOBILE ONLY
80% of the audience are on mobile... and you don't show any design for it ?
Realy ? Is it 2025 or 2015, 2005 web design ?
Appreciate the work it took to develop this synopsis. Looking forward to 2025 🎉
Thank you so much for watching! Have a great new year!
Yeah great designs. I use it very often, but you must say Website has also an goal to generate Leads for companys, freelancer whatever. So you have to follow a clean structure and psychologocal flow to inspire the customer... and i think crazy special design and animations are looking cool, but they dont achieve the important goal. to get clients and project messages . Greatings :):)
I LOVE the direction we are moving in, particularly immersive design / development and motion 🤩
I 100% agree!! So stoked!!
"flashy/artsy websites that dont convert" have been a trend since 2015
I think a lot of motion designers are migrating to UI design and bringing those principles into the industry so websites are starting to have much more movement. Many motion designers jump at the idea of creating designs that people can interact with rather than passively glance at.
I agree and I’m so excited for the direction and intentionality that motion design is heading towards. Thanks for watching!!
Hey Jesse! Thx a lot for the video! The content you create is brilliant and so inspiring! I’m looking for ideas to design my personal website and it’s super helpful to watch this video❤
You have to clarify that this is design just applicable for marketing purposes. Like landing pages. So, for UX designers this video doesn't say much. Nothing applies to product design. It's just for graphic designers interested in the website support. I like this a lot, but as a UX designer, this is just limited to personal projects or if I have some side-project where the primary need is to compel a story through visual design, animation, etc. So, basically landing pages and maybe small boutique e-commerce shops that have some special product to sell that need to stand out.
Not every video is meant for you. The title says web design not "Hey UX designers etc..." just sayin
I get that it is fun to build these types of website's, but for me this these design 'trends' get in the way of actually finding the information I'm looking for. They are actively hindering me visiting a website.
It feels like these designers are treating website's as bilboards. They are not. A page height font is going to make me close the tab instead of visiting another anoying website.
Wow! Found this on the home screen of Muzli. Really nice takes!
Yeah! I'm so glad you enjoyed it!! Have the best day!
By the way Jesse, you are the man!
Thank you so much for being here! I'm so thankful!
Are these levels double using Framer?
Hey There, enjoyed the video - is there a list of links you showed? Would love to take a deeper look at
MAN, now the browsing is MOBILE FIRST.
Hi Jesse! Thanks for the good review
Thank you so much for watching!!
What are the conversion rates for these awwwards websites :P
how much is such a website worth ? :D