Episode 10 - Richard Sudek on Investment Bias

Richard Sudek, Chairman Emeritus of Tech Coast Angels, shares what led him to research angel investing, particularly his interest in the social psychology aspect and the surprising discoveries he made about biases in the screening process.
These biases can significantly influence the way they assess investment opportunities.
One common bias is the emphasis that some angels place on the opportunity itself during the initial screening stage, rather than the entrepreneur leading the startup. This can impact how startups present themselves to investors and tailor their pitch accordingly.
Interestingly, angels from corporate backgrounds tend to focus more on the business plan and financial projections, while those with entrepreneurial backgrounds often place greater emphasis on the capabilities of the management team.