How To Make $20,000 Every Month Doing Real Estate Photography

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  • Опубліковано 5 вер 2024
  • It's 100% possible to build your real estate photography business to be making $20,000 or more every single month in revenue. Here's a quick guide!
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    === SPECIAL OFFERS ===
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    === SERVICES I OFFER ===
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    === MY SOCIALS ===
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    === FREE STUFF FOR YOU ===
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    === MY REAL ESTATE PHOTOGRAPHY GEAR ===
    Photo Camera: Sony A7iv Full Frame Camera: amzn.to/3S4L6t1
    Video Camera: Sony ZV-E1 Full Frame Camera - amzn.to/4dSWphA
    Main Lens: Sony 16-35mm F2.8 G Master Mark 1 - amzn.to/3V9fxQT
    Tripod: Slik Pro 700 DX Metal Tripod - amzn.to/3UkNzlj
    Camera Attachment: Neewer 28mm Low Profile Ball Head - amzn.to/3On30Fx
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    Virtual Tour Camera: Ricoh Theta Z1 - amzn.to/3uiQdxe
    Drone: DJI Air 3 Fly More Combo - click.dji.com/...
    Gimbal: DJI RS2 Pro - amzn.to/3KbgZMh
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    Sony Batteries/Battery Bank - amzn.to/3SHAQb2
    Gear Cleaning Kit - amzn.to/3UpvHpj
    === MY UA-cam GEAR ===
    My Main Camera - Sony ZV-E1 Full Frame Camera - amzn.to/4dSWphA
    My Secondary - Sony A7iv Full Frame Camera: amzn.to/3S4L6t1
    Main Lens: Sony 16-35mm F2.8 G Master Mark 1 - amzn.to/3V9fxQT
    Tripod - Slik Pro 700 DX Metal Tripod - amzn.to/3UkNzlj
    Tripod Camera Attachment - Neewer Ball Head - amzn.to/3On30Fx
    Left & Right Lights - Neewer LED Barn Door Lights - amzn.to/4bnUmR7
    Softboxes - Neewer LED Light Panel Softboxes - amzn.to/3HQ1xnI
    Key Light - Neewer Advanced Video Light Panel - amzn.to/485clsO
    Microphone - Rode PodMic - amzn.to/3SMXHlx
    Microphone Stand - InnoGear Boom Arm - amzn.to/3ue7VSJ
    Audio Mixer - M-Audio M-Track Solo - amzn.to/3I8MHch
    Some of the links to products in this description are affiliate links, which means I’ll receive a small cash bonus at no additional cost to you if you purchase a product using my link. Please do it.

КОМЕНТАРІ • 114

  • @reallyjordanhorn
    @reallyjordanhorn  3 місяці тому +1

    WATCH MY 1 HOUR FREE TRAINING WORKSHOP: rephub.app/workshop-signup/

    • @ivar.alehnovich5321
      @ivar.alehnovich5321 Місяць тому

      Your workshop doesn't work. After subscribing via E-Mail your link redirecting to the empty page. "The page can’t be found.
      It looks like nothing was found at this location."
      Could you check it please?

    • @reallyjordanhorn
      @reallyjordanhorn  Місяць тому

      @@ivar.alehnovich5321oops, thanks. Fixed! I’ll update this parent comment too to reflect the right link. Is your email beginning with “akre” so I can send you the direct link?

    • @ivar.alehnovich5321
      @ivar.alehnovich5321 Місяць тому

      @@reallyjordanhorn yes, thank you!

  • @zenseekerEric
    @zenseekerEric 6 місяців тому +2

    I'm pumped to see those speed ramp vertical walkthrough tutorials!

  • @chrishughes9202
    @chrishughes9202 5 місяців тому +1

    My man. I’ve been on the fence about starting this business, but you’ve convinced me to give it a shot. Great info. I’ve subscribed and looking forward to your future content.

    • @reallyjordanhorn
      @reallyjordanhorn  5 місяців тому

      Thanks for watching and sticking around! Best of luck on your journey :-)

    • @KaxayMedia
      @KaxayMedia 29 днів тому

      How is your business going?

  • @lukakoprivica
    @lukakoprivica 5 місяців тому +1

    So much honesty and value... Bravo and a big thanks!

  • @jameslindsey7664
    @jameslindsey7664 6 місяців тому +18

    The only clients that know you're new are the ones you tell. I don't see new house painters painting houses for free, new plumbers installing toilets for free, new doctors giving heart transplants for free or new house cleaners cleaning for free. If you're thinking doing it for free cause you might screw up well don't offer your services until you're confident you can deliver. I'm not saying free doesn't work. Maybe offer the $800 pkg at a discount for 1st time clients only? At least you get paid and the cst will see you as a professional instead of a beginner.

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому +3

      To each their own, I’m just providing my personal opinions and recommendations based on repeated success that I’ve been able to replicate for my students.
      Thanks for your comment!

    • @jameslindsey7664
      @jameslindsey7664 6 місяців тому

      @@reallyjordanhorn No worries. I'm a fan even though my comment may not seem like it. I'm looking forward to more content from you. Can you do something on choosing a delivery platform like (HDPhotoHub , Spiro etc) for those that choose to outsource editing?

    • @rasecroel2366
      @rasecroel2366 6 місяців тому +3

      Most of the best real estate photographers agreed to offer the first shoot for free....and that has worked for them.....

    • @jameslindsey7664
      @jameslindsey7664 6 місяців тому

      @@rasecroel2366 How can you verify that "most" real estate photographers use this method? That would require that you interview photographers across the country to come to that conclusion. I would agree that some use this method. Free shoots is a method that works and I don't disagree that photographers are getting results. My point is how are other service based businesses able to get clients without giving away their services? How are other service based business able to figure out how to grow their businesses without free services and real estate photographers can't figure out how to do it?

    • @mariiaosyptsova8193
      @mariiaosyptsova8193 6 місяців тому +8

      Thats because real estate photography clients are returning clients, it is not a one time a year/ a decade service like in most of the examples you provided (plumbers, painters, surgeons etc). Why not give one service for free to get a paying client that will book you anywhere between 5-20 times a year?

  • @vincentpaula3184
    @vincentpaula3184 4 місяці тому

    This is serial good content, I’m literally taking notes on your recommendations. Trying to adapt it to events photography

    • @reallyjordanhorn
      @reallyjordanhorn  4 місяці тому +1

      Glad you’re getting some value out of it! Thanks for the compliment :-)

  • @ilittle170567
    @ilittle170567 5 місяців тому +1

    new to the channel. Thank you for great advice!

  • @MtnManJack
    @MtnManJack 6 місяців тому +1

    I bet your hand was tired after this one, ha ha. Great video with some solid info! Thanks 🙏🏻

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому +2

      Haha, not as bad as grade school! I remember those horrible sore thumbs. I’m a whiteboard addict, so I’ve built up my muscles 💪
      Thanks for your comment :-)

  • @RandyHansen-BTS
    @RandyHansen-BTS 20 днів тому

    Do you recommend different Instagram accounts if I'm doing real estate and weddings? or integrate the two on one account?

    • @reallyjordanhorn
      @reallyjordanhorn  20 днів тому

      Hey! Definitely separate the two. Two different websites too

  • @liwinmacrealstate8569
    @liwinmacrealstate8569 4 місяці тому

    hey thanks so muchs for this, can you tell more about your process , for taking videos , photos and more, thanks

    • @reallyjordanhorn
      @reallyjordanhorn  4 місяці тому

      That’s kind of a broad question haha. Can you be more specific?

  • @PitbullDrones
    @PitbullDrones Місяць тому

    Awesome video. Thank-You.

  • @nicolaslondono2513
    @nicolaslondono2513 2 місяці тому

    Hello Jordan! Awesome info. I was curious if you do everything yourself or you have a team that works with you?

    • @reallyjordanhorn
      @reallyjordanhorn  2 місяці тому

      Thanks for watching! I had a team, then shrunk down after crazy rate hikes, just now scaling up a team again!

  • @christopherandrews2899
    @christopherandrews2899 5 місяців тому

    Incredible, helpful information!

  • @michael_viteritti
    @michael_viteritti 6 місяців тому

    Amazing video, thanks for sharing those pearls :D

  • @alienman7866
    @alienman7866 6 місяців тому +1

    Soooo many of these channels. Im trying to get into the field but MAN i had no idea i needed the camera. I have gimble osmo 6 mini 3 pro, great pc for editing but no solid camera for the photos. Does no camera mean no chance at a job?

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому +2

      I mean, yes, you do need a camera and some gear in order to get this done. As with anything else, it takes a bit of investment in order to be able to make some money.
      Realtors want to work with only one provider, they don’t want to call a bunch of different people, so the more services you can provide, the better

  • @zenseekerEric
    @zenseekerEric 6 місяців тому

    Another great video, Jordan!

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому

      Thank you, thank you :-) have you filled out that inquiry yet? Still looking at my email..

    • @zenseekerEric
      @zenseekerEric 6 місяців тому

      Not yet! Also, I'm liking your bundles/packages on your website. Very well put together!@@reallyjordanhorn

  • @AverageatMostThings
    @AverageatMostThings 4 місяці тому

    You talked about your website and your background in web design. (I looked at your site) do you use a site builder? That’s the one piece of the puzzle I don’t have started.

    • @reallyjordanhorn
      @reallyjordanhorn  4 місяці тому

      Hey; I use a Wordpress.org installation underneath an Elementor Pro front end design tool to actually put together the way the site looks.
      I can help out if you need.

  • @bradleygossett2620
    @bradleygossett2620 6 місяців тому

    Great content, thank you!

  • @wayneious
    @wayneious 4 місяці тому

    Watching this now and one question comes to mind about website creation....for the setup you are talking about, could a 'single page' WordPress theme work for the layout or might there be a specific theme you could recommend we...or I try? I've chewed through a few and just not been happy with the results.

    • @reallyjordanhorn
      @reallyjordanhorn  4 місяці тому +1

      I can’t give any recommendations for pre-built themes, other than my own custom site I built. I did use Wordpress, with the Hello Elementor theme and then built the custom page using Elementor Pro!

    • @wayneious
      @wayneious 4 місяці тому

      @@reallyjordanhorn Thanks for the reply. I'm narrowing down just what I want. I am surprised at some photographers lack of web presence and or the nonchalant position some have taken with their sites in this day and age.

  • @raviwat
    @raviwat Місяць тому

    So let say we asked their favorite zipcode, they responded. What you usually go from there?

    • @reallyjordanhorn
      @reallyjordanhorn  Місяць тому

      It’s just meant to ask as a conversation starter. The rest is up to you and your personality. “77304? Awesome! One of my favorite listings I shot was in that zip. Would you be opposed to seeing some of my work?”
      Etc. it’s gonna be different for each circumstance. Your entire goal is just to start a conversation.

  • @burakmetealtinisik
    @burakmetealtinisik 2 місяці тому

    I noticed that your Instagram bio mentions photography sessions for $199, but on your website, the minimum cost for the basic budget bundle is $499. Am I missing something, or is there a discrepancy? How do you explain to customers that the starting price is actually $499 and not $199?

    • @reallyjordanhorn
      @reallyjordanhorn  2 місяці тому +1

      Good looking out. That was out of pure forgetfulness on the Instagram front.
      I’m not perfect, taking that off now 😂

    • @burakmetealtinisik
      @burakmetealtinisik 2 місяці тому

      That happens 😂

  • @Shahecz
    @Shahecz 5 місяців тому

    Best website platform to schedule bookings and send invoices?

    • @reallyjordanhorn
      @reallyjordanhorn  5 місяців тому

      Hey! Unfortunately, in my opinion, there’s no one tool that does it all perfectly. I use Calendly to schedule shoots and send automated follow ups and reminders, HDPhotoHub to deliver and get paid immediately for the materials, and Wave Accounting to send invoices to clients that are on Net30 terms.
      Hope that helps!

  • @savannahbrianne7044
    @savannahbrianne7044 4 місяці тому

    How have I not found you yet!?

    • @reallyjordanhorn
      @reallyjordanhorn  4 місяці тому

      Haha, I don’t know! Welcome, anyways! Glad you’re here :)

  • @klubcj
    @klubcj 5 місяців тому

    Hi, can I have a look at your website thank you for making this video

    • @reallyjordanhorn
      @reallyjordanhorn  5 місяців тому

      Sure thing! Shoot me a DM on Instagram @reallyjordanhorn

  • @thrivingonmeat
    @thrivingonmeat 4 місяці тому

    What is your photography website?

  • @PropertyClicksMedia
    @PropertyClicksMedia 3 місяці тому

    Can you make some videos for real estate video editing/?

    • @reallyjordanhorn
      @reallyjordanhorn  3 місяці тому +1

      Sure thing! I made one already, but can you let me know exactly what you're looking to achieve? That might help me tailor my videos to what someone wants to see specifically. Here's the video I made: ua-cam.com/video/Y7jHO4Ai50c/v-deo.html

    • @PropertyClicksMedia
      @PropertyClicksMedia 3 місяці тому

      Specifically how to keep the viewers attention for re drone videos

    • @reallyjordanhorn
      @reallyjordanhorn  3 місяці тому

      @@PropertyClicksMedia Hmm, how to keep their intentions indeed. Okay, I'll see what I come up with! Keep a look out :)

  • @Rene203
    @Rene203 5 місяців тому

    Greate stuff

    • @reallyjordanhorn
      @reallyjordanhorn  5 місяців тому

      Thanks for watching!

    • @Rene203
      @Rene203 5 місяців тому

      @@reallyjordanhorn looking forward to our call tomorrow 👀

    • @reallyjordanhorn
      @reallyjordanhorn  5 місяців тому

      @@Rene203just got your email! Looking forward to it!!

  • @fitzventure
    @fitzventure 6 місяців тому +1

    Who taught you real estate photography? Woody Herrelson. JK 🤣

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому

      I don’t get the joke!! Fill me in!! This is weird because some random lady at the grocery store literally TODAY told me I looked like Woody Harrelson and I have never heard that before in my life so I’m tripping out haha.

    • @fitzventure
      @fitzventure 6 місяців тому

      @@reallyjordanhorn LOL. You do, man. You look like him. I figured you have probably heard that before.

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому

      @@fitzventure that’s wild! Only ever heard it one other time like I said. Getting older, man 😂

    • @fitzventure
      @fitzventure 6 місяців тому

      @@reallyjordanhorn I would take it as a compliment. Everyone loves Woody.

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому +1

      @@fitzventure I love Woody too!

  • @oz4105
    @oz4105 6 місяців тому +4

    lies lies lies... I am a real estate photographer in NYC, and one of the best. Trust me, this is not a realistic video.

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому

      Thanks for your comment! Everyone’s entitled to their own opinions.

    • @samarianosans
      @samarianosans 6 місяців тому +1

      Miami Here and a really hot/lux market .. no way this is real . this guy is such a poser

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому +1

      @@samarianosansyou’re entitled to your opinions, but just because someone else makes more money than you, doesn’t immediately make them a poser. Would be happy to jump on a call with you to walk you through my entire business, and I could absolutely outline how I can help you, too. If you’re already in a hot market, there’s no excuse as to why you’re not making more.
      Thanks for your comment!

    • @mtlhomeshots
      @mtlhomeshots 6 місяців тому +2

      being a good photographer isnt what helps you in this business, being a good businessman is. :)

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому

      @@mtlhomeshots you nailed it

  • @bigE7218
    @bigE7218 5 місяців тому

    I bet you won't tell us what your company is named and what your website is

    • @reallyjordanhorn
      @reallyjordanhorn  5 місяців тому

      ?
      A quick Google search of my name will probably get you there. I’m not hiding anything lol

    • @bigE7218
      @bigE7218 5 місяців тому

      @@reallyjordanhorn I can't find your portfolio

    • @halomen93
      @halomen93 5 місяців тому

      Dude his website and info are on his LinkedIn page nice website man looks great btw

  • @youmarc11
    @youmarc11 2 місяці тому

    $150 is the average shoot in this area. Would take a lot to get to 20k.

    • @reallyjordanhorn
      @reallyjordanhorn  2 місяці тому

      That’s just for photos, no? I’d be keen to hear what area you’re in, and try to add on additional services. I have a hard time wrapping my head around if $150 was for photos, videos, aerial, floor plans, etc.

    • @youmarc11
      @youmarc11 2 місяці тому

      @@reallyjordanhorn Just photos. South Florida. Sometimes I get drone or virtual tour. Not much add ons.

    • @reallyjordanhorn
      @reallyjordanhorn  2 місяці тому

      Rework your offerings to push only bundles, and install a service fee minimum. Go after bigger clients, etc.

    • @Thepathof77
      @Thepathof77 2 місяці тому

      I have two of the biggest real estate agents in west Texas. One of which is in the top 10 agents in Texas as a whole and there’s no way you’re making $1000 on most of your shoots nor are the customers getting the entire array of your services for basic house listings. I’ve been doing this too long to believe you.
      The only agents that you could talk into that would be newbies with zero mentors. And they wouldn’t be return customers.
      Most agents don’t even list more than a house a month or even less.
      Not even Nathan Cool makes $1000/shoot MOST of the time. Come on

    • @reallyjordanhorn
      @reallyjordanhorn  2 місяці тому

      @@Thepathof77I’m not in Texas. I’m in Central California. Most of my shoots are $1600 or more. Happy to jump on a call and share my paid invoices with you 🤷‍♂️

  • @mdnaymur1247
    @mdnaymur1247 6 місяців тому

    You haven't set up your UA-cam video SEO and rank #Tag(Keyword) properly due to which your correct audience is not watching your videos and your views are not increasing.

    • @OctagonOutcome
      @OctagonOutcome 6 місяців тому +1

      What does that mean lol

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому +1

      @@OctagonOutcome I get spam like this all the time lol, I’m still trying to figure it out too.

    • @OctagonOutcome
      @OctagonOutcome 6 місяців тому +1

      @@reallyjordanhorn yeah must be spam lol

    • @mdnaymur1247
      @mdnaymur1247 6 місяців тому

      @@OctagonOutcome UA-cam SEO involves optimizing your video titles, descriptions, and tags with relevant keywords to improve visibility and ranking in search results. Engaging thumbnails, high-quality content, and consistent uploads also enhance discoverability. Utilize analytics to understand audience behavior and tailor your strategy for better performance and growth.

    • @mdnaymur1247
      @mdnaymur1247 6 місяців тому

      ​@@OctagonOutcome you can set your video with professional rank tags keyword title description thumbnail and social media promotion..this is fully organic process you will done

  • @Phocasa
    @Phocasa 4 місяці тому

    You sound like an Eli alumni.

  • @richryanphotography
    @richryanphotography 6 місяців тому +1

    I call BS... your AOV is not 1000.00

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому +4

      Different markets have different prices.
      Here is my average order services alongside their pricing, and keep in mind this is base price up to 2000 sqft:
      Photos $199
      Listing video: $349
      Aerial photos & video: $300
      Floor plan: $125
      Virtual tour: $249 base ($0.15 per square foot)
      I was being conservative with the $1000 average listing revenue. It’s more like $1,200.
      Thanks for watching, and thanks for your comment!

    • @richryanphotography
      @richryanphotography 6 місяців тому

      again, no way your AVERAGE order value is 1200.00. No Ones Average order is basically all services! Stop lying to people on youtube trying to get people to be coached by you. especially since almost everything you say is taken from a proven reputable source.
      @@reallyjordanhorn

    • @blixtno
      @blixtno 6 місяців тому

      ​@@reallyjordanhornman I'd love to be in your market! Here in the Midwest we don't have that, here is my last shoot (and it was in the higher end)
      Pictures @ 3600 Sq ft - $275
      Drone land photography @ 14 acres - $100
      Video - $275
      Travel fee - $47.60 ($0.56/M)
      Total - $697.60

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому

      @@blixtnoand if you upsold a floor plan and virtual tour and a listing website, you would have been at near $1000 mark!
      My market is SMALL. I do not live in a big area at all. Opportunity is limited. I’d much rather live in an area that had higher volume opportunities and make a tad less per listing because I could supplement with more work.
      That being said I am lazy and like working 10-20 hours a week at the maximum lol!

  • @luschant
    @luschant 6 місяців тому

    I feel that if you offer something for free, you're already lowering your value. It can't be that great if it's for free... What was that saying? "You get what you pay for."

    • @reallyjordanhorn
      @reallyjordanhorn  6 місяців тому +3

      Thanks for your comment! I respect your sentiment, but I must vehemently disagree. If you are trying to gain clients that already have a provider, then they have no incentive to even give you a shot. If you're confident in your skills and ability to provide a superior service, then it is within your wheelhouse to take a risk in order to prove your value. I do agree that in some respects, just saying "I'll give you a free shoot" may convey a low value, but that's why it's so important to focus on the way that you reach out to these potential clients and offer this value at no risk to them.
      The method is simple - if they like the work and want it again, then the expectation is that they become your paid client. If you, however, do not back your confidence up with skill and fantastic customer service, then you don't deserve the new client.
      Furthermore, if your potential client is wary of the idea, citing the same concern you have "you get what you pay for", then it's entirely up to the offerer of the free value to prove their materials are worth paying for.
      Edit: The alternative is sitting idly by and not reaching out to get new clients, and just relying on people finding you. That's all well and good if you want to take years to grow a real estate photography business, but if you want it fast, then you have to get creative.
      What was that saying? "No risk, no reward."
      Have a good day :-)