Go To Market Plan - 6 Steps to Creating a Go-to-Market Plan

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  • Опубліковано 5 сер 2024
  • Revamped 6-Step Go-To-Market Plan
    I’ve worked with over 100 SaaS Founders inside my GTM Program. GTM strategies have been revamped. Go-To-Market motions have been launched. Bootstrapped companies have reached new levels of growth and VC-backed companies have gone on to raise Series As and Seed+ rounds. After having helped so many Founders with successful GTM plans I thought it’d be fun to revisit the 6-Steps to Creating a Go-To-Market Plan to help kick-start growth for your SaaS business.
    ~~~~
    Learn more about my SaaS GTM Program (Accelerate to $3M+ ARR) 👇
    -- tkkader.com/yt/gtm?...
    ~~~~
    Videos mentioned:
    SaaS Go-To-Market Strategy Case Study: Trellis👇
    -- • SaaS Go-To-Market Stra...
    Micro SaaS: Go-To-Market Strategy Case Study (Timmy)👇
    -- • Micro SaaS: Go-To-Mark...
    Go To Market Plan - 6 Steps to Creating a Go-to-Market Plan👇
    -- • Go To Market Plan - 6 ...
    ~~~~
    JOIN THE UNSTOPPABLE LEGION, SUBSCRIBE TO MY CHANNEL 👇
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    ~~~~
    Share this video with a friend: • Go To Market Plan - 6 ...
    ~~~~
    PLAYLISTS TO WATCH NEXT
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    Playlist: SaaS Startup Tips - • How I Would Start a Sa...
    Playlist: Get Your Saas Business to Product-Market Fit - • Ideal Customer Profile...
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    4) RUN YOUR LIFE LIKE A PRO ATHLETE TO MANAGE FOR BURNOUT AND DRIVE PEAK PERFORMANCE AS A STARTUP FOUNDER
    🎥 Playlist: Be More Proactive in Life - • How to Be Proactive in...
    🎥 Playlist: Burnout Prevention & Recovery - • How To Avoid Entrepren...
    🎥 Playlist: How to Deal With Sunday Scaries - • How to Overcome the SU...
    ~~~~
    WHO IS TK? AND WHY DID HE START UNSTOPPABLE? 👇
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    #tkkader #gotomarket #gotomarketplan

КОМЕНТАРІ • 64

  • @vladhu
    @vladhu 2 роки тому +4

    Thank you TK!
    My Money Worth Moment is point 4 - Manifesto
    Coming from the implementation side (product, tech, team building), It's so fascinating to see how crafting the product (user experience, buying experience) is interconnected with marketing, sales, and ascension

    • @TKKader
      @TKKader  2 роки тому +3

      Absolutely! It's all connected and each of these components are equally important.

  • @rafaelgoncalves7443
    @rafaelgoncalves7443 2 роки тому +6

    Hey Tk, thank you! Still looking for my niche but surely you helped a lot with all your videos. Looking forward to use my coding skills to build something and finding my market fit :D

    • @TKKader
      @TKKader  2 роки тому

      So great to hear that!

  • @dharmeshdayabhai
    @dharmeshdayabhai Рік тому +1

    This was very insightful - appreciate it!~

    • @TKKader
      @TKKader  Рік тому

      Glad you got value! Be sure to share with a friend🙏🏼

  • @deepikabajaj4537
    @deepikabajaj4537 2 роки тому +1

    Great insight. Another gem.

    • @TKKader
      @TKKader  2 роки тому

      Appreciate the kind words!

  • @parkerrex
    @parkerrex 2 роки тому +1

    This is great. Tweaking it to work for marketplaces.

  • @danieloneill2526
    @danieloneill2526 2 роки тому +1

    Excellent! Thanks TK

    • @TKKader
      @TKKader  2 роки тому

      You’re so welcome!

  • @sdawnstark
    @sdawnstark 2 роки тому

    Thank you for sharing your expertise. Great video. I've subscribed now. 😀

    • @TKKader
      @TKKader  2 роки тому

      Welcome to Unstoppable! Super pumped for you.

  • @siavashmohammady9095
    @siavashmohammady9095 Рік тому +1

    Thank you for sharing your knowledge

  • @israelnelson3734
    @israelnelson3734 Рік тому +1

    Yes

  • @abulkhairov
    @abulkhairov 2 роки тому +3

    Why is this video only 5K views? This is essential stuff.

    • @TKKader
      @TKKader  2 роки тому +2

      Takes time, man!

  • @SpotlightPartnerships
    @SpotlightPartnerships Рік тому +1

    Really love this!

    • @TKKader
      @TKKader  Рік тому

      Glad you enjoyed it!

  • @JC-nr2pc
    @JC-nr2pc 2 роки тому +1

    Beautiful TK! Also - looking good on the weight loss!!!

  • @purepleapp
    @purepleapp Рік тому +1

    Tawheed, this is amazing. 💯💯💯

    • @TKKader
      @TKKader  Рік тому

      So glad you’re getting value!

  • @debbibrooks6326
    @debbibrooks6326 Рік тому +1

    Yes!

    • @TKKader
      @TKKader  Рік тому

      Glad you are getting value!

  • @briannahamilton1429
    @briannahamilton1429 2 роки тому +1

    YES!

  • @maximeblancard9203
    @maximeblancard9203 2 роки тому +1

    Hey Tk, so great to watch your videos, I really love your approach ! Very useful and instructive. When you're talking about the broadway show, do you mean that it's better to exclusively run it on one channel at a time every week ? Or do you think it can be done on two or more specifics channels at a time ? Maxime from France 🇫🇷

    • @TKKader
      @TKKader  2 роки тому +1

      I think you should pick the ONE channel that your audience is in and strive to achieve channel mastery. We dig into picking the right channels for B2B and how to win in them inside our program: tkkader.com/gtm

  • @bamboodms720
    @bamboodms720 2 роки тому +1

    YES

  • @thehowardtam
    @thehowardtam Рік тому +1

    Thanks TK, this video helped clear my mind, both as a founder and a salesperson.
    My question is: What kind of data should we be collecting then, in order for us to iterate?

    • @TKKader
      @TKKader  Рік тому

      Track the data inside my GTM Grader: getunstoppable.com/grader.

  • @jeffheiner
    @jeffheiner 5 місяців тому +1

    I hate being a yes man! but Yes!

  • @tdmckee
    @tdmckee 2 роки тому +1

    Thanks for a great video TK - with respect to 6 - how do you recommend collecting data to figure out which of these strategies are working?

    • @TKKader
      @TKKader  2 роки тому

      It depends on your exact GTM machine. We cover this in depth inside our GTM program: getunstoppable.com/gtm.

  • @rahulsir4072
    @rahulsir4072 2 роки тому +2

    Hey TK, great information. A little confusion between step 3-4. How does a company find out if they are product or sales led if they don't do a bit of marketing? Wouldn't it be more easier for the company if step 4 came before 3, where the company knows exactly who they are ,their positioning , narrative, value proposition then do a bit of marketing to find out. Eg. Netflix, if they knew who they are, their positioning, they then have a way better understanding if they are product led or sales led. Thanks.

    • @TKKader
      @TKKader  2 роки тому +4

      You still start with a thesis, and then you test it.

  • @nguye1971
    @nguye1971 2 роки тому +1

    Yes yes yes

  • @nicdennis1889
    @nicdennis1889 2 роки тому +2

    Damn, your younger, slimmer brother sounds just like you!

  • @yashsoni1100
    @yashsoni1100 2 роки тому

    Hi TK, Can you please suggest some books related to SAAS ?

  • @parth1331
    @parth1331 2 роки тому

    Hey TK,
    Can we have your view on GTM for a consumer product as well.
    Thanks from India.

    • @TKKader
      @TKKader  2 роки тому

      I focus on B2B since that is where my operating experience is from.

  • @qualitysnaps680
    @qualitysnaps680 2 роки тому +1

    Hi TK , what are the charges to sign up with one of your coaching program . M building a saas platform n would need some guidance

    • @TKKader
      @TKKader  2 роки тому

      Details are here: tkkader.com/legion.

  • @surihidayat2175
    @surihidayat2175 2 роки тому +1

    What is PLG?

    • @TKKader
      @TKKader  2 роки тому

      Product-Led Growth

  • @dineshbeura4993
    @dineshbeura4993 2 роки тому

    execution is key..rest all is just bookish knowledge

    • @TKKader
      @TKKader  2 роки тому

      I respectfully disagree. Skipping"the rest" is why most executing fail.

  • @abethungachinthaka7769
    @abethungachinthaka7769 Рік тому

    Hi Brother How can I contact you🙂

  • @shaunmodipane1
    @shaunmodipane1 2 роки тому +1

    Yes

  • @mywellnessdojo1939
    @mywellnessdojo1939 2 роки тому +1

    YES

  • @tkaykowo
    @tkaykowo 2 роки тому +1

    Yes

  • @ricardolognath8097
    @ricardolognath8097 2 роки тому +2

    Yes

    • @TKKader
      @TKKader  2 роки тому

      Great to hear!