THE RIVALRY OF UTRECHT (utrecht travel guide, the netherlands)
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- Опубліковано 13 чер 2024
- In this episode, Michelle and Alex explore Utrecht, the fourth largest city in the Netherlands, for the second time. In addition to getting to the bottom of a heated sandwich rivalry in the city, they climb the 465 stairs to the top of the Dom Tower (Domtoren), visit a museum all about their favorite thing in the Netherlands (barrel organs), and finally go to the source of Alex's favorite non-alcoholic drink.
Episode 120 · Filmed on February 15 and 16, 2024 · Utrecht, the Netherlands
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0:00 Introduction
0:26 The best fries in the Netherlands?
1:02 Fries (with first sauce)
1:45 Fries (with second sauce)
2:32 Onigiri from an automat!
3:13 Cool, but how does it taste?
4:07 We're in Utrecht today!
4:50 Climbing up the Dom Tower
6:14 Walking around Utrecht
6:37 Van de Streek brewery! (sort of...)
8:02 Michelle shares her favorite Dutch words
8:53 Vegan restaurant dinner!
9:35 What did we get?
10:30 Can we taste the difference?
11:54 It's the next morning - now what?
12:31 Bakkerij Theo Blom
13:31 Speelklok Museum
15:03 The sandwich rivalry!
15:35 Let's see the contenders...
16:26 We compare and pick a winner!
17:17 Wrap up
#netherlands #expatlife #utrecht
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WHO IS BUNCHARTED?
We're Michelle and Alex, an American expat couple living abroad in the Netherlands. 🇳🇱
In 2020, we quit our jobs to travel the world, and... well, that didn't happen. So in 2022, we decided to make an even BIGGER change: to pack up our lives (and our cats 🐈) and move from Austin, Texas, in the United States, to the Netherlands. Subscribe for new videos like this every week!
Mario is an icon in Utrecht. When I studied there in 2005, his broodjeswinkel was the most popular one, by far.
Once, I had to stand in line for nearly an hour for a sandwich, because there were just so many people waiting in line...
Mario is sompopular that in summer they have two separate sales locations.
Mario has been for decades and they started with a stall.
Most Utrecht residents know it and still buy it after a visit the flower market 😍
I used to work in Utrecht about 10 year ago and went to Mario serveral times...It looks like there is less meat on it? Used to be a lot....has the shrinkflation hit there?
@@clipanddone they indeed give smaller portions and I hate it now :)
I must have had a ton of broodje Mario back in the days during my studies. I lived close by and I just couldn't pass the stand without having one. That was back in the eighties when Mario only had a stand on the Oudegracht with the bakery below in the werfkelder (cellar on the canal). Often there were long lines on the Oudegracht for a broodje., especially around lunch time ... And now you've refreshed my memories, I crave for one 😱
As mentioned in a previous comment, you really do have to come back to Utrecht on a nice summer's day (and evening), the city vibrates!
Broodje Mario for me. I went to university in Utrecht 30 years ago and Mario was the place to be. Just looking at it I remember the taste.
The Utrecht spritsen from Theo Blom are wayyyyy too addictive. I started a new job as a municipal official for the City of Utrecht this year and they gave me a 500g box of those cookies. I had to give them away because I just couldn't help myself. Almost ate the entire box in 30 minutes.
Nice to see you guys visiting my hometown again, Utrecht is love... Utrecht is life
they are SO addictive!
@@buncharted They are! Try Karma Kebab for a good vegan broodje kebab next time btw!
@@Stormvogel262Second that. They sell Karma Kebab at Jumbo, but it's prepared incredibly at their own place. Which is a fun place to go to either way, with some alternative bars etc. next door.
I cant wait to visit in 2 days This was so well timed! Thank you for the info!!!
I am a big fan of the Broodje Mario. During the time I lived in Utereg (the proper spelling according to people who actually live there) broodje Mario was the most popular vendor of these kind of sandwiches and Broodje Ben didn’t exist yet. Mario should not be bought at the corner vending stand near the Lange viestraat but at the bakery where you guys were. Then the roll is still warm. Always order with extra peppers, that really makes it a sandwich to come back for.
Bij Mario is enkel het zelfgemaakte broodje wat goed is.. De ingrediënten zijn van de allergoedkoopste qualiteit en hij vraagt er veel te veel voor.. Beter haal je daar de broodjes en bij een slagerij of desnoods supermarkt zelf je toppings 😉
broodje mario is my favorite (you should have asked for the extra pepper they put it on for you) but it is a bit of a hassle waiting in line now (as they are not allowed to sell it on the seperate stand on the otherside of the canal anymore)
Hey Michelle and Alex,
you guys should buy a Museum Jaarkaart.
When we lived in the Netherlands, we had that card every year. The kids loved it! Almost every weekend, we went to a museum somewhere in the country.
With this card, most museums are for free, or you pay a fraction of the admission. For special exhibitions you pay a little extra. 100% worth the money!
I live abroad, but i think you get one for free with some kind of national lottery? Win win situation.
One of the patisseries in Utrecht city used to have something called "spoorpunt" that originated from sticking crumbles together into (sweet) pie slices (Bakkerij Blom).
Mario vs Ben ?
I had no idea there was a rivalry.
Heck, I didn't even know Broodje Ben was that much of a thing.
Then again Mario is like a Utrecht icon.
Lekker hoor. Wat een leuk stel zijn jullie toch :) En tof Nederland door jullie ogen te zien. Much love.
You guys are lovely; PLEASE do me a favor and come back in summertime! Utrecht’s so beautiful in summer! I like all the food. I have to be careful though because I’m diabetic. ^^ great video guys ❤
Mario is the quintessential Utrecht experience. It's the same sandwich the way it has been made for like 50 years now, the bread is always fresh, on a weekend they serve thousands and thousands of them, and the old italian guys behind the counter always got some wise-crack ready if you arn't paying attention in the queue or so :P
Broodje Mario has always been my fave. I was born in Utrecht and after I moved away, I would always go there while visiting 😍
Next time in Utrecht go back to the same bakery Theo Blom and eat a "domtorentje"
It's a big chocolate bon bon and it's the best ever. Nice to see you in my city, love your video's.
Absolutely! Domtorentjes is also a must try when in Utrecht.
I'd say the *real* rivalry is between Broodje Mario and Broodje Carlo, who are both Italian and offer essentially the same product. You can find Broodje Carlo at Janskerkhof near Neude square.
now that makes more sense
ik heb nog nooit van broodje Carlo gehoord hahaha
There have been more copycats of Mario in Utrecht over the years. So weird that you don't find them in other cities. Broodje Ben and Mario are hard to compare: Mario has an unique concept but only that, Ben offers really good sandwiches , but they are not unique. Luckely, if you live or work in Utrecht you can eat booth 🙂
Broodje Carlo is way better then Broodje Mario. The big difference between them is that at Broodje Carlo they put your sandwich in the oven first. So the bread gets crispy and the cheese starts melting
There’s actually two separate copy cats at janskerkhof. The left hand one used to be Mario 2 - from the same family - but there was some drama there and now it’s no longer Mario.
Mario all the way. I used to live in Utrecht and in the 70s they had a market stall on the Oude Gracht with also a lot of other Italian stuff. So I'm quite surprised to see they've got a store now. Haven't been back in ages, because of a busy life. I'm retired now, so I'll definitely visit it again.
I used to go to Utrecht a lot; Broodje Mario was allways a must go to place for me😋
Ah Broodje Mario...was great when I was a student 35 years ago, still going strong.
But the fries?
Manneken Pus is okay...ish. Nothing beats Bram Ladage.
Definitely should return to Utrecht on a warm summer's day, and try the gelato from Il Mulino. And walk the 'werfkades', looking up to the sculptures adorning the consoles for the lanterns, and visit a workshop of an artist, like Jules.
When I was a kid, a guy would come with the Draaiorgel and play for a while. I ran downstairs and gave him some money.
Same for me !
Mario used to start out on a food cart on the ouwe gracht we used to go there every week to get pizza and broodjes the way mario himself used to make it will never compare to what it is now butt still very delicious
The Speelklok museum is one of the neatest places I've ever visited!
The closeup shots are really immersive; I love it! :)
Hey guys you still NEED to try the Domtorentjes at Theo Blom and also you MUST try the greek restaurant Sirtaki just below the Domtoren (established in 1981!) both are fam favorites over here, my grandparents were Utrecht natives . Pro tip, go on a sunny day in May/June and rent a pedelo boat on the canals! If you enjoy thrifting check out De Arm. Groetjes from a Dutch Kiwi
Pre-lunch :D we can add that to the seven Hobbit meals; breakfast, second breakfast, elevenses, luncheon, afternoon tea, dinner, and supper :D
Raining again in Utrecht!🤗🤣🤣 (and Broodje Mario is also my favourite)
Misschien een goed idee om in de zomer in ons prachtige Utrecht langs te komen! Dan bruisen de grachten!
This brings back memories. I’m born in Utrecht but live and work in Asia now. Even though I haven’t lived in the Netherlands for well over a decade I still remember the taste of Broodje Mario. I must’ve had hundreds as a young student back in the day. Broodje Ben didn’t exist back then but I doubt it’s as good as Mario 🤤 Dang it, now I crave one haha
100% Broodje Mario. This is a phenomenon in Utrecht.
Have you tried Vocking worst (sausage) yet? Also typical Utregs ;)
Beer café Olivier is also worth visiting if you haven't been there before. It's a church converted into a café.
Talking about " klaarkomen", hoe kom ik in U terecht?
that’s a heck of a pickup line to use in utrecht 😳
@@buncharted(As Will Ferrell) "I don't know what it means, but it's provocative!"
Broodje Mario was and still is the no 1 sandwich in utrecht, especially with pickled peppers!!
The food looks like tasty! I like the vibe of Utrecht!
Broodje Mario is pretty good, but I think the best sandwiches in Utrecht are at La Piazza Basilico. It is not in the city center though, but next to Ikea. Their Pollo (chicken) sandwich is AMAZING! Everything is fresh and homemade. The queue can be VERY long around lunchtime though (for good reason).
Even though I no longer live near Utrecht, I still go to get a pollo sandwich when I can!
This chicken sandwich is really good, there's always a line for it. The downside is the location and I could only justify it when I had an office near there.
It’s a nice product, but *man* is it out of the way. Better than an ikea hotdog though for sure.
Dear Michelle and Alex,
I lived in Utrecht for 42 years and I'm sure I eat more than 400 Broodjes Mario!
One broodje is a whole lunch. I still remember the smell and the taste. Mmmmm!
Almost every workday, broodje Ben is ordered at the office xD Carpaccio on Italiaanse bol is the all time favorite haha
Broodje Mario for sure but WITH the green peppers! Anytime 🙂
When we visited Utrecht a few years ago, we asked a local Dutch friend to take us to a few places off the beaten track. Speelklok Museum was the highlight of our day.
Next time als try the Broodje Gezond from Keek, from their 'bakkerswinkel' at the Oudegracht, where you can buy really good bread for at home but also buy a sandwich to eat there or for takeaway. At that location at the Oudegracht in the side street next to it, they also have a small bench to sit on and a small window through which you can also order from the outside. They also have a place for breakfast and lunch not far from there at the Twijnstraat. Their bakery is also close to the other two locations, at the Springweg. I recently had that Broodje Gezond, and I am from Utrecht, born and raised, but it was the best Broodje Gezond I ever had... My first thought was: this should rival with Broodje Mario. You should also see the Twijnstraat area and the Ledig Erf with its cafes, Café Ledig Erf is my favourite: and in summer time they also have a nice terrace. At the Oudegracht you also have Café België.... they are there since some decades already, selling many many many beers... Ah and when you are at the Ledig Erf/Twijstraat area also go see the Westerkade (and Oosterkade), next to there.... and go underneath the Vaartsche Rijn Station towards cafe-restaurant 'Camping Ganspoort' and some other bars around there (next to hotel Moxy).... nice for drinks and food and with good weather you can sit alongside the water. And in the Watertower next to it are also two restaurants... And when at Ledig Erf also walk towards the single towards the part where the water has been returned, alongside the Catharijnesingel, at the side of 5 star hotel Karel V.... nice to have a stroll.... sit and eat your self brought lunch ...
I could live off Mario, when I go to the city center around lunch time, that is what you will probably find me eating. Lots of stuff in this video that I did not even know about my own city, by the way, think I'll go and plan a little local holiday to follow in your footsteps someday soon (and really need to finally visit Speelklok at some point)
Love the video❤. Missed the stroopwafel judgement 🤭
Broodje Mario is al jaren het broodje waar ik speciaal voor naar Utrecht ga.
So glad you gave my city a 2nd chance and seemed to enjoy it. Also: Team Mario yay!
Gezellig
Ah, the Dom Tower in Utrecht... one of the things we went to see with my last elementary school camp but I unfortunately can't remember most of because it literally got erased from my memory due to an epilepsy attack I also suffered during that camp.
While we couldn't go outside because apparently there was a thunderstorm happening when we were there (something I only know from the experience booklet everyone made from the trip) I only recall something about moving ropes, which probably was the floor where they rung the bells manually.
what a shame! it might be an interesting experience for you to head back up sometime, if you can. we recorded a bunch of the beautiful stuff that you see inside the tower itself but couldn't fit it into the video
I saw your turkish food episode and have the best tip for you! A hidden gem in the hague. It is called ADA Doner and they make something called Hatay doner. The make everything themeselfs from the flatbread to the doner meat and it is the best i ever had.
It is outside the city center on the erasmusweg and only the locals know it. I travel 45 minutes to get it. Go in the afternoon not around diner time because you gave to wait lonngggg.
You are gonna dream about it whem you had it😂
Lived in Utrecht for 38 years before moving to Zutphen, loved broodje Mario with the red pepper..there used to be anjovis on it as well. The best fries are right here in Zutphen at Loket13!
Next time in Utrecht you could visit the Catholic Willibrordus Kerk ( Church), also open for sightseeing alone. it is a small church with one of the most beautifull interiors in the Netherlands. It is used by ultra conservative Catholics who prefer the old Latin Mass. Pictures can be found online.
Next time I visit Utrecht I'll try this Mario sandwich. A previous time I was there I had a Johnny Cake at Boka Dushi which I enjoyed
So Mannekenpis was in the top10 of Utrecht snackbars 3times ;) all their shops at that moment were nominated and they got 1,3, and 7 in the top10
5:40 oh that's nice, I went to school down there at the left canal 😊
The Draaiorgel, in he old days people were dancing on the streets on the music from the Draaiorgel. Its called a ¨Draai"orgel because you had to turn (rotade) the big wheel on the back to get and keep it going...manually driven.
Yep, broodje Mario for me too! I moved away only six years ago, but have never heard of broodje Ben to be honest, they must be quite new?
I loooove broodje mario, used to get it often when I did my studies in Utrecht!
Funny to see the letters of Utrecht. I've been a part of it since the beginning 12 years ago. I am one of the stonemasons who carves the letters. Was born just out of Utrecht and lived in Utrecht for years.
that's amazing!
@@buncharted if you want see how a letter get's made. Ill be there on kingsday (27th of april) at 12 o clock to make a new letter. You get kingsday in Utrecht wich is a lot of fun and the letters van Utrecht.
Vandestreek Playground is one of the best non alcoholic beers I've tasted so far. Really enjoyable.
"Draaiorgel" actually translates to Turning Organ, because you have to turn the wheel to make it play. These days they are motorized but in the past, the organ man turned the wheel by hand.
Broodje Mario, there is no substitute.
Although Mario Nistro died in 2013, his legacy continuous by his family. The thing that make the dough so special is, that it is sourdough, therefor not made with yeast.
Next time order double topping or doppio and take out/away. Ask for separate grass and sweet green peppers.
Warm the buns, folded open, incl topping Cheese/Salami/Chorizo in an oven for about 10-12 minutes. Don't forget to put the grass and the sweet green peppers back on. Fold close and ENJOY!
Grass ?
@Gnomelotte It is not the grass you think about when thinking of The Netherlands. The grass are the vegies (carrot and undisclosed white vegetable, cut Julienne style) and sweet green pepper that are on the bun. You should order them separate so at home it doesn't go into the oven.
Omg they sell onigiri in Utrecht, I didn't even know. Good excuse to go there again 😄 Love Utrecht, a very beautiful city imo
My birth town (1961) and living in since 1983, great video. Good suggestion if you like Indonesian food (take away) you should try Toko Pedis aan de oude gracht, fantastisch eten.
Some background information on the UFO:
On the Domplein on June 4, 1999, the Panorama 2000 (millennium) exhibition, organized by the Centraal Museum, was opened.
This exhibition could only be experienced as a whole from the Dom Tower. The works of art unfolded in the panorama from the various levels. To enable disabled people to view the exhibition, a temporary lift was attached to the tower.
24 works had been completed, such as the second sunset in the west by Olafur Eliasson, the Ferris wheel for cars by John Körmeling, a large photo on the nave of the Dom Church by Roy Villevoy and roof animals moved by the wind by Theo Jansen.
Afterwards, the works of art were removed again, with the exception of the UFO on the roof of the ProRail head office at the Moreelsepark, made by Marc Ruygrok, and the giant sparrow by Tom Claassen.
Oh my, I clicked the video, hoping you'd go to Last Vegas! It's my favourite place to eat in Utrecht!
Broodje Mario is closed on Sundays while Broodje Ben is open, so I couldn’t have Mario last time I was there.
Yeah! You should really have these chocolate Domtorentjes. When in Utrecht, we always take a box home.
My favorite sauce lately for patat is brandermayonaise you can also buy it at some supermarkets. Its kinda mayonaisse with mustard and pepper. Also love to visit gamestate (arcadehal) whenever im in Utrecht. But they also have a location in Amsterdam and some more cities. Last but not least. Im not sure where it organillay comes from but you should try Arretjescake (its like a sort of cake with cookies, cocoa en lots of butter and sugar.
Broodje Bambi is really good for kapsalon/ doner, Biercafe Olivier is awesome for drinks, the village is a super cozy cafe for coffee and Pastries, and Anjappar Utrecht is the best Indian food I've ever had
Yes! A new Buncharted video! I always like them even though I don’t care about half of the food you’re tasting. It’s relaxing to see you enjoy different places!
14:18 I love draai-orgels too. Draai means “turn” so the literal translation would be “turn organ”
I’m already looking forward to your next video
Or to crank, like it is an organ that you opperate by way of cranking, a crank(ing) organ.
nice video again, now i am hungry again
Broodje Ben for a nice egg sandwich on dark bread (#50) and Mario Dubbel for that warm, delicious bread. They are both good and I couldn't be forced to pick.
My mom used to tell me about the slices of pizza Broodje Mario used to offer (in the 70s or 80s) she used to have those for lunch all the time, that might also be why that bun feels like pizza dough as they also (used to?) sell pizza. I lately end up at Broodje Ben more often but that's mostly a location thing, the lines are often a bit shorter and they have the truck in the middle of de oudegracht aswell as the store.
For pizza slices I would highly recommend visiting Little Italy in Rotterdam❤
They still DO sell pizza slices.
Plato record Shop in the Voorstraat ❤
I used to frequent the Steenweg store in the 70s. Bought literally piles of records back then. Didn't know they had moved.
@@telebubba5527 they moved in 2011 i think,now its always fricking busy
@@telebubba5527 still with Willem, Jeroen,and Iris
😆🤣😂Alex! Your comment on "My favorite things" is hilaric. Dutch humor.🥰
Broodje Mario dubbel belegd! 😊
the time i went to school in utrecht broodje mario was a big hit to get a broodje mario ++ :D
My uncle was an organ maker. Pretty rare these days. Unfortunately, or fortunately, depending on how you view it, all his organs ended up being sold to Japan. I don't remember exactly, but i think each build took him about a decade and about 200.000.....Euro or Guilder. As these organs were huge and valuable, the cost of insuring and storing them was costly. Therefore he sold them. However, he loved the build process most.
I think Mannekepis won several awards for best fries of the Netherlands. I don't know how long ago, though... I always hoped to run into you in Utrecht. sad to see i missed you.
Broodje Mario for the win .... but one or two bridges further is another place that sells great sandwiches close to the city hall. Their Johnny cake sandwich with slow braised beef is one of the greatest things to get in Utrecht. Maybe something to try for the third video :)
that sounds amazing!! 🤤
What place is that ?
I think the hills around the theme park in Japan make the tower look less high. The area around here is quite flat and I reckon it must have an effect. I can see Domtoren from my apartment. I can also see the lightup logo on the pipe of that certain coffee factory.
Broodje Mario altijd. En de lekkerste friet van Nederland vind je bij de Frietboerderij in Almere.
Broodje Mario…. My favorite!!!
Ik denk dat beide broodjes lekker zijn. Maar zou waarschijnlijk ook voor broodje Mario kiezen als ik zou moeten kiezen. 😊 bedankt voor de aflevering!
Nduja is from Calabria Italy. It is a spicy spreadable pork sausage.
There's even a very nice Ndunja specialty restaurant @ de oudegracht: Ndujame.
Oh yeah so the building with the ufo attached (in the 70's offcourse) is called the Inktpot (inkjar) it used to be the head office of the Nederlandse Spoorwegen. Some of the beams used in the atrium are actual re-used train tracks. For a few years it was the building with the most mortared bricks in west Europe, it also has some WW2 history with those red banners hanging from them. It's one of my favourite Utrecht building!
I like the look of De Inktpot so much that I absolutely hate that stupid saucer on it.
If you wanna talk rivalry in Utrecht just ask the people there about Amsterdam 😅That vegan chicken sandwich looked yummie!
😂😂😂
That was fun.
There was just one thing that I found a bit strange: you were at bakkerij Theo Blom, but you didn't buy a "domtorentje", which is an oversized bonbon with a creamy filling. I don't know if you'll ever be coming back to Utrecht, but if you do you should add that to your bucketlist for that trip (unless you're allergic to chocolate).
yaaaaaaa utrecht!!!! ❤❤❤❤
andalouse sauce is my favorite, if you ever go to a turkish grocery shop or any islamic one, they got the tubes on offer with some variations like moroccan sauce and algerian sauce, they all three are different between brands, some use chopped onions in them which elevates these sauces to the next level, unfortunately dutch groceries dont stock up on those sauces
and if they do its not the same, dutch stores sell andalouce sauces without the crunch or kick of the real deal
Amsterdamse uien (onions). The trade of "tafelzuur" (table sour - pickled things) was a Jewish business before the majority got killed by the Nazis. Amsterdam still has one shop with that background: De Leeuw on the corner of Vrijheidslaan and Vechtstraat.
Open Thu, Fri, Sun 9-5. Really a place to visit as culinary pilgrimage if you love Amsterdam's onions. I guess the family are in this business almost 200 years
The Netherlands used to be the cacao hub of the world where the beans/seeds got processed (roasted, ground, etc.) and this then would be used to make chocolate by Swiss process in Switzerland, Belgian process in Belgium.
And the Netherlands had its own production of chocolates, bonbons, etc.
You may be familiar with the Droste cacao-box effect - famous Dutch cacao (powder) for making cocoa when mothers DIYed their recipy of chocomel , chocolate, etc.
If you were on a pilgrimage to Amsterdamse uien, then you could pay a visit to chocolaterie Huize van Wely - since 1922 in Noordwijk aan Zee, Hoofdstraat 88, but also in AMSTERDAM, Beethovenstraat 72
You might find smaller businesses - boutique shops with exotic new tastes - but Van Wely is really good.
Broodje mario is iconic
Broodje Mario! 😍
I think it's more broodje Mario and broodje Gerry that have the same sandwitch. The only difference there is that with Gerry you can pin and Mario is cash.
You guys are getting popular.. 🙂
You should try Bram Ladage Fries 👌
ua-cam.com/video/PpPJMNR5TqQ/v-deo.html
we looooove bram ladage :)
Klaarkomen??? It's really really good...🤣
Ahh Frietje van Mannekepis! On Monday I was in Utrecht and definitely bought a Frietje! I'm gonna try Cha Time the next time I go to Utrecht~
Did you see the Zizi Love shop?! They sell interesting looking waffles haha.
Also did you try the beers at De Tijd in Dordrecht?! I can't wait for it to be summer and get a beer again!
yes! we went to de tijd in our "eating dutch for 24 hours" video i think? it's such a nice spot - especially the little seating area out front!
@@bunchartedAhh I think I haven't watched that one yet! I'm slowly watching everything back haha.
Favorite sauce when I'm in Belgium is Tartare
Another great episode of "Buncharted Investigates"...
BTW What happened to the Stroopwafel scores?
we mostly do it in the videos where we try a bunch of stuff :) should we add it to the vlogs too?
@@buncharted In some instances it might be useful...
broodje mario heerlijk
Love broodjes Mario❤manneke pis,is Belgian influenced
Great vid of the city I lived in for years end still work in. The broodje Mario versus Ben rivalry is more about competition for the large lunchmarket. Broodje Maria hasn't changed a thing since decades and thus is a famous staple. Broodje Ben is more of the 'Instagram Hype' newcomer type. So it's more of which of the two are you rooting for rivalry.