I just want to add that one thing I think makes your shows work is your Mister Rogers appeal. Yet under that genteel appearance is a real activist and I love that you use your influence to spread the ideas we need to know about.
Thank you so much for doing this Steve! My cousin has a mission in Guatemala and this exposure from such a well-known and well-loved platform is invaluable!! And thank you for taking such a human and no-guilt approach! Godspeed.
Ethiopia's going to rise exponentially over the course of this century. It has a ton of investment in education, a growing middle class, a relatively stable, intact and homogenous society by African standards, many natural resources and a young, outward looking population with a massive foreign diaspora who is looking to connect further and further with the outside world. In addition, it's a beautiful country with a lot of tourism potential as well. Ethiopia's going to be one of the first sub-Saharan African countries to fully rise out of developing country status.
Thanks for highlighting this challenge. I consider myself somewhat of a coffee aficionado (snob), and one of the many reasons I buy direct trade coffee is because there is more money paid to the growers. Unfortunately, exporting roasted coffee has a downside, in that it won't be as fresh as if it's roasted locally, where it will be consumed. I would love to see an infrastructure where a percentage of the profits from the sale of roasted coffee made its way back to the growers. Perhaps you can visit one of the direct trade growers while you're in Africa?
Your right, just to add to your point roasting a coffee is pretty easy but no matter what you do to package the roasted coffee for export the downside is always there. That is why even in Ethiopia every single household buys green coffee never pre-roasted bean for personal consumption, pretty much everybody roasts their own fresh coffee and brew it within minutes or few hours.
Great video! And great point. I remember watching the History Channel on the mini Ice Age in the Middle Ages (I think). One thing we can see is that when food is scarce (for example, due to the mini Ice Age) then people fight. The more resources we have, the more we can get along. When people are desperate, nothing goes well. More profits, more income for the average person, more peace.
At long last, he's somewhere that isn't europe lol ...seriously though, I'm glad he's shedding light on this matter, straight from the birthplace of coffee
Processing and packing industry can save most of developing countries. And it is an easy path by the way, you just need to buy the required machinery and train the man force.
Coffee must be roasted and consumed within hours to give its best gift. That is how Ethiopians prepare their coffee. Washing green beans, roasting them and making coffee takes 45 minutes. The entire ceremony takes 2-2.5 hours. Traditional Ethiopians do not much enjoy their Sunday coffee. They adhere to strict standards and do not work on the Lord's Day. That includes the entire coffee preparation. So, they roast and grind their Sunday coffee before they go to bed on Saturday night. Back from church on Sunday morning they sit to drink 8 hours old coffee. They know the difference. Coffee is better prepared and consumed right away. I never bought pre-roasted coffee.
I just want to add that one thing I think makes your shows work is your Mister Rogers appeal. Yet under that genteel appearance is a real activist and I love that you use your influence to spread the ideas we need to know about.
Thank you so much for doing this Steve! My cousin has a mission in Guatemala and this exposure from such a well-known and well-loved platform is invaluable!! And thank you for taking such a human and no-guilt approach! Godspeed.
Thank you for visiting Ethiopia and sharing. It means alot to us and the viewers.😘😘😘😘😘
Ethiopia's going to rise exponentially over the course of this century. It has a ton of investment in education, a growing middle class, a relatively stable, intact and homogenous society by African standards, many natural resources and a young, outward looking population with a massive foreign diaspora who is looking to connect further and further with the outside world. In addition, it's a beautiful country with a lot of tourism potential as well. Ethiopia's going to be one of the first sub-Saharan African countries to fully rise out of developing country status.
I've always enjoyed your travel shows here in the US. Even happier you've visited my home country and the continent of Africa. Thanks Rick.
Thanks for highlighting this challenge. I consider myself somewhat of a coffee aficionado (snob), and one of the many reasons I buy direct trade coffee is because there is more money paid to the growers. Unfortunately, exporting roasted coffee has a downside, in that it won't be as fresh as if it's roasted locally, where it will be consumed. I would love to see an infrastructure where a percentage of the profits from the sale of roasted coffee made its way back to the growers. Perhaps you can visit one of the direct trade growers while you're in Africa?
Your right, just to add to your point roasting a coffee is pretty easy but no matter what you do to package the roasted coffee for export the downside is always there. That is why even in Ethiopia every single household buys green coffee never pre-roasted bean for personal consumption, pretty much everybody roasts their own fresh coffee and brew it within minutes or few hours.
@@Phil-zx5yc and done that way - the taste is unbeatable.
Great video! And great point. I remember watching the History Channel on the mini Ice Age in the Middle Ages (I think). One thing we can see is that when food is scarce (for example, due to the mini Ice Age) then people fight. The more resources we have, the more we can get along. When people are desperate, nothing goes well. More profits, more income for the average person, more peace.
Rick, amazing work
Pls make a series on Africa as u made on Europe.
Incredible! I wonder what the smells are emanating from the plant.
Peace and Love,
Jeography
Find myself wanting Rick Steves’ Asia, Rick Steves’ Africa, and Rick Steves’ Americas...
Thanks for the quick peek!
That's quite Informative uncle Rick...this is from India! Thanks for uploading
Apoorv jha
India?
@@1967AJB yep
Apoorv jha
Oh, I understand your comment now! Hi from England.
@@1967AJB hello... that was my way of expressing gratitude!!
There are trade barriers such as tariffs that makes imported roasted coffee uncompetitive.
Buenos programas como sienpre gracias
Rick acts like building a profitable brand is easy.
At long last, he's somewhere that isn't europe lol ...seriously though, I'm glad he's shedding light on this matter, straight from the birthplace of coffee
Processing and packing industry can save most of developing countries. And it is an easy path by the way, you just need to buy the required machinery and train the man force.
Great information 😉
Rick are you looking to establish a means for the locals to start roasting their own coffee?
Coffee must be roasted and consumed within hours to give its best gift. That is how Ethiopians prepare their coffee. Washing green beans, roasting them and making coffee takes 45 minutes. The entire ceremony takes 2-2.5 hours. Traditional Ethiopians do not much enjoy their Sunday coffee. They adhere to strict standards and do not work on the Lord's Day. That includes the entire coffee preparation. So, they roast and grind their Sunday coffee before they go to bed on Saturday night. Back from church on Sunday morning they sit to drink 8 hours old coffee. They know the difference. Coffee is better prepared and consumed right away. I never bought pre-roasted coffee.
How much 1 bag us doller
Hello father
Rick come pakistan make new documentary....
*GYNA*