How I LOST 31 million streams on Spotify in 2 years

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  • Опубліковано 19 вер 2024

КОМЕНТАРІ • 229

  • @LDreTheGiant
    @LDreTheGiant  9 місяців тому +16

    This is a long one but it's worth it!! Treat it like a podcast.
    Also sign up for my music mailing list pls → ldre.bio/email

    • @co8908
      @co8908 9 місяців тому +1

      Do you have a music producing course or something because I haven't even made a beat yet and I'm struggling

    • @LDreTheGiant
      @LDreTheGiant  8 місяців тому

      I actually do have a beginner masterclass type of thing up on prodbyldre.com
      It’s geared towards lofi but in general teaches some good basics

    • @co8908
      @co8908 8 місяців тому

      @@LDreTheGiant I love lofi and yeah just need to do something plus I can always build from it

    • @OFFICIALCALCAN
      @OFFICIALCALCAN 8 місяців тому

      m.ua-cam.com/video/bGY7XiWspqs/v-deo.html&pp=8AUB

  • @melvineatsmangos
    @melvineatsmangos 9 місяців тому +179

    imagine being able to say you fell off while still having over 30 million streams, i wish i had those problems 🙏

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +35

      Im very grateful 🙏🏽

    • @Bigcranky
      @Bigcranky 9 місяців тому +2

      ​@@LDreTheGianti need a video on how to make it as a small lofi producer
      From South Africa

    • @TanoshiSan
      @TanoshiSan 9 місяців тому

      😂

    • @TanoshiSan
      @TanoshiSan 9 місяців тому +4

      L.Dre knows his sh*t: it's not about where you are, it's about where your going.

    • @LessGravity
      @LessGravity 9 місяців тому +5

      ​​@@TanoshiSanayy a wild Tanoshi appeared!

  • @A.Oonthebeat
    @A.Oonthebeat 9 місяців тому +23

    As a producer who’s in a similar position. This video is amazing. Instead of feeling down you look at this as an opportunity. Also the honesty you have with yourself is inspiring. It shows me that it’s not over. I just have to go hard again. I love your video and the content you make

  • @latenightluke
    @latenightluke 9 місяців тому +13

    I love that you're so open and transparent in these videos. This is so encouraging!

  • @bluesucceed
    @bluesucceed 9 місяців тому +24

    I haven't even watched the video yet but wanted to say I like how you are real with it. How you celebrate your highs on this channel but also talk about when you fall off, and how you DON'T blame the algorithm for declines in numbers. super dope dude 💙💙

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +2

      I appreciate that I try my best to just be true to myself always 🙏🏽

  • @souljunglemusic
    @souljunglemusic 9 місяців тому +3

    Hey L.Dre, love your music. Same for me here, in 2022, I had several tracks on at least 2 major lofi editorial playlist and 4 smaller editorial playlist on Spotify. I went from 0 to 150 000 monthly listeners in only a few months, I even got a deal with Universal for 1 of my track! With 2 millions streams in total. This year, 2023, I went from 150 000 to 4000 monthly listeners because for some reason, my music is no longer on editorial playlists anymore. I've done a Spotify campaign for 3 months in a row and nothing happened, my streams are getting lower every day

  • @iEKNOWS_
    @iEKNOWS_ 8 місяців тому +4

    I love the transparency L.Dre! I'm praying you continue to prosper next year and develop an even healthier relationship with your work life.

    • @LDreTheGiant
      @LDreTheGiant  8 місяців тому

      Thank you that means a lot 🙏🏾❤️

  • @prodbyansh
    @prodbyansh 9 місяців тому +9

    Can relate to the decline at a very small scale compared to your numbers because my all time streams on Spotify Since 2020 have been- 74k, 152k, 195k, 22k
    But really nice to hear your POV so thank you for your honest breakdown!
    Hoping you have a great 2024! 💿🎧📈

  • @jayrencemusic
    @jayrencemusic 9 місяців тому +2

    Preciate your honesty man. Every creator can learn from this. Gettin a lot more accountable to myself and not blamming external sources so much

  • @MikeDare
    @MikeDare 9 місяців тому +2

    Bro thanks for being transparent and honest. You’ve always shared info and created great music. Hoping to start posting more and build consistency. Big W

  • @iamjamakami
    @iamjamakami 9 місяців тому +2

    appreciate the insight! it was crazy seeing you blow up on tiktok in 2021 but i'm glad to see you're still growing and evolving

  • @Petticca
    @Petticca 9 місяців тому +2

    Congratulations on your marriage, and getting out there and experiencing life on your times, guy.
    Keep on keeping on.

  • @Kayoumusic
    @Kayoumusic 9 місяців тому +1

    Great video, totally feeling all the points you've mentioned in the video 😌

  • @incognitiveincognito
    @incognitiveincognito 9 місяців тому +1

    Honestly for a minute I wasn't enjoying your content but have been coming back as I can feel more soul. In the recent videos and takes me back. Cool to hear you admit you got a little lost in the sauce very humble and humbling. Hype to see whats next

  • @JACKSONPRYORBENNETT
    @JACKSONPRYORBENNETT 9 місяців тому +1

    Broo, when you said “oh my goddd, I’m gonna die” about the streams going down, I felt that. That’s exactly how I have felt when my student numbers drop down a bit during certain parts of the year. Hopefully I can have the same problem with streams at some point and work on solving it

  • @aquamillo
    @aquamillo 9 місяців тому +1

    man being a musician is way more than i thought it would be. it’s draining and exhausting especially if you’re hyperfixating on it but i still love it like nothing else. hope you’re having a great day bro :) you’ve helped me so much with everything

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +1

      100% but wouldn’t trade it for anything ❤️

  • @TanoshiSan
    @TanoshiSan 9 місяців тому +4

    You're a legend bro, I think you hit the nail on the head with the point about taking accountability. I hit just over 10m streams on my spotify wrapped this year, and my goal next year is to pass you up. I don't want an easy win though, I want to fight you at your strongest like some goku vs vegeta sh*t, so keep up the good work bro ❤

  • @TanoshiSan
    @TanoshiSan 9 місяців тому +2

    I'm seeing a lot of folks in the comments be like, "bruh, how could you be upset about getting 30m+ streams this year? I wish I had that problem. " First off, he's not even mad about it; watch the video all the way through. Secondly, L.Dre is just straight up sharing a core principle that all the greats throughout history have in common: It's not about where you are, it's about where you're going.

  • @tuseemusic6269
    @tuseemusic6269 9 місяців тому +1

    I'm so grateful you've been able to relax bro. That's honestly a blessing

  • @ReyohBeats
    @ReyohBeats 9 місяців тому +4

    hearing you say that you helped your mom quit her job gave me chills. For sure one day imma do that for my mom. thank you for this video bro

  • @nocasuals9049
    @nocasuals9049 9 місяців тому +1

    when I found out that my man Ldre was the one who made shibuya i was so hyped for you man. the numbers gonna do what they do but ur sound is forever, bless

  • @cblanchhiphop
    @cblanchhiphop 9 місяців тому +2

    Great video - appreciate the transparency!

  • @dmtboke
    @dmtboke 9 місяців тому +2

    you're still the man, bro.. your beats are crazy good!
    Thanks for all the vibes & inspiration g

  • @marker710.
    @marker710. 9 місяців тому +3

    oh shit congrats on getting married bro❤💫 some wonderful lessons here, my favourite was about being grateful and how you acknowledged having lived this year. Amazing bro, wishing you all the best and yeah hopefully the numbers will improve. Just a tiny request. Please showcase how you prepare content and how you structure out your day in terms of productivity... 😅really desperate for at least a skeleton of a plan if not a blueprint... much love... loving Sno-Fi Vol 2 btw❤

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +2

      Thank you!! And check out my day in the life vid if you haven’t already. My productivity is pretty sloppy tbh but this video gives an idea ua-cam.com/video/T2NLgGCwCjI/v-deo.htmlsi=8JlUdzDH--kbZTcq

    • @marker710.
      @marker710. 9 місяців тому

      @@LDreTheGiant for sure! Will do! Right after dinner, it’s 8:22 here in South Africa 😅. But yeah thanks man, can’t wait to see what’s next from you 🫡

  • @austinallenlee11
    @austinallenlee11 9 місяців тому +2

    Keep up the grind man, you're an inspiration. Looking forward to what you have cooking for the future

  • @Sing4DLaughter
    @Sing4DLaughter 9 місяців тому +3

    Great stuff, bro! You're an inspiration for a lot of people pursuing this, wish all the success for you!

  • @fnonose
    @fnonose 8 місяців тому +2

    wish you the best for the new year bro! feel you in a lot of this, so its cool to hear that you're sharing. living off of music is so wild - but that uncertainty of how it all can end one day is real haha. would never trade it though

  • @The_SH4D
    @The_SH4D 9 місяців тому +4

    Keep going, man! I think your music will blow up again soon. 😉🖤

  • @fvnboy
    @fvnboy 9 місяців тому +4

    “And here’s why I’m depressed about it ” could be the title to my life’s story lol

  • @Kei2Lee
    @Kei2Lee 9 місяців тому +3

    Thank you L.Dre for being transparent and sharing your insights! I learned alot from this. Been watching your videos since the beginning of my music producer journey and I really appreciate your guides and tips! Looking forward to more of your music and guides! 🙂

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +1

      I appreciate that 🙏🏾

  • @SwurveOnEm
    @SwurveOnEm 9 місяців тому +1

    You were enjoying the fruits of your labor. It's all good, we still rocking with you. You have a life.....live it. Sometimes we need a little break from music to let new ideas flow

  • @MaximusWhyman
    @MaximusWhyman 9 місяців тому +2

    The older you get, the more you don’t give an f about the social media game. It’s an endless hole.

  • @SkeeterMelody
    @SkeeterMelody 9 місяців тому +4

    Thank you, I'm a newer subscriber here on your UA-cam channel and I am really enjoying all of your content. I'm an older man closer to 70 then I am to 60 lol I really enjoy Lofi I'm definitely not tired of it and definitely not tired of your content my friend keep on doing what you do best👍💯🎶😇

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +2

      Thank you for sharing that means a lot! And welcome 🙏🏽

  • @RaveRadio
    @RaveRadio 9 місяців тому +1

    Very insightful and humble bro. Keep out it. Love your stuff

  • @milocero
    @milocero 9 місяців тому +1

    appreciate the honesty brother, quite insightful

  • @JOMINU
    @JOMINU 9 місяців тому +1

    Dude, you are a huge reason why I started making Lo-Fi. You always help make it make sense. I low key hate the social media rat race sometimes but it's a necessary evil. Thank you L. Dre for the inspiration, wisdom, and dope jams.

  • @YngHstlr
    @YngHstlr 9 місяців тому +1

    i feel u bro, i got 2 mill streams this year but peaked like almost 6 mill 2 years ago. sucks but im not letting it discourage me and have been seeing some consistent growth now with discovery mode for artists. keep grinding

  • @wilmoremusic
    @wilmoremusic 9 місяців тому +1

    Lofi can get repetitive but L Dre lofi never dies. Your music stands head and shoulders above most other lofi producers imo - you got that special sauce. Keep the music & content coming my guy, it keeps me and i'm sure many others going & inspired

  • @realjravage2871
    @realjravage2871 9 місяців тому +4

    Don’t worry about the numbers bro the people that didn’t stream your music isn’t really your fans bro the legit fans of your music is still here:)

  • @maleeks8329
    @maleeks8329 9 місяців тому +2

    A sincere message to you L.Dre, I would love to see more big music drops from you in a sense of songs that are songs with artists.. I feel lofi holds a certain audience but it would be awesome to see you evolve and maybe make a song featuring Beabadoobee or Lauffy and really bring Lofi Hiphop into the the mainstream music game

  • @Lofi-Henchy
    @Lofi-Henchy 9 місяців тому +7

    I am not even trough the whole video yet but I wanted to say that I really appreciate the transparency form your side. This is why we love your music it is just authentic! 💜

  • @alistairfontaine
    @alistairfontaine 9 місяців тому +2

    I still love you either way. I remember being depressed and I rapped on that Steven Universe lofi beat you made back in 2021. This was when I still went with the name DARLEXCARTEL but yeah bro, keep going 🔥

  • @ramboplaysbass6210
    @ramboplaysbass6210 9 місяців тому +2

    Just know we love ya! 🧡

  • @dotkiiy
    @dotkiiy 9 місяців тому +1

    L.Dre, as a fan I’d love to see you go on another L. Dre in the garage run. Take it back to the broke living in the garage grind! Maybe even make an album/EP cover with something garage themed 🤷🏾‍♂️

  • @mrr5835
    @mrr5835 9 місяців тому +2

    Def your best one of these types of vids! Thorough and honest ❤

  • @mrniice
    @mrniice 9 місяців тому +2

    Being real is awesome bro not many people see this side and it’s refreshing to know from some producers like myself not have any views or anything to keep grinding and it’ll come with time

  • @federicocdelorenzo1242
    @federicocdelorenzo1242 6 місяців тому +1

    Man, I've been in rock my whole life, but LowFi is so cool. I'm listening to your albums all the time, really relax me.Thanks

  • @katana2seppuku
    @katana2seppuku 9 місяців тому +2

    i listen to ur music whenever im working on sum, like writing or chilling. hella in school

  • @lofiwiara
    @lofiwiara 9 місяців тому +3

    Sorry to disturb your scroll, we don't know each other but i wish you all the best in life and may all things work out in your favor❤

  • @rinzmusic
    @rinzmusic 9 місяців тому +1

    keeping it real! And very relatable i think for many producers in the community. thanks for this!

  • @JACKSONPRYORBENNETT
    @JACKSONPRYORBENNETT 9 місяців тому +1

    I agree about start now as well. I have releases coming out weekly through April of 2024 all set already, pretty soon tunes dropping all the way through July before January 1st so I can focus on content!
    Being forever a student is definitely key, I got a lot to learn. Congrats on getting married dude!

  • @LucasCooperVGM
    @LucasCooperVGM 9 місяців тому +2

    great video man! As a fellow musician who's seeing some success, it's really easy to naturally become complacent or relaxed. We gotta grind!

  • @Yhuntermusic
    @Yhuntermusic 9 місяців тому +1

    Great insight bro fr fr

  • @alexbochelmusic
    @alexbochelmusic 9 місяців тому +1

    This is awesome. Thanks for posting 👑

  • @mcflyart
    @mcflyart 9 місяців тому +6

    Unfortunately, if you are a music producer and not a singer or artist who does not only make music, this is what usually happens... Connecting with people when there is no message other than listening to an instrumental is something difficult, that is why there are so many demands on the Time to promote yourself as a producer because people really don't give it that much importance. Very few people say wow Noah Shebib "40" has done it again with Drake. Nobody knows who he is. And that's a Facts. Even with all this, I still believe that you need days of rest like any work that comes before you to go with more strength, etc. Cheer up with everything bro.🌺

  • @crypto-city859
    @crypto-city859 Місяць тому

    Thanks for sharing the your experience. Love your grounded attitude.

  • @justjasmin4251
    @justjasmin4251 9 місяців тому +1

    thank you for your transparency. your points are very valid! great video 😊

  • @TonySway
    @TonySway 9 місяців тому +2

    Keep inspiring bro!! Bless!

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +1

      Thank you, I will 🙏🏾

  • @fvnboy
    @fvnboy 9 місяців тому +3

    I thought things were gonna get deep and them came the anime yitties

  • @alexzehnmusik
    @alexzehnmusik 9 місяців тому +1

    Always here for you 😤

  • @SA-ho1mu
    @SA-ho1mu 9 місяців тому +1

    Do you put the hoodie on for the video or do you usually chill in your house with a hoodie and beanie combo?

  • @Kooma
    @Kooma 9 місяців тому +1

    I've been subscribed since 2020 and still haven't found another producer from UA-cam with the same amount of knowledge, personality and quality, especially from the lofi space! Keep going man, your numbers on Spotify even this year were INSANE 🔥

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому

      Thank you bro!! Still remember that 🔥 beat you made in that contest

  • @LMarquee
    @LMarquee 9 місяців тому +2

    We're also competing with other forms of entertainment that's not directly related to music. Podcasts, audio books, TV shows, and movies are all fighting for the attention of the same people we are. That could play a factor in our streaming numbers being affected as well.

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому

      Very good point because definitely listen to podcasts and watch tv more than I listen to music

  • @WillhouseBeats
    @WillhouseBeats 9 місяців тому +1

    Great video L Dre. Been watching for a few years now and you've had a big impact on my music career.
    As a big fan I remember not loving the whole NFT aspect last year. (No shade get the bag of course!) But definitely felt like it went from being a relatable producer that loved making beats into something else that I and I'm sure some other producers couldn't relate to anymore.

  • @OJBABY
    @OJBABY 9 місяців тому +2

    Thanks for sharing so much with us L.Dre! I don't watch often but when I do you never disappoint. This video covered a lot of the mystery I had about everything with social media.

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +1

      Glad you enjoyed it 🙏🏾

    • @OJBABY
      @OJBABY 9 місяців тому

      @@LDreTheGiant Everything about this video was charming. Love what you did with the background for the holidays it's really eye pleasing on camera

  • @a6gittiworld
    @a6gittiworld 9 місяців тому +1

    yeah i think youre a dope beatmaker. i also think its great that youre being honest about these things and share it with us. youre an inspiration for a lot of us (beatmakers etc) so stay consistent bro as best as you can in your abbility - peaz

  • @LozaAlexander
    @LozaAlexander 4 місяці тому +1

    That’s what’s happening to me smh cold game

  • @franciscomoralesmusic
    @franciscomoralesmusic 9 місяців тому +2

    I'm deeply moved by your uplifting message; it resonates with the essence of perseverance, authenticity, and the unwavering commitment to one's passion. I even ended with tears in my eyes! Love you bro! ❤

  • @Datsunn
    @Datsunn 9 місяців тому +1

    Always appreciate your transparency bro!

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому

      Always bro! Much love 🙏🏾❤️

  • @justinjpaulmiller
    @justinjpaulmiller 9 місяців тому +2

    I appreciate your honesty bro!

  • @franckateba2970
    @franckateba2970 9 місяців тому +1

    You need a team to remain consistent. Very important.

  • @katana2seppuku
    @katana2seppuku 9 місяців тому +1

    i luv how real u r dawg

  • @foodjmadrigal
    @foodjmadrigal 9 місяців тому +1

    what counts is that your music is timeless, so keep it up !

  • @TeaandSweaters
    @TeaandSweaters 9 місяців тому +2

    Hey man, I am really enjoying your content. Qustion about the mailing list. Are you going to focus on a list that targets producers or fans? I think it's always a 50/50 gamble.

    • @LDreTheGiant
      @LDreTheGiant  9 місяців тому +1

      I actually have 2 mailing lists since I have a store where I sell myself sample packs and courses n stuff. The one I mentioned in this vid is new and specifically for music fans

  • @kubamusicprod
    @kubamusicprod 9 місяців тому +1

    Best video , thank you King

  • @RayanTelleria
    @RayanTelleria 9 місяців тому +1

    Lots of love man ❤

  • @mohamadcanny448
    @mohamadcanny448 9 місяців тому +1

    keep growing bro, i've been following you from 2019. love from iran.

  • @prodtillr
    @prodtillr 8 місяців тому +2

    A lot of people watch u for personality + role model type situation. That being said I respect u a lot and I understand at the end of the day you’re trying to eat but a lot ur audience (producer section, not like ur listeners) don’t wanna watch content you upload for the sake of the algorithm. I think you could make content just live streaming doing your job (literally doing anything) then cut it up into videos (kinda similar to nick mira except it’s yours). Just an idea from a fan who looks up to you and wants to see you living ur best life.

  • @junowy.mp3
    @junowy.mp3 9 місяців тому +2

    This video was so inspirational❤ thank you dre so much

  • @learlawliet6197
    @learlawliet6197 9 місяців тому +2

    We Love You ❤❤❤❤

  • @SedyyBeats
    @SedyyBeats 9 місяців тому +1

    Loved this video man, appreciate you for making this and keeping it real

  • @DreamingWhileAwakeMusic
    @DreamingWhileAwakeMusic 6 місяців тому +1

    Congrats, I can speak for myself when I say I'm focusing more on organic streams, it hurts to be accused by Distrokid of "Bot streams" lol

  • @ProdbyIIInfinite
    @ProdbyIIInfinite 9 місяців тому +2

    I love this video. The transparency is incredibly commendable.

  • @gdoubleose
    @gdoubleose 9 місяців тому +2

    I appreciate your transparency 💪🏼💯

  • @aarongrubbmusic
    @aarongrubbmusic 9 місяців тому +1

    That panic mode feeling is very relatable

  • @adbproductions.1
    @adbproductions.1 9 місяців тому +2

    Really enjoyed this vid 📝💯

  • @GuizMemo
    @GuizMemo 9 місяців тому +1

    Prooops ! For this video mate !! 🙏
    For the tips as well as getting to know you and your humble side 👌
    Being able to review your year like that is a blessing for you, I think you found your sweet spot for you making a living out of your music ! Having time for ourselves and our loved ones is also amongs the richest riches of all !
    Happy Next Year 🎉 may your music journey properous and inspired ;)
    BTY : "he's able to do this, because he read the manual.."
    Boooy yooou killed me hahahaha 😂🤣
    Even though that's true ;p

  • @Tommy-tj6tx
    @Tommy-tj6tx 9 місяців тому +1

    I was waiting for this video I watched last year video and I was like he gonna post at the end of the year been your subscriber for 3 years now

  • @aviator_king
    @aviator_king 9 місяців тому +3

    BRO.... YOU RE HUMAN.

  • @banc_arg
    @banc_arg 9 місяців тому +1

    Thank you for sharing this!

  • @brokenbonesdubstep
    @brokenbonesdubstep 9 місяців тому +2

    always my fav lofi guy 🫡

  • @mj44229
    @mj44229 9 місяців тому +1

    I was waiting for this

  • @fixtur3
    @fixtur3 9 місяців тому +1

    no matter what happens your lofi will be my biggest inspiration 🙏

  • @MontyDatta
    @MontyDatta 8 місяців тому +1

    really great reflectful video

  • @TempeztBeats
    @TempeztBeats 2 місяці тому

    Do you clear the cartoon samples? and does your distributor ever flag your beats for copyright?

  • @treemebest
    @treemebest 9 місяців тому +2

    Nice advice 😊

  • @reallyyourdinosaur1
    @reallyyourdinosaur1 9 місяців тому

    commenting from a burner profile because the last time I commented I got added to a botted playlist!
    Why don't you mention apple music? How did it go there? Also decline ?

  • @f4llenstarr
    @f4llenstarr 8 місяців тому

    It's true that lofi artists really live off the editorial playlists, if they dissapeared a lot would be SOL

  • @hoodraver
    @hoodraver 9 місяців тому +1

    thank u for honesty

  • @Lost1nTranslation
    @Lost1nTranslation 8 місяців тому

    Dude that's still Killin it 🔥🔥🤙
    You should definitely be proud of yourself.
    Random question: is your Stephen universe song considered a cover? Or a remix? Still trying to figure out the difference so when I do release to distrokid, it doesn't get flagged.