How Much to Charge for Influencer Brand Deals and Sponsored Content
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- Опубліковано 20 тра 2024
- How Much to Charge for UA-cam Brand Deals and Sponsored Post. Most Creators don't know how to price brand deals or what to charge for sponsored content. This video will help you learn how to charge properly and earn more for your paid brand deals.
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Negotiating Brand Deals is something most Content Creators are not necessarily good at, especially if they are new to Brand Deals and working with Sponsored Content. If you want to get paid brand deals and not feel like you're underpricing yourself, you need to understand what goes into a brand deal and contract.
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Another selling point is the fact that an ad agency and salaried workers would create cold content. Using an influencer brings warm leads because our followings know, like, and trust us.
That's a great point!
That’s such a great point when you mention that we’re the director, editor, scriptwriter, talent, etc.
This was a wonderful break down Roberto. I'm praying everyone reading this recieves the highest conpensation for their creation. You deserve the best.🙏🏻❤
Update (as I wrote the above while watching😉): Having watched until the end I'm shocked more creators watch these videos LESS. This is priceless information and in my opinion very beneficial for both individual creators but also the industry so everyone can be paid as well as possible. Thank you for creating this as not only a guide but a reminder of never selling yourself short, Roberto.🤗
I am a very small channel and have some questions about sponsors/brand deals. Are you suppose to reach out to brands or will they eventually reach out to you? And also, idk if you know much about IG paid partnership, but how do I make brand deals on IG?
Mandy, you’re actually everywhere
Excellent video Roberto. I think the most important thing is to be prepared to say No....and walk away. Many sponsorships are looking for cheap ways around things like UA-cam Premium and offer rates that are quite honestly, insulting and grotesque. Be willing to walk away. Alenating your viewers is not worth the peanuts being offered. Your viewers are worth MORE in the long run. They are paying for YOU, your viewer loyalty, your influence, and your time. Just. Say. No.
Indeed
Thank you for this. Always they want the five minute easy fix but you’re so right - this topic is complex and you did it justice. So helpful!!!!!
Thank you so much Roberto! Thanks for the tips and advice! Really appreciated!! All the best for you!
Thanks Roberto! The timing of this video was perfect. I shared it with someone who got offered a brand deal dependent on the number of views... I didn't think it was worthwhile and you just confirmed it.
Itemizing costs based on the amount of jobs the typical content creator embodies is pure gold. These videos along with the podcast are the true gems.
I always make sure to ask for the deliverables, the payment rate, and net payment window first. Based on those specific things I'm able to get the most out of the sponsor. And if they're not willing to budge I can go on about my day or they'll ultimately cave and give me what I want.
👊🏾👊🏾👊🏾
I once replied to a potential Sponsor asking for all of these things and suddenly they wrote me, that they feel like I am not interested in the product. I told them byebye. Turns out they only "pay" creators with a bunch of their energy drinks and don't want to pay them any money.
Exactly get the details!!
Wow. This is so on point. I’m just structuring a deal and this is so insightful!
Thank you.
Roberto always coming in clutch with the advice!
Best video I have seen on discussing Brand Deals. Thanks so much for sharing all the information!
I appreciate you making this video thorough knowing that you may not get a lot of views. So many notions changed, a lot more for me to learn, glad you're making content for creators in this part of the journey. Thank you so much.
This is it!!! Priceless Content right here! Thanks Bro! SHARING NOW!!!!🏃♀️⭐⭐⭐⭐⭐💯✔💰💲💰💜💕
Thanks for the upload Roberto. I really needed this and I appreciate your Insight on the reach aspect of brand deals so I appreciated the explanation of that. Stay blessed & much success as well to whoever's reading this, we can do this and anything is possible, so stay with it 💯🙏🏻 Peace
Been waiting for this one. Thanks Roberto. Non stop gems.
Thank you. I'm not close to being ready for this yet but I learned a lot. I thought you just see what other creators of your niche are being paid and ask for at least that. Your explanation about cost of services clearly takes away the guilt of randomly picking a number. I can't wait till I'm at the point of negotiating my first brand deal.
I'm the same as you, no where near being approached for a brand deal, but having watched Roberto's video feel far more prepared!
Thanks for sharing your knowledge , wisdom, and experience! This is great! 🙏🏽🌟
Wow thank you so much for giving me a clearer understanding of the whole branding situation. Because it been intimidating me for quite some time. Didn't know where to start with everything. But now I do. And we'll be watching this several times over. So much break down.
This is the video, that i have really been waiting for, thanks so much!!
So true, these “brand deal video” I used to consider irrelevant to me. But I feel that I am ready even for a little bit. That’s why I am all ears right now listening. Thank you Roberto. I watched a few of your videos back in 2020 and just recently I watched another loaded interview with you and Sean. Thanks for this. Looking into some of your courses 🙏
That was a powerful video Roberto, you ticked off all the question boxes I have. Also, I can transfer your same practices into my mainstream business. Great Job & Thank You :)
This really helped me to get a clue on this. Thank you, Roberto! :)
This was great Roberto. I’ve been watching you for years. I’ve been full time on UA-cam for 2 years now and your perspective is always so good.
I'm so glad I have a manager who does all this for me now.
Every time I felt like I charged too little, the first piece of pricing advice would have saved me. If I had started with how much I want just to make and give the content, would have been happier with the outcome. 👍👍 Awesome as always.
Thank you for this video! We've recently started working with brands and this has been the most helpful info I've found
This is one of the best videos I've seen in a long time! So many great tips that I can use even beyond brand deals moving fwd. Undervaluing (and potentially ruining the market!) is also a problem outside of the digital creator economy. It's especially a problem in the arts also and I experience it first hand all the time where people undercut each other.
Thank you so much for this! I have 95k subs…and I don’t know how much to charge so this video is perfect for me. And I still haven’t really tried too hard to get sponsored and brand deals because of how my views are somewhat inconsistent… but this is powerful stuff and answers a lot of my questions. Thank you, Roberto!
Been a long time since I've watched a video and found every sentence spoken was valuable. Excellent job.👏🏼
This is THE most helpful video I’ve seen on this subject. Thank you so much!
Glad it was helpful! What helped the most? And why do you think the other videos weren't helpful, and with this being a solid video on the subject why do you think it doesn't get as many views?
This is the question I keep asking as a channel with 15k subs and sponsors just now wanting to talk sponsorships, dedicated vids, product placement...
How Great for you 👏😀🙌❤
THANK YOU, I've been looking for a video breakdown like this for ages! This is the best video sponsor guideline I've seen, so grateful there is an actual breakdown of what to do and what not to do. Love the bit you mentioned about the audience reach only being an additional benefit and that you should be charging for labour costs instead. Definitely encouraged me not to sell myself short 💗
Thanks. I tried to make the most factual and realistic video I could.
It’s just a shame that of all the videos on this topic it has the some of the least views.
What got you to click on the other videos before getting for this one?
@@RobertoBlake That’s always the way with niche videos but trust me this was well worth the watch I sat through every second 😊 Just so happened I came across the other videos first through my network and subscriptions but went and searched for more on the topic and discovered your video (yes I know I live under a rock 😅) Glad I did though, you’ve found a new subscriber! Thanks for your reply ❤️
I just went through this a few months back trying to figure this out for myself. Thanks for sharing!
Great video dude, really insightful points. never thought of it that way!
Keeping this one on my "Revenue & Sponsorships" playlist. Very good insights! 🌟😁👌🌟
Also thanks for actually making it long and detailed, I love that because I’m actually serious about it , I appreciate it❤
This is one of the best vids I've seen on the topic (currently researching this). Heading over to your brand deal kit now! Thank you!
Thank you for breaking this down in so much detail! I have only done one brand deal in the past. Although other brands have reached out, it's usually not worth the time, energy, and effort for me. That being said, I'm interested in considering more deals for the future.
This was SO helpful. Thank you so much Roberto for sharing this info that's really, really important for creatives.
This is just so amazing, gives me the confidence to come up with my own ideal price. Loved every second of this video 👌🏽
Great video and great info on brand deals. This video needs to be seen by every content creator! 👍💯
Glad you think so!
Nicely done Roberto. Always liked your realistic approach to things. Will definitely pick something good from this. Stay Blessed Mate 🙂
I'll definitely keep this in mind once I get into brand deals. Thanks Roberto!
Your content is amazing; it really is! This is the first video I have come across on this topic! and what an important one! Love : )
This video is great for upcoming content creators. Thank you bro. ❤️🥇
no Roberto, thank you for everything you do for content creators. i learned so much from this video!
My pleasure!
Thanks a ton for this video Roberto! Much appreciated.
Found you on Twitter and this video hits so many good points. I'll be sharing it with some fellow creators
Bruh. BRUH. This was timely like a mug. I'm about to do my first sponsored deal and this video has opened me eyes. I believe I undercharged a bit, but live and learn. It's one video, not ten. Thanks for your work on this. Very helpful. You hit it out of the park.
Peace and hair grease. 👊🏿
Glad I could help
This is exactly the insight and encouragement I was looking for. Thank you!
Best Sponsorship Video I've seen. Thank you for taking those arrows for us.
Appreciate you man!!!
Thank you for this important list of red flags and education on this subject in general
Thank you for the info. Trying to understand these things before I get there so I am as prepared as I can be. Love your channel. God bless.
Thank you very much! As a beginner this is what I needed to know, Even if I have made some mistake now I can do better 🙏🏼🙌
Yooo Roberto! Thanks for the vid
Amazing video man! I appreciate you for this
Thanks for making a playlist on it too I finally made it all the way through I'm listening to it at work. I've only worked a 9-5 so coming up with future prices and trying to figure out a reasonable way to price what I'm worth is a hard concept to learn
this video was helpful, thank you!
What did you find the most helpful?
Thank you Roberto, this is such good information. I am ready to pricing.
Glad it was helpful!
Thanks champ 💪 a lot of great things to think about here!
Great video. Thanks!
Thank you so much Roberto for making this video. I’m literally encountering this situation & I feel much more prepared going forward with itemized deliverables. Also, want to say I love your book - Create Something Awesome, one of the few books I’ve actually read in the last 3 years 😅
Glad it was helpful!
You are a great teacher. Thanks for this video 🙏🏽
this hit home with the modeling example! thank you for this!!!
Thanks a lot for this video. I appreciate every one like this that you make. Very helpful
That's why I follow Roberto Blake since... forever. I'm like a padawan absorbing knowledge from a Jedi .
Great video! I’m still new to UA-cam, and I have not had any brand deals yet, I just got monetized a week ago. I’m sure it’s going to be a long time before I get any brand deals, but this video had so much valuable information. I’ve made a lot of notes. I will definitely use them in the future. Thank you so much!
Congratulations on getting monetized 🥳🥰
@@simple_naildesigns Thank you! 😊
If I ever find myself within these circumstances, I'll definitely take these tips into consideration and negotiation! Thanks Roberto! 😁
Thank you so much for this information it's helpful to some of us ❤️
This is something I always want to learn about I have to look more into this thank you for sharing this valuable information
Great Job, Roberto, very well thought out, comprehensive in scope, and well presented!🙌🙌🌎
Super helpful. I'm currently negotiating some deals for my channel and I'm probably undervaluing my work. This gives me a lot to think about.
Fellow Horror Creator here if you wanna exchange experiences with sponsors, feel free to contact me via my YT Email.
This is amazing content and really did shift my perspective in if I were going to charge someone for a straight-up corporate video it would be in the thousands of dollars range!! It's amazing brother thank you so so much for helping me value myself!!
Excellent advice! I am just starting to get real brand offers and needed some guidance. Thank you!
Glad it was helpful!
Great video like always. Thanks for the info!!
SO incredibly helpful, thank you!
Thanks for making this video !
Good video I needed this just got my first Sponsor Brand Deal was just looking for video like this on youtube
wow!! hands down, it gives not only great knowledge and information but most importantly, the confidence that we all should have as a creator. thank you so much brother!
Thank you. This was very helpful in so many ways. Appreci-love. Bless up 🙏🏾
Love this video! Helps so much! Thank you ☺️☺️☺️
This was very helpful, thank you!
Thank you for this video... It has really changed my approach to sponsorship deals.
this si GOLD, not a shock coming from you Roberto but GREAT stuff for sure
thank you for making this video , much needed information
Been waiting for this video! Desperately needed guidance in this area 😅
Hope you enjoyed it!
MY BROTHER, I have been following you for almost a decade...Thank you so much for all the amazing useful content and realness. god bless you my dude. :)
Appreciate you!!!
Thank you for this video! This was a great breakdown.
What was the thing that stood out most to you?
@@RobertoBlake the way you brought up the simple fact that these brands would have to pay someone to create content for them anyway. Which they would be paying a nice amount for especially if it was a dedicated employee. I also liked how you spoke on building relationships with brands that can help you earn more in the long term than just a one time deal.
Great information that is very important to know. Thank you for sharing your knowledge with us all ✌️
A very informative video! Thank you 🙌🏼
Bet I needed this video. Thanks man
Extremely helpful video thank you!
Thank you so much for this.
Thank You! This was so helpful!
This is amazing thank you so much
You're so welcome!
Thanks for this video Roberto. I absolutely agree with everything you said. Always dropping gems 💎 Some of these companies will try to underprice your services when you're an "influencer" but they would have to pay for it anyway or even more if they went to a "Professional" to get content made for them.
This was great. Very helpful.
Glad it was helpful!
Thank you for this very insightful video on brand deals Roberto, I found it very helpful given i have just signed on for a 30-day brand deal trial until next month for my online radio show... I wish i saw this video 1st before i signed on only because in trying to get a brand deal, I've undervalued myself and my brand... This will definitely come in handy for future endeavors... thanks again