How Much to Charge as an Influencer for Brand Deals

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  • Опубліковано 6 лип 2024
  • In this video I break down how much I charge for brand deals no matter how many followers you have.
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    00:00 - Intro
    00:12 - Ask What's Your Budget
    01:12 - Ask Questions Before Sending A Quote
    01:42 - Pre Production
    02:08 - Things to Consider before you Quote for Pre Production
    03:18 - Day of Production
    03:22 - Production Company
    03:46 - On Camera Talent
    04:21 - Studio Kitchen Space
    04:48 - How Many Hours and Days to Film
    05:19 - Pricing for Day of Production
    05:53 - Post Production
    06:40 - Charging for Editing
    07:15 - Music Licensing
    08:02 - Video Production Rate and Value
    08:24 - Posting on Social Media
    08:54 - Amplification
    09:11 - Social Bluebook
    09:19 - Things That Can Effect the Price of Posting
    10:18 - Usage, Licensing, Ownership
    11:17 - The Biggest Brand Deal I Ever Got
    11:50 - WATCH THIS
    12:07 - Sending the Quote
    12:51 - Quick Negotiation Example
    13:27 - Your First Brand Deal?
    14:22 - Is Free Products WORTH IT?
    14:48 - How Much Is My Time Worth?
    15:21 - My First Brand Deal and Pricing
    15:49 - Believing
    17:26 - Keeping it Super Real With You
    17:47 - The GOAL of This Video

КОМЕНТАРІ • 130

  • @PhilipLemoine
    @PhilipLemoine  11 місяців тому +1

    👨🏽‍🍳📷Cooking Creators Course 👉 www.CookingCreators.com

  • @TheCultureofCookery
    @TheCultureofCookery Рік тому +23

    Dude. This is actual gold. Like bottle this up, sell it on the black market and make a killing. Appreciate all the insight and the language/specifics you give. Talking breaking down all the costs of the different stages of production and being able to articulate to ourselves to understand where our time is going is infinitely better than being like, "Well I was on my computer and editing and stuff." Seriously appreciate it!

    • @PhilipLemoine
      @PhilipLemoine  Рік тому

      I got you!

    • @epicchess2021
      @epicchess2021 Рік тому +1

      literally the best video out there on this, so much better than the actual YT creator channels. Thanks a lot man

  • @outdoorindoortexan
    @outdoorindoortexan Рік тому +7

    How does this video not have a million views yet?! This is gold. Thanks as always, Philip!

    • @PhilipLemoine
      @PhilipLemoine  Рік тому +2

      Hahah I keep updating the thumbnail cause the CTR is like 2%

  • @wyulf2k
    @wyulf2k Рік тому +10

    We need more transparency in the food content creation industry! Being clear about rates is going to help all content creators. There are so many creators that say yes to cheap product nowadays. There are also so many middle men that try to charge creators

  • @djchuck_d8409
    @djchuck_d8409 5 місяців тому +1

    Hands down the best darn video on UA-cam on this topic of what to charge for brand deals! I've spent the last 4 hours researching this topic on UA-cam and everyone else is just giving generic advice. Bravo mate!

  • @alexaus2002
    @alexaus2002 Рік тому +4

    Im so grateful for you sharing this value. I sincerely want to hug you because you answered 30 questions that have been on my mind for months of trying to earn money as a food content creator. Thank you dude from the bottom of my heart!

  • @AlexKojfman
    @AlexKojfman Рік тому +4

    This video is so dope. Great information and great notion about your worth, what to charge, how your rate can go up. I remember my father once told me that you should never let the other guy think you need the work. When you said you were super busy and you quote a super high rate, that's a good idea.

  • @907GOODEATS-yum
    @907GOODEATS-yum 9 місяців тому +2

    Thank you so much for the education I'm a Chef who just jumped in and started making videos, and it's going amazing. I use my phone and have learned so much already. Your videos help me look forward to the next step 😊😊. I will keep watching

  • @ChefGracesPlace
    @ChefGracesPlace Рік тому +1

    This video is great! Well done! 💯

  • @CreatorWizard
    @CreatorWizard 11 місяців тому +1

    Thanks for the shout-out Philip!!!!!

    • @PhilipLemoine
      @PhilipLemoine  11 місяців тому +1

      No problem man! Keep crushing it!

  • @BartlowsBBQ
    @BartlowsBBQ Рік тому +4

    Great insight and transparency on the value of content creators. Thanks!

  • @gabrielalibanio
    @gabrielalibanio Рік тому +1

    Well, thank you so much for answering my question so well. And more! Outstanding, thank you.

  • @BeulahsKitchenKE
    @BeulahsKitchenKE Рік тому +2

    Your videos are always so insightful! Thanks so much for sharing these useful tips

  • @2tired2cook
    @2tired2cook 5 днів тому

    this is so BRILLIANT!!! Thank you, Philip!!

  • @appetitelife
    @appetitelife Рік тому +1

    This is so valuable for so many creators 🙌

  • @eatwithcarmen
    @eatwithcarmen Рік тому +2

    So much value. Thank you!

  • @thefoodchannelke
    @thefoodchannelke Рік тому +2

    Thank you for shedding light on this...these tips will be so useful in the future while working with brands.

  • @ShaeLaird
    @ShaeLaird 2 місяці тому

    Thank you so much for this video!! Super helpful.

  • @RichardWalls
    @RichardWalls 4 місяці тому +1

    This is a fantastic video - maybe the best I've seen on this subject. Took quite a few notes with the line item breakdown of the rates. Thank you for this!

  • @GuillermoandSarah
    @GuillermoandSarah Рік тому +1

    Thanks so much for this video, Philip Lemoine!! Very helpful information. It's just what we needed.

  • @epicchess2021
    @epicchess2021 Рік тому +5

    Best video on this by miles thanks so much

  • @BucketListTravellers
    @BucketListTravellers Рік тому +2

    Thanks for this super informative video! There's so much that we hadn't considered such as licencing for music. this has given us a great framework for thinking about our fee structure.

  • @marykirmo
    @marykirmo 6 місяців тому

    Such a great video! I always need to be properly reminded that my time has value. In every category. Thank you so much for being thorough.

  • @blainemitchell
    @blainemitchell 9 місяців тому +1

    I have watched several videos from you on the cooking video topic. You give such great information and I love that you are incredibly open about the whole process. Thank you.

  • @diysbycarolina8622
    @diysbycarolina8622 3 місяці тому

    Thank you soooo much for this video! This really gave me some REAL perspective on how I need to price my sponsored videos!

  • @codymarsden
    @codymarsden Рік тому

    Thank you again! I've really been enjoying your channel!

  • @jenn6673
    @jenn6673 Рік тому +1

    Great information. Also the lighting 👌🏽👌🏽

  • @yolanmorris2410
    @yolanmorris2410 Рік тому +3

    I have been studying your content for the last week. Thank you for sharing your knowledge.

  • @BrianCatalano
    @BrianCatalano Рік тому

    Thank you so much for this video... You've given me a lot to consider when communicating with brands and giving me a boost in confidence by identifying my value as a creator! Thanks again!

  • @homewithbb
    @homewithbb 6 днів тому

    This is such a good video, honestly so valuable and really transparent

  • @ThePotThickens
    @ThePotThickens Рік тому +1

    Awesome information. Thank you.

  • @THEFOODDEE
    @THEFOODDEE Рік тому +1

    Well said and great video brother !!

  • @LeadershipwithMike
    @LeadershipwithMike Рік тому

    Wow. This is intense and I’m 7min in!
    Thank you!

  • @BenGoshawk
    @BenGoshawk Рік тому +2

    Thank you so much for this detailed video. Just received my first brand deal offer and had no clue where to start! Liked & subscribed!

  • @streetsmartnutrition
    @streetsmartnutrition Рік тому +1

    Such a good breakdown. Always appreciate how transparent you are with your content and how you work. I remember being totally clueless at the beginning and feeling like I needed a huge number of followers to increase my rates (which were already rock bottom). I probably did get taken advantage of a few times but now I know better! This is all stuff I wish I would have learned earlier. Great stuff once again!

    • @PhilipLemoine
      @PhilipLemoine  Рік тому

      I appreciate that! Im stoked this was helpful!

  • @CulinaryMisfits
    @CulinaryMisfits Рік тому +1

    This was so helpful Philip! Thanks so much.

  • @life_with_iris_king
    @life_with_iris_king Рік тому +1

    Super helpful Philip, thank you!!

  • @WhatsGoodPhilip
    @WhatsGoodPhilip Місяць тому

    This man is the GOAT!

  • @sirijantey
    @sirijantey Рік тому +1

    Wow, you are giving it to us! Thank you so much for giving us this information, especially in this cooking content.

  • @Ahmedzia1993
    @Ahmedzia1993 6 місяців тому

    Exceptional video!

  • @JagdeepNZ
    @JagdeepNZ Рік тому +1

    Your content is very high quality 👌,

  • @CookinWithSquirrl
    @CookinWithSquirrl Рік тому

    Excellent information! Thank you, Philip!

  • @TheSimpleWaywithDelila
    @TheSimpleWaywithDelila Рік тому

    Excellent video!!!

  • @ricardodiaz7293
    @ricardodiaz7293 Рік тому

    This is so awesome! Really gold. Thank you so much!

  • @taylorgolub
    @taylorgolub Рік тому +1

    Such a great and helpful video!

  • @DavidMausJr
    @DavidMausJr 11 місяців тому

    SOLID advice!

  • @RoryBland
    @RoryBland Рік тому +3

    Bro thank you for this video this is incredible.
    I’m about to get things cranking on this channel & TikTok and this is so helpful as I want to work with brands quite a lot as a means of monetising my channel.
    This has definitely made me rethink my potential rates and increase them way more!

    • @PhilipLemoine
      @PhilipLemoine  Рік тому +1

      Glad I could help

    • @RoryBland
      @RoryBland Рік тому +1

      @@PhilipLemoine Wow this comment aged well. Just went full-time thanks to brand deals 😅

  • @luckyolelo28
    @luckyolelo28 Рік тому +1

    This was extremely helpful and informative!

  • @HannahEdiaA
    @HannahEdiaA Рік тому

    What a brilliant video! Appreciate the breakdown

  • @ArielleViking
    @ArielleViking Рік тому +1

    Wonderful information and excellent explanations on everything. This will be useful for other genres, not just food and cooking. 👍

  • @ArmyBarbie
    @ArmyBarbie Рік тому +1

    Thank you for this video WOW

  • @TheTechCreator22
    @TheTechCreator22 Рік тому

    Starting to get these for my channel (not this one) as I get closer to 1000 subscribers. You have no idea how helpful this will be for me I super appreciate this video!

  • @SoulFoodCooking
    @SoulFoodCooking Рік тому

    Great information - Thanks!

  • @TRIPLEBsBBQ
    @TRIPLEBsBBQ Рік тому +1

    Great stuff Philip.

  • @deborahprimacio2194
    @deborahprimacio2194 Рік тому

    Wow your a one man production..you do it all 🤙

  • @ZussieMakesit
    @ZussieMakesit Рік тому +1

    Wow! thanks for sharing! I'm heading to your video on the first deal, I'm trying to figure out what to do and how to approach a company that wants to work with me right now and I'm like crazy trying to find answers 😅 - and I love cooking so I also want to watch your cooking videos 👍

  • @UnauthorizedCreations
    @UnauthorizedCreations Рік тому +2

    This is very helpful and I really am looking at pursuing this. Being a chef and loving to make videos I feel that making cooking videos for brands would be amazing.

  • @underratedplankton
    @underratedplankton Рік тому

    What a great video Philip 👏

  • @BreezewayCocktailHour
    @BreezewayCocktailHour Рік тому

    Helpful, thanks!

  • @CamirrasKitchen
    @CamirrasKitchen Рік тому

    really great video!

  • @SELVAJASONR
    @SELVAJASONR Рік тому

    You always drop so much Value

  • @BobYau
    @BobYau 19 днів тому

    You make great videos, sad to see you haven't posted here in a while.

  • @adamtodd9228
    @adamtodd9228 Рік тому +2

    This is a great video! I’m a chef and I want to start making more high production food videos in the off season. I’ve been watching you for a few months now and you are always sharing great content! Thanks for making all your videos, and your UA-cam shorts are great too!

    • @PhilipLemoine
      @PhilipLemoine  Рік тому +1

      Thanks so much Chef! Lmk if you ever need anything!

    • @adamtodd9228
      @adamtodd9228 Рік тому +1

      @@PhilipLemoine Thanks! I will!

    • @adamtodd9228
      @adamtodd9228 Рік тому

      @@PhilipLemoine if you ever come to Canada, the east coast, Prince Edward Island especially, has some of the world best lobster, oysters, mussels, in the world!

  • @shootzwego
    @shootzwego Рік тому +1

    First! ❤️ your content!

    • @PhilipLemoine
      @PhilipLemoine  Рік тому

      hahaha how did you see this before it went live?!

  • @Ms.Poullard
    @Ms.Poullard Рік тому +1

    Hi Phillip! Haven't seen your surname in a very long time! It reminds me of home. Small world 🌎

  • @DuaNoorKitchen
    @DuaNoorKitchen Рік тому +2

    Very excellent sharing 😊😍

  • @bbrev106
    @bbrev106 Рік тому

    Great Content, Great Smoked Ribs 🔥

  • @neronfrancis6508
    @neronfrancis6508 Рік тому

    Great information thank you

  • @wandasworldhaircarejourney5788

    Awesome Awesome Awesome video

  • @PhilipLemoine
    @PhilipLemoine  Рік тому +7

    Did your rates change after watching this video?

    • @ChefVicCuisine
      @ChefVicCuisine Рік тому +3

      Rates just went up UP! 📈

    • @PhilipLemoine
      @PhilipLemoine  Рік тому +3

      @@ChefVicCuisine LETS GOOO!!!! Let me borrow $25 till next Friday tho.

    • @ChefVicCuisine
      @ChefVicCuisine Рік тому

      @@PhilipLemoine 💰🤑

    • @CookingWithCJ
      @CookingWithCJ Рік тому +1

      Can you be my agent?! Lol! Great video brotha!

    • @HellmansKitchen
      @HellmansKitchen Рік тому +3

      Great tips as always brother. I’ve only accepted gifts or promo/affiliate links so far. Shifting my mindset thanks to you.

  • @ChefVicCuisine
    @ChefVicCuisine Рік тому +1

    🙌🏽🙌🏽🙌🏽🙌🏽

  • @patrickspahr825
    @patrickspahr825 8 місяців тому

    Cannot find “Cooking Content Creators” fb group you called out at 1:50 in this video. It is a real thing?

    • @PhilipLemoine
      @PhilipLemoine  8 місяців тому

      I changed it to just “ Cooking Creators” on fb

  • @makeyourlifeaworkofart
    @makeyourlifeaworkofart 4 місяці тому

    Oh man… I am so glad I found this! I’m getting ….. robbed lol 😅

  • @SNITCHALITAH
    @SNITCHALITAH 8 місяців тому

    Now I just need the sponsors lol

  • @Mess-Lab-Kitchen-Show
    @Mess-Lab-Kitchen-Show Рік тому

    Man, so many layers to this.... glad I don't make any money off my UA-cam stuff...... wait..... 🤔

  • @MattAmyran
    @MattAmyran Рік тому

    Well, you would make all that work (shopping, cleaning kitchen, editing,..) anyway. No matter if you use the knife you always use in your kitchen or the knife from the brand, they want to advertise. You would make that very same video, and now you ask that company to pay an ingredient shopping time? Did i understand well? Seems a little greedy to me.

    • @PhilipLemoine
      @PhilipLemoine  Рік тому +2

      If you dont value that time then dont charge for it. I do.

  • @purveestastykitchen
    @purveestastykitchen 5 місяців тому

    Wow! What a great video! Best so far I came across! Do you teach creators how to set up all the gears for UA-cam Shorts, Instagram? I am full time mom and been cooking from a decade and have insta followers 70K but want to actually Earn:( I would love your guidance for me to how to get started! I did see your video with all the gear you explained from 2021 but kind of lost! Please help and reply🙏🏻

  • @RPGElite
    @RPGElite 6 місяців тому

    Let me say that this video rocked the house.
    I have been looking for a reasoned approach to brand deals and what I should charge. This has got to be the best video I have listened to so far, and I am on the Creator Wizard's email list. But this is just better than anything I've come across.
    Mad love to you, and keep doing what you're doing.
    God bless. 👊🏿