So I first heard him around 2021 and he released a song called "We Lost Dancing" and I think that was probably the first big hit release he had. The underground was going crazy for it and that song was perfect for the euphoric yet melancholic nature of the tune, especially as we were all going back to raves/parties/clubs. It was too well timed to not be a hit and honestly Ive loved him ever since. If this is some 18-19 yr olds intro into electronic music, hell I welcome it more than Zedd or that other festival bass noise.
Funny considering back in 2007 when Kelly Rowland teamed up with David Guetta on "When Love Takes Over" around the time Daft Punk made their two albums "Human After All" and "Discovery" back in the early to mid 2000s. French House in my opinion is one of my favorite houses genres along with Bubblegum dance of the 1990s and early 2000s.
Fred is beyond talented and I’m so glad he’s getting the recognition he deserves, but he was literally mentored by BRIAN ENO. That is not a small citation on anyone’s CV, ESPECIALLY a music producer’s. Not to mention he grew up a wealthy member of English aristocracy which meant plenty of privilege, connections, safety nets, resources, etc He can be extremely talented and deserving of his success while also being an “industry plant/nepo darling” - which he clearly is. Those two things aren’t mutually exclusive. None of this will ever deter me from listening to his music, but let’s be fucking honest here…
He was born into an opportunity-rich situation and I commend him for not letting that go to waste & not trying to push himself into something he wasn’t good at / didn’t connect with. At a certain point, none of that is something Fred is at fault for. It’s like another artist getting a lucky break (conditions may be different, but still a moment of luck in one’s life). Just seeing people harp on that aspect of his life seems so misguided when he’s one that put in the time & effort whereas others got lucky in a different way & might not have all that much to show where those same people complaining are then silent. It’s so strange to see people fixate on that when he had no say on the matter and he’s just out there making music people genuinely like. Look at the individual & what they’ve done. Don’t try to group them into a negatively perceived group for something he had no choice/influence over when they’re then disliked for stuff that honestly doesn’t really even fit Fred (again, he put in real time & effort.) To do otherwise just seems prejudiced.
I do hope his successes has him pay it forward, in a sense, where he then helps those that didn’t get the opportunities he had (be it financial support for lessons/equipment/scholarships, hands-on teaching, or whatever.) Meanwhile, some keep that kind of generosity quiet since it can be a damned if you do & damned if you don’t situation since some will give pushback if nothing is seen as done while others (or often those same people just looking for an excuse to hate) will give pushback saying they only did it for publicity and/or should’ve given/done more.
@@KZeni given his super privileged start he have to do incredible things to proof himself, than normal people who GRINDED their way up without rich parents.
@@Bork_In_Volcanic Okay, and he’s made/done some great stuff with a ton of people that like his music. What’s the bar where you personally consider it okay for Fred, who was simply born into his situation & has otherwise worked his whole life towards this, to be getting appreciation for what he’s making? I personally try to judge things by the music itself & the individual’s actions rather than something they were born with (while the latter can certainly still *add appreciation* if someone started off less privileged [notably not being negative/derogatory towards a person simply for the conditions they were born into, just as a general principle… I mean, what’s Fred, the person, done that’s wrong?])
So “risk everything” by working hard, being consistent and persistent, having mad connections, lucking into the right place at the right time, and being extremely wealthy so you can focus without worrying about the present or the future. Got it. 🙄
Watch Fred's Tiny Desk show and you'll really see his talent. Can't say I really like his music otherwise but that gig is something extra and so very beautiful.
I discovered Fred Again during lockdown. A few electronic artists I liked included a song or two of Fred's into their mixes, but I didn't look too deep into it. When I saw they were live-streaming his set at Coachella 2022 (yes, before Fred x Skrillex x Four Tet), I decided to watch for a bit just to hear the few songs I had already knew. But MAN, I was not expecting to be so blown away by his sound! His raw, emotive authenticity was so refreshing. I became obsessed with Fred and told everyone I could about his music. I feel like most people discovered him from his Boiler Room set or his later works, but his earlier songs are where it's at for me! ALC 1 & 2 really touched my soul💓
If Someone pops out of nowhere and all of a sudden has connections with the likes of JayZ they are definitely an industry plant. No matter what crafted stories of relatability surround him.
It's crazy, I'd never think that someone who grew up with one of the best musical educations, unlimited financial support, and a personal mentorship from the worlds most celebrated, genre shaping, artists, could find such a sudden explosion in success! Also it's pronounced "balam" - there's one L and we drop the H (unless you went to private school).
I think the reason this video gets so much push & pull when it comes to his rise to fame and success is relatability. Although him following his dreams & passions is amazing it lacks relatability. Especially to those who didn’t grow up with privilege. Unfortunately in the music industry your background sometimes is more important than where you’ve made it to currently. Risks have to be more calculated when you know you have bills to worry about. Great video hope to see more.
I don't say I am better by any chance as I don't see music as a competition but dude.....he got all the gear that I and many others dream of own from point zero, while I am searching my change to gather 10 euros for a set of new strings for my guitar. It's not a competition but if it was that dude would have a very unfair advantage to many of us.
Yeah, but needless to say, the IOC as well as those in charge of the opening ceremony decide what gets played versus what doesn't. Maybe it could be played for the 2028 Los Angeles Olympics four years from now.
It's probably why I ended up playing music from Europe or heck, even Australia or other places around the world with English lyrics that no one's heard of before or haven't heard in a very long time, and play it to end up being their hidden favorite song.....But yeah, this is why I haven't been a fan of many recent artists, including ones from the mid 2010s to this very day.
I still think his most complete and good LP is his work with Headie One, USB LP and the Brian Eno collab album His Actual Life are decent at best, more meh tracks than good ones
I'd love for him to make a more focused album but I'm not sure if he ever wants to do that. Would be cool for him to take the Kaytranada route but I think he prefers the diary aspect of the albums.
I still don't get this step from writing some unsuccessful music to producing two songs for Ellie Golding. Did he call her? Or sent demos to her? Then why some other unknown musician didn't produce couple songs for Ellie?
What’s the point of everyone typing that he is talented but the need to emphasize he was born lucky. I know for myself there have been many times as a teen (I am middle class) I should have played less videogames and partied less and focus more on music and other interests I have had as a kid. Is being middle class also considered lucky? At that point of reasoning, just accept who you are and what you got and roll with it. Is Fred supposed to give away wealth or talent (of which the latter is not possible)? I genuinely don’t get the point of everyone pointing out he got lucky…
Let me tell you a short story. I’m 46, my half brother is 36. I worked 24 hours a day my entire adult life which started at age 15 after my wealthy father became my half brother’s wealthy father and not mine. I could never chase any of my dreams since I always had to take care of myself and pay for myself. I was able to create a good modest life for myself but not do what I wanted but what I had to. My half brother is 10 times more financially secured than me, worked 20% of what I worked, does what he wanted to do, everything he owns is paid for and was always able to chase his dreams. From my own experience, having a family with money behind you, makes a difference nothing can make. If you like to work and have the support, you will become anything you wish.
Why is everyone in the comment section so obsessed with artists struggling with 3rd world problems to make it in the industry? Can we just appreciate the music as it is and not bitch about how the rich the kid is?
i remember going through new releases on spotify during the start of covid. Gave Fred a listen and thought it was okay not for me. A couple of days later the track Kyren (My Son) was stuck in my head so i gave it another listen. Then it was Marnie (Wish I Had U), Julia (Deep Diving) & finally Marea (We’ve Lost Dancing). I just kept coming back quite literally again & again. It really amazing to see the exponential growth of his populatrity. Really proud of his success.
I've had the exact same thing happen. Marea ended up being an age-defining track for me. Every time I hear even a millisecond of the track I'm brought back to the covid/post-covid area. It's generally only music from my teens that can do that in such a strong way, I'm glad I found these tracks when I did.
Be aware of "The mere exposure effect" thou. The mere exposure effect describes our tendency to develop preferences for things simply because we are familiar with them.
@@MoroccanAnwar That is 100% happening. Certain people are chosen and promoted to the point where they're guaranteed to succeed. If some average person with the same talent level produced these songs they would be lost in the seemingly endless stream of new music.
Yeah. It's a sad thing that so many people with insane amounts of creativity are stuck in places where paying for food and rent and medications takes everything they got. With little left over to put towards their real passions.
He literally makes most of his music on a computer with recordings off his phone. And he listens to it from Apple headphones. It's more being around someone successful composers and a great music school that has propelled his understanding of music and creativity. I could name you 100s of massive producers and DJs that created techno back in Detroit that were from the hood back in the day.
@@paulmoss6759 That's why I'm more of a person who loves to listen to "Decades" music, ranging from the tribal music of the first millennium all the way up to the present. It's this reason why hip-hop started back in the 1970s, and somehow the great power outage of 1978 pretty much helped the hip-hop scene grow in a way that, it would have been a few years later than earlier to do so. the 1980s grew hip-hop and dance music into the spotlight, and for 40+ years now, along with New Wave thanks to Buggles, Kim Carnes, Talking Heads & ABC, it paved the way for many artists to be experimental with the music to create something different from the standards of the music industries of decades past and present./ Again, I would definitely recommend many producers and artists to listen to music from before they were born to understand where music started, revolutionized, and where it ended up nowadays compared to 50/100 years back.
You don't risk much if you come from an upper-class background.The vast majority of today's succesful artists are upper-class, because they can work on their art without starving to death.
you risk your relevance in the music world. nobody would claim that he would have struggled for food. Making a global impact in the music world today as a solo producer is impressive, regardless of background.
@@figgleston When you have the backing of the establishment media and the music industry pushing all of your albums it's really not that impressive. Someone with the same talent level who grew up in a lower or middle class family doesn't have access to the same resources. So yes, his rise isn't that impressive and there was really no risk for him moving into EDM because the same industry that backed his pop career backed his new musical style. He was never going to fail because he's one of chosen ones.
His background is a headstart most people will never have. So being positive about this by saying if he can make it so can us, is a bit off the mark. but if we step back a bit, we'll see the real keyword is "environment". We gotta create our own mini environments where people help each other and prop each other up. Pooled and shared studios, things like that. In the modern day there's probably online ways to work around stuff. I think the urban/street/hip-hop scene used to be that kind of environment, but the industry didn't like it and pushed back by strategically boosting gangsta rap and the different code of ethics that came with it. I think there can be ways that regular ppl of the edm scene can build sth together
Thanks for this insight. I was definitely one of those people who was wondering where this guy FredAgain came from and was curious to know how he demand so much attention in the humblest way. Cheers for the great video! You have a great talent for storytelling and journalism.
He'd probably have to do what most house DJs have done: put out a mixtape, get booked at a local club, open for bigger DJs, and maybe 10 years later he'd tour as a headliner.
Not at all mysterious in any way. Rich kid who had tons of money to fall back on and lived next to a massively famous producer people would kill just to have one lesson from. He didn’t “hustle” at all, he spent ages on something he was passionate about and had all the connections necessary for success. The other 99.9% of people can simply dream.
Dont be jelous. He had the opportunity and he took it. There’s plenty of rich kids that became drug addicts or alkoholics etc. There are also poor kids that made it to the top. For example in the UFC there was BJ Penn from rich family who made it to the top and you also have Alexandre Pantoja who had to work as an uber driver up until his title fight (and he won) so he could feed his family and pursue his dream.
@@serendipity-108And put the hard yards into a formal music education which does give you a fantastic grounding into how to make good music, consistently.
Went to Coachella 2023, I've never heard of Fredagain, Fortet, and havn't heard any of Skrillex's new stuff. They were the closers, and I instantly became a fan after hearing them. Fredagain is an amazing, ive gotten to more of his events and each one has been amazing. His music is just really good.
He's everywhere cuz the label is splashing out dollars like a machine gun. Helping with releases, productions etc... his music is lovely too but the label is going for it. Well done to them and him :)
This was so good. I had mixed feelings about him, knowing that he was a rich kid, but man watching those little video clips of him talking about something loves just inspires me. He loves music and that’s cool. Thank you for making this and for inspiring me to better my life.
Weird you had mixed feelings just because he was a rich kid. Very weird and judgmental. Who cares what his background is? His music is fire and he's humble. Have-nots stay being salty
@@jdwilliams4821 k. God forbid I come in with preconceived notions about a celebrity and then change my mind after learning more about them. Have a good day
To minimize what he's done is absurd. There's millions of rich kids who have a musical gift, there's only one guy who turned it into something so relevant you're watching a UA-cam video about him. Easy to talk S when you've always had an endless amount of ambiguity.
He didnt really come out of nowhere He was the best set of coachella 2 years ago, was the only dj there actually live mixing and stole the entire festival From that point on everyone in the business took notice and they all wanted to work with him This should be inspirational for other djs, he went from a local name with a decent following to the fucking top of the game with 1 set
Oh no, someone had a better start than me :( so unfair makes me cry and poop my pants jude i am looking at you whils tying this, I can see you smiling at me
@@loolfactorie I mean, at the end of the day, it's basically "Jealousy". How this person succeed more than me is very common in human societies. But one advice I would give them is this "If you feel you wish to be as popular as this person and that person, find something you like to make and make your own version of work inspired by other people". I do think Fred being this musically talented reminds me a lot of Billy Joel, Elton John, and Van Halen whom would produce fantastic music back in the days. And in terms of popularity, Fred is up there much like how Prince and Michael Jackson did back in the 1970s, 1980s, 1990s, and into the 2000s. In terms of pop music, I would say he's pretty close to R&B music akin to SWV, A Touch Of Class, and Mark Morrison to name a few.
Idk why people care about his status, an artists should be known for how they interact with people and the art they generate. I’ve met Fred and he’s one of the nicest and down to earth people.
Status is almost everythingnin contemporary art. People like stories snd fairy tales. A guitar is a guitar but if it has been played at least once by Hendrix then it is not a guitar anymore: it becomes non-fungible: a piece of art. In fine art school our teacher keep telling us: "in modern art it is not about what you paint, it is about what you say about what you paint/do". A graffiti tag that is "badly painted" that says: "I love you" means much more than s complax hiperrealistic "fame" on a façade of a big building. The fact that Banksy's status is "unkown" is what gives his wirk value because technically hus work is quite random
Every artist has someone post the same shit u do… Including Bassnectar and other grooming pedos. Oh but I met him once and he was so down to earth… Lol
@@sh1p368 My grandmas friend from a hair saloon said that the owner once met a girl who works in the nearby grocery store and she told her that her friend from the bowling alley once spoke with a cousin that knew a guy that went to school with Freds friend and said he is such a nice guy. Must be true!
With a straight face said "This wealthy white kid in university was so different! He was obsessed with hip-hop!" What? That's CRAZY! Followed by "not a plant" but "only industry people knew him early one" as well as having a truly STAGGERING list of advantages - I'm not trying to take anything away from the guy - or even your video - but really - if you knew someone who had all that & DIDN'T do something pretty amazing? You'd 100% say he squandered it. BRIAN ENO NEXT DOOR. Be so fuckin fer real... that's insane. That's awesome he's killing it. It's awesome it got you hyped enough to make a video. I'm just saying...
@foljs5858 the connections helped for sure but he actually earned his place Just watch a live set from him and you'll see his skills on display In a world where most djs just get up and play a pre-made set with little to no live mixing, Fred sets himself apart by incorporating new technology along with old school skills actually doing most of his mixing live for a full set
Hey - sorry. Brian Eno did not "invent" ambient. He coined the term sure, but ambient came about much earlier, conceivably as far back as Erik Satie and his concept of "furniture music" but also with the musique concrète composers in the 1950s. I love Eno - please don't mistake my intent here - he's a genius, no doubt (I have many of his records). But coining a term is not inventing. Cheers!
You missed the uncontested work ethic…. A burning desire to achieve a passion that resonates with his soul (hiphop and music)….. risking a “stable” future and not being afraid of what other people think about him. What you focus on is what you see. Don’t be so blinded and jealous by his success. That was the whole point of the video…… A shit ton of hard work and risks to get to where he truly wants to be.
@@Gabriel_Mercado Anyone thinking he took a real risk is out of their minds. He had a lot of money to use to help push his music. Not saying he's not talented, but come on.
This seems like the most stereotypical rise. Rich posh kid from London makes rap and pop music after being trained by rich posh musician and is successful. What’s mysterious about any of that?
It's this reason why I tend to respect Pet Shop Boys, considering they were exploring record stores to come across each other and made their own music on analog/analogue music hardware that, at the time electronic instruments came out, was vague and not well known at the time, more than many of the artists. You have to give credit to music artists that embraced the new wave/electronic music of the late 1970s early 1980s for popularizing the electronic music. Heck, the synthesizers they used back in the day gives me the authentic organ/piano feel whereas nowadays, it feels like I'm listening to a pre-made instrument from say number 088 or number 081 for a saw wave or ocarina/soft piano type of instrument. Either way, new generations tend to listen to music in the present, and not realize older music existed long before they were born. Its this reason why I love my parents in the 1990s for introducing me to many genres 30 years later after my parents were born in the 1960s. Heck, Mowtown music is one of the genres for basis of many electronic music tracks in the later years.
@@DJMJM Spot on with the Motown comment. The modern form of 4×4 techno came out of Detroit, home to Motown. And all of those 80s Detroit techno producers site Motown as an inspiration, even more so than electronic themed bands like Kraftwerk. And the Chicago house scene was also influenced by Motown and later disco music.
@@acetate909 Oh yeah definitely. Detroit, New York, Los Angeles, & Florida had their own forms of electronic music genres. But Detroit, New York and California are the top three when it comes to how Music started today. Considering how many hated Disco in Illinois, it's no wonder House & Techno music took its place to evolve the EDM we have today (40/50 years later).
Well yeah. There is the Kenny Beats thing where he went from hiphop to EDM and then got back to his first love of hiphop. Running with the success area for a bit isn’t bad. Get the $ and reputation and then invest in what you love.
Hes a genius. Its in his name "Fred again" "OMG ITS FRED.... AGAIN" "I keep seeing this guy fred.... again and again and again". Hes literally making everyone manifest his fame its hilarious.
LOL, anyone who spent their formative musical and production education with Mr. Eno *should* be putting out great stuff like he does. Thanks for being good at nothing else!
I first heard Fred again.. We Lost Dancing during lockdown a few times, on social media... But didn't think much of it. Then at Glastonbury 2022, they used his song as the backing to one of the charity videos that plays on the screen and sound system between sets. I instantly recognised it, but more than that, it sounded absolutely incredible on those massive sound systems, so I started listening to his music much more. Over the year that followed he really blew up, and then got announced for Glastonbury 2023... That 2023 Glastonbury set, in the sunset, with those vibes, was one of my favourite sets of all time at the festival, absolutely incredible to be there. He played a secret set at Glastonbury this year, on one of the smallest stages, sadly I missed it as I was at another stage, but that's ok. I hope those that saw his Strummerville set enjoyed it as much as we enjoyed last year, he really is incredible, and brings immaculate vibes. :)
I don't know how you did your research, but talking about Fred again. albums, especially in 2020 without mentioning GANG (collab album with Headie One) is inconclusive research. Do better. Good video though.
I’ve been a huge fan since 2020. His success now from where he’s come as a sound designer is impeccable! I finally got to see him live last week at bonnaroo!!
only big as he is because of his parents and the people they have connections with lol, I love how you just glance over his parents being literal British royality
That Brian Eno quote at the end sums up what Fred's done, and I also can't stop thinking about the words for myself! Thanks for the video! This was great!
Dude I found Fred again a couple months ago and I found it in love with his music and now people's hating on him for some reason but like his vibes are so chill and his beats are good and like I just enjoy listening to his music and working on stuff. And it's good music for walking late at night too
You forgot to mention the collaborations with Jamie xx, Swedish House Mafia, Skrillex and Four Tet.
baby.. again is a work of genius. for the genre of tedious techhouse. it just bangs
And Romy ❤️
Skrillex, did someone say Skrillex? Like the king of dubstep? Skrillex!?
You forgot to mention hes related to the royal family
Always ignore Swedish House Mafia, ALWAYS
So I first heard him around 2021 and he released a song called "We Lost Dancing" and I think that was probably the first big hit release he had. The underground was going crazy for it and that song was perfect for the euphoric yet melancholic nature of the tune, especially as we were all going back to raves/parties/clubs.
It was too well timed to not be a hit and honestly Ive loved him ever since. If this is some 18-19 yr olds intro into electronic music, hell I welcome it more than Zedd or that other festival bass noise.
Funny considering back in 2007 when Kelly Rowland teamed up with David Guetta on "When Love Takes Over" around the time Daft Punk made their two albums "Human After All" and "Discovery" back in the early to mid 2000s. French House in my opinion is one of my favorite houses genres along with Bubblegum dance of the 1990s and early 2000s.
Fred is beyond talented and I’m so glad he’s getting the recognition he deserves, but he was literally mentored by BRIAN ENO. That is not a small citation on anyone’s CV, ESPECIALLY a music producer’s. Not to mention he grew up a wealthy member of English aristocracy which meant plenty of privilege, connections, safety nets, resources, etc
He can be extremely talented and deserving of his success while also being an “industry plant/nepo darling” - which he clearly is. Those two things aren’t mutually exclusive. None of this will ever deter me from listening to his music, but let’s be fucking honest here…
He was born into an opportunity-rich situation and I commend him for not letting that go to waste & not trying to push himself into something he wasn’t good at / didn’t connect with.
At a certain point, none of that is something Fred is at fault for. It’s like another artist getting a lucky break (conditions may be different, but still a moment of luck in one’s life). Just seeing people harp on that aspect of his life seems so misguided when he’s one that put in the time & effort whereas others got lucky in a different way & might not have all that much to show where those same people complaining are then silent.
It’s so strange to see people fixate on that when he had no say on the matter and he’s just out there making music people genuinely like.
Look at the individual & what they’ve done. Don’t try to group them into a negatively perceived group for something he had no choice/influence over when they’re then disliked for stuff that honestly doesn’t really even fit Fred (again, he put in real time & effort.) To do otherwise just seems prejudiced.
I do hope his successes has him pay it forward, in a sense, where he then helps those that didn’t get the opportunities he had (be it financial support for lessons/equipment/scholarships, hands-on teaching, or whatever.)
Meanwhile, some keep that kind of generosity quiet since it can be a damned if you do & damned if you don’t situation since some will give pushback if nothing is seen as done while others (or often those same people just looking for an excuse to hate) will give pushback saying they only did it for publicity and/or should’ve given/done more.
@@KZeni given his super privileged start he have to do incredible things to proof himself, than normal people who GRINDED their way up without rich parents.
@@Bork_In_Volcanic Okay, and he’s made/done some great stuff with a ton of people that like his music.
What’s the bar where you personally consider it okay for Fred, who was simply born into his situation & has otherwise worked his whole life towards this, to be getting appreciation for what he’s making?
I personally try to judge things by the music itself & the individual’s actions rather than something they were born with (while the latter can certainly still *add appreciation* if someone started off less privileged [notably not being negative/derogatory towards a person simply for the conditions they were born into, just as a general principle… I mean, what’s Fred, the person, done that’s wrong?])
@@KZeni I guess you can say he's not that different from Keanu Reeves And George Michael for similarities.
So “risk everything” by working hard, being consistent and persistent, having mad connections, lucking into the right place at the right time, and being extremely wealthy so you can focus without worrying about the present or the future. Got it. 🙄
Or you can stop feeling sorry for yourself, man up and make something of your life without being jealous of those more fortunate than yourself.
Watch Fred's Tiny Desk show and you'll really see his talent. Can't say I really like his music otherwise but that gig is something extra and so very beautiful.
I discovered Fred Again during lockdown. A few electronic artists I liked included a song or two of Fred's into their mixes, but I didn't look too deep into it. When I saw they were live-streaming his set at Coachella 2022 (yes, before Fred x Skrillex x Four Tet), I decided to watch for a bit just to hear the few songs I had already knew. But MAN, I was not expecting to be so blown away by his sound! His raw, emotive authenticity was so refreshing. I became obsessed with Fred and told everyone I could about his music. I feel like most people discovered him from his Boiler Room set or his later works, but his earlier songs are where it's at for me! ALC 1 & 2 really touched my soul💓
The pronunciation of Balham is hilarious
You can’t buy talent and genius in music. So like to see you try. Its an absolute gift. He is giving so much joy to so many let him.
If Someone pops out of nowhere and all of a sudden has connections with the likes of JayZ they are definitely an industry plant. No matter what crafted stories of relatability surround him.
Loved this video! Thanks a lot for creating it!
I have listen to his actual life album maybe 200 times so far, i listen to it multiple times a day.
Money can do anything
09:51 the problem is alot of us want to do that but money is always a problem
Was smart of him to keep on showing Brian Enyo his brand new compositions
Awesome video, thanks! Just for info Brian's surname is pronounced Ee-no
Lol he pronounces it 3 different ways in this video
Nice video and it’s “Brian E-NO”
It's crazy, I'd never think that someone who grew up with one of the best musical educations, unlimited financial support, and a personal mentorship from the worlds most celebrated, genre shaping, artists, could find such a sudden explosion in success!
Also it's pronounced "balam" - there's one L and we drop the H (unless you went to private school).
I think the reason this video gets so much push & pull when it comes to his rise to fame and success is relatability. Although him following his dreams & passions is amazing it lacks relatability. Especially to those who didn’t grow up with privilege. Unfortunately in the music industry your background sometimes is more important than where you’ve made it to currently. Risks have to be more calculated when you know you have bills to worry about. Great video hope to see more.
I don't say I am better by any chance as I don't see music as a competition but dude.....he got all the gear that I and many others dream of own from point zero, while I am searching my change to gather 10 euros for a set of new strings for my guitar.
It's not a competition but if it was that dude would have a very unfair advantage to many of us.
Tofu the goat
Our guy 🫶
Quite possibly the most overrated under talented.. hype hype hype. Kids these days have zero idea what talent is.
Really cool video :) good work
Appreciate it!
Fred's July 28th rooftop set should have been the opening ceremony of the France Summer Olympics.
Yeah, but needless to say, the IOC as well as those in charge of the opening ceremony decide what gets played versus what doesn't. Maybe it could be played for the 2028 Los Angeles Olympics four years from now.
So he had a massive safety net to take a risk. Got it.
lol that's your takeaway? have fun living your life with excuses for your failures
His Boiler Room Set Blew him up the most
what a beautiful video essay, love this, love fredagainagainagainagainagainagain
problem is he is a culture vulture, he's not from a scene but he takes from them nevertheless
It's probably why I ended up playing music from Europe or heck, even Australia or other places around the world with English lyrics that no one's heard of before or haven't heard in a very long time, and play it to end up being their hidden favorite song.....But yeah, this is why I haven't been a fan of many recent artists, including ones from the mid 2010s to this very day.
I still think his most complete and good LP is his work with Headie One, USB LP and the Brian Eno collab album
His Actual Life are decent at best, more meh tracks than good ones
I'd love for him to make a more focused album but I'm not sure if he ever wants to do that. Would be cool for him to take the Kaytranada route but I think he prefers the diary aspect of the albums.
It’s very surprising you don’t mention Fred collaborating with Four Tet and Skrillex in a video you’ve popped out a month ago.
Did Fred Again write this? It reads like a bad self indulgent promo
Amazing video. Thank you
I still don't get this step from writing some unsuccessful music to producing two songs for Ellie Golding. Did he call her? Or sent demos to her? Then why some other unknown musician didn't produce couple songs for Ellie?
Talking about Fred…Again?!
Balham is pronounced B-Al-Uhm.. Not Ball Harm
What’s the point of everyone typing that he is talented but the need to emphasize he was born lucky. I know for myself there have been many times as a teen (I am middle class) I should have played less videogames and partied less and focus more on music and other interests I have had as a kid. Is being middle class also considered lucky? At that point of reasoning, just accept who you are and what you got and roll with it. Is Fred supposed to give away wealth or talent (of which the latter is not possible)? I genuinely don’t get the point of everyone pointing out he got lucky…
Let me tell you a short story. I’m 46, my half brother is 36. I worked 24 hours a day my entire adult life which started at age 15 after my wealthy father became my half brother’s wealthy father and not mine. I could never chase any of my dreams since I always had to take care of myself and pay for myself. I was able to create a good modest life for myself but not do what I wanted but what I had to. My half brother is 10 times more financially secured than me, worked 20% of what I worked, does what he wanted to do, everything he owns is paid for and was always able to chase his dreams.
From my own experience, having a family with money behind you, makes a difference nothing can make. If you like to work and have the support, you will become anything you wish.
Btw great video !! :)
Thanks! 😁
Does anyone have a link to the clip of Justin Beiber playing a Fred Again song?
Grew up in Baalhaam! Might as well have called it Balhamas!😂
The elite families like this are the biggest gangsters on the planet! Yet so far away from the street it’s ridiculous…
Why is everyone in the comment section so obsessed with artists struggling with 3rd world problems to make it in the industry? Can we just appreciate the music as it is and not bitch about how the rich the kid is?
"this guys different"
>guy is a rich kid
no, he isnt
Just watch Fred's Boiler Room set, all you need to know
That's how I found out about him and really fell in love with his music
Fred’s boiler room set
@@Meuchlor "We've lost dancing" blew him up, especially after the movie "Triangle Of Sadness"
Its something special
His Tiny Desk set is also amazing.
i remember going through new releases on spotify during the start of covid. Gave Fred a listen and thought it was okay not for me. A couple of days later the track Kyren (My Son) was stuck in my head so i gave it another listen. Then it was Marnie (Wish I Had U), Julia (Deep Diving) & finally Marea (We’ve Lost Dancing). I just kept coming back quite literally again & again. It really amazing to see the exponential growth of his populatrity. Really proud of his success.
I've had the exact same thing happen. Marea ended up being an age-defining track for me. Every time I hear even a millisecond of the track I'm brought back to the covid/post-covid area. It's generally only music from my teens that can do that in such a strong way, I'm glad I found these tracks when I did.
Be aware of "The mere exposure effect" thou.
The mere exposure effect describes our tendency to develop preferences for things simply because we are familiar with them.
@@jonathangozzo6051 I have that effect
what if it was the streaming companies that gave him the exposure? they manipulate our search results and influence our politics why not our tastes?
@@MoroccanAnwar
That is 100% happening. Certain people are chosen and promoted to the point where they're guaranteed to succeed. If some average person with the same talent level produced these songs they would be lost in the seemingly endless stream of new music.
Yeah. It's a sad thing that so many people with insane amounts of creativity are stuck in places where paying for food and rent and medications takes everything they got. With little left over to put towards their real passions.
real
He literally makes most of his music on a computer with recordings off his phone. And he listens to it from Apple headphones. It's more being around someone successful composers and a great music school that has propelled his understanding of music and creativity. I could name you 100s of massive producers and DJs that created techno back in Detroit that were from the hood back in the day.
@@paulmoss6759 That's why I'm more of a person who loves to listen to "Decades" music, ranging from the tribal music of the first millennium all the way up to the present. It's this reason why hip-hop started back in the 1970s, and somehow the great power outage of 1978 pretty much helped the hip-hop scene grow in a way that, it would have been a few years later than earlier to do so. the 1980s grew hip-hop and dance music into the spotlight, and for 40+ years now, along with New Wave thanks to Buggles, Kim Carnes, Talking Heads & ABC, it paved the way for many artists to be experimental with the music to create something different from the standards of the music industries of decades past and present./
Again, I would definitely recommend many producers and artists to listen to music from before they were born to understand where music started, revolutionized, and where it ended up nowadays compared to 50/100 years back.
It's ok, they've given us AI that can do the creating so we can get back to grafting... This country.
Well, fred comes from wealth. He spent most of his early days being mentored by Brian Eno.
You don't risk much if you come from an upper-class background.The vast majority of today's succesful artists are upper-class, because they can work on their art without starving to death.
you risk your relevance in the music world. nobody would claim that he would have struggled for food. Making a global impact in the music world today as a solo producer is impressive, regardless of background.
@@figgleston but it was never a solo effort. You are blind
@@figgleston
When you have the backing of the establishment media and the music industry pushing all of your albums it's really not that impressive. Someone with the same talent level who grew up in a lower or middle class family doesn't have access to the same resources. So yes, his rise isn't that impressive and there was really no risk for him moving into EDM because the same industry that backed his pop career backed his new musical style. He was never going to fail because he's one of chosen ones.
That’s a total cop out. Stop making excuses and you’ll start making progress.
His background is a headstart most people will never have. So being positive about this by saying if he can make it so can us, is a bit off the mark. but if we step back a bit, we'll see the real keyword is "environment".
We gotta create our own mini environments where people help each other and prop each other up. Pooled and shared studios, things like that. In the modern day there's probably online ways to work around stuff.
I think the urban/street/hip-hop scene used to be that kind of environment, but the industry didn't like it and pushed back by strategically boosting gangsta rap and the different code of ethics that came with it.
I think there can be ways that regular ppl of the edm scene can build sth together
10:22 That Spaniardized pronunciation of Brian "Enjo" is killing me bruh 🤣
Genuinely had me thinking I’d been pronouncing it wrong all my life! 😂
Eño.
Enyo
1:13 Totally murders the pronunciation of "Balham, London" 😆
And Brian Eno, but otherwise a great vid.
Brian enio 😂
tfw you grew up in Barlharm South London -_-
Barlharlm?! It's BALAM m8
@@youllthankmelater whooosh
Thanks for this insight.
I was definitely one of those people who was wondering where this guy FredAgain came from and was curious to know how he demand so much attention in the humblest way.
Cheers for the great video! You have a great talent for storytelling and journalism.
Thank you so much! I'm trying to get better at telling stories so I really appreciate the feedback!
Would his trajectory be the same had he nod been born in a rich family? Or even close? Talent is one thing, achieving succes is another.
I love his music but lets be fair ...he would be a total stranger if it wasnt for his upper class background
He'd probably have to do what most house DJs have done: put out a mixtape, get booked at a local club, open for bigger DJs, and maybe 10 years later he'd tour as a headliner.
Not at all mysterious in any way. Rich kid who had tons of money to fall back on and lived next to a massively famous producer people would kill just to have one lesson from. He didn’t “hustle” at all, he spent ages on something he was passionate about and had all the connections necessary for success. The other 99.9% of people can simply dream.
I feel u…but the difference is he took advantage and he is PURE talent….no neo-baby here lmaoo
Dont be jelous. He had the opportunity and he took it. There’s plenty of rich kids that became drug addicts or alkoholics etc. There are also poor kids that made it to the top.
For example in the UFC there was BJ Penn from rich family who made it to the top and you also have Alexandre Pantoja who had to work as an uber driver up until his title fight (and he won) so he could feed his family and pursue his dream.
It's not mysterious. He was born rich and lived next to Brian ENO. There, saved you 12mins.
Preach.
And he’s genuinely talented
@@serendipity-108And put the hard yards into a formal music education which does give you a fantastic grounding into how to make good music, consistently.
@@WeirdNeville thats what u do when u go to music college lol. tens of thousands of kids do it each year. did u not go to school or smmn
don’t tell too much of the truth
Went to Coachella 2023, I've never heard of Fredagain, Fortet, and havn't heard any of Skrillex's new stuff. They were the closers, and I instantly became a fan after hearing them. Fredagain is an amazing, ive gotten to more of his events and each one has been amazing. His music is just really good.
that set was historic….
He's everywhere cuz the label is splashing out dollars like a machine gun. Helping with releases, productions etc... his music is lovely too but the label is going for it. Well done to them and him :)
This was so good. I had mixed feelings about him, knowing that he was a rich kid, but man watching those little video clips of him talking about something loves just inspires me. He loves music and that’s cool. Thank you for making this and for inspiring me to better my life.
Weird you had mixed feelings just because he was a rich kid. Very weird and judgmental. Who cares what his background is? His music is fire and he's humble. Have-nots stay being salty
@@jdwilliams4821 k. God forbid I come in with preconceived notions about a celebrity and then change my mind after learning more about them. Have a good day
It’s easy to take career risks when you’ve always had an endless amount of money
it's also why it's so important to go for it while young when you have less responsibilities
Sad but true)
Most successful people came from money and had the leisure of learning and perfecting their craft without having to work a shitty, time consuming job.
To minimize what he's done is absurd. There's millions of rich kids who have a musical gift, there's only one guy who turned it into something so relevant you're watching a UA-cam video about him. Easy to talk S when you've always had an endless amount of ambiguity.
Loser mentality
Brian eno did not invent ambient music, thank you
He didnt really come out of nowhere
He was the best set of coachella 2 years ago, was the only dj there actually live mixing and stole the entire festival
From that point on everyone in the business took notice and they all wanted to work with him
This should be inspirational for other djs, he went from a local name with a decent following to the fucking top of the game with 1 set
With that background you're so ready to hate him, and you just can't. Bro is crushing my cynicism.
Oh no, someone had a better start than me :( so unfair makes me cry and poop my pants jude i am looking at you whils tying this, I can see you smiling at me
Oh I can, he’s shit
@@loolfactorie oh no, someone posted an opinion. Let me get out my thumbs and tell them why they shouldnt
@@brmbkl Well, youtube is full of videos these days trying to 'expose' people and pulling people down, it's all very negative and tiresome.
@@loolfactorie I mean, at the end of the day, it's basically "Jealousy". How this person succeed more than me is very common in human societies. But one advice I would give them is this "If you feel you wish to be as popular as this person and that person, find something you like to make and make your own version of work inspired by other people".
I do think Fred being this musically talented reminds me a lot of Billy Joel, Elton John, and Van Halen whom would produce fantastic music back in the days. And in terms of popularity, Fred is up there much like how Prince and Michael Jackson did back in the 1970s, 1980s, 1990s, and into the 2000s. In terms of pop music, I would say he's pretty close to R&B music akin to SWV, A Touch Of Class, and Mark Morrison to name a few.
Idk why people care about his status, an artists should be known for how they interact with people and the art they generate. I’ve met Fred and he’s one of the nicest and down to earth people.
Status is almost everythingnin contemporary art. People like stories snd fairy tales. A guitar is a guitar but if it has been played at least once by Hendrix then it is not a guitar anymore: it becomes non-fungible: a piece of art.
In fine art school our teacher keep telling us: "in modern art it is not about what you paint, it is about what you say about what you paint/do". A graffiti tag that is "badly painted" that says: "I love you" means much more than s complax hiperrealistic "fame" on a façade of a big building.
The fact that Banksy's status is "unkown" is what gives his wirk value because technically hus work is quite random
Every artist has someone post the same shit u do… Including Bassnectar and other grooming pedos. Oh but I met him once and he was so down to earth… Lol
My colleagues sibling is friends with his sister and apparently he's a total git.
@@sh1p368 My grandmas friend from a hair saloon said that the owner once met a girl who works in the nearby grocery store and she told her that her friend from the bowling alley once spoke with a cousin that knew a guy that went to school with Freds friend and said he is such a nice guy. Must be true!
Ben ufo is
With a straight face said "This wealthy white kid in university was so different! He was obsessed with hip-hop!" What? That's CRAZY! Followed by "not a plant" but "only industry people knew him early one" as well as having a truly STAGGERING list of advantages - I'm not trying to take anything away from the guy - or even your video - but really - if you knew someone who had all that & DIDN'T do something pretty amazing? You'd 100% say he squandered it. BRIAN ENO NEXT DOOR. Be so fuckin fer real... that's insane. That's awesome he's killing it. It's awesome it got you hyped enough to make a video. I'm just saying...
1:33 as a British Royal?? no. The Royals consist of one family, nobility is something different. ps. it's pronounced as in Brian EENO not Brian ENYO.
Industry plant 100%. I mean Justin Bieber randomly "played his song". Bona fide rich kid? The epitome of industry plant.
Fred isnt a industry plant lol
@@oldtimer666 No just a lucky guy with 2000 connections lol
@foljs5858 the connections helped for sure but he actually earned his place
Just watch a live set from him and you'll see his skills on display
In a world where most djs just get up and play a pre-made set with little to no live mixing, Fred sets himself apart by incorporating new technology along with old school skills actually doing most of his mixing live for a full set
@@oldtimer666pull the other one, it's got bells on it 🙄
He did a lot or production for pop stars hits prior to this project.
Yes he was born in a rich family helped but geeee the dude clearly works harder than most and has such a unique style. Love Fred!!
He turned on the lights!!
Fred is not an industry plant, he is the industry, or rather was the industry before he decided to make music in his own name.
Hey - sorry. Brian Eno did not "invent" ambient. He coined the term sure, but ambient came about much earlier, conceivably as far back as Erik Satie and his concept of "furniture music" but also with the musique concrète composers in the 1950s. I love Eno - please don't mistake my intent here - he's a genius, no doubt (I have many of his records). But coining a term is not inventing. Cheers!
Everyone in Fred's circle has a such a great and genuine energy
very
You highlighted the wrong person @0:10 seconds. That's Tony!
So....He is a Privileged Guy with a lot of luck, that just happens to be talented as well..... cool... no shaming... just making conclusions.
You missed the uncontested work ethic…. A burning desire to achieve a passion that resonates with his soul (hiphop and music)….. risking a “stable” future and not being afraid of what other people think about him.
What you focus on is what you see. Don’t be so blinded and jealous by his success. That was the whole point of the video…… A shit ton of hard work and risks to get to where he truly wants to be.
@@Gabriel_Mercado Anyone thinking he took a real risk is out of their minds. He had a lot of money to use to help push his music. Not saying he's not talented, but come on.
Brian "EnYo" ..... seriously?
right?
"Breaking News: White Man Born Into Royalty Somehow Achieves Fame and Fortune"
He's coming to Minneapolis and the tickets are from $170-339 for floor spots ....no thanks 😆
I had suspicions he was a nepobaby. Suspicions literally confirmed. All the people I know who love Fred Again are middle or upper middle. It tracks.
This seems like the most stereotypical rise. Rich posh kid from London makes rap and pop music after being trained by rich posh musician and is successful. What’s mysterious about any of that?
It's this reason why I tend to respect Pet Shop Boys, considering they were exploring record stores to come across each other and made their own music on analog/analogue music hardware that, at the time electronic instruments came out, was vague and not well known at the time, more than many of the artists. You have to give credit to music artists that embraced the new wave/electronic music of the late 1970s early 1980s for popularizing the electronic music. Heck, the synthesizers they used back in the day gives me the authentic organ/piano feel whereas nowadays, it feels like I'm listening to a pre-made instrument from say number 088 or number 081 for a saw wave or ocarina/soft piano type of instrument.
Either way, new generations tend to listen to music in the present, and not realize older music existed long before they were born. Its this reason why I love my parents in the 1990s for introducing me to many genres 30 years later after my parents were born in the 1960s. Heck, Mowtown music is one of the genres for basis of many electronic music tracks in the later years.
@@DJMJM
Spot on with the Motown comment. The modern form of 4×4 techno came out of Detroit, home to Motown. And all of those 80s Detroit techno producers site Motown as an inspiration, even more so than electronic themed bands like Kraftwerk. And the Chicago house scene was also influenced by Motown and later disco music.
@@acetate909 Oh yeah definitely. Detroit, New York, Los Angeles, & Florida had their own forms of electronic music genres. But Detroit, New York and California are the top three when it comes to how Music started today. Considering how many hated Disco in Illinois, it's no wonder House & Techno music took its place to evolve the EDM we have today (40/50 years later).
@@DJMJM Eno wasn't posh. His dad was a postman
@@chrisb6296 Huh???
Well yeah. There is the Kenny Beats thing where he went from hiphop to EDM and then got back to his first love of hiphop. Running with the success area for a bit isn’t bad. Get the $ and reputation and then invest in what you love.
Hes a genius. Its in his name "Fred again" "OMG ITS FRED.... AGAIN" "I keep seeing this guy fred.... again and again and again". Hes literally making everyone manifest his fame its hilarious.
Good job on the video
Appreciate it!
BRIT=industry plant
He got that 'tism
"Brian Enio" My god, who is this person. Has he generated this script with AI? He doesn't seem to know anyone he's talking about
Nothing mysterious here. I found him when he had 10k views on his songs. It was special music, i knew he gonna be the biggest. No mistery
LOL, anyone who spent their formative musical and production education with Mr. Eno *should* be putting out great stuff like he does. Thanks for being good at nothing else!
I first heard Fred again.. We Lost Dancing during lockdown a few times, on social media... But didn't think much of it. Then at Glastonbury 2022, they used his song as the backing to one of the charity videos that plays on the screen and sound system between sets. I instantly recognised it, but more than that, it sounded absolutely incredible on those massive sound systems, so I started listening to his music much more.
Over the year that followed he really blew up, and then got announced for Glastonbury 2023... That 2023 Glastonbury set, in the sunset, with those vibes, was one of my favourite sets of all time at the festival, absolutely incredible to be there.
He played a secret set at Glastonbury this year, on one of the smallest stages, sadly I missed it as I was at another stage, but that's ok. I hope those that saw his Strummerville set enjoyed it as much as we enjoyed last year, he really is incredible, and brings immaculate vibes. :)
I don't know how you did your research, but talking about Fred again. albums, especially in 2020 without mentioning GANG (collab album with Headie One) is inconclusive research. Do better. Good video though.
he's clearly a plant and he makes garbage music... what are you people on about?
I’ve been a huge fan since 2020. His success now from where he’s come as a sound designer is impeccable! I finally got to see him live last week at bonnaroo!!
That’s awesome! Been trying to see him live for a while
That Boiler Room set was such a vibe - completely different from what the general views on EDM are! After that, there's no turning back!!
"EDM music" lol
Brian Eno
Not a plant
Yeah….
💯
Thanks. I'm surprised you didn't mentioned Jon Hopkins as he was hanging out with Eno (E NO) at the same time.
only big as he is because of his parents and the people they have connections with lol, I love how you just glance over his parents being literal British royality
there are million guys like Fred. nothing new.
That Brian Eno quote at the end sums up what Fred's done, and I also can't stop thinking about the words for myself! Thanks for the video! This was great!
Fred again EDM music is lame and whack change my mind
It had absolutley nothing to do with his masonic connections at all.
Dude I found Fred again a couple months ago and I found it in love with his music and now people's hating on him for some reason but like his vibes are so chill and his beats are good and like I just enjoy listening to his music and working on stuff. And it's good music for walking late at night too
posh plant
Ive never heard of this dude.
This channel is also part of the machinery.