From the Levi’s Archives | Selvedge Denim & Vintage Loom Repair | Levi's
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- Опубліковано 9 кві 2023
- For over a century, Levi’s® 501® jeans were made from denim woven on shuttle looms that created a selvedge finish. Levi Strauss & Co. sourced denim in 1873 for the first 501® jeans from the Amoskeag Manufacturing Company in Manchester, NH. Around 1915, LS&Co. began sourcing its denim from Cone Mills in Greensboro, NC. But in the 1980s, modern looms eliminated selvedge denim and one of the visible features of vintage Levi’s®.
Join Levi’s® Historian Tracey Panek as she explores the rich history of Levi’s® selvedge denim, the textile mills that created the denim, and the recent refurbishing of a vintage shuttle loom-one of the largest artifacts in our Archives.
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Levi’s should’ve bought white cone mills and continued to use and produce jeans made on the old looms with the old fashioned denim
Generations of my family, including me, worked in the textile mills of Northwest Georgia.
Would be great if Levi's made denim again on shuttle looms in the USA.
It unfortunately just doesn't make sense, there's relatively no demand for selvedge denim compared to the vast majority of people who couldn't care to know the first thing about the jeans they're buying at Target or Costco.
Origin has entered the chat...
😂
@MechaMugen there's plenty of demand for made in America products.
It's something companies like Levi's has fogot.
@@mikeO31082it's just not true. People don't care about denim and it's history. People just want cheap quick.
Thank you cone mill for made the special red line denim for the world 😊🙏
Respect to the workers, not the talking heads and businessmen.
Cool story. Now show the looms in Bangladesh, China, India, Sri Lanka, Vietnam, and Indonesia.
👏👏👏👏👏👏👏👏👏👏👏
Historia pura, 🔥 el sello levi's sin duda trasciende las barreras del tiempo ➡️
I just got some Cone Mills denim. Nice and slubby but super soft.
Fantastic!
That loom is truly an impressive historical and engineering artifact. It is a thing of beauty. A few years ago I was in a big old building in Phoenix and there is a huge red metal thing that is three stories high. I said what is that? They said it was a century old machine that used to be used to compress cotton into bales. This loom reminds me of that press except the press is way too big to move.
Deliciously ironic seeing as the US doesn't make any of its own selvedge denim anymore! The Cone Mills closed down some years ago, and most Levis 501s are now made in either Mexico, Turkey, India, Bangladesh, and using denim sourced from anywhere but the US!
The last pair of 501s I bought in New York were actually made in.......Egypt, with the denim being sourced somewhere around the globe other than the US. The carbon footprint in making those and shipping them back to the US was bigger than a Sasquatch!
What a shame that Levis have actually lost their USP, which is.....made in America!
Is this a joke? Are you mocking us? All signs point to you discontinuing LVC - the one and only proper selvedge line you have left. It's really funny how Levi's constantly talk about its history but sell jeans that are made in Bangladesh with no QC whatsoever. LVC has a high standard, but why aren't all jeans good? Like Wrangler 13mwz, made in Mexico and very sturdy. I hate that I love Levi's.
these days you are pretty much forced to go japanese
Get the duck digger warehouse 1947s best repro! Even better
Don't buy Levi's. It's a joke of a company.
levis give it the big talk about history but at the same time are discontinuing their LVC 501 line, what hippocrites. their regular 501 is absolute garbage.
Hey I own three of those! Yes, they're shit.
@@yamagvchi TCB has paid much more care to and done a much better job at bringing forward that heritage than Levi's could ever care to
We need proper Levis back
My God, I never realized there were so few shuttle looms left in the United States. We need to increase their number. We should get some male and female shuttle looms and start a breeding operation.
Link to purchase
Levis should have just purchased the shuttle looms from Cone Mills and set up their own little operation to support levi’s vintage. It was a very tiny portion of the whole site, like one single building. Missed opportunity for the brand. But there are plenty of good selvedge producers world wide for this niche market, so no biggie. Those looms will go to good use somewhere else in the US or Japan.
Wow👏🌷
❤
I love women's levi jeans, they fit and feel a million times better than the mens ones.
I love selvedge denim and pay a premium for it. My made in Egypt raw 501's are poor quality. Sad to see what Levi's has become in bad quality control from too much outsourcing.
Don't let the rich history of Levi's fool you. The jeans are cheaply made. My pair ripped along the bottom/crotch area in less than a year, from casual use. The issue being the fabric being incredibly thin and fragile for a pair of jeans.
Hey my Great Grandpa was a mill operator at Amoskeag! not that its a brag since the place was horrible to its workers and was notorious for child labor.
Levi’s we’re so much better on shuttle looms
i have a vintage levis that i want to date and ID. can you help me levi’s
Wow, 9 oz of 100% cotton denim already considered as XX.
Levis o nada
Sorry, but the Japanese do it better
Good story, but pity give it up due to competition and capitalism.
Levi's used to be the best but America sold their vintage shuttle looms to Japan. Japan is the only country in the world that knows how to make jeans the traditional way. Go buy some jeans from Japanese brands like Full Count, TCB, Momotaro, Pure Blue Japan or Japan Blue.
America did not sell its looms to Japan. The Japanese mills use Toyoda looms. The Draper looms that were in the White Oak Cone Mills factory are now used by Vidalia Mills in Louisiana and Proximity MFG that operates out of the old White Oak building.
@Priority0 then how the hell did America lost the knowledge to make real jeans when they were the ones that invented it. And how come japan make real traditional jeans? They probably have american shuttle looms. All they did was add their own logo.
@@James-sn5mg I don't know what you mean by lost the knowledge to make real jeans because there are plenty of American companies manufacturing jeans in America. There are only two denim mills with the capability to make selvedge denim in America.
@Priority0 the Japanese shuttle looms are basically american. They simply added their own brand logo on it. America did sell their looms japan
@@James-sn5mg You are completely wrong Toyota or Toyoda made their own looms for Japanese textiles.
Levis sucks now
Levi's should have saved Cone Mills
Fleischwirtschaft
deine Mutter
And now levis allowed China to produce the jeans and the quality like shit! China also produced the the same low quality levis for the fake market. Now there's a lot of fake levis in the market & people don't wanna wear levis anymore. They prefer to wear other good quality denim like Iron heart, Momotaro,Naked & Famous,Samurai jeans...
You're ruined your prestige levis brands and quality by giving license to china.
why are the japanese obsessed with levis pants, and they advertise it like crazy
Google the term “ametora” and there are a number of articles that discuss the cultural history of Japanese fascination and mastery of american heritage clothing (including Levis). Cheers!