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How Pidilite's STRATEGY made it a GOLDMINE stock giving 14,000% returns? : Business Case Study
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- Опубліковано 18 сер 2024
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VIDEO INTRODUCTION:
Balvant Parekh was one of the first-generation entrepreneurs of post-independence India, who contributed to strengthening the economic condition after independence. Today Balvant Parekh's company, which was founded in 1959, has a billion-dollar turnover annually. But Parekh’s initial journey of building the Pidilite Industries was, however, fraught with struggles and hardships. Today, we learn about the journey of a man who came from a humble background but went on to become the 45th richest Indian according to the Forbes list of 2013. How Pidilite's genius Business Strategy made Fevicol a memorable brand.
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#thinkschool #Fevicol #Pidilite #fevicolkajod #Mazboodjod Credits: CNN-News 18, WION, NBC News, Money control pro, Business standard, TV18,Business Today, ABC news, CNBC, ET now ,Bloomberg originals, Financial Times, DW documentary, AL Jazeera English, BBC news, Firstpost. Fair use - This video is for educational purposes only. All materials used in this video, including images, audio, and video clips, are the property of their respective owners and are used here under the doctrine of fair use. This video is intended to provide commentary, criticism, research, and education on the subject matter. We believe this constitutes a fair use of any such copyrighted material as provided for in Section 107 of the US Copyright Law.
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The best part is, fevicol is not just for carpenters, even consumers like us think of only fevicol when it comes to glue (specially reminds of school projects 😅).
Not to forget feviquick!
@@akshayjuneja1987 also a reminder of the old days,when we broke the stuffs and feviquick handles it
True
Ya 😂
I am a teacher for MBA coaching exams...can't stop myself from writing this comment...your presentation skills is insane..very apt case studies...keep the good work going..this is much needed for the youth today...Hats off!!!
Thank you so much. Means alot coming from you
I have seen similar presentation on some other you tube channel with exact same content few month back.
@@IAmRavi21 link?
@@IAmRavi21 no u a hater
@@swapniljadhav5249 how tf is that a hate comment
My dad bought 8000 shares in 1995 and we still holds it. Sad that he passed away few years back and gave that fortune to the next generation. We are still holding those shares(goldmine shares). Thanks Dad.
Your dad must be a visionary type of person.
How much doest it worth today?
1.84 crores
Fevicol ads have a different fan base,
Their ads are as good as their products,
"Biyah karaye ya na karaye,sofa banaye to isse banaye"😂
Nostalgia ❤️
Meri photo ko sine se yaar chipkale jara fevikol se
I was helping in my friend's assignment who is persuing business analytics in Canada and surprisingly I know all the answer.. infact better than him in some aspects thank you Ganesh Prasad for explaining such complicated thing in very easy manner
@@mathoola719 yeah and fun fact our education is much more harder then them but the only downside we have is that they have much more industrial experience as workshop nd seminars in college itself
@@kushkothari7056 Are you starting a AaaS business(Assignment as a Service:) ? I have lots of jobs for you
Good luck dude :)
Is mba in business analytics a good career option if the person does not have any programming language?
@@madhavsuresh2136 yup it's a booming field but in order to sustain in job field and to have promotion you need to have some programing skills at least some basic like database (DBMS), And and some tools like tableu and powerbi
Thanks bro for your feedback. Im planning to do masters in U. K and i had this fear factor in my mind that im spending huge amount of money for studying and would i be able to complete this course without an. I. T background
Actually truth, when We made furnitures for your house, the carpenter told he will only work if we provide fevicol. Or he will not take any responsibility for the product .. this is called monopoly 🙏🏻
Now they bought Araldite brand last year, the major competitor in adhesives, which allowed them to ensure superiority and after Araldite take over they increased price of all adhesives 20/30% , now they getting more profit with less competition.
We want you to get more likes than the bot who steals peoples comments
@@snooker6165 so now comment's also an intellectual property ? 🙄
So they have monopolized this business
@@vishwanathasharma1409 Asian paints is diversified to adhesives too, they now have allmost kind of adhesives pidilite have, ASTRAL is competing in mseal segment, ACC and ultratech competing in water proofing segment, still its not easy to grab the customer base pidilite have
They also bought falcon!!
My father works at Pidilite R&D. Nice to see Think School making a case study on it😁
Nice 😊 name bro
Your name is "Randi Bacha" . Apne baap se kuch seekh saale
@@snooker6165 😂😂😂😂😂
@@skmillionaire333 I was thinking the same😂😂
@@isarali5634 🤣🤣
*Now Should Be The Best Time To Buy And Trade On Bitcoin Because Currently The Profits Are Good And Up To A Standard Rate*
True. What about DODGE? Surely that gets in there too for diversification haha
I like to leverage 600/400 since I am young i can take some calculated risk. But I have about 19% of my portfolio in uranium bitcoin any advice on any other cryptocurrency that I can grow my $390k capital to a million dollars ?
Just shove it into CRYPTO you will be wealthy in the long run
.
investing in crypto now shouId be in every individuaIs Iist, in some months time you'II be ecstatic with the decision you made today.
Am investing in crypto now........the dip is a clear sign for new investors to come in✅✅
The host is an excellent communicator, I love watching him explain these case studies in detail and but in a clear simple manner. Keep going!!
What you said at 8:02 is absolutely correct because I recently asked a carpenter to make some tables and chair and I brought the material but I brought the wrong glue (some local one) the carpenter refused and said the glue is very bad and asked to get it returned and bring fevicol .
Didn't knew Pidilite being an Indian Company till I watched this, Great quality and Exposure...
Hello Ganesh.Firstly congrats on 1M subs. Your team rightfully deserved it.But one suggestion as u know women's day is coming.U can cover on following women entrepreneurs because we want to know more about female entrepreneurs such as
1.Simone Tata
2.Sumati Morarji
3.Anu Aga
4.Parle(Chauhan) and Reddy Sisters
5.Ghazal Alagh
6.Vineeta Singh
7.Kiran Mazumdar Shaw and many more
Ok brother
Gender doesn't matter for entrepreneurs.
I accept that gender is not an issue.I just told that we want to see more about women entrepreneurs as think school has done on lijjat papad and nykaa.I requested for similar case studies because the names I mentioned in the comment deserve a case study on their strategies
No need to force,let's just choose strategy. Of we select based on identity then useless.
Success of strategy doesn't depend on gender so if strategy is good then they'll get covered inevitably
nice case analysis,Fevicol is now synonymous with adhesive,like xerox for a photo copier
The thing is they have penetrated so deeply in our minds that even when we go to shops we won't be asking Glue/Adhesive we will say give me 'Fevicol'
Holding pidilite from 350 rs❤️
I am from a small village in Punjab called Mundi Kharar. I still remember, my dad giving a Rs. 20 fevicol bottle for free if someone purchased everything else required to get their Auto-rickshaw's seats repaired. Coming up with different packing sizes for different requirements and also just like maggi having super cheap smaller packings to penetrate the lower pay stub market was also key.
Hi Ganesh, you are teaching me a lot more than what I learnt from my MBA😅😅 Please remember to share the literature references at the end of video for each case study so that we can explore more from them..
The wisest thing that should be on everyone mind currently should be to invest in different streams of income that doesn't depend on the govt. Especially with the current economic crisis around the word. This is still a good time to invest in Gold, silver and digital currencies(BTC, ETH..).
With an initial deposit of $20k I made up to $75k in just a week of trading with her, Mrs Janet Lee Keener strategies are mind blowing.
I have also been trading with her, The profits are secured and over a 100% return on investment directly sent to your wallet, I’m a living testimony of her work.
I invested $8,500 and I made $23,450 after a week trading with her, I only trust Mrs Janet Lee with my investments. I’m now able to send my kids to great schools in LA, all thanks to Mrs Janet.
I’m from Denver Colorado USA I connected with her and she has helped me a lot, She makes so much profit for me, she is a FINRA agent, the best I can invest with so far, ever since I came across expert Janet, my bad turned out being good and profitable. She’s made success earlier than we thought
after watching so many UA-cam tutorial videos about trading I was still making losses until Mrs Keener started managing my investments now I make $21k weekly. God bless Mrs Keener she has been a blessing to my family.
One Day, we'll see a Think School Case Study
Yes, i observed this. Carpenters never accept other adhesive they prefer Fevicol only :-)
For me it's all about the quality of the product, and Pidilite ensures that. Marketing, good designing, everything helps the product come across customers but only the best quality will them keep coming back for it.
@Think School is getting better and better every day. We are also content creators and that's why we know how much effort is needed to make such kinds of videos and we really appreciate your effort. Thank you for providing such valuable, high-quality content.
Bro your Videos are not only Educational...But they give so much positivity.... Thank you so much❤🙏
I am a Pidilite share holder and this video gives me confidence that after the bearish market ends it will rise again ...
:D
Being a student this case study has helped me to understand some concepts related to ansoffs matrix !!!!!! thank you so much!!!!! CAN you PLEASE make a video on SWOT analysis case study please!!!!
The quality of pedilite products is extremely worth for money
As a management student your videos are really helpful to understand marketing in a better way.. compared to my clg marketing classes.
Great video that explains the core principles of well-run businesses that all others could follow. I wish I knew the names of the Pidilite executives who contributed to this growth. Such visionary people should receive greater recognition.
never thought the Ansoff matrix could be explained in such an interesting way!
I am a teacher, today I pasted Class-routines in my class wall using Fevical glue(small tube)....
Whether it's a paper or wood, l really love and trust Fevical❤️❤️❤️❤️👍👍👍👍👍
Thanks friend for posting this video- I love that you referred to the "empathy" Pidilite had for the carpenters. Normally this word is not used in the context of any business. I , however, believe , that without empathy one cannot make much progress in 21st century!
Brother, i have been requesting you to make a case study on CAFE COFFEE DAY. Please brother
Loved the explanation using Ansoff’s Matrix. Pidilite’s strategy to directly deal with the carpenter warehouses was a game-changer for them. It became an opportunity to connect well with the carpenters and convince them to switch to their products.
Fevicol played a key role in our school life for making the projects 😌 ❤️❤️
The marketing campaigns of pedilite is just Sick😁
GOOD BRO, I am a science student and when I stumbled across your video I thought it was a success story type of video but I was surprised that it was a case study for MBA students and the video was awesome and it was very easy to understand the concepts. Thanks for the video
Love your case studies. Such made in india brands dominating global arena are testament to the business acumen of the entrepreneurs in our country. If you could also do a case study on hospitality branding(Taj Hotels or ITC) it would be great.
I m proud of this organization I d worked for.
This channel never disappoints. Superb video, well explained 👌
It is always insane to see a company remaining the market leader in a particular segment of products for such a long time.
It was a refresher and a better way of understanding the Ansoff Matrix
The way you put your opinion regarding the company, is unmatched. Thanks such a great vdo.
Think School now has 1M students! Congrats ✌️🥳🥳🥳
Fevicol is a household name. As explained, they had gone through product and market development in a methodical way.
Their brand recall is significant. All this can come only from good management and employee dedication.
You may throw light on their management strategy and not just marketing to appreciate what goes in the minds of the entrepreneur.
Last month I resigned from Pidilite. And I have to say that today’s Pidilite was not this Pidilite. Their’s maximum frontline sales employees and distributors are unhappy and close to frustration due to extensive work load.
How distributors can be unhappy due to workload? May be they are unhappy due to margins?
This is one of your best ❤
Excellent 👌 presentation and powerful analysis Ganesh Ji. Thank you ❤️
you are great . youth needs these kind of discussion
3:02 It is only for good factory labour. Otherwise for agriculture labour in good wealth States it is 300-400 per day and in not so wealthy States agriculture labour is for 200-250 per day. For MNEREGA it is 220 per day.
Bro you still are living in 2017 and 18s
@@adeeshathodthillayam8951 bro Aaj bhi agriculture labour dihadi mei 200 se 300 chal raha hai aur fasal buai 300 se 500. Aur lagbhag ye hi hai kai saalo se. Halka sa badha hai
Your audio-to-video is not syncing buddy. Have an eye on it. Keep rocking always.🔥💯❤
Yes buddy
Do a case study on man matters .......they are doing very well ...... men have been ignored since a long .
....... they are making men to realise that we have to take care of our selves .... 🙏 i think this investigation journey will be an interesting one .
What an Enlightening video ! 🔥Interesting!
Present buddy ❤️
Loved it ❤️
Thank you so much for your efforts ❤️
Ye Dil Maange More ❤️
missed the outro music, now it has become a habit to click the like button while listening that music
People with exceptional foresight.
The clever explanation from sir ❤️ Well understood
@Think School Do a video on how Shemaroo music is nowadays nowadays nowhere to be found, how T series took over
Best as think school always do thanks to our teacher and his team
Well, this case study is mainly focused on fevicol instead of pidilite.
Was waiting for this case study...thank you Ganesh sir... jubilant industry is next best performing company...pls make video on this company..
Haa
Good one sir. We need more such videos on Indian companies where they made a difference to common man and thereby to the nation.
Think school content / case studies is more reliable than MBA from normal college
Am from Surat, Gujarat
And an owner for of an shop,
Really appreciate these video
Fevicol is synonymous with adhesive in India. Their ads are legendary.
Pidilite also acquired Araldite from
huntsman last year
I feel glued with your channel
I'm in love with your research and presentation.
You are just the best in what you do..
I'm glued to this you tube channel
Thank you again for the beautiful CSt Mr. Ganesh Prasad #Thinkschool Jai ho ♥️🙏🏿🙋🏿
Great Information nice video and edits
Hey brother..
I am also part of pidilite group last 5 years in Roff Division (tile and Stone solutions)
Really great place to work.
End user is our hero. It can be carpenters,civil contractor, Tiles/stone contractors etc.
We believe in Customer/wendor/traders, Architects,interior designers, clients stastisfaction towards product quality and end level services.
Very great ful for making case study on #pidilite industries Ltd. Very unique less in making ads and TV commercial.
From Surat,Gujarat 👍🎯
I know brand plugin is important but I missed the #ThinkSchool outro @Ganesh @Parsh
that tune is just like the dessert to an as always delicious main course!
In my opinion, the following goldmine product from Pidilite is WD-40. It is currently manufactured in the UK, imported and marketed by Pidilite. This product was previously available only to heavy machinery and the defence industry, but now it's available on Amazon for retail customers too. I have been using WD-40 since 2015 and have found no worthy competitor to this great product.
At shops we don't ask for glue ... We simple say "bhaiya fevicol dena" ... Isn't it amazing
RISK is to REWARD ratio is a very good metric to understand the pricing power of the company
"The practice of empathy is a billion dollar strategy."
Every single reliable brand, big or not, out there which has built trust is based on this philosophy.
Putting yourself in your end user's shoes gives insights no market research or fancy consultant ever will.
This same concept is, I couldn't believe, stated in my CA Intermediate Strategic Management module.
It said "A company's mission is the philosophy of the organisation as envisioned by its senior managers. It is the guiding principle of the organisation. All members are supposed to draw meaning and direction from it. It is not a fad, but a way to sustain commitment of people. It legitimises the firm's existence. It is a proclamation of what the company stands for."
Pidilite stood for carpenters
Nike stood for Atheletes
Lijjat Papad stood for Women
But it is stated deep inside the chapter which most students will never read because "Isse question nahin aata hai."
Ganesh, you and your team are doing an amazing job. You are filling the gap which our education system left.
Hats off!!!
पिडिलाइट 😎😎💪💪,फेविकोल,स्ट्रीलग्रिप,fevistik,फिविक्विक,एम सील etc,शानदार कंपनी😁😁👌🏻👌🏻,बहुत ही अच्छा वीडियो गणेश जी🙂🙂👌🏻👌🏻🇮🇳🇮🇳🙏🙏🙏
your lessons are awesome, highly informative. Great job...
Love your videos and research man. Keep it up👍🏽
Great video 🔥🔥
The branding is so best that today everyone, even random kid, say Fevicol to glue.
i love your videos.. so clean and clear messaging.. keep shooting for the stars.
Love from Kerala❤️
pidilite holds major part of my portfolio
Sir, tell us how u make video for UA-cam. Please tell process from selecting topic, writing script......
Fantastic and inspiring success story.
Great Analysis -Chennai
Great research and studies watching and loving all your videos
One of the best channels for case study 😊
Excellent just excellent case study.👍👍👍👍
Ofcourse ,no carpenter will ask for adhesive in the store ,they will just ask Fevicol,just like Maggie
Sir how to start with case studies and can you teach us how do you gather such crisp content for each case study.
Great video mate as always ......God bless ( ॐ नमः शिवाय)❤️🕉️🙏⚫🌹
Pidilite has also acquired ( joint venture) ICA that's a leading wooden coating brand all over Europe and every architects choice in India aswell.
👍 so much futuristic even I love fevicol too for small needs and fevicol ads are very close to Indian believe system
GREAT CASE STUDY❣️✨
Only source of understanding case studies!
Most important of addiction of this product is their advertisements