How To Cup (Taste) Coffee At Home

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  • Опубліковано 4 чер 2024
  • A practical guide to setting up a home coffee tasting. Get 2 months of Skillshare premium for free: skl.sh/jameshoffmann
    There is a master plan behind all this - this is part one. Part two is going in depth on tasting, so make sure you're subscribed for that.
    If you want a fancy cupping spoon, you can get one here: umeshiso.com/listing/72476549...
    Part three is going to be a little bit ridiculous, but very exciting!
    Music:
    "Still Good" by Utah
    Licenced through MusicBed - get a 30-day trial here: share.mscbd.fm/jimseven
    Links:
    Patreon: / jameshoffmann
    My Book: geni.us/atlasofcoffee
    Limited Edition Merch: www.tenshundredsthousands.com
    Instagram: / jimseven
    Twitter: / jimseven
    My coffee kit (studio): kit.co/jimseven/studio-coffee...
    My video kit: kit.co/jimseven/video-making-...
  • Розваги

КОМЕНТАРІ • 818

  • @garyosullivan5759
    @garyosullivan5759 4 роки тому +2530

    The sincere accessibility and transparency that you use when discussing coffee is genuinely heart warming

    • @carlgeyer6469
      @carlgeyer6469 4 роки тому +9

      Have learned a great deal from your channel. The tasting process is a great idea. George Howell is around the corner. His Ethiopian is sweeter initially. I know the beans oxidize over time. I try to purchase a pound within 10 days of roasting. When you do home tastings, are your coffee beans fresh?

    • @ericjackson1052
      @ericjackson1052 3 роки тому +2

      Gary, you’re not kidding. It’s terrific.

    • @OscarYourFavoriteMexican
      @OscarYourFavoriteMexican 3 роки тому +3

      I read you comment in Mr. Hoffmann's voice

    • @hanaumamama
      @hanaumamama 3 роки тому

      Yes. Thank you

  • @nichj487
    @nichj487 4 роки тому +1179

    James. Explain your spoon sorcery.

    • @leonloh5960
      @leonloh5960 4 роки тому +169

      its probably taught on skillshare

    • @sonny9390
      @sonny9390 4 роки тому +28

      Nich J it’s probably a skill you acquire by cupping hundreds of cups of coffee 🙄

    • @naboroux18
      @naboroux18 4 роки тому +35

      @@jameshoffmann I must have watch that bit 5 times ! Silly can be good!

    • @MrJanja93
      @MrJanja93 4 роки тому +12

      An impressive magic trick

    • @kaffeewerks9609
      @kaffeewerks9609 4 роки тому +47

      Two tripod shots mixed together with keyframing. One shot with no spoons and one with. More impressive is the amount of effort he put in! lol

  • @Mogawty
    @Mogawty 2 роки тому +86

    2:45 that was some top tier editing

    • @Izakaya.Kairyuu
      @Izakaya.Kairyuu 2 роки тому

      Oh ayo its moga. If you're looking for more coffee content, lance hendrick and sprometheous are good sources for all things coffee. They're kinda on the nerdy side of coffee youtube but still really good. Congrats on the new house and I hope you'll enjoy coffee as much as Mr. Hoff does

    • @edoalva48
      @edoalva48 Рік тому

      Quite random to see you here. European Coffee Trip would be another recommended channel!

    • @kimbridge5592
      @kimbridge5592 29 днів тому

      was cool how he did it.

  • @MihaRekar
    @MihaRekar 4 роки тому +886

    One thing that should also be pointed out: coffee cupping is a great way to show your friends what all the fuss is about. I had people who don't even drink coffee come over and they were 100% certain all coffee will taste exactly the same to them and they were shocked to discover how different it can be even to them.
    I also like to do them in a way where I invite a couple of friends and they each can bring their own coffee to taste so we all have something new to discover and experience.

    • @s0undnin
      @s0undnin 4 роки тому +55

      i want to be your friend

    • @MihaRekar
      @MihaRekar 4 роки тому +18

      @@s0undnin let me know if you visit Slovenia :D

    • @technovelodos
      @technovelodos 4 роки тому +22

      Coffee is the new whisky

    • @rfdc
      @rfdc 4 роки тому +23

      I know what you mean. I don't drink whiskey and I don't really like it. However I once did a tasting using a sample pack of four different whiskeys and it was very enjoyable. I could so easily taste the differences, different strengths, flavors and aromas. It was such a pleasant experience. It gave me a whole new perspective on whiskey.

    • @LSF000
      @LSF000 3 роки тому +11

      This is exactly how I was converted. I hated coffee, could not understand for the life of me why anyone would drink it. Then an associate who was a roaster invited me to join him in cupping some roasts he was experimenting with, and I was blown away by how much I learned about good coffee in that one sitting.
      It's now almost twenty years later and I'm still learning!

  • @The55five5
    @The55five5 4 роки тому +592

    That ending, exactly what I didn't know I needed. Apologize for nothing James

    • @linam97
      @linam97 4 роки тому +6

      Exactly this. Thanks for making my day James!

    • @JordanHexican
      @JordanHexican 3 роки тому +9

      lmao...im glad i read this before the ending..

  • @MrKelsomatic
    @MrKelsomatic 4 роки тому +85

    Kettle temperature is the best, funniest way I've seen of indicating the length of an ad break. Brilliant idea that made me smile (and watch the full ad break).

  • @Esaups
    @Esaups 4 місяці тому +11

    I work at a trattoria in Mexico, we've been serving really bad coffee for years untill I decided to change that, It's been two months now since I've started this journey, now, people really loves the coffee we make and it's 80% thanks to you and your videos, now, with the rest of the coffee I have on the restaurant (cause believe, I've tried a lot from specialty coffee shops of my zone to supermarket coffee) I'mma try to cup all of them, maybe it's not best cause they're not recently grounded but I'm pretty sure that'll be fun 💕 ☕

  • @mattbanak8917
    @mattbanak8917 3 роки тому +16

    13:50 was the most majestic 5 seconds of this channel's history. Beautiful.

  • @greenlean8890
    @greenlean8890 4 роки тому +110

    I love your spoon transition @2:46! Its very smooth and I re-watched it at least 8 times trying to figure out how the spoons were edited in.

    • @slothc
      @slothc 2 роки тому +9

      I'm gonna guess the spoons were edited out before they appeared

    • @thestever
      @thestever 2 роки тому +17

      im high rn and i thought i was hallucinating when that happened

    • @zeahlessley6108
      @zeahlessley6108 Рік тому +5

      James is a fan of magic/sleight of hand, so I wouldn't be surprised if he did this as seen, no editing 😊

    • @dako2117
      @dako2117 Рік тому +5

      @@slothc if you look frame by frame it looks like he's wiping something away... a green cloth

    • @akshayde
      @akshayde Рік тому +4

      James is cgi

  • @krishdhruve1403
    @krishdhruve1403 4 роки тому +793

    I saw James, I clicked on James. I am happy now.
    UPDATE: I absolutely love how James manages to simplify a process that's perceived as 'pretentious' to a lot of coffee drinkers.

    • @Thetache
      @Thetache 3 роки тому +6

      The beauty of explaining the technical reasons for the why things are performed a certain way (so us amateur home baristas can learn) and the admission that there is also a degree of pretension to the procedure when a lot of industry professionals get together.

  • @JacobTheLoofah
    @JacobTheLoofah 4 роки тому +168

    That spoon edit was so god damn smooth, you're getting too good at this

    • @PrinceBarin77
      @PrinceBarin77 2 роки тому

      Inspired by Derren Brown perhaps? Loved it, a very understated flourish!

    • @kepakko
      @kepakko 2 роки тому +2

      It was so smooth I had to watch it three times.

    • @jozefhorniak8191
      @jozefhorniak8191 2 роки тому

      @@kepakko me too, I was like "where were the spoons before?"

  • @thomaskoch8608
    @thomaskoch8608 4 роки тому +42

    I attended a cupping during a coffee workshop once. They had three different coffees in 6 cups and we had to find the pairs as a group. Interesting exercise for beginners and you encourage a discussion in the group!

  • @alexanderclaylavin
    @alexanderclaylavin 3 роки тому +51

    "Just gently..."
    (Slurp heard across the English channel)

  • @kaheldan
    @kaheldan 4 роки тому +389

    So we're not gonna mention that editing when he conjured the cupping spoons?

    • @MoHawkinsBass
      @MoHawkinsBass 4 роки тому +4

      Dan Dan was also going to point this out. A true wizard!

    • @espresMod
      @espresMod 4 роки тому +1

      yes, it was brilliant, I loved it!

    • @matthewrisley9070
      @matthewrisley9070 4 роки тому +13

      You know he spent some time putting that together! Skillshare seems to be working! ;)

    • @mattca353
      @mattca353 4 роки тому +4

      He's a spoon sorcerer

    • @arkaei
      @arkaei 3 роки тому +6

      spoonomancy.

  • @coffeeblogua
    @coffeeblogua 4 роки тому +80

    Fourth wave - it’s when you’re teaching the whole Planet 🤗

  • @redsn4pper
    @redsn4pper 4 роки тому +78

    This is the first time I didn't skip the Skillshare endorsement, just because I wanted to stare at the temperature counter on the top right corner! 😂😂😂

  • @clericneokun
    @clericneokun 4 роки тому +349

    Once, I was too lazy to bust out the coffee maker that I just dumped a bunch of grinds in my mug, poured hot water over it and drank it that way. Years later, I find out that the fancy people called that 'cupping'.
    On a different day way back when, I was again too lazy to use the coffee maker but this time, I didn't want to chew grinds while I drank coffee so I placed a paper filter with coffee grinds above a similarly sized strainer and casually poured my hot water through there. Surprisingly enough, I also find out years later that the fancy people called that 'pour over'.
    Long story short: My teen years were pretty weird.

    • @Trekki200
      @Trekki200 4 роки тому +15

      The first one is the also known as the classic dorm room Turkish/ Greek coffee.

    • @mangroi1218
      @mangroi1218 3 роки тому +4

      The first one is we called in our country as "tubruk" style.. Very origin style to enjoying a cup of coffee..

    • @SamoScopom
      @SamoScopom 3 роки тому +1

      the first way was actually how I started drinking coffee. I liked that it was weaker and I could choose the volume. And it seemed more natural than instant coffee.
      This is also how many people drink coffee here, especially on construction sites or generally at work. We also call it Turkish coffee.

    • @breadman5048
      @breadman5048 3 роки тому

      Same here :) I actually like it better

    • @ysobah8917
      @ysobah8917 3 роки тому +2

      I once put grinds in tea filter bags and let it sit for a while before taking it out. Yet to find out what it's called.

  • @howtodrink
    @howtodrink Рік тому +85

    Always super helpful James, thank you!

    • @anderson-may5174
      @anderson-may5174 9 місяців тому +1

      Howtocoffee?

    • @vvvvvv66666
      @vvvvvv66666 7 місяців тому +1

      Real recognize real

    • @Chili0xFF
      @Chili0xFF 4 місяці тому

      Damn. I would never expect an alcohol nerd channel in the coffee nerd section of youtube!

  • @abdullahmajed7554
    @abdullahmajed7554 4 роки тому +34

    I love how james simplify the process even though it's already simple
    Please we need many of you in my college

  • @AstrumG2V
    @AstrumG2V Рік тому +8

    I love that he's doing it in three wildly different containers, even though he has a perfectly good cupping set over there. "You don't need equal sized containers, and to show you, I'm gonna do it in three of the most different containers I have."

  • @Fitzrovialitter
    @Fitzrovialitter 4 роки тому +20

    James has such great integrity here, avoiding advertising his own brand.
    I must say as a consumer that Square Mile has the most ingenious and effective coffee packaging that I have ever encountered.

  • @mr_mr
    @mr_mr 3 роки тому +50

    You could never be thanked enough for bringing your humility and honesty to this part of the coffee world.
    Your inclusiveness will bring new fans to this world. This bring more consumers as well, which brings more opportunity for production, shops, accouterment and manufacturers.

    • @nathanmelton827
      @nathanmelton827 Рік тому +2

      Yes he can be. He’s thanked plenty enough by the huge $$$ from all our views.

  • @benediburok
    @benediburok 4 роки тому +48

    12:17 "Astonishing array of bizarre noises" - James Hoffmann

    • @hakimazmi9393
      @hakimazmi9393 3 роки тому +2

      "and just gently...SSLLLUURRRPPPPP!!!!!"

  • @awesomeacton
    @awesomeacton 4 роки тому +15

    Can't believe I've never heard of this! Sounds like a great weekend activity to introduce my friends to some finer coffee varieties!

  • @rangka-ESAF
    @rangka-ESAF 4 роки тому +42

    For general people in Indonesia, that is how we make our coffee. Just put coffee ground into mug, pour water, and... done. Enjoy coffee with lot sedimen in the bottom of mug.

    • @ervinandrianrustandi8238
      @ervinandrianrustandi8238 4 роки тому +5

      Kopi tubruk , the names come from when the water is poured the coffee and the sugar looks like collide each other, even today people brew it without sugar they still naming this technique 'tubruk'

    • @SiopaoSauc3
      @SiopaoSauc3 4 роки тому +2

      He already mentioned it's like a French press but it's more similar to cowboy coffee

    • @ervinandrianrustandi8238
      @ervinandrianrustandi8238 4 роки тому

      @@SiopaoSauc3 yep , this simple method has lot of name in lot of culture

    • @justhan9630
      @justhan9630 4 роки тому

      U mean tubruk?

    • @auralarchipelago
      @auralarchipelago 4 роки тому

      Unfortunately, usually done with powder-find grinds from gnarly blends and a pound of sugar. If people like it like that, good for them! I'm happy, though, that third wave coffee is getting huge in Indonesia and more subtle coffee techniques are taking off, and not just for fancy folks.

  • @jalalelhayek2932
    @jalalelhayek2932 4 роки тому +13

    Been wondering for years why the cupping brew method is so different from the more popular general methods. I’ve finally got a decent explanation, thanks!

  • @collinyung7225
    @collinyung7225 4 роки тому +1

    I genuinely love your excitement and passion for coffee

  • @rakkitb88
    @rakkitb88 4 роки тому +37

    Minimal jargon and ego when teaching
    Smooth sponsor transition / video editing
    Awesome content regarding coffee. Thanks as always!

  • @sambruhl9632
    @sambruhl9632 4 роки тому +4

    i love how accessible you’ve made this seemingly inaccessible activity! I’ve been doing pour-over this year, and now i’m excited to try our more coffees this way

  • @SL-vs7fs
    @SL-vs7fs 3 роки тому +1

    James, thank you for simplifying the process and emphasizing the fun.

  • @bensoto87
    @bensoto87 Рік тому +9

    Found this channel after watching Cooking with Alex. So glad I did! I love how unpretentious you are with the process and encouraging people to try it out. So good!

  • @brettfuller6603
    @brettfuller6603 4 роки тому +22

    Such a great video, and ended up doing a cupping at home because it seemed simple. It was a lot of fun, a little more work than I expected but worth it! My wife has always thought she loved dark roasts, but we learned that the region more than the roast color had a bigger impact for her and her favorite of the bunch was actually a light roast that she said she enjoyed so much she would drink without any dairy.

    • @tonibonafide1088
      @tonibonafide1088 4 роки тому

      Brett Fuller
      What was the coffee she enjoyed most?

  • @Jenglotto
    @Jenglotto 4 роки тому +8

    James, you create content that is highly informative and you explain concepts in an easy to grasp manner. At the same time it's really fun to watch. It's a treat whenever a new video comes up!

  • @IamSeafarer
    @IamSeafarer 4 роки тому +11

    Love it. I had no idea they simply brewed each dose in it's own vessel! I will for sure be trying this with some local roasters soon. Thanks James!

  • @TomTrueba
    @TomTrueba 4 роки тому +15

    Just to clarify, depending of the altitude is going to vary from boiling point. At sea level it's 100C, here in Quito it's 92C.
    This is very important when cupping, it's a great advice from James that it's necessary to wait the 10 minutes gap. Also, at our altitude (2800masl) it's interesting to play a little with the pressure of the espresso machines! Great video!

  • @ronaldyho
    @ronaldyho 4 роки тому +3

    So happy that James simplified the entire cupping process, so that mere mortals can learn to enjoy coffee even more 🥺

  • @sergioramos3437
    @sergioramos3437 3 роки тому +5

    I love the way you present this and not being pretentious about it.. I know near nothing about coffee but I've been writing poetry forever and anytime someone asks me for a advice I try to talk about it in the same way.. just have fun it's not so precious and special and you're just as capable as anyone else of figuring it out

  • @frostfang83
    @frostfang83 4 роки тому +1

    Really well put, you’ve cut straight to the core of cupping coffee and the logic of the process.

  • @andrewb9212
    @andrewb9212 4 роки тому +2

    I've quietly enjoyed your videos for a while now. This one was great - I'd seen cupping but not looked in to it. As a newer person to coffee, I really appreciate the practical and simple accessibility that you've brought - please keep it up

  • @ThatGadgetMatt
    @ThatGadgetMatt 3 роки тому +3

    James, you show immense passion for coffee in each of your videos, but this might be the most heartfelt, most sincere, most impassioned I’ve seen you. I absolutely love this video because you so clearly love the event of cupping and truly want others to share in this joy (which I’m sure is why you held the worlds largest simultaneous cupping!). Wonderful video and thank you!

  • @pastafarm2.0
    @pastafarm2.0 Рік тому

    I come back to this video every now and again and the sheer simplicity in how you explain everything, just assuming people know something but not everything is absolutely amazing. You're a great teacher James, keep up the good work.

  • @sharingtables6704
    @sharingtables6704 4 роки тому +4

    You make this so welcoming , friendly, user-friendly, and accessible to people who might have been scared away from the industry cuppings. This is how coffee should be... open and welcoming. Thanks for being a great leader in the industry for everyone. Cheers!

  • @IgnasButenasProfile
    @IgnasButenasProfile 4 роки тому +17

    Thank you James for sharing. I would love more and more people do cupping at home. That's exactly how I started. It was fun, it was interesting and... This year I was competing in World Cuptasters Championship :D There is nothing magical about cupping. Most important you have to be curious and enjoy it. Calibration of sensors takes time, but it will come.

  • @eastonhoward818
    @eastonhoward818 2 роки тому

    Even after two years of this being posted, it is still enjoyable to get pointers on how to sample and taste coffees that I might enjoy! Many thanks man

  • @AnOtterCoffee
    @AnOtterCoffee 4 роки тому +7

    This is an awesome, simple, practical, no fuss video for everyone who wants to start tasting and exploring the wonders of coffee. Thank you James, I am waiting for your Masterclass. 😉

  • @declantinsley1668
    @declantinsley1668 4 роки тому +1

    Love the way you make learning about coffee simple, I find most specialty coffee shops don't have the time to take on new people in the scene and always go towards people with more experience which takes away the mentorship learning system.

  • @BigPurpleHippo
    @BigPurpleHippo 4 роки тому +4

    Good video James. Made the whole process seem less intimidating! I'll probably try it soon.

  • @heyytooor3856
    @heyytooor3856 4 роки тому +5

    i´m really happy, now i can improve my sensibility in a way more fun tecnique, thank you James!!! you are helping a simple brazilian coffee enthusiast!!!

  • @kasperholmjensen8540
    @kasperholmjensen8540 4 роки тому +1

    Every video I get more and more amazed about you James.. Your knowledge about coffee seem endless and combined with your skills at editing and teaching it makes your videos perfect. Thank you James!

  • @EpicJonT
    @EpicJonT 4 роки тому +1

    You made this sound so complicated at the beginning but it paid off because your demonstration then seemed easier and achievable, it was a good presentation and very well arranged. Top way to explain!

  • @petershirreffs6927
    @petershirreffs6927 4 роки тому +1

    Wonderful edit at the end, thanks for giving everyone a bit more caffeine confidence and I really look forward to the pallet video - something I very much struggle to wrap my head around.

  • @jeffreychevers5867
    @jeffreychevers5867 4 роки тому +1

    Thank you for simplifying the process, I have cupped with a roaster and at home, most of us love coffee but are not professionals in the coffee industry so this was a great way to really learn to enjoy this process and learn at the same time. Thanks for keeping it real.

  • @MrMisterPhoenix
    @MrMisterPhoenix 4 роки тому +2

    This is a fantastic video James. I've been overwhelmed with the idea of developing my taste and how to go about it, and this is a great reminder to keep things simple. To make the notion of cupping seem achievable and approachable is so great. Keep up the excellent videos as always!

  • @gabriel_export
    @gabriel_export 4 роки тому +2

    Very excited about this video. I just bought my first set of cupping bowls and spoons so this is perfect timing!

  • @DEllisMusic
    @DEllisMusic 2 роки тому +4

    I had no idea this was even a thing until a few weeks ago when a friend of mine mentioned it. I’ve since done several of these, I home roast so it’s fun to do little experiments and see how changes in the roast session change the coffee flavors. Also how different beans compare of course. Thank you for this! It’s a total blast.

  • @Darkhalfcustoms
    @Darkhalfcustoms 4 роки тому +1

    I really loved the musical slurping. Made me smile.

  • @Karreth
    @Karreth 2 роки тому +6

    This did inspire me to do my own cupping at home. I did the thing you said I didn't have to, and bought 3 different bags of coffee to compare to two bads I already had (one frozen, one in use). I was surprised by the results, though. I'm someone who' have enjoyed coffee since I was in my teens, but I wouldn't characterize myself as a connoisseur. Still, I have opinions on what I like.
    In the comparison I find it pretty easy to identify the acidity and sweetness, and I also got one coffee that tasted chocolatey and another that tasted delicate. I wasn't able to put any words on texture or body, though. I suspect that would need more practice to pick out.
    Still, what surprised me is that the coffee I liked the best in the cupping is not the same one I liked best brewed. In the cupping, two coffees stood out to me as exceptionally good, while the others were all merely good. And one of my favorites ended up in the merely good pile.
    I suspect I know why, though. I've always made my coffee the same way, quite strong and with a scoop. And ... I think maybe different coffees need to be brewed differently to be the most enjoyable they can be. I kinda sounds obvious when I type it out, but I've never thought about it that way before. It makes me kind of excited to experiment with how I make my coffee in the morning.

  • @tristansmith3731
    @tristansmith3731 4 роки тому +3

    Don't know if you'll see this but I found your channel recently through Reddit. I recently got into coffee late last year and I have learned a lot from just watching your content and reading your book. Just wanted to say thank you

  • @RhubarbSauce
    @RhubarbSauce 4 роки тому +1

    Great video! As a coffee enthusiast wanting to get into the industry, this video is perfect! Thanks.

  • @adambroussard2987
    @adambroussard2987 4 роки тому

    Big fan of that kettle count up you used as an ad timer. Brilliant.

  • @howienordstrom1290
    @howienordstrom1290 Рік тому

    After watching a few times, I suddenly picked up on the clever spoon spreading, including the sound. Details. Love it!

  • @squarehammer4619
    @squarehammer4619 4 роки тому +1

    I have those same multi colored spoons and I love them! Thank you for this video it taught me so much

  • @sharvo6
    @sharvo6 4 роки тому

    I hope you don't get bored with making vids. Have been learning so much.

  • @kajesimpson126
    @kajesimpson126 4 роки тому +3

    That slurp beat at the end was perfect!

  • @deanclark2987
    @deanclark2987 4 роки тому

    Thanks James! Really enjoyed this. You take the complexity out of cupping and make it enjoyable. Thumbs up!

  • @euridulay334
    @euridulay334 3 роки тому +1

    We were thinking of doing some cupping today coz we have 3-4 different coffee beans. Then I remembered just about a year ago, my brother and I learned so much from your videos when we were just starting out with home brewing. Thanks for sharing your valuable coffee knowledge, James 😊

  • @khaledramadan862
    @khaledramadan862 4 роки тому

    Absolutely love thissssss... Finally some proper education on tasting .. a fantastic gateway to enjoy coffee more .. thank you .. can't wait for part 2

  • @franciscovelasco4111
    @franciscovelasco4111 4 роки тому +1

    Thank you so much for this video James, it's my first time trying and it was amazing to realize the difference between 3 different coffees and start in this amazing world of coffe tasting and to realize what I really love of coffe.
    Greetings from Mexico 👏👏

  • @JonathanEstassy
    @JonathanEstassy 4 роки тому +1

    Thank you James. As always, a thorough but simple explanation to dive in slowly (the first tip toe!) in a technical subject. I appreciate a lot the way (sometimes the sarcastic 😁) you engage with to give us quality teachings. Continue doing so please !👏

  • @tomufer
    @tomufer 4 роки тому +1

    The spoon reveal was awesome! I'm going to try some cupping this weekend.

  • @jonthecoffeeguy2450
    @jonthecoffeeguy2450 4 роки тому

    Love the shout out to Umeko on the spoons! Also great recommendation on grinding finer. Switched over to that a few years back and have really enjoyed how it resembles a filter coffee quite nicely.

  • @grandrenard
    @grandrenard 3 роки тому +1

    After knowing nothing about coffee 3 months ago and now having read your book and seen all your fabulous videos, I had a period of making GREAT coffee. But now I suddenly constantly second quess myself and have a hard time tuning in on new coffees. I hope it's just a phase... Thanks for all your inspiration and thoroughness!

  • @josefergil
    @josefergil 3 роки тому +1

    Amazing video. Thanks a lot James for this kind of videos, you brought me back to when I was studying agronomy in Colombia. We did this several times at the factory where coffee is sorted "green".

  • @stratman1234
    @stratman1234 4 роки тому +1

    This was a wonderfully interesting video. I've never thought about doing this before, but now I want to try it. It sounds both fun and useful.

  • @Gretchen_Trouble
    @Gretchen_Trouble 4 роки тому

    I have been watching your videos for a while now and I've always loved them, but felt like they were just a little over my non-barista head. I feel like you made this video specifically for me as this is exactly what I've been wanting to learn. I've been really getting into the art of coffee in the past year, but have been struggling to truly discern different flavours. Thank you for this! I've got a couple bags around the house, I'm going to try this right now.

  • @akshaynigam9729
    @akshaynigam9729 3 роки тому

    Another great video! Probably my favourite after the v60 technique one. We have a done a few now and really enjoy it. It's astonishing and fascinating how much the taste changes as it cools.

  • @nelakasparova3428
    @nelakasparova3428 5 місяців тому

    Amazing guide! I set up coffee cupping session in our office based on this and everyone loved it!

  • @bajingan270584
    @bajingan270584 4 роки тому +1

    Hey Mr. In my country this is one way of enjoying coffee too. It's name is tubruk method. But, we usually break the foam 4 times. 1/4 part of the mug, 1 minute wait each. And the last part we not scrap off the foam, we gently stroke the foam until it's gone. If you break the foam like we do you'll get thicker foam and more delicious coffee. Good luck Mr!

  • @KIAPETE1911
    @KIAPETE1911 Рік тому

    I really appreciated the spoon transition, hats off to you sir.

  • @mrkesu
    @mrkesu 4 роки тому +20

    I truly appreciate these videos James , thank you so much for your time on them.
    I'll try to contribute when I can on your patreon to keep this excellent content going :)

    • @jameshoffmann
      @jameshoffmann  4 роки тому +35

      Thank you! If Patreon ever, ever feels like a stretch then skip it! Views are plenty of support (and kind comments too)

  • @fabienbable
    @fabienbable 4 роки тому +14

    Great as always! Thank you. Can't wait for the next video,
    and for the Brew Over Guide 😏😝

  • @terihammond1402
    @terihammond1402 4 роки тому

    James, thank you for sharing your vast coffee knowledge. I sincerely enjoy and appreciate your videos!

  • @johnwongkimsiong3807
    @johnwongkimsiong3807 4 роки тому

    Was just talking to a friend about cupping few weeks back but haven't done it yet. Thanks for the guidance!

  • @giovanniognio8889
    @giovanniognio8889 4 роки тому

    Amazing video. My interest in coffee has been growing for quite a while now and this is the PERFECT guide to start developing my taste. Will give it a go.

  • @knownunknowns589
    @knownunknowns589 4 роки тому +1

    Love the exaggerated flourish at 2:47; James you absolute wizard.

  • @MichaelEhling
    @MichaelEhling 4 роки тому

    James, I love your encouraging manner. Thank you.

  • @SimonDanellPiano
    @SimonDanellPiano 4 роки тому +2

    Thank you so much for this! I want to learn more about coffee, but never knew how to really learn. So rather than actually knowing, I'm thinking "hmm, this one has a deeper taste" without having the slightest clue what that would even mean. I also never knew what I actually like, which results in me buying by price. Thank you for helping both me and my wallet!

  • @beachdays561
    @beachdays561 4 роки тому

    I always thought the coffee tasting was such a complex process but you really simplified it for me

  • @musicjunkie421
    @musicjunkie421 4 роки тому +1

    Excellent job Mr. Hoffmann, it's always a pleasure to learn something new!

  • @hernaniCH
    @hernaniCH 2 роки тому

    I love your youtube channel man;
    The quality of information and the simplicity of how you try to educate your audience are superb.
    Now I'm doing a "back-read" of your videos
    Thank you and keep it up.

  • @JackSmith-lt4vz
    @JackSmith-lt4vz 4 роки тому +5

    Hey, thanks for the video, tried this today with three Monmouth coffees, it worked really well , and the final brew of each coffee was actually really balanced without the v60 etc getting in the way, I will definitely be doing this for any new coffee I get to see the base line flavours. Great video.

  • @paulclutton5201
    @paulclutton5201 3 роки тому +1

    Tried cupping for the first time with 5 different coffees today. Enlightening. Though I would be a chocolate and caramel guy but a floral Bolivian honey geisha won the day. Thank you James for your enthusiastic guidance.

  • @chrislee3861
    @chrislee3861 2 роки тому

    I have just started my own roasting at home, so I greatly GREATLY appreciate the video, my friend. Cheers!

  • @ishantsingh3366
    @ishantsingh3366 2 роки тому +7

    "This is mostly to cover our insecurities and make us look like we know what we're doing" 🤣🤣...Jim's sense of humor is so unpredictable and savage

  • @fajitaboys
    @fajitaboys 4 роки тому +1

    This one was really fascinating. Good job, James.

  • @joshruby4252
    @joshruby4252 4 роки тому

    Hi James, I recently landed on your channel and how glad am I that I did. I appreciate your intellectual honesty about these processes and love your creative style. Keep it up and all the best!

  • @estebanlopera8250
    @estebanlopera8250 4 роки тому +2

    Wow!
    I went to the World of Coffee for the first time a couple of weeks ago and had been watching your videos just because I enjoyed the style and without knowing anything about you. There I picked up your Book, the world atlas of coffee, but didn't make the connection that you wrote that and just now I was like "wait, Hoffmann? I know that name... Oh! he's the guy I'm reading!" Thank you so much for all the Information you put out there and your book is an artwork of itself!
    Cheers!

  • @tonylawlor8833
    @tonylawlor8833 4 роки тому

    Great video James, I love the way you make something we all thought was oh so technical accessible to everyone, thank you.

  • @evanwilliams3473
    @evanwilliams3473 2 роки тому

    Really trying to get into developing my taste! Thank you for the down to earth explanation and tips. Going to give it a go this weekend!

  • @sebastianmartinez7196
    @sebastianmartinez7196 4 роки тому

    James, I enjoy A LOT every single video you share. I'm starting to take action and diving in into the world of coffee. Thank you. Best regards from Colombia.