1959 Plymouth-Dodge-DeSoto-Chrysler-Imperial "Forward Look Show"

1959 Commercials from the Fred Astaire Show
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[@erty7012]

We need modern day remakes of those cars.

[@raphaelhernandez4088]

I was born in 59! Nice.😊

[@8176morgan]

Me too. Economically it was a very good year as the economy grew by 6.8% that year.

[@GlamrockFreddystudios]

Now that's a car

[@allencrider]

Those huge cars! You could get a 59 Plymouth Savoy with a 132 horsepower flathead six that weighed 3450 lbs. Then load it down with an automatic transmission and you'd have a real grandma car or taxicab!

[@ljmorris6496]

Why do that?, get the Hemi

[@allencrider]

@@ljmorris6496 They ain't got no hemi in 1959

[@rick0e295]

🎵 It's Delightful! 🎶IT'S Delovely 🎵It's DESOTO 🎶. And ALL of the 59 Chrysler Corp cars. Exners fabulous finned fantasies for Chrysler! 🏆

[@nlpnt]

4:15: By 1960 that kid would'nt be able to sit up in the back of the wagon like that. They really didn't have much floor to ceiling height. (By 1986 he'd be hauling his own kids around in a T115 minivan).

[@jameshenry3530]

This commercial must have been colorized from the original
black and white version. I recognize the pitch man as Art
Gilmore. He appeared on a lot of episodes in the Dragnet
television series.

[@RapperBC]

Believe it or not, the original broadcasts of these commercials were in color, and recorded onto Ampex 2" color videotape.

[@mikethespaz372]

You are correct. What you were watching was one of, if not the first, video taped prime time broadcast programs on American television.
The original title was "An Evening with Fred Astair" and originally aired on ABC.
The announcer for this show seen here was the great Art Gilmore who lived to the age of 98. He was one of the greatest voice talents to ever hit Hollywood. He wrote two books about working in the voice-over industry.
The likes of Mr. Gilmore may never be seen again.

[@RapperBC]

@@mikethespaz372 I was pretty amazed by his voiceover talent. I guess that's why. You just don't hear that anymore. Everybody sounds like they're 15 now. 😂
However, I think some of that has to do with people not smoking anymore. Which is good.

[@kennixox262]

Definitely color videotape. I think from 1954 onwards, color was broadcast for several hours a week or TV "specials" that were live and perhaps preserved on kinescope in black and white. Videotape hit the broadcasters in 1957 with color tape shortly thereafter. It was not until 1966 that the three networks we full color during the primetime hours. Not many people had color receivers in 1959 as the sets were expensive, not terribly reliable, smallish screens and lack of content. Look at how long it took for HDTV to really take off. Got my first Sony HDTV in 1998 with little content and it was not until 2009 for the complete switchover and as you may know, were are in a transition from ATSC 1.0 that was adopted in 1996, to ATSC 3.0 that is starting to come online nationwide with the capability of 4K resolution when the broadcasters deem fit. There was no ATSC 2.0 standard.

[@johnterpening7921]

For years...a white & gold
1956 DeSoto Adventurer coupe lay rusting at a home on Nautilus Dr. In
Rocky Point L.I.N.Y.
Would look 4 it every time we drove past...then
1 day it was gone....
2 the junkyard ? 2 the restoration shop ???
Who on God's green earth knows...

[@speakfreeley4473]

This would be the final year DeSoto had a fully comprehensive range. Much reduced the following year & disappearing the year after just two body styles were offered. Since Imperial & Plymouth are no more, Dodge continues to face an uncertain future & Chrysler is now owned by Fiat.

[@it1988a]

They rusted out after a year.

[@JeffreyWilliams-dr7qe]

Beautiful rust then! Put your machine in the rumpus room.

[@Bigbadfordrodman8743]

Although if treated right and you did the right gross treatment you would still have the vehicle. My friend's a big Chrysler Mopar dude, and he told me in the manual that nobody barely reads you as the owner needs to be cautious of this

[@brianlinke1856]

Few of these could be sold outside the US? Well, maybe in the Middle East w/ its cheap gas?

[@srercrcr]

Somebodys been watching too many military academy films....

[@DM-hk8gz]

Sold! I'll take the Chevy.

[@JeffreyWilliams-dr7qe]

She is wearing surgical gloves.

[@michaelwood875]

and for all this, women burned their bras,,,