I think it's because there is less money in the system since the end of physical media. Only the most successful artists make anything now. Venue owners too killed live music, as they found they made more money pushing gambling machines etc.
Well said, my friend. I'm a hobbyist and front an original metal band of fellow older gents. Nonetheless, I enjoy creating with other seasoned musicians. I appreciate the creative process and performing live. It ain't about the money at this stage of life. It's all about the art and camaraderie
Yes. Creativity takes SPACE. Technology hasn't stolen creativity, it has taken away our empty spaces. . . and we need those to really explore our creativity.
Who better than one of Rick's own peers and "industry insiders" to provide the YT community with a much needed alternate point of view to some of the challenges we face within the industry? The Beatles are a great example to the point you are making. Had they not had the courage to embrace the technological advancements of their era - reel to reel manipulation, early sampling, tape saturation, to name a few - the music landscape as we know it would probably look a lot different today. All this to say, great video! Cheers!
Thank you for this video. I remember how it was difficult to find anything interesting on radio or TV. And now with Spotify I'm finding so many new and interesting songs. I think there are much more interesting music which is easily to access now. And thank you for the last take about phones and distraction. It's probably why many people are so irritated now, not only in music industry.
Imo the problem with modern music is everyone trying to sound the same. I like finding weird experimental music/artists. At this point it doesn’t even have to be anything crazy, just unique and interesting while still being musical. I’m tired of everything being perfect, sanitized, and robotic sounding. I miss the human element. There’s nothing wrong with high production value, but I I like hearing minor imperfections. It’s one reason as a metal head that I dislike a lot of today’s metal. I like it to be a harsh sounding. Basically, I want to hear what people are actually playing, not everything perfectly in a grid. I dont mind hearing fingers sliding on the strings, hearing the breaths between lines, if one note on the guitar is .25 seconds later than the last time, the clanking of a bass being played. I just want real authentic music. Idk, to me that makes it more interesting. It seems like many artists are competing to be the best, fastest, and most technical rather than just making good music. It’s art, not a competition.
Those are excellent points! If I could make it so that the bands recorded together like the old days and just used the take... warts and all like you said... Then couple that with mastering that is not above say -11 LUFS loudness then music would be better. When I turn on the local rock station I can't even make a difference between the new bands. Of all of them sound like the bands I listen to back when I was in high school...and that's not good. Same kind of song structure is also boring along with similar guitar tunes and drum tones
Absolute truth, Billy. My brother-in-law was a high level music programmer for CBS radio in those days. We worked at trying to get my Wife a staff writer's job in Nashville at the height of the Garth Brooks era. Labels, radio, and publishers were all about "the formula" and they were absolute "gatekeepers". And, don't even get me started about the "good old boy" network in Nash-Vegas! Great video, as always!
Thank you so much for this video. As someone who loves all aspects of music, listening, leaning and creating, I really enjoy Rick’s videos. His talents are undeniable. I’m sure as word gets out of this video and fans of his channel end up here - please know I really like his stuff and him as a personality. At the same time, as his YT creator journey has evolved, I feel like he gets into more clickbait territory and sometimes comes off like “angry man shakes fists at clouds.” I get it, it can be frustrating when you are super talented and put years into the craft and you feel things are getting worse. I loathe the Top 10 videos that he does. But do we constantly need that horse to be flogged? My guess is that the viewership numbers of those videos say yes. I think your point about gatekeepers and trendsetters of the past is spot on. We are now able to let the people tell they want, which means things will change -especially in the charts. And especially because it now takes streaming numbers into account, which opens it up to people who were not able to influence the charts in the past. Such as kids without money, people who couldn’t afford the luxury of buying every album when it came out, etc. In that way, we have given a voice to a broader range of people and cultures, which is great. In that way way, these charts are less about music but a broader shift in access to music and how it allows a global audience to have greater representation of their voices. A kid in Sri Lanka can influence these charts just by streaming their favourite song and we are seeing that play out in the charts. Yes, it also opens it up to bad actors, too. Of course he is entitled to to his opinion as everyone else. However, I wish he’d use his growing popularity to help people understand that because music is different or shorter in length or oversimplified doesn’t make it bad music. I have to laugh sometimes when he talks about Reggaeton all sounding the same. This is something that happens all the time and something you point out in your video. Jam bands from the 90s, anyone? I hope your channel continues to grow, so that we can have a greater variety of voices from people who have tons of experience to share like you. I enjoy your live streams and would love more content on your experiences and stories. Keep it up!
spot on. there were advantages in the old way such as radio, music tv, record deals, and so forth but the music industry is broke but technology has made our ability to achieve goals a ton easier and practically a lot more affordable. DAWs are way more efficient and affordable than tape, and tape machines, I can now own 20 1176s called plugins. I don't need a record deal to get my music heard. I got sound cloud and reverb nation. I mean you hit a ton of great points
I think that technology has made it where the "Airwaves are saturated with shit" There are great artists and talent, You just have to dig for the diamonds.
I stopped listening to the radio in ‘87. Skateboarding always has the most interesting and underground bands in its videos. That’s how I still find new music. Rick just hip to the underground.
I was with you right up until the bit about music being free and royalties going down. If musicians were able to generate a modest income from music that they produce it would allow them more time to perfect their craft. More Proficiency in music what generate more diverse and creative works. There will always be virtuosos. It is the nature of humans that there are statistical anomalies the generate unique talents. But the ground floor of General musicianship has gone down greatly because people can't afford to be good when it is cheaper to edit something to make it acceptable.
Well that is true. My income dropped 80% in 2 years - a big part of that being how my royalties disappeared. But, back in the 'old days' about the only way to make money from music was by being in a cover band playing at bars. Very very few people got record deals and most of the few that did only ever saw the advance money because they either got dropped or were subject to the terrible structure of record deals. Today a music artist has more possibilities and ways to push their careers forward. Back then it was - record deal or publishing deal or cover band. I also think that one of the reasons less young people take up playing instruments is because the new video games are so damn good and immersive and also incorporate a social aspect - they are playing with other people online. back in the day jamming with your buddies was a thing to do partly because there wasn't anything more interesting to do.
@FreakingOutWithBillyHume social behaviors that humans are drawn to will constantly recreate themselves in different ways. I do think that playing music with your friends was absolutely a social activity as much as it was creative. Just like riding dirt bikes or skateboards is both athletic and social. There's probably less group dirt dirt biking and skateboarding then there would be if there weren't online video gaming. I do think that video game creation and programming is a modern parallel to music composition and songwriting. This is probably the old and out of touch part of me but I generally don't think video gaming generates much in the way of useful skills. When it comes to being in a cover band as the only viable way to make an income playing music, I think of it as a farm team. Someone can go and play covers, become good at operating their instrument and afford to buy reliable equipment. They also learn how to put on a show. If they have greater Ambitions they can take those assets and those skills and make their own creative works.
@@lmrecordersI don't mean any disrespect, but yes, this is the old and out of touch part of you saying that video games don't generate any useful skills. Not to mention how inspiring they can be for starting one's own creative journey in multiple fields, including composing/sound design.
You are right. Can't believe you're voicing what I deduced a while back. Don't watch him anymore as it's become stale. I think pandering to the channel's audience is why. Ironic, eh? I don't like that he doesn't help unsigned artists with his platform. He's become one of them now (gatekeeper).
Better yet throw the phone away. All I know is the bar bands are not as good. The bar bands are hobbyist with pay checks clogging up the business of serious players. I don't know of any other profession that goes out and works for free. Most bands out working back in the day when we still had motel gigs, and the like were far better bands than I hear out there now. Back then a band was a big deal. now some folks just walk by like you not there. A live band was a big deal that's how I got in this. Working with my father when I was 10 at the Family Inns in Macon painting and making repairs. Everyday i saw the band hanging out at the pool having fun. Then they would rehearse a couple hours in the lounge then have dinner there go play the gig and go back to the rooms and party. By the time I got to where i could play good enough there was a karaoke machine there and a D J. Then there were no bands at all. Then the internet came and why would you need to hire a guitar teacher anymore? I do use the technology like everybody else though I miss the sound of 1970 1972.
You said it right there! Bands are competing with the little computers in people's pockets. Entertainment competition... Plus let's not forget all of the big screen TVs that they have on the bars. I've always thought it was rude to have a live band playing while those TVs are on.
I think you're both right. Two things can be true, at the same time. Rick was talking generally and you where talking more specifically. Generally speaking i think music is worse but its also still great and innovative. I feel the point here is that there is simply A LOT more music. Which means a lot more crap but also a lot more variation, so it can be harder to find what you like. With less dominance by any one individual genre, like rock in the 80's. I do think that scrolling spotify is better than radio but your excluding the Album tracks which we used to have to learn to appreciate. And your not going to learn that if you can just keep scrolling to the next big hit. Also, those Alesis drum samples do sound rubbish.
wow this video is crazy loud and is almost piercing my ears, turning down volume didnt help... sorry, but if you master music like this video, no wonder music "is getting worse"... maybe just old people with hearing limited to like 9Khz or less should get different jobs?
Thanks, Bill. Unfortunately, Rick has to keep pumping this stuff out, and he gets caught up in the need to create content and forgets to think clearly. 🤔
@ The low barrier to entry is an overall positive in my mind. As music lovers, we just need to work a bit harder to find the good stuff and artists need to find creative ways to bypass the “middlemen” in the business who want to get paid for doing nothing. That part is still a work in progress so it seems, but I have hope that eventually a better model will develop.
Your comment is wildly unfair, I did discover lots of wonderful music thanks to Beato, big and small bands. He has a true love for music, and whilst I can understand some critics about some parts of his approach, he's overall a true gift to music lovers.
😁 I'm in for 8.45 minutes and every subject you say Beato missed or is wrong about over the years he actually mentioned or spoke about in some sort of way in a video of his. Furthermore he also lets some young artists, actual musicians - female and male, come on his channel. No, ..no beat "producer" or such, although he likes quite some modern top 10 chart productions as well, but bass and guitar players. I guess you missed those video's... This week I watched a nice video on SMG about the fake drum stuff on youtube. I hope more and more people stop sticking everything a 100% to the grid and such wich more organic music. Because like Glenn says, that and samples indeed were already a very simple way of AI.
we know who rick is, who are you? can we save dissagreement till after the election we need more love the nation is torn, no more tearing, this saddens me why some nobody is attacking our last hope and hero rick beato
@ i just never heard of this guy, Rick is humble, kinda nerdy, not ready to follow another recording guru or whatever, sorry i will check wiki to see who this guy is, I mean it sounds like you know this guy who spent 30 hours rebuilding a mixer you can buy new for $400, I have one out in the shop, cant sell it for that makes no sense
@@jimorgain63 He literally tells at the start of the video that he and Rick used to be co-workers. Just because certain people don't blow up in your media field doesn't mean their work is less valuable or less reliable.
I think it's because there is less money in the system since the end of physical media. Only the most successful artists make anything now. Venue owners too killed live music, as they found they made more money pushing gambling machines etc.
Well said, my friend. I'm a hobbyist and front an original metal band of fellow older gents. Nonetheless, I enjoy creating with other seasoned musicians. I appreciate the creative process and performing live. It ain't about the money at this stage of life. It's all about the art and camaraderie
Yes. Creativity takes SPACE. Technology hasn't stolen creativity, it has taken away our empty spaces. . . and we need those to really explore our creativity.
Who better than one of Rick's own peers and "industry insiders" to provide the YT community with a much needed alternate point of view to some of the challenges we face within the industry? The Beatles are a great example to the point you are making. Had they not had the courage to embrace the technological advancements of their era - reel to reel manipulation, early sampling, tape saturation, to name a few - the music landscape as we know it would probably look a lot different today. All this to say, great video! Cheers!
Oh man. Yeah. It’s not the tech. It’s always how it’s used. I’ve been part of music tech for like 30 years. Thank you so much for this.
Thank you for this video. I remember how it was difficult to find anything interesting on radio or TV. And now with Spotify I'm finding so many new and interesting songs. I think there are much more interesting music which is easily to access now.
And thank you for the last take about phones and distraction. It's probably why many people are so irritated now, not only in music industry.
Imo the problem with modern music is everyone trying to sound the same.
I like finding weird experimental music/artists. At this point it doesn’t even have to be anything crazy, just unique and interesting while still being musical.
I’m tired of everything being perfect, sanitized, and robotic sounding. I miss the human element. There’s nothing wrong with high production value, but I I like hearing minor imperfections.
It’s one reason as a metal head that I dislike a lot of today’s metal. I like it to be a harsh sounding. Basically, I want to hear what people are actually playing, not everything perfectly in a grid. I dont mind hearing fingers sliding on the strings, hearing the breaths between lines, if one note on the guitar is .25 seconds later than the last time, the clanking of a bass being played. I just want real authentic music.
Idk, to me that makes it more interesting. It seems like many artists are competing to be the best, fastest, and most technical rather than just making good music. It’s art, not a competition.
Those are excellent points!
If I could make it so that the bands recorded together like the old days and just used the take... warts and all like you said... Then couple that with mastering that is not above say -11 LUFS loudness then music would be better.
When I turn on the local rock station I can't even make a difference between the new bands. Of all of them sound like the bands I listen to back when I was in high school...and that's not good.
Same kind of song structure is also boring along with similar guitar tunes and drum tones
Absolute truth, Billy. My brother-in-law was a high level music programmer for CBS radio in those days. We worked at trying to get my Wife a staff writer's job in Nashville at the height of the Garth Brooks era. Labels, radio, and publishers were all about "the formula" and they were absolute "gatekeepers". And, don't even get me started about the "good old boy" network in Nash-Vegas! Great video, as always!
Great vid. You nailed it.
Thank you so much for this video. As someone who loves all aspects of music, listening, leaning and creating, I really enjoy Rick’s videos. His talents are undeniable. I’m sure as word gets out of this video and fans of his channel end up here - please know I really like his stuff and him as a personality.
At the same time, as his YT creator journey has evolved, I feel like he gets into more clickbait territory and sometimes comes off like “angry man shakes fists at clouds.” I get it, it can be frustrating when you are super talented and put years into the craft and you feel things are getting worse.
I loathe the Top 10 videos that he does. But do we constantly need that horse to be flogged? My guess is that the viewership numbers of those videos say yes.
I think your point about gatekeepers and trendsetters of the past is spot on. We are now able to let the people tell they want, which means things will change -especially in the charts. And especially because it now takes streaming numbers into account, which opens it up to people who were not able to influence the charts in the past. Such as kids without money, people who couldn’t afford the luxury of buying every album when it came out, etc. In that way, we have given a voice to a broader range of people and cultures, which is great. In that way way, these charts are less about music but a broader shift in access to music and how it allows a global audience to have greater representation of their voices. A kid in Sri Lanka can influence these charts just by streaming their favourite song and we are seeing that play out in the charts. Yes, it also opens it up to bad actors, too.
Of course he is entitled to to his opinion as everyone else. However, I wish he’d use his growing popularity to help people understand that because music is different or shorter in length or oversimplified doesn’t make it bad music. I have to laugh sometimes when he talks about Reggaeton all sounding the same. This is something that happens all the time and something you point out in your video. Jam bands from the 90s, anyone?
I hope your channel continues to grow, so that we can have a greater variety of voices from people who have tons of experience to share like you. I enjoy your live streams and would love more content on your experiences and stories. Keep it up!
spot on. there were advantages in the old way such as radio, music tv, record deals, and so forth but the music industry is broke but technology has made our ability to achieve goals a ton easier and practically a lot more affordable. DAWs are way more efficient and affordable than tape, and tape machines, I can now own 20 1176s called plugins. I don't need a record deal to get my music heard. I got sound cloud and reverb nation. I mean you hit a ton of great points
Thanks for the reminders of the way things were, really hits home. And right on! The studio is a phone free zone.
I think that technology has made it where the "Airwaves are saturated with shit" There are great artists and talent, You just have to dig for the diamonds.
I wish SoundCloud and bandcamp had a new music section, where the songs and albums are classified by date of upload.
I stopped listening to the radio in ‘87. Skateboarding always has the most interesting and underground bands in its videos. That’s how I still find new music. Rick just hip to the underground.
Wow.. lots of stuff with D4 even in the early 00's!, I love those samples!
Great positive stuff Billy.
I was with you right up until the bit about music being free and royalties going down. If musicians were able to generate a modest income from music that they produce it would allow them more time to perfect their craft. More Proficiency in music what generate more diverse and creative works. There will always be virtuosos. It is the nature of humans that there are statistical anomalies the generate unique talents. But the ground floor of General musicianship has gone down greatly because people can't afford to be good when it is cheaper to edit something to make it acceptable.
Well that is true. My income dropped 80% in 2 years - a big part of that being how my royalties disappeared. But, back in the 'old days' about the only way to make money from music was by being in a cover band playing at bars. Very very few people got record deals and most of the few that did only ever saw the advance money because they either got dropped or were subject to the terrible structure of record deals. Today a music artist has more possibilities and ways to push their careers forward. Back then it was - record deal or publishing deal or cover band.
I also think that one of the reasons less young people take up playing instruments is because the new video games are so damn good and immersive and also incorporate a social aspect - they are playing with other people online. back in the day jamming with your buddies was a thing to do partly because there wasn't anything more interesting to do.
@FreakingOutWithBillyHume social behaviors that humans are drawn to will constantly recreate themselves in different ways. I do think that playing music with your friends was absolutely a social activity as much as it was creative. Just like riding dirt bikes or skateboards is both athletic and social. There's probably less group dirt dirt biking and skateboarding then there would be if there weren't online video gaming.
I do think that video game creation and programming is a modern parallel to music composition and songwriting. This is probably the old and out of touch part of me but I generally don't think video gaming generates much in the way of useful skills.
When it comes to being in a cover band as the only viable way to make an income playing music, I think of it as a farm team. Someone can go and play covers, become good at operating their instrument and afford to buy reliable equipment. They also learn how to put on a show. If they have greater Ambitions they can take those assets and those skills and make their own creative works.
@@FreakingOutWithBillyHume On the video games you defenitly agree witch Rick 😉.
@@lmrecordersI don't mean any disrespect, but yes, this is the old and out of touch part of you saying that video games don't generate any useful skills. Not to mention how inspiring they can be for starting one's own creative journey in multiple fields, including composing/sound design.
I love Kevin Penkin.
You are right. Can't believe you're voicing what I deduced a while back. Don't watch him anymore as it's become stale. I think pandering to the channel's audience is why. Ironic, eh?
I don't like that he doesn't help unsigned artists with his platform. He's become one of them now (gatekeeper).
On point.
Personally, I'm a huge fan of the genre-breaking freedom of the modern music era, which you pointed out, really wasn't viable back in the day.
Rick Beato reminds me of music school.
Very good points. While Rick does name off and interview a lot of the legends from back then, sometimes I think he is a secret jazz pop lover. lol
Better yet throw the phone away. All I know is the bar bands are not as good. The bar bands are hobbyist with pay checks clogging up the business of serious players. I don't know of any other profession that goes out and works for free. Most bands out working back in the day when we still had motel gigs, and the like were far better bands than I hear out there now. Back then a band was a big deal. now some folks just walk by like you not there. A live band was a big deal that's how I got in this. Working with my father when I was 10 at the Family Inns in Macon painting and making repairs. Everyday i saw the band hanging out at the pool having fun. Then they would rehearse a couple hours in the lounge then have dinner there go play the gig and go back to the rooms and party. By the time I got to where i could play good enough there was a karaoke machine there and a D J. Then there were no bands at all. Then the internet came and why would you need to hire a guitar teacher anymore? I do use the technology like everybody else though I miss the sound of 1970 1972.
You said it right there! Bands are competing with the little computers in people's pockets. Entertainment competition... Plus let's not forget all of the big screen TVs that they have on the bars. I've always thought it was rude to have a live band playing while those TVs are on.
I think you're both right. Two things can be true, at the same time. Rick was talking generally and you where talking more specifically. Generally speaking i think music is worse but its also still great and innovative. I feel the point here is that there is simply A LOT more music. Which means a lot more crap but also a lot more variation, so it can be harder to find what you like. With less dominance by any one individual genre, like rock in the 80's. I do think that scrolling spotify is better than radio but your excluding the Album tracks which we used to have to learn to appreciate. And your not going to learn that if you can just keep scrolling to the next big hit. Also, those Alesis drum samples do sound rubbish.
1:36 from REAL drums. He was right on that one.
wow this video is crazy loud and is almost piercing my ears, turning down volume didnt help... sorry, but if you master music like this video, no wonder music "is getting worse"... maybe just old people with hearing limited to like 9Khz or less should get different jobs?
Great points!
Thanks Al!!!
Thanks, Bill. Unfortunately, Rick has to keep pumping this stuff out, and he gets caught up in the need to create content and forgets to think clearly. 🤔
Good Vid Billy.
Thank you!!!
👏
Wow! An 882 io ! And DATs on the couch ?
“Beato-up on him?” 😂
Strong take Mr. Hume. Love Rick though and he makes great points as well
Thanks. Rick always makes strong points.
@ The low barrier to entry is an overall positive in my mind. As music lovers, we just need to work a bit harder to find the good stuff and artists need to find creative ways to bypass the “middlemen” in the business who want to get paid for doing nothing. That part is still a work in progress so it seems, but I have hope that eventually a better model will develop.
This was a great video response. I hope Rick watches it.
Beato..a guy who couldn't make it on his own, uses other artists art to promote himself and make money.
Beato is legendary. What have you ever done besides beating up women?
Your comment is wildly unfair, I did discover lots of wonderful music thanks to Beato, big and small bands.
He has a true love for music, and whilst I can understand some critics about some parts of his approach, he's overall a true gift to music lovers.
Hmm…
😁 I'm in for 8.45 minutes and every subject you say Beato missed or is wrong about over the years he actually mentioned or spoke about in some sort of way in a video of his. Furthermore he also lets some young artists, actual musicians - female and male, come on his channel. No, ..no beat "producer" or such, although he likes quite some modern top 10 chart productions as well, but bass and guitar players. I guess you missed those video's...
This week I watched a nice video on SMG about the fake drum stuff on youtube. I hope more and more people stop sticking everything a 100% to the grid and such wich more organic music. Because like Glenn says, that and samples indeed were already a very simple way of AI.
i have a feeling this guy could be a great Trump impressionist if he wanted to.
we know who rick is, who are you? can we save dissagreement till after the election we need more love the nation is torn, no more tearing, this saddens me why some nobody is attacking our last hope and hero rick beato
He just gave real examples to counter Rick's arguements and all you care about is "authority bias". Do better dude.
@ i just never heard of this guy, Rick is humble, kinda nerdy, not ready to follow another recording guru or whatever, sorry i will check wiki to see who this guy is, I mean it sounds like you know this guy who spent 30 hours rebuilding a mixer you can buy new for $400, I have one out in the shop, cant sell it for that makes no sense
@@jimorgain63This is an attempt at trolling, isn't it?
@ no im just freeking out, sorry, but no never heard of the long hair guy using rick beatos name and face
@@jimorgain63 He literally tells at the start of the video that he and Rick used to be co-workers. Just because certain people don't blow up in your media field doesn't mean their work is less valuable or less reliable.