Ubisoft Exec Laughably Defends NFTs By Complaining Players "Don't Get It", And It Goes Very Poorly
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- Опубліковано 6 жов 2024
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TOP PATRONS
[CIPHER]
Joseph Lavoie
[BIG BOSS]
Coopster
Devon B
Jonathan Ball
Sarano
[BOSS]
Charlie Galvin
Gerardo Andrade
Joe Hunt
Michael Redmond
Peter Vrba
Time Dragonlord
[LEGENDARY]
BattleBladeWar
TacoBell Call911
Theron Webb
It's always pitiful when historically greedy corporations pretend like they have the players' best interest in mind when implementing a blatantly shady business scheme.
SURPRISE MECHANICS (MERCH): www.yongyea.com
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TOP PATRONS
[CIPHER]
- Joseph Lavoie
[BIG BOSS]
- Coopster
- Devon B
- Jonathan Ball
- Sarano
[BOSS]
- Charlie Galvin
- Gerardo Andrade
- Joe Hunt
- Michael Redmond
- Peter Vrba
- Time Dragonlord
[LEGENDARY]
- BattleBladeWar
- TacoBell Call911
- Theron Webb
No
.
No.....
I agree, dot is the answer
.
Calling your customers stupid isn't the best decision to make...
You dont know me!
@@MixtapesOfThe90s obvious bot bait is obvious
In a funny way the "customers" that they want are the stupid ones that would pay for this shit, so i guess calling them stupid would not be so wrong.
In the words of the great Ben “Yahtzee” Croshaw, “Let’s all laugh at an industry that never learns anything, tee hee hee”
yeah... yet people will keep buying ubisoft games. this guy must have noticed how square enix boss said the same thing and their games still sell like normal.
we have gotten to the point where gamers are so addicted to games theyll do anything to get the next dose. even if the 5 last doses were all crap quality. ceos know they can act basically like dictatorish asses.
Instead of buying "micro"transactions and NFTs, it's better to buy indie games and support actual creativity and passion.
Hades. Deep rock galactic. Hell let loose. Ready or not. Entrenched. Just thowing a few out there
Yhea, so much simple ...
Amen to that. All I pretty much play anymore is indie games, “AA” games, and occasionally “AAA” games. I hardly ever touch triple A games though, so I believe that that part of the industry can burn for all I care.
You guys should try Everhood, it's an underrated gem and it's not even that expensive
Stardew Valley gave me endless fun and I bought it for 9 bucks. No bullshit and no DLC. Real passion there, the reason I'm going to buy all his future work.
This guy: "Am I really that out of touch?..."
"No. It's our customers who are stupid."
I understand that reference
gnongnyeah doesnt understand nft, he is just a man child playing with his little toys today but tomorrow he will have to shell out the money to play with kid toys
Well, the customers ARE stupid.
Because customers still eat up that garbage. Doesn't even matter if they complain, they will still buy that trash.
The funnier part is when he is in a luxury market and his claims seem to be like he thinks he's talking about navigating a grocery store...
"How dare people bypass the alcohol section, you sir, have a tonic from our selections..."
"I'm 5."
"No problem."
"It's illegal"
"You just don't get it sir"
*click of handcuffs as the grocer called the cops to keep the store out of these weird problems.
God ubisoft sucks. The reason there was a negative reaction is because we ABSOLUTELY get it, and see it's a scam.
Surprise mechanics
@@MixtapesOfThe90s Putting the "Ass" in your username I see.
@@MixtapesOfThe90s how is a nft in a game supposed to improve the game play? In gaming it indeed a scam. Outside of gaming it's a money laundering scheme
@@MixtapesOfThe90s Yes. They are. If you can't see that, then there is a Nigerian prince out there wanting to give you his inheritance
@@MixtapesOfThe90s people out there literally trying to use them to make money off of dead peoples work that doesn't come off shady to you?
Real reason Ubisoft is pushing NFTs down our throats is so that they can impress and please their shareholders and investors
That's literally the only real goal of all companies in history.
@@MixtapesOfThe90s nfts are the most stupidest thing I’ve ever saw
let them then us gamers will ruin their day by making them lose alot of money they need to remember they need us we dont need them
@@MixtapesOfThe90s Nihilists like you are exactly why they get away with it.
@@MixtapesOfThe90s they say that about every scam ever.
This shit needs to get stopped and fast. The longer companies have to sneak this shit into games, the harder it'll be to get rid of. It really sickens me how greedy these game companies are and how willingly blind they are to their core consumers wants and needs.
I know how to get around shitty companies, just pirate every AAA game. Problem solved!
@@lordslime2704 Or just don't play it. Either will do.
@@lordslime2704 Would've say same as Mysmer, but those game aren't even worth to be stolen. Last game I saw from that publisher that was "not as bad" was "South Park - Fractured ButWhole". And it has Ubisoft skins in game, without any NFTs.
@@lordslime2704 75% of modern AAA gaming is online. Torrenting is pretty meh in that regard.
@@lordslime2704 No, that way you still give them the satisfaction of adding to the "player-base" of their game. Just avoiding Triple-AAArrrrgh at all is better imho. Just ignore them for the tedious, mediocre non-products they publish. What does need to improve is blocking these vampires from taking over promising indies.
This REALLY begs the question though: If game companies are trying to peddle digital goods like NFTs, then why won't they allow consumer trade of digital games?
I feel like you know why lol. I'll give you a hint: 💰
Right? If I could sell some of the old games in my Steam collection that I know I'll never play again, that'd be nice. Will NFTs enable this function? How much does a brand new digital copy of a game will cost me if I buy it in NFT form rather than non-NFT form? Will you be releasing your digital games in NFT form only, and distributing only a limited supply of them so the prices go up? What's the deal here? What do you gain? What do I gain? Explain. In plain old English.
because that would benefit the players, and that's a big no no in recent day gaming industry
@@liwendiamond9223 when they realise this they'll pull back! xD
Or if it gets more ridiculous they add some copyright ad. "You sell secound hand digital NFT games? Thats theft! against the NFT digital ownership law!"
Angra Mainyu They really care about their digital money only 🤣
Ubisoft CEO: "Am I out of touch? NO, it's the Gamers who are wrong."
Seriously, old business men shouldn't be in control of video games.
Old business men who cynically control one of the biggest outlets for media and art? Welcome to NFL rookie. Its every industry.
I'm old enough to get that reference!! 😅😆
Yves Guillemot needs to be yeeted out of the company. Everytime he gets on stage doing the Nintendo crossovers makes me sick, like he even cares.
I remember Shigeru Miyamoto once said more CEOs of game companies should play games. I mean for fucks sake we saw a leaked letter say some people play games for fun with the word fun in quotes. I think indi game companies are more in touch with gamers than most big name game companies cause usally the guys at top in indi companies are also gamers and not just the people actually making the game.
Ubisoft will go bankrupt this year.
As a business owner, if you have to say your paying customers "Don't get it" you are doing something very very wrong...
It'd be like GameFreak telling the Pokemon fans who are against Pokemon Legends Arceus to just buy the game and keep consuming product. Mediocrity is not something to strive for.
gamers didn't get loot boxes, now they all buy it in troves, gamers need to be educated on the greatness of nft. this is very simple, you want to play little jumping marioos? then you buy the pikachuu nft and you can play, no pay nft no play, so the little cry baby gamers will pay nft once they are properly educated they lose their kiddie toys when they dont
@@DJ_POOP_IT_OUT_FEAT_LIL_WiiWii lootboxes exploit disorders
"Just dont get it"
Years of putting up with scumbag companies and mtx begs to differ
Gamers: We don't want your scam.
@@TheGoodLuc Ubisoft: You dont understand it
Me to Ubisoft:
"Yeah...I don't get it...just like you don't get any money from me."
@@samuelray8582 Ha!
you guys don't understand nfts. if you did, you wouldn't be questioning why people spend so much money on them. if you REALLY think ALL of them are idiots, man, you are very confident of yourself. More so than is ever rational.
"The puzzle will be revealed" sounds a lot like "surprise mechanics".
The puzzled money lol
@@ricardohoang8452 pay 1$ for each puzzle piece
It's the same as lootboxes. Anyone with 2 brain cells knows how shitty it is. But if 0,1% of the players buy it is already worth for them.
This is how you make a game company that is sold for 69 billion dollars.
EA executives: "How come we didn't think of that first?".
@@rohrchamberlain6179 Ah yes I love that Ubisucks try to convince me to stay outta their NFTs 🤣
A real games journalist would have asked this simple question: "Can you name some things NFT's can add to gaming that aren't already possible with other methods?" And every time they mention a thing that is already possible with other methods, interrupt them and say, "No, that does not qualify."
@west of whatever which itself could be solved with a centralized method through existing digital marketplaces, or a company owned marketplace if they could work out such deals with the previous digital marketplaces. A blockchain doesn't really add much besides throwing a lot of processing power behind validating your ownership of a game.
@west of whatever It's not hard for devs to implement other ways to confirm that you own that thing without hurting the planet.
This is the equivalent of when battlefield v devs said “if you don’t like it, don’t buy it”. That “worked out” really well for them.
So well... for me... that im saving my money! :D
TalonWren they had it free on ps4 for a month with ps plus and it was worth every second of downloading 😩idk how I’d feel though if I actually spent money on it lmao
If NFTs are implemented into gaming, I’m going to find a new hobby.
Build better games it's easy if you have the passion to actually build enjoyable games that are simple and hold value in our hearts not in their pockets
Or just let the man find a new hobby... There's more to life
Got a few hobbies just in case this happens, don't worry
Also I'll still play old games til they learn, but again, they keep repeating themselves with mistakes
Just go play some indie games, bro.
Might I suggest boardgames? I got into them recently as a side hobby and play with a group every week. The systems they come up with in modern boardgames is really something to behold!
“You just don’t get it.”
No, we get it, Ubisoft. We know that this is a scam and we know that you’re trying to exploit your audience. You just can’t handle that we’re calling you out.
Dear Ubisoft: If everyone says that you are wrong, like literally everyone - you are probably wrong.
may i remind everyone 30 fps is very "cinematic"
@@PainX187 no but it is perfectly playable
@@De1usionsofGrandeur it is a quote of ubisoft's statement and yes 30 fps is about as usable as 144p is here on youtube both are perfectly playable and even better if you are blind
@@PainX187 what console had games that were 144p in the last 30 years as for 30 fps there are tons of games even game of the year winners that all ran at 30 fps and If you were blind things wouldn't need fps or visuals at all could simply be audio
@@De1usionsofGrandeur oh what ever captain nitpick 240p then
- Scams
- Easy cash grabs
- Stolen art
- Ugly monkeys that makes my eyes bleed
- Danger to the environment
- profiting out of passing people including artists
(Probably more, but I forgot)
Yes Ubisoft, we don't get it either, we don't get it how you're still in business
@@user-ze1qk9tg0k And even when they don't use stolen art, the art nfts use often make my eyes want to jump out of my sockets and splat on the cold, hard floor. Like.....could they have the decency to actually have the art be GOOD?
@@Projectarchan "I'm telling you guys: quite a few of these useful idiots are so gullible that they would buy literal shit if we told them to. Getting them to buy digital shit will be easy. Just watch." - Some Ubi executive, probably.
Investors who aren't gamers. Which just brings up a new question, how do investors still think Ubisoft is a good thing to invest in when 9 times out of 10 its in the news its almost always bad news?
Ubisoft will go bankrupt this year.
@@user-ze1qk9tg0k Danger to the environment isn’t much of a problem?
What the fuck, do you live on the moon?
Ubisoft: Players don’t get NFTs.
Translation: We’re pissed off because players saw through our NFT scam almost immediately.
Calling Ubisoft "out-of-touch" is being too generous nowadays, isn't it?
Criminally out-of-touch.
"Out-of-touch"? No no no no they were extremely wrecked after AC Black Flag!
It really too generous. It's more like a piece of shit.
Definitely way to generous at this point
nah the ubisoft executives are just animals
The Problem is: We as players, Do Get It.
This isn't a change for the gamers. This doesn't improve the titles we purchase to enjoy.
This is a change to benefit the publishers, by making games a tool for investors.
NO THANK YOU
if you don't get how capitalism works then you definitely don't get it, capitalism = money and monetization, if u don't like that be in a socialist country
@@iceink Socialism is a GOOD thing! You've been brainwashed into consuming product and being a cog in the machine. Break free, comrade! You have nothing to lose but your chains.
@@iceink I'm no socialist but if you think spending ridiculous amounts of money on literally nothing but a string of code on block chain is a good idea, you're not a very good capitalist.
@@Hauntaku BASED ALERT!
@@iceink I live on a Socialist country (Venezuela) and let me tell you, never EVER go to a country like that, if it's not as shitty as here, then it will be overtime, or at least that's happening to Argentina and (from what I heard) Spain
Man, I remember when video games were literally just made for you to sit down and enjoy after purchase, rather than turning them into gambling or an unofficial dead end job that you pay to do.
"NFTs are great for games. Players just don't get it."
And yet, without players, there are no games.
“Piece by piece the puzzle will be revealed and understood by players” really translates to we’re going to keep doing small things over time everyone hates to mitigate the damage done by these awful business practices and manipulate players into spending as much money as possible
Exactly!
That literally sounds like a sales pitch for some multilevel marketing scam.
As a player I understand them alright. Their intention is, as far as I understood, to destroy the gaming hobby, and cash out. Also. It's not only the devs, but the players that support them, willing to ruin other people's fun and who don't give a crap about the industry. Any player who pays to progress is not a gamer. But a waste of bandwidth.
"Secondary market?" Apples to oranges. This dude has to be on drugs for him to think that the general public is stupid enough to accept that, and it's especially rich coming from Ubisoft who, as Yongyea has already stated many times before, is nowhere near the best role model for ANY devs to look up to. And, Yong, I love the fact that you brought up the fact that blockchain tech is power-intensive and a waste of energy. Somebody literally outright objected to that in the comment section of ClownfishTV's recent NFT related video, even though universities have PROVEN FOR A FACT that blockchain tech uses as much energy as the ENTIRE COUNTRY of Argentina. Thank you, Yongyea. Thank you for being one of the few voices of sanity in this maddening world that already has enough power and influence to slap this shot down. Thank you for calling out these pathetic, money-hungry companies for their bullshit.
Also, if you haven't already, might want to take a look at Callum Upton's channel and his NFT and cryptocurrency videos. It's amazing.
Secondary market they said? Actually I'd like to as to those publishers who push for NFTs about what they think if Playstation Store/Microsoft Store/Steam/etc having room for secondary market as in allowing players to sell games they no longer wanted.
NFTs in gaming aside, aren't cryptocurrencies energy intensive nature creating a push for renewable/clean energy resources, at least in that sector? crypto isn't profitable if you have on-going expenses towards just powering the thing.. since before i was even born, humanity is struggling with breaking it's addiction to profi- i mean, oil.. just don't let the propaganda around "crypto uses a buncha energy so it's bad" get to you.. it's kinda the only remaining bastion of financial freedom and economic movement tools we have left.. the petro dollar fiat nonsense isn't going to be around forever..
Its mandatory to them to learn to talk like 80-90s salesman. Like, to say anything without saying anything, and basic human psychology you can abuse(like "hurry up an buy" trick to basically create an feel of urge, or imply that you are smarter than a customer therefore they'll should see you as authority, that "social skill" taught in public schools).
While I can see some potential good use of NFTs, just like cryptos in general, most people and companies that push for it will never use them that way. Now, almost everyone interested in NFTs are either scammers, mentally gullible people who have no idea what they are buying, and intellectual property thieves who want to use NFT minting to get some artists' work as their own.
As an argentinian, I can confirm that's a big amount. This comment would be one I choose to show people
The only defense for any who defends NFTs. Just claim “you don’t get it,” and not go into any details beyond that.
Bonus points if your response is “you would cry and whine if I did explain it.” Nothing like winning an argument by doubling down on not giving details.
Ah yes, the Cartman Argument Strategy - bitch and moan then claim victory when the other party leaves because nothing was presented to them
It's the 5yo/parent argument of "Because I say so"/"Because yes"
There's no reason for them to even make that argument. The argument is even more objective than fiat money: We designate monetary value on items and goods we deem to have objective and/or cultural value. NFTs use blockchain technology, which means hardware power was used to establish solid encryption and hence a portion of value comes from that power utilized along with confirming each block, alongside the integral and meaningful value of the piece of artwork or item itself. The counterargument is typically "but it's digital, so you're just owning a copy/paste for something millions have with a nifty logo attached to it," however this argument falls short in the first area vis a vis blockchain as well as the fact that people own Da Vinci paintings from which millions of copies, digital and otherwise, are circulated worldwide - and yet people still want the original. That claim of originality is recursively substantiated by the blockchain and claim of ownership. I would add that it's not as if all NFT's have value - like most other art and creative goods, they follow the Pareto distribution pretty well. So long as a company can err towards the exponential end of that distribution somehow, it's a reasonable method of fund sourcing.
They always say "do your research" too, as if people HAVEN'T done their research and concluded that NFT's are pointless except as a way to pump and dump/scam people. And if you really press them for some of the 'research' they did, they direct you to some NFT seller's blog or something, lol. Totally unbiased research there.
@@VesperAegis That just means it's purely about the money. Digital goods, by their nature, have no "original" because of how data is handled. Even viewing it on anything that isn't the original hardware or moving it to another place on the same drive just means viewing a copy because "moving" in the digital space means making a copy, then deleting the previous one (i.e. saying that address is now empty and having a copy in the new address). Even if you own the NFT receipt, the data you're viewing is a copy of whatever the address links to unless you can connect directly to the device storing that data.
Ubisoft will do anything other than making a decent game.
100%. It's like they're too lazy to put in the work. Honestly best case scenario now is see them tank even further and see Microsoft swoop in and buy them on the cheap, gut the company execs and get all that wasted IP up and running.
The worst part is they actually can do good games still (Best represented by Riders Republic) but the company is in a state where monetization is the top priority and making developers doing mediocre work for the sake of profit
They are the workout equivelant of those men that inject synthol into their biceps XDDDDD
Lazy and gross.
No wonder their company has always been a shitshow.
Lmao
Ubisoft needs to understand one thing and ine thing only: Players DON'T want NFTs in games. Simple, simple.
We, THE CUSTOMERS, know enough about NFTs to know we DON’T want them AT ALL; EVER!! When will they get it through their thick skulls.
Even if our throats are jammed, they'll still try to shove their shit into it no matter what, because it's not a matter of whether they get it or not, it's about they've already made up their mind and our opinion does not matter.
Once the shit gets into the masses' hands, there's no going back, the general public and casuals always consume shit like it's the best thing in the world.
@@apophisstr6719 It wont matter to them to get all gamers into it, just enough "whales" to make it profitable enough for them, just like microtransactions. Thats how they can easily steamroll over criticism of any kind, so long as they can make a profit.
@@Dajudge06 Yeah, and that's exactly why it's dumb. Back in my day, you'd boot up one of the few games you owned and enjoy the world within. No disruptions other than your parent/guardian coming in to tell you that dinner was ready.
"We know it's not an easy concept to grasp."
You're buying a spot on a line in a chain of code. That's it. That's all an NFT is. HOW IS THAT NOT THE EASIEST THING IN THE WORLD TO UNDERSTAND.
someone saw the super explanatory video on NFTs of Josh Strife Hayes ;)
@@pereshark Absolutely. That man made it so easy to understand.
Because the common reaction to that would be "Why would we want to buy something like that?", and then the corporation's profit margins would have a sad.
If a company needs to work so hard to convince the public that something works based on opinions and not objective arguments, it means that something is not beneficial for the public but for the company.
The average Joes and Janes don't even understand what the internet actually is and how it works... Heck nevermind the internet, they don't even grasp how an electronic calculator actually works!
When I started my degree to become a game dev Ubisoft was one of those dream studios I wanted to work at. Now i've nearly graduated and I don't want anything to do with them.
Make your own games and stand out! Many gamedevs started out small and became an instant success but that's only because they put many hours into the games they made and made sure that the games were fun.
“Oh no, why do gamers hate us so much, we’re just trying to run a business” this happens
Funny thing is, we perfectly understand they are trying to run a business
It's just that we're expected to pay in both money and time, so we expect those 2 to be respected by the "business"
something that's clearly beyond AAA executives
Then do the thing your business is supposed to do and make games not used cars.
@@Konpekikaminari What's funny to me is that CrushCrush has monetizations yet it's still better than anything Ubisoft makes nowadays.
CrushCrush is a freemium game (free + microtransactions). $2 for 20 diamonds in the game sounds pretty bad but you can get a free diamond in-game practically every day if you turn on the 1 hour timer and extra free diamonds from progressing through the game. Diamonds can be used to buy a limited time boost but you can just reset the game a bunch to get a free permanent boost based on progression. You can used diamonds to buy a few extra items for the girls you like but that's not really important. You can auto-finish an event with just 1 diamond. The limited time events seem to cycle over and over based on the time spent in game. The game keeps track of your time even when you're not playing, so just have a snack or watch a movie. Go to work or whatever. Come back to the game and find that your stats have gone up like 8 levels or something. IDK. It seems pretty reasonable compared to this nonsense that Ubisoft is pulling.
TBH you could probably spend maybe $50 worth of in-game diamonds to beat the game in a day, but where's the fun in that?
“Players don’t understand what a secondary market will bring to them,” says man who has refused to say what a secondary market will bring to them.
We had a secondary market once. The used game market and they shat all over that with CD keys.
Why trust them with this one?
Ubisoft: “Players don’t understand NFTs”
Also Ubisoft: *delists their NFT video*
@@MixtapesOfThe90s Not how it works lol
What's the Scout said on the Irony level?
They're so desperate it's funny. Their live services are failing, all their new IP sucks, old IP is ruined and their game engine sucks too. All top talent they have are leaving. Company is rock bottom.
@@MixtapesOfThe90s "Original Character, Do Not Steal" has worked for decades. We don't need NFTs.
@@MixtapesOfThe90s that's not how that works, dude.
I love the fact that now that dislikes are “hidden” people are bringing them up in videos more often, that should teach UA-cam what they are there for.
Edit: there’s a fight down here between covid deniers and people with a working brain so feel free to join I guess.
Next thing you know they're just going to remove the comment section outright
Did you see what they did to the like button on mobile? Idk if its on the pc version as well but its rediculous.
@@heleng4528 it's for both, but on pc there's a chrome extension to compensate for it. On mobile there's no fix yet.
@@VagueSpaces The health crisis due to the pandemic is real, please do not put it in quotation marks
@@VagueSpaces Did you really just refer to the pandemic in quotation marks after literally millions of people have died from this?
literally everything an NFT can do, is already accomplished, there is no reason for their existence.
Perfect example of an argument against NFT's with games. Marvel makes the Marvel Heroes MMO. I buy skins for heroes. Say these are NFT's. Marvel shuts down Marvel Heroes MMO. My money is now wasted on a none functional game. So, explain to me how NFT's in gaming are good. Will they make companies like Disney keep a MMO active forever, with a written contract as proof, no
but you can look at the daily stock and sell the thing when the game is still alive. if you wait too long and the game is heading toward death then the value probably goes down. so now "gameplay" is basically waking up, looking at the market charts and deciding what you do with your assets, keep or sell. dream game for any ceo or investor.
you can tell these guys dont put any value on old games. their whole mentality is around "we make a game today, billions of people rush in to play and buy trillions of stuff, they can keep selling their things to each other but we take transaction fee, in 1-5 years the game is dead, no one gives a fuck and we will launch the next game"
Ubisoft: "You just don't get it."
Or better yet, if you say something on social media, like legitimate criticism of one of their newest "games" or compare it with one of their previous releases that didn't suck, they can just simply take it away from you.
"In 2030, you'll own nothing and be happy about it." - Klaus Schwaab, Founder and Head of the World Economic Forum.
To be fair this is an argument for monetisation in online games in general. Everyone who ever spent money on, say, Wildstar had their money wasted because that MMO was shut down.
You still wasted money on those skins whether they're NFT's or not because the games shut down and you can't play it and use those skins anymore.
No you dont get the point, of course its the same, thats the problem. People with NFT will really want to scam you like this digital good belongs to you forever when it doesnt, its just like regular dlc as you said, except worse for the environment and more expensive.
The most used rebuttal of those that support NFT's is always "they just don't get it". These words are used by fools to sell their fools gold to bigger fools for more money, and now companies are peddling this phrase to make the consumers the bigger fool.
NFT's just aren't needed, or wanted, in gaming, and only come with downsides. Gamers want to buy games, while companies want to sell everything about the game.
And this is from people who should've heard or read "The Emperor's New Clothes" as children.
Gamers just wanna have fun!
"We heavily considered lying to you even more, but knew you'd catch us on that one so we backed off slightly. Buy these NFT's though! They're literally worthless!"
This is the problem with rewarding or commending shitty companies when they do something "good". They'll just do more shitty things in the future.
The problem is letting your guard down with any company, because no matter how good they may seem now they will absolutely throw you under the bus in heartbeat if it benefits them.
@@capthavic their ip's too if they make enough money
@@capthavicIt’s amazing that billions are spent on micro transactions but consumers want their digital assets locked in game with no value. Companies are now paying the price for making stupid consumers.
THANK YOU!
BEEN SAYING THIS FOR M O N T H S
Why even _act_ grateful toward a company with a history of middle fingers?
Exactly what Activision, EA, Sony, Ubisoft and Square Enix had been doing. Do not buy ANYTHING they publish no matter HOW good those things OR their ACTUAL creators are. No Crash or Spyro trilogies. No A Way Outs or It Takes Twos. No R&Cs, GoWs, TLOUs or GoTs. No Sparks of Hopes. No Dragon Quests, Final Fantasies, Marvel teams, Triangle Strategies or ESPECIALLY Kingdom Hearts Cloud Versions. PIRATE that shit.
Simple equation from the title of this video: "Gamers don't get it." So it doesn't belong in a game. End of debate.
Gamers don't want it so it'll be there lol
Uh oh, sounds like wrongthink! You need to understand that these executives and our corporate overlords deserve our hard earned money by making our hobbies and forms of entertainment nothing more than an online casino! Shame on you!
*Sarcasm*
@@EJ_Red 😅
When they say "Us" they mean their shareholders and executive management not players. It is an absolute shame seeing what this company has become.
Players: bring up “Destroying Planet”
Ubisoft: “we are thinking end game”
“Ensuring the end game” - Ubisoft 2022
We're in the Endgame now
I'm so over being told that companies are "listening" to us and then doing the exact opposite. Stop making games for suits, go back to making games for us.
Another issue that NFTs bring to the table is a fun one: What happens when the game goes dark? With games almost always being "live service" products all being playable so long as the servers are up, what happens when something like Hyper Scape happens? Imagine dropping hundreds of thousands of dollars to own a numbered helmet or a plot of land, then since the game bombed in the first year because, surprise, NO GAMER WANTS NFTs...all those NFTs suddenly cease to exist. You own NOTHING. Even if the game survives as a single player experience, what happens when the TRADING system turns off? Then that NFT you own suddenly has zero value, locked forever in your little bubble with no ability to sell it off.
I hope there are lawsuits
Big game publishers: "Am I out of touch? No, it's the players who are wrong."
Your outta touch, I'm outta tiiimeee! And I'm out of my head when your not around!
@@ifyourepliedyougotbaitedlo5717 Really?
@@ifyourepliedyougotbaitedlo5717 no they aren't. Lootboxes at least have a use inside the game, a shitty use, but NFTs add nothing to the gameplay. Except make it grindy.
@@ifyourepliedyougotbaitedlo5717 when I don't grind for nfts but tell ppl I 100percented the game. The devs: ITTTTSSS THE STORY OF A GIRRRRRL, WHO CRIED A RIVER AND DROWNED THE WHOLE WORRRRRLD
Skinner!!!!
I am so tired of hearing NFTBros and executive who try to sell this fever dream on how NFT tech will make it possible to bring game assets from 1 game to another.
This is just the most blatant lie out there.
Sure it is possible for let's say to have a character/item etc from 1 game show up in completely different franchise. But it isn't a one click solution.
You have different art styles in game so if you are a game developer and I'd say a lot of users you care about art style consistency.
Imagine you could just export Link from wind waker and import him into the next Call of Duty game. The art styles are completely different. it would be jarring to look at the two together.
Items/Weapons/Characters are all created different for each game. There is different underlying code. Different rigs, different texture systems, different ways shaders are being built and a different game engine.
It is not possible to have an automated system that just does the whole conversion for you. This would need to be done manually by artists and coders followed by a QA check.
And why would a third party developer care if Ubisoft game assets work in their game? Just because someone bought an NFT on a different platform and made Ubisoft money which the third party developer doesn't see a single cent from? Definitely not.
This would add extra dev time that costs the third party studio A LOT of money.
Additionally this would need to be extrapolated further to EVERY possible game NFT offered by all kinds of studios and updated constantly whenever a new NFT comes out.
I don't even wanna think about the whole copyright and trademark issue this would bring.
How would a random third party developer even get the original model files and attached code that is needed files to implement those.
NFT / blockchain tech doesn't make this whole process suddenly automatic and fixes all the issue.
This whole promise has so many logistic problems that I can only imagine that people who've never worked on games came up with that marketing scam.
As correctly stated you of course can have game/items crossovers without NFTs that are done and implement manually by artists/coders after tons of negotiation and contract agreements.
Additionally the whole lie about owning anything. NFTs don't make you own a thing. You own a spot on the blockchain. not the data referenced by it. (UNLESS CONTRACTUALLY AGREED AND SIGNED ON). Once the game servers go down you don't own shit. And no you are not legally allowed to rip the game files open and extract the skin and model and sell it to someone else.
This whole NFT bullshit is so disingenuous that it makes me mad every time I have to think about it.
This is a system that targets people who have no idea what they engage with and will get taken advantage off by the people in charge.
Especially entering a whole speculative market where kids have access to. If NFTs get implemented into games those games should immediately be adult only. It would be completely unethical to have kids engage with the system.
But this won't happen. heck politicians barely understand loot boxes. Having to explain blockchain and NFTs to them will take another decade or two. So in case loot boxes at some point get classified as gambling NFTs will be the next thing companies use as a backup solution to get more revenue that way.
Starting with condescension is the fastest way to lose my ability to be persuaded or consider one's side and that was what Ubisoft did.
I'm all for someone sticking to their guns, but don't tell your audience they just don't get it. This is a horrible way to address consumers. It is a great opportunity to open conversation about NFT's but they were entirely dismissive and shut down feedback.
Companies need to learn they aren't a charity. They have to provide a product people want. They aren't entitled to people's money or interest. It is one aspect of capitalism that they conveniently sweep under the rug.
Nah Ubisoft this isn’t Retail, in this scenario the customer is usually right. The worst thing you can do to sell your product is condescend the customer.
Its like the reverse of a shitty costumer "threatening" to never return to an establishment.
“The customer is always wrong”
(In reference to retail, that is)
@@paulcarmi8130 I don't think that's true, but customers aren't always right either
@@paulcarmi8130 yeah I know what you mean, customers in retail are so rage inducing.
@@idontevenknow5956 the customer is always wrong.
Ubisoft's attempts to persuade us to use NFT's is laughable, *they* are the ones who don't understand how bad NFT's are.
They know NFTs but they trying to damage control
@@MixtapesOfThe90s Maybe, but goddamit if i am not give them shit for it. And only shit i must clarify, because i disdain microtransactions today and for sure i will not pay for this shit tomorrow.
Their angry response to their customers baffles me, they are in the business of selling, I can’t understand the logic behind going against and insulting the people you expect to give you money, just another reason to never give Ubi money
They do know how bad they are, they don't care because they can make massive amounts of money off of vaporware.
@@MixtapesOfThe90s Hopefully, they aren't.
NFT are the shittiest invention of capitalism since child slavery.
Even assuming (somehow) a zero energy consuption or ignoring copypastable monkey art, there's still actual privacy issues, treatment issues, piracy issues, and the worse customer service ever (if you have any issue that would necessitate a reverting of whatever's in the blockchain, good luck)... They endorse monetization of everything and are, overall, promoting a very bleak future.
And let's not forget about "play to earn" games with a hefty price of entry, which ends up with whales who can create a bunch of basic accounts "lending" them for free to others, and keeping half the benefits or so - letting enough for the free player to be somewhat worth playing. After a while, you have one whale draining the ressources of dozens of alts, who are working under it for a pittance. Reproducing actual work in gaming, and this time it's not a figure of speech like in a MMO.
Fuck NFTs.
Gamers: “Tell us how this will benefit us”
Ubisoft: *gaslighting intensifies*
“We know everyone says they hate this, despise this, and tell us they don’t want it, but it’s reassuring in a way because it tells us they love what we do and how we do it” if the Olympics had that kind of mental gymnastics, these execs would have that on lockdown.
Truly Simone-Biles-levels of mental gymnastics going on with Ubisoft.
It's all about manipulation and making it sound nice and shinny. there's no dialogue, only the: '-we need to convince them that this is good for them.' disgusting..
@@Cangaca777 shinny
the real problem is not that players DON"T understand NFTs, its more that we DO understand, and we very likely know more about how they work than Ubisoft's executives do.
"very likely" in this case equals "most definitely"
Greedy company: "We're not trying to scam you with this new way to steal money from you! You just don't get it. Maybe if you'd blindly buy our stuff then you'll understand? CONSUME PRODUCT!"
Everyone: "Yeah, no."
You already know the videos juicy when you see “NFT” in the title description😂
Facts
@@MixtapesOfThe90s nope not on our watch
Before I've even started the video, I'm wondering how many times Yong says NFT's
@@MixtapesOfThe90s The future of laughstock entertainment, yes
@@MixtapesOfThe90s Cope
Ubisoft: "Don't you get it? We want to milk you for money by making digital items artificially scare so that you trade them and we get money from each trade!"
Developers have already been doing that for like 5 years. For instance, Rocket League would give special hats to players, who would trade them for like $4,000+ in proprietary currency each trade. Think some governments started to look into it though, and that's why this NFT thing came about. It's a way around government intervention in their proprietary economies and laundering schemes.
"It's part of the process, It's a reaction we are accustomed to" tells you everything you need to know about Ubisoft and probably most other big gaming companies.
Ah yes. Insult your costumers. Because that ALWAYS GOES SO FUCKING WELL! They've got some nerve to try and sell a scam, and then complain when that they got called for it.
"You people are just not smart enough to understand how us scamming you and ripping you off is good for you."
Gamers: *’We don’t want NFTs in games!’*
Ubisoft: *’Ok. Here’s some NFTs for our players!’*
For many years
I'm gonna love when NFT's go belly up and all those fools who opted in go bankrupt instantly.
“A sense of pride and accomplishment”
“They’re surprise mechanics”
“NFTs are great for gamers they just don’t get it”
Don't forget "If you don't like it, don't buy it." and "It just works."
@@theinfinitesaint *S I X T E E N T I M E S T H E D E T A I L*
See that mountain? You can climb it.
See that mountain? You can climb it.
See that mountain? You can climb it.
I kinda want them to actually try to explain why it's good for us. Like literally going into details exactly how it benefits us, not buzzwords and vague suggestions. Watch them struggle.
They can't... that's why they haven't and never will... Like come on, if it was really as good for us as they claim, the first company to explain it so their customers 'buy into it' would make a fortune as literally everyone would flock to them and their product. Why wouldn't they do that? Only possible reason is: coz it's impossible.
They can’t cause they know it’s bad for everyone and only good for them cause money
That's the thing that all those Wannabes in the Comments and the Companies are not doing. They are not providing an explanation on the benefit of having NFT's or their uses. It's just so vague that it goes over our heads which failed miserably.
Reminds me a lot of when people spouted the whole "Fraud is just a business model!".
And how people then too: Were "too stupid" to get how "fraud is good for you".
"You must purchase the game. You must play at least 2 hours." Damn that absolute greedy talk to get you hooked to make sure you can't get a steam refund if the game is shit and you don't want it. I am not surprised at all by the scumniess of this company at this point.
Ubi isn't on steam, and if theywere they would've been banned already.
@@potato_dbd You can get assassin's creed on steam. It requires another launcher, but Ubi's games are still on the store.
@@immortalnub some yes, but they left Steam
@@potato_dbd Epic has nothing to do with them being on Steam. Pretty much all Ubisoft games are on Steam. Ghost Recon, Rainbow Six, Far Cry, Assassins Creed, Watch Dogs, Splinter Cell, the Anno series are all on Steam.
@@Weggorino please fact check that, old ubi games are still on steam but wentepic exclusive a few years ago
I feel for all the devs that actually want to make good, passionate games for us but are not allowed to because greedy businessmen rule the company.
Gaming Exec: "NFTs offer great ways for us to milk our consumers, let us go tell the world!"
Gamer: "How does this benefit our gaming experience?"
Gaming Exec: "Exactly! It offers so many things that make the world better!"
Gamer: "No, I don't think you are understanding, can you give us a single example of how this benefits us, the customer?"
Gaming Exec: "Well it isn't like people play games for fun anymore."
Me: "Screw that noise."
Games are all about fun! If a game isn't fun then everything else the game has falls apart. Every game needs a good foundation.
"it was a reaction we were expecting"
We knew nobody wanted this but went ahead anyway!
"It's a reaction we're accustomed to."
We've been exploiting and pissing off our customers for years!
"Obviously we're a bit frustrated"
They aren't just being quiet and letting us exploit them!
"What we are seeing is the end game"
The endgame is about players giving us all their money and getting jack shit in return.
"So it's really for them."
I managed to say that with a straight face, that's why I get paid the big bucks lol.
I’m glad Sega, after seeing the backlash about NFTs, actually listened and retracted their NFT plans.
Just keep holding them to the fire so they don't try a back room backtracking
If only Square would follow suite...
The fact they even considered them proves they're just as much scumbags.
@@XenoJehuty84 did you just say backrooms???
I'm there now
Well, kind of...they didn't say never...they simply said 'not yet'.
I am amazed that someone over there acctually thought "yeah, we wanted to fuckin lie to our customers about what they are actually buying, but we figured people weren't that dumb" was a good PR statement
Ubisoft: "People who buy our products are stupid and we love that! However, they aren't stupid enough to fall for NFTs it seems. They just don't get it. They're supposed to give us money for our mediocre games!"
*Ubisoft exe's* : " you don't get it"
*Players* : "That is true ! And you won't get our money either!"
Thanks for the advice! WE WON'T!!
That's right we don't get it because you refuse to tell us what there is to get. We just want an actual reason why NFTs are good for games and no, possibly making money off them doesn't count since that doesn't benefit the game.
Talking on the point of transferring assets from 1 game to another: Ubisoft already has a way to do that, without NFTs, so I laughed when that was mentioned. I decided to get back into The Division 2 for a bit and I checked the "Rewards" section. I am able to unlock certain rewards in the game (like weapon skins and outfits), as long as I own Rainbow Six Siege (which I don't, so I can't unlock it in The Division 2). They could easily use that system, expand upon it, without the need for NFTs.
This whole thing is just stupid.
They just want the money man
If few people buy nfts in ubisoft quartz, that would lead to the shut down of the platform.
Or ya know, mods
Here's the thing though, what if the devs of a game I want to transfer my asset to doesn't support NFTs? I've essentially wasted my money because I really liked said asset, but I can't use it in the game I want
Game company: "we considered offering our players haptic feedback devices we could implant into their hand for the sake of improving their gaming experience but we knew that they would know they were tracking devices"
12:50 - To be eligible you must buy the game and play at least 2 hours. That to me is a major warning. If you purchase your Ubisoft games on Steam then you're entitled to a refund no questions asked as long as your refund request is made within 14 days of purchase AND you haven't played more than 2 hours of the game. To me, this is Ubisoft's way to try and lock players into the NFT/microtransaction market with no risk of having to give money back to players through refunds. Sounds to me they'll make the games intentionally great for the first 2 hours without any hint of needing to use any form of microtransaction to progress, but as soon as that 2 hour mark is up and you're no longer eligible for that automatic Steam refund, boom, in comes the pay walls, down goes your progression and experience of the game.
Ubisoft are trying to subvert Steam's refund policy. But yeah don't worry guys, Ubisoft said it themselves, the community loves them and Ubisoft is only looking out for the players.
HA!
Front-loading games has been around for ages... started in force when they stopped releasing demos.
I think that's less of their worries if they'll just implement NFT's. It won't be allowed on Steam in the first place.
Yes, indeed, the first hit is always "free". That is how mobile "whale"-abusers like King Games operate and prey upon those with addiction tendencies.
FYI: Nfts are just encrypted hyperlinks in the Blockchain! So the pic/data stored behind any NFT can be changed at any time by the Domain owner of the "minted" Links. How can at any time for any Gamer that be a thing? They just could impement a link if that would make sense for anyone. There is no reason to invest in this or any NFT sceme out there. Dont fall for it.
I haven't laughed this hard in years, "Ubisoft's ability to offer good games"😂 these execs are smoking something
The day NFTs becomes bigger than games, Im just gonna play retro-games and go through my backlog. I would just quit playing modern triple A games if NFTs become the norm.
fyi if you own about 52 games you never need more. at this point im pretty much playing the old collection. once i play the 52nd game ive already forgotten the 1st one and can start a new round
If piracy was rampant before now it'll have a boom cause I ain't paying for new games ever again if NFT's are the norm. There is enough games from the 90's up to today to keep me busy for a couple lifetimes.
I have too many games lol. I dont game as much nowadays though and the chip shortages have really killed my lust for triple A-gaming. Except that I will probably at some point get an Xbox Series X, I see a Huge value, biggest bang for the buck for my needs.
Execs wanting to cash in on the gold rush: "Players just don't get it!!!"
Players: "Okay please explain the value to us."
Execs: ".... ... ... ... ... Players just don't get it!!!"
Sometimes advice isn’t enough, people gotta fail to understand what they’re doing wrong.
This reminds me of that episode of South Park with the bikers. They genuinely think they're cool, they think they're doing a good thing, and when they see people who hate them, they might legitimately think they're just worthless haters or ignorant morons. In reality, everyone is laughing at them because they're so out of touch with reality, so far up their own asses, and so arrogant about all the criticism sent at them, that they have literally become a parody of what they're trying to be.
Ironically, both huge South Park games were published by Ubisoft.
@Bar Son ok i want to see that. What agame changer
'so far up their own asses, and so arrogant' - Sums up the French pretty well...
How about we get some finished products before they go delving into NFTs. The audacity of companies these days is so jarring.
The purchase of NFT's is an "idiot test." Most of us are calling BS and not buying into their "worth," and everyone else thinks they're investing in a piece of lake front property.
Yep the only way you get your money out is if you find a bigger idiot.
Which suspeciously sounds just like a ponzi scam!
Who's going to be left holding the bag?
Honestly the amount of corporations that respond to this kind of backlash by saying something along the lines of "don't worry, this is just the beginning" is shocking to me. These people genuinely thought that the best way to appease people was to tell them that they're doing it no matter what the consumers think and they plan to increase it dramatically.
Like "we understand you're mad about us doing this, which is why we're doing it again." Even though it's been clear from the beginning that they planned to keep going with this I never expected this sort of doubling down even in the responses, it really shows they just don't care about the optics anymore.
Well, because they only got backlashes until yet. They are confident because every monetisation scheme worked in the long run.
Why yes, Ubisoft. Belittle and patronize your customers
There's *no way* it'll end poorly.
Just ask EA
Companies are getting really good at the "Destroy your reputation among your customers Any% Speedrun". Even more reason to go Indie (there are so many really cool games and experiences, and they just keep coming).
There was a rather simple way that I've heard the basic explanation for an NFT's "value" be expressed: "If they're so valuable, why are you telling others to buy them instead of buying as many as you can, yourself? Nobody in their right mind would undercut themselves that hard."
It's like you are saying that when someone found gold up in the mountain during the gold rush they did NOT go straight to the news paper to announce the exact location and asked everyone to bring an pick axe and join them? ;)
love how this has the same sound as "don´t you all have phones"
those people really think everyone beside them is illiterate
So many times as consumers we are told we "don't get it" yet it never comes accompanied by a reasonable explanation so we can.
18:30 That's code for: "Players aren't allowed to own their games. Because we don't want that."
And people still support Ubisoft because?
Thank God that ubisoft's attempts to put stinkin' NFTs into games has been a laughable failure same as what happened with Stalker 2's own attempts to implement that garbage into their own project. I just hope that every other game company that tries to put NFTs in games also fail miserably in their sorry attempts to force this rotten trash into all our games.
Sadly, S.T.A.L.K.E.R. 2 is going to have fucking microtransactions anyway. Still will be garbage.
@@arnox4554 According to what sources, because all of the sources I’m reading have been about how they’ve decided against using NFTs and how that delayed the game.
@@baconvideo8413 microtransactions =/= NFT's
I saw Folding Ideas' video on NFT's and despite him giving a lot of background and the heckuva journalistic piece the video is, I still do not fully grasp what an NFT is. For what I could understand on the topic, it all just sounds like a speculative market and artificial scarcity. Not one person, not even the people who think this tech could be good and agree the implementation is missplaced; has been able to explain how it works.
Only those that are so sure of themselves as to think they have everything figured out are fools and they still have the audacity to call those who accept our lack of understanding the dumb ones.
Never
Functional
Trash
Can’t remember the last time I’ve heard a more patronizing, elitist sentiment. Ubisoft might as well refer to gamers as plebs & proletarians.
EA: Don’t like it don’t play it.
Remember that?
@@BenBuckton-te2pm
Yeah it was. 🤦♂️
Heres a positive way to implement NFTs, let us own and resell digital games...oh you dont want it to be THAT positive for players? I understand.
You'd think with the way their 'digits' venture went, they'd recognize that gamers aren't as stupid as this guy believes. Ubisoft is completely out of touch with the gaming community at large, as well as just plain greedy.
“We would have lied to gamers if we could have gotten away with it, and we actually discussed how to do it!” F”ck Ubisoft!
So... wait. Ubisoft is saying that gamers, who often know more about IT than the average executives or investors in general, and are experts of exploiting and abusing systems, are too stupid to understand NFTs?
Also, did they just call basically all of their costumers stupid? It would be a shame if people would just stop buying their stuff because of this.
Here is the thing about interviews: Interviewers are always willing to ask the questions, of course, but they are rarely willing to challenge the answers. Challenging the answers that Ubisoft gave here would have been very enlightening, and it is sad that we had to settle for what we got. I do not support NFT, and I would have liked for Ubisoft to have gotten called out on their bullshit in this interview.
Their stock holders want it and will risk bleeding these companies dry to make this a thing.
This is the problem with "large successful companies become unsuccessful when they fail to increase market share and profits year over year" as opposed to just doing things really well and reaching a peak and holding it.
Wow just wow I’m starting to think these companies have never heard the saying don’t bite the hand that feeds you I think it’s time they do
I like how the whole point of their interview was for Ubisoft to attempt to convince gamers that NFT's are a good thing for games. But yet this interview just made things worse between them and gamers, and shows how out of touch they are with the gaming community. I don't like the idea of NFT's and how hard corps and crypto bro's are pushing for them to be a thing. I agree with Yong, and that the only thing I do like about the potential use for NFT's is to make the games we buy transferable after purchase. Would be nice to see gamers trading games amongst each other again, like how we used to do back before digital copies were a thing.
Yeah i hear you. But thats only one Thing. wishful thinking. If a stupid Monkeys sells for a few 10k Dollars already… just imagine your Game… Like there is no Way this will be actually be handled correct.
I could never see this happening, I remember when they used to have online codes to multiplayer in hopes that it would prevent used games from being sold as the code would be one time, and make the new owner pay again for the multiplayer options.
The worst part is no matter how much we all detest NFTs in gaming there's going to be some small wealthy minority of us that are going to make this ridiculous idea work for these companies, just like microtransactions. Don't even buy these games.
yea, will happen..i saw some news that supposedly ubisoft has already sold 15 nfts for 1800 dollars. its a pathetic sum itself but considering if only 15 pieces netted them that its more profitable than selling actual games. it will be a fine side cashflow for them even if 99% of gamers never get involved.
You could argue that NFTs could be the framework for you to actually own digital goods like skins/etc which are already a huge part of gaming- it's just the way they're going about it now is VERY confusing and trust me it's on purpose, because if you understood exactly what they wanted to do you can fight against it better.
If you HAVE to OWN a digital skin, you should get help immediately. NFT's are just developing mental problems over ownership, and everybody buying into it is contributing.
@@ScaryScarab21
And what worth do these skins have after the game shuts down?
Exactly 0.
You already own the skins ones you unlock them anyway or pretty much onwards from the point were their code is stored on your device.
Well "own". You cant really own digital goods considering as soon as the power goes out there is no way to access them.
@@ScaryScarab21 Totally. I worked AAA for quite a while, and I know how these money guys think. I started my own studio a few years ago after seeing the writing on the wall. Since I've had several people reach out to try and introduce NFT into my game. I heard the first pitch, and there's no problem that NFT needs to be solving in gaming. Everyone that contacted me didn't even play games. I just want the game industry to go back to games being games. Put that dev time into actually building a good game. Man I watched a dedicated team build a f'n gumball machine for microtransactions for months. I'm so sick of it and want to take games back.