S03: EPISODE 02: SHOKZ : Unleashing the Next Wawe of Sound Innovation

Welcome back to Business & Bubble Tea!
For the 2nd Episode of our 3rd Season, we dive deep into the world of SHOKZ, a trailblazing tech company headquartered in Shenzhen.
SHOKZ has successfully stood out from its competitors by revolutionizing the audio industry with its innovative bone conduction technology headphones, which deliver sound through vibrations directly to the inner ear, bypassing the eardrum.
Our guest, Yu Duan (Yoyo), Lead of Influencer Marketing and BD Manager for Shokz North America's Marketing Department, shares with us valuable insights on:
1️⃣ SHOKZ's Company and Product Innovation Strategy:
Discover how SHOKZ leverages cutting-edge R&D to dominate the competitive headphone market in China and abroad.
2️⃣ SHOKZ's Internationalization Strategy:
Learn how SHOKZ has successfully expanded to over 60 countries, tailoring its offerings to global audiences and overcoming quality perception challenges often associated with "Made in China" brands.
3️⃣ Work & Career Opportunities for International Students:
Gain insider tips on SHOKZ’s unique work culture, talent development initiatives, and the exciting roles it offers to international students and professionals wishing to work in China.
🔥 Don't miss this inspiring exchange packed with strategies, insights, and opportunities for aspiring global changemakers.
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