The Rise of Virtual Natives: Revolutionizing the Future of Work, Play, and Culture

Leslie Shannon, Head of Trend and Innovation Scouting at Nokia, shares how virtual natives - Gen Z and Gen Alpha - are leveraging generative AI, augmented reality, and virtual reality to shape the future of work, education, and innovation. Leslie talks about the growing digital divide, the importance of reverse mentoring, and how businesses can thrive by embracing young people's voices. Discover how these digital-first generations are challenging traditional norms and driving the evolution of workplaces and industries worldwide. In conversation with Cianan O'Dowd, Senior Consultant at Cambridge Design Partnership.
1:33 - Introduction to Leslie Shannon
3:10 - Digital Natives vs. Virtual Natives
6:54 - The Evolution of the Workplace
10:53 - Engaging & Retaining Virtual Natives
15:07 - Reverse Mentoring and Innovation
17:08 - Digital Divide and Education's Future
20:35 - Opportunities in Emerging Markets
22:54 - Preparing for the Future
GIFLondon #SPARX is a collection of short conversations and interviews showcasing fresh new ideas and novel thinking for the innovation community. proudly presented by Global Innovation Forum - one of the most respected global events on innovation, creativity, design and entrepreneurship.