The Rise of Telfar

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  • Опубліковано 18 чер 2024
  • The Telfar Bag is the hottest thing in fashion right now, and the brand has quickly become a favorite among celebrities including Beyonce, Oprah, and Bobby Shmurda. Even though it seems like an overnight success, in this video we will explore the more than 15 year journey that Telfar Clemens has been on to get to this very point. This is the Rise of Telfar.
    Telfar: www.telfar.net
    Telfar Instagram: telfargloba...
    Threaducation Instagram: / threaducation​
    Channel Discord: / discord
    Contact: threaducationinfo@gmail.com
    Disclaimer: The images and videos used in this video are not owned or created by Threaducation. This video strictly adheres to fair use guidelines (educational content, review, research, discussion).
    Sources: docs.google.com/document/d/11...
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КОМЕНТАРІ • 261

  • @MONET8iAM
    @MONET8iAM 2 роки тому +267

    I think it’s important to note that the bag security program and sudden explosion of success of the shopping bag in 2020 was in response to the increase in support of Black business owners during the 2020 Black Lives Matter movement.
    I had been hearing about Telfar for a few years now, and was able to purchase my first bag in the Fall 2019, and my second in early 2020. My next two bags I got after the movement, the orange one through the bag security program because I REALLY wanted that one and missed the SSENSE release of it. I’m glad to see Telfar himself and the brand’s success. When I get a little more coint, I will buy actual clothes because I think it’s important to also celebrate the other aspects of the Telfar brand.

    • @DIYQUEENbyRienna
      @DIYQUEENbyRienna 2 роки тому +10

      You hit the nail. I think this is imperative information that’s missing from this video, hopefully it gets pinned to the top.

    • @suzettephinn7829
      @suzettephinn7829 2 роки тому +6

      I will definitely support this brand. I didn't know such a brand existed.

    • @Yoppatrench
      @Yoppatrench 2 роки тому

      Faxxxx especially on the Howard university campus

  • @theabstract4936
    @theabstract4936 2 роки тому +465

    One time for black designers!

  • @WorldRaceMVG
    @WorldRaceMVG 2 роки тому +127

    Went to a Telfar party in Paris that was held inside a GAP. It was fucking nuts

  • @fivesixfive5549
    @fivesixfive5549 2 роки тому +109

    “So I guess his customers weren’t the only ones securing the bags” lol 🐐

    • @Threaducation
      @Threaducation  2 роки тому +19

      I cringed making that joke but I had to

  • @KarresseMe
    @KarresseMe 2 роки тому +71

    I love that his teacher designed his logo. I remember we designed a logo with our initials in elementary. So glad they're doing that

  • @adrianna9458
    @adrianna9458 2 роки тому +87

    people are really calling his brand basic & tacky because he makes the same tote bag in different colours yet will praise hermes for making the same ole Birkin that's literally $30,000+. it really shows the way people see literally anything black people do. you can never do anything simple as a black person. it needs to be the most Avant garde, over the top creation to get even a little bit of credit, praise, and recognition that these other mediocre, white owned brands get.

    • @mscali1839
      @mscali1839 2 роки тому +2

      But if you notice being basic is boring too blk culture not saying all of them think this way but people are bandwagoners and oftentimes don't even have a mind of Their Own

    • @F.R.F937
      @F.R.F937 2 роки тому

      The most pathetic comment ever. Comparing a Birkin bag to those tacky Telfar things. You have no education and knowledge of graff and luxury... stop pandering to us pocs with your racist wokeness 🤦🏾‍♂️

  • @xoxochann9340
    @xoxochann9340 2 роки тому +289

    this video is done so well. The hype + the style of bag definitely made me get one.. i would have endless colors if it wasnt so hard to get lol

    • @Breesh2x
      @Breesh2x 2 роки тому +5

      Bruh i copped one for my girl, the smallest one, sonnn ups stole my shit. Stockx cop. Im mad

    • @ajlinasaljunovic5081
      @ajlinasaljunovic5081 2 роки тому

      @@Breesh2x is there a way to get ur money back ? :(

    • @xinniethep00h
      @xinniethep00h 2 роки тому +4

      @@ajlinasaljunovic5081 not if he’s gotta go through stockx their customer service is fucking horrible.

    • @sleep1029
      @sleep1029 2 роки тому +1

      File a claim with shipping service

  • @ThomasFoy
    @ThomasFoy 2 роки тому +68

    "Oprah, Beyonce, and Bobby Shmurda." One of these things is not like the other.

  • @janihq8259
    @janihq8259 2 роки тому +42

    I love the fact that you actually acknowledge all of the black designers. That means the world

  • @NuFrontierVS
    @NuFrontierVS 2 роки тому +150

    The White Castle collaboration truly speaks volumes, especially since you're clashing with two very different markets, and yet somehow, in the grand scheme of things it worked so flawlessly! Brilliant approach to marketing I'd say!

    • @rafeeqwarfield9690
      @rafeeqwarfield9690 2 роки тому +4

      tbh those markets are culturally closer than you may think

  • @AmberAshli
    @AmberAshli 2 роки тому +44

    I swear when I saw this bag, I was like what is all the hype...it's just an E lol but watching this gave me more insight to his story and I am happy for him! I don't have one but will certainly get one soon...

  • @LearningToLove..
    @LearningToLove.. 2 роки тому +17

    The logo significance alone is 🔥

  • @renatamitchell4437
    @renatamitchell4437 2 роки тому +17

    Telfar is a GENIUS!!! and I'm so proud of him and wish him continued success ❤️. A black owned company and designer 😊 Magnificent

  • @soundtracksage6672
    @soundtracksage6672 2 роки тому +32

    the piano version of Bria's interlude playing in the background is so beautiful.

    • @coolida23511
      @coolida23511 2 роки тому +2

      Damn, you have a sharp ear! I didn't even notice.

  • @robertobarasa4095
    @robertobarasa4095 2 роки тому +14

    My girl got herself a Telfar shopping bag and it’s really amazing😤

  • @fivesixfive5549
    @fivesixfive5549 2 роки тому +21

    Still the most underrated channel on UA-cam if you forgot

  • @duncanbrazzil6936
    @duncanbrazzil6936 2 роки тому +50

    you have a tremendous way of recording these episodes and narrating. much love to this channel and wishes for all your success. love the matthew williams episode, this one, all of them really. love the track choices it's very soothing to listen and watch these and learn about so many great designers.

  • @beegebeeg7079
    @beegebeeg7079 2 роки тому +12

    So he was always ahead of his time & paved the way🤯

  • @Datcreebruh
    @Datcreebruh 2 роки тому +17

    telfar seems like a sweet brand i love their earrings already!

  • @SabineOh
    @SabineOh 2 роки тому +17

    3 bags in my collection so far! #supportblackdesigners ❤️

  • @ajlinasaljunovic5081
    @ajlinasaljunovic5081 2 роки тому +4

    such an inspiration !! thank u so much for this great vid !!!

  • @suspencphoche5582
    @suspencphoche5582 2 роки тому +5

    Another Fire One! LOVE THESE!

  • @alexandrerouby8605
    @alexandrerouby8605 2 роки тому +45

    You cannot miss!! Another amazing video. The content is rich, perfectly narrated, with a very smooth tone. It's such a pleasure to watch your videos and learn new things on a regular basis. You made me a fan of Telfar right about now, with his very touching story and the courage and strength he had to never let his dream, of making products for everyone, go. Thank you, have a great day!

    • @Threaducation
      @Threaducation  2 роки тому +1

      thank you for the kind words so glad you like he videos!

  • @VansSkully
    @VansSkully 2 роки тому +2

    Thanks for sharing this!

  • @dasiaglenn3676
    @dasiaglenn3676 2 роки тому +4

    Wow he has an amazing story! Great video👏🏾

  • @harelhaim540
    @harelhaim540 2 роки тому +9

    We need more I love this Chanel. I learned a lot from him

  • @2susjus
    @2susjus 2 роки тому +2

    thanks for clarifying "downmarket collab" 💙 good video

  • @Timihaastrup
    @Timihaastrup 2 роки тому +20

    Your videos are the perfect blend of therapeutic and informative. I know little to nothing about Telfar and I already know before watching this is going to help me a lot. Threaducation is for the people

  • @DarkSideOfTheBrightSide
    @DarkSideOfTheBrightSide 2 роки тому +16

    My guy never disappoints, these videos are just golden. After watching your videos since the first one, I’ve been conversing with others about fashion- and, now I can add value within the conversations. I’m still somewhat a poser, but I do know a smidgen thanks to this channel. Lol

    • @Threaducation
      @Threaducation  2 роки тому +2

      thank you that makes me so happy to hear, that's why im doing what im doing

  • @niconatanael
    @niconatanael 2 роки тому +19

    Your videos are extremely informative, and often includes crucial information that are not present in other videos of the same subject. Telfar is definitely getting more popular by the day, and it deserves the recognition. I have to admit, i have never heard of Telfar until very recently (around the beginning of 2021, maybe?) and this video has everything i needed to know about the brand.
    Please do one for Heron Preston! keep up the good work!

    • @Threaducation
      @Threaducation  2 роки тому

      glad you the enjoyed the video! will definitely be doing Heron Preston soon

  • @rosecaen5516
    @rosecaen5516 2 роки тому

    Tha k you for all of the work and research you put into your videos.

  • @logan43000
    @logan43000 2 роки тому +1

    I just watched the Balenciaga video and I’m seeing a lot of parallels between Balenciaga’s 1/3 scale presentation and Telfar’s ForMale art gallery. Thanks for putting these together.

  • @shalomythehomie4407
    @shalomythehomie4407 2 роки тому +3

    Another insightful video thread

  • @jillianwatson9728
    @jillianwatson9728 2 роки тому +4

    I was rewatching some old episodes of RHONY and he has an appearance in one of the older seasons ( i cant remember which one) but he is at a party with the ladies. I believe sonja is a good friend/client of his as Sonja sometimes sports a telfar bag in the more recent seasons and appears in some of the campaigns. I love seeing him appear in random places and I am dying for one of his bags. great video!!

    • @Threaducation
      @Threaducation  2 роки тому

      that's awesome! + glad you like the video 🙏

  • @wordsbygemm
    @wordsbygemm Рік тому

    I really enjoyed this video, I didn't know much about Telfar prior to this but it was interesting to hear about him as a person and also the brand. I also never knew the origin of the Telfar bags so learning about it has really changed my perception (in a positive way).

  • @selenadawnwilson1534
    @selenadawnwilson1534 2 роки тому +4

    Can’t wait to purchase a bag

  • @MarcLondonTV
    @MarcLondonTV 2 роки тому +5

    watch all ya videos but this one was really dope, never knew about the white castle collab! ❤️🤘🏾

  • @itsmeharperjacksons6633
    @itsmeharperjacksons6633 2 роки тому +1

    Its one of the most talk about black brand and I decided I need to know more about it. Thank you

  • @Lilbrowne
    @Lilbrowne 2 роки тому +3

    Hey :), love the content I already feel enlightened.

  • @jaymartin6099
    @jaymartin6099 2 роки тому +4

    Love your content. I particularly loved this one. Awesome work.

  • @Jorge-dp7ks
    @Jorge-dp7ks 2 роки тому +3

    I'm a lucky man to be commenting on your video right after uploading

  • @unshookclothing
    @unshookclothing 2 роки тому +28

    You’re the goat Thread. This one was awesome

  • @pratakonda1
    @pratakonda1 2 роки тому +3

    Love your videos and details, looking forward for more videos!!

  • @cheefysanchez4740
    @cheefysanchez4740 2 роки тому +4

    This vid is definitely on time.

  • @jahsantana1
    @jahsantana1 2 роки тому +10

    Threducation Never Miss!🥇🔥🔥

  • @alesandrobatista640
    @alesandrobatista640 2 роки тому +4

    Love the quality of the videos!!!

  • @dottiemathews6853
    @dottiemathews6853 2 роки тому +6

    wow! this video gave me the inspiration to continue my path in designing canvas totebags. i just love Telfar's logo! SWEET!!!😍😍😍😍😍😍😍

  • @sammydarko11
    @sammydarko11 2 роки тому +5

    This video literally gave me chills man.

  • @lukiss5635
    @lukiss5635 2 роки тому +6

    Classic Threducation banger

  • @NaNa-er4sw
    @NaNa-er4sw 2 роки тому +4

    This man gives you hope to never give up on your dreams👏🏾👌🏾💕🇬🇾

  • @khalibunny11
    @khalibunny11 2 роки тому +2

    love the video and telfar! marketing king

  • @BlakeCashington
    @BlakeCashington 2 роки тому +4

    What an inspiring story!

  • @pariswildin4719
    @pariswildin4719 2 роки тому +5

    Damn right before class today gonna be a good day ❤️⚡️

  • @emanuelearca
    @emanuelearca 2 роки тому +4

    Love any of your vids, keep it uuuup!

  • @joeyfrias2560
    @joeyfrias2560 2 роки тому +1

    nothing is better to serenade us than brias interlude in piano. wonderful video!

  • @ilovereactions
    @ilovereactions 2 роки тому +3

    im crying watching this im so happy for him his story is truly inspiring

  • @maverickbull1909
    @maverickbull1909 2 роки тому

    Wow. I learned a lot. I'm glad he made it and admire the hustle.

  • @sphephelomnguni4700
    @sphephelomnguni4700 2 роки тому

    Dope video!

  • @A-dth6wdh
    @A-dth6wdh 2 роки тому +1

    Your videos are amazing and well edited

  • @prestondaniels3890
    @prestondaniels3890 2 роки тому +2

    inspiration. another great video too

    • @Threaducation
      @Threaducation  2 роки тому +1

      thank you for watching! stay inspired 🎯

  • @ian4135
    @ian4135 2 роки тому +3

    i seriously appreciate ur videos bro 🙏

  • @AishaOLewa
    @AishaOLewa 2 роки тому

    thank you for helping me with my essay

  • @jukkasaarinen35
    @jukkasaarinen35 2 роки тому +6

    Its just a matter of time till this channel blows up, these videos are amazing

  • @joshlitton1430
    @joshlitton1430 2 роки тому +1

    Damn this was good!

  • @ferar0197
    @ferar0197 2 роки тому +1

    Make a video on pacsun next 😣(I love your channel so much)

  • @alchemistamineh3261
    @alchemistamineh3261 2 роки тому +1

    Great 👍🏾 job

  • @nocount1
    @nocount1 2 роки тому

    Good one! Thanks!

  • @JJ-xk3ox
    @JJ-xk3ox 2 роки тому +3

    happy for Telfar, great things .

  • @user-ob9zo9cr4c
    @user-ob9zo9cr4c 2 роки тому +2

    as usual well done, @

  • @IvarConq
    @IvarConq 2 роки тому +1

    Dope work mane

  • @omgitsmario7
    @omgitsmario7 2 роки тому +4

    Beautiful video. Make a video of “original fake”

  • @jmace123
    @jmace123 2 роки тому +20

    I love this! Telfar is one of my favorite brands. I would like to see a video on Pyer Moss and Barragan.

  • @shannonmayari
    @shannonmayari 2 роки тому +1

    Such a good video!

  • @jackinralph1
    @jackinralph1 2 роки тому +3

    I loved the White Castle collab I could care less about the Oprah co-signs . I love his organic marketing approach

  • @damnlilt4483
    @damnlilt4483 2 роки тому

    Great video 🙏

  • @HenHousenow
    @HenHousenow Рік тому

    insightful

  • @wms5253
    @wms5253 2 роки тому

    Wow I’m late, will definitely purchase a Telfar bag

  • @Cold_Cuts
    @Cold_Cuts 2 роки тому +1

    Banger

  • @D3athW1ng
    @D3athW1ng 2 роки тому

    I love your videos.

  • @lil06fab
    @lil06fab 2 роки тому +1

    Jesus Christ I could not fully focus on the first 7 minutes of the video because I was going crazy trying to figure out where I know the background music from 😂. Figured it out and now I have to start the video over to catch everything again 😅. This video is very well done btw.

    • @Threaducation
      @Threaducation  2 роки тому +1

      haha that's great, and thanks glad you like the video

  • @Fr3dy27
    @Fr3dy27 2 роки тому

    Good content, bro!
    Does anyone know what the background music is?

  • @ye23.
    @ye23. 2 роки тому +5

    “Oprah, beyonce….and bobby shmurda” 🤣 the contrast

  • @ToonGrimey
    @ToonGrimey 2 роки тому +1

    Another banger

  • @CollectorsChest
    @CollectorsChest 2 роки тому +1

    Once again, We’ll Done!!! I’m hooked on your videos!!

  • @olu8929
    @olu8929 2 роки тому +1

    Some of your best content

  • @downgabe4512
    @downgabe4512 2 роки тому +2

    Mom wake up Threaducation aka the best UA-cam channel just uploaded

  • @gaylecheung3087
    @gaylecheung3087 2 роки тому

    Congratulations very nice

  • @princessbejai3276
    @princessbejai3276 Рік тому

    We both have the same background. Liberian, same age, designers, born in the states went to Liberian came back to the states bc of the war. I love him ❤ I moved to Nyc after fashion school.

  • @raretheory9583
    @raretheory9583 2 роки тому

    Amazing video

  • @SomeOne-sy6bt
    @SomeOne-sy6bt 2 роки тому

    Wonderful story

  • @zondreab6689
    @zondreab6689 2 роки тому +2

    bought me 2 bags :) gonna be my first “big girl” bag 😄

  • @maricela7307
    @maricela7307 2 роки тому +1

    I have a mini bubble gum pink and medium grey shopping bag tbh I want more but they’re so hard to get ur hands on 😭

  • @b1tchycvnt
    @b1tchycvnt 2 роки тому +2

    i have a brown bag and i love it ❤️

  • @leonaidulis3356
    @leonaidulis3356 2 роки тому +2

    Keep making more vids everyday!!!!!

  • @therealExmo
    @therealExmo 2 роки тому +4

    I became more into fashion lately and after seeing this video I've become a new subscriber..and you have given me the education of affordable fashion makes me want to get a bag ?

    • @quester09
      @quester09 2 роки тому +1

      the biggest challenge is to pick a color ^_^

  • @Devananta-Rafiq
    @Devananta-Rafiq 2 роки тому +1

    Please do Marc Jacobs if you got time🙏🙏

  • @snoepnr1
    @snoepnr1 2 роки тому

    I love your videos and the amount of time you put in them, but men what a nasty overkill in advertisements. A few I get but this many? pffff

  • @zhaneedwards6993
    @zhaneedwards6993 2 роки тому +2

    Hey would be nice to see a video of a current/up coming female fashionistas

  • @ChocoThunDuh
    @ChocoThunDuh 2 роки тому +3

    It’s the new MCM bag

  • @leonardstewartjr.8838
    @leonardstewartjr.8838 2 роки тому +3

    Hilariously and ironically, after the White Castle mention in the video, an ad for White Castle popped up 😂