Diadora Atomo V7000 | Shoe Overview w/ Bryan Poerner, CEO of Diadora North America

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  • Опубліковано 22 сер 2024
  • Robbe walks through the made-in-Italy Diadora Atomo V7000 w/ Bryan Poerner, CEO of Diadora North America. The shoe is available now for $240.
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КОМЕНТАРІ • 62

  • @kofuzi
    @kofuzi Рік тому +39

    I love Bryan's glasses, and they look exactly like what I imagined a Diadora CEO's glasses would look like

  • @graemebeck9495
    @graemebeck9495 Рік тому +43

    When the video started I just thought Thomas had had a makeover. Shocked to then hear it was some lad from Diadora 😂

    • @roosmuylaert6848
      @roosmuylaert6848 Рік тому +4

      Me too, I had the same reaction...

    • @Believeintherun
      @Believeintherun  Рік тому +4

      Lol, that's amazing

    • @KoIhara
      @KoIhara Рік тому +8

      Would’ve been interesting if it was Thomas interviewing him. And have them switch places between the cuts to throw off the viewers

    • @Sabundy
      @Sabundy Рік тому +5

      I was also confused at first and thought that was Thomas 🤣😂😂

    • @azr.15
      @azr.15 Рік тому +1

      And they have similar voice too haha

  • @Nordikus666
    @Nordikus666 Рік тому +6

    Got them as daily sneakers but went for a 10K run with them this morning. Phenomenal surprise! Very light and breatheable, yet super comfy and max cushioned. Incredible running shoes.

  • @Tony2Shooz
    @Tony2Shooz Рік тому +3

    Diadora, Brian & the team are ahead of the curve. GREAT products.

  • @hiratiomasterson4009
    @hiratiomasterson4009 Рік тому +8

    DIadora is in s strange position in the market: it's basically a style and heritage brand in many people's eyes and it does seem in some ways to have to compete with adidas, Nike etc via price...yet in some people's eyes, diadora is a classic Italian brand that "should" command a premium...guess we're going to test that theory with this shoe.

    • @gringo2900
      @gringo2900 9 місяців тому

      Diadora has two Line:
      1)Diadora :For sport, sportswear....
      2)Diadora Héritage:For Life Style,Sneakers Made in Italy,with Premium Materiels

  • @Sabundy
    @Sabundy Рік тому +5

    Good to see Diadora getting more attention:)
    I really respect Diadora for being committed to continuing to make some of their shoes in Italy, made by Italian artisans that are paid a fair wage. Even if it means that their shoes are sometimes more pricey.
    I wish more brands would bring at least some of their manufacturing back to their home countries. The only other ones I can think of is Asics with their made in Nippon Onitsuka Tiger shoes, and Mizuno with their made in Japan Soccer ⚽ boots.

    • @f_youtubecensorshipf_nazis
      @f_youtubecensorshipf_nazis Рік тому +2

      New balance makes shoes in the UK and in the US.

    • @Sabundy
      @Sabundy Рік тому +1

      @@f_youtubecensorshipf_nazis ah yes. That's true. NB does make some of their shoes in the US. The only US sports brand to do so as far as I know. Of course no brand actually makes all or even most of their shoes in their home country. That probably impossible from a price, profit and competitive angle. But at least some being made in a brands home country is a good thing imho.

    • @Sabundy
      @Sabundy Рік тому

      @@f_youtubecensorshipf_nazis love your handle btw 👍👍

  • @donny2327
    @donny2327 Рік тому +2

    Top shoe.
    Top man in BP.
    The original V7000 hit in late ‘89.
    This 21C incarnation is superb.

    • @gringo2900
      @gringo2900 9 місяців тому

      V7000 still exist,for Lifestyle

  • @adamsouthard1155
    @adamsouthard1155 Рік тому +3

    These shoes also look extremely durable. And they fit sort of between categories in that they're a very functional trainer but also very attractive and would easily compete in the aesthetics with much more expensive sneakers from Versace and Balenciega. If you're a fashion conscious consumer who also wants to use their shoes for actual exercise, this is a steal.

    • @gringo2900
      @gringo2900 9 місяців тому

      Versace,Balenciaga,Prada.... Diadora the Made in Italy tuch😂😂😂

  • @iamthelazerviking23
    @iamthelazerviking23 Рік тому +2

    Bryan is the man!
    These new kicks are pure 🔥🔥🔥

  • @2wheels1guy25
    @2wheels1guy25 Рік тому +4

    I like the pink colorway but that one is only available in small sizes…
    FYI: this shoe is ‘only’ €180 in Europe🤑

    • @QronoZ713
      @QronoZ713 Рік тому

      That's not bad at all for a product manufactured in Italy

  • @jjuel5
    @jjuel5 Рік тому +3

    Just an absolutely beautiful shoe.

  • @spenceraronfeld4456
    @spenceraronfeld4456 Рік тому +2

    I bought the last two Diadora running shoes “Made in Italy” on a deep discount and really liked them. I found the toe box on the Atomo to be too narrow after about 10k and I wonder if they made this toe box wider. The more I watch BIR I keep buying more shoes and cannot even get the miles in before something new comes out. Love it.

  • @matthiassventoest6800
    @matthiassventoest6800 Рік тому +3

    These look fresh…, I remember diadora court shoes (don’t know the model name) went hard in jr high.. I never had any.., but the cool kids did 😎

    • @gringo2900
      @gringo2900 9 місяців тому

      Diadora Mavericks....

  • @bhrbehavioralhealthracing30
    @bhrbehavioralhealthracing30 Рік тому +1

    I’m going to give them a run. Thanks

  • @michaelbatterbee448
    @michaelbatterbee448 Рік тому +2

    They look sweet love diadora 🙌

  • @naterkane_also
    @naterkane_also Рік тому +4

    👍 for the Municipal Waste shirt

  • @YourGrandMomy
    @YourGrandMomy Рік тому +2

    Absolutely non-biased review.
    =)

  • @wonkydonkey7899
    @wonkydonkey7899 Рік тому +1

    Does this shoe fit true to size? I read from road trail run that it runs small. What’s the verdict?

  • @seanwise7464
    @seanwise7464 Рік тому +2

    They look great and I am curious to try them, but I did actually choke on my coffee when he said the price, but If it truly works for you than I guess it’s no more crazy or different than dropping the same amount for a ‘super shoe’

    • @carrotsoup7264
      @carrotsoup7264 Рік тому +2

      The price seems high because we are accustomed to mass manufactured products in Asia.

    • @seanwise7464
      @seanwise7464 Рік тому +1

      @@carrotsoup7264 possibly some truth there.
      I did like how he had said something to the effect of just feeling comfortable and enjoying the run and not caring about what’s on your feet - a shoe that makes me do that every time is worth the cost for sure as my non stop search for a shoe that does exactly that would be over.

  • @johnnyaguiar3088
    @johnnyaguiar3088 Рік тому +4

    Made in Itay! Ferrari of daily trainers

  • @bbnd5476
    @bbnd5476 Рік тому +2

    What is the foam composition?

    • @Believeintherun
      @Believeintherun  Рік тому +1

      From Diadora: "DD Anima is an expanded EVA, blended with a proprietary compound for shock absorption, increased durability, and added response"

  • @Tnrloki
    @Tnrloki 6 місяців тому

    so made in italy means costs more?

  • @davidblockley9923
    @davidblockley9923 Рік тому

    Great review, Diadora have zero profile here in the UK.

    • @gringo2900
      @gringo2900 9 місяців тому

      How about Football?Jorginho had Played with a pair of Diadora Last saison

  • @didoma73
    @didoma73 Рік тому

    what top is Robbe wearing?

    • @Believeintherun
      @Believeintherun  Рік тому

      Tracksmith Rapid Transit Long Sleeve: believeintherun.com/tracksmith-rapid-transit-collection/

  • @sidoirm
    @sidoirm Рік тому

    First made in Italy shoe in 30 years but has had manufacturing capabilities at diadora for 70+ years lol…

    • @bbnd5476
      @bbnd5476 Рік тому

      Why is that confusing? They've used their local manufacturing for prototypes. This is the first in a while that is mass-produced there.

    • @sidoirm
      @sidoirm Рік тому

      @@bbnd5476 it’s not confusing. He’s talking up this manufacturing at home base, but they actually haven’t mass produced or manufactured any line of shoes for 30 years. Just the one off prototype. Not confusing at all my friend, just funny to me.

    • @bbnd5476
      @bbnd5476 Рік тому +2

      @@sidoirm having the ability to manufacture prototypes in house vs dealing with doing it remotely in Asia makes a huge difference in product development. At least if you're on the team that has to deal with it.

    • @gringo2900
      @gringo2900 9 місяців тому

      ​@@sidoirmThe First Running shoe Pandejo,the.majority of there Soccer Shoes are Made in Italy still 70 years old....

  • @AlwaysTrain
    @AlwaysTrain Рік тому +2

    If you buy this shoe, just know that your money is going towards a brand new Ferrari for this guy

    • @over1498
      @over1498 Рік тому +5

      Is that a problem? Do you worry about what car is being driven by the CEO of every product you buy? Or is it the company? Is a sweatshop in Vietnam preferable to made in Italy? 🤔 just trying to understand what your point is lol.

    • @Sabundy
      @Sabundy Рік тому +1

      @@over1498 I was wondering the same thing 🤣🤣

    • @Believeintherun
      @Believeintherun  Рік тому +2

      @@over1498 also we can confirm that no Ferraris were driven on the way to recording this video, or anything even close to that... Diadora NA is like a 40-person operation

    • @Sabundy
      @Sabundy Рік тому +1

      ​@@Believeintherun I think a lot of people don't understand how small a company Diadora actually is. Especially when compared to the big names

  • @bhengmibudy2020
    @bhengmibudy2020 Рік тому +1

    These will be EXPENSIVE in INDONESIA. Hello I watch you from the secrecy of tunnels I have BUILT underground’s,,, I take your suggestion for my athletes and we train in tunnels hidden from GOVERNMEN and my WIFE as she is collaborator with authorities I have come to find. Either way I am huge fan of you UA-cam so please help my athletes as you do. Hope to hear from you soon rabbi.
    -Bheng Mibudy

    • @jeroen1989
      @jeroen1989 Рік тому +2

      Since when are sports prohibited in Indonesia?

  • @fuselee6891
    @fuselee6891 Рік тому

    Walk about fashion shoe ..

  • @truthreignsforever9286
    @truthreignsforever9286 8 місяців тому

    Diadora smells like a Fila inspired off shoot?

  • @manuel_877
    @manuel_877 Рік тому +2

    Like for believe in the run. At 🇪🇸 I don't see this brand for Running. A nice day for everyone.🌤️🏃🌞

    • @gringo2900
      @gringo2900 9 місяців тому

      In Europe WE know IT in Football and Tennis(Kuerten,B.Berg....),and in Lifestyle n9000,S8000 ...