Here is a guy who talks straight to the point and no crap that all these other gurus trying to present their brand and trying to sell you all kinds of nonsense as well that background music . You are a great businessman Sir Thank you for the info.ev...,
1. The video discusses branding 101 and how to build a strategic brand. 2. Branding is about making a business more appealing to a certain group of people than its competitors. 3. Branding involves more than just the visual elements such as a logo and website. 4. The aim of branding is to influence buying decisions of the audience. 5. Branding involves understanding the audience and building an ecosystem around them. 6. Branding is important because it helps businesses influence the buying decision of their audience. 7. Brand strategy is the plan behind the brand on how to engage and connect with the audience. 8. Brand identity is the visual representation of the brand, while brand strategy involves messaging, storytelling, and brand personality. ----From Notta's video summarizer
I've launched a successful dj brand before and now I'm launching my second and this dude knows what he is talking about, I know from experience! Here to brush up on anything new I might be missing!
A Crash Course in Branding... thanks Stephen! I just finished a Digital Marketing program at Northwestern University. Taking a deeper dive into UA-cam, Copy and Branding. You've been instrumental in the latter. Thanks a million!
Branding is about you looking like yourself. So Coca Cola with all its distinctive assets and its typical way of communications. The better your branding is the more effective you can be in communications. Brand Strategy is about how you want to position yourself in the market, vs your competitors and in the eyes of the consumer. Next to that you have your communications strategy. So in which way do you want to communicate with the target group. Do you want to use a Brand Character for example. Part of your communications strategy is media. Do you want to use more TV ads or less, more OLV or less and is PR part of your strategy. At least thats how I look at it.
The fact that this is free is mind boggling. The front-end branches from the back-end. I have been doing it all wrong. Thanks for clearing the cobwebs 😂
I've never watched someone's video so intently before. The video was simply awesome. Very few people can explain it so beautifully. I learned some great things today and I can learn more from you. 🇧🇩🇧🇩🇧🇩
I've watched so many How to's and Tips and Advise, and so far, THIS IS ONE OF THE MOST INFORMATIVE out of so many. Kudos to you Sir! More Power to you and your channel! Solid Content!
Wow! Amazing and informational content! I am a graphic designer who specializes in visual identities, but I want to offer my clients a more in depth approach with brand strategy. I used to dive right in to creating that visual identity, but you are teaching me that there is so much more to do beforehand to make a brand successful. Thank you!
Glad you're finding value in adding brand strategy to your graphic design work. Understanding a brand's core before diving into visuals is key. Keep exploring resources on brand positioning and audience analysis. It'll make a big difference in your work.
Thankful for the video. I wanna reimagine your 2 minutes. I have an creative agency which niche or audience should i target because everyone one can take benefit for it if the are online? Ignore my profile image. It was when i was just an spoil boy created it using mobile.
😮I just subscribed to your change. This single video kind of answered alllllll my question about branding. You are amazing. I also saved this video and I am gona wat h it over and over again
This should have been a paid course. Wow this is an outstanding video brother. The reason I like it so much is because it’s a deep dive. So much of the YT content is surface level, but this is an actual deep dive that teaches you something - a lot actually. I need to rewatch and take some notes and break it down. Thank you very much 💪
Would like to say that you’ve done very well with this project. I’ve listened watched now third time around taking notes. Coming from one that does much research and views many I do not even think I followed you first time around just added the video to watch later. This is very pragmatic in the discernment utilized in its dissemination.
And most emplyers leave no.1-7 to us the graphic designers to "research and wow them" in No.9 😂🤦🏽♀️ Sir/ma'am you're walking with me through the process, thank you. ❤😂
wow this was very clear and very informative, the first youtube video that actually gave me a clear understanding of what brand strategy is, Danko a slang we use to say thank you in south africa
Wow! Amazing and informational content! I am a graphic designer who specializes in visual identities, but I want to offer my clients a more in depth approach with brand strategy. I used to dive right in to creating that visual identity, but you are teaching me that there is so much more to do beforehand to make a brand successful. Thank you! 🙏
Wow, amazing content. Thank you so much! I'm in the process of setting up a business and it takes so much longer than I expected. You didn't really tell me anything I didn't know, but reminded me of what is essential.
This was an excellent breakdown, I've followed the steps to the letter. Thank you 5/5 I've subscribed to and employed a funnel, built the website and shooting a podcast to convey the men who are avatars of the brand.
Hey man! I saw a video of yours from 3 years ago and now I'm checking out this one and I gotta say HUGE improvements in lighting and color correction. Very cool to see. The information and delivery on camera has been consistently solid. If you're open to it I just wanted to suggest, the primary light your using is still a little harsh so if you diffused it a little bit (you could do this really easy by hanging a thin white cloth in front of the light) I think it would make a BIG difference, also for the color correction in post try to lift the blacks just a little bit more and I think you'll see a pretty solid improvement. Your channel is awesome, great information, has been super helpful as I've been jumping into this new career :) I hope this helps as much as your channel has been helping me!
My method of advertising is all you need. You do not need to pay big bucks to make commercials on TV or radio commercials or Facebook ads, Google ads, or any other kind of advertisement. My method is not the cheapest but I only get paid a percentage of what you make from my advertising. Seems fair. I don't try to reach everyone, I pinpoint target my audience and put your brand in the hands of repetitive paying customers. You will not need any other form of advancement again, this is the absolute best method getting customers to see your brand, product or website.
You're good at explaining but i wish to see what a complete and finish brand strategy look like, maybe you can do a series and walk us through ur brand building.
Hey, Thanks for the suggestion! It's always good to hear what you'd find useful. Actually, that's a great idea to create a series walking through a complete brand strategy. I can't make promises right now, but I'll definitely consider it for future content. Stay tuned! Stephen
This is excellent! I realize that I have some of this but not the full 9 pillars. This will be my focus over the next few weeks. Thank you for the thorough video!
Hey this is the best video on branding I have ever seen. I just do not understand yet the personality part of the strategy. Any additional comment might be helpful.
Glad you found the branding video useful! For the personality part, think of it as giving your brand human traits to connect better with your audience. Or is there something more specific you have a challenge with?
@@BrandMasterAcademy Thank you so much for your response. I would have really appreciate a content of yours as to how this is done in practice. But I am really delighted. Thank you.
Love the videos. I signed up for the free brand strategy a few times, and it hasnt arrived in days. Could i get some help from your team? Id love to get that.
Thank you for such amazing content! I'll have to get my business partner to take a look, too. One question...I'm looking up branding and the holidays. Should you change up your brand colors for the different holidays and seasons, should you have a color palette for these as part of your brand (even subtle color changes), or do you stay strong with your primary branding colors? I've found conflicting advice for this online and was wondering what your thoughts are. Do you have a video that addresses this? Thank you.
Your core brand colors build recognition, so stick with them as your base. Seasonal tweaks, like complementary hues or subtle accents, can add festive flair without losing consistency-think Starbucks' red cups.
I have a professional certificate in Strategic Brand Management form Curtin University. And honestly, your content is so great and well refined. I just discover your channel, and you just won one more subscriber. Q: May I know what software do you use for the presentation of the slides? Thanks!
I like to learn about branding. Recently, I found your channel. These days I am studying your tutorials. Can you please recommend me an online branding course that covers A-Z about branding?
It's great to hear that you're diving into branding with our tutorials. If you're looking to deepen your knowledge, we have several resources and programs that might interest you, covering everything from the basics to advanced strategies. Feel free to explore more on our website. brandmasteracademy.com/brand-master-secrets/
This is thorough. Appreciate this Branding breakdown. Starting from scratch at a intermediate level, how long do you think it’d take to launch a new brand?
It varies. Some brands launch within weeks, while others take months. Depends on your approach and how deep you dive into each pillar. Anywhere between 4-12 weeks A tip: Don't rush the process. It's about clarity, not speed. Engage with each of the 9 pillars - they're crucial. Hope this helps
Thank you for sharing this information , well structured and action points. From your experience , can i start doing this for my new venture on my own , or at least have the key points ready for a branding company?
Glad you enjoyed it 😊 If you can engage a strategist who can help you that would be great, but simply having this knowledge will help you look at your brand differently. If you’d like to take more control over your brand strategy, you can learn how to do so here brandmasteracademy.com/brand-master-secrets/
This is by far the best video I have seen on building a brand from scratch. Very detailed and informative. I will watch this over and over again
Glad you enjoyed it!
Me too. Been in this area of industry my entire career. This really segments a complex idea.
If I had a nickel for every time a UA-camr said they'd put a specific link in the description, but didn't, I'd have a loooot of nickels
Good point but just search for the Brand Archetypes video (I'm assuming that's what you mean?) Another great video and really worth the extra effort.
😁😁😁 ua-cam.com/video/ubG1XNO1pE0/v-deo.htmlsi=dLWzQ1CE_GyYbOb5
Lmao FACTS
You need dial up internet to see the links.
Here is a guy who talks straight to the point and no crap that all these other gurus trying to present their brand and trying to sell you all kinds of nonsense as well that background music . You are a great businessman Sir Thank you for the info.ev...,
Thanks for the kind words. Glad you find the straightforward approach useful - that's always the goal.
Honestly
Thank you soooo much for your thorough and clear messages! It was very helpful!❤❤🙏🙏🙏
1. The video discusses branding 101 and how to build a strategic brand.
2. Branding is about making a business more appealing to a certain group of people than its competitors.
3. Branding involves more than just the visual elements such as a logo and website.
4. The aim of branding is to influence buying decisions of the audience.
5. Branding involves understanding the audience and building an ecosystem around them.
6. Branding is important because it helps businesses influence the buying decision of their audience.
7. Brand strategy is the plan behind the brand on how to engage and connect with the audience.
8. Brand identity is the visual representation of the brand, while brand strategy involves messaging, storytelling, and brand personality.
----From Notta's video summarizer
Nice, thank you.
On point
👍
Great Explanation
I've launched a successful dj brand before and now I'm launching my second and this dude knows what he is talking about, I know from experience! Here to brush up on anything new I might be missing!
I confess, im not a brand strategist but i just love these videos..they make confusing topics so much clearer!!!
Happy to help!
6 minutes in to this video and I learned more than that I did in 1 year at school studying marketing & communication
Great to hear thank you 🙏
I work in a brand agency, and just loved how well you explained everything so concisely!
marketing student here. this is a huge plus
thx!!
Branding is the company's personality.
A Crash Course in Branding... thanks Stephen! I just finished a Digital Marketing program at Northwestern University. Taking a deeper dive into UA-cam, Copy and Branding. You've been instrumental in the latter. Thanks a million!
Most welcome
I work in a brand agency, and just loved how well you explained everything so concisely!
This channel is so underrated, I hope lots of people discover this channel lol pure value no BS!
Thank you!
Branding is about you looking like yourself. So Coca Cola with all its distinctive assets and its typical way of communications. The better your branding is the more effective you can be in communications. Brand Strategy is about how you want to position yourself in the market, vs your competitors and in the eyes of the consumer. Next to that you have your communications strategy. So in which way do you want to communicate with the target group. Do you want to use a Brand Character for example. Part of your communications strategy is media. Do you want to use more TV ads or less, more OLV or less and is PR part of your strategy. At least thats how I look at it.
The fact that this is free is mind boggling. The front-end branches from the back-end. I have been doing it all wrong.
Thanks for clearing the cobwebs 😂
Glad to help
I've never watched someone's video so intently before. The video was simply awesome. Very few people can explain it so beautifully. I learned some great things today and I can learn more from you. 🇧🇩🇧🇩🇧🇩
Wow, thank you!
The best Channel for anything branding related.
Much appreciated 🙏
mate your content is godsend, so clear and cut, way more detailed than the others.
So nice of you!
I've watched so many How to's and Tips and Advise, and so far, THIS IS ONE OF THE MOST INFORMATIVE out of so many. Kudos to you Sir! More Power to you and your channel! Solid Content!
Wow, thank you!
I built a gin brand thanks to you .
Valour Premium Gin.
Still working on the marketing but i know im gonna kill it with your guidance 🇿🇦🇿🇦
Delighted you got value 👍
Wow! Amazing and informational content! I am a graphic designer who specializes in visual identities, but I want to offer my clients a more in depth approach with brand strategy. I used to dive right in to creating that visual identity, but you are teaching me that there is so much more to do beforehand to make a brand successful. Thank you!
Glad you're finding value in adding brand strategy to your graphic design work. Understanding a brand's core before diving into visuals is key. Keep exploring resources on brand positioning and audience analysis. It'll make a big difference in your work.
Fantastic video, super clear and love the description of each stage in detail. Thank you!
Glad it was helpful!
❤❤❤ it was good to know the 9 pillars to build an appealing brand. Thank you dear
My pleasure 😊
4rabet pe bets lagana bohot asaan hai bro, interface bohot clear aur simple hai 📱💯
Thank you for a clear, concise, straight to the point informative video that does not promise quick money while trying to sell me a master class! ❤
Thankful for the video. I wanna reimagine your 2 minutes. I have an creative agency which niche or audience should i target because everyone one can take benefit for it if the are online? Ignore my profile image. It was when i was just an spoil boy created it using mobile.
very helpful and definitely validated my current means of attack on my upcoming project. allot of great information! thank you for this!
Delighted you got value 👍
Your tips on branding are practical and easy to implement. Thanks for sharing!
Glad it was helpful!
What a value bomb it is, thank you so much!
😮I just subscribed to your change.
This single video kind of answered alllllll my question about branding.
You are amazing.
I also saved this video and I am gona wat h it over and over again
Great to hear thank you 🙏
I love your content and have been consistently watching it for months.
Glad to hear it!
You are really good at this. Thank you.
I appreciate that!
This should have been a paid course. Wow this is an outstanding video brother. The reason I like it so much is because it’s a deep dive. So much of the YT content is surface level, but this is an actual deep dive that teaches you something - a lot actually. I need to rewatch and take some notes and break it down. Thank you very much 💪
Great to hear thank you 🙏
Plenty of quality brand strategy content coming your way to help!
This is by far the BEST brand strategy video I’ve seen. So perfectly explained. Thank you!
Glad you enjoyed it!
just learnt so much about branding in such a short time!
Delighted you got value 👍
Best content around building a strategic brand I've seen out there! Thanks so much for sharing your valuable insights and expertise with all of us.
Delighted you got value 👍
Thank you so much for creating this! This is so valuable and helpful to my brand.
Glad it was helpful!
That diagram at 5:15 was very helpful. Thanks!
Glad it was helpful!
ryan gosling
Would like to say that you’ve done very well with this project. I’ve listened watched now third time around taking notes. Coming from one that does much research and views many I do not even think I followed you first time around just added the video to watch later. This is very pragmatic in the discernment utilized in its dissemination.
Wow, thank you!
You give great information. More than anything I have heard before. Thank you. I must take it apart to implement the information. ❤
Glad it was helpful!
And most emplyers leave no.1-7 to us the graphic designers to "research and wow them" in No.9 😂🤦🏽♀️
Sir/ma'am you're walking with me through the process, thank you. ❤😂
Love that I found this youtube channel.
Does anyone have resources for locating demographics and psychographics for marketing research?
Aprendi mais neste vídeo no que na faculdade.... muito bom 👍
wow this was very clear and very informative, the first youtube video that actually gave me a clear understanding of what brand strategy is, Danko a slang we use to say thank you in south africa
Much appreciated 🙏
Wow! Amazing and informational content! I am a graphic designer who specializes in visual identities, but I want to offer my clients a more in depth approach with brand strategy. I used to dive right in to creating that visual identity, but you are teaching me that there is so much more to do beforehand to make a brand successful. Thank you! 🙏
Go for it!
This video has been immensely helpful as I am just starting to create my brand! Thank you!
Glad it was helpful!
An excellent video...really simple English ❤️❤️❤️❤️
Glad to hear that!
Thank you for this, really powerful stuff 💯
Delighted you got value 👍
My brother told me about the cricket betting options there hit big on the last match thanks to his tips 🏏
Wow, amazing content. Thank you so much!
I'm in the process of setting up a business and it takes so much longer than I expected. You didn't really tell me anything I didn't know, but reminded me of what is essential.
Fantastic!
Poetic journey: the essence of refund details and expected actions
This was an excellent breakdown, I've followed the steps to the letter. Thank you 5/5
I've subscribed to and employed a funnel, built the website and shooting a podcast to convey the men who are avatars of the brand.
thank you thank you thank you sooo much. This video is so so so helpful. Truly grateful.
You are so welcome!
BEST VIDEO ABOUT THIS TOPIC! Nice one!
Glad you think so!
Hey man! I saw a video of yours from 3 years ago and now I'm checking out this one and I gotta say HUGE improvements in lighting and color correction. Very cool to see. The information and delivery on camera has been consistently solid. If you're open to it I just wanted to suggest, the primary light your using is still a little harsh so if you diffused it a little bit (you could do this really easy by hanging a thin white cloth in front of the light) I think it would make a BIG difference, also for the color correction in post try to lift the blacks just a little bit more and I think you'll see a pretty solid improvement. Your channel is awesome, great information, has been super helpful as I've been jumping into this new career :) I hope this helps as much as your channel has been helping me!
This is pure gold
Great to hear 👍😀
This was absolutely incredible!
Thank you so much for this information! You made a complex topic so much more clearer and palatable.
Glad it was helpful!
Awesome content
Much Appreciated!! 👍👍👍👍👍👍👍
Much appreciated 🙏
This is an incredible video. Great work. So much valuable information here.
Glad it was helpful!
My method of advertising is all you need. You do not need to pay big bucks to make commercials on TV or radio commercials or Facebook ads, Google ads, or any other kind of advertisement. My method is not the cheapest but I only get paid a percentage of what you make from my advertising. Seems fair.
I don't try to reach everyone, I pinpoint target my audience and put your brand in the hands of repetitive paying customers. You will not need any other form of advancement again, this is the absolute best method getting customers to see your brand, product or website.
You're good at explaining but i wish to see what a complete and finish brand strategy look like, maybe you can do a series and walk us through ur brand building.
Hey,
Thanks for the suggestion! It's always good to hear what you'd find useful.
Actually, that's a great idea to create a series walking through a complete brand strategy. I can't make promises right now, but I'll definitely consider it for future content.
Stay tuned!
Stephen
Much needed
Glad I came across this video. It was so detailed and I'm starting a new business. Great video
Glad you enjoyed it!
This was executed with so much clarity❤😊
Delighted you got value 👍
Been following you for a while now, keep the great job. Fantastic video. Love your frameworks ❤
Glad you like them!
This explanation is top tier
Much appreciated 🙏
This is excellent! I realize that I have some of this but not the full 9 pillars. This will be my focus over the next few weeks. Thank you for the thorough video!
Glad it was helpful!
Yeah I've been into the cricket betting there's a special boost for big matches coming up 🏏
Great info simple and to the point.
Glad you think so!
Feels illegal to get this for free. Glad I stumbled upon this channel.
Great to hear thank you 🙏
sure it is! Love how 4RBT offers so many deposit options, fits anyone's preference 🎯🏦
Hey this is the best video on branding I have ever seen. I just do not understand yet the personality part of the strategy. Any additional comment might be helpful.
Glad you found the branding video useful! For the personality part, think of it as giving your brand human traits to connect better with your audience.
Or is there something more specific you have a challenge with?
@@BrandMasterAcademy Thank you so much for your response. I would have really appreciate a content of yours as to how this is done in practice.
But I am really delighted. Thank you.
What a class! Grateful for this 👊❤️
Glad you enjoyed it!
Love the videos. I signed up for the free brand strategy a few times, and it hasnt arrived in days. Could i get some help from your team? Id love to get that.
loved your video man! very well explained!
Glad it helped!
Thank you for such amazing content! I'll have to get my business partner to take a look, too. One question...I'm looking up branding and the holidays. Should you change up your brand colors for the different holidays and seasons, should you have a color palette for these as part of your brand (even subtle color changes), or do you stay strong with your primary branding colors? I've found conflicting advice for this online and was wondering what your thoughts are. Do you have a video that addresses this? Thank you.
Your core brand colors build recognition, so stick with them as your base. Seasonal tweaks, like complementary hues or subtle accents, can add festive flair without losing consistency-think Starbucks' red cups.
Thank you so much for these informations
You are so welcome!
I have a professional certificate in Strategic Brand Management form Curtin University. And honestly, your content is so great and well refined. I just discover your channel, and you just won one more subscriber.
Q: May I know what software do you use for the presentation of the slides?
Thanks!
Thanks for your kins words 😊
Our team uses adobe suite 👍
I like to learn about branding. Recently, I found your channel. These days I am studying your tutorials. Can you please recommend me an online branding course that covers A-Z about branding?
It's great to hear that you're diving into branding with our tutorials. If you're looking to deepen your knowledge, we have several resources and programs that might interest you, covering everything from the basics to advanced strategies.
Feel free to explore more on our website.
brandmasteracademy.com/brand-master-secrets/
Wow!! That was awesomeness!! Thanks!!
You are so welcome!
Thank you Sir.
This is solid information that makes sense. thank you.
Glad you think so!
Very detailed!❤
Thank you! Cheers!
As a branding consultant, I think you perfectly described what strategic branding is. My compliments!
Much appreciated 🙏
Such a good video, thanks!
Glad you liked it!
This is super valuable!
Much appreciated 🙏
Thank you. ❤ THE BILLION BROWN
these is gold 😍
This is thorough. Appreciate this Branding breakdown.
Starting from scratch at a intermediate level, how long do you think it’d take to launch a new brand?
It varies. Some brands launch within weeks, while others take months. Depends on your approach and how deep you dive into each pillar.
Anywhere between 4-12 weeks
A tip: Don't rush the process. It's about clarity, not speed. Engage with each of the 9 pillars - they're crucial.
Hope this helps
Wonderful information thank you so much
You are so welcome!
Excellent video thank you for this.
My pleasure!
Super glad for the uploads again - were you guys taking a break?
Yes. Content creation catches up with you. Unplugging a little gives you the energy to go again
Glad to be back into it now :)
Enjoy
Thank you, your video is so helpful. First time. Subb'ed..(great info)
Thanks for the sub!
Amazing video. Thaks a lot!
Glad you liked it!
Thank you for this!
My pleasure!
I don't usually comment but this video was really informative and. amazing, thank you so much.
I appreciate that!
Very interesting valuables video ❤you did it boss
Many many thanks
4ra pe odds bohot ache hain, isliye maza aata hai bet karne me 🎮💯
Awesome! Insta subbed! Thank you very much for this golden branding breakdown!
Awesome, thank you!
Thank you for sharing this information , well structured and action points. From your experience , can i start doing this for my new venture on my own , or at least have the key points ready for a branding company?
Glad you enjoyed it 😊
If you can engage a strategist who can help you that would be great, but simply having this knowledge will help you look at your brand differently.
If you’d like to take more control over your brand strategy, you can learn how to do so here
brandmasteracademy.com/brand-master-secrets/