La La Land Blonde: Foilyage Technique (with Joico Blonde Life)

If any city knows blonde, it's La-La Land, the epicenter of California gold. And no one gets the look better -- and faster -- than celebrity colorist, Denis De Souza, who masters pale perfectly with his inventive "foilyage" technique and Blonde Life Lightener, the radical product that nails nine+ levels of lift in a single service with zero damage. Watch Denis take the look to new heights.
See more Blonde Life techniques and tips: www.joico.com/j...

[@philippegarceau]

Very impressive Belayage Techinique 👍 👌. 20 vol peroxide developer is safe to perform on most hair types if a successful strand test.

[@Joico]

Thanks so much!✨💕

[@mollyparks1934]

This has to be one of the most informative videos out there!

[@donnamerkeley8687]

Fabulous! Thank you!

[@jkonthank]

Love the new JOICO lightner 😊 awesome technique!

[@jkonthank]

I love how balayage is merging using foil it's interesting

[@vickimcgiverin6163]

Love this technique!

[@frankiekendrick3918]

Looks Fab!

[@bodyjewels]

oh my gosh this is the absolutely color I want my hair to be please please please I'm going to be 60 do my hair for my birthday Perfection Perfection Perfection it's so beautiful

[@jkonthank]

If you use 5 volume with Lumishine permanent , does it create a cream demi? I know some lines it is just a matter of changing the developer. Is that the case with Lumishine ?

[@Joico]

While not a true demi, using 5 volume with LumiShine Permanent hair color will minimize lift and allow for primarily deposit.

[@jkonthank]

Joico thank you!

[@kristinansonbarnes9418]

Can Joico stop sexual harassment

[@kristinansonbarnes9418]

I live on housing in San Jose California And someone is sexually harassing me and Robert and the man in room 7 and Chris in room 9 I don’t want anyone sexually harassing anyone in downtown San Jose California