BONUS: How Focusing on the 5% Will Win You Customers for Life with Will Guidara

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Applying the principles of hospitality to ANY business, wowing your customers, and making your brand stand out from the crowd with Will Guidara.
Today, I'm back in the studio with the fabulous Jasmine Star, and, my friend, this conversation is a must-listen. We sat down with a true hospitality extraordinaire, Will Guidara! Will turned his restaurant Eleven Madison Park into the #1 in the world, wrote the game-changing book "Unreasonable Hospitality" (trust me, you have to read it!), and was a guest star on Season 3 of one of my favorite shows, "The Bear."
In this episode, Will pulls back the curtain on the power of "unreasonable hospitality," tells you how to create experiences so incredible that your customers keep coming back, and shares tips for being the best leader possible for your amazing team.
Today, you’ll learn about:
(6:12) The difference between customer service and hospitality (and how this relates to your business!)
(12:08) Will’s top 3 tips for moving towards greatness as a leader
(19:52) How to deliver positive and constructive criticism/feedback to your team
(24:26) Will’s perspective on “going against the grain” and the true meaning of “unreasonable hospitality”
(35:49) The importance of supporting, understanding, and fully seeing your team
(45:52) Will’s 95/5 rule for managing your finances
(50:03) Advice for applying these hospitality principals to your small or online business
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