Tour Benni Frowein's Art-Filled London Home
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- Опубліковано 29 вер 2024
- Benni Frowein, Schumacher's European CEO, takes us inside his gallery-worthy flat in London’s Chelsea neighborhood. The German native shares his clever tricks for expertly using textiles throughout the home (think: large-scale geometric wallpaper panels on the walls and floor of his kitchen), his design philosophy, and the last thing he does before a room is finished.
Produced by Tori Mellott
Cinematography by Alexandra Shamis
It's seldom that I see a contemporary space and think that it is truly made by the curtains, but this is one! They are truly beautiful and add weight and warmth and interest without making the rooms feel fussy or closed in. Such an interesting appartment. Thank you.
The textures, the colours, the materials, everything is exquisite. His apartment is fun, inspiring, fresh. Good job
I love it! What fun and exquisite taste he has.
Truely arts!!!
This is not at all my style (layered, antique, maximalist), but I absolutely love it!
You and I have the same style (lots of antiques, layered and the more the merrier) this could be our vacation home. I’ve often said if I had a place in a big city I would decorate like this.
What a great representation for Schumacher. Fun and clever applications! He mastered an excellent balance of new and old. Negative space and positive space. Modern and retro. When he says,”I feel a room is done when it feels good to me,” I get that. 😊
Benni Frowein's apartment is a wonderful as he is! Thank you Schumacher for sharing this gorgeous space
This apartment is stunning!
This is a masterpiece, stunning flat!
Just incredible.
Exceptional flat and so beautifully curated. Love the entrance tiles and the Cassina Soriana sofa, which is perfect for many guests to sit on, after an intimate dinner party.
Love this. Pared back but not boring and demonstrates that a more minimalist, clutter free space can sport colour and artwork!
Beautiful, beautiful, beautiful. I love the different fabrics and who would ever think to put wallpaper on a kitchen floor, it’s genius.
05:34 what a clever idea with the curtains. Loved everything about this apartment 💛💛
Perfect mix everywhere 👌👌👌👍👍👍
He could easily become an interior designer !!!… very beautiful and cleaver appartement and of course, beautiful fabrics…..
Wooooooowwww!! 😮 just wow This house is so unique every piece from the carpet to furniture to the drapes has art in them but they actually work together even if they have different patterns or textures and thats hard to do. Idk how did he do this but that’s talent. Is not overwhelming by the eyes 👀 but it a relaxing cozy space at the same time.
What a marvellous, fun, sunny and unique apartment ! One couldn’t help but feel happy in this space…😍 And Benni Frowein is a lovely guy.
❤Love the mirror effect to the toekick in the kitchen … gives an effect of floating cabinets 😊
Beautiful apartment.
One word: “Unique!”
Love all the zooming in ❤
Great idea. I will save up to buy Schumacher fabric, so I can hack the doors of my IKEA closet.
Funny! But true.
Amazing apartment. Love all the Schumacher fabrics, rugs and wallpaper. The bathroom is spectacular!
Love it. The kitchen design is an acquired taste. Props to him for doing it. And I noticed (hee-hee) the quick appearance of the ubiquitous Hermes box!
Hahaha Benni, are u referencing Remy Renzullo's *rheum*; like how AD guests references Dakota's limes? Genius.
Wow. Wow. Wow.
Very lovely home ❤
The art over the bed is fabulous, very nice gift from his parents. Everything in this apartment is modern yet warm. I can see why he's achieved the position of CEO. I'm in Chicago, the city of modern architecture; I've seen many modern styled apartments & eclectic apartments but this may be one of the best living spaces I've seen.
He speaks English beautifully.
The natural light is beautiful 😄
Genious.stunning.
Love this though the music was a tad distracting
The glazed floor❤️
The kitchen is wow
So unique, personalised ….like something from World of Interiors Magazine 😊
or FREDERIC 😉
Cool ❤
Muito bom
Exquisite
Parabéns! ❤