How to Pitch a Toy or Game Idea and Get a Licensing Deal
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- Опубліковано 9 жов 2024
- How do you pitch a new product for licensing? Recently, successful independent inventor April Mitchell pitched more than 40 toy companies her new ideas using Zoom! Leading to her latest licensing deal.
Earlier this year, when we still gathered in person, she rocked the Toy Fair trade show in New York City.
I am very excited to learn from her later today on the Inventors Groups of America Online Meeting happening at 4pm Pacific.
Thank you April for sharing your hard-won pitching expertise with the inventing community.
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This is the book you need to license your product idea: “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: amzn.to/1LGotjB.
This is the book you need to file a well-written provisional patent application: “Sell Your Ideas With or Without a Patent.” Find it here: amzn.to/1T1dOU2.
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Yes april is the real deal
great coach mentor i had learned so much from her .
👍🙏
Great to hear!
@@inventRight she is a great coach 👍
Video is giving me motion sickness so will listen instead. Thank you for taking your time to instill knowledge 🙏
Wow...
More than 40 companies?
April built a good list ...
Excellent content ...
This is awesome! Watching this during my lunch break:)
Wow great video and the energy was so positive. ❤️
This was an outstanding video, IGA and April!
Thank you so much Matthew!
April- Thank you!! Great info 😎
Yes, i agree. April did a great job. - Andrew Krauss, inventRight Co-Founder ( Call, email, book an appointment or request more info about how we can help by visiting us here. inventright.com/contact/ )
Love this!! Thanks for the great video!!
Sorry, I'm super late to this, and I don't know if anyone will answer my question, but I was told by someone that sending your toy example to a toy company was a bad idea because idea theft is so common in the industry. Is that really the case and if so how do you prevent it?
Just do a background check on anyone you’d like to work with.
Thank you so much, I'm also in toys and games industry, but sadly no deal yet):, i only make sell sheet
Really well done and appreciated! ✊🏾
What an amazing video ! Great energy !
Do you need to have the idea patent in someway before you pitch? That seems like a whole crazy step before this one.
Thank you 🎉
You’re welcome 😊 - Andrew Krauss, inventRight Co-Founder ( Call, email, book an appointment or request more info about how we can help by visiting us here. inventright.com/contact/ )
Hey fellow IR fam, I'm in the middle of pitching my game idea to companies, how long should I wait to do a follow up with companies that I'm waiting for a "yay" or "nay" from? BTW...awesome presentation April! :)
she went through that starting at 16:00.
This was incredibly helpful thank you so much
You're so welcome!
Kay, Manchester UK
Very informative tank you.
Do you help make the game. I have a couple good ideas I just don't have a clue about actually making games
Great! Thank you!
You are welcome!
I have a party game idea and I can make a prototype. Is this something that should be patented, trademarked or both? Thank You!
For game ideas copyrights are usually enough. Trademarks can be valuable as well. - Andrew Krauss, inventRight Co-Founder
@@inventRight Thank you so much!
Mattawan, Michigan!
Keep inventing! - Andrew Krauss, inventRight Co-Founder ( Call, email, book an appointment or request more info about how we can help by visiting us here. inventright.com/contact/ )
But one of the industries Stephen said to stay away from was the toy and gaming industry.
👍👍 from manassas, va.
This is so awesome!
I invented an entertaining game, but I don't know how to start and how to display it for manufacture. I did it by making my own hands and its simple and good for fitness.. I am living in CA
My question: can one company take ( three or five) products from me, or it's impossible, because they don't have space to take a lot of products?
Sure it’s possible. Better yet if you have a line extensions,they love it!
@@stephenkey3137 can i ask what is a line extensions?
My name Lora V Brooks I'm a New Yorker living in Atlanta...now!
Thanks for watching Lora. Keep inventing! - Andrew Krauss, inventRight Co-Founder
Tom Q /jacksonville FL
I really wish you had a Spanish translation and evan some one sighn language...
Thanks for everything.
my friends and i used to throw things at each other like rolled up socks and rocks. anyway, i'm a man, i can't just put on a silly hat and expect them to respect me. i get putting on an entertaining show for their amusement, but by the same token i expect them to be professionals and see the potential in a product regardless of whatever sales pitch flubs i make as a dancing monkey.
the energy i suspect is important. again, though, i'm a man, my energy is expected to be metered. sure, being excited and slightly animated is fine, but i'm not going to go around tee-hee-hee-ing all over the place. it's not supposed to be a man's nature, and it's certainly not mine unless i'm purely goofing off with people i really know. women can get away with this stuff easier than most men especially if she's dealing with men. would you slip off to put a hat on while dealing with a couple of women, or would your pitch lean towards a 'let's keep the sisterhood going' tack?
there're all sorts of ways to sell yourself, which is half of what you're doing here, right?
the problem is most of us aren't salespeople by trade or training. but, we have to learn to be if we want to wear all these hats. stay loose, have a sense of humour/fun, be prepared to answer questions and provide them what they expect.
Always Be Closing, so they say. also, coffee is for closers, the line in the movie goes. i always say two things: winners aim for the target, losers try not to miss, and marketing is life. if you're a sad sack loser, this is no doubt going to be that much more difficult and maybe you should have help dealing with people. despite their politeness and laughing, i think what she's implying here is you're going to have to grow some balls and be aggressive -- just in the nicest way possible. i promise you, with four kids she knows how to be aggressive in getting what she wants. she's also saying this is a 'what have you done for me lately' industry who expects more than just one idea from a person who's laughably ill-prepared to dance around landmines both personal and professional. in other words, don't be a one-trick pony. one of the keys here is going to be your confidence level.
my ex and i owned a t-shirt/plaque/trophy shop (i let her keep in in the divorce), and i can attest to the advantages of going to trade shows. in this kind of industry, i would think that you have a great advantage touching base with these people in person than contacting them out of the blue over the transom.
Lee McAuley UK
Thanks for watching! - Andrew Krauss, inventRight Co-Founder ( Call, email, book an appointment or request more info about how we can help by visiting us here. inventright.com/contact/ )