Think Differ3nt: Who does your Web3 company serve?

Web3 companies need to conduct market research before creating their marketing strategies to understand their target audience, stay updated on trends, analyze competitors, ensure product-market fit, allocate resources effectively, and comply with regulations. This research provides the insights necessary to tailor marketing efforts, capitalize on emerging opportunities, and avoid costly mistakes, ultimately enhancing their chances of success in a competitive and rapidly evolving space.
Yasmeen Dhabour, Head of Digital Marketing at Luna PR and Managing Director at Studio36, gives us reasons why it is important to know your audience on this episode of Think Differ3nt.
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