How Funk Band Vulfpeck Took On Spotify | CNBC

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  • Опубліковано 22 лип 2024
  • Jack Stratton, Vulfpeck bandleader, discusses how the funk band circumvented Spotify’s royalty system back in 2014 with a silent album.
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    How Funk Band Vulfpeck Took On Spotify | CNBC

КОМЕНТАРІ • 249

  • @aglobippo9934
    @aglobippo9934 6 років тому +2162

    MY PLEASURE LET'S ROCK

  • @jamieharr4459
    @jamieharr4459 5 років тому +1004

    Sleepify was dope. You had to really listen for it but the funk was there. It's in the spaces in between the notes.

    • @brendank5413
      @brendank5413 4 роки тому +42

      It was really low volume too

    • @Smo1k
      @Smo1k 4 роки тому +4

      It was in the space between the spaces, too!

    • @jmcusack
      @jmcusack 4 роки тому

      is it available for download anywhere?

    • @inexpertxennial6067
      @inexpertxennial6067 4 роки тому

      People should ACTUALLY buy the albums to fully support their favorite artists.

    • @Zanthorr
      @Zanthorr 3 роки тому +4

      If an artist can put a blank piece of paper in an art museum then Jack should be able to sell sleepify.

  • @therealgreen94
    @therealgreen94 5 років тому +1670

    honestly tho Jack is an interviewers nightmare

    • @eficzek007
      @eficzek007 5 років тому +84

      It almost feels like someone's talking in his earpiece the way he pauses all the time

    • @Jacob-ib4zx
      @Jacob-ib4zx 4 роки тому +50

      Narduawar vs Vulfpeck

    • @scentline
      @scentline 4 роки тому +4

      I think it’s an interviewers’ job to make the interviewees talk whatever animals they got.

    • @videos8159
      @videos8159 3 роки тому +2

      yes. and I love it

    • @andynicholson7944
      @andynicholson7944 3 роки тому +2

      He’s like a white Richard Ayoade

  • @lpharmer3496
    @lpharmer3496 5 років тому +662

    He can wear a suit ironically, now that's impressive

    • @jeremiahsaxton8967
      @jeremiahsaxton8967 4 роки тому +20

      I'm gonna go ahead and assume he was wearing his trademark shorts, socks and sneakers under there, and that the background was a green screen they put up in their living room studio.

    • @dielaughing73
      @dielaughing73 3 роки тому

      With the tie deliberately askew

  • @thehodgi1
    @thehodgi1 6 років тому +794

    You SHANT maketh the money

  • @clapadamclap
    @clapadamclap 6 років тому +1418

    every awkward silence planned with precision ..

    • @I_scooter_fast
      @I_scooter_fast 5 років тому +27

      I'm getting that vibe but can you expand.. He isn't just this awkward im hoping... It comes off that he thinks he is superior to the main stream news network. While he may be a genius and superior to him in terms of musicianship, I found his attitude to be that he thinks he is SO FAR OUT and just KNOWS MORE and really just a lack of HUMILITY and etiquette. I'm really into all these young new UBER talented musicians cropping up on UA-cam, but if the "future of music" is just cocky hipsters who think they are better than everyone else while actually stumbling through an interview and sending a mixed message. I think I get the intention and while it does speak to a millenial, ironic, hipster, superior, indie anti-establishment, BULL SHI*, then that, my friends, is not the pinnacle of human awareness.
      sometimes IT'S JUST NICE TO BE NICE.
      By being articulate, grateful, and showing respect, I think the impression wouldn't have left such a mixed taste in my mouth. And yes I listen to them and many other talented musicians that aren't on the dumb-as* radio....doesn't mean I need to be a dic* about it or think I am so alternative that I must be on some other level to the "super main stream straight edge idiots"who watch the news...AKA literally millions of people.
      ORRRRR in the case that he is really not playing a part, and is truly just this inept at human interaction.....then uhh, I'm glad he has a career in music and has found his niche bc this ain't it.

    • @999a0s
      @999a0s 5 років тому +48

      ​@@I_scooter_fast to concisely and seriously address your comment - respect is earned, not given, and nightly news networks have proven time and time again that they aren't worthy of it. there is an inherent power asymmetry when someone is brought on a show like this - they're not brought there to expound on a multifaceted and complex issue, they're there to be pigeonholed into their perceived "controversial" position or role within the story by the anchor. as such there is absolutely no reason to treat the medium with respect. you may as well be silly

    • @Jaestarofficial
      @Jaestarofficial 5 років тому +2

      Uhhhhh, this is scripted btw

    • @I_scooter_fast
      @I_scooter_fast 5 років тому +1

      @kdt I see that too. Yeah it may not be that bad and I'm definitely looking pretty far into it which I tend to do lol. But I still believe he might have alienated possible fans with the attitude. But yeahz I agree their music is great and they are pure and talented musicians who appreciate or respect music itself for sure!! Haha I'm surprised how many comments my random rant got. Nice !

    • @lazylion420
      @lazylion420 5 років тому +1

      it's called Satellite Delay but alright...

  • @gheeraf1745
    @gheeraf1745 4 роки тому +597

    Jack is literally just pulling all of this out of his ass when he is answering. The man didn't care about any corporate model, he just wanted to fund the tour.

    • @LachClark
      @LachClark 4 роки тому +20

      in another interview he says he did rehearse a bit for this, though i agree the man has one golden ass

    • @evanc.1591
      @evanc.1591 3 роки тому

      @@LachClark You got a link to that interview?

    • @garrettc786
      @garrettc786 3 роки тому +1

      @@evanc.1591 ua-cam.com/video/hzuECM4AI28/v-deo.html

    • @evanc.1591
      @evanc.1591 3 роки тому

      @@garrettc786 nice, thanks!

    • @NotDingse
      @NotDingse 3 роки тому

      @@garrettc786 just listened it all the way through... when does he State it?

  • @yourfamilydocter
    @yourfamilydocter 5 років тому +430

    Let’s focus on the fundamentals. Bounce pass, jump shop, pick and roll ya know, that kinda stuff.

  • @crazyhorse52395
    @crazyhorse52395 5 років тому +242

    I don't know how he kept composure during that whole thing. This man...Is operating on a level that I previously could only imagine. He IS the weapon to surpass Metal Gear

  • @connorwalker8927
    @connorwalker8927 3 роки тому +78

    After watching this interview more than once, I am wholly convinced not even Jack himself understood the words coming out of his mouth.

  • @JoeyBullet222
    @JoeyBullet222 5 років тому +271

    "....so the whole thing is jacked." - Jack
    Lmao

  • @noahmay7708
    @noahmay7708 3 роки тому +67

    The interviewers are so desperate to get something understandable out of him. So good.

  • @zpinsonhopgood4839
    @zpinsonhopgood4839 3 роки тому +43

    watching his brain kick it into high gear once the words "litty lemonade" exited him was a high I never knew I'd find

  • @harshbrownes
    @harshbrownes 5 років тому +148

    Now I love Vulfpeck even more.

  • @priceandpride
    @priceandpride 5 років тому +209

    I can't understand him with all those obscure references and layered meanings

    • @illegallemur4024
      @illegallemur4024 4 роки тому +29

      He speaks the way he produces music lololol

    • @brendank5413
      @brendank5413 3 роки тому +6

      A lot of what he says that sounds like references are not references at all lol

  • @Kapples10
    @Kapples10 3 роки тому +39

    just like funk living in the spaces between the notes, the funk lived in the spaces between Jack's answers

  • @TheCrazedmuscian
    @TheCrazedmuscian 6 років тому +243

    Jack is now my spirit animal; this interview was amazing.

    • @BazzyOperationz
      @BazzyOperationz 6 років тому +43

      Nah, Jack is your animal spirit

    • @J053B01L
      @J053B01L 6 років тому +2

      BazzyOperationz ayyyyyyyy

  • @scottbaxendale323
    @scottbaxendale323 5 років тому +151

    “Shan’t Make Money” is my new record label.

  • @isaacmichaels
    @isaacmichaels 3 роки тому +25

    My jazz teacher always said, "If less is more, than nothing is everything."
    Sleepify was everything.

  • @therajgreek420
    @therajgreek420 5 років тому +92

    Jack, I think you made your point, over time" - well thank you allowing him, over time, to make his point...

  • @tommyfarnsworth5034
    @tommyfarnsworth5034 6 років тому +454

    We dont deserve jack

  • @pavkamd
    @pavkamd 6 років тому +512

    Oh, he punked you guys. I'm crying. Oh, man. That's hilarious. He's so brilliant!

    • @willherrington3741
      @willherrington3741 6 років тому +13

      yeah but, they're on his side. why would he punk them?

    • @evanzigmond1213
      @evanzigmond1213 6 років тому +16

      Vulf has the best PR, it attracts fans

    • @desktorp
      @desktorp 5 років тому +7

      It's a scripted segment. If you thought it was a legitimate interview, you are the one who got 'punked'.

    • @dansaunders1655
      @dansaunders1655 3 роки тому +1

      Funked

  • @duncanjones7310
    @duncanjones7310 6 років тому +275

    he's years ahead hahaha

    • @tonalambiguity3345
      @tonalambiguity3345 5 років тому +4

      Duncan Jones no, the mainstream has just regressed intellectually.

  • @willmcpherson2
    @willmcpherson2 5 років тому +83

    joe
    dart
    on
    the
    cam
    er
    a

  • @marlanbarry7903
    @marlanbarry7903 6 років тому +95

    It wasn't enough that I love his band? Now this dude has to become my spirit animal. Just another reason to love Vulfpeck and all it's incarnations.

  • @carlintripp
    @carlintripp 6 років тому +159

    Litty lemonade 😂

  • @Wertical93
    @Wertical93 5 років тому +36

    Jack is speakin to us from different dimension

  • @thecheshirewhale4514
    @thecheshirewhale4514 5 років тому +37

    Publicity is the game, and jack is the master.

  • @nickgrimberg7165
    @nickgrimberg7165 5 років тому +12

    Thank you for the interview cnbc. Glad to hear some coverage in the music scene. More would be appreciated.

  • @mokeeiswatching
    @mokeeiswatching 5 років тому +51

    That example of WholeFoods is spot on.

  • @the-warriors-heart
    @the-warriors-heart 5 років тому +28

    This is my favourite CNBC interview EVER

  • @kandauelliot1742
    @kandauelliot1742 6 років тому +112

    The whole system is jacked ! 😂

  • @thejoshuahatcher
    @thejoshuahatcher 5 років тому +76

    "this isn't lipitor"

  • @DavesCoverSongs
    @DavesCoverSongs 3 роки тому +9

    I’m nearly 3 years late to this video. This should go down as one of humanity’s greatest accomplishments in awkwardness. Just brilliant. 😂

  • @martin-__-
    @martin-__- 5 років тому +20

    3:00 - 3:30 is so good

  • @zr2700
    @zr2700 5 років тому +20

    How is Jack keeping such a straight face??

  • @colesheffer9920
    @colesheffer9920 5 років тому +13

    He has such a way with words

    • @MortonLuvz2drum
      @MortonLuvz2drum Рік тому

      My favorite is "corrose" profit. Which, you have to catch carefully as he stumbles through explaining loss and gains. @1:15

  • @LucasPenido
    @LucasPenido 3 роки тому +13

    Love how he played a character yet kept it real! 😂😂😂

  • @tom_something
    @tom_something Рік тому +2

    Stratton's use of silence throughout this video was chef's kiss, right? Wasn't that the premise?

  • @alexisvorstman125
    @alexisvorstman125 3 роки тому +7

    Came back from the future to say that DJ Bean Ornish slaps, me and all my ape friends enjoy it

  • @laxwolf
    @laxwolf 5 років тому +6

    best interview ive ever seen

  • @SuperMrdumm
    @SuperMrdumm 5 років тому +21

    DJ B. Nornish♥️

  • @saltyfingers6084
    @saltyfingers6084 6 років тому +7

    Genius! I love these guys!

  • @ssrkinz996
    @ssrkinz996 5 років тому +11

    Jack is streets ahead

  • @Chris-xq9jt
    @Chris-xq9jt 5 років тому +51

    Jack in a suit... lol

  • @XX-lx4mr
    @XX-lx4mr 5 років тому +119

    Ok, he trolled me too. I was pumped, and this made no got dammed sense.

    • @aaronflorian8150
      @aaronflorian8150 4 роки тому +8

      all you need to know is that the artist shant make money

  • @tymtrppr3
    @tymtrppr3 4 роки тому +14

    Lmao how did they not know this man was is a legit troll

  • @benjaminvega8112
    @benjaminvega8112 6 років тому +12

    They pulled a Pootie Tang 2.0! Kudos!!!

  • @davibrass
    @davibrass 6 років тому +44

    Stop whining......me!

  • @fukhue8226
    @fukhue8226 Рік тому +4

    A friend is a songwriter and has songs on Spotify in 2023. He gets 1 one hundredth of 1 penny every time his song is played. Jack got 60 hundredths 5 years ago. Same thing on UA-cam. In some cases people that used to get paid by UA-cam are now being asked to PAY to POST their content. It's like being in a band and going from Club Owners paying you to play the club to you Renting the club and charging a cover charge to make money.

  • @philbalon6992
    @philbalon6992 4 роки тому +1

    Jack.....I understood everything you Got damn said.....Everything!!!!!!

  • @matthewosterman9030
    @matthewosterman9030 6 років тому +131

    is this real lmao

  • @renekton410
    @renekton410 4 роки тому +3

    I love the way he talks 😂🤣

  • @tevloux6746
    @tevloux6746 5 років тому +6

    4:03 The whole thing is J A C K E D

  • @TH3_ST4ND4RD
    @TH3_ST4ND4RD 4 роки тому +2

    what an honest guy. refreshing. so likable.

  • @bigruckus45
    @bigruckus45 5 років тому +16

    This is so funny I shanted.

  • @ipaulosan
    @ipaulosan 2 роки тому +1

    Jack should have done the interview in his redshirt, white shorts, white tube socks with the red stripes, and sneakers. Is he staying in L.A., the backdrop is Echo Park Lake where I got fishing for fun. If so, please put on a show for us Angelinos.

  • @aqualili
    @aqualili 3 роки тому

    This... This is my favorite UA-cam video

  • @williamarnet4999
    @williamarnet4999 4 роки тому

    GENIUS

  • @maxbuitendijk8456
    @maxbuitendijk8456 11 місяців тому

    jack trying to keep himself together at 4:51 hahaha

  • @adamlangdon2245
    @adamlangdon2245 11 місяців тому

    I love these fellas

  • @valerieg.berlioz162
    @valerieg.berlioz162 11 місяців тому

    This story is soooooooooooo cooooooooool ❤ I love you guys Vulfpeck

  • @dzungalas
    @dzungalas 5 років тому +8

    that is the magic !! : ) Stevie Wonder : ) !!!

  • @SammyMakepeace
    @SammyMakepeace 6 років тому +6

    HE GOD

  • @arkram_68
    @arkram_68 2 роки тому +2

    Yo Jack Literally Broke The System Of Spotify

  • @eligames3582
    @eligames3582 5 років тому +5

    FOURTH POSITION!!

  • @Ojisan642
    @Ojisan642 3 роки тому

    The suit and tie confused the tv bonobos.

  • @gerardomunoz8306
    @gerardomunoz8306 5 років тому +8

    The whole thing is JACKED. I see what you did there jack

  • @aakkoin
    @aakkoin 4 роки тому +2

    If I may make a statement: It is NOT weird to save bacon fat, and save it in your fridge, and then fry eggs in it.

  • @LucasPenido
    @LucasPenido 4 роки тому +3

    Vulfpeck is on a league of it’s own! It’s YEAAAARS ahead! They are the Tesla of music!

  • @FUNKMASTERFOURTWO
    @FUNKMASTERFOURTWO 5 років тому +8

    lets pity Spotify vulfpeck rules !!!

  • @lizardgecko
    @lizardgecko 5 років тому +8

    bruh he planned the whole thing LOLL

  • @gabemando7823
    @gabemando7823 5 років тому +18

    This is all he knows

  • @osakafoojin
    @osakafoojin 3 роки тому +2

    Bounce pass
    Jump shot
    Pick n' roll
    *Fundamentals*

  • @soyboymia136
    @soyboymia136 3 роки тому +5

    The pun “ The whole thing is Jacked”

  • @jaguar1712
    @jaguar1712 3 роки тому

    Whole interview got Jack-ed

  • @DavidLydonTV
    @DavidLydonTV Рік тому +1

    He's brilliant

  • @Grayham4
    @Grayham4 5 років тому +3

    He looks so SILLY in a suit hahahaha

  • @morgendorffer3504
    @morgendorffer3504 6 років тому +9

    yo its 2018 y'all

    • @TKiBoule
      @TKiBoule 4 роки тому

      nah bruh , its 2020

  • @synthonaplinth5980
    @synthonaplinth5980 3 роки тому

    Are Vulfpeck based in Detroit? That looks like the skyline....that expression at the end though, like: 'Yeah, I got them"....

  • @yulliet
    @yulliet 5 років тому +2

    Welcome to the conscious club

  • @apollolovely8396
    @apollolovely8396 3 роки тому

    Too cool for school

  • @sickdawg22
    @sickdawg22 4 роки тому +1

    DJ B-Nournish

  • @marcuszyy
    @marcuszyy Рік тому

    very cryptic indeed

  • @sallybradshaw4576
    @sallybradshaw4576 3 роки тому +1

    This reads like the Ocean's 11 script

    • @justinssongsarehis2
      @justinssongsarehis2 2 роки тому

      Do you like the movie? I see how the pausing and the interruptions are pretty spot on but I just don't understand if you're saying that the script is a jumbled mess or if the intentional awkwardness mimics those moments where Clooney and Pitt have full on conversations without ever finishing their sentences.
      Sorry I'm so late to seeing this comment but I've only ever watched the version of this interview from Vulf's channel, not CNBC

  • @lukenoonan6247
    @lukenoonan6247 5 років тому +2

    Classic move

  • @jeromes5183
    @jeromes5183 5 років тому +2

    Jack “stop whining... me” Stratton

  • @EcoCentrist
    @EcoCentrist Рік тому +2

    Such a great interview, Jack is a clever one

  • @shougo4453
    @shougo4453 Рік тому

    Jack Stratton's jacked mind🍋🍋🍋🐺

  • @troytsapatolis6657
    @troytsapatolis6657 5 років тому +5

    He seems so awkward. He just likes music

  • @NoTengoIlusiones
    @NoTengoIlusiones 3 роки тому +1

    5 minutes without saying " nothing" is actually difficult !

  • @taskendeer
    @taskendeer 4 роки тому +2

    no more government subsidies for active basses

  • @linebeck1381
    @linebeck1381 2 роки тому +3

    Either Jack was really tired, or he really REALLY doesn’t like the news.

  • @JonTigert
    @JonTigert 3 роки тому +1

    Did he really just "but the exposure?"

  • @clearclearerjesus4717
    @clearclearerjesus4717 4 роки тому +20

    Stopp whining. No more government substotives for active Basses XDD lol 4:42

  • @mickeydiesel311
    @mickeydiesel311 4 роки тому

    dj b-nornish

  • @hrosemd
    @hrosemd 4 роки тому +2

    This was hilarious.

  • @playingintraffic9037
    @playingintraffic9037 4 роки тому

    putting the AWK in squAWKalley

  • @flikwonda
    @flikwonda 6 років тому +37

    i want what he was on jesus man was on another planet

  • @joshhoover1202
    @joshhoover1202 5 років тому +8

    Jack is the opposite of articulate in this interview. I still understand his point though.

    • @MortonLuvz2drum
      @MortonLuvz2drum Рік тому

      I feel that the stumbling is also part of the act. Make you feel like he is unsure of himself, and then "bam" he hits you with some sarcastic material so deep. He's doing it to slow down the listener to make them actually listen to the words that he is saying, but also read between the lines.