How Much Capital Do I Need To Start a Liquor Brand - Liquor CEO - Charles Vaughn

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  • Опубліковано 5 сер 2021
  • In this episode we will discuss how much capital it actually takes to create your liquor brand.
    I'm the Lead Consultant at 40-80 Spirits Group www.40-80spirits.com.
    I'm happy to help you get started: charles@40-80spirits.com
    Instagram @Liquor.CEO
    Facebook & Twitter LiquorCEO

КОМЕНТАРІ • 58

  • @mrman1021
    @mrman1021 Рік тому +5

    I don’t usually comment on videos, however this video deserved it. It was clear, concise, and to the point

  • @heavenly4048
    @heavenly4048 2 роки тому +7

    Yes, very useful to me. Love the ending about putting the flag down in your hometown. I need to research a lot more on it. Mahalo Mr. CEO

  • @atlantaphoenixfootball8670
    @atlantaphoenixfootball8670 Рік тому +3

    I feel like I was just mentored. Thank you so much for the knowledge and gold nuggets.

    • @LiquorCEO
      @LiquorCEO  11 місяців тому

      Happy to hear you enjoyed the videos.

  • @JacksonMcCrea2023
    @JacksonMcCrea2023 Рік тому +4

    Thanks Charles. This is helpful as I am finishing our financial model today.

    • @LiquorCEO
      @LiquorCEO  Рік тому +2

      EXCELLENT. I will be making an updated video here this month on this topic - diving a bit deeper into each bucket and the specifics.

  • @S.V.TeFiti
    @S.V.TeFiti 28 днів тому +1

    I work with Glass blowers and wanted to reach out to the community about custom USA made bottles. The glass bong market has slow down. We’re lookin to expand intoheady bottles.

  • @144himu
    @144himu Рік тому +3

    Thanks for the content.

  • @k.v.6885
    @k.v.6885 2 роки тому +4

    Very insightful. Thank you

  • @silviabracero8395
    @silviabracero8395 Рік тому +3

    I love the video.
    Thank you!

    • @LiquorCEO
      @LiquorCEO  Рік тому +1

      I'm happy you found value in the content. Good Luck !

  • @joshbrown4528
    @joshbrown4528 8 місяців тому +8

    I’m a little confused this might sound like such a dumb question but I want to start a business to make money so just having 70k in capital is virtually impossible

    • @LiquorCEO
      @LiquorCEO  8 місяців тому +3

      Being lite on capital will increase the risk associated with the success of the business. You won’t be able to secure the lowest cost for the product and you need capital for marketing and making a market for your brand. You need to support your brand heavily.

  • @DenelsiaWalker
    @DenelsiaWalker 7 місяців тому +1

    Thank you very much for this information.

    • @LiquorCEO
      @LiquorCEO  7 місяців тому

      You are very welcome

  • @EliasGreyArt
    @EliasGreyArt Рік тому +4

    Just subbed, would love for you to do a take on some of these big bars (like Seacrets in MD) that make their own brand spirits. How much do you think they save like that?

    • @LiquorCEO
      @LiquorCEO  Рік тому

      Given that they still have to buy the product from a distributor, I'm sure the savings are there, albeit minimal. I think the min advantage of doing that is when you have VOLUME - Plus the vanity of having your own brand for a retail establishment is powerful too.

    • @andreward8268
      @andreward8268 9 місяців тому

      Lol... Seacrest!!! OC monopoly!!!

  • @brennanbets
    @brennanbets Рік тому +2

    Very useful video!

    • @LiquorCEO
      @LiquorCEO  Рік тому +1

      Glad you found it useful.

  • @Pashmina33
    @Pashmina33 Рік тому +1

    Interesting.

  • @DOMNISEWILL1
    @DOMNISEWILL1 8 місяців тому +1

    Very useful ❤

    • @LiquorCEO
      @LiquorCEO  8 місяців тому

      Glad to hear that. Thank you.

  • @dinomercury4641
    @dinomercury4641 10 місяців тому +2

    Great video! However, this information mostly applies to the U.S? Why wouldnt it be possible to start this business with a small 10-15k and start building the brand localy with only a few hundred white label bottles and guerila marketing strategies to spread the name and then each month invest all money to get more bottles and organize bigger and bigger marketing events to scale it up?

    • @LiquorCEO
      @LiquorCEO  10 місяців тому +3

      The main challenge I see with small batching is COST. Your actual COGS (cost of goods sold) will be significantly higher as opposed to a larger volume run.
      I'm not going to say you can't make a go of it - BUT - I think the economic model is more challenging and finding distribution will be more difficult.
      Having $15K to do all of this as opposed to having more capital available to apply but wanting to get to some sort of feasibility or proof of concept achievement before going full throttle are very different risk sets.

  • @badoon3679
    @badoon3679 2 роки тому +3

    Thanks for the info

  • @youclogthemweclearthem2394
    @youclogthemweclearthem2394 2 місяці тому +2

    So my question is how would someone with an amazing idea but no capital get linked with investors with knowledge,capital and a foot in the business to launch their brand.

    • @LiquorCEO
      @LiquorCEO  2 місяці тому

      Develop a detailed business plan first. Really understand what you’re getting into and determine what your enterprise will need to launch and grow. You’ll need to network and find appropriate capitalization options suitable for your needs and such. That’s NOT an area I am suited to answer you responsibly.

  • @billtompkins2928
    @billtompkins2928 11 місяців тому +1

    Ok, I have a novice question- What does RTD stand for? You used this acronym 2x, and I can't figure out what it stands for? Thanks.

    • @LiquorCEO
      @LiquorCEO  11 місяців тому +1

      Ready to drink

  • @Mysticalmyra12
    @Mysticalmyra12 Місяць тому +2

    Question As a private label owner?
    1) I order product from distiller in Ireland and bill to me and ship to importer in NY. (Of course pay for excise tax before bringing into USA)
    2) Importer charges me for fees and storage and I pay for it.
    3) Importer ships my product to Distributors in USA but I bill distributors and get paid.
    Is this steps are correct or am I understating wrong here?

    • @LiquorCEO
      @LiquorCEO  Місяць тому +1

      Steps 1 and 2 are reasonably accurate -
      Step 3 depends on what licenses you maintain and which states are in play.

  • @joshbrown4528
    @joshbrown4528 8 місяців тому +1

    I’m a little confused this might sound like such a dumb question but I want to start a business to make money so just having 70k in capital is virtually impossible, what are good ways to get that initial 70k

    • @LiquorCEO
      @LiquorCEO  8 місяців тому +1

      Watch this video thoroughly How: Much Capital Do I Need To Start a Liquor Brand - Liquor CEO - Charles Vaughn
      ua-cam.com/video/RL6GFxGyVZo/v-deo.html
      Capital is a tool and you need to have the right tool for the actual job you’re wanting to perform.

  • @nainakoirala938
    @nainakoirala938 4 місяці тому +1

    Hi I am in PA and thinking to do liquor store so how can I start, how can I buy liquor license? Thank you!!

    • @LiquorCEO
      @LiquorCEO  4 місяці тому

      Definitely make yourself aware of the PLCB and the rules and regulations. They are the governing body for all things liquor related in PA.

  • @daniellesanchez4994
    @daniellesanchez4994 Рік тому +2

    how do I get a hold of someone on my product to get it started

    • @LiquorCEO
      @LiquorCEO  Рік тому

      www.40-80spirits.com and send us a Contact Us inquiry

  • @jrocc_kmh
    @jrocc_kmh 2 місяці тому

    Their was a guy were I'm from went to Jackson Florida a distillery gave him a chance his liquor brand is called greatness by vodka I'm trying to figure out how to get started and what distillery should I go to so i can get a good start

    • @LiquorCEO
      @LiquorCEO  2 місяці тому +1

      Start with focusing on the brand and then the category of spirit. Research the market and determine if there is a place for your offering in the marketplace. Good Luck !

    • @jrocc_kmh
      @jrocc_kmh 2 місяці тому

      @@LiquorCEO thank you 😊

  • @nativeadvisors
    @nativeadvisors Рік тому +1

    Great job. We have a Native beer line, let’s talk one day.

    • @LiquorCEO
      @LiquorCEO  Рік тому

      Nice. Where is the brewery ?

    • @kevinjack1171
      @kevinjack1171 Рік тому

      Hello, can i get your contact info? Native business owner looking for partners

    • @LiquorCEO
      @LiquorCEO  Рік тому

      charles@40-80spirits.com

  • @KOartistKev
    @KOartistKev Рік тому +2

    Is there any way I can speak to this man via phone?

  • @victoriavice2200
    @victoriavice2200 Рік тому +1

    Do you know anyone in the Champagne category I can reach out to?

    • @LiquorCEO
      @LiquorCEO  Рік тому

      Sure do. There are quite a few folks in France who make AMAZING bubbly. Like most any products, it truly does depend on what type of champagne you are wanting to make. email me: charles@40-80sprits.com if you're interested in formally considering getting into the space.

  • @Pineywoods_Hermit
    @Pineywoods_Hermit 7 місяців тому +1

    So basically, don’t try to start small. Mortgage the home and take out loans and buy multiple $50k stills?

    • @LiquorCEO
      @LiquorCEO  7 місяців тому +2

      If you're doing this as a hobby - that's fine. Do it for as least amount of SPEND as possible.
      If you're trying to create and develop a brand and make a BUSINESS out of this - then YES - it will take capital to do it.
      As to taking out loans - that's not part of the scope of my content. Capital is NOT debt. You're free to make your own decisions on sourcing your funding and capital.
      I'm simply sharing an opinion on how best to set up a brand to have a go at it as a BUSINESS - not a hobby.
      REMEMBER: Capital is a TOOL - you need the RIGHT TOOL to do the job best. Dig a pool with a shovel vs dig a pool with an excavator......
      Best of Luck!!

  • @AUTODIDACTANY
    @AUTODIDACTANY 8 місяців тому +2

    Hi Liquor CEO. How can I reach you? Can I email you or call you? Am in NY and thank you for your video.

    • @LiquorCEO
      @LiquorCEO  8 місяців тому

      www.40-80Spirits.com

  • @skrilietvtm2128
    @skrilietvtm2128 2 місяці тому +1

    Thank you for spilling some beans 🫘 i would love to get into the game

    • @LiquorCEO
      @LiquorCEO  2 місяці тому

      If you have a concept you believe in...... GET TO WORK !!!!!