How to Persuade Using the Concept of Leverage

Did you know that a simple lesson from your high school physics class can help you be a more powerful communicator?
Leverage can help you more easily move an otherwise immovable object. And you can use that same concept of Leverage to move your audience to action. By changing the three variables of a lever -- the fulcrum, lever, and weight -- you can make it easier or harder to move your audience to act on your message.
This video will show you how to apply the concept of leverage to your business communication to help you sell more, build consensus around an idea, and communicate more effectively in the workplace.
For more about Leverage, and other concepts in business communication, visit TheLatimerGroup...