[Course] Facebook Ads For Dropshipping 2021 - Full Strategy Walkthrough
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- Опубліковано 28 лип 2024
- Hey guys in this video I'll be covering everything you need to know to run Facebook ads. From the basics all the way up to how we test and scale our own campaigns.
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⏰ TIMESTAMPS ⏰
00:50 - Ad Budget Rules
01:36 - Ad Theory
03:05 - How to setup your ad strategy
04:35 - Phase 1 testing overview
04:55 - Campaign Setup Phase 1
10:09 - Adset Setup Phase 1
20:27 - Duping Adsets Phase 1
23:03 - How to customize columns
24:42 - Analyzing Ads
28:15 - Scale Interests Phase 2
32:14 - Lookalike Audiences + Retargeting setup
36:59 - Scaling Lookalikes
37:49 - End Game
Make sure to join the facebook group for all the materials mentioned in this video as well as support from our amazing community :D
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Thanks for the invaluable content. very interested about this new course coming out
Thank you so much John, this content is very valuable to me and even the dropshippers out there. Thumbs up!
What about if i don’t got enough data to select Purchase? Should I go with it still? @Verum Ecom
Amazing work man, thank you so much!
Not able to get on your facebook page could you help?
Here are the timestamps of the whole video. Hit like so people can easily see it!
1:20 - Ad Budget Rule
1:37 - Ad Theory
3:10 - The Creative
3:44 - Ad Strategy Overview
4:37 - Ad Strategy Phase 1
23:59 - Ad Manager Columns
28:15 - Ad Strategy Phase 2
31:32 - Scaling Rule
32:15 - Ad Strategy Phase 3 (LAA + Retargeting)
36:59 - Ad Strategy Phase 4
37:39 - Ad Strategy Phase 5 (ENDGAME)
hello. i currently running your Facebook Ads For Dropshipping 2020 - Full Strategy Walkthrough. i just started running ad, and have not yet hit 2 full days. one of my adset inrest cost per outbound click is currently at 5 dollars. so i still run it for 2 days for go ahead and shut it down. ads have currently been running for 17 hrs. thanks for all your help.
much respect bro
wow, thanks for doing that, very helpful
The amount of value in this is insane. Just absolutely insane. We really appreciate the amount of work you put into this guys. From the straightforward explanations, to the clearcut real-world examples, to the smooth animation - you've got it down to a science. I have no doubt that this video will literally be life-changing for a lot of people. Keep up the great work guys!
Appreciate the love :)
ABSOLUTELY THANKFUL
@@verumecom7805 Marry me now :)
Nothing to add here
@@verumecom7805 hey bro! can you also do a video course about "instagram ads" or how to promote on instagram? Thank you
I can only imagine the time it took to make this video with all the editing. Literally a $997 course for free right here
Lee Munson ur confused
@@Contenthouseyt ?? Did this ad strat and got 2 sales the first day testing and I follow this guy on insta and he does 1 k + rev a day
aha IDrss wym
dijon Williams how’s your store doing now with this fb strategy?
I agree. And in 30 no nonsense minutes
I downloaded this video just to make sure he does not take it down, this pure gold and straight to the point
thanks a ton:)))
Good thinking just did it too
did the same when I just saw this video
Same
That is a good bloody Idea, doing the same thing. cheers for this comment
@@M-Con does tihs strategy works?
Holy s**! I’ve seen so much valuable information in this video alone way more than tons of reading/watching that I’ve done for a long time! I’ll have to watch it a few more times to properly digest it and follow its steps and finally reach my goals! Thank you Verum!! 👍🏻💪🏻👏🏻👏🏻
This is the definition of QUALITY content. You are BY FAR the most thorough, straight to the point, no BS shopify dropshipping youtuber I have ever come across. Thank you. Today I got my first sale on fb ads and that was from watching your "low budget facedbook ads strategy" video. Was definitely happy to see that you uploaded. Keep up the amazing work!
I agree. Most of them only show their fake profits then ask you to pay them to teach you a fake course so they can make money.
hey about about Sam Oven's course. he does 10 mm on FB ad.
Just came across your channel and I'm so glad I did! Finally someone that just lays it out for beginners and intermediates in an easy-to-follow and understand way! Your content is amazing and now I need to watch every single one of your other videos. Thank you so much! :)
This single video has more value packed in it than an entire university degree. Truly appreciate everything you guys do and i’m extremely excited to try this out! Thanks a lot you guys, cheers 🥂
Dude, this is a gold mine of information and the animations really assist with the explanations. This is just what I needed. Subscribed.
did u tried ? pls share results
My 2000 dollar Facebook courses don’t even come close to this super valuable Facebook ads video ..
Thanks 😀
"learn a few new things?"
This is more valuable than courses out there.
did u tried ? pls share results
This has to be, hands down, the highest quality free content about FB Ads with Ecomm on all of UA-cam... The amount of value given in this video is absolutely insane...
Wtf bro, so much value in this video. You're a beast!
did you get the results following this video?
You and Chris Conrady have to be the best thing that has happened to Dropshipping on UA-cam! Keep up the absolute insane value in your videos! You're killing the gurus out there my man!
did u tried ? pls share results
after two years loose alot of mpney on fcaebook ads and watching tons of videos finally
i found a best person with a great level of teaching about fb ads thanks
This is the most informative, well organized, accurate and to the point video on the subject - that too free. Amazing.
This video was absolutely compelling!
I was able to get a ton of information and learn the latest technique for scaling my ads!
This will be absolutely iconic, and I can't thank you enough.
I look forward to joining the Facebook Group!
did u tried ? pls share results
This guy is literally the man. Giving out free courses to start ecommerce!!
did u tried ? pls share results
THANK YOU!! I'VE BEEN WAITING FOR THIS VIDEO TO DROP. THANK YOU SO MUCH. I LOVE THE CONTENT YOU GUYS GIVE 😭
Brilliant!! Thank you for sharing this fantastic information in such an easy, straight forward way. You have put a lot of work into this and it shows, thanks for all your hard work!!!
As of October 2020, FB has removed their restrictions on AD thumbnails with too much text. 17:30 we can skip that step now, ya'll!🥰
Thanks for the in-depth vids, John! Subscribed!
did you get the results following this video?
This is one of the best videos I have watched on UA-cam - no lies! Too many GEMS dropped. He spoke fast but he had a lot go through, so I understand. Took me 3+ hours to watch a 40mins video; it tells of the great content. Now, watching is one thing, implementing is a whole new ballgame but I appreciate having a solid foundation to build off of. I don't know you but love you bro! Thanks!
did u tried ? pls share results
the amount of searching of done to look for a video that clearly explains how to understand/run ads is ridiculous, this is quality content & I want to THANK you for blessing my life
Wow an actual facebook ad video that has real content and not just babysitting me through the setting-up process. Love how he goes into the theory and logic behind the process, makes so much more sense. 👍👍
Amazing high-quality content. Thank you for the amazing work.
Who the fck is this guy?! So calm and collected. And he is accurate as FCK JEEESSSSSH. I was watching this like "Damn, he's making some serious sense right now. And he's incredibly logical." Literally, everything he said was 200% accurate. You have a new subscriber buddy.
This is truly AMAZING. I bought a dropshipping course and was still confused on facebook ads. I watched your video and i have so much clarity now. Thank you so much for putting this out. The info in this is beyond valuable.
This is gold! Thank you so much for this kind video. We are here always thanking you and supporting you!
Best vidéo on fb ads for sure ... Thank you so much. Any video for Google ads in the future ?
PS: do you kill phase 1 campaign when you go to phase 2?
I never clicked on a video so quick lol 😂 keep up the good work buhh
you were recommended on reddit. I've never seen facebook ads video explained so well and in depth by anyone else but you, and i've been researching how to do this for a few weeks now. Really you are the best, thank you for your help. I will support you whatever you do.
Hey thank you so much for this video!!! i have been doing fb ads for 6 months and have not generated one sale! i was going to give up then i decided to give your method a try so i set up an ad yesterday and set it up for 12 at midnight lol I actually got a sale today!! im so excited because i never got a sale from any fb ads and ive watched so many videos from different drop shippers. Thank you so much!
You officially surpassed gabriel in terms of value and the way of explaining in my opinion🙌🏽 Insane how crystal clear this is.
Leisure Facts well, Gabriel’s was made 1 year ago and it was the hottest information back then, this is a recycled up copy with a cherry on top it’s nothing new
aha IDrss man you’re bellow every comment to criticize ahah wtf id wrong with u ?
Nothing but QUALITY content never disappoints 🙌🏼
🤯 this video is awesome! I’ve have taken a peek inside the mind of a guru.
You answered the questions I had and many I didn’t know to ask!
It took me three days, three, to get through this video!
I had to stop watching to watch the video suggested part way through, to make sure I wasn’t missing anything!
This was a three day, $5000 destination seminar.
Cleanly and methodically organized with summaries and screenshot notes!
Thank you so very much😢
This is the first video for me from Verum. Already decided I must buy any paid courses from this guy in the middle of the video. Terribly awesome!
Thanks John! Love your content, keep it real!
My universal rule for conversion windows is the following: 1 Day View or 1 Day Click is for impulse buys, anything under $70.00 or lead gen. 7 Days click or 1 day view is for products that are expensive or require a more intricate funnel but like he mentions in the video it makes little difference at the end of the day.
As far as I know, you're the only one that does a thorough walkthrough to set up the first campaign. Sebastian, ecom king, arie, and others just give a nice detailed, but a theory-heavy explanation of fb ads, leaving new guys still unsure of how to get started. Just wanted to say thank you for doing this video. It won me over and I joined your fb group after this
The amount of value in this is insane, I have learned so much from this and I really appreciate the amount of work you put into this guys. From the straightforward explanations it makes it easy to understand how to do each phase. I have no doubt that this video will help me get profit and many other people as well! Great video def subbed!
How do you make this presentation style video? Amazing!!
You know what man. I appreciate you.
Good vibes. Good content. And I know you put a lot of energy into making this free for everyone.
The only video i have seen on this subject that details everything and doesn't just talk for 25 minutes about nothing.
This is the best Facebook course I've ever had. Amazing man!
Sometimes I come back to this video, and I'm like goddamn son. You done good.
Wow I'm getting ready to start implementing this but it sounds like pure gold already! Thank you!
My mom who is In her sixties , is the one who introduced me to your channel ! I give thks for you give very good content !
Although this video gives super information, it is hard to get your head around when you are just starting with all of this or are new to the whole concept. But still a great video, I still got a lot out of it. 👍
I just made 3 sales in the first days of opening my private label store in my country! Thank you so much, extremly valuable information
Hi, can u please tell how to open private label store please....
@@pamj3817 import products from chinese producers in your own country and then put your company name on packaging, create a brand on facebook/instagram and sell them on your shopify store
This is literal gold. Amazing video, thank you!
The value provided in this video is ABSOLUTELY INSANE. Thank you.
idk why, but whenever i watch johns videos i get a sense of motivation to go out and create like 5 stores lmfaoo
How’d it go?
same bro same
You're gonna change lives in 2020 man, thanks a lot!
I just paused the video to say THANK, you man. It will definitely help me. Great job!
I've paid for training that wasn't this good. Thanks for taking the time to create and share this!
I've been dropshipping for about 3 months with no sales. This video has given me more insight on how to run proper ads than 100's of videos I've watched. Just published 8 ads I'll update you my results!
Made my first sale this morning lol
Thank you
If you want to get in touch, i also just started dropshipping.
Just lemme know.
@@atsocal1797 whats your insta
@@nathanb7018 How it goes for you brother?
Can I just drop a quick thanks to you.
I had to pay 16k for uni each semester up front and I did all sorts of jobs, was super stressful. Man thank you so much for your videos that gave me so much hope, help, advise and tuition fees. Thank you so very much from the button of my heart!!
Appreciate it :D
I had to like, comment, and subscribe. Incredible amount of value in one video, Keep it up. simply amazing
Really I appreciate the content man - INSANE value!!!
This is amazing, thanks so much for putting out such great content. Quick question - what's the purpose of scaling with 2 of the same ad per adset? Wouldn't the algorithm optimize better if there was only one ad?
Same. Don't know why he made 5 same adsets with the same Creatievs.
@@nikolafilic2560 Anyone know if this strategy would work only shipping to USA
Yeah that part doesn't make sense to me either. I think it's because it's just faster to just do it like this since there were two creatives in the previous phase. So no need to manually delete one ad per adset. That's how I would justify it at least but maybe I'm wrong and there's a real reason for using two times the same ad per adset. If someone knows, please let me know :p
I don't know either. I hope someone can explain this.
This is amazing!! You're going to change a lot of lives.
I finally found that guy I've been praying for. Thank you. I'll like to be your student
Yo you have no idea how much this ha helped me. I just started a print on demand shopify store and wanted to get my facebook ad started. This is some powerful information. Thank you for sharing. !!!!
Literally on week three of having all profitable days from this strategy, I seriously cannot thank you enough.
scott Woodburn I’ve tried but I haven’t had a single sale any tips?
@@22Pharaoh If you havent made any sales, I would suggest trying new creative, or adjusting the price.
@@ROBO_fx have you moved onto Endgame yet dude?
@Pranav Pai final stage of this strategy
How r you going now
hey brother what happened to your paid course you are about lunch in march please give us update it's lockdown time and i want to learn from you
I feel like I get more knowledge in one of your videos then I do from all videos from other Ecom youtubers. Thank you so much and keep it up 💪
Thanks for the info, I just started my journey with FBA and Iam soo exited. I will be uploading my journey on UA-cam hoping one day it will.m encourage someone one day to take the 1st step.
if there are 100 like button will smatch them all love you brooh ✌️
I clicked this video so fast,
Thanks for the content and video, its really helpful from an applicable standpoint whereas other dropshippers like to ramble about how much money they make and make vague statements
Also I requested to join the facebook group yesterday, please accept my love
Already accepted :D
@@verumecom7805
for sure one of the best and most complete videos i've seen on the matter. Great Job and keep improving
Hey Verum, your content is freaking magnificient and like no other. It would be nice to have a video of a case study or a video explaining the facebook algorithm!
The value of this video is very high, even higher than some paid tutorial videos. It would be great if UA-cam could add more excellent videos like this.
Good timing, and just when i finished editing my first ad :D
Edit:
6:22 Who is that whistling in the background?? Hahaha
Lmao sammy in the background
Some super valuable content in here. Love the channel guys, for one product stores I follow a very similar method to what you guys do, however I prefer to test products and run general stores.
Value bombs as always! 🔥
Appreciate it bro ❤️
why in my FB ads manager, I don't see quick create? I hate FB, every time I watch a training course, everything is different in my ads manager
31:28 'If a campaign spends 5x your breakeven cost per purchase while scaling, kill the campaign' what exactly is meant with that? Great vid btw, I'm very new to drop shipping and I'm learning tons from you already
It means, to turn off the campaign Or you can delete the campaign because its not performing well. Through times, you will be having so many Campaigns in your FB Ads Dashboard, you may have a lot of products to sell and each have 5 phases. Best way to organize it is by deleting the campaigns of each products phase 1, phase 2, phase 3, phase 4, and leave the end game campaign (phase 5) only if you are still promoting the product.
The way you explain it... just right! Thank you!
Verum, you are somehing else man. Whenever I watch your videos, the information is extremely abundant and overwhelming. May you succeed spiritually and attain all types of success.
Do you mess with the ad sets inside a CBO ? CBO with 5 adsets - 3 adsets are working well but 2 adsets are not working. Should you turn off the bad adsets or let everything run and CBO will take care of it ?
Turn off
I have quick questions, when you move to phase 2, the campaign of phase 1 you turn it off or you just let it ON until becomes unprofitable? And when you move to phase 2, do you use the EXACT same winning audiences from phase 1 or different ones? Thank you!
Never turn off a running system, if it's profitable keep it running
Cegerxwin Echzig now that e-packet does not work on the countries that teacher is talking on this video which countries could I focus on selling ?
Very clear and concise..Nothing fancy..just straight to the point. Much love from Toronto
By far one of THE BEST step by step strategy roadmap for FB ads! Smashers. Thank you bro 🔥🙏🦁💯✝
Damn I'll have to watch it 2 times 😂
same
Or three
just take notes helps you retain info a lot better
Amazing tutorial! Who's ready to rock Facebook Ads in 2020? 🔥
Vlad Gasan yes sir!!!
me :)
You videos are most valuable lessons on FB ads so far. Thank you so much! Good Job:))))
all my confusions as a beginner were answered likeee.. THANK YOU MAN!
Why in "Interest scale" we have exactly the same adsets duplicated 5 times? why dont let just one if they are the same? THANKSSSS
I have the same question. Can someone help please? It blocks me from moving to phase 2
Same. Need the answer for this one.
The duplicates have different interest to each ads to get the best audience which will be selected audience to capitalize one. Hope that make sense
@@akoganofficial they are the same tho
When you are in scaling phase and you duplicate cbo, do you turn off the first one CBO?
If the first CBO starts performing bad then yes
Verum Ecom I am asking because of overlap audiences?
@@lukakkzzdd7890 As he answered previously on a different video. He said he wouldn't worry about overlapping the audience because there is a huge number of audiences you're targetting. eg. If you're targetting 500k up to 2 million people. It's highly unlikely for the audience to see your same ad twice.
So are you saying to kill the non performing ads or complete assets if no sales, bad metrics, then leave all the ads or assets that have sales going in the first CBO?..basically this seems to be just adding to adspend budget..so now on when duping campaign from the first campaign to the second..we now have $150 a day for adspend?..$50 for the initial, and $100 for the duped?..also you seem to know what’s up young man..why copying pasting ad post ids?..if you dupe the whole campaign does it not carry the same post id’s anyway? Thank you for your time..old lady here..trying to understand..
@@judithcrampton430 I can understand your confusion, Its the same confusion in my head right now. Can you please share your experience, I don't wanna loose on ads testing everything :3 Facebook is way to expensive.
This is such a amazing and useful video. One of the best in dropshipping world. Thanks a lot, you got my like, comment and subscribe. Good onya mate!
You are amazing for sharing your knowledge for free to help those starting out. I'm so glad I found your videos. And the commenters on here are just helpful and positive.
When you're scaling in phase 2, and you're duplicating the successful campaign, do you then turn off the old campaign?
The J Pinder wondering this too
No you dont, duplicating is just simply telling facebook to look for more people within the bubble.
Hybridsouls don’t audiences overlap that way
Bruh, lets say your audience size is 2million, you have a $5 budget, how many days you reckon itll take to find those 2million audience. So by duplicating, it searches the bubble faster.
Usually depending on your strat, you duplicate it into CBO
Hybridsouls he’s duplicating CBOs not Adsets, my budgets for those are in the hundreds, I’ve noticed even just duplicating adsets that WRRE working in the cbo make the old one underperform so idk if duplicating cbos will work the same I need to test it I guess
When is the course coming out?
ImNotYourChicken They said mid/late February
Me and a buddy signed up for the Ad Ninja course over at Lawrence Media Group. It starts on Jan 20. Lots of hype about it. Hopefully will see some of you guys there! Happy selling!
@@quickstrikestocks2194 nope, i wait for verums course.
Super Detailed!!!! The first video about dropshipping that makes me respect so much. It's truly a full course. And the way you edited the video, I'm freaking amazed. Truly Step-by-Step. Respect dude!!!!
did u tried ? pls share results
Man you helped me so so much everything I looked for!!! g-D Bless You
When we reach Phase 2 - Interest Scaling (Creating a new scaling campaign), do we still let the first campaign (Interest Testing) run?
yes
Why in "Interest scale" we have exactly the same adsets duplicated 5 times? why dont let just one if they are the same? THANKSSSS
So it reach different pockets of people include in the interest
@@oroalights9447
but everyone was like "Home improvement" in phase 2
@@oroalights9447 I watch the video about 20 times, i swear , and did not undertood
I'm on phase 2 right now and i'm not excactly sure why adsets have to be duplicated, it makes reading data much harder and they're identical anyway? can someone explain this, sorry
I believe different adsets can target different areas of an audience, so you can find a better performing adset within the same audience.
me too lmao. I was like he was just duplicating the same adset , with no variation. isn't that a waste of money?
Did you ever figure this out? I'm confused about phase 2. Why duplicate the ad sets to have identical ones, and why have duplicate ads (creatives) in each?
Sailing from Switzerland I was thinking the same thing. Although, there's probably a reason for it that he just forgot to mention
@@sailingfromswitzerland I've done it before, once you duplicate it you'll see the adsets perform differently even though they're the exact same.
So Satisfying effects and background music!! Love it
Cant thank you guys enough for this content.
Big companies have the power to share this type of insight internally and adjust quicker then others, now, thanks to Verum we all have the same power.
The more we share, the more we´ll be able to adjust.
Thanks 💪🔥