I went in to place an order on one of these, almost in this exact spec, 3 days after the reservation system went up. 2 dealers thought I wanted a Lightning, one said no, and one responded come on in. I went through the build process, agreed on a down payment, was ready to write a check and agree to MSRP when the dealer showed the final sheet. $5000 markup, would not negotiate. Over 20% markup on a Fusion Ranchero - absolutely insane
@@savagegeese this was back in June too, it’s only gotten worse. I tried looking for one within 300 miles in stock - $12,000 markups are the going rate. I bought a trailer hitch and a bike rack instead.
You should hit up long McArthur. I got mine there at MSRP only a few hundred doc fee which is reasonable. They cover the cost of the transportation up to $1000 to get it to you. They only ask you finance with them. They have a UA-cam channel if you want to look them up they do a live stream with the internet sales manager every Tuesday.
@@marklihsu I would but the hybrids are sold out through Q2 2022 and aren’t taking orders at the moment. Thankfully I don’t -need- to get a new car right now so I’m going to wait until I can get what I want. I’ll keep their name saved for later though
I think it's important to point out that the CVT in the Maverick is like the unit found in Toyota hybrids. There is no belt, rather it uses a planetary gearset and one or more electric motors. Thus it doesn't suffer from the issues that belt-driven CVTs such as the infamous JATCO units put in Nissan vehicles.
@@jacobpartin4553 those fusions were absolutely a blast to drive, and underrated imo. Had a few rentals and driving the ecoboost hybrids was a blast in those boats.
I am not a Ford guy but damn this is a compelling vehicle. This truck, specifically in the XL and XLT hybrid trims I think is the sweet spot of the Maverick line. I am a farmer in northern Michigan, a particularly snowy area at that, and know any decent fwd car with proper snow tires is plenty good for most winter conditions. My wife has a 35 minute, one way, commute daily and this would be a great commuter car, can fit our 3 kids in the back if needed, can grab feed, supplies, a good amount of stuff since it has a 1,500lb payload. It gets better mpg than our current sacrificial commuter car and it’s cheap enough you don’t feel bad piling miles on it. I feel it could do 75% of the stuff our full size truck is used for, it could be used quite a bit instead of that truck. This trucklet is a breath of fresh air and is clean looking, non gimmicky. Awesome. Can we do this with all vehicles? God save us from Easter eggs on cars. Anyway, just wanted to add some perspective that it doesn’t just appeal to urban city folks with an addiction to Home Depot runs.... I would use the hell out of this on our farm, and as a daily driver for our rural area. Just wish they weren’t completely sold out for ‘22 already for the hybrid versions.
Agreed my friend! I agree with everything you said. I'm in South East Michigan and we get a fair amount of snow... But nothing really to speak of.. certainly nothing like you get in Northern Michigan. I own a small lawn company and this truck is PERFECT for me. I could put 2 push mowers , a backpack blower, and a string trimmer in the bed of the truck... And then once I grow enough to need a small trailer and a zero turn mower--this will be excellent for that as well. I don't currently have the money for one right now, but in about a year or so... I'll be in the market for one. And this will be the one! 👍🏼🤟🏼🇺🇸🔥
Exactly. It doesn't cost any more to mold plastic in interesting shapes. I did laugh at his attempt to describe the dashboard - "high-gloss, matte plastic." Gotta be one thing or the other. Gloss and matte are opposites. I think he means "textured", not matte.
For the price definitely a good truck. Now lets see how it holds up mechanically and build quality wise in a few years. I think Ford absolutely hit it out of the park with this truck.
Both powertrains have been on sale for over a decade and are rock solid, especially the hybrid. There might be a few electrical issues for the first few months or model year. But I don't anticipate seeing any Mavericks stranded on the side of the road.
The price point is amazing for so many different reasons. Any one of them would be impressive. 1. It's a pickup for 20k. And even on base it has an 8 inch touch screen with android auto / apple carplay, modern collision mitigation systems, and 4 doors. I think the next cheapest 4 door vehicle with a bed is probably the colorado wt for 29k. Well there's also the Santa Cruz for 24k or so starting. Although Hyundai is afraid to refer to this vehicle as a truck. 2. Its a hybrid for 20k. A Honda insight or Toyota corolla hybrid are both around 23k. You can comfortably fit 4 + a bunch more cargo in the Maverick. I think it's actually the cheapest new hybrid in the US. And it's on the larger side of hybrids with lots of space for people and cargo. 3. It's Fords cheapest new vehicle. The base price is even lower than the EcoSport by a few hundred. Which is a piece of junk they need to get rid of immediately. The next cheapest thing you can get from ford is an Escape for an extra 6k. I'm not sure how many "Truck" people are going to buy a Maverick. And it certainly isn't for EVERYBODY. Some people are offended by the very idea of unibody truck. But just comparing it to any new vehicle on the market right now the Maverick sounds pretty dang impressive compared to anything close to its price.
Indeed. Even more if they really care the price is 20k or 25k for an Escape, assuming they lease it. I get some people are fixated on the price, but how many new cars are cash or full purchase instead of leased.
@@snakevergil I think most people are already aware the car market is pretty crazy right now. All of the prices in my comment are in reference to MSRP. Which I think most people grasped. Although with Ford if you go to a decent dealer they'll order you a vehicle from the factory and you pay MSRP - any current incentives when it arrives. So if it truly isn't possible to get a Santa Cruz for MSRP... then get a Maverick. Or wait 6 years and hope the market stabilizes at some point.
@@Dlust88 You had better spend more time on the internet spreading the word. Clearly some people haven’t heard and we’re relying on you to get the word out.
Yes. I started working for Ford Credit in 1986. 80% of employees in their 20's. Back then a lot of people bought a Ranger four cylinder manual because it was around 7K. It was affordable. With a good starting price, especially for what you are getting, Ford should sell a lot of Mavericks.
I have an 01 Ranger 2.5L 4cyl manual I bought last year for 6k. Only had 75k miles on it, looks brand new inside. I guess that's the benefit of using cheap plastics. They never really get cruddy over the years. Unlike the soft touch in more expensive stuff, starts to crumble apart after 10yrs. Best vehicle purchase I've ever made. Things a tank, and can still get like 27MPG highway. With inflation if I sold it now, I'd probably make a couple grand on it. Its all the pickup truck i'll ever need. This Maverick looks like a homerun.
In 1986 I bought a Forest Green 2wd Ranger for a little over $7,000. It was my first manual transmission vehicle and had to learn on it. I beat the hell out of it driving around. I did the "going in reverse-throw it in neutral-turn the wheel-spin around-pop it in gear and drive off" trick. I let my friends drive it, I jumped the small cement parking space stoppers (or whatever they're called) when they had snow packed up against them. Aside from breaking a motor mount and the clutch dying after a few years of the abuse, it never failed to start. I remember putting air bags in the front springs and adding a 3" body lift kit and having 31" Dick Cepek tires (there goes the gas mileage and highway acceleration) and American Racing "Outlaw" wheels. Wouldn't you know it? The 1987 model featured the exact same style wheels as standard. And they offered an extended cab. Had I known they would have an extended cab, I would have waited.
Can't wait to get one of these. So glad this segment is coming back. This will sell well because everyone doesn't want a 60 thousand dollar ten foot tall tank that can pull a freight train with 9mpg for everyday driving.
Yep now days they putting ladders on the tailgate so u can get up in the damn bed who's ideal was that crap u can't even reach in the bed and get anything without getting up in it unless your 6'8 maybe
Truck owners will spend every dollar they have on a truck if it means that they can "show off to the their friends" My brother spent 35k on a 2018 base ram 1500 with like 30-40k miles on it @ 4.5% APR for 6 yrs. That means he's effectively paying over 40k for a shit truck he cant afford
It gets similar MPG to a Corolla, costs about the same as a Corolla, but is much larger and more useful. If Ford managed to make a vehicle that doesn't explode after the warranty ends this will be very interesting.
I went to de dealer to see one and love the size and the bed configuations. I can't beleive how comfortable the seats are, getting out of two Volkswagen vehicles. This is the car/truck of the year IMO. Affordability is of the utmost importance.
What affordability are you talking about? Haven't seen any Maverick remotely close to MSRP. Maybe that was the idea in the beginning but now all you see out there is price gouging from just about all Ford dealers. Damn shame!
@@shuttledriver this happens to practically all new popular models today . The hype and dealer markup will end after about 3 months. I would suggest waiting at least 6 months to buy a new or used vehicle in any case. This is due to supply chain issues caused by the pandemic that are still backed up.
I understand why they don’t, but it would be really nice to have this as a 2 seat cab with a larger bed. I miss the old S10 and Ranger mini-trucks of the early 90s.
big agree. This is a great commuter vehicle, and I'm 99.8% of the time alone in my commuters. Longer bed for more utility would be great, but most people only can have 1 vehicle I guess, so they need jack of all trades 4 doors.
@@lordrayden3045 no it’s about the targeted buyer small families that can’t afford a real truck but needs a truck people not gonna do any type of work with this truck cause it simply can’t do much that’s why the cab is big and the bed is small 1500 lb payload ain’t anything
I think the line about not everyone wants to spend $60k on an f150 nailed it. Cars are obscenely expensive these days. It's incredibly refreshing to see a car that is cheaply priced.
Was going to post this. I believe this is the first review of the Hybrid, which in all honesty is the one I'd want. Winter tires will get me through the cold seasons here in Chicago...realistically there is no need for AWD here. I'm also not ever towing or carrying substantial weight. I want something to throw firewood, tall things, my dirtbikes, etc in.
@@emotionz3 I picked up my XL hybrid a week ago and love the way it drives. I ordered it on impulse in Aug because of price and gas milage. I have an 2018 Silverado for towing or heavy loads, but traded my 2016 Kia Soul in for the Maverick. The Soul thought it was a truck but was limited on cubic space for large items or stuff I didn't want to haul inside. Lucky to get 30mpg out of it. First tank in Maverick looks like I'll get 45mpg. Drove 440 miles and computer reads 178 left on tank. Will know when I fill up how accurate it is. I'm hypermiling first tank just to see what's possible. 20% city and 60-65 mph max hwy. I got the basic model as I don't need to impress anyone and wanted to go as cheap as I could. Zero percent interest for 36mo was nice of Ford to offer, and no added dealer profit. They did get me for about $1000 on my trade but it could have been worse as they came up $2000. I'm still trying to figure out all the gadgets as for me there's a learning curve. Starting it's weird--no engine roar. I would definitely buy another one. If your dealer won't agree to MSRP when you order one, there's probably a dealer close by that will. Note: don't forget to use Ford Pass points to get a discount on accessories.
Just an absolutely spot-on review. I ordered a Maverick to replace my ancient, cheap, axle-hopping, daily-beater 2010 Ranger XLT. I anticipate the Mav will be ridiculously better than what I have. And the insane thing is that this vastly improved vehicle won't cost a penny more (inflation adjusted) than I paid 12 years ago. Ford pulled off a frigging miracle with the Maverick, and they're gonna fly off the lots - well, maybe in two years when they actually appear on lots. This is the VW Beetle of trucks.
I know exactly what you're talking about. I had a 2 wheel drive 1994 Ranger XLT, and once you adjust for inflation it is pretty much the same price for a FWD hybrid Maverick XLT. Twice the horsepower, twice the mileage, and twice the passengers with what I'm assuming is a ride quality that's light years better. Next time I'm car shopping the Maverick is on the short list.
People don't have money anymore and suddenly they call affordable things miracles. 😏 Such is the society. Mocking itself. 🤷♂ And practicing low standards, arguably almost to the point of heresy, if one wants to see it with those eyes.
@@Dowlphin its way more technology in a car. 40mpg and the the better airbags and safety features Yes, its nice. Also, yes wages gave stagnated so new f150s are getting more and more out of the price range of the working man.
Missed opportunity to put an AWD option on the hybrid version by adding an electric motor to the rear axle (no driveshaft). But it is still a very good truck. Ford should sell a ton of these.
Not a ton of room for motor with inverter, etc. would also increase the price significantly mostly due to engineering and packaging. This is all about keeping price down, obviously.
I think they made essentially what the ridgeline SHOULD have been. Although I definitely think a hybrid AWD is needed and needed badly in here. If the Honda is looking to redesign a ridgeline now, they need a transfer case and to move away from that awful minivan interior and front fascia.
This is exactly what someone like me would want, I dont do renovation/contruction but would love to have the bed so I can just throw the groceries in theback, love the higher seat height, I love the mpg I love that it's very affordable and I love that it's not 20 feet long.
@@carlosandleon There is an entire country just outside of big city hell holes. Where people are nice and make small talk. Land is open and green. Water clear as the sky. Nobody around to screw with your stuff.
Normally, I watch these reviews thinking about all the people taking on debt to buy shit they don't need. I have a 2010 Crown Vic police car for the weekdays and a 2003 MR2 Spyder for the weekend. Both are quite utilitarian, reliable, and best of all - cheap to buy and own. Those two vehicles costed a combined $10,000 and this Maverick is the first new vehicle I've seen that made me think "damn I might get rid of both of my cars to get this truck with a kayak mount for just a tad over $20k" Kids are on the way and the MR2 is not going to see much street time anyway.
Same. Both my vehicles were bought used under 10k paid with cash. This might be my first brand new car/truck ever. Will have to get payments on it but I've been debt free for almost 3 years so i can handle money better than a decade ago.
I have a 2010 P7B also and a 2012 Frontier and my Vic will run forever same as my Frontier. No need to keep having payments etc. forever. I plan to Titan swap my truck in time but the one issue I have is that my truck isn't roomy for everyone. I'm 6'4" and everyone feels cramped when I'm driving ha ha ha.
I have my doubts about the Santa Cruz, but if the Maverick is a hit, it may legitimize this class of vehicle, and the Santa Cruz may benefit. I like the Hyundai, and think it may sell better in other markets if priced lower.
I seriously hope this effort into lower cost basic vehicles is successful. In terms of Maverick, i'm looking forward to a review of the all-wheel drive version, and how well it might handle soft-roads.
Really hope so, these dealer protection laws are insanely outdated. There hasn’t been a “friendly neighbor owned” dealership around for decades due to pricing and the fact most dealerships are owned by big families that have branched out and choke any local market. Having seen how predatory it truly is now like it’s always been. It’s due time manufacturers get more control.
Some people are talking about the mechanics. That 2.5l engine has been out for several years. Think it came in around the late 2000s. They just refined it. Pretty much the same exact set up as the old escape hybrids. Solid engines and transmissions. Should last a long time.
This is one of the few new cars that has actually interested me. I daily a NB miata, this is something new that I can afford and won't need to borrow anyone's truck to go to chores, hunting or travel anywhere that's not on road. The truck market has gone insane in the last few years and I'm glad to see Ford understand the market well enough to start addressing these issues
Custom ordered/built my XL hybrid version via the Ford website in late August and just picked it up the other day, and it's been GREAT so far. End price was $22,030 (the only add-on option I chose was Co-Pilot 360), which is exactly what the website said it would be. If you aren't sure about this truck, take your time to decide on what's best for you, but personally, I am blown away by what a nice vehicle this is. The ride is smooth, the cabin has more space than you'd imagine (even in the back seats), the tech is solid, and the fuel efficiency is incredible. Put another way, there is no hybrid for this price. There is no truck for this price. That you can get a nice hybrid truck for this price that actually rides well, fits four comfortably and that can still haul upwards of eighteen 4x8 foot plywood sheets or a half ton of cargo is incredible. I don't need anything larger than this - it's perfect.
THANK YOU FORD FOR NOT PUTTING IN FAKE SHIFTS. It's a cvt, it should just rev out! The hyrbid is getting awd in the future, which I think will be the best seller for this truck. I think most people will go with the 2.0 turbo simply for the awd when really they want the hybrid but its only fwd. Ford I think is just trying to justify the 2.0 ecoboost or maybe they don't have the hybrid awd quite worked out yet for this planetary cvt.
I really miss the old compact trucks. And I think this is a good modern take at it's price point. However, I would like it better as a single cab with a 5.5 ft bed.
Exactly my thoughts. I can accept my dreams for the return of single cab bench seats are just dreams, but these smaller trucks would be perfect with a more useful bed and two fewer doors. We've been passing around little workhorse trucks from the 80s and 90s on the used market for too long.
I think Ford hit it out of the park with this truck. With vehicle prices going north fast it"s nice to see that someone is making an affordable vehicle that does everything the average person needs.
Not all that affordable. Many dealers are adding up to a $7500 covid added profit premium to the price. I lucked out finding a dealer who "only" adds $1995 to a Maverick. I'll be picking up a 2.0 XLT 4WD FX4 with tow package in two weeks for $33k. I qualified for discounts that negated most of the covid upcharge. BTW, they add $20k to the price of a $37k Bronco and wonder why they have so many on the lots! LOL
The fuel efficiency and price make this product a winner, as a light duty compact truck it delivers the goods and makes a good daily driver for general errands. Well done Ford.
I've never been a truck person in the least but I desperately want this truck especially the hybrid version. I honestly have zero reasons to use a truck other than needing the space occasionally but I love the way it looks and especially the price!. I can wait until next year. Hopefully they ramp up production!
I hope they sell a zillion of these to prove that you can succeed with small, rationally equipped and priced vehicles that many human beings actually want (vs. fully loaded bloatware pods)
I just saw a very similar Maverick Hybrid to this for the first time today at my Ford dealership. It was in Velocity Blue. The MSRP was $23,000 and change. That is such a refreshing price in today's insanely expensive market. Now I'm sure there's bound to be dealer markups which won't make it too cheap anymore but the price as it sits is pretty damn good. That's why I have one on order myself. I'll be getting the Lariat trim and I can't wait! The anticipation is killing me!
Ordered an XL hybrid to compliment my 2500 for my landscaping business. For doing quotes and as a daily driver, this truck will pay for itself in fuel savings. Definitely see a big market for this as a work truck, given the appropriate duty
I am so glad that this truck exists and I'm not even a truck guy. Its refreshing as hell that an actual small truck, also affordable, great gas mileage is actually in the market.
@@chrismayher617 No, it really isn't a CVT in any mechanical sense, and there's no reason to think it will need more frequent fluid replacement. It's a simple planetary gearset, so more like a differential than a transmission. Do you think your differential needs extra coddling because belt-driven CVTs do?
@@markmiller3279 My bad you’re right.For some reason I heard cvt which does need to be coddled (I have one).Didn’t realize it was actually going to be a ECVT
I am super excited about this honestly. My daughter is soon to be driving age and while I was looking at a good quality used vehicle, at this price point I would far rather her be in a small basic pickup truck. Heck even used comparable SUV's and trucks aren't much cheaper than this price point unless you make massive compromises in condition. After years of being super unimpressed with ford, I have to admit I am really really impressed.
Thank you for actually reviewing a hybrid model. Everyone is reviewing the all wheel drive model and I feel like the main appeal of this small truck is the hybrid. Good review
I totally agree with you. I got my hybrid a week ago and like it so far--for original price, and milage. Just under $24000, and over double gas milage of my 18 Silverado. If I'm gonna spend 35-38,000 I'd go with full size truck since gas milage is close to same 18-20 vs 25.
This is exactly what I need. I need a truck to make Lowe's or Home Depot runs to get some 2x4s or some Plywood, not haul a horse trailer. This is about as much truck as I'll ever realistically need and use.
my wife and i currently have a midsize sedan and an f-150. we are very interested in the maverick to replace the sedan. the maverick isn't a real truck, but it does offer a level of utility that is better than a sedan or CUV and for doing small tasks and trips it'll be much more efficient than the 5.0 f-150. we'll still keep the f-150 for doing real truck things.
This is a great deal in the US. I went to drive one of these as I will be needing a new vehicle in spring of the upcoming year. This review is pretty spot-on with my take-aways; nice ride, good use of rugged materials, easy UI, overall very pleasant. I drove this trim level shown (XLT) but in AWD. Here is where this begins to fall apart in Canada: the one I drove stickered for $37K CAD (no there was not dealer mark-up). No bedliner, no heated seats/steering wheel, vinyl steering wheel, no driver-assist features at all. I did like it, truly, but not enough to fork over $40,000+ after taxes ...
Ford really tricked everyone calling it a '$20k' truck when they charge $1,500 additional delivery. For reference, Mazda charges less then $1,000 to ship a car overseas from Japan. Ford's Maverick plant is in Mexico near the border. They are essentially hiding $1k extra in the delivery charge. Yes it's still cheap but It's dishonest although I admit it's genius in order to call it a '$20k' truck.
All is forgiven...love that title, reminds me of the '82 Ford F-150 I bought new with the 232 V6 engine, which had a NYLON timing chain drive gear, which shit itself at 26,000 miles. Two months after the warranty expired. I vowed never again to but another Ford product. Until I saw this video. Thanks, guys.
Thanks for this! Great video quality and that test drive was really appreciated. I wanted to see what the Hybrid version is capable when driven aggressively. Many other reviewers do a very short around the block test drive and drive it like a grandmother. Great work and thanks for sharing your thoughts!
@@jondiaz3475 If your order form shows msrp, they have to honor that price like they did when I picked up mine. Just don't let them bully you into adding dealer installed options, ex warranty, prepaid maintenance, etc. +$5500 in my case! I kept saying no until they removed all extras but a $85 doc fee.
I'm going to give them an opportunity to sell the Ford Extended warranty, but there's so much price competition out there for that, we have a lot of options. I also have an X-Plan PIN to hopefully control the doc costs.
@@jondiaz3475 I did not want to pay for something that I can't use for at least 3 yes and may never use if I sell the Mav before then. Car Shield or some other program will be great later.
I was all in when it was announced but the shipping delays pushed me to wait for the next generation. I am confident it will be a success So here’s hoping there will be some of those minor improvements the guys were talking about
For everybody complaining about markups, yes it’s a huge pain and very annoying but just do your research. Call all the dealerships in your area and ask them immediately if they charge markups. You can find cars for MSRP. Don’t pay for markups, buy from these respectable dealerships.
You should do a video on CVT (belt/cones) vs. eCVTs. Every review I've seen so far has missed the differences between the two. I suspect most reviewers, and most people watching these videos, assume all CVTs are alike.
I really wish that people would stop saying this truck is "under $20,000".... It's Not. Unless you can talk Ford into allowing you to go pick it up at the factory (yeah, good luck with that...), then the truck is about $21,500 due to the MANDATORY destionation charge. It's time for all the manufacturers to just include that in the price of the vehicles, not as a seperate line, just include it in the MSRP. Destination charges continue to climbe higher and higher and add to the bottom line that we all have to pay for vehicles. Nothing against this channel or the people that are on it. This is just a general gripe with anyone stating that a vehicle is whatver price it is and some say plus destination and some don't. It's like all the "doc fees". By the time you go to pay for this vehicle, they will add destionation, doc fees, makret adjustments, not to mention whatever tax you have to pay in your state. I'll get off my soap box now. I've said my part. And again, nothing against the guys on this channel. The review was nice and the overall video was good. Just time to call it for what it is with the way manufacturers and dealerships add to the total that you have to pay. We don't need a little asterick and fine print. I just want to see dealerships and reviewers say what this will cost most people out the door.
I’m definitely looking at one of these as a first car payment. I’m waiting until some more reliability numbers come out and fleets have them in their hands and what the aftermarket does with them. I wanna see if i can put heated seats on a base model hybrid.
I did enough research on these to feel comfortable buying the first model year. The powertrain is very similar to the Prius and in fact Ford cross licenses patents with Toyota. The transmission is a planetary gear set not the crap belt driven CVT like on the Honda or Nissan. Plus Ford has built trucks forever and that know how has shown on the off road and utility videos that are out there. Doesn't matter now anyways as the hybrids are sold out for the 2022 MY but that gives you 6 months to play with the build and price 😆. After market support will be strong for this vehicle.
Heated seats $599 extra at my Fort dealer. I got an XLT by walking in and finding a dealer order freshly in transit (talk about luck!) No reason to be higher than that price on a base.
It’s an E-CVT. Not the same as a traditional one. It uses similar tech the Prius does. The only reason why I didn’t build one was because it doesn’t come AWD in the hybrid engine. I am hoping future models do.
1. They nailed the styling - it looks like a truck. No frills, just a mini f150 2. The price is beyond reasonable 3. Interior design is fantastic and well organized 4. Unless you’re really a truck guy - towing/construction itd be hard to fault this truck. As a homeowner sort of truck itd be perfect. Small businesses, fleets, plumbing companies, etc. just awesome product design and packaging
Hopefully enough of a success that Ford will give us a two door model with an extended bed. 100% of the vehicles I've driven and rode in for jobs on the blue collar side were two door with standard beds for a reason, and I hope enough people pester Ford that they release one.
The last generation Ranger was a great work truck. Anyone who didn't like it never rode it while it was new and used it for what it was- a work truck. Price wise, Ford always offered great rebates and deals on them, way below msrp. To me its the most underrated car made ever, mainly because most people only experienced them after a company used them for work and sold them. Being smaller than a half ton, it didnt sit well. The S10 was the same, but with a small cult following in the "minitruck" world.
Having had a Ford Focus Titanium hatch for the last 6 years I like the look of the Maverick but wouldn’t trust the build quality long term. My car is so full of rattles at 67k miles that something just as cheap but so much bigger can’t possibly be well-built enough to stay rock steady.
Had a 2012 Focus SEL, had it in 3 times for the well-known transmission issues, twice for the fuel tank compression problem, and once for the door latch, all covered under warranty and recall. Put 100K on it. Bought a 2016 Escape SE, drove it to 50K and ended up upgrading to a 2019 Escape SE which I've only put 25K on it so far over the last two years. Despite component issues with the Focus, overall the actual build quality on these last three vehicles give me confidence in the Maverick since it's essentially on the same platform. I'm just waiting for availability without an insane dealer markup.
@@racingcowboy58 I’m not saying my car isn’t reliable. I’m saying it’s not well-built. My back up camera only works when it’s cold outside. Living in hot climates has killed it anytime the temperature is above 80-85. The instrument shroud rattles, the drivers door rattles, the sunglass holder, the headliner in 3 spots, and the drivers sunshade all rattle. And I don’t abuse my car. Not to mention the NVH between the engine and idiotic transmission.
Maybe in 2025 you'll actually be able to buy one off a dealer lot too. But we'll also probably be in the 26th or 28th ZamaWama Wave by then so supply will probably still suck.
Got a XLT Hybrid with Lux package on the way replacing my 2002 F150 XL 5speed. need good mpg + inexpensive pricing + a best buy (big TV) lowes home depot (mulch) go get her. I think Maverick fix this perfectly. Can't way to get the little guy.
Is it just me or is Mark using larger and larger boxes to stand on? One of these days, Mark's going to be a full foot taller than Jack and his belt-line will be in frame.
You can laugh me out of this comment section but I see the Maverick hybrid stealing sales from potential CUV customers or even those looking at a compact 4 cylinder hatch or sedan. The Maverick offers you more utility with the same or better MPGs for the same price or less.
I'm not laughing at you. I was shopping for a compact sedan but after seeing a few videos about the Maverick I'm thinking otherwise. Going to check with my local dealers to see if any would order one without markup and what kind of time frame I'm looking at.
Mixed feelings on this one. The price is certainly agreeable. I just wish they had made it more of a truly compact pickup truck and less of an SUV. I have zero need for backseats and would have preferred a normal bed size. It's got a lot going for it, but they still don't understand that the SUV market and the pickup truck market aren't interchangeable. Lose the double cab and I am a buyer!
So out-of-the-norm to see a front wheel drive truck (for me) but I dig it. This caters for people like me who, if I need more stuff, I can have them delivered easily (and it supports local businesses!) for cheap, and I can haul stuff that a wagon or hatchback could, PLUS much more.
The price was never really $19,995. Add $1,495 for shipping in 2022. Now for 2024 models the base price for an XL is $24,995, which includes the $1,595 for shipping. The hybrid engine is now an option at extra cost.
ford has been on a roll lately,, the new bronco is everything it should've been, maverick being a bargain truck for the class with excellent performance for its size although I wish it was rwd Because it would've put me in the mind of the small Datsun/nissan compct pick ups trucks of yore... But it's definitely good enough...
In Europe, insurance for young drivers is criminally expensive, so VW offer the Up! for the kids. Cheap and slow so they can drive safely. This Maverick is to Ford trucks as the VW Up! is to a Golf GTI/R. Catch 'em young and keep 'em for life.
Could be wrong but I don't think this is for younger people. At least in the US young women want crossovers, and young men want either fast cars or big trucks. This was made for primary for fleets and older people who value practicality over image.
@@JJ-ic6pn I lived in Texas for a couple years, let me tell you the young men there would pay $23K for a 20 year old lifted diesel Super Duty with 200K miles 99/100 times over a new Maverick. I think the younger crowd will gravitate more to the Santa Cruz, it looks more youthful and the 2.5T absolutely rips. Plus it looks more SUV-ish for the female crowd.
9:05 That's why I never buy first year models. I like to know that the vehicle will be around for awhile AND that it's not plagued with a slew of issues due to the manufacturer's cost-cutting tactics. Thankfully, from the way these have sold, that's not going to be an issue - For a small contractor in the city, this looks to be the perfect vehicle. Seats 4 for family trips, hits 40mpg, costs $20K and carries full-sized sheet goods flat. My XLT build is specced at $27K but covers everything I need for my family needs, current shop and (hopefully) future expansion plans.
It seems like Ford has set the value bar for a 20 thousand dollar vehicle/truck here. To the point that even if it's a success I don't know how many companies would even attempt follow suit.
@@KB-bh9hp I didn't even think about that. This is really going to intrude on sales of not just CUV's, but sedans and hatchbacks. Ford has all kinds of crazy options ready for the bed, including a few different locking covers, so unless someone actually needs a large second row, this is cheaper and just as capable as any sedan\hatchback.
@@emotionz3 Exactly, our 2009 Kia Rio literally gets like 28-29 mpgs in city driving, which is most of our driving. Now, I can buy a truck, that gets vastly superior fuel efficiency, should be more reliable, looks cooler, and is obviously more practical? Sign me up.
@@emotionz3 Because it's meant to be our run around/slightly cheaper car, our budget for a new car is about 20-25k. Literally every sedan or hatchback I look at is more compromised, and less well rounded than the maverick. Most sedans have worse fuel economy than this thing, it's crazy.
It is very affordable, ridiculously fuel efficient, very practical for people and stuff, very utilitarian inside out...Ford nailed the design. There's nothing else on the market like this, and the great thing is anyone who a decent job can buy one. Ford is back - the truck for the people.
If I had to guess I'd say that people are mostly positive towards this truck because it's been how long since we've seen an unpretentious truck that you can see past in traffic? I can see these being put to work more than an F-Series; it's so cheap it doesn't matter if it gets dinged and scratched.
I have a ND Miata and this is the perfect vehicle for a daily driver around the city! I’m going to hold onto my accord for a while longer in hopes of a plug-in maverick being released in a couple years or a full electric substitute.
This shares a platform with the plug in hybrid escape, so that's a possibility. I'm really hoping they make a PHEV Maverick. I would even consider replacing my Volt with one.
Right when you did the launch in the beginning I heard a cop do a quick on/off of his siren in my neighborhood. MAN hahaha I was thinking out of ALL the launches you've done, getting pulled over in the Maverick would be hilarious.
I would get a white 2.0 ecoboost fwd with painted bumpers, white steel rims, grated tailgate, steel step bumper, and a bed rack. Then do a manual transmission swap, custom ECU, and auto leveling air suspension. This is the ultimate all purpose vehicle. It gets crazy fuel economy, rides extremely comfortably, and can haul anything that will fit.
I plan to have one of these as soon as they are accepting orders again. The one thing that I have come to terms with is this vehicle, being my primary vehicle, will have to be a loaded out Lariat. My 2021 Toyota Sienna has flat out spoiled me with it's ability to sense things all the way around, the electronics, the heated this, the power that, etc. I am impressed with the low cost of entry but for me, I am BS'ing myself to think I can deal with anything other than leather heated seats, power everything, and premium everything. So mine will be a tick over 31K. Thing is, that's still incredible.
tbf assuming the worker receives the same wage, Ford has to pay twice as much money every month for the same work force in Germany than in Michigan the Fiesta being built in Cologne, Germany... you know where I'm getting at
I went in to place an order on one of these, almost in this exact spec, 3 days after the reservation system went up. 2 dealers thought I wanted a Lightning, one said no, and one responded come on in. I went through the build process, agreed on a down payment, was ready to write a check and agree to MSRP when the dealer showed the final sheet. $5000 markup, would not negotiate. Over 20% markup on a Fusion Ranchero - absolutely insane
Even a giant turd with wheels attached will have a 10k markup right now. It sucks.
@@savagegeese if you’re willing to take delivery in Fargo, ND my local ford dealership is respecting MSRP on all orders lol
@@savagegeese this was back in June too, it’s only gotten worse. I tried looking for one within 300 miles in stock - $12,000 markups are the going rate. I bought a trailer hitch and a bike rack instead.
You should hit up long McArthur. I got mine there at MSRP only a few hundred doc fee which is reasonable. They cover the cost of the transportation up to $1000 to get it to you. They only ask you finance with them. They have a UA-cam channel if you want to look them up they do a live stream with the internet sales manager every Tuesday.
@@marklihsu I would but the hybrids are sold out through Q2 2022 and aren’t taking orders at the moment. Thankfully I don’t -need- to get a new car right now so I’m going to wait until I can get what I want. I’ll keep their name saved for later though
I think it's important to point out that the CVT in the Maverick is like the unit found in Toyota hybrids. There is no belt, rather it uses a planetary gearset and one or more electric motors. Thus it doesn't suffer from the issues that belt-driven CVTs such as the infamous JATCO units put in Nissan vehicles.
it works like proper CVT
Ive heard of fusion hybrids making it above 200k and this shares a drivetrain
@@jacobpartin4553 those fusions were absolutely a blast to drive, and underrated imo. Had a few rentals and driving the ecoboost hybrids was a blast in those boats.
@@ristekostadinov2820 but it's not a traditional CVT, that's what they're getting at.
Exactly! I’ve been trying to tell people this as well but nobody is listening. Hahaj
I am not a Ford guy but damn this is a compelling vehicle. This truck, specifically in the XL and XLT hybrid trims I think is the sweet spot of the Maverick line. I am a farmer in northern Michigan, a particularly snowy area at that, and know any decent fwd car with proper snow tires is plenty good for most winter conditions. My wife has a 35 minute, one way, commute daily and this would be a great commuter car, can fit our 3 kids in the back if needed, can grab feed, supplies, a good amount of stuff since it has a 1,500lb payload. It gets better mpg than our current sacrificial commuter car and it’s cheap enough you don’t feel bad piling miles on it. I feel it could do 75% of the stuff our full size truck is used for, it could be used quite a bit instead of that truck. This trucklet is a breath of fresh air and is clean looking, non gimmicky. Awesome. Can we do this with all vehicles? God save us from Easter eggs on cars. Anyway, just wanted to add some perspective that it doesn’t just appeal to urban city folks with an addiction to Home Depot runs.... I would use the hell out of this on our farm, and as a daily driver for our rural area. Just wish they weren’t completely sold out for ‘22 already for the hybrid versions.
Well spoken brother.
Amen. Somebody finally decided to make a truck that wasn’t just a dick measuring substitute.
Agreed, the interior even looks like a nice place to be in.
So.... Not getting a Hyundai?
Agreed my friend! I agree with everything you said. I'm in South East Michigan and we get a fair amount of snow... But nothing really to speak of.. certainly nothing like you get in Northern Michigan.
I own a small lawn company and this truck is PERFECT for me. I could put 2 push mowers , a backpack blower, and a string trimmer in the bed of the truck... And then once I grow enough to need a small trailer and a zero turn mower--this will be excellent for that as well.
I don't currently have the money for one right now, but in about a year or so... I'll be in the market for one. And this will be the one!
👍🏼🤟🏼🇺🇸🔥
If your building a cheap car just make the interior interesting to look at.
This is where Ford really nailed it in my opinion.
And the seats not crappy, and the buttons in ok spots. It's really not a big deal.
Exactly. It doesn't cost any more to mold plastic in interesting shapes.
I did laugh at his attempt to describe the dashboard - "high-gloss, matte plastic." Gotta be one thing or the other. Gloss and matte are opposites. I think he means "textured", not matte.
@@ShotGunner5609 dont worry ford ruined the buttons and controls for 2025
For the price definitely a good truck. Now lets see how it holds up mechanically and build quality wise in a few years. I think Ford absolutely hit it out of the park with this truck.
Seeing how it's a truck, I think it'd be a stupid decision by ford to not make it reliable.
@@Patient_Lion_BS Ford makes a lot of bad decisions.
It's a game changer.
The questionable reliability and resale value is why I spent new Maverick money on a 10 year old Tacoma.
Both powertrains have been on sale for over a decade and are rock solid, especially the hybrid. There might be a few electrical issues for the first few months or model year. But I don't anticipate seeing any Mavericks stranded on the side of the road.
The price point is amazing for so many different reasons. Any one of them would be impressive.
1. It's a pickup for 20k. And even on base it has an 8 inch touch screen with android auto / apple carplay, modern collision mitigation systems, and 4 doors. I think the next cheapest 4 door vehicle with a bed is probably the colorado wt for 29k. Well there's also the Santa Cruz for 24k or so starting. Although Hyundai is afraid to refer to this vehicle as a truck.
2. Its a hybrid for 20k. A Honda insight or Toyota corolla hybrid are both around 23k. You can comfortably fit 4 + a bunch more cargo in the Maverick. I think it's actually the cheapest new hybrid in the US. And it's on the larger side of hybrids with lots of space for people and cargo.
3. It's Fords cheapest new vehicle. The base price is even lower than the EcoSport by a few hundred. Which is a piece of junk they need to get rid of immediately. The next cheapest thing you can get from ford is an Escape for an extra 6k.
I'm not sure how many "Truck" people are going to buy a Maverick. And it certainly isn't for EVERYBODY. Some people are offended by the very idea of unibody truck. But just comparing it to any new vehicle on the market right now the Maverick sounds pretty dang impressive compared to anything close to its price.
Indeed. Even more if they really care the price is 20k or 25k for an Escape, assuming they lease it. I get some people are fixated on the price, but how many new cars are cash or full purchase instead of leased.
You’re stupid if you think you can get a base Santa Cruz for $24k. Go try it. Dealerships want $10,000 more due to the chip shortage.
@@snakevergil I think most people are already aware the car market is pretty crazy right now.
All of the prices in my comment are in reference to MSRP. Which I think most people grasped.
Although with Ford if you go to a decent dealer they'll order you a vehicle from the factory and you pay MSRP - any current incentives when it arrives. So if it truly isn't possible to get a Santa Cruz for MSRP... then get a Maverick. Or wait 6 years and hope the market stabilizes at some point.
In the end its a ford. Trash.
@@Dlust88 You had better spend more time on the internet spreading the word. Clearly some people haven’t heard and we’re relying on you to get the word out.
This will look great next to my wife's boyfriend's lifted super duty. Thanks guys, great review as always
Cucked by an F250
What about your mistress' boyfriend's Ram? I bet that has a lot of torque.
Wife boyfriend 😅😅😅😅😅
lol!
Yes. I started working for Ford Credit in 1986. 80% of employees in their 20's. Back then a lot of people bought a Ranger four cylinder manual because it was around 7K. It was affordable. With a good starting price, especially for what you are getting, Ford should sell a lot of Mavericks.
That would be like $18k in today's money. Not bad.
@@wootks 5k more considering how much more vehicle you're getting (equipment, safety etc) is a pretty decent deal then.
@@alles_klar yeah if you can get a maverick at msrp it’s a crazy deal. If they revise that dumb dashboard and markups removed I would totally get one.
I have an 01 Ranger 2.5L 4cyl manual I bought last year for 6k. Only had 75k miles on it, looks brand new inside. I guess that's the benefit of using cheap plastics. They never really get cruddy over the years. Unlike the soft touch in more expensive stuff, starts to crumble apart after 10yrs. Best vehicle purchase I've ever made. Things a tank, and can still get like 27MPG highway. With inflation if I sold it now, I'd probably make a couple grand on it. Its all the pickup truck i'll ever need. This Maverick looks like a homerun.
In 1986 I bought a Forest Green 2wd Ranger for a little over $7,000. It was my first manual transmission vehicle and had to learn on it. I beat the hell out of it driving around. I did the "going in reverse-throw it in neutral-turn the wheel-spin around-pop it in gear and drive off" trick. I let my friends drive it, I jumped the small cement parking space stoppers (or whatever they're called) when they had snow packed up against them. Aside from breaking a motor mount and the clutch dying after a few years of the abuse, it never failed to start. I remember putting air bags in the front springs and adding a 3" body lift kit and having 31" Dick Cepek tires (there goes the gas mileage and highway acceleration) and American Racing "Outlaw" wheels. Wouldn't you know it? The 1987 model featured the exact same style wheels as standard. And they offered an extended cab. Had I known they would have an extended cab, I would have waited.
This brand new Maverick is the true successor to the previous gen Ford Ranger. Cheap, small, and simple. Well done Ford.
If only it was body on frame 😭
No body on frame, no manual transmission, no solid axle, that thing is not a truck
@@HIDHIFDB so the crown Victoria is a truck now?
@@joskjj3625 no manual transmission
The maverick isn't a pickup it's a sedan utility, like how the El Camino was a coupe utility
Can't wait to get one of these. So glad this segment is coming back. This will sell well because everyone doesn't want a 60 thousand dollar ten foot tall tank that can pull a freight train with 9mpg for everyday driving.
quite the juxtaposition from the blue collar diesel market, for 90% of truck owners they don't even need the torque from a diesel
what segment? the subaru baja?
this isnt a truck. not even remotely close
Yep now days they putting ladders on the tailgate so u can get up in the damn bed who's ideal was that crap u can't even reach in the bed and get anything without getting up in it unless your 6'8 maybe
Truck owners will spend every dollar they have on a truck if it means that they can "show off to the their friends"
My brother spent 35k on a 2018 base ram 1500 with like 30-40k miles on it @ 4.5% APR for 6 yrs. That means he's effectively paying over 40k for a shit truck he cant afford
It gets similar MPG to a Corolla, costs about the same as a Corolla, but is much larger and more useful. If Ford managed to make a vehicle that doesn't explode after the warranty ends this will be very interesting.
I went to de dealer to see one and love the size and the bed configuations. I can't beleive how comfortable the seats are, getting out of two Volkswagen vehicles. This is the car/truck of the year IMO. Affordability is of the utmost importance.
If Ford can sell alot of these maybe it will start a trend of newer more affordable vehicles...
What affordability are you talking about? Haven't seen any Maverick remotely close to MSRP. Maybe that was the idea in the beginning but now all you see out there is price gouging from just about all Ford dealers. Damn shame!
@@shuttledriver this happens to practically all new popular models today . The hype and dealer markup will end after about 3 months. I would suggest waiting at least 6 months to buy a new or used vehicle in any case. This is due to supply chain issues caused by the pandemic that are still backed up.
I understand why they don’t, but it would be really nice to have this as a 2 seat cab with a larger bed. I miss the old S10 and Ranger mini-trucks of the early 90s.
And seat locking on the bed floor. 😆
big agree. This is a great commuter vehicle, and I'm 99.8% of the time alone in my commuters. Longer bed for more utility would be great, but most people only can have 1 vehicle I guess, so they need jack of all trades 4 doors.
I’m wondering if this configuration (4 doors) has to do with safety and crash tests
The best mid truck era
@@lordrayden3045 no it’s about the targeted buyer small families that can’t afford a real truck but needs a truck people not gonna do any type of work with this truck cause it simply can’t do much that’s why the cab is big and the bed is small 1500 lb payload ain’t anything
I think the line about not everyone wants to spend $60k on an f150 nailed it. Cars are obscenely expensive these days. It's incredibly refreshing to see a car that is cheaply priced.
"I've always wanted to die in a four cylinder truck" 😂😂
Go to almost any conflict zone in the world where you can get a HiLux.
Glad you guys are reviewing the hybrid, seems like most places only got the top trim with the turbo
It’s mostly cause it’s all they could get their hands on. The first hybrid didn’t touch down till 2 weeks ago.
Was going to post this. I believe this is the first review of the Hybrid, which in all honesty is the one I'd want. Winter tires will get me through the cold seasons here in Chicago...realistically there is no need for AWD here. I'm also not ever towing or carrying substantial weight. I want something to throw firewood, tall things, my dirtbikes, etc in.
@@emotionz3 I picked up my XL hybrid a week ago and love the way it drives. I ordered it on impulse in Aug because of price and gas milage. I have an 2018 Silverado for towing or heavy loads, but traded my 2016 Kia Soul in for the Maverick. The Soul thought it was a truck but was limited on cubic space for large items or stuff I didn't want to haul inside. Lucky to get 30mpg out of it. First tank in Maverick looks like I'll get 45mpg. Drove 440 miles and computer reads 178 left on tank. Will know when I fill up how accurate it is. I'm hypermiling first tank just to see what's possible. 20% city and 60-65 mph max hwy. I got the basic model as I don't need to impress anyone and wanted to go as cheap as I could. Zero percent interest for 36mo was nice of Ford to offer, and no added dealer profit. They did get me for about $1000 on my trade but it could have been worse as they came up $2000. I'm still trying to figure out all the gadgets as for me there's a learning curve. Starting it's weird--no engine roar. I would definitely buy another one. If your dealer won't agree to MSRP when you order one, there's probably a dealer close by that will. Note: don't forget to use Ford Pass points to get a discount on accessories.
Just an absolutely spot-on review. I ordered a Maverick to replace my ancient, cheap, axle-hopping, daily-beater 2010 Ranger XLT. I anticipate the Mav will be ridiculously better than what I have. And the insane thing is that this vastly improved vehicle won't cost a penny more (inflation adjusted) than I paid 12 years ago.
Ford pulled off a frigging miracle with the Maverick, and they're gonna fly off the lots - well, maybe in two years when they actually appear on lots. This is the VW Beetle of trucks.
I know exactly what you're talking about. I had a 2 wheel drive 1994 Ranger XLT, and once you adjust for inflation it is pretty much the same price for a FWD hybrid Maverick XLT. Twice the horsepower, twice the mileage, and twice the passengers with what I'm assuming is a ride quality that's light years better.
Next time I'm car shopping the Maverick is on the short list.
People don't have money anymore and suddenly they call affordable things miracles. 😏
Such is the society. Mocking itself. 🤷♂ And practicing low standards, arguably almost to the point of heresy, if one wants to see it with those eyes.
@@Dowlphin Umm, let's be honest here. Everything has gone up except wages.
I own my 2nd Subaru Baja and 7th subie. Can confirm on all points.
@@Dowlphin its way more technology in a car. 40mpg and the the better airbags and safety features
Yes, its nice.
Also, yes wages gave stagnated so new f150s are getting more and more out of the price range of the working man.
Missed opportunity to put an AWD option on the hybrid version by adding an electric motor to the rear axle (no driveshaft). But it is still a very good truck. Ford should sell a ton of these.
@Frugal Family Living what a horrible decision..
@Frugal Family Living Not on the Hybrid version
I expect the hybrid all-wheel drive to be available in the refresh in a couple of years.
Not a ton of room for motor with inverter, etc. would also increase the price significantly mostly due to engineering and packaging. This is all about keeping price down, obviously.
I'd take one - I may be wrong, but I trust their hybrid drivetrain more than the ecoshit
I'm an old man and I approve of this vehicle.
If you’re a old man then this car should make you vomit because you should remember a maverick as a hot Rod coupe with a 351 in it.
Wow Ford actually listened to their customers and came out with an affordable pickup. Doing big things Ford!
I think they made essentially what the ridgeline SHOULD have been. Although I definitely think a hybrid AWD is needed and needed badly in here. If the Honda is looking to redesign a ridgeline now, they need a transfer case and to move away from that awful minivan interior and front fascia.
This is exactly what someone like me would want, I dont do renovation/contruction but would love to have the bed so I can just throw the groceries in theback, love the higher seat height, I love the mpg I love that it's very affordable and I love that it's not 20 feet long.
@@moa-wg3bo Not even. All he needs is a VW up really.
Putting the groceries in the bed is ripe recipe for it to get stolen.
@@moa-wg3bo Can you show me one at the same price point with a hybrid system like this one?
@@carlosandleon There is an entire country just outside of big city hell holes. Where people are nice and make small talk. Land is open and green. Water clear as the sky. Nobody around to screw with your stuff.
@@markm0000 Do you also leave your front doors unlocked?
Not a Ford guy at all, am a Toyota loyalist but damn I’d love to have one of these. Prius mileage in a mini truck?? Hell yeah!
Normally, I watch these reviews thinking about all the people taking on debt to buy shit they don't need. I have a 2010 Crown Vic police car for the weekdays and a 2003 MR2 Spyder for the weekend. Both are quite utilitarian, reliable, and best of all - cheap to buy and own. Those two vehicles costed a combined $10,000 and this Maverick is the first new vehicle I've seen that made me think "damn I might get rid of both of my cars to get this truck with a kayak mount for just a tad over $20k" Kids are on the way and the MR2 is not going to see much street time anyway.
Same. Both my vehicles were bought used under 10k paid with cash. This might be my first brand new car/truck ever. Will have to get payments on it but I've been debt free for almost 3 years so i can handle money better than a decade ago.
I have a 2010 P7B also and a 2012 Frontier and my Vic will run forever same as my Frontier. No need to keep having payments etc. forever. I plan to Titan swap my truck in time but the one issue I have is that my truck isn't roomy for everyone. I'm 6'4" and everyone feels cramped when I'm driving ha ha ha.
What this offers for the price is very impressive. I thought the Santa Cruz was gonna be a hit.. until the Maverick came out.
I personally think the Santa Cruz will flop, too expensive, wrong badge, and weird
@@elisorrells5314 and dual clutch transmission. TFL just did a video with some light off roading between the Maverick and Santa Cruz
I have my doubts about the Santa Cruz, but if the Maverick is a hit, it may legitimize this class of vehicle, and the Santa Cruz may benefit. I like the Hyundai, and think it may sell better in other markets if priced lower.
It may take the Santa Cruz a generation to even be viable. Not a hit mind you, but just… ok. I point to the veloster as my evidence.
I saw one sitting on a used car dealership a few weeks right after launch haha
I seriously hope this effort into lower cost basic vehicles is successful. In terms of Maverick, i'm looking forward to a review of the all-wheel drive version, and how well it might handle soft-roads.
TFL just did a video comparing this to the Hyundai where they did some light off roading. Maverick did well.
just get a subaru, you'll be able to fit more in it
Wow, Ford! I'm impressed. Great review guys!
Those dealer mark-ups are insane, and will only fuel the removal of dealership protection laws.
Seriously, I saw an XL with no add ons that I could notice going for 40k the other day. Almost double the MSRP is absolute insanity.
I used to think that about healthcare but here we are.
Really hope so, these dealer protection laws are insanely outdated. There hasn’t been a “friendly neighbor owned” dealership around for decades due to pricing and the fact most dealerships are owned by big families that have branched out and choke any local market. Having seen how predatory it truly is now like it’s always been. It’s due time manufacturers get more control.
Some people are talking about the mechanics. That 2.5l engine has been out for several years. Think it came in around the late 2000s. They just refined it. Pretty much the same exact set up as the old escape hybrids. Solid engines and transmissions. Should last a long time.
This is one of the few new cars that has actually interested me.
I daily a NB miata, this is something new that I can afford and won't need to borrow anyone's truck to go to chores, hunting or travel anywhere that's not on road. The truck market has gone insane in the last few years and I'm glad to see Ford understand the market well enough to start addressing these issues
Miatas are the best dailys, never break and slide everywhere dumping clutch😂
Custom ordered/built my XL hybrid version via the Ford website in late August and just picked it up the other day, and it's been GREAT so far. End price was $22,030 (the only add-on option I chose was Co-Pilot 360), which is exactly what the website said it would be.
If you aren't sure about this truck, take your time to decide on what's best for you, but personally, I am blown away by what a nice vehicle this is. The ride is smooth, the cabin has more space than you'd imagine (even in the back seats), the tech is solid, and the fuel efficiency is incredible. Put another way, there is no hybrid for this price. There is no truck for this price. That you can get a nice hybrid truck for this price that actually rides well, fits four comfortably and that can still haul upwards of eighteen 4x8 foot plywood sheets or a half ton of cargo is incredible. I don't need anything larger than this - it's perfect.
I bought a Lariat. I can definitely say the hard plastic WILL NOT wear well at all. It scratches very easily, especially the plastic on the doors.
Don't be a dinosaur
the color choice ofnavy blue really shows sratches on the doors, the scratches turn a white tone so its highlight
Be careful with it then.
Built Ford Rough
Plastic, still can’t believe it’s a material used in a vehicles interior at all. Yes I’m old
THANK YOU FORD FOR NOT PUTTING IN FAKE SHIFTS. It's a cvt, it should just rev out!
The hyrbid is getting awd in the future, which I think will be the best seller for this truck. I think most people will go with the 2.0 turbo simply for the awd when really they want the hybrid but its only fwd. Ford I think is just trying to justify the 2.0 ecoboost or maybe they don't have the hybrid awd quite worked out yet for this planetary cvt.
This is perfect truck for me. In 2-3 years if this 22 model proves to be good and reliable I might have to purchase this truck!
I really miss the old compact trucks. And I think this is a good modern take at it's price point. However, I would like it better as a single cab with a 5.5 ft bed.
Exactly my thoughts. I can accept my dreams for the return of single cab bench seats are just dreams, but these smaller trucks would be perfect with a more useful bed and two fewer doors. We've been passing around little workhorse trucks from the 80s and 90s on the used market for too long.
@@12ealDealOfficial yeah, a cheap single cab hybrid maverick would sell a ton of units for fleet vehicles.
I think Ford hit it out of the park with this truck. With vehicle prices going north fast it"s nice to see that someone is making an affordable vehicle that does everything the average person needs.
Not all that affordable. Many dealers are adding up to a $7500 covid added profit premium to the price. I lucked out finding a dealer who "only" adds $1995 to a Maverick. I'll be picking up a 2.0 XLT 4WD FX4 with tow package in two weeks for $33k. I qualified for discounts that negated most of the covid upcharge. BTW, they add $20k to the price of a $37k Bronco and wonder why they have so many on the lots! LOL
The fuel efficiency and price make this product a winner, as a light duty compact truck it delivers the goods and makes a good daily driver for general errands. Well done Ford.
I've never been a truck person in the least but I desperately want this truck especially the hybrid version. I honestly have zero reasons to use a truck other than needing the space occasionally but I love the way it looks and especially the price!. I can wait until next year. Hopefully they ramp up production!
I hope they sell a zillion of these to prove that you can succeed with small, rationally equipped and priced vehicles that many human beings actually want (vs. fully loaded bloatware pods)
I just saw a very similar Maverick Hybrid to this for the first time today at my Ford dealership. It was in Velocity Blue. The MSRP was $23,000 and change. That is such a refreshing price in today's insanely expensive market. Now I'm sure there's bound to be dealer markups which won't make it too cheap anymore but the price as it sits is pretty damn good. That's why I have one on order myself. I'll be getting the Lariat trim and I can't wait! The anticipation is killing me!
Finally shit they regular people can afford
@Tsrif Eman If you don't like it then why are on here?
@@CJDiecast Sounds like a great choice. I can't decide between building a Maverick or building a Bronco. Congrats on your order!
I love utility and affordability. Give me an affordable, dependable car without many gadgets and I’ll be happy.
Ordered an XL hybrid to compliment my 2500 for my landscaping business. For doing quotes and as a daily driver, this truck will pay for itself in fuel savings. Definitely see a big market for this as a work truck, given the appropriate duty
LoL, you said duty.
@@xploration1437 I play a game where I put the word "anal" before people's usernames
I am so glad that this truck exists and I'm not even a truck guy. Its refreshing as hell that an actual small truck, also affordable, great gas mileage is actually in the market.
So refreshing to wake up on Monday morning to watch this video
Was hoping you’d explain how this CVT is different than typical CVTs as I understand this one doesn’t actually have belts/chains?
It’s still a cvt though and don’t believe ford if they say it’s lifetime transmission fluid.Youd still wanna change the trans fluid every 40k miles
@@chrismayher617 No, it really isn't a CVT in any mechanical sense, and there's no reason to think it will need more frequent fluid replacement. It's a simple planetary gearset, so more like a differential than a transmission. Do you think your differential needs extra coddling because belt-driven CVTs do?
@@markmiller3279 My bad you’re right.For some reason I heard cvt which does need to be coddled (I have one).Didn’t realize it was actually going to be a ECVT
@@markmiller3279 I am pretty sure you still need to change the transaxle fluid. But that's probably moreso for the differential.
Great job Ford! Everyone asked for this vehicle. They deserve to sell a ton. Its a home run!
This thing may be like a dajiban in the future.
Hybrid...YES please ! I like the way it looks in/out We NEED basic and over 40MPG city.
This truck looks perfect for what I do, its a truck that can haul air easily
I am super excited about this honestly. My daughter is soon to be driving age and while I was looking at a good quality used vehicle, at this price point I would far rather her be in a small basic pickup truck. Heck even used comparable SUV's and trucks aren't much cheaper than this price point unless you make massive compromises in condition. After years of being super unimpressed with ford, I have to admit I am really really impressed.
Thank you for actually reviewing a hybrid model. Everyone is reviewing the all wheel drive model and I feel like the main appeal of this small truck is the hybrid. Good review
I totally agree with you. I got my hybrid a week ago and like it so far--for original price, and milage. Just under $24000, and over double gas milage of my 18 Silverado. If I'm gonna spend 35-38,000 I'd go with full size truck since gas milage is close to same 18-20 vs 25.
This is exactly what I need. I need a truck to make Lowe's or Home Depot runs to get some 2x4s or some Plywood, not haul a horse trailer. This is about as much truck as I'll ever realistically need and use.
my wife and i currently have a midsize sedan and an f-150. we are very interested in the maverick to replace the sedan. the maverick isn't a real truck, but it does offer a level of utility that is better than a sedan or CUV and for doing small tasks and trips it'll be much more efficient than the 5.0 f-150. we'll still keep the f-150 for doing real truck things.
The F-150 is a Swiss Army knife. Hard to beat.
This is a great deal in the US. I went to drive one of these as I will be needing a new vehicle in spring of the upcoming year. This review is pretty spot-on with my take-aways; nice ride, good use of rugged materials, easy UI, overall very pleasant. I drove this trim level shown (XLT) but in AWD. Here is where this begins to fall apart in Canada: the one I drove stickered for $37K CAD (no there was not dealer mark-up). No bedliner, no heated seats/steering wheel, vinyl steering wheel, no driver-assist features at all. I did like it, truly, but not enough to fork over $40,000+ after taxes ...
Ford really tricked everyone calling it a '$20k' truck when they charge $1,500 additional delivery.
For reference, Mazda charges less then $1,000 to ship a car overseas from Japan. Ford's Maverick plant is in Mexico near the border.
They are essentially hiding $1k extra in the delivery charge. Yes it's still cheap but It's dishonest although I admit it's genius in order to call it a '$20k' truck.
All I see is bitching in your comment
@@invalidusername_5101 😂😂😂
Valor_X
Typical greed, if they don't bring it down to 600$ I would walk right out the door.
All is forgiven...love that title, reminds me of the '82 Ford F-150 I bought new with the 232 V6 engine, which had a NYLON timing chain drive gear, which shit itself at 26,000 miles. Two months after the warranty expired. I vowed never again to but another Ford product. Until I saw this video. Thanks, guys.
Thanks for this! Great video quality and that test drive was really appreciated. I wanted to see what the Hybrid version is capable when driven aggressively. Many other reviewers do a very short around the block test drive and drive it like a grandmother. Great work and thanks for sharing your thoughts!
I agree, no G-ma test drive!
Feels like it’s been years since we seen a pick up truck like this. I love it.
Ordered this exact model in July, and just received a proposed build date for the end of Feb. Hopefully Ford can get these on the street soon.
That's a long ass wait...
My dealer says they are only charging MSRP. We'll see.
@@jondiaz3475 If your order form shows msrp, they have to honor that price like they did when I picked up mine. Just don't let them bully you into adding dealer installed options, ex warranty, prepaid maintenance, etc. +$5500 in my case! I kept saying no until they removed all extras but a $85 doc fee.
I'm going to give them an opportunity to sell the Ford Extended warranty, but there's so much price competition out there for that, we have a lot of options. I also have an X-Plan PIN to hopefully control the doc costs.
@@jondiaz3475 I did not want to pay for something that I can't use for at least 3 yes and may never use if I sell the Mav before then. Car Shield or some other program will be great later.
I love how this video started out with a very “matter-of-fact” feel to it, and immediately became a buddy banter between two dudes in the garage.
What a great review! Plain spoken, unique perspective and always thought provoking! Keep up the good work guys!
Jack can start a "Mobile Prostate Exam" business with one of these.
I was all in when it was announced but the shipping delays pushed me to wait for the next generation. I am confident it will be a success So here’s hoping there will be some of those minor improvements the guys were talking about
For everybody complaining about markups, yes it’s a huge pain and very annoying but just do your research. Call all the dealerships in your area and ask them immediately if they charge markups. You can find cars for MSRP. Don’t pay for markups, buy from these respectable dealerships.
You should do a video on CVT (belt/cones) vs. eCVTs. Every review I've seen so far has missed the differences between the two. I suspect most reviewers, and most people watching these videos, assume all CVTs are alike.
I really wish that people would stop saying this truck is "under $20,000".... It's Not. Unless you can talk Ford into allowing you to go pick it up at the factory (yeah, good luck with that...), then the truck is about $21,500 due to the MANDATORY destionation charge. It's time for all the manufacturers to just include that in the price of the vehicles, not as a seperate line, just include it in the MSRP. Destination charges continue to climbe higher and higher and add to the bottom line that we all have to pay for vehicles. Nothing against this channel or the people that are on it. This is just a general gripe with anyone stating that a vehicle is whatver price it is and some say plus destination and some don't. It's like all the "doc fees". By the time you go to pay for this vehicle, they will add destionation, doc fees, makret adjustments, not to mention whatever tax you have to pay in your state. I'll get off my soap box now. I've said my part. And again, nothing against the guys on this channel. The review was nice and the overall video was good. Just time to call it for what it is with the way manufacturers and dealerships add to the total that you have to pay. We don't need a little asterick and fine print. I just want to see dealerships and reviewers say what this will cost most people out the door.
I’m definitely looking at one of these as a first car payment. I’m waiting until some more reliability numbers come out and fleets have them in their hands and what the aftermarket does with them. I wanna see if i can put heated seats on a base model hybrid.
I would. Screw paying 40k+ for a body on frame just for it to depreciate 20k in three years
@@Lawbase I don't know about midsize, but right now half tons appreciate.
I did enough research on these to feel comfortable buying the first model year. The powertrain is very similar to the Prius and in fact Ford cross licenses patents with Toyota. The transmission is a planetary gear set not the crap belt driven CVT like on the Honda or Nissan. Plus Ford has built trucks forever and that know how has shown on the off road and utility videos that are out there. Doesn't matter now anyways as the hybrids are sold out for the 2022 MY but that gives you 6 months to play with the build and price 😆. After market support will be strong for this vehicle.
You can get heated seats installed on pretty much anything these days for 5-600 from a dealer
Heated seats $599 extra at my Fort dealer. I got an XLT by walking in and finding a dealer order freshly in transit (talk about luck!)
No reason to be higher than that price on a base.
It’s an E-CVT. Not the same as a traditional one. It uses similar tech the Prius does. The only reason why I didn’t build one was because it doesn’t come AWD in the hybrid engine. I am hoping future models do.
Wow this is legitimately exactly what I've been looking for, will definitely be going to a dealership to take a look further
Don't be an early adoptor. First let other pay ... ah ... premium 😄 and then also be beta-testers.
Hybrid ordered closed out 11/15/ for '22
1. They nailed the styling - it looks like a truck. No frills, just a mini f150
2. The price is beyond reasonable
3. Interior design is fantastic and well organized
4. Unless you’re really a truck guy - towing/construction itd be hard to fault this truck. As a homeowner sort of truck itd be perfect. Small businesses, fleets, plumbing companies, etc. just awesome product design and packaging
This truck will be a huge success. Thanks for the honest review.
It already is a success, they're completely sold out for 2022
Hopefully enough of a success that Ford will give us a two door model with an extended bed. 100% of the vehicles I've driven and rode in for jobs on the blue collar side were two door with standard beds for a reason, and I hope enough people pester Ford that they release one.
The last generation Ranger was a great work truck. Anyone who didn't like it never rode it while it was new and used it for what it was- a work truck. Price wise, Ford always offered great rebates and deals on them, way below msrp. To me its the most underrated car made ever, mainly because most people only experienced them after a company used them for work and sold them. Being smaller than a half ton, it didnt sit well. The S10 was the same, but with a small cult following in the "minitruck" world.
Having had a Ford Focus Titanium hatch for the last 6 years I like the look of the Maverick but wouldn’t trust the build quality long term. My car is so full of rattles at 67k miles that something just as cheap but so much bigger can’t possibly be well-built enough to stay rock steady.
Thats ok. My 2019 Camry has a dash that is splitting down the middle and a transmission that's about to fall off. I feel your pain
@@Deatomizer - liar
@@Deatomizer yes, the dog ate my homework
Had a 2012 Focus SEL, had it in 3 times for the well-known transmission issues, twice for the fuel tank compression problem, and once for the door latch, all covered under warranty and recall. Put 100K on it. Bought a 2016 Escape SE, drove it to 50K and ended up upgrading to a 2019 Escape SE which I've only put 25K on it so far over the last two years. Despite component issues with the Focus, overall the actual build quality on these last three vehicles give me confidence in the Maverick since it's essentially on the same platform. I'm just waiting for availability without an insane dealer markup.
@@racingcowboy58 I’m not saying my car isn’t reliable. I’m saying it’s not well-built. My back up camera only works when it’s cold outside. Living in hot climates has killed it anytime the temperature is above 80-85. The instrument shroud rattles, the drivers door rattles, the sunglass holder, the headliner in 3 spots, and the drivers sunshade all rattle. And I don’t abuse my car. Not to mention the NVH between the engine and idiotic transmission.
3:03. Can't unsee. On a channel with impeccable photography - I'm haunted by 3:03. Forever.
Maybe in 2025 you'll actually be able to buy one off a dealer lot too. But we'll also probably be in the 26th or 28th ZamaWama Wave by then so supply will probably still suck.
Got a XLT Hybrid with Lux package on the way replacing my 2002 F150 XL 5speed. need good mpg + inexpensive pricing + a best buy (big TV) lowes home depot (mulch) go get her. I think Maverick fix this perfectly. Can't way to get the little guy.
I like how most don't notice mark is levitating off the ground during the "in the shop" segments.
Is it just me or is Mark using larger and larger boxes to stand on? One of these days, Mark's going to be a full foot taller than Jack and his belt-line will be in frame.
Back in the day a ton of small trucks were sold for all the reasons this maverick is a home run.
You can laugh me out of this comment section but I see the Maverick hybrid stealing sales from potential CUV customers or even those looking at a compact 4 cylinder hatch or sedan. The Maverick offers you more utility with the same or better MPGs for the same price or less.
I'm not laughing at you. I was shopping for a compact sedan but after seeing a few videos about the Maverick I'm thinking otherwise. Going to check with my local dealers to see if any would order one without markup and what kind of time frame I'm looking at.
@@jeffmorse645 the MPGs and utility of a truck bed has my attention
Mixed feelings on this one. The price is certainly agreeable. I just wish they had made it more of a truly compact pickup truck and less of an SUV. I have zero need for backseats and would have preferred a normal bed size. It's got a lot going for it, but they still don't understand that the SUV market and the pickup truck market aren't interchangeable. Lose the double cab and I am a buyer!
I've been waiting for a review of the base hybrid especially. Thanks Savage G.
This is the truck for all those people who think they need to daily a pickup but don't actually, which is most of them. It's genius.
“I’ve always wanted to die in a 4-cylinder truck.” Comedy gold
So out-of-the-norm to see a front wheel drive truck (for me) but I dig it. This caters for people like me who, if I need more stuff, I can have them delivered easily (and it supports local businesses!) for cheap, and I can haul stuff that a wagon or hatchback could, PLUS much more.
I sure would like to see the transit connect cargo van be exactly like this in a small van shell. Then I'd turn that baby into a camper van.
That would be super nice. It needs exactly this drivetrain and interior. Fleet buyers would live it (and it would make a great little camper van.)
The price was never really $19,995. Add $1,495 for shipping in 2022. Now for 2024 models the base price for an XL is $24,995, which includes the $1,595 for shipping. The hybrid engine is now an option at extra cost.
ford has been on a roll lately,, the new bronco is everything it should've been, maverick being a bargain truck for the class with excellent performance for its size although I wish it was rwd Because it would've put me in the mind of the small Datsun/nissan compct pick ups trucks of yore... But it's definitely good enough...
This reminds me of the Dodge Rampage that sold in the early to mid 80's, it was also FWD and had a small 4 cylinder engine.
In Europe, insurance for young drivers is criminally expensive, so VW offer the Up! for the kids. Cheap and slow so they can drive safely.
This Maverick is to Ford trucks as the VW Up! is to a Golf GTI/R.
Catch 'em young and keep 'em for life.
Could be wrong but I don't think this is for younger people. At least in the US young women want crossovers, and young men want either fast cars or big trucks. This was made for primary for fleets and older people who value practicality over image.
@@DennyJr22
Agree there's a big market for truck-lite vehicles.
I was thinking more for kids in San Antonio than in San Francisco.
@@JJ-ic6pn I lived in Texas for a couple years, let me tell you the young men there would pay $23K for a 20 year old lifted diesel Super Duty with 200K miles 99/100 times over a new Maverick.
I think the younger crowd will gravitate more to the Santa Cruz, it looks more youthful and the 2.5T absolutely rips. Plus it looks more SUV-ish for the female crowd.
I’m a boomer with real estate and this may be an option. I would like a longer bed though for 2x4’s.
9:05 That's why I never buy first year models. I like to know that the vehicle will be around for awhile AND that it's not plagued with a slew of issues due to the manufacturer's cost-cutting tactics. Thankfully, from the way these have sold, that's not going to be an issue - For a small contractor in the city, this looks to be the perfect vehicle. Seats 4 for family trips, hits 40mpg, costs $20K and carries full-sized sheet goods flat. My XLT build is specced at $27K but covers everything I need for my family needs, current shop and (hopefully) future expansion plans.
It seems like Ford has set the value bar for a 20 thousand dollar vehicle/truck here. To the point that even if it's a success I don't know how many companies would even attempt follow suit.
Agreed, I can't even bring myself to waste 20-25k on something like a sedan or hatchback. Just isn't worth it compared to the maverick.
@@KB-bh9hp I didn't even think about that. This is really going to intrude on sales of not just CUV's, but sedans and hatchbacks. Ford has all kinds of crazy options ready for the bed, including a few different locking covers, so unless someone actually needs a large second row, this is cheaper and just as capable as any sedan\hatchback.
@@emotionz3 Exactly, our 2009 Kia Rio literally gets like 28-29 mpgs in city driving, which is most of our driving. Now, I can buy a truck, that gets vastly superior fuel efficiency, should be more reliable, looks cooler, and is obviously more practical? Sign me up.
@@emotionz3 Because it's meant to be our run around/slightly cheaper car, our budget for a new car is about 20-25k. Literally every sedan or hatchback I look at is more compromised, and less well rounded than the maverick. Most sedans have worse fuel economy than this thing, it's crazy.
Other manufacturers, "what just happened"?
It is very affordable, ridiculously fuel efficient, very practical for people and stuff, very utilitarian inside out...Ford nailed the design. There's nothing else on the market like this, and the great thing is anyone who a decent job can buy one.
Ford is back - the truck for the people.
If I had to guess I'd say that people are mostly positive towards this truck because it's been how long since we've seen an unpretentious truck that you can see past in traffic?
I can see these being put to work more than an F-Series; it's so cheap it doesn't matter if it gets dinged and scratched.
I have a ND Miata and this is the perfect vehicle for a daily driver around the city! I’m going to hold onto my accord for a while longer in hopes of a plug-in maverick being released in a couple years or a full electric substitute.
This shares a platform with the plug in hybrid escape, so that's a possibility. I'm really hoping they make a PHEV Maverick. I would even consider replacing my Volt with one.
Sorry to hear you are in a girly ND Miata.
@@bigmacdaddy1234 lol a girly truck for a girly car kind of guy. I'd like to bring you with me baby 😘
Hopefully it sells well so they make more iterations of this. Awesome video as always.
I own the new Ford maverick, I say for 23k well worth. It very happy!
Right when you did the launch in the beginning I heard a cop do a quick on/off of his siren in my neighborhood.
MAN hahaha I was thinking out of ALL the launches you've done, getting pulled over in the Maverick would be hilarious.
That truck never pushed past 55MPH, its stays legal.
I would get a white 2.0 ecoboost fwd with painted bumpers, white steel rims, grated tailgate, steel step bumper, and a bed rack. Then do a manual transmission swap, custom ECU, and auto leveling air suspension. This is the ultimate all purpose vehicle. It gets crazy fuel economy, rides extremely comfortably, and can haul anything that will fit.
Interesting part about the truck is there’s no reverse gear; to drive the truck in reverse Ford has the electric motors in the hybrid run backwards
Same as my 2011 ford escape.
Its what limits the towing capacity ultimately.
I plan to have one of these as soon as they are accepting orders again. The one thing that I have come to terms with is this vehicle, being my primary vehicle, will have to be a loaded out Lariat. My 2021 Toyota Sienna has flat out spoiled me with it's ability to sense things all the way around, the electronics, the heated this, the power that, etc. I am impressed with the low cost of entry but for me, I am BS'ing myself to think I can deal with anything other than leather heated seats, power everything, and premium everything. So mine will be a tick over 31K. Thing is, that's still incredible.
damned what a price, cost the same like a Ford Fiesta with 74 HP here in Germany
tbf
assuming the worker receives the same wage, Ford has to pay twice as much money every month for the same work force in Germany than in Michigan
the Fiesta being built in Cologne, Germany...
you know where I'm getting at
@@TheImperfectGuy yes thats right.
The more I watch reviews on UA-cam the more I am excited about the xl awd maverick I have on order.