Shop Talk Episode 3: Instagram 101

Nicole (@vintagehavenshoppe) and Whitney (@thrifty_whitney) share tips and ideas for Instagram growth and running a vintage shop on IG.
Show Notes:
-Set up 2-factor authentication to protect your IG account from hackers
-Choose business or creative IG account (not personal) to give you more options
-Remember: your content is for your customers.
-Profile - choose a logo or clear photo of your face for your profile pic
-Bio - keep it clear and concise; give people a reason to follow you
-Content ideas - styling, shopping hauls, sale preview pics, behind-the-scenes info
-Invite engagement in every piece of content
-Will your followers want to save it/share it/replay it?
-Hashtags - use 5-8 niche hashtags with less than 100k uses
-Reels - use trending audio that has less than 10k uses and the original audio has over 1million views
Apps for IG/editing
Lightroom - photo editing (use presets)
Canva - promo graphics, calendar
Temply (Reels)
Unfold - stories & feed posts
Inshot - quick square templates for multiple photos
CapCut - the funny green screen videos with the overlying
IG strategy accounts to follow
Eve Longfield - @evelongfield
Michelle Gifford - @iammichellegifford
Caroline Flett - @misscarolineflett
Emily Connors - @the.creative.bodega
Lizzy Palios - @lizzypalios
Kristen Boss - @thekristenboss

[@thetealbutterfly3038]

Lots of great info here! Thank you both so much! Now I get to work! 😂🦋