Crisis Management

It seems like you can find a story about a business in crisis almost every day now. Whether it is a local social media crisis or a national news story, the businesses going through those events must handle them appropriately for their businesses to survive.
At the TCIA Winter Management Conference in Puerto Vallarta, we learned from Tara Goodwin, founder of Goodwin Consulting and Crisis Interception, Inc. on how a tree service can prepare themselves to be able to respond appropriately and decisively if they find themselves in a crisis situation. Because most of the attendees that I talked to about this presentation had not done any pre-crisis planning before I felt it would be a great topic to summarize for you in this article.
Tara’s ultimate message to successfully navigate a crisis situation was to be prepared and have a built-in process for handling the situation. Every crisis will have high emotions and being able to default to a set process goes a long way in navigating the situation smoothly.
Watch the video above or click below to read more on critical crisis management steps!
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