SE Factory Tour: Surabaya, Indonesia | PRS Guitars

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  • Опубліковано 26 гру 2024

КОМЕНТАРІ • 1,8 тис.

  • @idea1istic
    @idea1istic 4 роки тому +350

    bought an SE Custom 22 and it's perfect right out of the bag.. thank you for developing the SE line. I hope one day i'll be able to get a Maryland made Custom.

    • @prsguitars
      @prsguitars  4 роки тому +44

      Thanks for the kind words, darkm4gician.

    • @itsalwayssomething7490
      @itsalwayssomething7490 4 роки тому +20

      I bought one a couple of weeks ago. Had problems with the electronics. I'd switch to the neck pick up with distortion on, and it was like switching to a clean channel. That being said, I sent it back, they gave me a new one. The guitar is great. It's so clean and sharp looking. It plays awesome, and sounds great. I did a few upgrades. Changed pick ups, bone nut installed, PRS locking tuners and its perfect. It's really quality. It doesn't feel like an affordable guitar. I've been playing it like crazy. So glad I bought it.

    • @fickbasterd
      @fickbasterd 4 роки тому +2

      dude i habe a 2001 ce 22 best guitar evvvvvvvver !

    • @georgealcoba3514
      @georgealcoba3514 4 роки тому

      My Mark Holcomb is amazing

    • @박요한-q1q
      @박요한-q1q 4 роки тому

      @@itsalwayssomething7490 *

  • @ajx4771
    @ajx4771 5 років тому +1029

    So this is what a transparent, open and honest guitar maker looks like...

    • @ScreamAndFly
      @ScreamAndFly 5 років тому +30

      What's cool is that I can also see how the Ibanez and Jackson guitars (among many others produced at this factory) are made as well.

    • @yjmrules
      @yjmrules 5 років тому +55

      @@ScreamAndFly Only PRS are produced at this particular factory

    • @morphine0000
      @morphine0000 5 років тому +12

      Yeah, one that Plays Authentic (tm).

    • @ScreamAndFly
      @ScreamAndFly 5 років тому +10

      Martin Spruce are you positive? I ask because that looks like the Cort factory in Indonesia. Guitarist magazine also stated that the US-market PRS SE line is made by Cort. I also didn’t think PRS was selling enough guitars to warrant an exclusive factory just for one product line. That would be highly unusual for an overseas-made guitar.
      Just to be clear, I’m not suggesting the SE guitars are substandard in any way. Wherever they’re made I’m sure they’re very high quality instruments.

    • @prsguitars
      @prsguitars  5 років тому +278

      Hi Greg - the facility you see in this video produces the PRS SE Series guitars only. This is the first time that the PRS SE Series has had its own dedicated facility and we are very excited for the future of this line. -Jack

  • @gerardoleary7239
    @gerardoleary7239 4 роки тому +141

    Indonesians take pride in their work. I have a Standard 24 USA (2003) and recently purchased a Custom SE (Indonesia). I replaced the tuners with PRS locking tuners and swapped the stock pickups with Seymour Duncan Black Winter pickups. Now the SE sounds and plays just as good as the US model. $800 for the guitar, $100 for the pickups and $100 for the tuners. My frugality paid off. Much respect for the PRS operation in Indonesia.

  • @ishguitars
    @ishguitars 5 років тому +517

    Its jaw dropping to see how much hand work and state of the art tools are used on these $700 guitars. I had no idea that SE's are truly a handmade guitar, that just so happens to be made in Indonesia!

    • @acoffeewithsatan
      @acoffeewithsatan 5 років тому +23

      Even more amazing, I've got a Standard a couple of months ago, tested it in store after trying out for quite a while a custom and the quality standards and materials are just on par, and it's a sub-$500 guitar! It's really fascinating to see the dedication and craftsmanship that goes to make a guitar, mainly a quality affordable one.

    • @joshmcclellan6118
      @joshmcclellan6118 5 років тому +32

      It's not a mystery. It's slave labor

    • @krispatel1
      @krispatel1 5 років тому +64

      @@joshmcclellan6118 Slave labour implies the workers aren't paid. They certainly are and do have rights

    • @meldondglord7930
      @meldondglord7930 5 років тому +9

      This is not handmade. Trully handmade guitars are one from Mayones or Skervesen. PRS looks like typical big manufacture corpo with slave workers.

    • @PissMenn
      @PissMenn 5 років тому +67

      @@joshmcclellan6118 Indonesia is not a communist countries like China or Vietnam. Labour rights do have their voices there.

  • @iankanlah
    @iankanlah 5 років тому +199

    Saya gitaris tapi bukan penggemar gitar PRS tapi jujur saja, entah mengapa menonton Video ini membuat saya bangga bahwa Brand sebesar PRS mempercayakan (sebagian) produksinya di Indonesia. Lalu melihat pegawai pabriknya, saya mendoakan mudah-mudahan perusahaan berlaku adil terhadap hak-hak para pegawainya. Terima kasih atas Kontribusi Tak Terlihat-nya ya, Mas-mas dan Mbak-mbak semua. Semoga sehat selalu sekeluarga, rezekinya dicukupkan dan diberkahkan. Aamiin 🙏

    • @abdul7387
      @abdul7387 5 років тому

      Amiin

    • @amansantoso3256
      @amansantoso3256 5 років тому

      Aamiin

    • @coverjelek
      @coverjelek 5 років тому

      Aminn

    • @ArvenSkankin
      @ArvenSkankin 5 років тому +10

      PRS itu sama ajh kaya Squier.. dia numpang produksi di Cort.
      Kebanykan begitu jadi bener2 gak mendirikan Brand sendiri Pabrik produksinya. sma kaya Fender ke Fujigen zaman dulu.
      Cort Dari Korea.. tpi dia bener2 mmbangun Pabrik besar di Indo.

    • @boomsquad9168
      @boomsquad9168 5 років тому +2

      Gitaris orkesan iya bro?biasa pake ibanez atau fender

  • @mohammadbagusmanindya7682
    @mohammadbagusmanindya7682 4 роки тому +53

    Alhamdulillah, I want to say thanks to PRS helping my country to increase prosperity although I'm not PRS fan. That's my motivation, I have plan to open musicshop soon in the future.

    • @williamb4652
      @williamb4652 3 роки тому +1

      Good luck buddy

    • @seashorerumble1380
      @seashorerumble1380 3 роки тому +2

      Does that mean workers in Indonesia are treated fairly in your opinion?

  • @corneliuscrewe677
    @corneliuscrewe677 2 роки тому +61

    I love that the name of the Indonesian factory is applied to the guitar. Those folks should be proud of the work they do.

    • @wanz3549
      @wanz3549 2 роки тому +3

      Also proper working conditions would be great.

    • @corneliuscrewe677
      @corneliuscrewe677 2 роки тому +11

      @@wanz3549 Oh look, the social justice warriors are here🙄

    • @leonscott543
      @leonscott543 2 роки тому +7

      @@corneliuscrewe677 right because its silly to want people to work in safe and dignifying environments...

    • @corneliuscrewe677
      @corneliuscrewe677 2 роки тому

      @@leonscott543 So you have evidence that the factory producing PRS SE instruments is unsafe, right? Or are you just jumping on the SJW bandwagon?

    • @leonscott543
      @leonscott543 2 роки тому +1

      No I have no idea. I think the point was being made that simply putting a signage on the product isn't really an example of seriously honoring workers. I'd hope that factory is an example of good labor standards and good wages and fair practices. But it's quite shallow to write someone off as a SJW for being concerned about these things. Idk how much more serious and important of a discussion you could have if you're talking about if economic and labor justice.

  • @claudevieaul1465
    @claudevieaul1465 5 років тому +24

    The SE looks plays and feels great - everyone involved in the Indonesian plant can be rightfully proud of their work 😀👍🙏

  • @rendyandrian7149
    @rendyandrian7149 5 років тому +106

    I was a person who didn't care about PRS guitar for years. I just knew it as a guitar which has bird inlay.
    One day, one store near my place had PRS CE24 in stock. I was curious and tried it once. Something inside my mind said this is a nice guitar. I think I fell in love with PRS that day. So, I learnt more and more about PRS thought youtube video. I also agree with a few of PRS philosophy such as guitar has to look good and writing the name of the overseas company overseas which produces PRS guitar. The last video that I like from PRS is when PRS invites youtuber to their factory and allow them to ask anything about PRS and put it in video. I watch Tone King and Philips McKnight video of it.
    This video makes me respect PRS even more. Basically this video is an advertisement about how good the process of making PRS SE. But, PRS makes it not as advertisement. They openly explain the factory, the process, and the different between USA made vs Indonesia made guitar. PRS isn't afraid of being honest to their potential customer.

    • @Coolymusic
      @Coolymusic 5 років тому +5

      Rendy Andrian I feel that man! I had a squire Telecaster and I seen someone playing a PRS on Instagram and I was searching for an affordable left handed guitar and it jsut happened the same day the SE 24 lefty had dropped and I got the whale blue ❤️❤️❤️

    • @d3strac00l
      @d3strac00l 5 років тому

      Where did you buy it gan?

    • @usoda6974
      @usoda6974 4 роки тому

      What a words

    • @Evilpop99
      @Evilpop99 3 роки тому

      @@d3strac00l they call pasar uler hahaha

    • @paulhemmerling579
      @paulhemmerling579 3 роки тому

      Taylor Guitars is the same way and that is why Taylor gets my business when it comes to acoustic and PRS gets my business when it comes to electric. If I want a fender style guitar I build my own. Their QC at Fender leaves a lot to desire. When a Squier plays better than a Fender… somethings not right.

  • @BAGUSVERRY
    @BAGUSVERRY 4 роки тому +179

    Many guitar profesional build in Indonesia, proud for my country

    • @venomlicious1064
      @venomlicious1064 4 роки тому +9

      Saya malah sedih, kenapa mereka disini... Gaji tenaga kerja kita murah, Bahan baku kayu sebagian dari lokal dan didapat murah... Mereka jualnya mahal.... Kita dimanfaatkan, sekalipun saling menguntungkan sih, tapi mereka jelas lebih untung... Saya mendukung luthier lokal saja,..

    • @BAGUSVERRY
      @BAGUSVERRY 4 роки тому +13

      @@venomlicious1064 saya memilih untuk menyikapi hal ini dengan mainset positif mas, saya juga senang mendengar kalau anda lebih memilih luthier atau produk gitar lokal lainnya. Jujur masalah ketersediaan barang dan harga gitar yg mahal (produk lisensi luar) juga terjadi di merk lain seperti epiphone MKH (gitaris Trivium) yg mana gitar seri MKH dijual diluar negeri Made Indonesia tapi di gerai reseller lokal tidak tersedia. Setidaknya, negara kita diakui kualitas kayu mahogani terbaik dunia dan permasalahan upah yg kecil saya cuma percaya sekecil-kecilnya upah buruh, layak disyukuri pula dan siapa tahu juga, pegawai yg awalnya cuma buruh biasa bisa naik jabatannya seperti di Vidio ini.

    • @epasternak4206
      @epasternak4206 4 роки тому +28

      You fine ladies and gentlemen build a great guitar! Lots of love from the US 🇺🇸🙏 Thank you.

    • @retiishia
      @retiishia 4 роки тому +5

      Ada lebih dari 5 Brand Luar Negeri yang sekiranya Membuat Guitar di Indonesia.
      Contohnya : .Standberg* , Chapman , Cort , Yamaha , PRS(Anak Cort), dan lain lain.
      Bener kata mas, Mereka.membuat gitar di indonesia namun.tidak ada di reseller gitar gitar tersebut, melainkan menjualnya ke luar negeri dengan harga yang sekiranya cukup mahal sampai kita pun tidak bisa membelinya.
      dan ya, saya memprihatinkan dengan pegawai pegawai yang ada disana, apakah mereka kuat dengan upah gaji segitu untuk membiayai anak anak nya?
      saya sendiri tidak setuju, kenapa kebanyakan pabrik luar negeri membuat barang/bahan di Indonesia dan menjual nya dengan harga selangit.

    • @BAGUSVERRY
      @BAGUSVERRY 4 роки тому +3

      @@retiishia model bisnis gitar seperti ini saya pun kurang sebegitu paham mas, nice info untuk beberapa merk luar negeri yg dibuat disini. Saya sendiri kadang masih bingung mas, ada gitar dari berbagai artis luar seperti , Herman Lee dragon force , Jackson basis Megadeth David eleffson , epipphone Matt heavy trivium, semuanya crafting di Indonesia tapi mahal dan langka di negeri sendiri

  • @ryantucker4118
    @ryantucker4118 5 років тому +8

    The fact that PRS made this video available says a lot about what kind of product they are trying to produce. They are not trying to lie or get around the facts. They are basically saying...."HERE IT IS....and We Stand By Our Methods"......seems pretty straight forward to me.....and I appreciate it as someone who is gonna go buy one of these models this week......(I gotta get the blue one!)

  • @frederickthompson8686
    @frederickthompson8686 5 років тому +21

    Nothing like a little transparency to underscore product quality. I'm lucky enough to own a USA-made and an SE PRS, and I have to say the SE (Santana gold) is absolutely flawless. Thanks, Paul, for your attention to detail...

    • @ramencurry6672
      @ramencurry6672 3 роки тому +3

      I have a USA Gibson and an Epiphone semi hollow body made in Indonesia. But are equally great. It’s hard to tell which one is better.

    • @werewolflover8636
      @werewolflover8636 Рік тому

      @@ramencurry6672You’re either lying or a complete fool!

  • @MC-xr1np
    @MC-xr1np 5 років тому +225

    The SE line is hands down the best bang for buck in the industry. This factory rivals some big name US factories.

    • @rickhammel9541
      @rickhammel9541 5 років тому +7

      Harley Benton much better bang for the buck, especially the Fusion 2 pro series.

    • @wataboutya9310
      @wataboutya9310 5 років тому +4

      I have a 2017 SE245. Very nice instrument.

    • @rosskrause3926
      @rosskrause3926 5 років тому

      @@wataboutya9310 I have wanted to buy one of these but have passed for others..now I want the Paul guitar in the Blue but wondering if the fretboards are really wide,even the 6 strings ? I have played a bolt on USA PRS years ago but have read that they have pretty wide fretboards..I haven't seen many in the stores I have been to so looking for an answer here..I love the way they look for sure.

    • @rosskrause3926
      @rosskrause3926 5 років тому +1

      @@wataboutya9310 I have wanted to buy one of these but have passed for others..now I want the Paul guitar in the Blue but wondering if the fretboards are really wide,even the 6 strings ? I have played a bolt on USA PRS years ago but have read that they have pretty wide fretboards..I haven't seen many in the stores I have been to so looking for an answer here..I love the way they look for sure. I do have 3 of the PRS amps,so I am hoping fretboards not too wife..Archon 25 combo..MT 15 and Archon 50 head..all badass !

    • @brianjones8432
      @brianjones8432 5 років тому +26

      @@rickhammel9541 HB's are not even in the same league with PRS SE.... Sorry.

  • @newtechgs7471
    @newtechgs7471 5 років тому +6

    Have repaired and set up many PRS over the last 10 years. The quality of the SE is pretty incredible for its cost

  • @ashthegreat1
    @ashthegreat1 5 років тому +43

    Indonesia has a long history of intricate work working - just look at Balinese furniture. Makes sense they’d do great guitars.

    • @vinoveritas4921
      @vinoveritas4921 5 років тому +10

      You're right. These people are quite skilled about wood carving !

  • @City2x
    @City2x 4 роки тому +5

    Just bought an SE Standard a few days ago. My first PRS. I'm very very pleased with this instrument. Proud owner, this video was fascinating and truly make me appreciate my guitar much more,

  • @stevencsmith7644
    @stevencsmith7644 5 років тому +66

    I love my Lefty 2018 SE Custom 24, tobacco sunburst, made in Indonesia! ❤️ I got my tan gig bag signed by Paul Reed Smith at a local guitar show in May this year!!!

    • @che2335
      @che2335 5 років тому

      Man that statement is everything music and PRS isnt.

  • @miremaker
    @miremaker 5 років тому +4

    My SE Custom 24 was made at this factory. I am so much more appreciative of the love and care that went into it. Thank you so much PRS

  • @Guitarvaultusa
    @Guitarvaultusa 5 років тому +73

    Paul, Jack and the entire PRS Team... Great Job !!!

    • @prsguitars
      @prsguitars  5 років тому +7

      Thank you, John!

    • @BrunoPeixotoVieira
      @BrunoPeixotoVieira 5 років тому +2

      John, I have one of your 2300 bridges in my PRS SE Semi Hollow. Great job. Now I love the guitar even more!

    • @rosskrause3926
      @rosskrause3926 5 років тому +1

      @@prsguitars I would love to have a job at PRS !! But I live in Texas..I would re-locate !

    • @oregonfloor5113
      @oregonfloor5113 5 років тому +1

      PRS Guitars it's all about budget..! because resources to build that guitar in original countries is too high.., then start to outsource it to outside the original countries, that is strategi ofmarketing

  • @TheMctown
    @TheMctown 5 років тому +6

    I bought my PRS S2 from the US, but I look forward on visiting this SE factory in Surabaya. (much closer to the Philippines) Thank you PRS guys.

  • @CabMech
    @CabMech 5 років тому +80

    I literally just bought an SE a few hours before seeing this video, seems serendipitous. Thank you for this look inside

    • @davidmiles533
      @davidmiles533 4 роки тому

      Me too but mine was made in China because it’s a hollow body. Awaiting arrival with great hope.

    • @adrianpramanta12
      @adrianpramanta12 4 роки тому

      lol same here !

  • @musicmore8315
    @musicmore8315 5 років тому +19

    Not only does PRS make great instruments, their customer service is top notch! For what it’s worth - I purchased a S2 singlecut while I was sedated on hydrocodone through spinal injections. The guitar sounded great and was light weight at 8Lbs. The body was very comfortable, the simple bridge felt good and the guitar stayed in tune. I was having dexterity problems with my chording hand but I thought that was due to the narcotics in my system. I bought it and the next day when the meds wore off I realized the neck was thick and that was why My chording hand was having difficulties it wasn’t the meds. I could not get used to the neck but I loved everything else about the guitar. For 2 1/2 yrs I tried to get used to it and struggled with the idea of selling it. Finally I decided to see if PRS could recarve the neck to their pattern thin profile. They said yep they could. I sent it to them and got it back on the same day I originally purchased it 3 yrs earlier. They fulfilled all they said they would do. The time frame they quoted me and the price was as quoted. The guitar looked brand new as they even got rid of blemishes I put on it. It plays, sounds and feels amazing. What makes this guitar even more special is the fact that it was born then born again on the exact same day 3 years later. I have since gotten rid of all my other guitars. I simply had no need for them because this S2 is perfect. PRS skills and customer service is top notch. I have nothing but respect for this guys. They are Masters of building guitars. Thanks guys for your dedication and honesty.

    • @TUUK2006
      @TUUK2006 Рік тому +2

      I do not believe for one damn second that PRS will take a production guitar back, take the neck off, strip the finish and recarve and refinish it for anyone. No damn way this happened.

  • @michaellaws25
    @michaellaws25 5 років тому +6

    I got a prs se standard 24 yesterday... BEST GUITAR EVER! Great job in building such a great company and great guitars!
    It's really hard to believe that my new guitar was made in that factory!!!

  • @Freedum_Fries
    @Freedum_Fries 2 роки тому +11

    They do an amazing job in Indonesia!! every SE I have ever played right out of the box is perfect!!! I wish I could fly out there and high five everyone.

    • @yusprinandy
      @yusprinandy 2 роки тому +3

      You will be more amazed if you have a visit to the villages around the factory in Mojokerto - East Java.. there are a lot of guitar workshop with top quality craftsmanship, you can even order custom guitar with your own design and costs about 300$

  • @Mathemoto
    @Mathemoto 5 років тому +5

    I've been a PRS customer since 2002 with the purchase of the Tremonti SE. I have since then owned several SE's and American ones, and I just can't find myself playing another brand. These guitars is on another level in terms of looks, sound and most importantly; playability. If it weren't for PRS Guitars, I don't think I would have kept on playing guitar for as long as I have, and for that I'm thankful!

    • @Mathemoto
      @Mathemoto 5 років тому

      @Odell Mateo Would you mind elaborate?

    • @prsguitars
      @prsguitars  5 років тому +1

      Thank you for the kind words and your loyalty!

    • @Mathemoto
      @Mathemoto 5 років тому

      @Odell Mateo I never said that I wouldn't play as good with another brand. What I cherish the most in a PRS is the playability, they feel so damn amazing to play. I prefer the older pickups, the HFS, Tremonti for example, that modern tone with more bite. I'm just glad I found "my guitar company" so to say, it's what I'm used to and it fits my style.

  • @fellitaatmadjaja1669
    @fellitaatmadjaja1669 4 роки тому +16

    I didn’t know PRS has a factory in Indonesia. Amazing.

  • @themaninthesuitcase
    @themaninthesuitcase 5 років тому +15

    I got my SE Standard in February and all those little things you mention were why. The neck felt better than anything else in the price range, the frets were dressed better and the whole thing just felt more premium.
    One day I would like to try a Core 24 but my SE Standard is great.

    • @ManumusMaximus
      @ManumusMaximus 5 років тому +3

      Christopher Pearson I concur. In fact my se is so good I’m not sure if I should buy a ce24 or Core 24.

    • @Spittin_Bars
      @Spittin_Bars 5 років тому

      its made in the same factory that numerous other import guitars are built at the same quality level but much higher price, its the job of the retailer to finish and set up a guitar so that is up to where you purchase your guitar.

  • @cutestchannel755
    @cutestchannel755 5 років тому +7

    WOW....PRS INDONESIA...welcome |selamat datang gitar mewah|

  • @philbivins7133
    @philbivins7133 5 років тому +15

    very cool and informative video. I really appreciate the dedication of this company and the skill of it's employees.

  • @AldyWaani
    @AldyWaani 5 років тому +18

    I guess this factory deserves a visit by Santana himself 😉
    Cheers from Indonesia! 🇮🇩

  • @timrex4175
    @timrex4175 3 роки тому +5

    Bought a Korean made SE roasted maple neck for gigging, loved it so much that I only use it the studio, one of the best guitars I've ever owned. Thanks Paul and the prs team in Korea

  • @merenco
    @merenco 3 роки тому +1

    Been playing guitar since 1980 (last 20 years making a living from it).
    Bought my SE Standard 24 in November 2018. In February 2019 it became my #1 and still is.
    I owe high-end F-Strats, Gretsches and Ibanez‘s.... they‘re collecting dust since then...
    SE‘s are great and highly recommendable, especially after watching this vid.
    Thank you PRS for this wonderful instrument and a big thank you to the crew at the Indonesian factory for building my Red Beauty!

  • @jettsom
    @jettsom 5 років тому +7

    I just bought an SE standard 24 today. After seeing this video, I'm pretty confident I made the right decision.

  • @gurtana
    @gurtana 3 роки тому +9

    This is a fascinating video showing how guitars are made. I love the marriage of the natural beauty of the wood combined with the highly skilled and artistic craftsmanship of the workers forging it into a beautiful musical instrument.

  • @avielkharrat5788
    @avielkharrat5788 5 років тому +111

    What's a PRS guitar?
    1- consistecy
    2- cram as much value as possible for a given price point
    3- let the music play

    • @ALEXONLIFE
      @ALEXONLIFE 5 років тому +1

      That sounds like a McDonalds hamburger.
      Same philosophy but PRS pays those Muslims a lot less.

    • @joeygonzo
      @joeygonzo 5 років тому +14

      @@ALEXONLIFE And you really have to call them Muslims? Not all Indonesians are Muslims. You can call them Indonesian .

    • @MaddoxMelton
      @MaddoxMelton 4 роки тому +1

      Also prs does not pay them, they work at a guitar factory that makes lots of different brands.

    • @alejandrotarazona5359
      @alejandrotarazona5359 4 роки тому

      A more expensive Cort

    • @MrUltraworld
      @MrUltraworld 4 роки тому +4

      @@ALEXONLIFE Sounds a bit racist to me.

  • @Runoratsu
    @Runoratsu 5 років тому +28

    Big G talks about how everyone else must not copy them and will be punished.
    PRS talks about how much they like guitars and their craft, and show how they ensure every single one is as close to perfect as possible.
    …pretty easy to decide who you'd better buy from! ❤️ PRS!

    • @trillrifaxegrindor4411
      @trillrifaxegrindor4411 4 роки тому +2

      you copy a prs they will be all over your ass,dont kid yourself

    • @jimle22
      @jimle22 4 роки тому

      @@trillrifaxegrindor4411 Yea, but nobody has that ability so they don't worry and make a big deal about it.

    • @carmineredd1198
      @carmineredd1198 2 роки тому

      Gibson never sued Guild although in 1960 Guild used the exact same headstock that Gibson cries about today

  • @kdogg7882
    @kdogg7882 5 років тому +12

    I have a Korean PRS SE Custom 24 bought last year. It is an incredible guitar.

    • @ashthegreat1
      @ashthegreat1 5 років тому

      Me too. Custom 24 limited - zebra wood with Floyd. Had it Plek’d and dropped in Suhr pups and USA pots and it’s now a f’n weapon.

    • @kdogg7882
      @kdogg7882 5 років тому

      Winston Wolfe Ive has a hard time finding decent Zebrawood guitars. So many of them have a finish that looks too yellow.

    • @dmitryikondratov4079
      @dmitryikondratov4079 5 років тому +1

      Sorry, I don’t understand in video, PRS SE Custom are no longer produced in Korea?

  • @thomasglaop3831
    @thomasglaop3831 5 років тому +44

    i'm living in Surabaya and actually the guitar factory that mentioned above isn't in Surabaya. The precise location is in Mojokerto, 1 hour from Surabaya. Mojokerto itself is a city which known for a lot of independent homemade guitar luthiers, some of them are former worker of PT. Cort Indonesia that choose to build guitar in their home. Both the product of the factory and the independent luthier are modest and robust!. Cheers from Surabaya, Indonesia.

    • @nirwanaeathell
      @nirwanaeathell 5 років тому

      mas kasino ??? how ya doin !?

    • @kingstumble
      @kingstumble 5 років тому

      And some PRS SE guitars are clearly marked as "built by Cor-Tek" which is the Cort factory is it not?

    • @Svarttorden
      @Svarttorden 5 років тому

      Mas...kita bisa beli gitar PRS nya langsung di Mojokertonya kah..? Trims
      Kira2 dimana jual PRS originalnya yang asli..?

    • @Grateful_Bee
      @Grateful_Bee 4 роки тому

      Wkwkwkwk.... ikinang Ngoro cukz... iso diomong nang Suroboyo wkwkwkwkwk

    • @TheUniversalEyes
      @TheUniversalEyes 4 роки тому

      What do you know about Schecter guitars? I know most of their recent guitars are made in Indonesia now too. I just wonder where.

  • @rudiyantohalim736
    @rudiyantohalim736 5 років тому +62

    Glad to see a big name is build in my Country 👍👍👍

  • @Oliverzackley
    @Oliverzackley 4 роки тому +2

    I just bought a SE Custom 24, It is absolutely amazing! I own several high end Maryland made PRS’s and the SE plays just as beautifully! Thanks for the video tour! You can see that all those guitar technicians overseas really care about the quality of those guitars!

  • @niptodstan
    @niptodstan 5 років тому +386

    Gibson should watch this and teach their USA staff how to do it.

    • @geemac7267
      @geemac7267 5 років тому +70

      Gibson seems to be more concerned with everyone else's guitars than their own.

    • @j_freed
      @j_freed 5 років тому +9

      Gee Mac72 - Ouchie! Well played sir.

    • @Funny-bf8xf
      @Funny-bf8xf 5 років тому +24

      @Kenny H All of Gibson's products are SHIT. When I was 16 years old, I saved up my money for a brand new Gibson Les Paul Custom. Let me tell you, it took a while considering my first job was working at McDonalds. Looking at it you could tell the workman-ship was shit. I noticed this on every Gibson at the stores and still to this day it's the same way. I sold it less than 3 years later because almost all other major guitar producers; guitars like High end PRS, Ibanez j customs, ESP, etc build great products. Go look at a 4,000 dollar PRS, 4,000 dollar Ibanez j custom, 4,000 dollar ESP, or a 4,000 dollar Shur. They are all perfect. Yes, the guitars that I stated at that price point are 100% handmade. :P I mean everything about them is 100% perfect. Gibson's guitars looks like my 3 year old daughter done the work, really that is not over-stated.

    • @stevegallagher4082
      @stevegallagher4082 5 років тому +26

      Kenny H I was a Gibson fan for ever and not a fan of prs. I went through 4 les Paul’s with issues before giving up. They have horrible quality control. I have never picked up a prs that wasn’t right. The prs 594 is just a fantastic guitar.

    • @Mark-OutWest
      @Mark-OutWest 5 років тому +3

      @Kenny H Says you!

  • @Villanotrh
    @Villanotrh 5 місяців тому

    This factory is also where Squier guitars are made. Next time you see the serial number on a Squier, it is written as IC.
    IC stands for Indonesia Cort

  • @ShreddedShredder0
    @ShreddedShredder0 5 років тому +6

    Wow, such an incredible factory tour video. Clear commentary with detailed footages of the process. Makes me want to buy an SE now.

  • @lee95757
    @lee95757 5 років тому +14

    I got one and the wood grain pattern on the fingerboard is incredible. Somebody is really paying attention.

  • @gazmini81
    @gazmini81 5 років тому +41

    The PRS SE guitar is one of the greatest guitars money can buy great job guys

    • @RKDriver
      @RKDriver 5 років тому +6

      I picked up a nice Tremonti SE a few years ago and it's a very nice guitar. I knew it was quality when I picked up, looked it over and especially after looking at the electronics cavity. Very neat and professional wiring.

    • @trillrifaxegrindor4411
      @trillrifaxegrindor4411 4 роки тому +3

      one of the best under $500 guitars money can buy,there are many in this category though

  • @matthew7075
    @matthew7075 3 роки тому +2

    I just bought a prs se tremonti yesterday. What an amazing piece you guys put out. I think I've spent more time admiring the beauty of this guitar than I have playing it.

  • @alexrants7335
    @alexrants7335 5 років тому +14

    Got my first PRS a few months ago, an SE Standard 24, hopefully first of many.

  • @rohjahat8607
    @rohjahat8607 4 роки тому +2

    Setelah lihat video ini ternyata di buat di indonesia, saya sekarang beralih ke gitar PRS untuk mensupport mereka saudara kita yg bekerja dipabrik ini dan bahan baku dari indonesia. I love ❤️ indonesia 🇮🇩

    • @taufanmochamat7119
      @taufanmochamat7119 4 роки тому +1

      Mungkin kalau untuk mahogany body sama rosewood fretboardnya jelas dari Indonesia. Tapi untuk maple masih import karena kita ngga punya, itu bukan kayu tropis. Kalau ada gitar swamp ash body buatan indonesia itu sebenernya kayu sungkai. Sungkai kembaran kayu swamp ash dari segi kontur serat dan tone. Walau lebih padat dan sedikit lebih berat. 😃😃😃

    • @rohjahat8607
      @rohjahat8607 4 роки тому +1

      taufan mochamat wah hebat pengetahuannya terimakasih suhu, intinya gitar yg di pabrikasi di indonesia ini kualitasnya masih galah jauh apa ga dengan buatan usa?

    • @taufanmochamat7119
      @taufanmochamat7119 4 роки тому

      @@rohjahat8607 Soal technology pengerjaan kayu, siapa sih yang bisa ngalahin orang bugis, orang bali, orang jepara? Ngga ada sob. Intinya orang2 tua kita jaman dulu udah familiar sama produksi massal kayu dengan detail yang presisi sekalipun. Yang jadi masalah gitar listrik bukan budaya kita. Dengan segala spek yang udah ditentukan dari negara asalnya. Neck pake Maple yang kita ngga punya, body pake alder, swamp ash, walnut. Indonesia memang banyak kayu tapi yang masuk kategori tonewood cuma sedikit aja. Paling mahogany, ebony, sama rosewood aja. Itupun ebony sama rosewood udah masuk dilindungi. Jadi udah aga susah.
      Bicara soal kualitas pengerjaan gitar, kita diakui dunia sob. Kita setingkat dibawah jepang. China, Vietnam, India itu jauh dibawah kita. Kita selevel sama Mexico n Korea bahkan slightly better. Untuk hardware dan electronics, semua gitar branded seperti fender, gibson, prs, G&L mereka masing2 sebenernya hanya punya 1 manufacturing di amrik untuk dipakai di masing2 semua pabrik gitarnya. Jadi walau pabriknya ada di korea n indonesia, supply hardware dan elektronik nya tetap dari US. Ini untuk menjaga kestabilan standard kualitas gitar. Jadi ga usah ragu beli gitar made in Indo. Rob Chapman aja buat di Indo juga kok.

  • @juzzie
    @juzzie 4 роки тому +3

    This was excellent. I had no idea how handmade these guitars are. Very impressed

  • @mainelyLA
    @mainelyLA 3 роки тому +2

    I'll never look at the SE line the same way again. Will absolutely be adding one to my collection.

  • @AllCarsUnited
    @AllCarsUnited 2 роки тому +3

    I own quite a few guitars. 3 of them are US made PRS "custom 22 , CE 24 DW and Ce24" . I do have a PRS SE acoustic and it is truly a work of art

  • @duhon2381
    @duhon2381 3 роки тому +2

    One thing I’ve seen about Paul watching him over the years is this dude cares about the wood he buys I’ve had a USA made and an Indonesian made and they are both high quality!

  • @mistarmer
    @mistarmer 4 роки тому +5

    The SE line has come a long way. I have a 2008 SE single cut that is awesome. Over time they’ve added cosmetic features that make it look close to a USA version. I’ve owned Epiphone and Squire but the PRS SE line, in my opinion, offers the best quality for non USA guitars. I have a Tremonti Custom on the way. Very excited knowing how well these instruments are built.

  • @Chefy620
    @Chefy620 2 роки тому

    I bought a PRS SE Custom 24-08 Eriza Green last Friday and I am beyond impress on how immaculate it feels, plays, and looks. When you hear that a guitar is made overseas, it’s normally frowned upon, but I am very glad I made the choice. Your transparency and tour of the Indonesian factory just further lives up to it’s name how PRS keeps up with it’s quality standards. Thank you 🙏🏼 for not cutting corners.

  • @jonasverbelen8654
    @jonasverbelen8654 5 років тому +4

    I started studying lutherie this september and this video is Truly inspirational. Everything from the tonewoods to the production methods inspire me, whenever i need a Pep up i remind myself that makers like PRS exist and it helps me to learn more about everything about the Quality and value of the guitars.

    • @prsguitars
      @prsguitars  5 років тому +5

      Jonas, thanks for the love. Keep up the good work! Remember to love what you do and your passion will shine through your creations.

  • @eblemis
    @eblemis 2 роки тому

    A company being proud to show their "budget" line manufacturing process in so much detail says a lot by itself. Add that the fact that they leave these videos open for comments and I'm sold.
    I've played countless guitars but I had never had the chance, nor the interest really to give a PRS a try. Yesterday I tried an S2 C22 and it was so comfortable, it took me a few moments to realize that it's in fact not my own guitar that I'm used to playing for years. The radius, the scale, the fretboard, the damn thing was perfect! It just felt like home!
    Can't wait to get my hands on a Core Custom24. Keep it up!

  • @lexist7
    @lexist7 5 років тому +21

    I saw a video of the Gibson factory and the Indonesian one treats their wood and process better.

  • @wadya
    @wadya 3 роки тому +2

    Thank you for choosing our country.

  • @haydncook5511
    @haydncook5511 5 років тому +7

    I’ve got an SE custom 24 and the quality is amazing. Especially the fret work.

    • @RKDriver
      @RKDriver 5 років тому +2

      For a sub $1000 guitar, there is nothing better.

    • @Aeronaut1975
      @Aeronaut1975 5 років тому +1

      Same for me. I bought an SE Custom 24 Stealth a couple of months ago. Not touched any of my other guitars since, and I have 11 guitars. The fretwork was the first thing that blew me away also.

  • @luciansirbu1784
    @luciansirbu1784 4 роки тому +2

    My first PRS SE arrived 2 days ago, I am very impressed how comfortable and easy it is to play..the neck feels great, the frets too, I like the coil split sounds,the tremolo is smooth, and the guitar looks amazing overall

  • @andik6
    @andik6 5 років тому +31

    Thanks for the video, PRS... Greetings from Guitar Lovers from Indonesia!

    • @iganpparamarta8813
      @iganpparamarta8813 5 років тому

      Orang Indonesia yang komen hanya kita aja hehe

    • @oregonfloor5113
      @oregonfloor5113 5 років тому +6

      Andika Priadiputra
      Indonesia is a great.. great nations..! theLuthiers & the guitarmakers are one of the best in around the globe..! Proud to Indonesia..!

    • @d3strac00l
      @d3strac00l 5 років тому

      Just bought pacifica yesterday, kyknya cakep juga yg PRS...

    • @taksruduk
      @taksruduk 5 років тому +1

      pabrike nang ngoro idek omahku :)

    • @bernandofamily1852
      @bernandofamily1852 5 років тому +1

      Sekarang PRS SE buatan Indonesia yah , bukan Korea lagi

  • @mgradiant
    @mgradiant 4 роки тому +1

    My Tobacco Sunburst SE 245 was made at Core-Tek and it’s just fabulous. The veneer is so rich and flamey that I’ve had guys that own core models do a double take to make sure that it’s an SE because it looks so amazing. I’m very happy and proud to own it. Cheers!

  • @pwman
    @pwman 5 років тому +4

    Wow. What an amazing investment I. Process, methods, tools and people! Great job!!

  • @morskipas21
    @morskipas21 4 роки тому +2

    Its nice to see all this guitars being made with such care. It feels when you play the instrument. Indonesia makes great guitars, good and hard working people. Thank you!

  • @Walkerbjj
    @Walkerbjj 4 роки тому +3

    I would have never considered an SE until I saw this video. Now I want one. I’ve owned several USA models and assumed these were just cheap ones that only looked the part. I was wrong. Bravo PRS 👏🏼👏🏼

    • @ballsofdoom3124
      @ballsofdoom3124 4 роки тому

      my SE Custom 24 plays better than my beloved Gibson SG.

  • @dimasalexander8880
    @dimasalexander8880 5 років тому +1

    As Indonesian People... I'm really Proud!! ROCK ON!!! GREAT VIDEO......

  • @irmanhardiansyah
    @irmanhardiansyah 4 роки тому +4

    Literaly for Indonesian, just like me, for some reason u will always pick Ibanez for solid body guitar to buy. LP, Strat or tele style followed after it. Now one will pick PRS I guess here in Indo. I was incidentally introduced to PRS a few years ago, and to be honest it is my fav guitar, i think prs has the best neck compare to others n perfect playibility. With great sound, u may get bright, dirty, warm sound at the same time

  • @jayc2723
    @jayc2723 3 роки тому +1

    I have a US made core PRS and it is, hands down, the best guitar I have ever owned. Just bought the new SE semi hollow custom (2021 model) a couple of weeks ago and I am still shocked at the quality. It is so so good for the price.

  • @jgermain453
    @jgermain453 5 років тому +18

    My 2019 Holcomb made in Indonesia is better crafted than my 2018 277 made in Korea. They are both great but the Indonesian factory really knocked it out of the park

    • @oregonfloor5113
      @oregonfloor5113 5 років тому

      PJ Germain, sure Indonesian made guitar are better !
      thank.

  • @michaelhastie7324
    @michaelhastie7324 3 роки тому +1

    Thank you, PRS for this video production. It clearly shows that PRS is doing what it has to do to remain competitive in a Global Market. The amount of individual attention to detail is evident in the tour. Congratulations !

  • @ardianfajar1024
    @ardianfajar1024 5 років тому +6

    i live in surabaya, but i think the factory is in mojokerto sir...
    but knowing that PRS have a factory in Indonesia is a really good news!!

    • @brogil2545
      @brogil2545 5 років тому

      Kalo beli di pabriknya langsung bisa lebih murah nggk?

    • @2634banana
      @2634banana 5 років тому

      Kalo beli yang reject ada ngga? hahahaha

    • @nilsatisnisioptimum4872
      @nilsatisnisioptimum4872 5 років тому

      Gitar bocoran pabrik. Haha

  • @Fish_760
    @Fish_760 3 роки тому +1

    Dear PRS family, thank you for producing an outstanding guitar (PRS SE Zach Myers) at a price point that I can afford. I love this guitar!

  • @SoCalUSN
    @SoCalUSN 4 роки тому +6

    I think 40 years from now people will be selling their souls for an old classic PRS guitar.

  • @manifestgtr
    @manifestgtr 4 роки тому +2

    I’ve had all kinds of guitars roll through my shop....fenders, gibsons, epiphones, squiers, prs of all kinds, martins, parkers, the works...
    The only imports that *consistently* stand up to their USA brethren, on an almost individual basis, are the SE Paul Reed Smiths. Yes, there are good epis, there are some AMAZING squiers out there nowadays. But their cost cutting compromises are always apparent...hardware, electronics, tolerances, finishing, etc. I’ve been playing core line Paul Reed Smiths for almost 20 years. My “number one” is an ‘02 custom 24 that I know more intimately than I know myself. The SE models still *feel* like Paul Reed Smiths to me. I don’t compare a client SE to my custom 24 during a setup and go “well, thank god this isn’t my guitar”. I’m happy that a non-pro has easy access to a comparable instrument. No other guitar manufacturer has taken advantage of our advances in guitar manufacturing quite like PRS.

  • @avelprasetya8614
    @avelprasetya8614 4 роки тому +3

    I always buy Indonesian made guitar, the local luthier or even overseas brand..
    you right, I’m proud to use it..thanks for your trust PRS

  • @fixedguitar47
    @fixedguitar47 5 років тому

    Just picked up an PRS SE. Guy gave me a deal on it I couldn’t pass up. I have to say I am impressed. I got an instrument that plays increasingly well and had an extremely reasonable price. Absolutely outstanding build quality.
    Great job! I’ll never sell it.

  • @homerdomer73
    @homerdomer73 5 років тому +4

    I’ve never picked up an SE that didn’t feel like a high end instrument. This video is time well spent.

    • @metalheadblues
      @metalheadblues 5 років тому

      I've played an SE that felt better than a 513

    • @Cole-ek7fh
      @Cole-ek7fh 5 років тому

      really?
      every prs i've ever picked up feels like a toy rather than an instrument.

  • @spino.urchin
    @spino.urchin 3 роки тому

    I bought my first PRS Guitar 2 Months ago, it was a SE P20 Parlor Acoustic.
    I was so excited of the flawless quality that i bought a SE Starla some time later.
    The same fantastic quality and both guitars have a great sound.
    The playability is wonderful.
    I play guitar since 1978 and had tons of guitars, but the PRS guitars are the best i've ever owned.
    Thank you PRS!
    Greets from Germany

  • @kct9967
    @kct9967 5 років тому +17

    My son and I like to drive to different guitar shops, and play guitars that we can''t afford ( oh C'mon, like no one else does) 2 weeks ago we found a shop in Belgium, close to the Dutch boarder, they had a variety of Indonesian PSR's , I can tell you, these are fine guitars, to look at, and to play, my son is saving up for one as we speak.

  • @MaTTheWish
    @MaTTheWish Рік тому +1

    Indonesian craftsmen and women are making some killer guitars. Great stuff.

  • @ethancheng1595
    @ethancheng1595 5 років тому +6

    I really admire PRS for consistently innovating as well as cramming the most value into all instruments at any given price point. A luthier in the business of making guitar - to me that's the most "authentic", unlike other manufacturers who are still relying on many years of star power and other PR assets while pushing out subpar products.

  • @tomlaskoski4961
    @tomlaskoski4961 Рік тому

    I ordered a Lefty PRS SE Custom 24 Yesterday from Sweetwater...this video makes me even more excited to receive it. The pride and craftsmanship are apparent all throughout the process.... I say Thank you for what you do! (and for making Lefty's somewhat available)

  • @cycadaacolyte6349
    @cycadaacolyte6349 5 років тому +6

    Interesting to see their setup since shifting from the Korean factory (which wasn't as controlled by PRS).

    • @enakki
      @enakki 5 років тому

      I think the custom24 is still made in Korea. Standards have moved to Indonesia. At least that was the situation last year when I bought Korean made CU24. Which is perfect.

  • @guitagious9464
    @guitagious9464 5 місяців тому

    Wow, I alwys new the SEs were great guitars for the price point, but I'm really impressed to see this kind of attention to detail at their production factory. Great video! Thanks PRS!

  • @TheForce_Productions
    @TheForce_Productions 5 років тому +3

    The MIA is the expensive copy! Too much marketing all around! Congrats to Indonesia to have such wonderful work and without stealing the people's money. 💪😎🎸

  • @greggriffiths9053
    @greggriffiths9053 2 роки тому

    Thank you for showing how my beautiful new PRS was made love my new guitar.

  • @reviewskmei
    @reviewskmei 3 роки тому +5

    Indonesia is a my country. I LOVE INDONESIA

  • @juanvaldez5422
    @juanvaldez5422 4 роки тому +2

    I love guitar , I love music, I love my PRSs. I never thought I would be so blessed to own and play a treasure trove of guitars, praise God.

  • @davej554
    @davej554 5 років тому +10

    Love the insight into how you folks do things for SE. my SE Chris Robertson is one of my favorites. I pick it up as often as my core and s2 models. Hope to get a SE Paul’s guitar. Great work

    • @ZenTheMusician
      @ZenTheMusician 5 років тому +1

      My SE sucked. Out of tune. Horrible action, after weeks of setup. Worse than even modern Gibson.

    • @rosskrause3926
      @rosskrause3926 5 років тому

      @@ZenTheMusician Damn that sucks..I have had only a few guitars like that and its terrible. I feel your pain !

    • @diazzsama
      @diazzsama 5 років тому

      @@ZenTheMusician Korean Made or Indonesian one?

  • @harvesterofsorrow4096
    @harvesterofsorrow4096 3 роки тому +1

    Have had my SE 24 standard in vintage cherry for about two weeks now love it

  • @motosportadv8177
    @motosportadv8177 5 років тому +5

    I'm really impressed with my used made in Indonesia SE Standard i feel i got more instrument than i payed for !!!:)

  • @henryjones8256
    @henryjones8256 Рік тому

    I’ve been in the market for a new guitar quite a while now and set myself a limit of 1000€. It’s „just a hobby“ for me and I have financial responsibilities as a father of two. That being said , a PRS custom SE Floyd Rose 2021 was the choice. Videos like this may lack entertainment for some, but it is exactly what reassures buyers. Great guitars and great company. Thanks!

  • @TheGothiczen
    @TheGothiczen 4 роки тому +6

    I dont consider PRS SE entry level. They are great guitars that when you play one its a majestic experience. It sings every note you play.

  • @romananthonyii7555
    @romananthonyii7555 11 місяців тому

    very well documented procedure. I have 4 PRS guitars. I love each one. They are awesome to hold and play. They just sound amazing. Great Guitar!

  • @TheForce_Productions
    @TheForce_Productions 5 років тому +5

    Someday I'll got my PRS, and will be Indonesian! 👏👏👏

  • @janisortler7152
    @janisortler7152 2 роки тому

    Thank you for building my Silver Sky SE, i absolutely love it!!

  • @emcg.9655
    @emcg.9655 5 років тому +21

    If the primary motivation for this video was product promotion, trust me it's working. Hard.

  • @candyman5429
    @candyman5429 5 років тому +2

    Wow... One of my favorite axe...the factory is now in my country...can't believe it...love it my zach myers model....bring it zach to indonesia for the guitar clinic class hopefully...🤗🤗🤗

  • @danielsgrunge
    @danielsgrunge 4 роки тому +4

    Never had a prs before... Thinking about it now

  • @jaytc3218
    @jaytc3218 5 років тому +1

    I'm a very happy PRS 509 owner and all I can say is this makes me respect the company even more. It's clear that both the company and the people building these instruments are focused on quality.