What is Market Research & why is it important?

You can download the FREE GUIDE TO MARKET RESEARCH FUNDAMENTALS that contains the following:
1) Understanding Market Research and its importance
2) How to set Market Research Objectives (with examples)
3) How to write a Market Research Brief (with examples)
4) Market Research Design types
Visit the following link to download the free guide: bit.ly/3qSTD2h
What is Market Research & why is it important?
About this video:
Market Research is a massive subject. In this video, I introduce the basics of the subject and some of the key types of Market Research that exist. This video is the first in the Market Research series. I will cover the various techniques of Market Research in greater detail in this subsequent videos in this series.
Who is this video for?
The content on this channel is designed keeping in mind the requirements of students of marketing getting ready to enter marketing roles, marketing practitioners who might want to learn more about these concepts and curious minds who’re just trying to find ways to apply marketing concepts to their benefit. If you’re running a Small or Medium business of your own or a startup, you can apply these concepts to your benefit as well.
What is Business of Marketing?
Business of Marketing is an online platform designed to simplify real world marketing and its related industries such as research, media, advertising, etc. for students, professionals and curious minds. It aims to provide learning from an application in the professional world perspective, without compromising on academic rigor. Business of Marketing is the education, training and development wing of Decode Strategy Labs Pte. Ltd.
Who is Rahul Chawra?
Rahul is a professional with over 15 years of experience in the marketing and advertising business. He is a post-graduate in management and communication and has worked with and shaped multiple brands over the course of his career. He has a strong passion to rid the marketing world of bogus knowledge and arm the next generation of practitioners with marketing rigor.
How to get in touch for assistance?
You can reach out to Business of Marketing for further questions, clarifications and assistance to help you navigate through your marketing needs better. Just drop a message on [e-mail] and we will get back to you soon.
Intro Video Credits: www.eugeniacla... or @eugeniaclara

[@shreyasbogar7114]

Amazing channel.

[@GopiNath-yh8bf]

Hi sir I'm also recruiter in market research.. in bangalore india

[@sunitamakadia7985]

Market research is full day computer work?

[@thepalmerstongroup]

Good overview!

[@businessofmarketing8868]

Thank you. BTW, I do follow your videos. They're quite well made :)

[@sunitamakadia7985]

Market research is full day Computer work?

[@GopiNath-yh8bf]

I'm a freelancer