My TOP 6 Tips to Create a Profitable Jewelry Collection

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  • Опубліковано 15 чер 2024
  • Watch my FREE MASTERCLASS: - Learn the blueprint that I used to build a successful 6-figure jewellery business - www.megancollins.co/register-...
    Are you thinking about creating a new jewellery collection? If so, then this video is for you. We will go through the top six things that your jewelry collection should really include to make sure that it sells.
    Thanks for watching,
    Megan
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    DISCLAIMER
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    Tags:
    jewellery, jewelry, jewelry making, jewellery for women, jewellery business, jewellery market, entrepreneur, jewellery entrepreneurs, jewelry business, jewelry collection, jewelry entrepreneur, day in the life, day in the life of a jeweler, colours and fonts, jewellers academy youtube, jewellers business, jewellery handmade, handmade jewellery, handmade eco friendly products, sustainable jewelry, sustainable jewelry packaging, branding, branding business, belgian jewellery, Vlog, jewellery Vlog, metalsmith, goldsmith, silversmith, Top 10 jewellery tools
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КОМЕНТАРІ • 55

  • @megan.collins
    @megan.collins  Рік тому +1

    Watch my FREE MASTERCLASS: - Learn the blueprint that I used to build a successful 6-figure jewellery business - www.megancollins.co/register-og-2

  • @RM-bf7to
    @RM-bf7to 2 місяці тому

    Thank you so much for your videos. I’m planning to put work online for the 1st time. This helped. Especially the collection ideas. 😊

  • @lennieschulz636
    @lennieschulz636 Рік тому +3

    Dear Megan, would be great to hear more, how to find ones target audience and USP. Big MERCI for your support. Christine

    • @megan.collins
      @megan.collins  Рік тому

      Hi Christine, glad you are finding the videos helpful!! 🤗 Finding your USP goes hand-in-hand with finding your target audience. This is part of my paid content, as I find it really helps my clients get a clear understanding of this by working on it together in a 2-way conversation. It wouldn't be fair on my paying clients to offer this for free. I hope you understand. 😉 If you are interested in having a free chat to hear more about what I offer in the 1:1, feel free to send me a DM on Instagram @megancollins.co

  • @linam6072
    @linam6072 Рік тому +5

    Great video Megan! Would it be possible to make a more detailed video on how to target your audience?

    • @megan.collins
      @megan.collins  Рік тому +1

      Hi Lina, glad you are finding the videos helpful!! 🤗 Finding your USP goes hand-in-hand with finding your target audience. This is part of my paid content, as I find it really helps my clients get a clear understanding of this by working on it together in a 2-way conversation. It wouldn't be fair on my paying clients to offer this for free. I hope you understand. 😉

  • @stephencoster9532
    @stephencoster9532 2 роки тому +3

    Hiya Megan,
    Another great video, thank you, again. A lot of good information, and a lot to think through, I think this is another video I'll be watching a few times.
    Stay safe, Steve...

    • @megan.collins
      @megan.collins  2 роки тому +1

      Thanks Steve. 😉 Glad you found it helpful! Wishing you a wonderful Sunday, speak soon, Megan

  • @carolineg2321
    @carolineg2321 2 роки тому +4

    Great video! Thank you for all your hard work Megan! I love watching along

    • @megan.collins
      @megan.collins  2 роки тому

      You are so welcome! Thank you so much :)

  • @kimhungrige8522
    @kimhungrige8522 Рік тому +3

    Thanks. This is a big help. I've been working on new jewelry and putting it on some sites but I need to really narrow down my buyer. Please keep making these videos. Love them.

    • @megan.collins
      @megan.collins  Рік тому +1

      Hi Kim, that's great!! I'm so happy to hear that! Yes, having a clear USP - Unique Selling Point would really help you to narrow down who your target audience is and make informed decisions as to which platforms would suit your jewelry best. More videos coming out every Sunday 😊

  • @skellescloset
    @skellescloset Рік тому

    Just found you recently and I adore you and all your helpful content, I am glad I subscribed !

    • @megan.collins
      @megan.collins  Рік тому

      Aaah!! You put a big smile on my face! Thank you so much! I am happy to help! 🤗

  • @user-bi2lj8gt8i
    @user-bi2lj8gt8i 4 місяці тому

    Thanks Megan! I just booked a Zoom to learn more

    • @megan.collins
      @megan.collins  4 місяці тому

      Awesome, so excited to meet you!🤗

  • @yolandadavis5038
    @yolandadavis5038 10 місяців тому

    I needed this. Was looking on Google for at least a couple of years on how to build a collection.

  • @Paulgray172
    @Paulgray172 Рік тому +2

    This is such wonderful information that you are generously giving us for free. Thank you!

    • @megan.collins
      @megan.collins  Рік тому +1

      Thanks so much for your appreciation! Means a lot to hear that! I'm so glad you are enjoying the content ☺️

  • @dianaamaro4704
    @dianaamaro4704 Рік тому

    OMG Megan! thank you so so much, I´ve found this video super usefull

  • @idiliusjewelry
    @idiliusjewelry 2 роки тому +4

    Great points ! Thanks for sharing🙏🏻 I believe cohesion is very important and the signature style🥰 I can talk long about this subject😃

  • @jeanwilcox3464
    @jeanwilcox3464 2 роки тому +2

    Thank you for this valuable information

  • @adinastewart4636
    @adinastewart4636 Рік тому +1

    This info is so helpful, thank you so much! 😊

  • @lunalundbergdoh4816
    @lunalundbergdoh4816 Рік тому

    Love this ❤

  • @kimwells8395
    @kimwells8395 Рік тому

    Another great video! Watched it twice already, and now I think I should look into your one on one. I am stuck at the best place to buy the wire, solder, and all the very important things. I have gotten the tools, just finding a good wire place with a good background is hard.

    • @megan.collins
      @megan.collins  Рік тому

      Hi Kim, I'm so glad you found it helpful! I have space for 2 more 1:1s, so feel free to book in a free chat to hear more about it. And from there you can make your decision. 😉 If that sounds good to you, send me a DM me on Instagram and we can chat and find a good time @megancollins.co Megan 😊

  • @lilshelsuzie5235
    @lilshelsuzie5235 Рік тому

    Awwh thanks

  • @allanthompson9695
    @allanthompson9695 Рік тому

    Very very useful information, conveyed in a very cohesive way. Thanks Megan. Sub'd.

    • @megan.collins
      @megan.collins  Рік тому

      Yay!! Glad you enjoyed it! And thanks for Subscribing! Appreciate it and all your lovely comments! 🥰

  • @skellescloset
    @skellescloset Рік тому

    Thank you 😬💛💐🌻☀️

  • @rafikahassan6122
    @rafikahassan6122 2 роки тому +1

    Thank you so much for the information. I learnt a lot from you. Would it possible for you to talk about starting out in jewelry or thinking of jewelry bussiness? For example, I'm not sure which are of jewelry making is suitable for me? I like to learn all, from looming with seed beads to working with metal and wiring. All are very interesting. But, if I could pick one to master at and eventually sell it, it's so overwhelming. Would really appreciate it if you could make a video on finding your best area and master at it 😘😍

  • @ashokseebaruth
    @ashokseebaruth Місяць тому

    💯

  • @jadeheart911
    @jadeheart911 2 роки тому +1

    I have been working on the beachy Boho style items. I have large hoop earrings made with coconut chips with Larimar, recycled glass beads, and freshwater pearls. Bracelets and similar necklaces on 2mm quality leather. I usually do metalsmithing silver pendants and rings with assorted gemstones. All that Boho vibe. (Turquoise.) My question is should I really being setting up so much of the lower price point items with the silver ones? I thought I was providing choices for all budgets, but I haven't even done a showing /market yet. Friends have purchased as fast as I make the items until recently, I stopped selling to accumulate an "inventory".... i am just wondering ....am I setting up a "garage sale " type offering like you stated? Should these two different styles...(cheaper handmade/ silver) be sold at different times? Or am I overthinking it???

    • @megan.collins
      @megan.collins  Рік тому

      Those are all good questions. It's hard for me to answer them here without having a two-way conversation to hear more. The decision needs to come from you, so I don't want to say definitively what you should do without knowing your future intentions. If you are interested in chatting more, feel free to send me a DM on Instagram. 😉

  • @mon3d-designs
    @mon3d-designs Рік тому

    watched a few of your videos, all great stuff, Im a creator/3d modeller of many things, but recently turned toward bespoke keyrings and now starting down the jewellery path, what basic stock items do you suggest for small range of hand made items, ie, necklaces and earing's, do you have some basic items always at hand, ie, chain, jump rings, clasps etc, or is everything planned up front so items are very specific, thanks :)

    • @megan.collins
      @megan.collins  Рік тому +1

      Hiya, so cool that you are heading into the jewellery space :) In terms of basic items its really hard to say as there are so many different sizes of everything like clasps and chains so if I were you I would come up with a design, then go to your local supplier and see what would work best. Over time you'll start building a good knowledge of things you use often.

    • @mon3d-designs
      @mon3d-designs Рік тому

      @@megan.collins much appreciate your reply :) and yes, i guess thats it, i do tend to make it up as i go, so when i finish 1 peice i will search for a suitable chain that fits, as i get more experienced things will no doubt change, especially the process :)

  • @johanvanniekerk5053
    @johanvanniekerk5053 Рік тому

    Insightful. Does the target audience always stay the same, or can it shift between collections?

    • @megan.collins
      @megan.collins  Рік тому +1

      That is a very good question. I would keep the same target audience throughout collections. The reason for this would be to keep a clear and consistent brand overall that customers can fall in love with. Imagine for example that a singer brought out a completely different album with a completely different style of music each time, they would then lose all their previous fans each time, making it so much harder to grow your brand. 😉

  • @decaffsilver2411
    @decaffsilver2411 Рік тому

    I need help.

    • @megan.collins
      @megan.collins  Рік тому

      What specifically do you need help with? Anything I can help you with?

    • @decaffsilver2411
      @decaffsilver2411 Рік тому +1

      @@megan.collins well now I feel stupid. I don’t recall what it was I specifically needed help with. If I remember I’ll let u know. Thank you.

  • @jaderene
    @jaderene Рік тому

    This content was very helpful and informative!!!! I have truly learned so much from you!!!! Thanks ❤️🤍🤯

    • @megan.collins
      @megan.collins  Рік тому +1

      You're welcome! I'm so glad to hear that!! 🤗😊

    • @jaderene
      @jaderene Рік тому

      @@megan.collins you’re welcome!!!!❤️