Great info, thanks. I used to cringe every time the likes of Bark would mail through requests for websites for people who wanted an eCommerce website and selected from the Budget field "£250-£999" or even worse "Less than £250" But that's what some people expect! And then there are absolutely TONS of people advertising websites for £300-£400 but that means what? To make a sustainable living you'd have to rush a website out in less than a day, and produce 15-20 sites per month... every month! And then most of those clients are going to expect their sites to be found in search engines, and managed in other respects. There's no point in being in a price race to the bottom, where you can only get business by being the cheapest. Thanks for talking sense!
What about the content for the website? Say, the client says that they have the content ready. But it turns out to be just a blob of words. And you are gonna have to put in a lot of time and effort to convert that into a creative copy. Would it make sense to put a separate head for Content copy, even when the client says their content is ready?
That's why the Matrix will allow you to adjust the Effort % - so if you want to charge 50% more etc, you can do that. The Matrix is meant to get you think differently because many just give one price without considering the extra effort. I agree with you. Blobs that are not worth it should be reworked and you need to be paidd for that time.
@@websquadron also, how much should you charge for SEO. I feel I am pretty advanced & am currently charging a lump payment for the whole website. Should I start charging per page & product?
Thank you for this explanation. This is great. I asked a group to evaluate a website I did that was 12 pages and they quoted a similar price to your explanation here and I about fell out of my chair. I didn't even charge a third of the price, but it was for a friend and a nonprofit. It is amazing to me to even think about these prices and I love doing this. I am wondering how you work in the extra 15% charge on the invoice if the customer is difficult to work with? What do you call that charge on the invoice or do you discuss that in the discovery call and are straight forward with them about it? A lot of the people in the social groups I'm in seem to set the price at the beginning when the contract is signed and then charge the client a deposit upfront, a mid-payment, and then another payment to push it live. I was under the impression nothing extra gets charged after the contract is signed but would love to know your take on it or the process you use.
I set the extra at the beginning as you get a feel for the effort before you finalise the deal. Also I inform them that the cost will go up if unnecessary delays or changes to the spec cause the time of the project to extend.
@@websquadron That is really helpful to know. I appreciate your time with this video and the spreadsheet. Speaking of which, is there a way to download the spreadsheet? I can bookmark it, but I wasn't sure if I was missing something. lol Thank you!
Great video! Curious based on the baselines in the video, what would you price for web app functionality, 100% of homepage? I just started offering this and not sure what to put it as. My clients are course creators so having web app offline is really helpful. Looking forward to tomorrow's video!
How long would it take for you to do? So let's say it would take 5 days. And you normally charge £1000 per day. Then charge 4.5 to 5 * the Rate, thus the cost could be £4500 or £5000.
Wow @web squadron this video was super helpful thanks alot mate. Gave me a clear model on how I can go about my pricing from now on. I have only 1 quick question, lets say the client says they would input the blogs themselves, so you show them how to do it, and later on while their doing it, they crash the website. Would you price them to fix the site and if so how much? Or would you just generate a backup and price them for that? Thanks in advance.
I had exactly that scenario happen to me! I charge for fix rather than uploading a backup. For me, (everybody is different!) I have a quick initial look at their site and see if I can determine what the problem is (or not!) then charge accordingly. Definitely include a percentage for effort and communication for the fix (like Imran spoke about in the video) because you never know what you may come across whilst fixing it! Hope that helps!
@@shillsweb No problem at all! It would be perfect timing as well to offer the client a monthly care/maintenance plan (including uploading their posts, of course!) so it doesn't happen again!
If they are on a Maintenance Plan - does the plan allow you loading backups - then do it. If not then charge for loading the backup - or do it as a one-off favour out of good faith. If you need to fix, then charge to fix. The cost would depend on the time. So if I charge £1000 per day, and it will take 2 days, then they can either get you to fix it, or go elsewhere and make it worse.
You’d have to make sure that the agreement is watertight as to what you will and will not do. Also what if they leave after 1 month? Did you make back what you put in?
Is this price - 980 - only for web work, or does it contain a homepage copy? Another question: is this a realistic market price for such work in the UK? Thanks.
One Page Site, like a CV, or a brochure, could be based on a Template, or just enough for 1 day's work. It's the cost for a basic-basic-"basic" site. It's the starting baseline.
Im interested. When you talk about £980 for a basic homepage website. Is this cost based on firstly assuming they already have a website? So you are not installing and setting up wordpress? Also does this cost include creating the actual content for the homepage or just adding the content the client provides?
Just adding the content for a 1 page site, so they will have supplied the images and content. Of course, I may rewrite the content, and WebP the images, but it's just my rate for a 1 day turnaround.
@@websquadron thanks. After watching this I feel sick 🤣 I'm massively underselling myself for both basic websites and custom! I'm charging a bit more than half that for installing and setting up wordpress, installing a pre built template then getting that setup and adding all the pages they need with their provided content, adding contact forms etc. 😬 🤢🥴😵💫😵
@@Thrive-WP It happens to all of us. We just need to think differently, believe in ourselves, and do it. Knock your prices up and be confident in what you can do. We always give away too much for free.
@@Thrive-WP Intersting! I'm from Germany, anytime a potential client asks me about the price for a homepage, I would always ask him if he'll also need an about page, a contact page an so on... at the end we're on three to four pages plus legal pages. My very basic offer, the cheapest he would possibly get is 1.200€.
I'm part way through watching this, and I've only seen a few of your videos. This is the first time I find myself really distracted by your digital self just off your right shoulder. I really appreciate the content, but I'm finding my eyes going to your digital self as it moves and looks like its almost talking.
This is the most transparent explanation of pricing I've ever seen. It's really easy to get an idea of how to price the features of a website.
Wait till you see the Pricing Matrix tomorrow!
Great info, thanks. I used to cringe every time the likes of Bark would mail through requests for websites for people who wanted an eCommerce website and selected from the Budget field "£250-£999" or even worse "Less than £250"
But that's what some people expect!
And then there are absolutely TONS of people advertising websites for £300-£400 but that means what? To make a sustainable living you'd have to rush a website out in less than a day, and produce 15-20 sites per month... every month! And then most of those clients are going to expect their sites to be found in search engines, and managed in other respects.
There's no point in being in a price race to the bottom, where you can only get business by being the cheapest.
Thanks for talking sense!
Thank you for another great video and a great resource :)
Awesome video, extremely helpful, thank you!
Great stuff...like always. Thanks a lot.
Very nice,i am looking forward to it.
It was great to make, break, re-make, and then get out there :)
What about the content for the website? Say, the client says that they have the content ready. But it turns out to be just a blob of words. And you are gonna have to put in a lot of time and effort to convert that into a creative copy. Would it make sense to put a separate head for Content copy, even when the client says their content is ready?
That's why the Matrix will allow you to adjust the Effort % - so if you want to charge 50% more etc, you can do that. The Matrix is meant to get you think differently because many just give one price without considering the extra effort.
I agree with you. Blobs that are not worth it should be reworked and you need to be paidd for that time.
Thank you!!!
Great stuff mate. Playing catchup
:) Matrix incoming tomorrow...
what factors class under 'extra effort' does this mean effort on the actual website or effort trying to scrape info from bad replies
Both.
Will the content require refinement from you?
Can you sense delays or lack of clarity?
Do you feel like there’ll be many revisions?
@@websquadron also, how much should you charge for SEO. I feel I am pretty advanced & am currently charging a lump payment for the whole website. Should I start charging per page & product?
Thank you for this explanation. This is great. I asked a group to evaluate a website I did that was 12 pages and they quoted a similar price to your explanation here and I about fell out of my chair. I didn't even charge a third of the price, but it was for a friend and a nonprofit. It is amazing to me to even think about these prices and I love doing this.
I am wondering how you work in the extra 15% charge on the invoice if the customer is difficult to work with? What do you call that charge on the invoice or do you discuss that in the discovery call and are straight forward with them about it? A lot of the people in the social groups I'm in seem to set the price at the beginning when the contract is signed and then charge the client a deposit upfront, a mid-payment, and then another payment to push it live. I was under the impression nothing extra gets charged after the contract is signed but would love to know your take on it or the process you use.
I set the extra at the beginning as you get a feel for the effort before you finalise the deal. Also I inform them that the cost will go up if unnecessary delays or changes to the spec cause the time of the project to extend.
@@websquadron That is really helpful to know. I appreciate your time with this video and the spreadsheet. Speaking of which, is there a way to download the spreadsheet? I can bookmark it, but I wasn't sure if I was missing something. lol Thank you!
Great video! Curious based on the baselines in the video, what would you price for web app functionality, 100% of homepage? I just started offering this and not sure what to put it as. My clients are course creators so having web app offline is really helpful. Looking forward to tomorrow's video!
How long would it take for you to do?
So let's say it would take 5 days.
And you normally charge £1000 per day.
Then charge 4.5 to 5 * the Rate, thus the cost could be £4500 or £5000.
@websquadron that makes sense! Thank you!
Can you make a video on the plugin for customer support. Where user can create account and leave a message with location etc please
Use this: ua-cam.com/video/y1a8TI6XZFE/v-deo.html
Hi Imran, how do you charge configuring popups ? Thanks in advance
If it’s for a page then increase the effort % or charge per hour of how long it will take you.
@@websquadron Many thanks !!! 😀
Wow @web squadron this video was super helpful thanks alot mate. Gave me a clear model on how I can go about my pricing from now on. I have only 1 quick question, lets say the client says they would input the blogs themselves, so you show them how to do it, and later on while their doing it, they crash the website. Would you price them to fix the site and if so how much? Or would you just generate a backup and price them for that? Thanks in advance.
I had exactly that scenario happen to me! I charge for fix rather than uploading a backup.
For me, (everybody is different!) I have a quick initial look at their site and see if I can determine what the problem is (or not!) then charge accordingly.
Definitely include a percentage for effort and communication for the fix (like Imran spoke about in the video) because you never know what you may come across whilst fixing it!
Hope that helps!
Hey @@Digital_Tom thanks alot for this info yes it helped a lot 😁😁
@@shillsweb No problem at all! It would be perfect timing as well to offer the client a monthly care/maintenance plan (including uploading their posts, of course!) so it doesn't happen again!
If they are on a Maintenance Plan - does the plan allow you loading backups - then do it.
If not then charge for loading the backup - or do it as a one-off favour out of good faith.
If you need to fix, then charge to fix. The cost would depend on the time. So if I charge £1000 per day, and it will take 2 days, then they can either get you to fix it, or go elsewhere and make it worse.
Agreed on the Care Plan here.
Love this!
Wait till you see tomorrow's Matrix :)
Are you tracking how the website is making money for the client too ?
Yes if it’s to generate leads or sales
..what do you think of charging a monthly fee? Not only for maintanance but also for the website it self, like one fee per month all in package?
You’d have to make sure that the agreement is watertight as to what you will and will not do. Also what if they leave after 1 month? Did you make back what you put in?
@@websquadron In was thinking about a contract for lets say 24 months for example.
What about WordPress with or without Elementor pricing?
You would adjust the licenses to reflect the products being used :)
@@websquadron Thank you brother. But I am talking about price of website made of WordPress with all free (version) plugins. Thank you.
Is this price - 980 - only for web work, or does it contain a homepage copy?
Another question: is this a realistic market price for such work in the UK?
Thanks.
One Page Site, like a CV, or a brochure, could be based on a Template, or just enough for 1 day's work. It's the cost for a basic-basic-"basic" site. It's the starting baseline.
Im interested. When you talk about £980 for a basic homepage website. Is this cost based on firstly assuming they already have a website? So you are not installing and setting up wordpress? Also does this cost include creating the actual content for the homepage or just adding the content the client provides?
Just adding the content for a 1 page site, so they will have supplied the images and content. Of course, I may rewrite the content, and WebP the images, but it's just my rate for a 1 day turnaround.
@@websquadron thanks. After watching this I feel sick 🤣 I'm massively underselling myself for both basic websites and custom! I'm charging a bit more than half that for installing and setting up wordpress, installing a pre built template then getting that setup and adding all the pages they need with their provided content, adding contact forms etc. 😬 🤢🥴😵💫😵
@@Thrive-WP It happens to all of us. We just need to think differently, believe in ourselves, and do it. Knock your prices up and be confident in what you can do. We always give away too much for free.
@@Thrive-WP Intersting! I'm from Germany, anytime a potential client asks me about the price for a homepage, I would always ask him if he'll also need an about page, a contact page an so on... at the end we're on three to four pages plus legal pages. My very basic offer, the cheapest he would possibly get is 1.200€.
I am not charging enough lol
Charge more. You’d be surprised.
I charge at least 20% of what's in their savings account
:)
Bruh 🤣
I'm part way through watching this, and I've only seen a few of your videos. This is the first time I find myself really distracted by your digital self just off your right shoulder. I really appreciate the content, but I'm finding my eyes going to your digital self as it moves and looks like its almost talking.
Don’t worry I stopped using that last week.
It wasn't to me, until I red this comment... :D
So long but not so value. Could be done in short time.
Okay, I look forward to your version. Stay successful.