Guthli Adfest 2024, brought to you by Miles SOBA

India witnessed a creative revolution with Guthli Adfest 2024, the first-ever advertising festival for students, brought to you by Miles SOBA (School of Branding and Advertising). Held at the iconic St. Xavier’s College, Mumbai, the inaugural edition was nothing short of historic. A heartfelt tribute to India’s ad icons set the tone, with legends Pops and Pandey gracing the event to inspire future creative leaders.
In just two days, the festival brought together over 2000 students, 100 universities, and 50 leading agencies, creating an unparalleled space for collaboration and innovation. With 50+ industry leaders and 100+ academic pioneers sharing their expertise, it became a true confluence of knowledge and creativity. From live competitions to interactive workshops and thought-provoking panel discussions, the event was a masterclass in the art of advertising.
More than a festival, Guthli Adfest 2024 was a movement-a celebration of young talent daring to dream big and redefine creativity. It encouraged students to push boundaries, tell meaningful stories, and create campaigns that resonate. The vibrant energy and unmatched enthusiasm made this an unforgettable chapter in India’s advertising history.
A platform built for ideas, collaboration, and impact, Guthli Adfest 2024 proved that the future of advertising is in exceptional hands. This is where brands are born, and stars are made. Here’s to the start of a legacy that will continue to inspire generations to come!
#GuthliAdfest2024 #StartYoung #MilesSOBA