In China, The Future of Shopping Is Already Happening

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  • Опубліковано 30 жов 2024

КОМЕНТАРІ • 861

  • @kumababara1631
    @kumababara1631 3 роки тому +919

    Looks like TV commercial finds its way to survive in the mobile era.

    • @hakuhosho9802
      @hakuhosho9802 3 роки тому +6

      But why you won't buy it on TV, but may buy it on cellphone?

    • @kumababara1631
      @kumababara1631 3 роки тому +7

      @@hakuhosho9802 I wont buy anything just because some funny live stream commercial

    • @benzi19951
      @benzi19951 3 роки тому +13

      @@kumababara1631 You have no idea. They have sold $100mil worth of product within a minute.

    • @ritiksharma5329
      @ritiksharma5329 3 роки тому +1

      Looks like bloomberg have also invested in it

    • @anypercentdeathless
      @anypercentdeathless 3 роки тому +2

      Learning/copying all the worst parts of America.

  • @RefinerSimilitude
    @RefinerSimilitude 3 роки тому +507

    So, they're combining online shopping with UA-camr paid "reviews".

    • @arvin3773
      @arvin3773 3 роки тому +10

      Yeah, paid "review". I don't like much such kind of promotion, bcs it doesn't show how bad the product is

    • @tedaspane1493
      @tedaspane1493 3 роки тому +3

      China does not have youtube.

    • @megamanx466
      @megamanx466 3 роки тому +2

      @@tedaspane1493 ...but they have an equivalent.

    • @lukevanrooyen8009
      @lukevanrooyen8009 3 роки тому

      @@megamanx466 do you know the equivalent?

    • @Dem_90
      @Dem_90 3 роки тому +1

      No not like that, you can interactively join with product reviewer.

  • @TiltEV
    @TiltEV 3 роки тому +438

    Next up in future distopia: V-tubers building your entire insurance plan
    "Oni-chan, you can save 15% or more if you bundle home and car insurance, but its not like I want you to save money or anything baka"

    • @feisaljauharitufail
      @feisaljauharitufail 3 роки тому +44

      😂 tsundere insurance services 😂

    • @Seatux
      @Seatux 3 роки тому +6

      @@feisaljauharitufail 50/50 chance if the claims get processed. Only begrudgingly give the claim because, you baka.

    • @christian_swjy
      @christian_swjy 3 роки тому +9

      We already have vtuber teaching university level maths, I am sure what you're predicting will be true in the near future. 👏👏

    • @TheIllSc
      @TheIllSc 3 роки тому +3

      @@christian_swjy You piqued my interest, may I know more?

    • @glipk
      @glipk 3 роки тому

      Jesus that sounds so dystopian

  • @naledi5220
    @naledi5220 3 роки тому +77

    "The return of infomercials" pretty much sums it up

    • @dso1986
      @dso1986 3 роки тому +1

      The rise of DECENTRALIZED infomercials. Huge huge huge difference

    • @workoutfanatic7873
      @workoutfanatic7873 3 роки тому +1

      @@dso1986 interactivity I guess

    • @TeraGreene1
      @TeraGreene1 3 роки тому

      Exactly

    • @puneetzz
      @puneetzz 3 роки тому

      Infomercials were never live and 2-way communicative dumb-a$$!!!

  • @Sabundy
    @Sabundy 3 роки тому +41

    And to think there are still people who call the Chinese "communists" 😂😂😂😂😂😂......

    • @Subhrajyoti
      @Subhrajyoti 3 роки тому +7

      Exactly
      China has the second largest stock market
      2bd highest number of private companies
      And also private companies that have dominated the world like Tencent and alibaba

    • @markcorneliuslau
      @markcorneliuslau 3 роки тому +2

      They’re as communist as anyone else that calls themselves communist and gotten any power

    • @达不溜-g6d
      @达不溜-g6d 3 роки тому +1

      At least our things like public transportation is more developed and incredibly cheap at the same time

    • @jimmymofanfan5839
      @jimmymofanfan5839 3 роки тому

      你在说什么?请翻译 谢谢

    • @markcorneliuslau
      @markcorneliuslau 3 роки тому

      @@jimmymofanfan5839 人人说了不喜欢中国共慘党,@ASSASSIN MILAN 说共产党不是共产主义

  • @mbbb1
    @mbbb1 3 роки тому +26

    This is very prevalent even in Southeast Asia. Even if you aren't influencers or celebrity you can also do it. Anyone can do it. A lot of product can be sold and bought through livestreaming /online live selling. Just name it and online sellers have it. My friend's mother once bought a 24k gold necklace from a middle aged livestreamer auntie while we are on a moving public transportation.

    • @sunainasingh3503
      @sunainasingh3503 10 місяців тому

      Can u help me in understanding this business

  • @blankstatement1
    @blankstatement1 3 роки тому +605

    it’s a smart business move, but i wouldn’t call it futuristic by any means

    • @Student0Toucher
      @Student0Toucher 3 роки тому +33

      This has been happening in USA those channels on tv where they would just show product to buy and you call them and stuff if you want it
      Btw its not exactly the same but it’s practically the original version of this
      EDIT/ Just saw them say the tv stuff

    • @TheZachary86
      @TheZachary86 3 роки тому +30

      People also thought podcast was just a form of radio. Seriously, lettermen even made fun of it. This is the same thing. It’s the future of shopping, but it isn’t “futuristic” in your relative sense. Also the video title never used the word “futuristic”

    • @Student0Toucher
      @Student0Toucher 3 роки тому +5

      @@TheZachary86 USA already has this with all types of celebrities who do brand deals on Instagram

    • @happybydefault
      @happybydefault 3 роки тому +7

      It's futuristic because it's here to stay, and for the foreseeable future in that exact way, through social media.

    • @gidd
      @gidd 3 роки тому +9

      @@Student0Toucher brand deals on an instagram post and a live stream showcasing multiple products are very different

  • @ak18singh
    @ak18singh 3 роки тому +514

    Celebrities using their popularity to influence idiots to buy products which they themselves don't use and their "fans" don't need 🤣

  • @anthonydpearson
    @anthonydpearson 3 роки тому +207

    So basically, it’s just QVC on smartphones?

    • @ConstantThrowing
      @ConstantThrowing 3 роки тому +12

      Yeah, there's not a lot of original ideas coming out of the area 😅
      Can't even come up with 'a new way to shop' without Bloomberg simpimg for them with exaggerated titles.

    • @donnab.333
      @donnab.333 3 роки тому +2

      @@ConstantThrowing 😆

    • @antonphibes4924
      @antonphibes4924 3 роки тому +3

      Not really, it's more about people interaction with the new "celebrity" type called influencers.
      The idea that somehow these influencers are more genuine and trustworthy compared to a faceless corporation. And by furthering the idea that the followers are their "friends" not customers.
      No doubt when these practices become indistinguishable from current marketing practices, it will evolve once more.

    • @ralphysan2
      @ralphysan2 3 роки тому +1

      I believe these are called infomercials. George foreman grills, shamwow, Oxiclean...

    • @anthonydpearson
      @anthonydpearson 3 роки тому +1

      @@antonphibes4924 I get that, but that’s really not too different to bringing in celebrities to sell products on home shopping networks. It’s more personal, more tailored, and uses new tech, but really it’s just QVC with a slap of paint

  • @XiaoZhen1234
    @XiaoZhen1234 3 роки тому +119

    So disclaimer, I haven’t watch the full video, but 1 minute in and it feels like nostalgia. This is basically like infomercial or home shopping as we call in Asia. But instead of MCs, it’s done by influencers. But concept wise, it’s very similar

    • @sn5301679
      @sn5301679 3 роки тому +10

      yeah its just moved from TV+telephone to Internet streaming,
      but for sure it will be easier for both customer and the store.
      UA-cam, Twitch might be also trying the possibility in their platform.

    • @zalex4268
      @zalex4268 3 роки тому +8

      You may have a superficial understanding. This form of consumption can make the economy circulate faster, maintain economic vitality, provide a large number of jobs, reduce costs and other advantages, so that consumers can choose goods faster and more accurately. For many countries, this is certainly a progress in the field of consumption

    • @kuanged
      @kuanged 3 роки тому +5

      Yes, this is just QVC on the web. And Bitcoin is just regular money except the bank ledger just happens to be on the web, and transactions are performed and secured by computers. Small changes can be revolutionary.

    • @DeepDiver3327
      @DeepDiver3327 3 роки тому +4

      It's different, live-shopping involves the communication functions, which you can chat with the sellers.

    • @veganconservative1109
      @veganconservative1109 2 роки тому

      The very term 'influencers' rubs me the wrong way. And how are influencers different from the teleshopping that uses famous actors?

  • @lamalex7577
    @lamalex7577 3 роки тому +46

    My mom, 67 of age bought her entire kitchen cabinet module from a livestream shopping.. I'm outside China for more than 10 yrs and I would never get it.

  • @amdasaba
    @amdasaba 3 роки тому +132

    Materialism to the max

    • @TheZachary86
      @TheZachary86 3 роки тому +5

      Get use to it. Coming to America soon

    • @Student0Toucher
      @Student0Toucher 3 роки тому +4

      @@TheZachary86 Its been here

    • @chandrashekharkotekar8453
      @chandrashekharkotekar8453 3 роки тому +7

      I disagree. Max is yet to come. It will be when some chips will be plugged in our brains and advertisements will be directly sent to portion of our brain which encourages us to spend money.

    • @huckleberryfinn6578
      @huckleberryfinn6578 3 роки тому +4

      @@chandrashekharkotekar8453 By the time technology gets to that point, most of us won't even be alive.

    • @chandrashekharkotekar8453
      @chandrashekharkotekar8453 3 роки тому

      @@huckleberryfinn6578 yeah probably. We wont be alive but future generations will be here definitely.

  • @AngKevin92
    @AngKevin92 3 роки тому +36

    A lot of comments that claim it's just "TV infomercials" or "QVC" are missing the point that it's streamed live where as a potential buyer you can ask questions like how you would irl "how does this feature work?" "Can I see how this fits with..", "can you show me..." etc. And the seller can answer your question immediately & even demo it with the product to show you. All within seconds.

    • @yugen3968
      @yugen3968 3 роки тому +2

      Yeah but especially with fashion & cosmetics you wouldn't get any individual queries solved if the influencer has a decent sized audience

    • @huckleberryfinn6578
      @huckleberryfinn6578 3 роки тому +4

      Informercials used to have that too. People could call and ask questions. I'm sure a lot of it was staged, but the principle is the same.

    • @AngKevin92
      @AngKevin92 3 роки тому +1

      @@huckleberryfinn6578 Yes but the convenience aspect cannot be underestimated. You could mail a letter (decades ago) or send a text (today). They both get the message across. Principles are the same. But with tech & Internet, attention is becoming a scarce resource. Convenience & ease to shop anytime, anywhere, anyhow you like is key.

    • @Cubannerd
      @Cubannerd 3 роки тому +1

      It's a recycled concept with a new technology to refresh it. It's boring and keep people spending money needlessly.

    • @Cubannerd
      @Cubannerd 3 роки тому

      Plus, when you buy goods it is always better to see them and touch the material in person. A video feed doesn't really show the real quality of an object. I recently watched a few of these live streams on alibaba's trade show online and I ended up just requesting samples since the videos didn't do much for me.

  • @yugen3968
    @yugen3968 3 роки тому +138

    Who TF is impulse buying a horn-totting CAR during a livestream!

    • @viharsarok
      @viharsarok 3 роки тому +5

      China is full of gazillionaires.

    • @Hans.Dewitt
      @Hans.Dewitt 3 роки тому +16

      @@viharsarok more like full of financially irresponsible folk, often is the case with developing countries

    • @viharsarok
      @viharsarok 3 роки тому +22

      @@Hans.Dewitt Because everyone is financially responsible in the US? Also, you know you are NOT financially irresponsible if you can impulse buy a supercar just like that.

    • @TathD
      @TathD 3 роки тому +10

      @@Hans.Dewitt Yes, let's just be casually racist.

    • @devilhunterred
      @devilhunterred 3 роки тому +11

      @@Hans.Dewitt Developing countries have more suddenly rich people that like to show off their new found wealth, but developed countries like US, Britain, France, Monaco, etc, have more financially irresponsible people that like to pretend they are rich.

  • @davidgao2185
    @davidgao2185 3 роки тому +97

    I certainly wouldn’t waste my time watching some ‘influencers’ selling low quality products. I get enough junk mails already

    • @benzi19951
      @benzi19951 3 роки тому +9

      You have no idea. They have sold $100mil worth of product within a minute.

    • @chandrashekharkotekar8453
      @chandrashekharkotekar8453 3 роки тому +3

      Usually these shows are for those who have lots of spare time and spare money as well.

    • @hello_world1837
      @hello_world1837 3 роки тому +7

      Nah it's just because those streamers offers much cheaper price or at least the cheapest price.

    • @gustavsophie1186
      @gustavsophie1186 3 роки тому +2

      THis is written by somenone on youtuba ....LOL he is like i wouldnt waste my life watching videos about chinese ppl or even comenting those videos...

    • @nw1960
      @nw1960 3 роки тому

      LOL, the top influencers have strict requirements for quality and price

  • @MrStruggle0
    @MrStruggle0 3 роки тому +32

    This isn't the "future", it's the past repackaged - this is literally the same as those old scam shopping channels on tv

    • @julioduan7130
      @julioduan7130 3 роки тому +6

      No, what they sell are well selected to make the audiences to be a long time buyer.

    • @youshowmeyours
      @youshowmeyours 3 роки тому +1

      Yep

    • @slo_m7292
      @slo_m7292 3 роки тому +1

      说的没错,换了种形式,无非就是放大了人的惰性和欲望,本质上就是财富重新分配,并没创造额外的价值!

  • @antonpopov2480
    @antonpopov2480 3 роки тому +21

    So tv infomercial shopping for social media? Not ground breaking, just making it relevant to a younger generation.

    • @bocahdongo7769
      @bocahdongo7769 3 роки тому

      Rather different root, but still same core

  • @awijaya2116
    @awijaya2116 3 роки тому +57

    The core difference between this and TV informercial-type programming is the interactivity. It's also pretty clear that the biggest reason this trend has appeared in China first and then SE Asia is the whole 'super-app' environment, in which most people living in cities will already be used to doing their payments/purchases via mobile app anyway. It's like if Twitch, Amazon, and Paypal (plus Uber and FB, but that's irrelevant to this specific sector) were all in one app.
    It's an innovation in the sense that this is the first time we've seen it done. It'll also undoubtedly be copied over once 'super-app' equivalents come into being in the West (by which I really mean the US).

    • @jasonsparrow-mq7yj
      @jasonsparrow-mq7yj Рік тому

      do you think any US competition is on the rise?

    • @awijaya2116
      @awijaya2116 Рік тому

      @@jasonsparrow-mq7yj instagram was the closest imo, they had a shopping tab integrated and instagram live is a thing. Doesn’t seem like enough people used it (the shopping tab) though since Instagram removed it in 2022.

  • @lolollolol1436
    @lolollolol1436 3 роки тому +3

    China is such a fascinating country.

  • @user-ym1bs7om9e
    @user-ym1bs7om9e 3 роки тому +25

    This literally happening in east and Southeast Asia.

  • @nituldeshptha99
    @nituldeshptha99 3 роки тому +17

    this is just the same as live selling you used to see on tv channels back in early 2000s. The only difference is that they get their followers to buy by manipulating the parasocial relationship.

    • @Isyida7
      @Isyida7 3 роки тому +9

      But it's live, you can engage directly with the influencer, not one way direction like tv channels back in early 2000s. This alone is a big difference, different experience

    • @shashwat5663
      @shashwat5663 3 роки тому +5

      No worries just wait a few years before ppl in our own homes will be busy watching such livestreams.

    • @krishnachaitanya7435
      @krishnachaitanya7435 3 роки тому

      Yeah, pretty much accurate, It's just that, these clowns sell stuff live via streaming

    • @wuwei9176
      @wuwei9176 3 роки тому +1

      It seems that Indian thinking is 20 years behind the world

    • @shashwat5663
      @shashwat5663 3 роки тому

      @@wuwei9176 i knew that was coming , and you are right mate but dont speak out loud or else there will be hoards of ppl coming in to tell you that indians invented 0.

  • @batosato
    @batosato 3 роки тому +21

    This is an uncontrolled consumerism!

    • @agi1013
      @agi1013 3 роки тому

      Nobody is putting a gun to your head to buy anything now are they??

  • @thelaurens1996
    @thelaurens1996 3 роки тому +41

    This seems like it would be a real problem for impulse buyers and people with addictive tendencies.
    I think it should be regulated really well, but I know it probably won't untill it's already done some damage.

    • @lanceisidro1219
      @lanceisidro1219 3 роки тому +2

      This needs to be top comment man, a lot of people don't know when to stop until they find themselves so lost.

    • @MrBriwolf
      @MrBriwolf 3 роки тому +2

      In China there are a lot of regulations now on who can appear on stream, the type of products, etc. In part because of the whole livestream shopping thing streamers tend to stay within a certain lane a lot more than in the West

    • @toms2298
      @toms2298 3 роки тому +1

      The reason why it’s popular is because it’s cheap for poor people
      that rocket thing only happened once
      and most rich people still wouldn’t buy from those live streams cause when u can have better qualities of the product by paying more, most of the rich would choose to pay more in real stores
      So your theory won’t be the case
      people simply buy things on those live streams because they want to save money by having all those discounts those streamers offered

    • @beanbagboys4202
      @beanbagboys4202 3 роки тому +1

      folks you are forgeting china has the population 5x of the usa and 400 million active users on this platforms

    • @thelaurens1996
      @thelaurens1996 3 роки тому

      @@toms2298 cheap addiction is still addiction and buying a lot of small or cheap things you don't actually need still is a problem. Especially with people who already struggle with this, it's a real problem.
      Also people racking up credit card debt because of it.
      I think saying that such a thing wouldn't happen is weirder than assuming it would.

  • @MT-bs5jw
    @MT-bs5jw 3 роки тому +5

    Not just in China, also in some countries near it. Like in SEA This type of shopping has become popular during the pandemic. in The Philippines, they use codes like Alphanumeric codes per product and word "Mine" for the buyers who wants to buy it.

  • @vishrutmangoli777
    @vishrutmangoli777 3 роки тому +17

    I won't be surprised if Instagram launches a similar feature in its app. It would drastically increase its user retension and engagement, which will increase the sales of small-time entrepreneurs.

  • @akane8615
    @akane8615 3 роки тому +13

    This is not only in china, other part of asia also have similar trend.

    • @misterdd7239
      @misterdd7239 3 роки тому +8

      Started from China, because those ecommerce platforms like shopee and lazada in other parts of south east asia modelled after China's successful ecommerce model, prolly applied to Korea and Japan as well considering the huge chinese apettite for thheir products. I dont understand why in University im still learning about ebay lol.

    • @zil1832
      @zil1832 3 роки тому

      @@misterdd7239 which country you are from?

    • @jasons4045
      @jasons4045 3 роки тому +2

      @@misterdd7239 shopee and lazada are pretty much backed by chinese companies. Sooooo yeaaa

    • @youshowmeyours
      @youshowmeyours 3 роки тому

      @@misterdd7239 started in the US started over 50 years ago

    • @misterdd7239
      @misterdd7239 3 роки тому +1

      @@youshowmeyours it's like saying paper was invented in China thousands of years ago. But now we have other types of paper from cardboard to holographic paper foil cards... And? Similarly. Nokia was one of the best selling phones and leader of mobile phones with games like snake. Now we have iPhone, Huawei and Samsung.

  • @thataxx1534
    @thataxx1534 3 роки тому +9

    You didn't mention that China's biggest celebrities also make special appearances on the top live streamers' shows and that there are also full scale galas on tv with live performances in addition to interactive shopping. If you're going to report on this phenomenon, don't just show the bare minimum.

    • @katejudson8907
      @katejudson8907 Рік тому

      That's important. It's clearly part of the pressure of influence on a livestream sale having some celebrity present.

  • @coastcity7029
    @coastcity7029 3 роки тому +13

    FOR WOMEN, socializing + shopping it's the perfect marriage

  • @kimnenninger7226
    @kimnenninger7226 3 роки тому +7

    Great video.
    I learned about how livestream sales works in China. I never would have guessed that it would be hard work but these people may be on the air for 6 hours or more a day. It would take a lot of energy to stay energized for 6 hours.

    • @bocahdongo7769
      @bocahdongo7769 3 роки тому

      Even here in SEA it takes 3 hour for rather rundown one

    • @lawrenceng2271
      @lawrenceng2271 2 роки тому +1

      These successful influencers in China made a very tidy profit. Some of the very successful ones earned more than RMB 600 million in a year. Some of them even scorned at those very successful film stars and big names just because they themselves earned even more. This was revealed most recently when Viya was fined a hefty RMB 1.32 billion, double of the amount of tax evaded. Imagine her annual income!

  • @rob6129
    @rob6129 3 роки тому +16

    the future salesmen: instead of coming to your door, you tune in to them

  • @ksgrmdsdl2383
    @ksgrmdsdl2383 3 роки тому +27

    At least in an age of UA-cam, we have the freedom to skip through adverts.

  • @ryeofoatmeal
    @ryeofoatmeal 3 роки тому +1

    the consumerism in society is huge... i never interested in buying stuff that I don't need and I'm not easily influenced. but i know some of my friends are. I used to be impulse buyer as well but I have learnt my lesson and know what's worth

  • @aryakomal
    @aryakomal 3 роки тому +58

    Oh man!! I just love Bloomberg docs. Specifically the space ones and the take of countries on future technologies. You guys are doing an amazing job.

  • @achmadabdul09
    @achmadabdul09 3 роки тому +9

    It is so exhausting to be "on" 5-6 hours a day...can't imagine the stress....

    • @wayneberry3453
      @wayneberry3453 3 роки тому

      Haha neither can most Australians 😆 5 to 6 hours is full work week

    • @theuglykwan
      @theuglykwan 3 роки тому

      That's just the highly switched on period. They'd need a whole roster of staff for everything after the show. They can't avoid doing all the other work too.

  • @ShaudaySmith
    @ShaudaySmith 3 роки тому +3

    Less then a minute into the video, Home Shopping Networks have made a comeback... My mom friends have been doing these live presentation/shopping with their LuLu Lemon leggings for years... hardly the way of the future or all that disruptive. What is pretty cool is the backend of the POS system. It doesn't seem to take you away completely away from the shopping screen so you can keep shopping if you want to after the initial purchase. That's sneaky and neat.

  • @lunychoonz4587
    @lunychoonz4587 2 роки тому +3

    Sooooooo we’ve come full circle and we’ve landed on “infomercials” as the future of shopping…?

  • @X_Leonhart
    @X_Leonhart 2 роки тому +1

    Our lives today are just working and shopping. How sad and empty our species has become.

  • @xiphoid2011
    @xiphoid2011 6 місяців тому

    I'm chinese and I absolutely hate live streaming and influencer marketing. It's unfortunate that the same old saying, A fool and his money are soon parted, still holds true today as ever. It's unfortunately that most people are not intelligent enough to ignore ads and know when they are being fooled.

  • @ThereIsNoGodOnlyUs
    @ThereIsNoGodOnlyUs 3 роки тому +27

    When communist China becomes hypercapitalist without calling it hypercapitalist.

    • @caocao4266
      @caocao4266 3 роки тому +1

      Is that bad?

    • @naurasal9165
      @naurasal9165 3 роки тому +5

      Honestly only Communist name left in China. Today they are practicing Capitalism + Socialism.

    • @caocao4266
      @caocao4266 3 роки тому

      @@naurasal9165 Is there any facism included?

    • @deathless3518
      @deathless3518 3 роки тому +1

      You don’t know those words

    • @r3dpowel796
      @r3dpowel796 3 роки тому

      @@naurasal9165 thats true they use socialism when its needed and boost capitalism at the same time. Its steroids.

  • @Linkwii64
    @Linkwii64 3 роки тому +3

    When I want to buy something I look for reviews on UA-cam first. Especially gadgets.

  • @tenphel7715
    @tenphel7715 3 роки тому +8

    BTS + limited live stream shoping = business stonks.

  • @jakp8777
    @jakp8777 3 роки тому +7

    This is basically QVC online. Big deal, this was done 30 years ago.

    • @tedaspane1493
      @tedaspane1493 3 роки тому +1

      Can you directly communicate with QVC asking questions as with livestream?

    • @jakp8777
      @jakp8777 3 роки тому +4

      @@tedaspane1493 yes, QVC for decades did call in questions and comments. Recently with the pandemic they started to do video chat on zoom.

  • @MartinLichtblau
    @MartinLichtblau 3 роки тому +2

    By creating an internal demand China can continue its growth while depending less on exports.

  • @qqqqqq-jd4el
    @qqqqqq-jd4el 3 роки тому +3

    Comparing to making extremely expensive ads for broadcast, I think this is more efficient and natural.
    We find it weird because we're so used to the deliberatively engineered and overpriced ads filled in all aspects of our daily life.

  • @lil----lil
    @lil----lil 3 роки тому +1

    China: as long as you don't criticize the government, make as much money as you want! STRANGE... Capitalism....need a new word. Seriously.

  • @hakuei7530
    @hakuei7530 3 роки тому +6

    It’s just infomercial online with influencers. How is it futuristic?

    • @hakuei7530
      @hakuei7530 3 роки тому +1

      @pace kenelm True that, but still the way they sell things is anything futuristic.

  • @TheRightSide-2
    @TheRightSide-2 3 роки тому +6

    This is like tele shopping but just better. Concept has been there for a while!

    • @user-de8fy1gy2e
      @user-de8fy1gy2e 3 роки тому

      Thanks for commenting. I will advise to look into making successful investment in Bitcoin and crypto currency exchange and stock market exchange with the aid of my trusted aid on whatsapp and make huge profits

    • @user-de8fy1gy2e
      @user-de8fy1gy2e 3 роки тому

      [W]-[H]-[A]-[T]-[S]-[A]-[P]-[P]-DIRECTLY
      (+1)-(3)-(3)-(7)-(7)-(8)-(0)-(8)-(4)-(4)-(2)

    • @priyanksaikia5549
      @priyanksaikia5549 2 роки тому

      Its more fun and also create more Fun Interactive Marketing Tactics these Influencers can use to brinh revenue for their or others company. An Entertaining way of Marketing and Selling a Product.

  • @chanvinchan4476
    @chanvinchan4476 3 роки тому +5

    Thank you for promoting Malaysia's shopping mall (Petronas Twin Tower) towards the end of the video 10:30 =)

    • @arbaz79
      @arbaz79 3 роки тому

      What else is inside the towers?

  • @roro-mm7cc
    @roro-mm7cc 3 роки тому +3

    I don’t really understand how this is the future of shopping.. there are some genuinely futuristic things in China but this isn’t really one of them.

  • @megamanx466
    @megamanx466 3 роки тому +6

    Few salespeople in history are even "real" to their customers. 😑

  • @ckck7824
    @ckck7824 3 роки тому +3

    It is like having your personal shopper without having to pay for the service.

  • @ti3x8dx2le4
    @ti3x8dx2le4 2 роки тому +1

    well...the china live streaming shopping industries are all dead this year, two most popular influencers were silicene because of government policies, and none know where they are going so I wonder why some people called live streaming shopping is future of e-commerce, or people easy to trust the fake big data of e-commerce?

  • @marioriveras
    @marioriveras 3 роки тому +3

    So the QVC’s of Social Media… just adding the customer interaction…

  • @puneetzz
    @puneetzz 3 роки тому +1

    And India is still stuck with shopping channels like Naap-tol in 2021 while China is actually living in the future!!!

    • @op9764
      @op9764 2 роки тому

      Are you saying my country is bad? India is also advanced in E-commerce..

  • @renemacarthur2410
    @renemacarthur2410 3 роки тому +1

    I live in China and can confirm TaoBao is the future of shopping it's like scrolling on social media and you just buy things and 1 or 2 days later it's here

    • @lexixia7498
      @lexixia7498 3 роки тому

      I feel like Taobao always knows what I want, every time I opened Taobao I ended up buying something.

  • @zakariya1057
    @zakariya1057 3 роки тому +17

    It’s scary how dependent we’re becoming on technologies that will be used against us.

    • @ronlyon4645
      @ronlyon4645 3 роки тому +2

      because it is convenient.

    • @youshowmeyours
      @youshowmeyours 3 роки тому +1

      We're? You mean you. I'm not dependant on tech.

  • @pritishpatil7659
    @pritishpatil7659 3 роки тому +1

    It's also already happening in India, along with the most advanced Realtime payment system in the world "UPI"

  • @Zehra2930
    @Zehra2930 3 роки тому +6

    As technology grows we get more confused about which country more capitalist...

    • @calvyncraven1141
      @calvyncraven1141 3 роки тому +4

      Its very easy to differentiate Capitalism and Socialism. In capitalism, Big business dominates over the government (like in the US or UK.) While its the opposite in a socialist country.(China or Singapore)

  • @Cubannerd
    @Cubannerd 3 роки тому +5

    I still don't understand why "experts" keep saying that e-commerce and increase consumerism is innovation.

    • @25maxman
      @25maxman 3 роки тому +1

      Speak! On! It!👏

  • @batosaikenji9447
    @batosaikenji9447 2 роки тому

    i don get it. Has people lost its ability to decide themselves? I bought my first brand new car following my own decision although i was constantly being given unsolicited advise to buy the brand that my friends preferred ( yes that is how it is, recommeding their preference ) but i will be the one using the car so why should i follow their recommendations which mostly lingers on resale values while i prefer speed as my foremost considerations. The result? My car is now 17 years old and i am very satisfied owner. Follow your decisions and never let anybody influence you on what to buy. The more that you do it, will makes you a better decision maker yourself.

  • @Casleey
    @Casleey 3 роки тому +1

    It's been happening outside of Asia for a while now. Mostly smaller shops and clothing shops. .

  • @rialisimo
    @rialisimo 2 роки тому +1

    🔵Is there livestreaming in Spain or in Europe?
    🔵What is livestreaming constantly associated with in Spain and Europe?
    🔵Do you think this concept will take off in Spain? Why or why not?
    🔵What are your thoughts on livestream shopping?
    🔵Would you buy items from livestreaming? Why or why not?
    🔴According to the video, what is the appeal of livestream shopping? (2-way communication, social proof, entertainment value, discounts - thanks to the huge bargaining power of influencers)
    🔵Promotion strategies: time-limited discounts, scarcity
    Others: discounts, after-sales service, gets you "emotionally involved"
    Maria: you can see the product being used (+ thrill of unboxing),

  •  3 роки тому

    This type of shopping is popular in eastern Europe as well.

  • @shiina_mahiru_9067
    @shiina_mahiru_9067 3 роки тому +10

    When a new trend starts in China, we always wonder: why we have never thought about that. Then we act like copy cat

  • @allesklar8636
    @allesklar8636 3 роки тому +10

    I just love how that chinese woman talks about how hard it is to be concentrated on your job for 5 to 6 hours everyday. Obviously very privileged and never had to do 12+ hour shifts of manual labor. I'd even argue that my study is more intense on a daily basis than her enterprise.

    • @timedone8502
      @timedone8502 3 роки тому +1

      That’s celebrity logic you know. Only their overpaid job is hard.

  • @shazol92
    @shazol92 3 роки тому

    Going live over social media, displaying products and getting orders has been happening in Bangladesh since 2016

    • @shravansays
      @shravansays 3 роки тому +1

      I guess, they are talking about Scale, not just few people here and there but the whole generation.

  • @julianprincedashholystitch4094
    @julianprincedashholystitch4094 3 роки тому

    Thank you

  • @cloudnationmedia8326
    @cloudnationmedia8326 3 роки тому +1

    Its basically QVC for social media.

  • @nintendohotspot75
    @nintendohotspot75 3 роки тому +1

    In India we had naptol and home shop 18,way earlier

    • @navneetyadav5275
      @navneetyadav5275 3 роки тому

      But that was not like these those were much more like tv advertising only

  • @vilena5308
    @vilena5308 3 роки тому +5

    I would like to spend my time on this planet actually living.

    • @abuferasabdullah
      @abuferasabdullah 3 роки тому +1

      What a consumption life, commoditization

    • @mappingtheshit
      @mappingtheshit 3 роки тому

      Then y u r here?

    • @vilena5308
      @vilena5308 3 роки тому +1

      @@mappingtheshit I see a vast difference in being informed on what's happening in the world (it's also part of my job) and spending hours watching other people shop.

  • @ssiddarth
    @ssiddarth 3 роки тому

    Great video, you guys at Bloomberg Quicktake are really helping me out here. Thanks to each & everyone of you ❤️

  • @nayeemhossain1489
    @nayeemhossain1489 3 роки тому

    Its not only just china, in Bangladesh thousands of facebook base women entrepreneurs selling their products through live stream

  • @AndyShrestha
    @AndyShrestha 3 роки тому

    Amazon has already copied this but it's not going big here in US anytime soon.

  • @donluissalascortes
    @donluissalascortes 2 роки тому

    I think it's not futuristic, it's as simple as doing a live on instagram and showing the product for the rest to see.
    Futuristic is not the concept that should be handled. I prefer evolution of the user experience.
    It means that before an online store offered us the best experience with offers, an easy-to-understand purchase flow, an efficient delivery system, etc. today that is part of the past. Evolution is bringing the physical experience to the virtual world, which is why augmented reality, virtual tours and teleshopping exist. A customer sees a product and in addition to finding the add to cart button, they can also find a teleshopping button so that a seller in real time can show the product and invite the customer to buy directly.
    This further closes the gap between the physical and the digital.

  • @xlightable
    @xlightable 4 місяці тому

    It's already coming down crushing.

  • @AndyHuangTW
    @AndyHuangTW 3 роки тому

    Nah, it’s shopping channels on internet, definitely nothing futuristic.

  • @uniworkhorse
    @uniworkhorse 2 роки тому +2

    Super interesting how this is like a parallel universe to twitch streaming!

  • @MiaDjojowasitoMalik
    @MiaDjojowasitoMalik 3 роки тому +3

    We already have this in Indonesia. But I find it time-consuming on the consumers' end. To me shopping is a chore. So I tend to limit the time spent on shopping platforms. I just ignore the live stream windows, buy what I need, and close the app. Especially because I know they're trying to sell me something I probably never needed...

    • @misterdd7239
      @misterdd7239 3 роки тому +1

      Livestreaming started in China via their ecommerce back in 2014. Not 2021 lol. the shopping ecommerce you view in south east asia like shopee, lazada modelled after China's ecommerce successful model considering their main backers are chinese companies like tencent and alibaba.

    • @user-de8fy1gy2e
      @user-de8fy1gy2e 3 роки тому

      Thanks for commenting. I will advise to look into making successful investment in Bitcoin and crypto currency exchange and stock market exchange with the aid of my trusted aid on whatsapp and make huge profits...

    • @user-de8fy1gy2e
      @user-de8fy1gy2e 3 роки тому

      [W]-[H]-[A]-[T]-[S]-[A]-[P]-[P]-DIRECTLY
      (+1)-(3)-(3)-(7)-(7)-(8)-(0)-(8)-(4)-(4)-(2)•

    • @MiaDjojowasitoMalik
      @MiaDjojowasitoMalik 3 роки тому

      @@misterdd7239 I never said it started in 2021, I actually watched the whole video, so I know that. Are you sure you responded to the correct comment? Because you sound like you're not responding to what I actually said. I think there's a bug/glitch that's making people's comments appear on a different comment.

  • @bezymjannaja
    @bezymjannaja 3 роки тому +1

    You know in that antiutopia movie with Stallone they had a radio, which played only commercials and people literally listening songs from commercials. You know what? This future is already here... OMG! People really waste their time on commercials!!!

  • @ankhenaten2
    @ankhenaten2 3 роки тому +2

    *kim kardashian selling slippers online: she made 100.000.000 mill off that*

  • @es0strefis
    @es0strefis 3 роки тому +1

    So basically, late night full length TV ads episodes. 🙄

  • @CJ-re7bx
    @CJ-re7bx 3 роки тому +2

    I personally don't think this will catch on in the west. There are too many QVC vibes for me at least.

  • @manidwivedi5880
    @manidwivedi5880 3 роки тому

    It's happening in India too.. on Facebook live..

  • @maxmiller2962
    @maxmiller2962 3 роки тому +2

    Interesting video!!!
    You should try to make videos on Investment...

  • @americansniper1641
    @americansniper1641 3 роки тому +3

    Chinese just now discovered QVC

  • @Omar6000
    @Omar6000 3 роки тому +1

    Big T going places!

  • @jadenkarim5367
    @jadenkarim5367 2 роки тому

    While most of the superpower countries are busy doing dirty politics, China is just cutting through with all that noise.👍

  • @freespeech8520
    @freespeech8520 3 роки тому +5

    This news is a few years late.

  • @ribsandbbqbeef
    @ribsandbbqbeef 3 роки тому +3

    This wouldn’t work for people who want to actually try on the clothes before they buy it.

    • @asdkotable
      @asdkotable 3 роки тому

      Yeah, but that's a problem people will face when shopping online regardless.

    • @ribsandbbqbeef
      @ribsandbbqbeef 3 роки тому

      @@asdkotable exactly, some things either can not, should not, or may not be ideally bought online.

  • @theobserver6755
    @theobserver6755 3 роки тому +12

    We are witnessing the rise of another asian superpower, chinese progress are the equivalent of japanese meiji restoration v.2 in action

    • @ignaciopazgarcia5370
      @ignaciopazgarcia5370 3 роки тому +1

      China rise already happen. They are now everywhere in everything. Economics, space, education, arquitecture, media, brand, commerce, entertainment, product, news, etc... and... they are not stoping anytime soon. I've been learning chinese for 4 months now. They are gonna be a enourmous player in the century that I was selected to live. I don't wanna miss the wave for doing big business in that side of the world.

  • @JordiSarda
    @JordiSarda 3 роки тому +1

    The future? In my country they have been doing this in tv and radio since I can remember, now they also do it in Facebook Live...

  • @dannyds6885
    @dannyds6885 3 роки тому

    Happening in Indonesia eCommer merchant SHOPEE by SEAGROUP already live shopping

  • @AnkitKshatriya
    @AnkitKshatriya 3 роки тому

    Amazon is doing the same in the US

  • @Bruce_Li
    @Bruce_Li 3 роки тому +2

    Why you call something future which has been there in China 5 years ago?

  • @mrdemok1843
    @mrdemok1843 3 роки тому +1

    For the hypocrites of the Un:
    You can't stop meat-eaters for 76 years?
    You are created to help the weak.
    So stop all meatcombenates first.
    Then talk to all the people who don't end up.
    A man without Honor, a man without princes, a man without princes a dead man.
    Even in the darkness, we have a choice whether to reflect light.
    That weapon is really strong, but the desire to become better will give you limitless power.
    Decomposing others?
    That's not why a man is born.
    It's time to go to war.

  • @mylom6636
    @mylom6636 3 роки тому +14

    TYLER 1 BABYYYYYYYYYYYYYYYYYYYYYYYYY

  • @optimusprime3389
    @optimusprime3389 3 роки тому

    China has banned BTS but the biggest Influencer in their country is Li Jiaqi

  • @gerardcurtis3911
    @gerardcurtis3911 3 роки тому

    "the future of shopping" is not ads. We already have them

  • @mercysparks1403
    @mercysparks1403 4 місяці тому

    I don’t see any difference between these live show shopping and the tv commercial scams from the old times. cheap price comes with cheap made products period

  • @euko7469
    @euko7469 3 роки тому

    livestream shopping have been around on facebook for a long time