Watch me write a $100,000 sales page from scratch (Copywriting Tutorial)
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- Опубліковано 31 тра 2024
- ↓ THE TEMPLATES I'M USING ↓
cedabranding.gumroad.com/l/sxpfr
Using zero icky sales tactics, this is a step-by-step guide on how to write a website that sells with transformation, not information.
These are the exact templates I use to help my clients write high-converting website content and share their offer in a way that builds meaningful connection and gets people excited to buy from you.
This is step 2 of a series where I take you through an entire client project from start to finish. In the next video I will take you through the process of designing and launching this sales page in Framer.
Timestamps:
00:00 What copywriting can do for your sales
00:56 What is copywriting?
01:47 Using copy templates to streamline your process
02:33 5 Rules for writing content that converts
04:13 Audience analysis and core messaging
05:09 Client case study
06:38 Choosing a Call To Action
07:27 Choosing a Tone of voice
08:02 Section 1: Hero Section
09:44 Section 2: Problem Solving
10:02 Copywriting Frameworks: AIDA
11:58 Section 3: The Process
12:30 Section 4: Social Proof
12:52 Section 5: What's Included
13:34 Section 5: Pricing & Packages
14:30 Section 6: About
15:30 Section 7: Is this for me?
16:35 Section 8: This is NOT for
17:40 Section 9: FAQs
18:25 Section 10: Final Call to Action
19:18 Learn more about Sales Psychology
↓ MY TIKTOK ↓
/ cedabranding
![How I went from zero to $50k a month [Step-by-step]](http://i.ytimg.com/vi/7V9Y5uE3nAg/mqdefault.jpg)
![The ONLY marketing strategy you need in 2024 [STEP-BY-STEP]](http://i.ytimg.com/vi/Ny-Az8nAAaM/mqdefault.jpg)
Casually watched the Web Design Process video when it came out, as the almighty algorithm suggested it to me. Didn't really think much about it at first, but then it crept back into my mind but I could remember neither the title nor the channel's name. Today, the gods at UA-cam decided it was time to reintroduce me to Anna again - and THIS TIME, I will make pretty darn sure I won't lose track of her again 🥳
I have watched several of your videos in the last couple of days and all were great (and I watch a lot of web-building videos) I appreciate what you do and how you do it.
I hope you continue, and all you put out into the world, comes back to you 10 fold.
Great content Anna!
I found your channel yesterday and now I can't stop watching all your videos :)
You are making awesome content to follow along. Pretty clear to understand and so helpful for everyone watching. Thanks for putting this out!
Anna, thanks so much for creating these videos. I'm following along while creating a website for a local video production business and I'm finding tremendous value in these. You speak so articulately and jam pack these vids with value in a concise and accessible way. Thank you!
Anna, I'm SO glad I found you and your channel. I haven't started my business yet but your processes, explanations and content have inspired me, and the success I know I'll see will be partially attributed to you!
🤯 this is the best content I’ve ever watched. So comprehensive and still straight to the point
Anna, the content you are making is absolutely stellar! Thank you so much ❤ make more!
Wow! This breakdown is pure gold! Your step-by-step guide on copywriting for sales pages is incredibly detailed and insightful. Can't wait to implement these strategies!
You're amazing, Anna! Thanks for all your great tips!
I like it how you take a somewhat salesy US approach (I'm looking at you Storybrand) and adapting just so slightly to make it resonate more for a European! 💪
Pure Gold. Thanks for the great content.
Hey Anna, I think your content is amazing. I was wondering if you could dedicate a future video on how to conduct a competitive analysis in a manner that is time effective, efficient and relevant to the overall design process.
People throw around the term a lot and just say “oh google the competitors” or “look at data analytics” or “download their apps/visit their websites and try to use those”. Okay, that’s fine but I still feel like I’m muddling through this step specially because I don’t have a data analytics background, so how do I know what metrics to focus on, or how to use that data to make more informed design decisions? How do I know that I’m focusing on the right competitors? Are there maybe more modern tools (maybe some AI new tool or something?) that can help facilitate this process as it’s quite time consuming to google each one and gather all that data plus look at their analytics plus use their products plus analyze all the data side by side later…
Girl, you're gonna blow up! Thank you!
Amazing work. You are very talented.
Thank you Anna...your content is: focused, pratical, professional, and well--- it simply rocks! If I missed it, were can we find (a sampling) of websites you've done for your clients? I'd really like to see the overall design and functional flow of your client's sites. Good vibes for your ongoing success!
00:00 Learn to write high-converting sales pages and website content easily.
01:44 Templates for website content with copy prompts and examples
03:23 Focus on customer needs and provide value.
05:05 Creating a brand story script for a fitness creator to sell workout guides
06:47 Creating a powerful call to action button
08:37 Addressing the emotional needs of the audience is more powerful than just the surface level need.
10:22 Effective workout plans build lasting habits.
12:10 Optimize sales page with key elements
14:00 Structuring packages to increase perceived value and establishing authority in the about section
15:42 Identifying desirable outcomes for the audience and showcasing product differentiation.
17:21 Building sustainable habits over time leads to true transformation
18:55 Ask yes or no questions to prompt customer commitment.
It's already added in her video.
I love this channel. 👍👍👍
I love your content and the ambience of your presence. Could you please do a video about negotiating RevShare, creating invoices and creating freelance contracts (including RevShare) for clients to sign? Please? Hardly anyone on UA-cam teaches about the contractual aspect of freelancing unless you pay an arm and a leg.
you are just amazing well done with to work with you soon :)
Hi Anna, great video! I was wondering if you've ever sold your services to clients who aren't focused on launching new products but are instead looking to attract more clients. If so, what did your sales method look like? How did you strategize to ensure your website design would convert? Did you offer additional solutions like running Facebook and Google ads?
I'm genuinely curious, and your response would be super helpful.
This is powerful
Anna posts, I first like, then watch
Hi Anna, thanks for your content, its amazing.
Do you have any trouble with connecting client domains to Framer? and do you have any trouble with it regarding their custom email? Im afraid if i connect their domain to framer by copying the DNS records ill somehow affect their custom email domain settings. Itd be great if you shared how to perform the handoff in detail. Thank you!!!
Question:
lI understand that a sale page is created in order to convert the prospect. but how can I make the prospect land into this page and convert apart from creating a tick tock videos and link that sales page. is there other ways?
Thanks
Question:
I am a bit confused. How can you attract prospect that need your services while creating content to web designers and specialist in the field? Thanks
What mic are you using. Audio sounds great!
Question:
What is the diffrence between a home page and a sales page ( I understand that there is no link in a sale page) but I want to understand what is the role of a home page or a service page if you create a sale page?
Great content :-)
There's more value in your 11 videos than an almost 11 months long course I paid 40k for😭
Really like your content and I have a question: did you start making money via Gumroad before launching your UA-cam channel? If yes, what did you do to get discovered on it? Selling digital products is great but how to do it with no audience?
With the potential ban in the US, would you recommend not starting TikTok right now for a graphic design business? Thank you for the extremely informative, high quality videos!
and I noticed you don't really post on TikTok anymore, is it just because you're switching to UA-cam?
Just so I have this correct. Do you have three websites that are selling over $30,000 each selling your own digital products? The 3 on the screen add up to over $120,000 a month, that's $1,500,000 a year which is unbelievably impressive. Well done
It would be impressive, but these are 3 seperate months. I should have made that more clear clear - wanted to show consistency!
@@theannahickman It still is very impressive if they are separate months, well done for all the hard work you did to accumulate the knowledge.
I'm feeling hopeless. I'm 19 years old and I started offering websites for women's clothing stores in my city and I didn't get any contracts. I've been trying for 1 month, I'm going to drastically lower my prices or I'm going to live on the streets 😅
1 month is nothing to worry about. You will land a client eventually!
How do you promote your business? Can your ideal clients find you easily?
Maybe you should widen your offer to get a client and then eventually get into clothing. dont focus on money, focus on happy customers. Exceed their expectations and they will start talk about you.
I would say 19 is fairly young and you have plenty of time for success. Hustle is one thing but another is not to forget to live and don't demaning to much from one self.
I by myself started to build an agency a year ago. I start to get clients and i quit my job (today i told my team i quit lol), I am 26.
Sooner or later, hard work pays off. Most times success comes direclty after temporary defeat, thats why most people aren't able to manage to become successfull. Success often sneaks in from an opportunity we didn't expect, so keep going and you will be surprised where your first client will come from :)
I wish you the best of luck with your agency.
first!
Would you trade your package for a beautiful portrait of yours ? :D
Anna you clearly say "in this video im gonna share all my templates " so when i click on the link, you try to charge me for them. So you're not really sharing the templates, are you?
i though its a boy and sooooooooooooooooooooooooooooooo handsome! but its her haha
She's a girl? Damn I was confused 😭
Great content Anna, but please slow down when talking!
Btw, you can adjust the playback speed of YT videos, that should help.
how dare you shit on 75 Hard and use it as an example of a 'workout program'