#2 emotional branding : make a connection to solve heart, how we fewl about something when you are speaking to your aduience that they analyze and have good feel Inject emotions = define their goals and why they are going there, define their challenges, define theor desire, define their fear, connect with understand, leverage your story
Spot on Stephen ! I just discovered this video and I must say it really 'touched' my heart. Keep up the excellent job and thanks for sharing your great expertise. Suzanne
I know a marketer who is huge on emotional branding, but his business just comes off as really ingenuine. I want to do emotional branding but Im worried it'll come off as fake.
you need to add visual examples of existing commercials or you just sound like a text book. Commercials aren't copyright protected since they want them played.
#2 emotional branding : make a connection to solve heart, how we fewl about something when you are speaking to your aduience that they analyze and have good feel
Inject emotions = define their goals and why they are going there, define their challenges, define theor desire, define their fear, connect with understand, leverage your story
This is exactly what I needed thank you for this gold mine of knowledge!
You're so welcome!
Thank you very powerful presentation
Glad it was helpful!
I must say, all of your thumbnails are THE BOMB!
Thank you
Instead of connecting with the hard head, connect with the soft heart. 👍👍👍👏👏👏👏❤️❤️❤️❤️
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Pure knowledge!
Much appreciated 🙏
This was awesome! Thanks for sharing this!
My pleasure!
I’m very surprised you don’t have more subs. Awesome work.
Thank you
Spot on Stephen ! I just discovered this video and I must say it really 'touched' my heart. Keep up the excellent job and thanks for sharing your great expertise. Suzanne
Delighted to hear that Suzanne 😊🙏
I know a marketer who is huge on emotional branding, but his business just comes off as really ingenuine. I want to do emotional branding but Im worried it'll come off as fake.
It has to be coupled with authenticity.
I love this page
Thank you
i can see the book from the copyright legend himself ''Ogilvy'' on your shelve haha, that's one of the books i'm currently reading
Great process. Makes perfect sense. Thank you.
Glad it was helpful!
Your channel is amazing. Thank you for all the incredible content! 😇
You are so welcome!
Great video very practical tips
Really helped a lot.
Glad it was helpful!
Kind FYI: I believe there's a typo in your cover image (meant to spell "Emotional").
Thanks 👍👍👍👍
You've done it again. I am connected to this 👍💪✍️🤓
👍👍👍👍
you need to add visual examples of existing commercials or you just sound like a text book. Commercials aren't copyright protected since they want them played.
👍👍👍👍
A real life example could go a long way here…
This is a great examples... - ua-cam.com/video/XpaOjMXyJGk/v-deo.html&ab_channel=DoveUS
Emotional marketing doesn't work . You need to provide benefits more than the customer pays to you. Anybody agrees..?!
Disagree. Highlighting benefits has its place, but creating associations the brand has with the literal and emotional outcome is more impactful