"The ability to reinvent ourselves is what leads us to success" | Líder Extraordinário

Artur Martins recently swapped the automotive world for insurance and South Korea for Switzerland. This professional has a wealth of experience from Brazil, Spain and Germany, countries where he has lived and worked with major brands such as Volkswagen, Toyota, Seat and Kia. It was precisely Kia Motors Corporation that this Portuguese led as global vice-president with responsibility for the brand and marketing. Today he is executive director of the Innovation and Customer Experience Strategy area at the Zurich insurance group. With a vision of leadership based on dialogue, empathy and humanity, the professional sees himself as a man of challenges. This has led him to leave his comfort zone several times and change his life. In this episode of "Líder Extraordinário", Artur Martins tells Cristina Amaro that what drives him is the "challenge of transformation".